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Print Pensioen Pro is the leading pensions and invest- ment publication in The Netherlands, reaching approximately 90% of the Dutch institutional market. Each issue includes features on asset management and investment topics, as well as governance and regulatory updates, interviews with industry leaders and in-depth reports on market developments. Frequency • 6 x bimonthly magazine • 1 print Asset Management Guide Reach • 4,450 trustees & industry professionals (61% paid and 39% controlled circulation) • In May and Sept print run of 4,450 + 42,500 = 46,950 (distributed with business daily Het Financieele Dagblad) Advertising Insertion Trim Size Rate DPS 2x full page €17,950 Full Page W210mm x H297mm € 9,500 ½ Page W186mm x H132mm € 5,100 Other specifications and advertisement options, Cover 2/cover 3 +5%, cover 4 +15% like e.g. belly wrap on demand. See page 13 for technical specifications Editorial Planning 2019 Advert Booking Print-ready Issue Features Published & Copy Deadline Material AMG 2019 Annual Print Market Directory 12 Dec 19 Dec 24 Jan ALM the next generation; Trade #25 Feb-Mar tensions & geopolitics: strategic 18 Feb 27 Feb 14 Mar implications; Currency Hybrid contracts: natl & internatl trends and developments; AI in #26 April-May 26 April 8 May 23 May the institutional investment space; EM Bonds Update Matching portfolio construction; #27 June-July 10 June 19 June 4 July credits; mortgages Equities: looking for Goldilocks; #28 Aug-Sept 2 Sept 11 Sept 26 Sept Regulatory briefing RI/ESG in the alternatives space; #29 Oct-Nov 21 Oct 30 Oct 14 Nov real assets Outsourcing vs in-house #30 Dec-Jan 25 Nov 3 Dec 19 Dec management; Consultants 2
Pension Accord Special After 10 years of intense consensus decision-making, negotiations about the pension accord have reached a final stage. If the social partners manage to reach an accord, this will have far-reaching consequences for pension plans, the job market as well as the Dutch economy. If negotiations fail, the big question is: ‘What now?’ Either way, there is a need for clarity and an accessible, qualitative analysis of the outcome of the negotiations. Economy trade journal ESB and pensions trade journal Pensioen Pro will be providing this in a unique joint publication with contributions from top economists and pension experts. This special edition – of at least 32 pages and a print run of 6,200 – will be published 6 weeks after an accord is reached or not. The publication will be available in both pensions and policy circles and will serve as the frame of reference for the discussions that will follow. ESB and Pension Pro are looking to invite a select number of partners as sponsors of this special edition in form of sponsor or main sponsor. As an exception the position of exclusive sponsor is also available at the moment. This is only available so long as no other sponsors have registered. Exclusive Sponsor € 55,000 • The only sponsor of this special publication. • At the bottom of the cover: ‘Sponsored by’ with company name and logo. • Your logo on a 1/1 page ‘sponsored by’ advertisement in the special. • Your company to be mentioned on all online bannering. Online campaign to be hosted on ESB.nl, PensioenPro.nl, BNR.nl and FD.nl • Your company to be mentioned in the radio commercials aired on BNR radio. • Includes 2/1 page advertorial, media value € 17,950 • Includes 1/1 page display ad on outside back cover, media value € 10,925 Main Sponsor € 27,500 • Includes a 2/1 page DPS page advertorial in the special, media value € 17,950 • Larger size logo on the 1/1 page ‘sponsored by’ advertisement for all sponsors in the special. • Your company to be mentioned on all online bannering. Online campaign to be hosted on ESB.nl, PensioenPro.nl, BNR.nl and FD.nl Sponsor € 9,500 • Includes a 1/1 page advertorial or display ad in the special. If display ad, this will be placed on OBC at no extra cost. • Your logo on a 1/1 page ‘sponsored by’ advertisement in the special. 3
Online Dutch pension fund executives and institutional investors rely on Pensioen Pro’s daily newsletter and website https://pensioenpro.nl/ as their go-to source for the latest industry news, interesting opinions and independent reporting. Frequency • Daily newsletter Leaderboard, • Weekly ‘Best of the Week’ newsletter website Reach • 11,000 newsletter subscribers • 62% paid and 38% controlled circulation • 16,000 unique users/month • 96,000 page views/month • 2 pages per session HPU, website Advertising Website Dimensions Rate (pixels) Leaderboard 728w x 90h €95 cpm MPU, website MPU 300w x 250h €95 cpm HPU 300w x 600h €95 cpm Sponsored Title + 60 words €150 cpm Message Newsletter Frequency Rate Sponsored Message, website 1 email €200 Leaderboard 20 days (25%) €3,000 1 email €750 Sponsored Message 20 days (25%) €11,250 Combination 1 email €900 Leaderboard & Sponsored Message 20 days (25%) €13,500 Multiple days non-consecutive, for technical specifications, Leaderboard, Sponsored Message, see page 14 newsletter newsletter 4
Events Pensioen Pro produces 3 highly regarded events each Focus Conference 2018 year. Attendance ranges from 175-330, with asset owners on average making up over 55% of total March 2018, Hilversum Other delegates. While the March and October conferences 174 Delegates 18% each focus on specific investment related topics, the annual Pensioen Pro Conference & Awards in June is the industry’s top event where pension fund Asset executives and thought leaders gather to recognise Manager excellence in the Dutch pensions & investment sector. 17% Frequency & Reach • Events in March, June and October Asset Owner Advisory • 175-330 delegates 58% 7% • 55% are asset owners • Post-event coverage online & print Event Info 2019 Date Venue Topic Annual Conference & Awards June 2018, Amsterdam Hilversum, Pension funds in the eye 14-03 334 Delegates Hotel Gooiland of the storm Other 19% Day: Conference: Amsterdam, 20-06 Advance on the future Het Sieraad Evening: Awards Asset Hilton, Pensioen Pro Interest Manager 03-10 18% Rotterdam Rate Debate Sponsorship Opportunities Asset Owner Advisory Mar & Oct June 56% 7% Workshop Exclusive sponsor 45+ buy-side delegates €19,000 €25,000 Investor Council 2018 45 min presentation Speaker + 2 event October 2018, Rotterdam tickets 188 Delegates Other 19% Breakout Session 35+ delegates 30 min presentation €12,500 €13,500 Asset Speaker + 1 event ticket Manager 15% Plenary Session 150-330 delegates 20 min presentation €16,500 €18,000 Speaker + 1 event ticket Asset Owner Advisory Awards N/A from 57% 9% See page 7 for more info €19,000 Non-speaking & panel sponsorships from €4,500 5
Events – Focus Conference Date and location: Thursday 14 March 2019, Hotel Gooiland, Hilversum Conference theme: Pension funds in the eye of the storm: the winds of change are blowing from every direction: Brexit, the end of the cycle, deepening trade wars, the end of quantitative easing. How can pension funds navigate the storm without losing control? Morning: • Workshop for 45+ delegates • Exclusive for one sponsor only • Admission for buy-side delegates and sponsor only Afternoon: • Plenary session with alternating panel discussions and presentations. • Several breakout sessions • Up to 175 delegates • > 60% asset owners Branding Sponsor Options Before the event Workshop € 19,000 Presentation (± 45 min) for 45+ pension fund • Clickable logo on the event website executives, offered exclusively to one sponsor only. • Your speaker (incl. photo and short Workshop takes place before event’s plenary session bio) on the event website and includes 3 passes (speaker + 2) for plenary • Your logo on all event marketing session. including ‘save the date’, invitations and conference programme mailings to Breakout Session € 12,500 our email database. Presentation (± 30 min) in breakout session during afternoon programme. Interactive sessions for 35+ During the event delegates moderated by a Pensioen Pro editor. Includes 2 passes (speaker + 1) for plenary session. • Your logo on delegate pack • Your logo in the ‘Who is Who’ booklet Plenary Presentation € 16,500 provided to all delegates Presentation (± 20 min) during plenary session. • Your logo in a logo loop in main Your logo on the holding slides of the plenary conference hall presentations. Includes 2 passes (speaker + 1) for • Optional unmanned stand for your plenary session. brochures/sampling Plenary Panel Slot € 10,000 After the event Panel (± 30 min) during afternoon programme. Includes 2 passes (panelist + 1) for plenary session. • Your logo on the presentation slides, which are sent to all registered Break, Lunch, Drinks € 4,500 delegates Bannering and branding during lunch, breaks and networking drinks. Brief (5 minute) speech opening Extra networking drinks optional. Advert in Programme € 4,000 Please note: Sponsor to deliver own branding Optional: Place a full page display ad in the material! programme booklet that is provided to all delegates at the event. 6
Events – Annual Conference Date and Venue: Thursday 20 June 2019, Het Sieraad, Amsterdam Conference theme: “Advance on the future”: The pension industry is dedicated to providing future retirement income to plan participants. But what will the future look like and how does that impact today’s pension provision? At this year’s annual conference we take an advance on the future, ranging from AI and demographics to regulatory and cutting edge investment developments. Daytime: • Up to 330 delegates • Plenary session with alternating panel discussions and presentations • 2x Workshop, exclusive for one sponsor only, includes 3 passes for conference • Plenary session with alternating panel discussions and presentations • Several breakout sessions, 3 streams, each with a different theme • Plenary session with alternating panel discussions and presentations • Closing networking drinks Evening: (Please note: Sponsorships for evening programme are sold separately) • Up to 210 delegates • Dinner and Awards ceremony Conference Branding Sponsor Options Before the event Workshop € 25,000 Presentation (± 45 min) for 60+ delegates, offered • Clickable logo on the event website exclusively to one sponsor only. Workshop takes • Your speaker (incl. photo and short place before lunch break and includes 3 passes bio) on the event website (speaker + 2) for plenary session. • Your logo on all event marketing including ‘save the date’, invitations Breakout Session € 13,500 and conference programme mailings to Presentation (± 30 min) during afternoon our email database. programme. Interactive sessions for 50+ delegates moderated by a Pensioen Pro editor. Includes 2 During the event passes (speaker + 1) for plenary session. • Your logo on delegate pack Plenary Presentation € 18,000 • Your logo in the ‘Who is Who’ booklet Presentation (± 20 min) during plenary session. provided to all delegates Your logo on the holding slides of the plenary • Your logo in a logo loop in main presentations. Includes 2 passes (speaker + 1) for conference hall plenary session. • Optional unmanned stand for your brochures/sampling Plenary Panel Slot € 11,000 Panel (± 30 min) during afternoon programme. After the event Includes 2 passes (panelist + 1) for plenary session. • Your logo on the presentation slides, Break, Lunch, Drinks € 5,500 which are sent to all registered Bannering and branding during lunch, breaks and delegates networking drinks. Brief (5 minute) speech opening networking drinks optional. Please note: • Sponsor to deliver own branding material! • Includes 1 pass to Awards dinner during evening programme 7
Events - Details Awards Branding Sponsor Options Before the event Gold Awards € 27,500 • Clickable logo on the event website 2 gold categories: • Your logo on all event marketing • Outstanding Contribution to the Industry including ‘save the date’, invitations • Best Dutch Pension Fund of the Year. and programme mailings to our email database. Extra’s included in Gold sponsorships: During the event • Your company named as sponsor in radio commercials in the run-up to the event • Your logo on the programme & menu • Large size logo on page congratulating provided to all attending guests winners in ‘Het Financieele Dagblad’ • Branded table for your guests with • 2 extra day passes for the conference your logo during dinner and awards • Your logo on the trophy ceremony • 2/1 DPS in Thought Leadership booklet • You will present trophy to the winner • Thought Leadership spread published in of your sponsored award following edition of Pensioen Pro magazine, • Your logo in a logo loop during dinner worth € 17,950 • A 1/1 full page in the Thought Leadership booklet provided to all attending guests * Silver Awards € 21,000 After the event 2 silver categories: • Pension fund >€5bn • Your logo in full page advert in • Pension Fund
Events – Investor Council Date and location: Thursday 3 October 2019, Hilton, Rotterdam Conference theme: “Pension Pro Interest Rate Debate”. How do monetary policy and geopolitical developments impact interest rates? What are the curves to watch – and how and when should institutional investors act on them? We discuss the latest developments and views with regards to interest rates, matching strategies and fixed income. Morning: • Workshop for 45+ delegates • Exclusive for one sponsor only • Admission for buy-side delegates and sponsor only Afternoon: • Plenary session with alternating panel discussions and presentations. • Several breakout sessions • Up to 150 delegates • >65% asset owners Branding Sponsor Options Before the event Workshop € 19,000 Presentation (± 45 min) for 45+ pension fund • Clickable logo on the event website executives, offered exclusively to one sponsor only. • Your speaker (incl. photo and short Workshop takes place before the event’s plenary bio) on the event website session and includes 3 passes (speaker + 2) for • Your logo on all event marketing plenary session. including ‘save the date’, invitations and conference programme mailings to Breakout Session € 12,500 our email database. Presentation (± 30 min) during afternoon programme. Interactive sessions for 35+ delegates During the event moderated by a Pensioen Pro editor. Includes 2 passes (speaker + 1) for plenary session. • Your logo on delegate pack • Your logo in the ‘Who is Who’ booklet Plenary Presentation € 16,500 provided to all delegates Presentation (± 20 min) during plenary session. • Your logo in a logo loop in main Your logo on the holding slides of the plenary conference hall presentations. Includes 2 passes (speaker + 1) for • Optional unmanned stand for your plenary session. brochures/sampling Plenary Panel Slot € 10,000 After the event Panel (± 30 min) during afternoon programme. Includes 2 passes (panelist + 1) for plenary session. • Your logo on the presentation slides, which are sent to all registered Break, Lunch, Drinks € 4,500 delegates Bannering and branding during lunch, breaks and networking drinks. Brief (5 minute) speech opening Extra networking drinks optional. Advert in Programme € 4,000 Please note: Sponsor to deliver own branding Optional: Place a full page display ad in the material! programme booklet that is provided to all delegates at the event. 9
Data Pensioen Pro Insights is an interactive online data tool, including a searchable database of Dutch pension funds and select asset managers, analytical tools, exclusive editorial content, people directory and research library. Features • Online market directory including pension funds, consultants, regulators and asset managers • People directory • Research library • Suite of benchmarking and comparison tools • Fully interactive charts and graphs • ‘Connections’ tool showing professional connections among people & organisations • Integrated news feed • Responsive design adapts to desktop, tablet, and smart phone • Toggle between English and Dutch Available subscriptions (with automatic renewal) Supply-Side Profile, 1 year: €3,500 Full profile listing on Pensioen Pro Insights data platform Easy-to-update online profile can be tailored to your preferences Profile changes featured on the Pensioen Pro news site Upload privileges for white papers & research Your profile included in the annual print edition of the Asset Management Guide, distributed to 4000+ Database Access, 1 year: €7,500 Access to full database including buy-side profiles Exclusive pension fund CIO updates People directory and ‘Connections’ tool Suite of benchmarking, analytical and comparison tools Research library Profile + Database Access, 1 year: €8,800 Subscriptions combining a profile listing with full access to the database receive a 20% discount 10
Data - Print Market Directory Every supply-side profile on Pensioen Pro Insights includes a double page spread profile in the annual print edition of the Pensioen Pro Dutch Asset Management Guide, with a print run of 5,000. The Asset Management Guide is distributed to 4,450+ Pensioen Pro subscribers and at industry events and reaches some 90% of Dutch pension funds and other capital owners. A listing in the print guide offers: • The opportunity to showcase your expertise to your key buy-side audience • Distribution to all buy-side readers free of charge. • Your profile listed on Pensioen Pro’s new online market directory, Pensioen Pro Insights, for 1 full year Advertising Insertion Trim Size Rate DPS 2x full page € 8,500 Full Page B210mm x H297mm € 4,500 IFC B210mm x H297mm € 5,500 OBC B210mm x H297mm € 6,250 Editorial Planning 2019 Advert Booking & Print-ready Published Copy Deadline Material 12 Dec 2018 19 Dec 2018 24 Jan 2019 11
Subscriptions Pensioen Pro is the primary source of independent news and information for institutional investors and pension funds in The Netherlands. A joint venture of Europe’s premier pensions and investment publisher IPE and the Dutch business newspaper, Financieele Dagblad, Pensioen Pro delivers the latest industry news and in-depth reporting that keeps trustees and investment professionals up to speed in today’s fast-moving pensions and investment world. Frequency • Daily electronic newsletter • Weekly Editor’s Pick • Bimonthly print magazine • Annual Dutch Asset Management Guide Features • Exclusive B2B news available only from Pensioen Pro Our team of specialized reporters and editors works to keep you informed at all times • Relevant news articles from Financieele Dagblad We hand-pick relevant FD news every day so you won’t have to • International perspective: select IPE articles Get the international scoop ahead of the pack Subscriptions Individual subscriptions € 453,72 /year (excl. VAT) Company-wide Ask about our enterprise subscription deals Trial subscription € 81,82 (excl. BTW) for 8 weeks 12
Technical Specifications Print Display Advertisements: • Certified PDF • A4 – W210mm x H297mm • CMYK (no RGB) • Crop marks • All images 300 dpi • Bleed 3mm • When supplying a PDF, the OPI settings must be switched OFF Advertorials/Sponsored Commentaries: • 1 page: 600 words + 70-word contact details + 150-word disclaimer + small photo + logo • 2 pages: 1300 words + 70-word contact details + 150-word disclaimer + small photo + logo • Pictures, graphics, very long titles and/or stand firsts will affect word count. Please allow approximately 200 words for 1 graph and 330 words for a medium size picture. Optional: Pensioen Pro can do the layout for advertorial/sponsored commentary at no extra cost. If making use of this option, please send material by copy deadline. If layout is done in-house, please send completed material by the print-ready advert deadline. All material should be sent to redactiebureau@ipe.com Pensioen Pro also provides the following service: Clients can have their advertorial, sponsored commentary or sponsored interview produced by professionals selected by Pensioen Pro. We will put you in contact with a first class specialized journalist, translator and designer that meet all of Pensioen Pro’s quality standards. Prices: • 1/1 page (text + standard layout) €400 • 2/1 page (text + standard layout) €600 • Translation EN→NL €25ct per word Cancellations Notice for cancellation not less than one month prior to copy deadline date. We reserve the right to invoice for orders cancelled within this period. 13
Online Deadlines Deadline for material for online advertisements is 3 business days prior to placement. Pensioen Pro cannot guarantee placement for material that is received less than 3 business days in advance. All material should be sent to: linda.van.wely@fdmediagroep.nl Specifications Advertisements Leaderboard – website Horizontal format that sits in the top position of the page Initial Subsequent Max Max Expanded Max Initial File Dimensions File Type Polite File Load Dimensions Load Size (WxH in pixels) Size GIF, JPG, PNG, HTML5, 728 x 90, must 728 x 90 3rd party ad tag, 150 kB 750 kB expand down animated GIF Subsequent Max User Max Max Animation Initiated Additional Animation Max Looping Frame Rate Streaming File Size Length 2.2 MB for creative files 24 fps 30 sec 3 HPU – website Half page unit format, filmstrip. Large vertical double MPU that sits in the first position in the right hand column 14
Online Initial Subsequent Max Max Expanded Max Initial File Dimensions File Type Polite File Load Dimensions Load Size (WxH in pixels) Size GIF, JPG, PNG, HTML5, 600 x 600, must 300 x 600 3rd party ad tag, 150 kB 750 kB expand left animated GIF Subsequent Max User Max Max Animation Initiated Additional Animation Max Looping Frame Rate Streaming File Size Length 2.2 MB for creative files 24 fps 30 sec 3 MPU – website Medium rectangle format that sits in the body of the articles as well as in the second and third positions in the right hand column Initial Subsequent Max Max Expanded Max Initial File Dimensions File Type Polite File Load Dimensions Load Size (WxH in pixels) Size GIF, JPG, PNG, HTML5, 600 x 250, must 300 x 250 3rd party ad tag, 150 kB 750 kB expand left animated GIF Subsequent Max User Max Max Animation Initiated Additional Animation Max Looping Frame Rate Streaming File Size Length 2.2 MB for creative files 24 fps 30 sec 3 15
Online Sponsored Message – website Same format as the article on the website, sits in the body of the articles Logo or Image File Type Title Text File Type Logo (WxH in pixels) Image 800 x 450 is the size of the EPS, AI (vector We suggest to GIF, JPG, 60 words area which can be used for format preferred), keep this short PNG, EPS, AI either a logo or an image GIF, JPG, PNG Leaderboard – newsletter Horizontal format that either sits at the top or at the bottom of email. Initial Subsequent Max Max Expanded Max Initial File Dimensions File Type Polite File Load Dimensions Load Size (WxH in pixels) Size GIF, JPG, PNG, 3rd 728 x 90 N/A party ad tag (no 60 kB N/A Javascript) Subsequent Max User Max Max Animation Initiated Additional Animation Max Looping Frame Rate Streaming File Size Length N/A N/A N/A 3 16
Online Sponsored Message – newsletter Format that sits in the lower third of email. Logo or Image File Type Title Text File Type Logo (WxH in pixels) Image 800 x 450 is the size of the EPS, AI (vector We suggest to GIF, JPG, 60 words area which can be used for format preferred), keep this short PNG, EPS, AI either a logo or an image GIF, JPG, PNG Cancellations Dates on which adverts are to run can be changed free of charge via written confirmation up to 10 business days in advance of placement. Client will be billed the full amount for any cancellations that are communicated less than 10 business days prior to start date of placement. HTML5 Summary The Ad platform used by Pensioen Pro is able to handle all Rich Media types including HTML 5. HTML5 is accepted by Pensioen Pro and will work correctly within HTML5 enable browsers and environments. If users have the latest versions of Chrome, Safari, Internet Explorer, or Firefox, their browser is already capable of handling most code written in HTML5. If a user’s browser is not updated, backup images will display instead of the HTML5 creative. Guide Lines HTML5 Creatives should follow W3C/WHATWG standards and be placed in the appropriate content tags. Frame rate no more than 31fps. As there is no compression as with flash files we accept that file size maybe larger, best efforts should be made to ensure that the code is correctly formed and optimized, if 3rd party please check with provider. Animation no longer than 30 seconds. Video/Audio In banner video can be hosted or user initiated up to 15 seconds and must have standard controls (i.e. play/pause, audio/mute, and stop). All audio must be user initiated. Where applicable, the “ON/OFF”, “STOP/PLAY”, and “CLOSE” button must be prominent and obvious. Three loops maximum, total animation & me for all loops combined should not exceed 15 seconds. Also, ads may not employ persistent rapid strobing animation of any graphic, copy, or background element(s). 17
Online Appearance Ad unit content should be clearly distinguishable from normal webpage content (i.e. ad unit must have clearly defined borders and not be confused with normal page content) Backup Image For times when the user’s browser does not support creative functionality (i.e. Flash, HTML5), provide a standard image file the same dimensions of the original (collapsed) ad dimensions. HTML5 creative specifications HTML5 ZIP File If bundling HTML5 creative into a ZIP file, please follow these rules: • Name the main html file "index.html" (without the quote characters) • Place the index.html file into the root of the ZIP file (do not place it in a sub-folder) • Place the assets into sub-folders or into the root of the ZIP file; if you choose sub-folders, do not compress them • Only use assets used by the HTML5 creative (do not use "orphan" assets) • Keep the ZIP file as light as possible (read about best practices here). Supported File Formats File Format File Name Extension HTML, CSS, Javascript html, css, js Image jpg, jpeg, png, gif Flash swf, flv Video/Audio/Playlist mp4, m4v, wmv, m4a, avi, webm, 3gp, ogg, mp3, aac, ogv, m3u8 Other txt, zip For HTML5 video assets, the most common formats are H.264/MP4 and VP8/WebM. At a minimum, HTML5 video should be transcoded into these two formats. For more information about video formats, read the IAB's recommendation (page 15). 18
Contact Pensioen Pro Editor in Chief & Director Visiting Address: Prins Bernhardplein 173, 1097 BL Mariska van der Westen Amsterdam +31 6 2504 1491 Post Address: Postbus 216, 1000 AE Amsterdam Mariska.van.der.Westen@fd.nl Head of Marketing & Sales, Continental Europe Head of International Sales Barbara Smulders Amanda Bartlett +31 6 5588 3488 +44 20 3465 9343 Barbara.Smulders@fdmediagroep.nl +44 77 8943 7658 Amanda.Bartlett@fdmediagroep.nl International Account Manager Sales & Events Sales Support & Office Manager Miriana Stamenkovic Linda van Wely +31 6 5437 1984 +31 6 5460 2413 Miriana.Stamenkovic@fdmediagroep.nl Linda.van.Wely@fdmediagroep.nl 19
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