Media Informations 2021 - Fleischnet
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About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Media Informations 2021 B&L MedienGesellschaft
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet We are here for you Publisher: B&L MedienGesellschaft mbH & Co. KG Verlagsniederlassung München Postal address: Postfach 21 03 46, D-80673 München Printing process: Web offset Editor in chief: Marco Theimer +49 89 37060-150 Printing material: Must be sent by the House address: Garmischer Straße 7, D-80339 München day of the deadline for printing docu- Switchboard: +49 89 37060-0 ments (see Appointment plan/editing plan). For technical production reasons, Fax: +49 89 37060-111 Editor in chief: Christian Blümel -185 we ask you only to send digitised print E-mail: muc@blmedien.de documents by e-mail to f.hesse@blmedi- en.de or by CD, plus proof/colour print Internet: www.fleischer-handwerk.de by post. We ask you to save your adver- tisement in TIFF format or as a printable www.fleischnet.de PDF if possible, as open files can lead to www.fleischerei-technik.de discrepancies. Please ensure that your Editor in chief: Marco Theimer -150 digitized advertisement has an image www.fleisch-marketing.de resolution of 300 dpi in CMYK mode and www.blmedien.de a size of 1:1. In case of delivery of final Publishing Director: Bernd Moeser +49 89 37060-200 artwork, slides, photos or reproducible originals, the cost price will be charged Assistant Publ. Director: Basak Aktas -270 for the production/completion of the Paula Pommer -110 advertisement. Terms of payment: 3 % discount for advance payment and direct debit, Media Consulting: Bernd Moeser (responsible) -200 Sebastian Lindner (assistant resp.) -215 2 % discount for payment within Gerhild Burchardt -205 8 days of invoice date, otherwise 14 days Fritz Fischbacher -230 after invoice date at the latest without Sabine Hartl -246 deduction. Concetta Herion -240 Bank account: Rocco Mischok -220 Commerzbank AG, Hilden Paula Pommer -110 IBAN: DE 58 3004 0000 0652 2007 00 Disposition: Felix Hesse -261 BIC: COBADEFFXXX Marvin Demmelmair -260 Gläubiger-ID: DE 13ZZZ00000326043 Sales: Basak Aktas (responsible) -270 The general terms and conditions for Patrick Dornacher -271 advertising apply. Mario Reischl -272 You can find the current general terms and conditions on our website at www.fleischnet.de/agb/ and printed here on the last page (status October 2020) 2
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet We bring the branch together With the trade magazines FH Fleischer-Handwerk, FT Meat Technology and the special edition Ftec we have been publishing high-quality information media for decision-makers in the meat and food producing industry for years. Since 2012, we have been honoring on particularly sustainable developments in the meat industry with the FH Fleischer-Handwerk Award and the FT Meat Technology Award. Companies in the equipment and supply industry as well as service providers whose developments have a sustainable advantage for production and sales in craft enterprises or for the production processes of meat-processing and sausageproducing enterprises can apply for this award. A jury of experts made up of representatives of the specialist editorial departments and the publishing house management evaluates the applications received. Taking into account the factors of quality improvement, cost reduction and effective process design, the best developments with sustainable added value for customers from trade and industry in different categories are determined from the entries. Award package: We offer the winners of both awards the favorable possibility to bring their success again identical in FT Meat Technology and FH Fleischer-Handwerk to present: Winning ad 1/1 page for 8.200 Euro net Winner advertisement 1/2 page for 5.400 Euro net 3
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Our Specials 2021 FUTURE FOODS Future Foods What will we eat in 20, 30, 40 or 50 years? Streetfood Business How and where will the food of the future be produced? And by whom? What role will For greater reach in the trend market streetfood, flora and fauna (still) play? How healthy and our previous trade magazine is now published sustainable will our diet look then? And what as a supplement in three strong industry titles does granny's recipe collection (perhaps) that also stand for this sub-market. have to do with it? The supplement provides concrete support We get to the bottom of these and many other and assistance in the establishment and implementation questions concerning the topic "Nutrition of the Future" with our of streetfood concepts based on tried and tested concepts - from launch to new supplement "Future Foods". We talk to nutritionists and trend reorientation. Supplemented by developments, trends as well as reports and researchers, look behind the scenes of food production and take background information, all areas are covered. Target groups are entrepreneurs, a look at the laboratories where the future is already being created owners, leaseholders and managers of mobile and temporary gastronomy: from on our plates today. the snack stand to the food truck to the event caterer. The supplement Future Foods will be added to our trade magazines The supplement Streetfood Business will be added to our trade magazines GVMANAGER, first class, 24 Stunden Gastlichkeit, GVMANAGER, 24 Stunden Gastlichkeit and FH Fleischer-Handwerk. FH Fleischer-Handwerk and FT Meat Technology. In addition, it will be available on our online industry portals In addition, it will be available on our online industry portals www.gastroinfoportal.de and www.fleischnet.de. www.gastroinfoportal.de and www.fleischnet.de. Official partner: Copy deadline: 28.04.2021 Ad deadline: 19.05.2021 Copy deadline: 05.03.2021 Date of publication: 24.06.2021 Ad deadline: 19.03.2021 Date of publication: 12.04.2021 We would be happy to present you an individual offer – just talk to us! 4
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Who's Who Like ornamental fish in a garden pond or a noble, very tasty dish on beautifully presented plates at an extraordinary dinner: In a similar way, you can present your business or company in this supplement towards the end of the year. Entrepreneurial spirit, innovative strength and profitability are reflected in in a unique way in the German and international medium-sized businesses. You too can take advantage of this interesting and attention-grabbing opportunity with your special features, possibly in the form of an outlook on the IFFA year 2022. You should not miss this opportunity! The supplement Who's who will be added to our trade magazines FT Meat Technology and FlH Feischer-Handwerk. In addition, it will be available on our online industry portal www.fleischnet.de. Copy deadline: 15.10.2021 Ad deadline: 25.10.2021 Date of publication: 25.11.2021 We would be happy to present you an individual offer – just talk to us! 5
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet What we offer Brief description offers as a utility-oriented specialist medium not only up-to-date industry and product information, but also important background know- ledge in the processing of handcrafted meat and sausage products, taking into account legal principles and regulations. It also supports butchers with concrete recommendations for action and checklists and focuses on training and further education as well as the promotion of young talent. Interviews, company reports, user examples and the series Fleischer mit Erfolg (Butchers with success) as well as comprehensive trade fair reports complete the focus of content. Target audiences Master craftsmen, entrepreneurs, owners, managers and responsible persons in butcher's shops who make purchasing and processing decisions in their professional practice in the areas of fresh meat, meat and sausage products as well as delicatessen.. Frequency of publication 6 x per year Size 212 mm wide x 280 mm high Year In the 10th year 2021 Subscription price nnual subscription price Germany 90 Euro A (incl. shipping costs) Annual subscription price abroad 105 Euro (incl. shipping costs) Organ Official association organ of the Fleischerverband Bayern, Augsburg Recipient groups Share of actually distributed circulation absolute in % Circulation Printed circulation 7.500 copies Butcher's shops and Distributed circulation 7.353 copies artisan stores 7.472 95,16 Sold circulation 2.477 copies Meat and poultry slaughterhouses 60 0,76 (Annual average for quarters IV/19-III/20) geprüfte Auflage Wholesale of meat, meat products, poultry and game 124 1,58 Butcher's supplies/distributors 35 0,45 Guilds/chambers/professional associations/cooperatives 87 1,11 Other (Meat schools, vocational schools, institutes) 74 0,94 Total 7.852 100,00 Status: October 2020 (Survey method by recipient file) 6
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Schedule and editorial plan 2021 PRODUCTION TERMINAL ISSUE COUNTER & SALES MANAGEMENT MACHINE TECHNOLOGY 2021 1 • Sales hits from own production: delicatessen & salads • Technology for smoking and ripening • Ham production: curing, tumbling, • Butcher as gastronomer: furniture, crockery, catering equipment •S ÜFFA, Stuttgart 18.09. - 20.09.2021 CD07.01.2021 • Ready to cook from the butcher and injecting • Vending machines • Evenord, Nürnberg AD08.01.2021 • Additional business BBQ: sauces, dips, • Starter & protective cultures, • Digital customer loyalty: web shop, 25.09. - 26.09.2021 DP26.01.2021 grill utensils & Co. raw sausages apps, counter TV systems & more MAIN FOCUS: CHAIN STORES • BBQ and grill technology for outdoors 2 • Lunch & Hot Counter • Breakfast at the butcher's: bread, • Cutting and shredding technology • Sausage casings • Mobile sale/ refrigeration vehicles / food trucks CD26.02.2021 baked goods, coffee & more • Workwear and work safety • Rinsing & cleaning technology AD01.03.2021 • Classic duet: ham & asparagus • Knives, sharpening steel & more • Hygiene in the company: cleaning, DP24.03.2021 measuring and analysis technology 3 • Barbecue season: spices, marinades, etc. • Digital sausage production • Shopfitting and shop concepts, CD26.04.2021 • Best for burgers: sauces, dips & more • Universal equipment for product presentation & lighting AD28.04.2021 • Summer sausages for cooking & frying • Planner for production rooms DP26.05.2021 conscious eaters: jelly & Co. • Slaughtering, cutting and sawing • Farm butcheries & direct marketers + business 4 • Mobile payment: Cash register and , merchandise systems, store software • Sustainable packaging, packaging technology, take-away • Regional origin: animal protection, quality programs & seals of approval CD30.06.2021 • Specials with cheese • Multifunctional cooking technology for • Sustainable energy production AD02.07.2021 • Mediterranean cuisine in vogue: hot counter & kitchen/ combi steamer • Safety engineering & fire protection DP23.07.2021 delicatessen, antipasti, salads, etc. • Hard- and software, marking/ Inform your + Future Foods labelling customers about your trade fair 5 • Beef and veal: Dry Aged & more • Cutting, mincing, quantities & mixing, crushed ice production • Wholesale as partner appearance • Social media as opportunity in time! CD16.08.2021 •T rend market: coffee & Co. • Filling and portioning technique • Farewell to pests AD18.08.2021 •S weet additionals: • Natural and artificial casings, clips • Marketing strategies in the handicraft DP14.09.2021 desserts & ice cream SÜFFA TRADE FAIR EDITION 6 • Wild game, pies, terrines & more • Professional weighing technology • Purchase management CD04.11.2021 • Technology for cooling & storage rooms • Design of shop windows & decoration • Fresco counter with fish & seafood AD08.11.2021 • Canning technology • Insurances & pensions • Additional business: soups & noodles DP25.11.2021 SÜFFA GATHERING + All specifications are subject to change without notice. 7
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet What we offer Brief description is a technically oriented, association-independent goes far beyond the meat industry and deals with all technical aspects in trade magazine for the meat products industry. In addition to the production process of the food producing industry, informs about develop- product and industry information, it focuses in particular on ments and novelties from the entire food industry, focuses on industry highlights, new and further developments of meat processing machines gives practical recommendations for everyday operations and marketing and and plants with extensive best-practice examples and thus deepens industry knowledge through interviews, reports, background informa- offers corresponding orientation and decision-making aids. tion and best-practice examples. Target audiences Responsible persons, executives and decision makers in the Executives, decision makers, responsible persons in the complete food processing management of the slaughtering and cutting industry as well industry as well as manufacturers and suppliers of food processing machines and as the meat product industry. equipment of the industry. ue to its bilingualism (German, English), it offers butchery D Due to its bilingualism (German, English), Ftec provides companies in around technology companies in about 30 countries worldwide 30 countries worldwide with industry-relevant information. provide important information for professional support and development. Year In the 37th year 2021 In the 13th year 2021 Circulation Printed circulation 8.000 copies For Ftec as a special edition of FT Fleischerei Technik/Meat Technology, around Distributed circulation 7.826 Expl. 14,500 companies are selected from our current, detailed address pool of well Frequency of 6 x per year, over 138,000 addresses according to the editorial focus, to which the respective publication thereof 3 as special editions Ftec Ftec edition is sent. Size 212 mm wide x 280 mm high Subscription price Annual subscription price Germany 81 Euro (incl. shipping costs) Recipient groups Annual subscription price abroad 95 Euro Anteil an tatsächlich verbreiteter Auflage absolute in % (incl. shipping costs) Meat industry 4.780 61,09 Slaughtering and cutting plants 526 6,72 Large-scale butcheries 1.994 25,49 Butcher's supplies 241 3,08 Butcher's/vocational schools for the butcher's trade 68 0,87 Guilds/ chambers/ professional associations/ cooperatives 46 0,59 Food wholesale/ wholesale markets 169 2,16 Total 7.824 100,00 Status: October 2020 (Survey method by recipient file) 8
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Schedule and editorial plan 2021 PRODUCTION ISSUE SPECIALS MANAGEMENT TERMINAL 2021 MACHINE TECHNOLOGY 1 SPECIAL: hygiene – the best techniques and tools against • Digital solutions in the food industry • Waste disposal technology and waste • Lessons from the Corona crisis • Future with home office also • Fachpack, Nuremberg CD28.01.2021 germs and viruses water treatment in the food production? 28.09. - 30.09.2021 AD01.02.2021 • Measurement technology • IAA, Munich •p lus meat substitute products DP24.02.2021 and qualitiy control 07.09. - 12.09.2021 • Machines und solutions for • Process control & Industry 4.0: • SÜFFA, Stuttgart 2 SPECIAL: packaging trends trend and convenience products More automation, less personnel? 18.09. - 20.09.2021 CD07.04.2021 • Foreign object detection • Software & Enterprise Resource Planning • Agroprodmash, • Starter, mould and protective cultures • Industrial floors and walls Moscow (RUS) AD09.04.2021 05.10. - 09.10.2021 • Analytics for laboratories DP28.04.2021 • Anuga, Cologne 09.10. - 13.10.2021 3 SPECIAL: sausage production • Mincing, cutting, slicing, sawing • Equipment for cooking, baking, roasting • Logistics management • Work safety & workwear CD07.06.2021 • Best practice examples from the DACH region • Clip technique & quantities and mixing • Secondhand sites as first class solutions? AD09.06.2021 • Smoking and ripening technology DP28.06.2021 + Future Foods SPECIAL: actual trends • Ham production: • Data management in 4 in the meat production injection, curing and tumbling the meat industry CD29.07.2021 • Innovative production- • Weighing, sorting and labelling • Disposal technology and AD02.08.2021 and packaging methods • Frozen meat processing wastewater treatment around the globe • Poultry slaughtering and processing • Energetic renovation DP25.08.2021 SÜFFA TRADE FAIR EDITION 5 SPECIAL: smart factories as modern, effective and • SÜFFA preview: Handicraft inspiries the industrial food production • Cleaning, disinfection and clean room technology, washing sites CD05.10.2021 hygienic production sites • Technology for pet food production • Measures against cybercrime AD07.10.2021 • Digital solutions today and tomorrow • Spice trends • Safety technology & fire protection DP26.10.2021 • Technical gases 6 SPECIAL: Industrial solutions • One line, many different products • CO2-neutral production as aim for sustainable/regional • Modular & mobile production sites • Animal welfare as success story CD01.12.2021 production models of the future • Modern solutuions for slaughterhouses • Flexibilisation of working hours AD03.12.2021 • Transport and cooling vehicles etc. • Cooling technology DP21.12.2021 + All specifications are subject to change without notice. 9
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Advertisement price list no. 23 from 1.1.2021 Print space 185 x 254 mm 7.500,00 E Print space corner 90 x 120 mm 1/4 Gate cut 212 x 280 mm 8.010,00 E 1/4 1/4 up 43 x 254 mm 1/1 Page cross 185 x 60 mm 3.240,00 E Preferential placement U2/U3 Page Page Page cross- Gate cut corner 104 x 133 mm Gate cut 212 x 280 mm 9.230,00 E corner upright up 56 x 280 mm wise cross 212 x 73 mm 3.410,00 E Preferential placement U4 Gate cut 212 x 280 mm 9.550,00 E Print space corner 90 x 60 mm 1/8 1/8 1/8 up 43 x 120 mm Print space 138 x 180 mm 5.890,00 E Page cross 185 x 30 mm 1.840,00 E Page Page Gate cut 152 x 193 mm 6.210,00 E cross- Gate cut corner 104 x 73 mm Junior corner upright up 56 x 133 mm wise cross 212 x 43 mm 1.940,00 E page Brand display window single column 43 mm wide, Print space up 90 x 254 mm max. 75 mm high, per mm height 4c 9,10 E 1/2 1/2 cross 185 x 120 mm 5.250,00 E two columns 90 mm wide, Page Page max. 35 mm high, pro mm height 4c 18,20 E cross- Gate cut up 104 x 280 mm upright cross 212 x 133 mm 5.550,00 E wise Industry partner entry: Minimum term 1 year, 43 mm wide, Price per mm height b/w 4,95 E Print space up 59 x 254 mm Price per mm height 4c 7,10 E 1/3 1/3 cross 185 x 80 mm 4.520,00 E Page Page Binding placement regulations: 25% on the above base prices, cross- Gate cut up 72 x 280 mm upright cross 212 x 93 mm 4.750,00 E Special colours HKS, Pantone etc. on request. wise Other formats available on request – just talk to us! Format ads from 1/2 page upwards include a free full-size banner (468 x 60 pixels) in your industry section for 2 weeks on www.fleischnet.de. All format ads from the ePaper issue link to your homepage. Advertisements in gate cut: format plus 3 mm gate cut allowed on all sides. The statutory value added tax shall be added to all prices. 10
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Title cover Bound-in inserts TITEL Title and back cover Delivery quantity FH Fleischer-Handwerk 8.000 copies (front and back, 4 pages) Delivery quantity FT Meat Technology 8.000 copies 12.250,00 E Delivery quantity Ftec 15.000 copies Partial editions possible on request. Please deliver bound-in inserts untrimmed folded. Size: 212 x 280 mm + Bleed allowance 3 mm/waistband, 5 mm/outside each 2-sided 5.930,00 E Title flap TITEL 4-sided 10.900,00 E 1/2 page outside and inside of the title flap Discounts only according to the quantity scale, taking into account half the (only bookable for FH Fleischer-Handwerk) volume. 11.630,00 E Inserts Delivery quantity FH Fleischer-Handwerk 8.000 copies Delivery quantity FT Meat Technology 8.000 copies Title page only 4c Delivery quantity Ftec 15.000 copies TITEL Partial editions possible on request. Design by editorial staff (only bookable for FT Meat Technology) Size: 205 x 280 mm. 9.860,00 E up to 25 g/1.000 295,00 E postage included Inserts also include objects, data carriers, glued brochures. Inserts and gluing costs for postcards are not discountable. Other special forms of advertising available Inserts with follow-up mailing on request. Talk to us! Use our qualified addresses twice for your success. Insert • Insert in the print edition •D irect mailing to the same addresses with your personal cover letter and response element Discounts: For purchase within one year within the publishing portfolio. Price depends on the edition. We are pleased Same formats are discounted together in all our titles. to give you individual information!! Acc. to rebate scale Acc. to quantity scale from 3 ads 3% from 1 page 3% from 6 ads 5% from 3 pages 5% With all the above advertising forms including free linking of the advertisement from 9 ads 10 % from 6 pages 10 % (not possible with inserts) and free full-size banner for 2 weeks in your industry from 12 ads 15 % from 8 pages 15 % section on www.fleischnet.de from 18 ads 17 % from 10 pages 20 % from 24 ads 20 % from 12 pages 22 % Delivery address for inserts and bound-in inserts: Additional technical costs and space surcharges are not discountable. Adver- Alpha Teamdruck GmbH tisements in the list of sources of supply and occasional/job advertisements as Haager Str. 9 well as partial supplements are also not eligible for discounts. D-81671 München 11
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Our branch portal www.fleischnet.de Our industry portal is the central portal for current news, information, background reports and reports from the entire meat industry. It bundles the individual competencies of our specialist media. The website is responsive and adapts to all end devices accordingly. Structure of the editorial topics: - Food: information and news on products, trends, nutritional knowledge and research - Handicraft: news, trends and events from and for the butcher's trade - Industrial production: innovations in the areas of slaughtering, production, packaging & logistics as well as shop design and hygiene -T rade fairs & further education: education: seminar and trade fair calendar, association information plus news, industry dates, further education, etc. -M anagement: companies & strategies, markets & trends, personal data, associations, campaigns, job changes, news, trends -W eekly newsletter for registered users with the most important news from the industry Currently (status October 2020) there are 7.062 personalized users registered. The average opening rate is 25%. is our branch portal in addition to our trade magazines Fleisch N and our special publications is optimet.de ized for smartp all Future Foods hones, business iPads e tc. 12
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Display advertising forms Unless otherwise stated, all forms of advertising have a duration of two weeks. Leaderboard Leaderboard 1.490,00 E Fullsize headbanner 728 x 90 Pixel Fullsize headbanner 1.700,00 E Skyscraper 468 x 60 Pixel Skyscraper1.380,00 E 120 x 600 Pixel Wide skyscraper 1.480,00 E 200 x 600 Pixel Rectangle in the sidebar 3.280,00 E 300 x 250 Pixel Wide skyscraper Rectangle below the Top News 2.060,00 E 300 x 250 Pixel Rectangle Rectangle Fullsize newsbanner 1.480,00 E below the sidebar 468 x 60 Pixel Top News Industry partner link 480,00 E Fullsize newsbanner Visible in industry partner section and on the start page. Duration: 1 year Fullsize Newsbanner (Logo, contact data, search engine function and linking) Other forms of advertising available on request. File formats: We accept the file formats GIF, JPEG and HTML. Banner size up to a maximum of 50 kb. 13
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Native Advertising 1 Top advertorial 1.900,00 E pinned on the start page for 3 days (at least 300 words + picture in landscape format) 2 Pinned advertorial 1.600,00 E pinned on the start page for 3 days (at least 300 words + picture in landscape format) 3 News advertorial 1.450,00 E 1 not pinned on the start page (at least 300 words + picture in landscape format) 2 3 Other forms of advertising available on request. 14
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Newsletter advertising 1 Advertorial as Top News 1.950,00 E (at least 300 words + picture in landscape format) 2 Advertorial as News 1.650,00 E 1 (at least 300 words + picture in landscape format) 3 Fullsize newsbanner 1.810,00 E (468 x 60 Pixel) Running time: 2 weeks = 2 circuits 4 Rectangle in the news 1.950,00 E (300 x 250 Pixel) Running time: 2 weeks = 2 circuits 5 Megabanner 2.485,00 E 2 (590 x 215 Pixel) Running time: 2 weeks = 2 circuits 3 Fullsize newsbanner 4 Rectangle 5 Megabanner Other forms of advertising available on request. File formats: We prefer the file formats GIF, JPEG and HTML. Banner size up to a maximum of 50 kb. 15
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet Branch online package Combine your advertising on www.gastroinfoportal.de with our newsletter offer and show your presence for four weeks! 1 1st week: Y our advertorial (at least 300 words + picture in landscape format) as top topic on the start page and as top news in the newsletter in the same week 2 2nd week: F ullsize banner in the Newsletter 1 3 3rd week: N ew advertorial (at least 300 words + picture in landscape format) as top topic on the start page and as top new in the newsletter in the same week 4 4th week: F ullsize banner in the Newsletter 1 Branch online package as a whole: 3.750,00 E 3 3 2 + 4 Fullsize banner 16
About us FH Butcher Trade FT Meat Technology / Ftec Ads price list Fleischnet General terms and conditions for advertisements in newspapers and magazines 1. An “advertisement order” within the meaning of the 7. Advertisement orders can be cancelled up to the ties. Claims for compensation for collateral negligence, make the appearance of further advertisements depen- following General Terms and Conditions of Business advertisement deadline. The cancellation has to be culpa in contrahendo or wrongful act are excluded. dent on the advance payment of the sum and on the is a contract with respect to the publication of one or made in written form (via post, fax or e-mail). If the Claims for compensation resulting form impossibility of settlement of unpaid invoices irrespective of the terms more advertisements of an advertiser or space buyer in advertisement is already in print, the client has to pay performance and default are limited to compensation of payment originally agreed on. Any approved discount a publication for advertising purposes. for it. Otherwise, the publisher may demand reimbur- for forseeable damage and the compensation payable shall cease to apply in the event of insolvency, compul- sement of the costs incurred up to the cancellation in for the advertisement or insert in question. The liability sory composition proceedings or a lawsuit. 2. If there is any doubt, advertisements are to be called accordance with the legal rules and regulations. of the publishing house for damages due to the lack of up for publication within one year of the conclusion of characteristics or features that were promised remain 15. If requested to do so the publishing house will sup- the contract. If the advertisement rate should change 8. The publishing house reserves the right to reject unaffected. Complaints must be put forward within four ply an advertiser’s copy with the invoice. Depending on after the conclusion of the contract, the Publisher is advertisement orders – also individual release orders weeks of receipt of the invoice and voucher copy. the nature and size of the advertisement order up to two entitled to charge the price in effect according to the within the scope of a contract – and insert orders, on clippings, tear sheets, or complete voucher copies will price list valid at the time of publication account of their content, origin or technical form in 11. Incoming requests, messages, cards and be supplied. If an advertiser’s copy can no longer be accordance with uniform, objectively justified principles address printouts that are destined for the procured, a legally binding certification from the publi- 3. Discounts as quoted in the price list are only allowed of the publishing house if their contents violate laws or client will be forwarded by the publisher as normal mail, shing house confirming the publication and distribution for advertisements that one client orders for one publi- official regulations or it cannot reasonably be expected unless the publisher has a right of retention because the of the advertisement will take its place. cation within one year after the appearence of the first that the publishing house print them. This also applies client is in default of payment. In the event of loss of a advertisement. to orders placed with branch offices, advertisement consignment, the client has no right to a price reduction. 16. The advertiser is to bear the cost of producing the offices or representatives.Insert orders only become necessary artwork and of any substantial modifications 4. If the advertiser has, at the beginning of the one year binding for the publishing house once a sample of the 12. Proofs will be supplied at the orderer´s express requested by the advertiser, or for which he is responsible, time limit, ordered multiple advertisements with claims insert has been submitted and approved. Inserts which wish. The orderer is responsible for the correctness of to the design originally agreed on. to a price reduction, and calls in additional advertise- give the reader the impression that they are part of the the returned proofs. The publishing company will act ments within that time limit, he/she has retroactive newspaper/ magazine on account of their format, or lay- on all corrections to which attention is drawn within the 17. Where a contract has been signed for the publica- claims to a price reduction corresponding to his actual out, or include advertisements from third parties, will not period set at the time of despatch of the proof. tion of a series of advertisements a claim can be dedu- purchase. be accepted. The advertiser will be informed immediately ced in the event of a reduction in the number of copies that his advertising order has been rejected. 13. In the event that the advertiser does not make an printed, if a certain circulation was stated in the price list 5. If an order is not fulfilled due to circumstances bey- advance payment, the invoice will, as far as possible, and the circulation dropped by more than 20%. Claims ond the control of the publishing house, the advertiser 9. The advertiser is responsible for ensuring that the be sent five days after publication of the advertisement. to price reductions are excluded, however, if the publis- has, regardless of any other legal obligations which advertisement text and faultless artwork or the insert The invoice is to be paid within the time period men- her has informed the advertiser in due time of the drop in might arise, to reimburse the publishing house for the is delivered to the publishing house in good time. The tioned in the price list as from the date on which the circulation (more than 10%) and has offered the adverti- difference between the discount that was granted and publishing house will be prompt to demand a replace- invoice was received provided that no other terms of ser the choice of withdrawing from the contract. the discount that would correspond to the amount ment for any artwork that is visibly unsuitable or dama- payment or advance payment has been agreed on in actually purchased. No claims on the part of the adver- ged. The Publisher does not accept any liability that individual cases. Possible discounts for early payment 18. Artwork will only be returned to the advertiser if this tiser shall ensue if, owing to force majeure. handwritten ads or ads placed by phone and/or chan- will be granted in accordance with the price list. Annual has been specifically requested in writing. The publishing ges and cancellations made in these ways are factually invoices for prints of the category „Bezugsquellen“ are house is only obliged to keep such artwork for a period 6. The publication of advertisements in particular correct. The publishing house guarantees the usual due with the publication of the first edition of the calcu- of three months from the time that the advertisement places within the printed work or in particular is- printing quality of the booked title within the scope of lation period at the latest. appeared in print. The transport risk of all printed docu- sues cannot be guaranteed. Orders for ads that are the means arising from the artwork submitted. ments returned to the client or third parties by the pub- expressly only to be published in specific is-sues or 14. In the event that the advertiser defaults or requests lisher are at the expense of the recipient. positions in the magazine have to arrive at the publis- 10. If the printed version of the advertisement is partially an extension, interest and collection fees are char- hers in sufficient time for the advertiser to be informed illegible, not correct or incomplete, the advertiser is ged. If the advertiser defaults the publishing house 18. Advertisements with content from competing publis- prior to the closing date for advertisements should it entitled to a reduction in payment or to a replacement can defer the implementation of the remaining current hers cannot be accepted. not be possible to execute the order in the requested that is free from defect, but only to the same extent as order until payment has been made and demand that manner. If the client has reserved the right to withdraw, the purpose of the advertisement was impaired. Con- advance payment is made for the remaining advertise- 19. Place of jurisdiction and place of performance is the a notice period of at least 8 weeks prior to the first trol data which are missing or defectively printed shall ments. If there is reasonable or legitimate doubt about office of the publishing house. The contractual relation- month of release must be observed. Withdrawing from create no claim for the Customer unless something to the advertiser’s ability to pay, the publishing house is ships of the parties are subject to the laws of the Federal contract is not possible in the case of calendars. the contrary has been agreed upon between the par- entitled, even while the advertising contract is running, to Republic of Germany. 17
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