Media kit2018 asiafruitchina.net - Fruitnet.com
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CHINESE-LANGUAGE SERVICES media kit2018 asiafruitchina.net asiafruit offers a multi-platform news service for Chinese speaking professionals in the international fresh produce business. Brought to you by the publishers of asiafruit, asiafruit’s Chinese-language services deliver the latest news and developments in the local and international fresh fruit and vegetable business. Available online and in print, Asiafruit Chinese-language services offer you a high-quality platform to promote your business directly to the Chinese-speaking trade. Part of Fruitnet Media International 77a Stubbs Street, Kensington, VIC 3031, Australia. Tel +61 3 9040 1602 | Fax +61 3 9376 6052 | fruitnet.com
Chinese services Fresh ideas. Fresh insight. asiafruit’s Chinese-language magazine caters to the needs of Chinese-speaking industry professionals with the latest news and reports from the local and international fresh fruit and vegetable business. At the same time it stays true to the signature editorial quality and design style of asiafruit. Published four times a year, asiafruit’s Chinese-language edition is sent out to all asiafruit subscribers, key Chinese-speaking professionals and to the main wholesale markets across China. Readership Over 15,000 leading fresh produce industry professionals. More information at asiafruitchina.net Website Updated daily, Asiafruitchina.net brings Chinese readers the most important news and stories from across the local and international fresh fruit and vegetable business. As well as covering the key market developments in China, the site’s high- quality coverage features a selection of stories, comment and analysis from our global network Newsletter service of reporters to keep you informed of the most asiafruit news brings readers the most important important international news and developments industry news in Mandarin directly to subscribers’ for your business. mailboxes. asiafruit news also curates feature stories and comment articles that give readers More than 10,000 unique visitors per month. deeper insights into the key industry issues. More than 4,800 subscribers. asiafruitchina.net Sign up at fruitnet.com/asiafruitnews Events Fresh Produce Forum China [FPFC], China’s leading international trade conference, is organised by China Fruit Logistica and powered by asiafruit. Fresh Produce Forum China 2018 takes place in Shanghai on 19-21 May. www.youwanguo.cn asiafruit’s annual events also WeChat news service include Asiafruit Congress, asiafruit delivers news in Mandarin to which takes place alongside thousands of industry professionals via WeChat, Asia Fruit Logistica each China’s most prominent social media platform. September in Hong Kong. Since launching in 2015, asiafruit’s WeChat Asiafruit Congress 2018 is held platform has connected many companies from on 4 September at AsiaWorld- China with international partners and enabled Expo, serving as the perfect them to build relationships. asiafruit’s WeChat primer to Asia Fruit Logistica, service is the best vehicle to engage with industry which takes place on 5-7 leaders in China. September. More than 10,000 followers. asiafruitcongress.com media kit 2018 亚洲水果新闻
editorial programme Reach Out Direct to Advertising packages the Chinese-Speaking Trade… A number of different advertising and advertorial packages are available, each of which can be tailored to your company’s own asiafruit’s Chinese-language edition is published four times a requirements. All advertorial and advertising year in print and online. It caters to the needs of Chinese-speaking will enjoy a complementary translation and industry professionals with latest news and reports from the local design service in Chinese and international fresh fruit and vegetable business written in simplified Chinese. At the same time it stays true to the signature editorial quality and design style of asiafruit’s English-language Digital circulation edition. Online version, free to all asiafruit subscribers asiafruit’s Chinese-language issue is distributed to all asiafruit Print circulation subscribers. It also enjoys extended distribution at major fruit 15,000+ including targeted mailing to Chinese- wholesale markets in China, and at global trade events throughout speaking industry professionals the year, making it a great editorial and marketing opportunity for companies targeting the Chinese-speaking industry. Event distribution Distributed to thousands of people in the industry free of charge at leading trade events, Advertising and advertorial bookings are available, offering your including: company a unique opportunity to get your message out to leading industry professionals and decision makers throughout China. • Asia Fruit Logistica • Global Berry Congress Please contact asiafruit‘s China editor Yuxin Yang if you have news • Asiafruit Congress • Fresh Produce Forum China to share in one of the upcoming editions. • Fruit Logistica • PMA Fresh Summit Dec/Jan 2018 April 2018 Jul/Aug2018 October 2018 Dec/Jan 2019 Chinese New Year & Fresh Produce Forum Asia Fruit Logistica 2018 Autumn Edition Chinese New Year edition Fruit Logistica 2018 edition China & China Fruit & Asiafruit Congress 2018 Taiwan Agriculture Week Logistica 2018 edition edition 2018 Distributed at Distributed at Distributed at Distributed at China Fruit Logistica 2018, Asia Fruit Logistica 2018, Asiafruit Taiwan Agriculture Week 2018 Fruit Logistica 2019 Fresh Produce Forum China 2018 & Congress 2018 Hort Connections 2018 Booking deadline Booking deadline Booking deadline Booking deadline Booking deadline 02/12/2017 04/04/2018 10/07/2018 17/09/2018 30/11/2018 Artwork deadline Artwork deadline Artwork deadline Artwork deadline Artwork deadline 10/12/2017 11 /04/2018 17/07/2018 23/09/2018 07/12/2018 Products Products Products Products Cherries (California), Avocados (New Zealand), Bananas, Citrus (China), Cherries (Chile, New Blueberries (US), Kiwifruit Grapes, Citrus (Australia), Dragon fruit, Kiwifruit Zealand, Tasmania), Dried (Southern Hemisphere), Apples (India, France), (China), Mexican Avocados, Fruit & Nuts (US), Grapes (South Africa), Soft Citrus Exotics (Thailand), Dried Pears (Belgium, China) Mangoes (Australia), Apples (California), Carrots, Fruit & Nuts, Lemons & (China) Melons, Berries (Chile, Navels (South Africa) New Zealand), Stonefruit (Australia, California) media kit 2018 亚洲水果新闻
magazine advertising For Print and Digital editions of Asiafruit Magazine Full Page Double Page Spread 1/2 Page Spread Premium positions Back cover $3,780 Inside front cover $3,635 Inside back cover $2,865 Front section $2,570 $3,290 $4,515 $2,835 1/2 Page 1/3 Page 1/4 Page $1,785 $1,520 $1,415 Creative Marketing Further Options Bound-in bookmark Belly wrap Bound-in Card Fold-out cover Brochure on page magazine cover on reverse (With a full page ad)* $4,400 *brochure supplied by a client Fold-out pages Double (three pages) $4,436 Triple (five pages) $5,344 Magazine inserts On page $2,853 Inside front cover $2,500 Advertorial third page from on reverse Full page $2,550 $4,610 $4,436 $4,610 $5,344 Half page $1,785 2 pages of advertisement front and 3 pages of advertisement reverse, printed on thicker paper Belly Wrap To specific page $4610 Discounts Other Rates Contact Two or more adverts 5% Design & Production 10% of list price Would you prefer to speak to one of Four or more adverts 10% Extra colour (with 4-colour advert) $390 the asiafruit team about our various Six or more adverts 15% Special colours (eg Pantone) $520 advertising options? Eight or more adverts 20% vat (UK companies only) 20% Ten or more adverts 25% Please feel free to contact: (Applied to adverts within 12-month period) All prices quoted are in USD. Advertising team Agencies +61 3 9040 1601 UK agency commission 10% kate@fruitnet.com Other agency commission 15% Advertisers who take an advert in the corresponding English edition get a 50% discount off print advertising prices in the Chinese edition. media kit 2018 亚洲水果新闻
online advertising 1 2 亚洲水果新闻 2 asiafruitchina.net – Banner options 6 file types (size - pixels) (price) desktop mobile* weekly monthly 1 Super Banner 1 jpg · png · gif 980 x 100 490 x 100 $685 $2740 2 Top Banner 1 jpg · png · gif 468 x 60 468 x 60 $190 $760 3 Central Banner 1 jpg · png · gif 700 x 90 980 x 100 $205 $820 4 4 Small Side Banner 1 jpg · png · static gif 240 x 160 980 x 100 $135 $540 5 Large Side Banner 1 jpg · png · gif 240 x 400 490 x 100 $205 $820 3 6 Web Skyscraper jpg · png · static gif 120 x 600 $305 $1220 5 21,800 5 asiafruitchina.net Monthly visits 亚洲水果新闻 中国及亚洲专属果蔬生鲜新闻平台 Asiafruit News – Newsletter service 7 file types size (pixels) (price) desktop weekly monthly 10 7 Super Banner jpg · png · static gif 468 x 60 $420 $1680 8 Central Banner 2 jpg · png · static gif 468 x 60 $260 $1040 9 Large Central Banner 2 jpg · png · static gif 468 x 120 $390 $1560 9 10 Small Side Banner 2 jpg · png · static gif 240 x 160 $150 $600 9 11 Large Side Banner 2 jpg · png · static gif 240 x 400 $220 $880 8 11 + 4,800 Asiafruit News Recipients 9 10 Asiafruit WeChat service file types size (pixels) (price) desktop weekly monthly 12 WeChat banner jpg · png · static gif 500 x 280 $199 $796 + 10,000 Asiafruit WeChat Subscribers 12 Artwork Discounts Notes Please don’t forget to send… Agencies 1—Appears on all asiafruit china online pages, — A mobile version (*website only) UK agency commission 10% except Central banner, which is only available on — The banner url location (flash files only) Other agency commission 15% the asiafruit homepage. — A web link for banner click — A contact email address and name For online advertising 2—Email banner advertisements are positioned in Four weeks 5% the order that the respective bookings were made, Where to send your artwork: Eight weeks 10% which means banners purchased later will be —design@fruitnet.com (max 25mb) 12 weeks 15% placed further down the newsletter. —Via WeTransfer for larger files 26 weeks 25% 52 weeks 35% Other rates Animated banner production $110 Static banner production $80 vat (UK companies only) 20% media kit 2018 亚洲水果新闻
contacts Editorial John Hey Yuxin Yang Winnie Wang editor china editor staff journalist +61 3 904 01602 +61 3 9040 1604 +61 3 9040 1604 john@fruitnet.com yuxin@fruitnet.com winnie@fruitnet.com Advertising Management Kate Riches Alexandra Walker Jeff Long Chris White head of asia-pacific asia-pacific us & canada managing director +61 3 9040 1601 +61 4 1642 8561 +1 805 966 0815 +44 20 7501 3710 kate@fruitnet.com alexandra@fruitnet.com jeff@fruitnet.com chris@fruitnet.com Design & Production Marketing Agents Simon Spreckley Laura Martín Nuñez Artur Wiselka Irmelin Egelhoff design manager marketing & event sales director france +44 20 7501 3713 operations manager +44 20 7501 0309 +49 211 691 4523 simon@fruitnet.com +44 20 7501 3720 artur@fruitnet.com irmelin@fruitnet.com laura@fruitnet.com Felix Moritz Carla Buono Accounts account manager italy Tracey Thomas Management +44 20 7501 0313 +39 059 7863830 accounts manager Robert Broadfoot felix@fruitnet.com carla@ncx.it +44 20 7501 3717 executive director tracey@fruitnet.com +49 211 99 10 413 Giorgio Mancino Giordano Giardi rb@fruchthandel.de account executive italy +44 20 7501 3716 +39 059 786 3839 Subscriptions Ulrike Niggemann giorgio@fruitnet.com giordano@fruitnet.com Michelle Walsh commercial director subscriptions & events +49 211 99 10 425 Birgit Hannemann Fred Meintjes executive un@fruchthandel.de germany, austria & south africa +44 20 7501 0311 switzerland +27 28 754 1418 michelle@fruitnet.com Chris White +49 2131 27 64 07 fredmeintjes@fruitnet.com managing director birgit@fruitnet.com +44 20 7501 3710 Events chris@fruitnet.com Marija Cvetkovic group events manager +44 20 7501 3707 marija@fruitnet.com media kit 2018 亚洲水果新闻
events Official Cooperation Partner Fruitnet Media International specialises in creating high quality, content rich, commercial networking conferences for the fresh produce industry held around the globe. These live events provide the best arena to connect with present and future clients, discover new trade opportunities and to shape the future of your business. For more information contact events team: +44 20 7501 3725 | events@fruinet.com 26-27 April 2018 Mumbai freshproduceindia.com 19-21 March 2018 Rotterdam 14-16 May 2018 berrycongress.com Shanghai fpf-china.com 14-15 June 2018 20-21 September 2018 Düsseldorf Düsseldorf fruchthandel.de/tomatoforum fruchthandel.de/dogk 07-08 June 2018 Hamburg 04 September 2018 fruchthandel.de/european-convenience-forum Hong Kong asiafruitcongress.com 01-03 October 2018 Dubai 26-27 June 2018 fruitnetforumme.com Bogotá fruitnetforumcolombia.com 08-09 October 2018 Coventry 21-22 November 2018 fpjlive.com Belgrade fruitnetforumsee.com For more information contact events team: +44 20 7501 3725 | events@fruitnet.com media kit 2018 亚洲水果新闻
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