FOOD PROTEINS 2021 Premium Webinars Series: Emerging Protein Trends & Interesting News Bites - Protein ...
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2021 Premium Webinars Series:
FOOD PROTEINS
Emerging Protein Trends
& Interesting News Bites
March 24, 2021
Claudia Dziuk O’Donnell, MSc, MBA
Co-owner, Global Food Forums
1
Nine Minutes – 9 Topics
Trends (Covid’s Impact) – Consumers & Industry
•New product introductions • Consumer behavior
Improving Protein Ingredients
• Plants • Animals
How Much Protein in Concentrates & Isolates
News Bites – Test Your Protein Knowledge
• Most Used Protein • New Sources • Largest Farmland Owner • Insects
A Thought on Alternatives Proteins vs. Clean Labels
2
Trends (Covid’s Impact) — Consumers & Industry
New Product Introductions, Selected Countries
(Number and % Change)
25,000 4%
# of product introductions
2%
% change 2019-2020
20,000 0%
-2%
15,000
-4%
-6%
10,000
-8%
5,000 -10%
-12%
0 -14%
Brazil France Germany Italy Spain UK USA
2020 % change: 2019 - 2020
Slide courtesy of
3
Trends (Covid’s Impact) — Consumer Behavior
Food purchases: more online, more made from scratch, more frozen
foods, less foodservice but more take out.
Proteins & interest in immunity products:
• Protein foods as part of a balanced, healthy diet
• Fermented foods/probiotics (e.g., yogurt) + probiotic fortification
• Supplements (collagen peptides, amino acids, whey protein) (1,2)
(1) Peng Li, et. al, Amino Acids and Immune Function. Br J Nutr., 2007
Aug;98(2):237-52. doi: 10.1017/S000711450769936X.
(2) Cruzat, VF, et al. Amino acid supplementation and impact on immune
function in the context of exercise. J Int Soc Sports Nutr. 2014; 11: 61.
4
Trends (Covid’s Impact?) — Consumers & Industry
Increased Use of Alternative Proteins
in High Protein Products
Indexed number of food and
beverage launches tracked
with a protein claim and
alternatives proteins
(Global Index 2015 = 100)
Source: Ingredient Focus: Alternative
Proteins January 7, 2021
Chart from
5
Improving Protein Ingredients
Plants: Promoted for sustainability, animal welfare, etc.
Now improving protein nutritional & functional qualities.
Animals: Promoted for protein nutritional quality &
functionality, etc. Now improving sustainability.(1)
Life Cycle Assessment (LCA) (2) — more holistic
sustainability evaluation. [See next slide for more details]
(1) 2050 Environmental Stewardship Goals (Innovation Center for U.S., Dairy).
(2) Sustainability 2019, 11(10), 2747; A. Berardy, et. al., Integrating Protein Quality
and Quantity with Environmental Impacts in Life Cycle Assessment
https://doi.org/10.3390/su11102747
6
Improving Protein Ingredients
More Details on Whey Evaluation in Life Cycle Assessment Paper (2)
This information not discussed in the March 24, 2021 webinar.
The paper (2) in the previous slide referred to the Global Warming Potential of “Whey.” In
further correspondence with Andrew Berardy, one of the paper’s authors, the values of
the whey protein used in calculations was derived as follows.
“We took the value for "whey" from "Life Cycle Impact Assessment and Allocation Methods Development for Cheese and Whey
Processing," available here:
https://www.researchgate.net/publication/269848154_Life_Cycle_Impact_Assessment_and_Allocation_Methods_Development_for_Che
ese_and_Whey_Processing Specifically, we used the 0.72 kg CO2-eq per kg value for "Dry Whey" (subdivision) from Table 6. Please
refer to their paper for full details regarding calculations and assumptions for the value assigned to dry whey. I believe that the paper
treats dry whey as whey powder, so I think this constitutes whey protein powder…We used a protein content of about 12% and a DIAAS
score of 160 for whey in calculations for our final "GWPRO" score in the paper for "whey".
Sustainability 2019, 11(10), 2747; A. Berardy, et. al., Integrating
(2)
Protein Quality and Quantity with Environmental Impacts in Life
Cycle Assessment https://doi.org/10.3390/su11102747
7
How Much Protein in Concentrates & Isolates?
Is there an industry standard for the amount of protein
expected in a protein concentrate and protein isolate?
ANSWER:
It depends on the source of protein.
8
See How Much Protein Webpage for active links in the above chart and for updates.
Thank you to Raj Narasimmon, Narasimmon Consulting ; United Soybean Board (unitedsoybean.org) and the Soy
Nutrition Institute (thesoynutritioninstitute.com); Scott Grare, Senior Manager, Regulatory Affairs. Ingredion Incorporated
9
Interesting News Bites ― Test Your Knowledge
Which source supplies the most protein
ingredients for food and feed?
Plants?
Animals (dairy + non-dairy)?
Novel sources?
Source of info: GIRACT, https://www.giract.com
10Interesting News Bites ― Test Your Knowledge
Plant (70%)
Dairy (22%)
Animal (7%)
Novel (1%)
Giract estimates that some 70% of protein ingredients for food and feed
are plant-based.
Source: GIRACT, https://www.giract.com
11Interesting News Bites ― Test Your Knowledge
Protein powders and/or meat analogs prototypes have been
reported produced from which of the following raw materials?
Chicken feathers
Air
Leather furniture
12Protein powders/meat analogs prototypes from…?
Chicken Feathers Air Leather Furniture
YES: Student seeks funds to YES: Microbes use CO2 as raw Not so much. At least
further research converting material. Protein powders of we haven’t heard of
chicken feathers to protein- ~65% to ~80% protein. it being done yet.
rich food components. Sources:
Source: REUTERS Air Proteins https://www.airprotein.com
https://reut.rs/2J1TKsd Solar Foods https://solarfoods.fi
13Interesting News Bites ― Test Your Knowledge
Who is America’s largest owner of farmland?
About how many species of insects are
consumed by humans globally?
14Interesting News Bites ― Test Your Knowledge
Who is America’s largest private owner of farmland?
Answer: Bill Gates, January 13, 2021, Forbes
https://www.forbes.com/sites/arielshapiro/2021/01/14/americas-
biggest-owner-of-farmland-is-now-bill-gates-bezos-turner/
How many species of insects are
consumed by humans globally?
Answer: ~ 2,000
https://agricultureandfoodsecurity.biomedcentral.com/article
s/10.1186/s40066-015-0041-5
Also see: FAO’s website on insects for food and feed.
Source: Reuters
Farmers Fight Back
15Final Thought
Meat Alternatives / Analogues vs. Clean Label
Some of the best meat alternatives are not clean label,
but that’s OK!
+ =
16https://globalfoodforums.com
Thank you for listening!
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