Media Information 2020 - Editorial Direction Circulation/Readership Editorial Calendar Advertising Rates Print & Online Supplier Profiles ...
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Media Information 2020 Editorial Direction • Circulation/Readership • Editorial Calendar Advertising Rates Print & Online • Supplier Profiles Tea & Coffee World Cup • Production Requirements About Bell Publishing
Editorial Direction
Founded in 1901, Tea & Coffee Trade Journal is the oldest international Our online platform – comprising a responsive website updated with
B2B publication covering the coffee and tea industries. It captures all news every day, e-newsletter and busy social media channels –
the latest trends and information in the global tea and coffee sector, provides a perfect addition to the print journal and means readers can
from the producing countries, through equipment, machinery and keep their finger on the pulse of the tea and coffee industries at all
emerging technologies, to research and scientific reports. times.
Since the title was acquired by UK-based Bell Publishing Ltd in 2016, With an average print readership of over 8,200 in 100 countries, and
the magazine, website, social media channels, Ukers Tea & Coffee distribution at all the major tea and coffee industry events, Tea &
Global Directory, and the Tea & Coffee World Cup exhibition have all Coffee Trade Journal is placed to provide the best possible coverage
been revamped. We have received countless positive messages of of industry developments and guarantees a high profile at exhibitions,
support from all sectors of the industry and all corners of the globe, conferences and industry events.
welcoming the changes and appreciating the work and investment
that have gone into this important magazine. The clearly-defined Message from the Editor, Vanessa L. Facenda:
Departments – New & Notable; Facts, Figures & Findings; Sustaining Tea & Coffee Trade Journal has a diverse editorial line-up planned for
the Chain; Straight from the Cup; Green Coffee Report; Company 2020, which includes a mix of returning favourites and new areas of
News and People News – complement the longer and more in-depth interest. Our updated website will continue to offer daily news, product
feature articles, providing the best possible editorial coverage, from launches, white papers and research papers as well as global events
bean and leaf to cup. in the coffee and industries
Contact Us
Editor: Vanessa Facenda Group Sales Manager: Editorial & Sales Office:
Email: vanessa@bellpublishing.com Mark Neilson 57 Bath Street, Gravesend
Cell (US): +1 908 507 5497 Email: mark@bellpublishing.com Kent DA11 0DF, UK
Twitter: @TCTradeJournal Tel: +44 1474 532202 www.bellpublishing.com
Tel: +44 1474 532202
Head of Sales: Digital Editor: Alex Rivers
Steve Crowhurst Email: arivers@bellpublishing.com
Email: steve@bellpublishing.com Tel: +44 1474 532202
Tel: +44 1474 532202
Direct line: +44 1474 558962
www.teaandcoffee.net
Circulation/Readership
The Print Magazine Print Circulation Online Statistics: teaandcoffee.net
The print journal Tea & Coffee Trade Journal is read in Average Print Circulation: 8,100 Sessions per month 6,567 é 50%
more than 100 countries worldwide, more than any other
Bonus Distribution: the magazine is circulated at the Page Views 10,291 é32%
related journal. This wide geographical reach gives us a
tea & coffee industry’s major trade events each year. This Users 5,326 é 57%
unique placing in terms of our coverage both editorially bonus distribution offers significant extra exposure for ad-
and for our advertisers. Top Page Views: News, Back Issues, Events,
vertisers to the core target audience, ensuring international
• Worldwide circulation in over 100 countries. coverage at all global events. Editor’s Blog, Features, Ukers Directory, Advertise
• Published 11 times per year. Top Geographic Locations: USA, UK, India, Germany,
The Readership: Tea & Coffee Trade Journal’s
• Focused readership of key named personnel is updated readership consists of coffee roasters, tea packers, Canada, Australia, Japan, Singapore, Malaysia, Italy
and verified regularly. exporters, importers, brokers and agents, trade
• We cover all sectors of tea and coffee, from origins associations, related machinery and equipment suppliers, E-newsletter
to industrial manufacture and packing, single serve to shipping and warehousing, research and academic, Registration 6,900
logistics, sustainability and new technologies. speciality gourmet suppliers. Open rate 11.5%
• Bonus distribution at all the major trade fairs and events Job Functions: the large majority are senior management Geo reach 72 countries
gives even greater readership audience. positions, company owners, key specifiers/influencers, sen-
• Highly targeted approach: the reach of over 30,000 is ior sales & marketing roles, research/academic, consult- Twitter
based on high quality data, guaranteeing the magazine, ants and technical or production/engineering specific roles. Tea & Coffee Trade Journal and Tea & Coffee World Cup
website and newsletter are read by the people who matter. have combined followers of over 4,400
Geographic Circulation Breakdown, Oct 2019
TeaandCoffee.net & Social Media
TeaandCoffee.net Returning Website Users
Tea & Coffee Trade Journal’s online presence includes: 12% ASIA
• The website teaandcoffee.net, updated with news and 1% OCEANIA
original content daily - editor’s blog, features, events and more 37% NORTH, CENTRAL
• New website with filters and allowing visitors to instantly & SOUTH AMERICA
choose their area of interest and see only related content. 43% EUROPE
• Upload your own Event and event logo (free of charge) 7% AFRICA &
MIDDLE EAST
• Log in and read the magazine as a digital issue, or browse
the back issue archive (paid subscribers only).
• Weekly e-newsletter
• LinkedIn networking group and Twitter (@TCTradeJournal),
a growing online community of industry professionals,
increasing traffic and readership in print and online.
www.teaandcoffee.net
Editorial Calendar 2020*
THE INTERNATIONAL & TRUSTED RESOURCE
FOR THE TEA & COFFEE INDUSTRIES SINCE 1901
JANUARY JUNE** NOVEMBER
Spotlight: Tea Sustainability Spotlight: Sustainability in Cafés: Europe Spotlight: South America
• Decaf Coffee • Market Report: Russia • Private Label • Co-Packing • Convenience in Premium Teas • “New” Teas • Office Coffee Service • RGPBB***
• Puer Tea • RGPBB*** • Green Tea • Origin Highlight: Mexico (Coffee) • RTD Teas • Special Report: Natural vs Organic
Bonus Show Distribution: UC Davis Tea Colloquium • Specialty Coffee & Tea • Sustainability in Single Serve
FEBRUARY JULY/ AUGUST
Spotlight: Coffee Price Risk Management DECEMBER
Spotlight: India (Coffee & Tea) Spotlight: Supplier Profiles
• Logistics & Warehousing • Origin Highlight: Taiwan • Flavours • Packaging • RGPBB*** • Single Serve
(Tea) • Packaging • Profile: Chameleon Cold Brew • Flavours • Logistics & Warehousing • Origin Highlight:
• Soluble Coffee • Special Report: Coffee Genetics Japan (Tea) • Packaging • Private Label • Soluble Coffee
• Sparkling Teas • Wellness Teas
Bonus Show Distribution: NCA Convention
• New York Coffee Fest SEPTEMBER** A tea and coffee feature story will be included in every
MARCH Spotlight: Eastern Europe issue even if not specifically noted.
Spotlight: The Role of AI in Coffee and Tea • Cold Brew & Nitro Coffee & Tea • Decaf Coffee * Editorial is subject to change.
• Flavours • Global Tea Report • Market Report: Sweden • Logistics & Warehousing • Profile: TBA ** Bonus Distribution for shows cancelled due to
• Mindful Drinking • RTD Coffee & Tea • Soluble Coffee • Tea Research Covid-19 have been removed.
Bonus Show Distribution: North American Tea Con- *** Roasting, Grinding, Processing, Blending, or Brewing
APRIL** ference • World Tea Expo Technologies
Spotlight: Sustainability inf Cafés: US
• Cold Brew & Nitro Coffee • Functional Teas • Logistics OCTOBER**
& Warehousing • Product Development • RGPBB*** Spotlight: Central America
• Tea Brewing Tips • Equipment & Packaging Special Section • Market
Report: Poland • Origin Highlight: China (Tea) • Special
MAY** Report: Infestation & Disease Management
• Sustainable Packaging SPECIAL EDITIONS
Spotlight: Coffee, Tea & CBD
• China’s Tea Supply Chain • Decaf Coffee • Labelling Bonus Show Distribution: Pack Expo International • UKERS 2020 Tea & Coffee Global
• Origin Highlight: Indonesia (Tea) • SCA World of Coffee Directory & Buyers Guide
• Tea’s Antiviral Attributes
www.teaandcoffee.net
Advertising Rates 2020 (print)
$ Dollar Display Advertising Rates (Magazine & UKERS)
2020 UKERS Global Tea & Coffee Directory
Four Colour 1x 6x 12x
Published annually, the UKERS Global
DPS $8,025 $7,250 $6,400 Tea & Coffee Directory and Buyers
Full Page $4,560 $3,980 $3,690 Guide is the most important source of
Junior Page $3,900 $3,390 $3,075 information for the global tea and coffee
industry’s, both in print and online.
1/2 Page $3,650 $3,215 $2,950
Display advertising rates: Same as
1/3 Page $3,420 $3,010 $2,750 magazine.
1/4 Page $2,950 $2,600 $2,370
1/8 Page $2,050 $1,850 $1,630 Enhanced logo listing: $99 per logo,
includes hyperlink for online version.
Cover Positions 1x 6x 12x
Inside Front $5,810 $5,114 $4,705
Inside Back $5,580 $4,910 $4,515
Outside Back $6,020 $5,296 $4,872
Inserts, Belly bands, Gatefolds and Reprints available – details on request
Repetition breeds success
Research has proven that for advertising to be effective,
a reader must be exposed to the advertisement several
times before the message sticks.
“Repetition increases recall of both the ad and brand by
increasing the opportunity to process the ad (Krugman
1972) and encoding in memory (Cacioppo and Petty 1980).”
Source: Lehnert et al, AMA Summer Educators’ Conference Proceedings 2011, Vol. 22, p42
www.teaandcoffee.net
Advertising Rates 2020 (online)
The Website The Newsletter
Tea & Coffee Trade Journal has a
As well as being visited by its core print magazine audience, the fully responsive website weekly free newsletter.
www.teaandcoffee.net taps into an additional global readership.
Advertising Options
Dollar Advertising Options Leaderboard Banner Leaderboard Banner
(90 high x 728 wide pixels) $1,270
Leaderboard Banner (90 x 728 pixels)
1 month $1,270 MPU
(250 high x 300 wide pixels) $750
3 months $2,820
6 months $4,625
MPU (250 x 300 pixels)
1 month $750
3 months $1,760
6 months $2,815
MPU
E-shots
Rent our full newsletter circulation list to
reach key industry personnel.
100% clean data so no wastage
1 x E-Shot $2,352
3 x E-Shot $1,840
www.teaandcoffee.net
Production Requirements
DOUBLE PAGE SPREAD FULL PAGE JUNIOR HALF PAGE (HORIZONTAL) 1/3 PAGE (HORIZONTAL) QUARTER PAGE 1/8 PAGE (HORIZONTAL)
Type Area 254 x 180 Type Area 180 x124 Type Area 125 x 180 Type Area 86.6 x 180 125 x 86 Type Area 32 x 180
Type Area 254 x 399 Bleed Size 303 x 216 Bleed Size 203 x 140 Bleed Size 154 x 216 Bleed Size 109 x 216 Bleed Size 55 x 216
Bleed Size DPS 303 x 432 Trim Size 297 x 210 Trim Size 200 x 137 Trim Size 148 x 210 Trim Size 106.6 x 210 Trim Size 52 x 210
Trim Size 297 x 420 HALF PAGE (VERTICAL) 1/3 PAGE (VERTICAL) 1/8 PAGE (VERTICAL)
Type Area 257 x 90 Type Area 257 x 60 Type Area 32 x 257
PLEASE NOTE: Bleed Size 303 x 108 Bleed Size 303 x 78 Bleed Size 50 x 303
PUBLICATION TRIM SIZE IS A4 - 297 mm High x 210 mm Wide Trim Size 297 x 105 Trim Size 297 x 75 Trim Size 46.6 x 297
ADOBE ACROBAT PDF FILES (print) ACCEPTABLE FORMATS (online) PROOFS
We support files generated by Adobe Acrobat Pro using the All sizes in pixels, height x width. Artwork should be Tea & Coffee Trade Journal is NOT liable for final output of
specific Distiller Job Options setting listed below. supplied as web safe JPG or GIF file formats. your ad if it is NOT a PDF and you do not send a proof at
• A PDF should be generated from a high resolution Files must be in RGB colour mode and at 72dpi. 100% with your file.
Postscript file or printed to using high resolution settings. Leaderboard Banner (90 x 728 pixels)
• All application files must be flattened before generating MPU (250 x 300 pixels) STORAGE OF PRINTED PDFs
PDF files.
Advertisements running in Tea & Coffee Trade Journal will
1) GENERAL – Compatibility: Acrobat Pro – Optimize PDF TRANSMISSION remain on file one year.
– Resolution: 2400 dpi
2) FONTS – Check the Embed All Fonts box – Check the E-mail ads should be sent to: caroline@bellpublishing.com
Subset All Embedded Fonts box and specify
REMOVABLE MEDIA PRODUCTION CHARGES
Below 100% - When Embedding Fails specify Cancel
Job – for Embedding specify Base 14 Fonts – Always and CDs - Applications & formats must be indicated. There will be a production charge to design/produce
Never Embed should remain empty. adverts if required.
SEND DISCS AND PROOFS TO
ACCEPTABLE FORMATS (print) Tea & Coffee Trade Journal, Bell Publishing Ltd PRINTING & BINDING
Adobe Acrobat PDF Files (PREFERRED) 57 The Maltings, Bath Street, Gravesend, Printing by sheet fed litho
Adobe InDesign, Illustrator, Photoshop CS6 Kent DA11 ODF, UK.
Applications & formats must be indicated.
All files should be CMYK and have a resolution of 300 DPI.
Bell Publishing - your market leading solution
Bell Publishing Ltd is an international B2B media and events
company. Specialists in our field, our niche titles, in the food,
dairy, confectionery, tea and coffee and metal packaging
sectors, are all highly respected leading journals in their
marketplaces. dairyindustries.com
foodanddrinktechnology.com
Our diverse portfolio of publications & websites ensure we are
best placed for clients to reach all sectors within the food &
beverage production and packaging sectors.
teaandcoffee.net
cantechonline.com
Our hard-working teams are firmly engaged in the industries
they serve, and our presence at the major events for each
sector puts us at the forefront of news and editorial coverage.
Our digital platforms are constantly developing – each title has
its own print journal, news-focused website (updated daily),
confectioneryproduction.com
weekly e-newsletter, digital issue and archive, Twitter feed and sweetandsavourysnacksworld.com
LinkedIn group.
Through our verified, named subscriptions our combined titles
are read by over 100,000 key decision makers each month.
Each month over 90,000 page impressions are generated tcworldcup.com
cantechthegrandtour.com
across our combined websites.
To find out more about opportunities to benefit from the full
Bell Publishing Group audience, simply get in touch: confectioneryproduction.com/wcc
asia-can.com
www.bellpublishing.com
email info@bellpublishing.com, or phone +44 1474 532202
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