Gambling: United States - Freedonia Focus Reports - The Freedonia Group
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Freedonia Focus Reports
US Collection
Gambling:
United States
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www.freedoniafocusreports.com
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CTable of Contents
1. Highlights 3
2. Market Environment 4
Historical Trends 4
Key Economic Indicators 7
Establishment & Employment Trends 8
Regulatory Overview 10
Gaming Technology & Trends 12
3. Segmentation & Forecasts 14
Personal Consumption Expenditures 14
Casino 16
Lottery 17
Pari-mutuel 19
Establishment Revenues 21
Casino Hotels 24
Standalone Casinos 25
Racetracks 27
Other Establishments 29
4. Industry Structure 31
Industry Characteristics 31
Market Leaders 32
MGM Resorts 32
Caesars Entertainment 33
Penn National Gaming 34
5. About This Report 36
Scope 36
Sources 36
Industry Codes 37
Freedonia Methodology 37
Resources 39
Gambling: United States 1
©2018 The Freedonia Group. All rights reserved.List of Tables & Figures Figure 1 | Key Trends in Nominal US Gambling PCE, 2017 – 2022 3 Figure 2 | US Nominal Gambling PCE Trends, 2007 – 2017 4 Figure 3 | US Real Gambling PCE Trends, 2007 – 2017 5 Figure 4 | US Gambling Establishment Revenue Trends, 2007 – 2017 5 Table 1 | Key Indicators for US Gambling PCE, 2007 – 2022 (US$ bil) 7 Figure 5 | US Gambling Establishments Index by Sector, 2007 – 2017 (2007=1.00) 8 Table 2 | US Gambling Establishments by Sector, 2007 – 2017 (number) 8 Figure 6 | US Gambling Employment Index by Sector, 2007 – 2017 (2007=1.00) 9 Table 3 | US Gambling Employment by Sector, 2007 – 2017 (000 persons) 9 Table 4 | Leading Product & Service Providers to the US Gambling Market by Type 12 Figure 7 | US Gambling Nominal PCE by Type, 2007 – 2022 (US$ bil) 14 Table 5 | US Gambling Nominal PCE by Type, 2007 – 2022 (US$ bil) 14 Figure 8 | US Gambling Real PCE by Type, 2007 – 2022 (2009US$ bil) 15 Table 6 | US Gambling Real PCE by Type, 2007 – 2022 (2009US$ bil) 15 Figure 9 | US Casino Nominal PCE & Disposable Personal Income, 2007 – 2022 17 Figure 10 | US Gambling Nominal & Real PCE Performance Index by Type (2007=100) 20 Figure 11 | US Gambling Revenue by Establishment, 2007 – 2022 (US$ bil) 21 Table 7 | US Gambling Revenue by Establishment, 2007 – 2022 (US$ bil) 21 Figure 12 | Survey: US Online Sports Betting Activity, 2017 (% of respondents) 24 Figure 13 | US Casino Hotel Revenue Share by Source, 2017 (%) 25 Figure 14 | US Standalone Casino Revenue Share by Source, 2017 (%) 26 Figure 15 | US Racetrack Revenue Share by Source, 2017 (%) 28 Figure 16 | US Other Establishment Revenue Share by Source, 2017 (%) 29 Figure 17 | US Gambling Revenue by Establishment, 2007 – 2022 (%) 30 Figure 18 | US Gambling Industry Revenue Concentration, 2002 – 2012 (%) 31 Table 8 | Leading Service Providers to the US Gambling Market by Type 32 Table 9 | NAICS & SIC Codes Related to Gambling 37 Gambling: United States 2 ©2018 The Freedonia Group. All rights reserved.
About This Report
Scope
This report forecasts to 2022 US personal consumption expenditures (PCE) on gambling in
both nominal and real (inflation-adjusted) US dollars. Total spending in nominal and real
terms is segmented by gambling type in terms of:
• casino
• lottery
• pari-mutuel
This report also forecasts US revenues for gambling establishments in US dollars to 2022.
Total revenues are segmented by establishment type as follows:
• casino hotels
• standalone casinos
• racetracks
• other gambling establishments
To illustrate historical trends, total PCE, total revenues, and the various segments are
provided in annual series from 2007 to 2017.
The scope of this report encompasses firms that derive a significant share of their revenues
from gambling services, including private firms that provide lottery services in contract
with public entities. Licensed internet gambling operations are also included. Firms that
focus on operating, servicing, or supplying coin-operated, non-gambling amusement
devices are excluded from the scope of this report.
This report includes the results of a proprietary national online consumer survey of US
adults (age 18+). This Freedonia Focus Reports National Survey has a sample size of
approximately 2,000, screened for response quality, and representative of the US
population on the demographic measures of age, gender, geographic region, race/ethnicity,
household income, and the presence/absence of children in the household.
Key macroeconomic indicators are also provided with quantified trends. Other various
topics, including profiles of pertinent leading suppliers, are covered in this report. A full
outline of report items by page is available in the Table of Contents.
Sources
Gambling: United States (FF95040) represents the synthesis and analysis of data from
various primary, secondary, macroeconomic, and demographic sources including:
Gambling: United States 36
©2018 The Freedonia Group. All rights reserved.About This Report
• firms participating in the industry, and their suppliers and customers
• government/public agencies
• national, regional, and international non-governmental organizations
• trade associations and their publications
• the business and trade press
• indicator forecasts by The Freedonia Group
• the findings of other reports and studies by The Freedonia Group
Specific sources and additional resources are listed in the Resources section of this
publication for reference and to facilitate further research.
Industry Codes
Table 9 | NAICS & SIC Codes Related to Gambling
NAICS/SCIAN 2007 SIC
North American Industry Classification System Standard Industrial Classification
711212 Racetracks 7011 Hotels and Motels
713210 Casinos (except Casino Hotels) 7948 Racing, Including Track Operation
713290 Other Gambling Industries 7999 Amusement and Recreation Services, NEC
721120 Casino Hotels
Source: US Census Bureau
Freedonia Methodology
The Freedonia Group, a subsidiary of MarketResearch.com, has been in business for more
than 30 years and in that time has developed a comprehensive approach to data analysis
that takes into account the variety of industries covered and the evolving needs of our
customers.
Every industry presents different challenges in market sizing and forecasting, and this
requires flexibility in methodology and approach. Freedonia methodology integrates a
variety of quantitative and qualitative techniques to present the best overall picture of a
market’s current position as well as its future outlook: When published data are available,
we make sure they are correct and representative of reality. We understand that published
data often have flaws either in scope or quality, and adjustments are made accordingly.
Where no data are available, we use various methodologies to develop market sizing (both
top-down and bottom-up) and then triangulate those results to come up with the most
accurate data series possible. Regardless of approach, we also talk to industry participants
to verify both historical perspective and future growth opportunities.
Gambling: United States 37
©2018 The Freedonia Group. All rights reserved.About This Report Methods used in the preparation of Freedonia market research include, but are not limited to, the following activities: comprehensive data mining and evaluation, primary research, consensus forecasting and analysis, ratio analysis using key indicators, regression analysis, end use growth indices and intensity factors, purchase power parity adjustments for global data, consumer and end user surveys, market share and corporate sales analysis, product lifespan analysis, product or market life cycle analysis, graphical data modeling, long-term historical trend analysis, bottom-up and top-down demand modeling, and comparative market size ranking. Freedonia quantifies trends in various measures of growth and volatility. Growth (or decline) expressed as an average annual growth rate (AAGR) is the least squares growth rate, which takes into account all available datapoints over a period. The volatility of datapoints around a least squares growth trend over time is expressed via the coefficient of determination, or r2. The most stable data series relative to the trend carries an r2 value of 1.0; the most volatile – 0.0. Growth calculated as a compound annual growth rate (CAGR) employs, by definition, only the first and last datapoints over a period. The CAGR is used to describe forecast growth, defined as the expected trend beginning in the base year and ending in the forecast year. Readers are encouraged to consider historical volatility when assessing particular annual values along the forecast trend, including in the forecast year. Copyright & Licensing The full report is protected by copyright laws of the United States of America and international treaties. The entire contents of the publication are copyrighted by The Freedonia Group. Gambling: United States 38 ©2018 The Freedonia Group. All rights reserved.
About This Report Resources The Freedonia Group Freedonia Industry Studies Electronic Security Products in the US, September 2017 Access Controls in the US, August 2017 Video Surveillance Equipment in the US, August 2017 Freedonia Focus Reports Amusement Parks: United States Demographics: United States Electronic Security Products: United States Lodging Services: United States Macroeconomy: United States Motion Pictures & Video: United States Private Security Services: United States Recreation: United States Restaurants & Foodservice: United States Security Alarms: United States Video Surveillance Equipment: United States World Security Services Freedonia Custom Research Trade Publications Casino Journal Casino Life Magazine Gambling Insider Gaming & Leisure GamingToday Vegas Seven Agencies & Associations American Gaming Association Association of Gaming Equipment Manufacturers Las Vegas Convention and Visitors Authority National Indian Gaming Association North American Gaming Regulators Association United States Department of Commerce Bureau of Economic Analysis United States Census Bureau Gambling: United States 39 ©2018 The Freedonia Group. All rights reserved.
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