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MBA Global Executive Part-Time BOSTON SAN FRANCISCO LONDON DUBAI SHANGHAI N E W YO R K Section header WORLD FUTURE YOU 1
“Doing an EMBA was all about growing my network, developing new leadership techniques, and Cover image TBD upskilling for a new generation of business. The world is advancing at a rapid pace, to the point that we don’t have a clear understanding of the threats and challenges we’ll be facing in years to come. A great example is COVID-19—it has challenged and changed the way we live, interact, and conduct business. Hult has taught me that with the right mindset and skills, we can overcome the unexpected.” David Castro-Gavino British/Spanish Vice President of Data, HelloFresh SE Class of 2020 Learn more about our cover student, David, on page 86
2 Do an EMBA to WORLD FUTURE YOU make your mark on the future Section header The world is more interconnected and changing faster than ever before. Business leaders today must be able to see change as possibility, bring together teams of people from across cultures, and have the skills and the mindset to turn ideas into action. An Executive MBA provides those who have significant business experience with a flexible, part-time option that empowers them to achieve so much more. To unlock their leadership potential, to transform their career path, and to use their passion to find solutions to the world’s most pressing problems through business. There are the creatives who see how things can be done differently. The doers who make the vision a reality. The number-lovers who use data to make informed decisions. There are the people-people who keep humanity at the center of it all. And there are the dreamers who imagine a world that doesn’t exist yet and use business to make it a reality.
4 5 Hult gives you the right skills, mindsets, and experiences that will set you apart from other professionals Do you want to WORLD FUTURE YOU WORLD FUTURE YOU follow the status quo or challenge it? Section header Section header If you like being told what to do and how to think, Hult probably isn’t the right place for you. But if skills that employers want and a mindset that entrepreneurs need is what you’re looking for from a business degree... ...if you want an education that asks you to open your mind, roll up your sleeves, and blaze your own trail—then you might have found your ideal school.
6 7 WORLD FUTURE YOU WORLD FUTURE YOU You already recognize that traditional education was built for a more stable time—when Section header Section header looking at the past was a reliable way to predict the future. Now, you want a new kind of business education that’s designed for today’s reality. Founded by one of Europe’s most successful entrepreneurs, Bertil Hult, we are a non-profit business school run by business people for business people. Our pioneering approach to education is designed to give you the entrepreneurial skills needed by employers. And the opportunity to put these skills into practice while gaining real experience. Get ready to challenge the status quo, and create something better than anything that has come before.
8 9 Welcome to the first triple-accredited US business school Hult’s pioneering approach to education is recognized by the world’s three most prestigious accrediting bodies. Join a non-traditional business school ranked among the best In 2018, Hult joined the top 1% of business schools in We constantly evolve to meet the needs the world to be recognized by business education’s of students three most prestigious international accrediting bodies: Just as the world is constantly evolving, so are we. AACSB, EQUIS, and AMBA. We are the first and only Every year we update and improve our curriculum as US school to achieve this triple-crown status, which is part of our commitment to provide students with the complemented by our strong position among the most world’s most relevant business skills. We analyze reputable business school rankings including those of data from millions of job descriptions worldwide The Economist, Bloomberg Business, Financial Times, and design our programs to deliver the business Forbes, and others. We never stop striving to update knowledge, leadership skills, and technical expertise and improve ourselves, and we aim to instill the same Dr. Stephen Hodges has led Hult since 2006. demanded by employers. growth mindset in our students. A businessman for most of his life, his career has taken him all over the world—starting Make an impact through real-world, challenge- with McKinsey & Company in London right through to Standard Chartered Bank in based learning Hong Kong. With his strong background in Classroom theory is the foundation of all education, international business, his entrepreneurial but it can only take you so far. You need practice to mindset, and his passion for practical truly master business skills. That’s why we collaborate Dr. Stephen Hodges education—Dr. Hodges leads by example. with leading companies and entrepreneurs to British challenge you to tackle real-world problems President throughout your program. Hult International Business School “Our entire educational experience is designed to take you beyond business to learn about the world, the future, and yourself.” The Association to Advance Collegiate The Association of MBAs (AMBA) is EQUIS is a global accreditation Schools of Business (AACSB) is the the international impartial authority scheme granted and run by the world’s largest business education that represents the highest standard of European Foundation for Management alliance and is internationally recognized achievement in postgraduate business Development (EFMD), whose mission as a hallmark of quality reserved for the education and is earned only by the best is to raise the standard of management world’s best business schools. programs globally. education worldwide.
10 11 What’s Inside WORLD FUTURE YOU Academics See how you’ll go beyond business Hult’s pioneering approach empowers 13 Curriculum Guide you with the entrepreneurial skills to make an impact from day one World Learn to work across cultures Section header 64 Diverse Teams 66 Kashani’s Story Experience 68 70 Global Opportunities Gustavo’s Story the World 64 We are Hult 72 75 78 Global Campus Network Global Campus Rotation Hult London 80 Hult Boston Globalization has made the world 82 Hult Dubai more interconnected than ever Life on Campus Get a glimpse into life outside the classroom 94 Harness the power 86 88 David’s Story Student Life Shape of creativity Future Understand how you can shape the future the Future 94 96 98 Creative Thinking Claudio’s Story Hult Prize Technology is driving change and 100 Abdullah’s Story 102 Sustainability sustainability is essential 104 Amira’s Story You Be empowered to adapt and grow Learn 108 110 112 Leadership & Growth Mindset Fabian’s Story Entrepreneurship about You 114 116 118 Fabio’s Story Learn by Doing Career Advancement Constantly adapt and grow to stay 120 Employment Stats Alumni Stories relevant throughout your career 116 Learn by doing 122 Admissions All you need to know about fees and the application process 126 Events & Visits 128 Costs & Scholarships 130 Employer Funding 132 How to Apply 134 Other Programs 136 Program Summary
12 13 WORLD FUTURE YOU WORLD FUTURE YOU Curriculum guide Curriculum guide Your Beyond Business Curriculum This flexible program is a transformative experience that will challenge you to go beyond business to learn about the world, the future, and yourself. Customize a practical curriculum to suit your interests and goals. 14 Program Overview 16 Built-In Flexibility 18 Skills & Mindsets 20 Core Program 22 Leading with Personal Impact 24 Leading Change 26 Leading Globally 28 Accounting 30 Financial Management 32 Operations Management 34 Project Management 36 Marketing 38 Data & Decisions 40 Global Strategy 42 Business in Global Society 44 Managerial Economics 46 Capstone Experience 48 Electives 52 Apply Your Learning 54 City Seminars 56 Dual Degree 58 Lifelong Learning
Your Beyond Business Curriculum This flexible program is a transformative experience that will challenge you to go beyond business to learn about the world, the future, and yourself. Customize a practical curriculum to suit your interests and goals. 14 Program Overview 16 Built-In Flexibility 18 Skills & Mindsets 20 Core Program 22 Leading with Personal Impact 24 Leading Change 26 Leading Globally 28 Accounting 30 Financial Management 32 Operations Management 34 Project Management 36 Marketing 38 Data & Decisions 40 Global Strategy 42 Business in Global Society 44 Managerial Economics 46 Capstone Experience 48 Electives 52 Apply Your Learning 54 City Seminars 56 Dual Degree 58 Lifelong Learning
14 15 Program Section head Overview Section head Your program at a glance WORLD FUTURE YOU WORLD FUTURE YOU Take STEM electives to graduate with a STEM degree.* Your innovative curriculum has business at its core, Accelerated option opening up to take you beyond the fundamentals. (18 months) You’ll graduate with the ability to manage cross- Fast-track your degree by taking all required electives over the summer Curriculum Guide Curriculum Guide cultural teams, lead with confidence, and leverage to complete in as little as 18 months. the technologies shaping the future. YEAR ONE September to April May to July Flexible start dates This diagram shows dates for a fall start, but we have two Core Electives intakes throughout the year. So, you can start the program Program at the time that best suits you. You’ll study your core courses Customize your degree with at your home campus one a wide range of electives and long, four-day weekend seminars offered at Hult campus per month in either Boston, locations across the globe. London, or Dubai. World View the 2020 course catalog at hult.edu/emba-courses Future YEAR TWO September to April May to July Further study You Core Capstone Electives Dual Program Experience Degree Continue your core The capstone to your core program Elevate your expertise even Earn a second Hult masters courses at your delves deep into the techniques and further throughout your second degree in as little as six home campus in technology being used to innovate summer with final electives months’ accelerated full-time your second year. business for the future and pushes you and seminars. study. (See p. 56.) to apply everything you have learned so far in your capstone challenge. Note: Courses and sequencing are subject to change. *STEM (Science, Technology, Engineering, Math) degrees are in high demand with employers. EMBA students have the option of stacking all of their electives in STEM subjects (i.e. finance or business analytics) plus one additional elective in STEM, in order to graduate with a STEM degree. The cost of the additional elective is $3,000 USD.
16 17 Built-In Flexibilty A flexible degree designed by you WORLD FUTURE YOU WORLD FUTURE YOU When you add graduate study to an already busy life, flexibility is a must. Hult’s part-time Executive MBA is designed to help you balance your studies with your Curriculum Guide Curriculum Guide other commitments. The program adapts to your needs The flexible EMBA program helps you and is flexible enough to change if your life does. balance competing demands on your time from other areas of life “As a working mother pursuing an EMBA, my life is all about Weekend classes Change campuses Classes take place over one long weekend Take electives at any of our summer elective juggling different things all at each month, meaning minimal disruption locations, and in special circumstances, the same time and making it to your work life. change your home campus. work. It really does help that the Hult program is flexible and tailored specifically for Never fall behind Learn online working professionals. My own If you miss a class for any reason, you can An online option for core courses is simply catch up at another time, or even available if you are unable to attend a personal status quo has been at another campus.* weekend in person.** challenged—I am definitely more open to new experiences.” Study anytime, anywhere Go at your own pace Tafadzwa Chisango Complete your preparation work and Students typically complete the program Zimbabwean assignments wherever and whenever it’s in two years, but you can accelerate and Assistant Director, convenient for you. graduate within 18 months, or even pause Moody’s Analytics the program and take up to four years Class of 2018 to finish. Flexible start dates We have two intakes throughout the year. So, you can start the program when it suits you best. *Subject to class availability and capacity. **While Hult offers the option to take core courses in an online format, students are advised this is to be used only as an alternative option for occasional circumstances when in-person attendance cannot be arranged.
18 19 Section Skills & Mindsets head Section head Be the most skilled professional you can be WORLD FUTURE YOU WORLD FUTURE YOU Hult’s Executive MBA has been designed to equip you Learn by doing with the skills and mindset that every business leader wants and every entrepreneur needs. Using big-data You can only truly master skills by practicing them. This program will Curriculum Guide Curriculum Guide analytics, we’ve identified the abilities that are most in push you to apply what you’ve learned in class through practical projects, demand across all industries and functions globally and simulations, and business challenges. integrated them across the program. So you’ll graduate with a 360° skillset that will continue to grow with you as you progress in your career. Mindsets Core skills Professional skills* Ethical Critical Thinking Learning through Reflection Data Visualization Project Management Risk Management Leadership Global Employee Relations Team Management Marketing Management KPIs Creative Thinking Collaboration Financial Management Change Management Business Processes Entrepreneurial Communication Leading Others Financial Analysis Strategic Thinking Process BusinessImprovement Processes Growth Self-Aware *These skills have been identified as those most in demand by employers across the globe, based on the data analysis of millions of job postings by our partner Burning Glass Technologies.
20 21 Section head Core Program Section head Core Program WORLD FUTURE YOU WORLD FUTURE YOU As the foundation of your program, you’ll study core courses through fall and winter on your home campus before elevating your learning with electives at any or A project team meetup at Hult’s Curriculum Guide Curriculum Guide all of Hult’s global campuses and specialist seminars in Ashridge campus, just outside London, to discuss the role cities across the world. of credibility in branding Immersion Accounting Project Management Business in Global Society Your program begins with a total immersion Examine the framework of accounting Gain the project management skills Explore the economic, social, and political in Hult’s uniquely practical approach to principles as well as the methods and tools necessary for a business executive, context of global business and identify the education. This is when you’ll be introduced for more effective planning, budgeting, and manager, consultant, or entrepreneur to institutional frameworks that shape the wider to the Hult DNA and the mindsets that will decision making across departments. successfully initiate, plan, and execute context of business. help every student succeed. You’ll start projects. your first core course and learn more about Financial Management Managerial Economics your program journey, yourself, and your Develop the financial acumen and skills Marketing Examine economic perspectives, tools, and classmates through intensive workshops, needed to analyze and use financial data to Evaluate the processes and strategies used analytic approaches to make better business lectures, and challenges. You’ll also be make strategic and operational investment in the marketing lifecycle from a managerial decisions, and understand how economic introduced to your campus support teams, decisions. perspective, focusing on international policies affect the business environment. professors, career coaches, and mentors who marketing contexts. will guide you through your journey at Hult. Operations Management Capstone Experience Develop an understanding of operations Data & Decisions Delve deep into the techniques and Leading with Personal Impact management in both service and Place yourself at the intersection technology being used to innovate business Broaden and strengthen your interpersonal manufacturing organizations, with an of statistical analysis and business for the future and apply everything you have skills to improve your personal leadership emphasis on international operations. knowledge to make meaningful, impactful learned so far in your capstone challenge. effectiveness, whatever its current level. contributions to any business. Leading Change Global Strategy Develop an understanding of how to initiate, Develop a deep understanding of the key manage, and successfully implement change strategic opportunities and challenges in different business contexts. business leaders face, and learn how to create and sustain competitive advantage Leading Globally in a global context. Cultivate the knowledge and abilities to lead multicultural teams and organizations in the Take STEM electives to graduate future, wherever in the world they might be. with a STEM degree.* *STEM (Science, Technology, Engineering, Math) degrees are in high demand with employers. EMBA students have the Note: Courses and sequencing are subject to change. option of stacking all of their electives in STEM subjects (i.e. finance or business analytics) plus one additional elective in STEM, in order to graduate with a STEM degree. The cost of the additional elective is $3,000 USD.
22 23 Core Program Section head Leading with Personal Impact FACULTY PROFILE WORLD FUTURE YOU WORLD FUTURE YOU Amanda Nimon-Peters, PhD Australian Data Science & Leadership Professor Behavioral scientist Amanda started Broaden and strengthen your interpersonal skills to university aged 16 and went on to earn a improve your personal leadership effectiveness, whatever masters and PhD from the University of Cambridge, during which time she spent its current level.You’ll develop greater self-awareness nine months of her research work living and access powerful tools for increasing your personal in a tent in Antarctica. Since then, her Curriculum Guide Curriculum Guide extensive corporate career includes 10 impact with colleagues, clients, and contacts.You’ll also be years in sales and marketing research at introduced to the Hult DNA, a set of core competencies P&G as well as launching and running her own consultancy whose clients included that is highly valued by the marketplace. LG, Cisco, HSBC, and Shell. Today, she is a full-time professor and research fellow at Hult. Her current research includes behavioral change techniques for leadership development as well as Sample topics the effects of leaders’ ethical choices. Growth Mindset SAMPLE PROJECT Leadership Effectiveness & Hult DNA Influence & Persuasion Peer coaching & PDP Coaching, Trust & Difficult Conversations In groups of three, coach each other on one area you have each “I’m a much better leader personally identified as one you Dr. Nimon-Peters says… want to strengthen over the course than I was before, and I’m a of the year. Video yourself coaching better sparring partner for your peers; the video will then “Knowing is not the same as doing, and there is now people in senior positions be randomly assigned to another widespread acknowledgement that academic success student for their feedback. Using all in my company. I’ve started the feedback received in the course, is not necessarily a predictor of good performance to demand a higher level of write a Personal Development Plan in the workplace. My research explores the steps and excellence, and I’m creating (PDP) that prioritizes the specific competencies for your development. time frames necessary for students to improve their a better bottom line in leadership behaviors.” the process.” Tom van der Poel Dutch Director (MENA), ScanmarQED Class of 2018 Note: Courses and sequencing are subject to change.
24 25 Section Core Program head Section head Leading Change FACULTY PROFILE WORLD FUTURE YOU WORLD FUTURE YOU Rob Anthony, MBA American Management Professor A Harvard graduate, Rob has years of Develop an understanding of how to initiate, manage, international consulting experience and successfully implement change in different business assisting clients in the areas of change management, strategy innovation, and contexts. Examine your own leadership style and practice leadership development. He teaches skills that will help you translate ideas into results and across all Hult’s graduate programs and Curriculum Guide Curriculum Guide four campuses. His courses include overcome organizational inertia and resistance to change. Leadership and Operations Management. Prof. Anthony says... Sample topics “Most business now requires Understanding Complex Systems global understanding in SAMPLE PROJECT Change Agent Roles some way. By embracing Adapting to Continual Change Effective change the complexity and nuances Initiating Change As a team, select an organization that of international business, one of you has recently worked in students can develop an that underwent significant change. advantage that grows Your team must present to the board, “My experiences from the which has convened to assess the over time. Harnessing program enabled me to success of this recent transformational the global diversity of change initiative. Your presentation directly apply my learnings should analyze and evaluate: the student body and the back at work and make a What was the business case for entrepreneurial culture of real impact.” change? Was the vision effectively communicated? How was it the school is like riding a implemented? What change vehicles Klaus Hofmann and supports were used? Show the bicycle with the wind at German change process in relation to the your back.” General Manager, Safran path of the change model and Class of 2019 assess its effectiveness. Finally, what recommendations would you make to the board to implement the change more effectively? Note: Courses and sequencing are subject to change.
26 27 Section Core Program head Section head Leading Globally WORLD FUTURE YOU WORLD FUTURE YOU Examine the individual and group behavior in FACULTY PROFILE organizations with a special focus on multicultural Selina Neri, PhD business contexts.You’ll develop the knowledge, abilities, Italian and skills to build and lead organizations in the future, Organizational Behavior & International Marketing Professor Curriculum Guide Curriculum Guide wherever in the world they might be.You’ll learn to diagnose complex, multidimensional situations and Prof. Neri has 23 years’ experience in the technology, luxury, and travel industries, decide upon courses of action. in C-level and board roles across 12 countries. She was included in the 2016 “The Female FTSE Board Report: 100 Women to Watch,” published by Cranfield School of Management for the UK Sample topics Government. She is a PhD candidate at the British University in Dubai and holds Communicating, Motivating & Negotiating SAMPLE PROJECT an MBA from Clemson University. across Cultures Bias & Decision Making Analyzing success Organizing across Borders Select an organization that reflects Innovating Globally your post-graduation ambitions, i.e. startup, NGO, multinational. Draw Prof. Neri says... on the concepts and tools from “I came away from this course the course to produce a concise “I keep my courses relevant to the current and future management report. You will be with an immense sense of required to interview members of challenges businesses are facing. I challenge my pride in what we’d achieved. your selected organization and students to think in a different way, so they develop It amazed me how much we use publicly available materials to research. Your report should present transferable skills that can be used across any industry. had learned over a four-day a thorough analysis of the firm’s value My classes aren’t lectures—they’re experiences.” weekend.” proposition and how it is currently structured and run to deliver on that, before making your own Dr. Toby Shephard recommendations on how this British could be done more effectively. Senior Medical Director, Takeda Pharmaceutical Class of 2018 Note: Courses and sequencing are subject to change.
28 29 Section Core Program head Section head Accounting FACULTY PROFILE Larry Louie, MBA WORLD FUTURE YOU WORLD FUTURE YOU Chinese/American Finance, Accounting & Entrepreneurship Professor Prof. Louie has over 25 years’ experience Gain an accelerated introduction to the concepts and including as COO and founder of Alibris, practices of financial and managerial accounting.You’ll CEO at Peninsula Advisors, CFO of Norris, Beggs & Simpson, consultant at examine the recognition, measurement, and reporting of Bain & Co., and auditor at KPMG. He a firm’s economic transactions within the framework of holds an MBA from Stanford Graduate Curriculum Guide Curriculum Guide School of Business (fellowship recipient) both US and international accounting principles. From and BA in Finance and Accounting from the managerial perspective, you’ll focus on the use of the University of California at Berkeley (Phi Beta Kappa). accounting information to measure, analyze, and report economic events for internal decision-making purposes. Sample topics Prof. Louie says... Introduction to the Accounting Equation SAMPLE PROJECT “With differences across & Financial Statements multiple dimensions— Reporting & Analyzing Buy, sell, or hold? countries of origin, gender, Cost Behavior, Activity Analysis & Cost Estimation As a team, select a publicly traded religion, socioeconomic company. Apply your financial backgrounds, personality, Analysis & Planning reporting knowledge and financial analysis skills to perform an and priorities—it’s the “As a finance undergrad, the investment analysis of the company, students that make accounting and finance classes with a view to presenting to a investment committee to “buy, Hult a unique learning served as great refreshers while sell, or hold” the stock. Your source also offering new ways of environment. They information should include the annual considering the social, ethical, financial statements, research from develop unparalleled business periodicals, industry reports, team communication and and environmental issues we and financial data sources from the face today. These learnings are Hult Digital Library. Your presentation conflict resolution.” something that I apply to my will need to cover benchmarking, ratio analysis, trend analysis, and role every day.” basic valuation techniques. Nadine Mukanya American Audit Manager, Facebook Class of 2019 Note: Courses and sequencing are subject to change.
30 31 Section Core Program head Section head Financial Management FACULTY PROFILE WORLD FUTURE YOU WORLD FUTURE YOU Gonzalo Chavez, PhD American/Spanish/Ecuadorian Finance Professor Dr. Chavez started his education in A primary objective of financial management in the US mechanical engineering before moving is to create and preserve shareholder value or wealth. on to do an MBA and PhD in finance. His research has been included in the That is not the primary objective in many parts of the Journal of Banking and Finance, Journal world. In this course, you’ll develop the knowledge, skills, of Business Ethics, and Global Journal Curriculum Guide Curriculum Guide of Emerging Market Economies, among critical-thinking abilities, and behaviors required of any others. He has taught in the US, Latin manager. Although the main focus is on for-profit firms, America, Europe, the Gulf Region, Asia, and Australia. He has been a full-time much of what you’ll learn can be applied to NGOs and professor at the Instituto Tecnologico government sectors as well. de Mexico (Mexico), Universidad Adolfo Ibanez (Chile), Instituto de Empresa (Spain), and Babson College (US) before coming to Hult. Sample topics Financial Statement Analysis SAMPLE PROJECT Time Value of Money & Interest Rates Dr. Chavez says… Risk & Rates of Return Interpreting ratios “Teaching to people from Investors & Sustainability The ability to interpret ratios on so many backgrounds financial statements is more valuable than being able to calculate them. constantly challenges us as Your team will be required to produce professors to better adapt “As an experienced director of an analysis of an existing company using ratios generated from the and explain what we teach. operations, I thought my grasp financial statements of the firm, and It’s a challenging, yet of finance and marketing was from its competitors for comparison. You will need to provide an evaluation wonderful, opportunity great until I came to Hult. The professors really opened my eyes of the current and future business to re-learn how to teach! performance based on recent to the big picture of a global and planned strategic decisions, The instructor needs to be investments, and financing decisions. the most enthusiastic person and complex environment.” You must also discuss whether the sustainability programs of the in the room. If you are not Stephane Akame Zeh company are beneficial, or whether excited about what you German the company’s strategy as a whole is Country Director, Baker Hughes destroying any social benefits. teach, why would anyone Class of 2018 else be?” Note: Courses and sequencing are subject to change.
32 33 Section Core Program head Section head Operations Management WORLD FUTURE YOU WORLD FUTURE YOU Address the supply of goods and services in a global FACULTY PROFILE economy. The fundamental focus is on understanding Omar Romero-Hernandez, PhD the best way to match supply and demand at any Mexican organization.You’ll explore the strategic issues and the Data Analytics & Operations Professor Curriculum Guide Curriculum Guide analytic tools for decision making including practical, A Fulbright Scholar, Omar uses his process-based approaches to solving operations problems. mastery of numbers to transform the lives of disadvantaged communities via You’ll also explore the role of the manager and how to renewable energy in his native Mexico. approach processes, cross-functional links, and the use of He’s led several internationally awarded projects with sponsors including the information systems and technology. UN, Mexico’s Ministry of Environment, and the stock exchange. In 2010, he was appointed leader of a national Sample topics task force on economic growth and low carbon emissions, which delivers Operations Strategy SAMPLE PROJECT recommendations to the President of Process Analysis Mexico. He was one of the recipients of Supply Chain Management COVID crisis response the Franz Edelman Award, the world’s most prestigious award for operations Lean Operations The UK government has approached a research and management science. number of manufacturing companies to see if they can switch their production to ventilators. One of those companies is JCB, which makes earth-moving Dr. Romero-Hernandez says... “The EMBA taught me how equipment. For this assignment, your to be a true business partner team takes the position of a consulting “I come from a developing firm that has been commissioned to country, and I am very and bring value to the whole provide advice and guidance to JCB organization, rather than just on this new venture. You’ll need to conscious of the inequality the legal department.” research and then apply your learnings that prevails in society. from the course to present what the key challenges are for JCB. You’ll then need Through education, we can Mohamad Aldarwish to propose how these challenges can Lebanese give a chance to everyone.” (or cannot) be overcome. Finally, you Regional Legal Director, should make your recommendation Carrier Corporation on whether or not the company Class of 2019 should accept the government’s proposal to switch production. Note: Courses and sequencing are subject to change.
34 35 Section Core Program head Section head Project Management FACULTY PROFILE Juan David Zuliani, MBA WORLD FUTURE YOU WORLD FUTURE YOU Colombian/Italian Project Management & Operations Professor Born in Colombia with Italian ancestry, Gain the project management skills and tools necessary Juan David’s professional and academic for a business executive, manager, consultant, or careers have developed simultaneously and internationally. His work as information entrepreneur to successfully initiate, plan, execute, and systems coordinator for the British and control projects. Topics include project, program, and Colombian Chamber of Commerce in Curriculum Guide Curriculum Guide London helped strengthen the commercial portfolio management; project and product lifecycle and cultural bond between Europe and methodologies; communications and stakeholder South America by promoting bilateral trade and investment projects. As the director management; and project management tools. of education programs for Gold Mercury International, a London-based governance and strategic visioning think tank, Juan David worked alongside the CEO on advisory projects with global brands such Sample topics as Coca-Cola. He has also co-created and taught executive education programs, Project Management Methodologies SAMPLE PROJECT which have been offered in London to Planning & Managing top-level management from leading Persuade with plans multinational corporations. Cost Control Stakeholder & Communication Design and present a project plan for Management a project of your choosing that is a) your target post-graduation company, b) your own entrepreneurial venture, Prof. Zuliani says... “Every course has enriched my or c) a project of a friend or colleague. personal growth and taught Utilize the concepts of project “What’s interesting is when your former students later planning and organization, project me new lessons I can use in control, project communications, become your colleagues and collaborators. One of my my everyday work. At Hult, and project lifecycles to persuade former students came to my class as a guest speaker to you also have the opportunity project leaders that yours is the best course of action. Be sure to include share his expertise about his work and how the course’s to practice essential skills a project chart, project-scheduling topics had helped him in his job. I loved to see that like team dynamics and techniques such as WBS, CPM, breakthrough methodologies.” Pert, Gantt charts, and resource- circle—from international student to guest speaker, constrained scheduling, along with a both of us in a foreign country, addressing a wide and risk assessment. Kiyoshi Jamie Izawa diverse audience of business professionals. It was a true British/Japanese Hult moment.” Founder & CEO, Guideman Group Class of 2020 Note: Courses and sequencing are subject to change.
36 37 Core Program Marketing FACULTY PROFILE WORLD FUTURE YOU WORLD FUTURE YOU David James, PhD British Marketing Professor Having worked in advertising for many Examine the processes involved in the creation and years serving clients such as Canon, delivery of customer value and satisfaction through Unilever, Mercedes-Benz, Shell, 3M, and Audi, David is also an internationally communication, pricing, and distribution as well as the renowned academic leader. Apart from development of products and services.You’ll explore both designing groundbreaking programs for Curriculum Guide Curriculum Guide leading business schools, he has been the theory and practice involved in the marketing process, the academic director for Microsoft’s the key to which is an understanding of business and EMEA Marketing Academy and regularly contributes thought leadership articles consumer markets. Topics are discussed in an international and interviews for the Daily Telegraph, context and you’ll address the unique issues and Financial Times, Le Monde, BBC, and CNN. opportunities that marketers face in a global market. Sample topics Dr. James says... Market Segmentation & Customer Analysis SAMPLE PROJECT “I always give my students Branding relevant business topics to Digital Marketing & Social Media Penetrating new markets think about, then I show Strategic Marketing As a team, select a product to introduce them unique ways to look into a new country market. Create a marketing plan proposal to introduce at challenges and solutions the product to the new market. Your that textbooks and Google “The Marketing course was an marketing plan should include the incredible way to increase the essential components covered in won’t. I love entrepreneurship, depth and span of my capacity class, including substantial market psychology, and strategy, and research to validate your proposal for to analyze businesses and the new market, as well as a detailed I bring that passion and companies.” plan for the product launch to present enthusiasm to every class.” to the board. Your presentation should include: market and product Simone Rosati selection, marketing objectives, market Italian opportunity analysis, analysis of relevant Consultant, Barrett Values Centre uncontrollable variables, branding Class of 2019 and positioning as well as promotion- related decisions such as timing and scheduling, pricing-related decisions, and distribution channels. Note: Courses and sequencing are subject to change.
38 39 Core Program Data & Decisions WORLD FUTURE YOU WORLD FUTURE YOU Gain perspective on how research, data collection, and FACULTY PROFILE analysis can contribute to the priorities of business Nabanita Talukdar, DBA decision makers.You’ll learn how to conduct original Indian quantitative research and interpret findings accurately Marketing & Data Analytics Professor Curriculum Guide Curriculum Guide and appropriately.You’ll then practice applying critical Nabanita spent a number of years in quantitative analysis to make better business decisions. business development, conducting quantitative and qualitative analyses for L’Oréal, P&G, Merrill Lynch, and Actelion Pharmaceuticals. She has earned her DBA in Marketing and MS in Finance from Golden Gate University as well as an MBA at Tezpur Central University in India. Her Sample topics classes include Marketing Analytics, Data & Decisions, Introduction to R, and Luxury Prof. Talukdar says… Quantitative Research in Business SAMPLE PROJECT Brand Marketing. Testing Hypotheses “I always start with a Evaluating Patterns in Data & Relationships From data to insight review that helps students between Variables Generate original data to develop understand the flow of Predicting Outcomes Using Regression valuable insights for an external concepts and connect the company, delivered via a presentation and a report. Your team must dots better. I teach students demonstrate: a) definition and in an interactive lecture “I’ve become more thorough in analysis of the problem, b) how the writing business proposals and data can be obtained accurately, format so students can ask c) design of methodology with questions and contribute in learned useful techniques such specific reference to handling as quantitative analysis.” of ethical considerations of data the middle of the lecture. collection, d) data-based findings and insights, and e) recommendations I involve students in Fatima Abdulrahman Emirati based on insights. content-related activities Chief Human Resources Officer, so they can directly apply Tanfeeth Class of 2017 what they learn.” Note: Courses and sequencing are subject to change.
40 41 Core Program Global Strategy WORLD FUTURE YOU WORLD FUTURE YOU Increasingly, companies expect experienced employees FACULTY PROFILE to be able to think and act strategically without losing Mark Esposito, PhD their agility. Strengthen your critical-thinking skills and Swiss develop the business acumen to be able to assess key Strategy & Economics Professor Curriculum Guide Curriculum Guide challenges and opportunities in a global environment. Mark has worked and consulted for How do we compete amid significant uncertainty to governments, the United Nations, NATO, central banks, and EU institutions. He has maximize value while making profits in an ethical and collaborated with the World Economic sustainable way? Forum since 2014, and is the co-founder of global AI company Nexus FrontierTech. He has a masters from the University of Turin; an Executive DBA from Ecole des Sample topics Ponts, ParisTech; and a PhD from the Dr. Esposito says... International School of Management. The Changing Nature of Strategy SAMPLE PROJECT Industry Analysis & Competitive Advantage “I love the energy in each Strategic Innovation Import attack classroom. I find Hult is a Cross-Border Expansion Strategy place where ideas become Your team will be provided with disguised information of an actual actions and possibilities. real-world situation in which a “Hult has given me a deeper company is being attacked by low- It’s like I have a ticket to priced imports. The management a great adventure—every understanding of the broader team totally disagrees internally on aspects of business and taken what the best strategic response single class.” away any mysteries or doubts, option is. You’ll deliver a presentation to help the management team select allowing me to become a the most appropriate strategic true leader and director of option to counter the threat. Teams business strategy.” will present on the last day of class, and the class will be the mock management team that challenges Peter Young the presenting teams. British Corporate Services Manager, Mounties Group (Sydney) Class of 2016 Note: Courses and sequencing are subject to change.
42 43 Core Program Business in Global Society FACULTY PROFILE WORLD FUTURE YOU WORLD FUTURE YOU Matt Gitsham, PhD British Sustainable Development Professor Matt is director of the Ashridge Center Conventional, narrow value chains will increasingly for Business & Sustainability and has led be replaced with value webs that involve multiple numerous research projects on business and sustainable development. He has types of systems, institutions, and stakeholders. These worked closely with the UN Global need to be understood and integrated to create value Compact, Unilever, IBM, HSBC, GSK, and Curriculum Guide Curriculum Guide De Beers. Matt’s research has featured for both business and society. You’ll explore how well in The Economist, Financial Times, and organizations navigate and integrate with overlapping the Harvard Business Review. He was awarded a “Rising Star” award as part of systems in these different domains without diminishing the Aspen Institute-Academy of Business the achievement of business goals. in Society European Faculty Pioneer Awards for demonstrating great vision and outstanding leadership in integrating the principles of sustainable development Sample topics into research, education, student communities, and corporate practice. The Purpose & Role of Business in Society SAMPLE PROJECT Socioeconomic Systems Global Trade & Foreign Investment The circular economy New Strategies & Business Models for The circular economy has garnered Dr. Gitsham says... Sustainable System Engagement momentum in the sustainability landscape, with the potential to “Part of how change happens is by giving people the generate over four trillion of new “Hult prioritizes collaboration GDP to our economy. In this group opportunity to engage with new ideas or the experiences simulation, you’ll need to deliver of others and to reflect on the implications for them. and hands-on experience both a programmatic report and above everything else. I feel a presentation that answers the Whether it’s a meeting bringing together business leaders following questions: What are the I am acquiring real-world opportunities of investment in and policymakers, or business school deans and directors, experience and academic circular economy business models? or even talking in local schools with the leaders of What is different and beneficial growth simultaneously.” about the risk-return profile of tomorrow—they’re all important.” circular economy business models? Jeremy Steward What policy changes are needed to American support investing in circular economy International Consulting Specialist, business models? Alex Lynn Behavior Consultation Class of 2018 Note: Courses and sequencing are subject to change.
44 45 Core Program Managerial Economics FACULTY PROFILE WORLD FUTURE YOU WORLD FUTURE YOU Ted Ladd, PhD American Strategy & Innovation Professor Fulbright Scholar Ted has over 20 years’ Focus on the analytical foundations that are essential to experience in high-tech, venture capital– be able to address key issues in a rigorous way and to backed startups—most recently as the director of a smartwatch company that make better decisions accordingly. You’ll identify and was sold to Google to form the foundation analyze a variety of market structures, ranging from perfect of its Android Wear operating system. Curriculum Guide Curriculum Guide He has taught at Harvard University competition to oligopoly to monopoly. The ultimate goal is and Copenhagen Business School. He to develop skills for making effective managerial decisions holds a PhD in Entrepreneurship from Weatherhead School of Management and strategic choices based on the analysis of companies, at Case Western Reserve University cost structures, and market conditions. and an MBA from Wharton School of Business. In 2014 he won Best Paper in Social Entrepreneurship at the Academy of Management annual conference, Sample topics and in 2016, Most Relevant Paper to US Practitioners at the Small Business and Demand & Supply Analysis SAMPLE PROJECT Entrepreneurship annual conference. Decision Making in Competitive Markets Basics of Game Theory I am optimum price Introduction to Macroeconomics Dr. Ladd says... Your team will be given real-world information about a disguised logistics company that has requested “The culture in Silicon “Each course is highly practical price-optimization consulting Valley combines creativity, and you can immediately apply services. Based on this information, what you learn to your work. your team must derive the demand discipline, and hard work— Even before you arrive to curve for the company’s services, and I endeavor to bring making your assumptions totally class, you have the chance to clear. You should recommend this into the classroom. understand how you can apply an optimal price assuming no It’s the recipe that’s made regional price differentiation and the learnings to your particular an optimal price assuming regional Silicon Valley the global field. The opportunity to use price differentiation. center of innovation, and what you learn is huge.” it’s the recipe that guides Hult students toward Ahmad Gebaly Egyptian innovation in their Project & Design Manager, education and careers.” Whitespace Architects Class of 2017 Note: Courses and sequencing are subject to change.
46 47 Section head Capstone Experience Section head Sample topics Apply everything Your Capstone Experience is where all Design Thinking your learning comes together in one you’ve learned hands-on team project WORLD FUTURE YOU WORLD FUTURE YOU Platform Design & Research Data & Agility Value Propositions Innovation & Disruption Strategic Futures The final course in your core program, your Capstone Disruptive Technology Team Challenge Experience, is the ultimate test of your creativity and collaborative skills.You’ll delve deep into the technologies Curriculum Guide Curriculum Guide that are disrupting industries across the globe and be asked to imagine a future that doesn’t exist yet. Working in diverse teams, you’ll need to apply everything you’ve learned to create a business solution to the challenges of tomorrow. Here are just a few of the comments, direct from our students’ course feedback. Feedback is submitted anonymously to allow students to express themselves freely. A team works on their project at Hult London “Taught us how to build solutions for real-world problems. A very practical and challenging course.” “It makes sure students get up to date with technologies that are shaping the future in every aspect.” “Challenging us to be bolder and innovative while keeping a business approach was fun and a great learning experience.” “The content in the course is like nothing I have come across in four years of studying business. It is very future-focused, relevant, and interesting.”
48 49 Section head Electives Section head Marketing sample electives Analytics sample electives Electives* Customer Acquisition through Applied Modeling & Prediction Digital Marketing Data Visualization WORLD FUTURE YOU WORLD FUTURE YOU Digital Marketing Strategy Machine Learning Entrepreneurial Marketing Marketing Analytics Future of Advertising & Marketing Behavioral Economics & Decision Making Communications Natural Language Processing (NLP) Growth Hacking You’ll choose electives based on your personal interests & Text Analytics Introduction to Product Management and goals. New electives are added every year to keep Leading Data Teams Luxury Marketing Algorithmic Trading in R options fresh and relevant. If you want to specialize Neuromarketing Energy Strategy & Analytics Curriculum Guide Curriculum Guide in a particular area, you’ll need to concentrate your Smart Pricing for Profitability Supply Chain Analytics choices within that field. Different campuses offer Solutions Marketing Sentiment Analytics different electives and they are delivered in a variety Strategic Brand Management Data Strategy of formats—so it’s up to you where, what, and how The Psychology of Pricing Text Analytics you study. Sustainable Brands & Marketing Introduction to R Sales Strategies Introduction to Python Customer Relationship Management Presenting & Persuading with Data with Salesforce Finance sample electives Students in Boston present their Corporate Valuation strategic responses to a team challenge with General Mills Innovation sample electives Private Equity Blockchain, Cryptoassets & Leading Digital Transformations Cryptocurrencies Disruptive Business Models Business Risk Management Exploiting Digital Technologies Quantitative Analysis & Data AI: An Overview of Business Applications in Financial Markets Disruption Futures Corporate Finance Designing New Platform Ventures in the Cost Management: Strategies Sharing Economy for Business Decisions Social Innovation Entrepreneurial Finance Developing the Next Growth Engine Fintech Forecasting the Future Global Strategic Valuation Investing for Social Impact Investment Banking Mergers & Acquisitions The Bionic Company Budgeting & Forecasting with Excel *Elective courses are subject to change and availability. Prerequisites may apply for some courses.
50 51 Section head Section head Strategy sample electives Behavioral sample electives Social Entrepreneurship Management Psychology The Asian Century: How Global Political & Crisis Management, Mitigation & Response WORLD FUTURE YOU WORLD FUTURE YOU Economic Power is Shifting to Asia Gender Intelligence Resilient Leadership International Negotiations Project Management: Planning, Business Persuasion & Influence Execution & Control Leading Change Power, Politics & Geopolitical Risk Globally Continuous Improvement People, Planet, Profit: Managing Corporate Social Responsibility Organizational Performance, Business Behavior & Diversity Operations Strategy Managerial Coaching Skills Curriculum Guide Curriculum Guide Managing Global Distribution Channels Talent Management Entrepreneurship through Acquisition The Art & Science of Happiness Change Management Consulting Skills Global Market Entry Strategy Disruption Futures Disruptive Technology “Every time I took a course at sample electives Hult, I chose my company as Artificial Intelligence the case study. Through these Augmented & Virtual Reality assignments, I created real value Autonomous Vehicles not only for myself but for my Blockchain employer too.” Cybersecurity Frida Kleimert Knibbs Energy of the Future Swedish Robotics Director, ISV partners, Middle East and Africa, Microsoft Entrepreneurship Class of 2018 sample electives Kisuc Kim, Class of 2018, maps out his options on the walls of a meeting room Disruptive Business Models on the Dubai campus Social Entrepreneurship Entrepreneurial Marketing Entrepreneurial Finance Entrepreneurship through Acquisition Family Business *Elective courses are subject to change and availability. Prerequisites may apply for some courses.
52 53 Apply Your Learning Sharing experiences with a Apply your learning diverse set of classmates brings a whole new perspective with immediate impact WORLD FUTURE YOU WORLD FUTURE YOU STUDENT STORY Each course has three main elements: pre-class preparation, in-class learning, and post-class assignments. At every stage, Mahmoud Kharroub you’ll be asked to apply the theory you’re learning to your Egyptian Curriculum Guide Curriculum Guide current or target role, so you’ll see the impact immediately Key Account Manager, in a way that’s directly relevant to your career. GlaxoSmithKline Class of 2018 What motivated you to do an EMBA? I wanted to progress professionally, Apply new theory to your current role increase my income, and build upon Your prep work includes reading business my skills to help me make an impact theory, which you’ll be asked to apply on society. to your current or target organization to Prep work discuss further in class. How has your role been affected? I’ve applied the practical learning Solve business challenges in real time directly from the program into my work. Working in diverse teams, you’ll solve This has helped me increase my annual practical challenges that will enable you to territory profit, which ultimately led to tackle real business problems and apply an increase in both my responsibilities new knowledge in real time. and income. Because of the quality of In class Professional candidates I saw among my classmates, See immediate impact in your application I even connected Hult’s Career professional life Development team with our company’s Your post-class assignment will focus talent acquisition manager. on applying what you’ve learned to your current or target organization. So you How has the EMBA impacted you? develop your understanding in a way I have changed completely, both as an that’s directly relevant to you and see an individual and as an executive. I feel immediate impact on your current job. a lot more confident and resilient. Assignments I’m more effective as a communicator Gain skills that last a lifetime and more open-minded to differing The skills and insights you’ll gain will have points of view. far-reaching applications that will continue to impact your professional growth long after the end of your program.
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