Lighthouse Flipkart tidbits for you! - FlipNews - January 2017 - Flipkart Seller
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Lighthouse Flipkart tidbits for you! FlipNews - January 2017 What’s new on Flipkart? 02 What has improved on Flipkart? 06 Union Budget 2017 Highlights 08 Glimpses of the Future 09 Take a Break! 10
JA NUARY 201 7
“We are taking GST changes very, very
seriously and are putting all the pieces
together so that you have it very easy
when it sets in”
Anil Goteti
Vice President
We sincerely hope that the first month of 2017 has been a sale-full month for you. We
would also like to take this opportunity to thank you for your overwhelming response to our
December 2016 Newsletter.
As promised, we are back with a January 2017 edition of Flipkart Newsletter with all the
happenings of Flipkart Marketplace at one place. This one is special as January 2017 has been
a happening month for Flipkart. New programs, major sale events, and lots of orders...what
else can one hope from the first month of a new year!
What’s new on Flipkart ?
1. Trends Calendar
https://seller.flipkart.com/?referral_url=%2Ftrendstalk-ss17
You must have seen Flipkart fashion advertisements on television; it has left a great
impact on customers and hence lifestyle sellers are witnessing a hike in business. Flipkart
launched the Trends Calendar for sellers to list new trends and gain customer traction on the
trending lifestyle products.
We identify various trending fashion across lifestyle categories and all those products
are then grouped in the trending product list. A seller then logs into the Trends Calendar page
to know the exact products to source and list on Flipkart.
JA NUARY 201 7
https://www.flipkart.com/flipkart-smartbuy-store
2. Flipkart SmartBuy
Flipkart launched its very own private label “Flipkart SmartBuy” for delivery of
quality products at affordable prices. Customers can now make smart buying choices
and get best-in-class products. We have already launched chargers, cables and data
cables in December. In January, earphones, kitchen containers, headphones, blue-
tooth speakers, power banks, and cases and covers are available under SmartBuy.
Plans are in place to add many more products like tempered glasses and bedsheets in
the days to come.
Seller Testimonials
"We are happy to be part of Flipkart Private label. Flipkart has helped us in our
quality control process, benchmarking the product and identifying the right
selection of product. We already have seen a 2X growth in our sale within a 2
month period and are expecting 5X growth in coming 6 months."
Anytime Retail
JA NUARY 201 7
“Adding fresh selection regularly is the key
to staying relevant to the ever changing
customer tastes”
Nishant Gupta
Director
3. Smart Fulfilment
Wouldn’t it be wonderful if the seller warehouses could have processes similar to Flip-
kart warehouses and function at the same level? Smart Fulfilment is an offering for sellers
with warehouse and order management softwares combined with best practices.
Inventory guarantee through a warehouse implanted at the seller location, coupled with
streamlined operations, ensures zero breaches, cancellations and mis-shipments. This leads
to superior customer experience, and accelerated business growth for the sellers.
Currently, we have around 40 sellers who are on Smart Fulfilment and they have seen signifi-
cant growth in business and improvement in performance metrics after joining the program.
JA NUARY 201 7
Seller Testimonials
“Smart Fulfilment has been a huge success when it comes to Sales as well
as operations metrics.”
CampusSutra
“It has changed the entire game. We can now process more orders in less
time and with 70% lesser resource utilization”
Anytimeretail
4. Big Shopping Days Winners
Rewards are our way of thanking our sellers for delivering exceptional performance
and enhancing customer experience on Flipkart. Post the success of FlipStars Rewards
Program for Festive Season ‘16, we lined up rewards for Big Shopping Days.
Big Shopping Days, December 18-21, 2016, was the culminating sale for the
year 2016 and below is the list of sellers who can vouch for the success of the
sale event:
FutureMobileSLP won Electronic Gift Voucher worth Rs 20,000 for
Top Overall GMV
Amazestore won Electronic Gift Voucher worth Rs 20,000 for Top
Overall Units
RC, Aquire, SayItLoud, and MotomoEstore won PLA Credits worth Rs
10,000 as part of Daily Rewards.
JA NUARY 201 7
“Keep improving your performance metrics
and Go for Gold!”
Rathinamurthy Rathinasamy
Director
What has improved
on Flipkart ?
1. Seller Training
Flipkart has been driving seller training on key pain areas for the last 6 months in which
almost 3000 sellers have been trained. We have further improved our training methods to
enhance your learning.
Webinars:
https://docs.google.com/a/flipkart.com/forms/d/e/1FAIpQLSdiyaldA0p8mzfHPHz5ijk6IkST_sWZzeJgr9b7PdDVLPWuIQ/viewform
We have been conducting majority of our trainings through webinars over the past 6
months. Recently, webinars are being conducted with subject experts from various domains
who can immediately resolve your doubts and provide tips and tricks to improve your
business. We have also enabled two way voice interaction which makes the webinar more
engaging.
15 17 21 23 28 2017
February February February February February
2017 2017 2017 2017
Order Fulfillment Listings and Flipkart Growth Effective Returns Seller Protection
best practices Lifestyle Trends Hacks Management Program
03:00 to 4:30 PM 03:00 to 4:30 PM 03:00 to 4:30 PM 03:00 to 4:30 PM 03:00 to 4:30 PM
English Hindi Hindi Hindi English
Smart Learn:
https://seller.flipkart.com/LearningCenter/lms/course-list?view=grid
We launched our self-paced learning platform, Smart Learn, in December with returns
module. The response has been fabulous with many sellers getting certified on Returns
module. They have also found the content helpful and easy to understand. With this in mind,
we have launched four new modules - Order management, Payments & Settlements, Listings
& Cataloging and Trust & Safety. Get certified on all these modules and improve your
business operations!
JA NUARY 201 7
Seller Testimonials
“Learning and Fun”
eShopRange
“The course is well structured and very easy to understand the steps required to
reduce returns and to deal with it.”
DIGIEXPRESS
“Really helped a lot to understand the returns better ! 3 cheers to the makers :)
Hip Hip Hurray”
Anytimeretail
2. Priority Support
Our seller support team has been working tirelessly to help you resolve
your queries as soon as possible. The Priority Support Program has been rolled
out to all Gold sellers in January. This program has a dedicated set of agents
handling tickets of Gold sellers and the tickets are routed on a priority basis.
Gold sellers also get increased visibility on their ticket status for faster
resolution.
There has been a 33% reduction in time to resolve queries from September to
December. Over the last six months seller satisfaction has improved from 71%
to 83%. The number of times sellers that had to contact seller support for
second time also reduced from 43% to 18% during this period. The number of
issues resolved within 24 hours has also moved from 68% in September to
78% in December.
Seller Testimonials
“There is a major difference. Here we are getting resolved on quick basis”
eShopRange
“I am happy. Things have improved a lot. Really happy with Gold support”
Lavaestore
“I am very satisfied after tiering process. My issues are getting handled on priority
basis. Its a very good initiative from Flipkart”
Festivedeals
“Seller support response has been increased a lot. People in this team are taking
responsibility for my issue and closing my case on prior basis. Working in this way is
just fantastic.”
GiftsnFriends
JA NUARY 201 7
“Use the new digital process to claim TDS
quickly and correctly!”
Prateek Agarwal
Product Manager
Union Budget 2017
Key highlights of the budget are:
5% decrease in tax for MSMEs with turnover up to Rs 50 crore is expected to
increase the yearly turnover upto Rs 7200 crores.
Abolishment of Foreign Investment Promotion Board and faster government
approvals for foreign proposals. Almost 90% of the FDI comes through auto-
mated system which make things easier and faster
Surcharge of 10% for those whose annual income is Rs 50 lakh to 1 crore.
15% surcharge on incomes above Rs 1 crore to continue.
Rs 3,96,135 crore has been allocated to Railways for infrastructure. Rashtriya
Rail Sanraksha Kosh (National Rail Safety Fund) with an corpus of Rs 1 lakh
crore.
More stress on cashless transaction, use of card readers and mPOS micro
ATMs standards for version 1.5.1, fingerprint readers, scanners and iris
scanners at places like customs duties, excise duties, etc, for faster
movement.
The news of 5% decrease in corporate tax rate(from 30% to 25%) for
MSMEs with revenue less than Rs 50 crore should give sellers like you plenty to
cheer about.Also, for the businesses that have turnover up to Rs 2 crore, under
section 44AD of the Income Tax Act, income would be presumed to be 6% of the
total turnover of the assessee, instead of 8% only if gross receipts are received
through digital means. This will bring in more transparency and encourage them to
adopt digital means of doing business.JA NUARY 201 7
Glimpses of the
Future
1. Seller Dashboard Homepage
We have been conducting majority of our trainings through webinars over the past 6
months. Recently, webinars are being conducted with subject experts from various domains
who can immediately resolve your doubts and provide tips and tricks to improve your
business. We have also enabled two way voice interaction which makes the webinar more
engaging.
2. Revamped Payments Dashboard
Payments dashboard will be revamped soon to make it easier to track all your
payments, notifications, payment history for all different services, and much more!
3. Digital proof for Pick-up and
Return Delivery
Time to say good-bye to paper proof. Introducing digital proof, which is a record for all
the products that are handed over to logistics partners and the returned product delivered
back to you.
You will now be able to download digital proof for all your shipments ( handed over and
returned ) on seller portal, which in turn will reduce discrepancies related to your shipments.
4. Listings experience enhancements
How about getting a self guided UI experience to smoothen the process of catalog-
ing? Or an easy navigation to list the products on the desired vertical? In order to enhance
your selling experience further on Flipkart, we are introducing updates on listings tab. The
new UI provides you with contextual help, thereby smoothening the process of catalog
creation.
Lighter catalog templates and a new browse tree for category selection will provide you
easy navigation for listing products on the corresponding vertical. Also, you will now have
the ability to create size chart for lifestyle products on Listings dashboard.JA NUARY 201 7
Take a Break!
Fun Facts for sellers
Did you know?
Flipkart has over 80 million products across 80+ categories
Flipkart has over 100 million registered users with 10 million daily page visits
Flipkart has robust technology that enables 8 million shipments/month
Flipkart seller community has around 65,000 sellers and they interact
frequently with each other on the portal
Flipkart warehouse located in Bangalore is built on a massive area making it
one of the biggest warehouses in India
Flipkart Seller Hub facebook page has over 26 thousand fans with updates
about various events for sellers
Flipkart provides you with easy and fast TDS claims through a fully online
process
Liked the Newsletter? Do share your feedback by filling up this form.
https://docs.google.com/a/flipkart.com/forms/d/e/1FAIpQLSe9KtNa75P6pbreIb00l82D20rVu0Imfe_3dGif--EKxoEP7A/viewform
We hope you have a love filled February!You can also read
