EXHIBITOR PROSPECTUS - The Inspired Home Show
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EXHIBITOR PROSPECTUS
Back to Business...
As the global economy reopens over the next several months,
retailers will be searching for the product innovations that meet
the new, emerging consumer needs brought on by the pandemic.
Meet with the top decision-makers from across the industry
at The Inspired Home Show 2021.
August 7 - 10, 2021
McCormick Place | Chicago, USA
TheInspiredHomeShow.com
The Industry Event That Matters
While trade shows will continue to be a critical
77% of retail buyers use trade channel for introducing retail buyers to your brand
shows to discover new brands and and your products, you are likely faced with
reduced budgets for travel and exhibitions. This
product categories.* means that you have to prioritize the event that is
*NuORDER, “State of Retail Buying in 2020”
most likely to advance your business in 2021. And
that event is The Inspired Home Show.
Exhibiting at The Inspired Home
Show gives you unparalleled
access to retail buyers looking
for new home + housewares
products and ideas to attract
consumers into their stores.
Global Opportunity Media Coverage Unique, Focused Buyers
The Show attracts the The resulting coverage adds Thousands of buyers who
top global key retailers in more than 500 million you won’t see at any other
13 channels and thousands impressions in print, broadcast trade event – and they spend
of independent specialty and online placements. significant time and energy
buyers from 130 countries. taking full advantage of
their time in Chicago.
Source: 2019 survey of Show retailer attendees
TIME SPENT ON EXPO FLOOR SHOWS BUYERS “NEVER ATTENDED”
Average Days Average Total Hours U.S. Buyers International Buyers
U.S. Buyers 2.5 15.5 Ambiente 82% 45%
International Buyers 3.2 18.2 Atlanta Gift Market 69% 89%
(NOT including scheduled meetings and educational sessions) Las Vegas Market 72% 82%
NY Now 81% 86%
CES 68% 77%
IFA 96% 83%
For information on COVID Safety Guidelines, visit:
Theinspiredhomeshow.com/covid-19-updates
The Coronavirus Factor
A survey conducted in July, 2020* indicated that
by August 2021 retailers will be ready to travel
and attend trade shows again
When do you expect to resume business travel?
Q1 2021: 40.9% Q3 2021: 71.1%
When do you expect to resume trade show attendance?
Q1 2021: 40.9% Q3 2021: 89.4%
In all categories of home + housewares products, at least 70%
of respondents indicate that they already source year-round
80% of all retailer respondents indicate that post-pandemic
they will experience more flexibility in their buying cycle
*IHA internal survey of US and international retail buyers
The Inspired Home Show attracts 99% of the top
retailers in 13 channels – and thousands of independent
specialty stores from across the U.S.*
Catalog/Internet Department/Specialty & Home + Hardware Thousands of Independents including...
Multi Stores
Amazon Ace Hardware Cook’s Warehouse Leon & Lulu
Cinmar Frontgate Bed Bath & Beyond Do It Best (Atlanta, GA) (Clausen, MI)
Groupon Goods Best Buy Gordons Ace
Cook’s World Marcels Culinary
Hammacher Schlemmer BJ’s Wholesale Club Home Depot
(Rochester, NY) (Glen Ellyn, IL)
Harriet Carter Blains Supply (Farm & Fleet) Lowes
King Arthur Flour Company Bloomingdales Menards Fante’s Peppercorn
LTD Commodities Cost Plus World Market True Value (Philadelphia, PA) (Traverse City, MI)
Overstock Costco
In The Kitchen Rolling Pin
Pampered Chef Crate & Barrel Independent Specialty
(Pittsburgh, PA) Kitchen Emporium
Dillard’s Buying Groups
Princess House (Barnden, FL)
Publishers Clearing House Fleet Farm Both major independent Kitchen Collage
The Grommet Ikea specialty buying groups (Des Moines, IA) Sign of the Bear
JC Penney are present… Kitchenware
Vermont Country Store Kitchen Kaboodle
Kohl’s • Gourmet Catalog (Sonoma, CA)
Walmart.com (Portland, OR)
Wayfair Macy’s • HTI
Todd & Holland
Zulily Meijer Kitchen Kapers Tea Merchants
Michaels Supermarket + Drug (Cherry Hill, NJ) (Forest Park, IL)
Design Stores Nebraska Furniture Mart Ahold USA Kitchen Window
Nordstrom Albertsons/Safeway (Minneapolis, MN)
Denver Art Museum
QVC Bartell Drug
Milwaukee Art Museum
Sam’s Club Bashas Markets
Museum of Contemporary *Sample from full list of buyers
Art, Chicago Sears CVS
Museum of Science and Sur La Table H-E-B
Industry Target Kroger
National Building Museum The Container Store Rite Aid
NY MOMA Walmart Walgreen’s
SF MOMA Williams Sonoma Wegmans
Whole Foods
Value
99 Cents Only
Big Lots
Dollar General
Dollar Tree
HomeGoods
Ross Stores
TJX
Tuesday Morning
Key buyers from more than 125 countries
attend the Show every year.*
Company Country Company Country
Falabella Argentina, Chile, Peru Future Group / Pantaloon India
Mercado Libre Argentina Landmark Group India
Amazon Australia, Brazil, Canada, China, France, Lifestyle International India
India, Mexico, Saudi Arabia Ace Hardware Indonesia, Kuwait, Panama,
Bunnings Australia, New Zealand United Arab Emirates
TJX Australia, Canada, Italy, United Kingdom Westwing Italy
Hipermaxi Bolivia Isetan Japan
Polishop Brazil Plaza Style Japan
Sams Club Brazil, Mexico The Loft Japan
Walmart Brazil, Canada, Central America/ Vitu Zote Kenya
Caribbean, Chile, Mexico Coupang Korea, South
Bed Bath & Beyond Canada, Mexico Emart Korea, South
Best Buy Canada, Mexico Lotte HomeShopping Korea, South
Canadian Tire Canada Spinneys Lebanon
Costco Wholesale Canada, Japan, Mexico, United Kingdom Casa Ley Mexico
Hudsons Bay Canada Coppel Mexico
London Drugs Canada El Palacio De Hierro, Casa Palacio Mexico
PriceSmart Caribbean, Central America Liverpool Mexico
Sodimac Chile Soriana City Club Mexico
JD.com China The Home Store Mexico
Suning China Harvey Norman New Zealand
Tmall Global/Alibaba China Mitre 10 New Zealand
Cencosud Colombia The Warehouse New Zealand
Home Sentry/Mecanelectro Colombia Promart Homecenter Peru
Pepe Ganga - Almacenes Maximo Colombia Gourdos Philippines
Almacenes Siman Costa Rica, El Salvador, Guatemala Robinsons Handyman Philippines
Bonami.cz Czech Republic S&R Membership Shopping Philippines
Potten&Pannen Czech Republic Lulu Group International Qatar, United Arab Emirates
Imerco Denmark Technopark Russia
Magasin Du Nord Denmark SACO Saudi Arabia
Corbmunab Ecuador At Home South Africa
Corporacion Favorita/Sukasa Ecuador Homemark South Africa
TIA Ecuador Coinfer Spain
Almacenes Vidri El Salvador El Corte Ingles SA Spain
Galeries Lafayette France La Oca Spain
Home Shopping Service/Best of TV France Royal Design Sweden
EK Servicegroup eG Germany Hola Taiwan
Kaufland Germany Central Retail Thailand
OTTO Germany EnPlus Turkey
QVC Germany, United Kingdom PROMENU by MIRS Corporation Ukraine
REAL Germany Tavola United Arab Emirates
Rewe Germany Debenhams United Kingdom
Tchibo Germany John Lewis United Kingdom
Woolworth Germany, Mexico Lakeland United Kingdom
Cemaco Nuevos Almacenes Guatemala Marks & Spencer United Kingdom
Almacenes Lady Lee Honduras Robert Dyas United Kingdom
Walgreens Boots Alliance Hong Kong Tesco United Kingdom
*Sample from full list of buyers
Media Exposure: More than 375 consumer
and trade-focused media outlets attend and report
on The Inspired Home Show.
The resulting coverage adds up to more than
500 million impressions in print, broadcast
and online placements.
Influence: The Show attracts hundreds of influencers
with a combined reach of more than 50 million.
The rise of the influencer
and the role they play in
shaping consumer tastes and
purchasing makes them a
critical piece of the home and
housewares supply chain.
The Inspired Home
Influencer Conference,
held the Friday before the
Show opens, welcomes more than
300 influencers for a focused day of
education and networking, including speed
dating with select exhibiting companies.
Details on participation in the 2021 Conference
will be available in the spring.
Participation
One Show – Five Expos
Dine + Décor - Personality for Wired + Well - Products that
the home and profitability electrify the home, the self
for the brand and the brand
• Cook + Bakeware • Energy Conservation
• Floor Coverings • Floor + Carpet Care
• Gifts • Home Healthcare
• Gourmet/Specialty Food • Home Environment
• Home Décor • Household + Kitchen Electrics
• Home Textiles • Lighting
• HORECA (Hospitality/Commercial) • Personal Care
• Kitchen Tools + Accessories • Personal Care (Electric)
• Kitchen Accents • Smart Home
• Tabletop (Everyday/Luxury) • Specialty Coffee
Clean + Contain - A place Discover | design - Unique
for everything and products that define a
everything in its place home – and a brand
• Bath + Shower Accessories • Gifts
• Cleaning Products • High-design across all
• Clothing Care product categories
• Furniture
• Hardware International Sourcing -
• Lawn + Garden Branded and unbranded
• Luggage, Travel Goods + products from around
Accessories the world
• Outdoor Living/BBQ
• Pet Products • International Sourcing
• Storage + Organization • Global Design Points: International
product and global brand opportunities
through country-specific pavilions located
throughout the Show.
Brazil Japan
Colombia Korea
Booth Information and Rates Egypt
France
Turkey
Thailand
2021 Dates: August 7-10, McCormick Place, Chicago Hong Kong
India
Booth Space Cost
Standard Rate Corner fees
IHA Members $17.00/sq. ft. $400 per corner
Non-Members $24.00/sq. ft. $400 per corner
Standards
• 10’w x 10’d (100 sq ft.)/3mx3m (9 sq. m)
• Booth space cost covers the raw square footage only. Booth structures and services are not
included in the cost. Exhibitors must make their own booth arrangement, including back wall,
carpeting and furnishings.
• The use of pipe and drape is prohibited.
Learn More About the Show and Apply Today at TheInspiredHomeShow.com/Exhibit
IHA Membership: Enjoy Benefits
Beyond The Show!
Executive Networking and Education Government Advocacy
• CORE – quarterly, senior-level networking and • Government Affairs Office – contact and advice
share groups for IHA and members with governmental and
regulatory questions
• CHESS – annual, senior-level networking and educational
conference
Industry Reporting
International Networking and Education • IHA Market Watch –
annual report of consumer
• International Business Council (IBC) – networking group for
trends and how product
international sales professionals with monthly newsletter
developers and retailers in the
and regular country reports
home + housewares space
• Global Forum – annual networking and educational can meet consumer needs.
conference
• Sourcing Missions – turn-key visits to international markets
to evaluate alternate sourcing options.
Consumer Engagement
• TheInspiredHome.com consumer platform –
member products featured via
lifestyle-oriented content
• Website – more than
400,000 monthly
page views
Save more than 25% on booth
space by signing up for membership
in the International Housewares Association
Company Annual Annual Membership Pays for itself
Housewares Sales Dues with a…
Under $10 million $500 10’ x 10’ booth
Over $10 million $800 10’ x 15’ booth
Learn More About Becoming an IHA Member at Housewares.org/Members
Value-Add
Opportunities
IHA is committed to the success of our
exhibitors. We offer several resources to
maximize your exposure and effectiveness
at The Inspired Home Show.
New Product Showcases
housewares
365
Our buyers tell us the most important thing to
connect
them is to be able to see what’s new. We
make it easy by curating new products
within prominent showcases across the
Your participation Show floor.
in The Inspired Home
• Participation is $300/product
Show includes a year-round
listing of your brands, products • Product cannot have been shown at previous
International Home + Housewares Shows.
and contacts on IHA’s
HousewaresConnect365. This
searchable database includes photos, Global Innovation
videos, product listings and catalogs – Awards (gia)
and can dynamically match you
Honoring Excellence in
with buyers interested in your
specific product categories. Product Design
With more than 750,000 All entries submitted for the New Product
pageviews, you’ll stay in Showcases are evaluated by our expert
front of retailers, media panel of judges, who name five finalists in
each of 14 categories. On the first evening
and consumers...
of the Show, a single Global Honoree in each
...year-round! category is recognized during the gia Awards
Dinner and Ceremony.
Marketing Assistance
Throughout the year, IHA provides extensive resources to
help you make the most of your presence.
• Marketing Kit – tips, ideas and how-tos for pre-, at- and
Sponsorships post-Show promotion
Several sponsorships are available, including cafes, TheInspiredHomeShow.com/Exhibit/Pre-show-planning/
buses and other high-traffic attendee resources. Marketing-kit
Contact your sales manager for specific opportunities • Media list – contact information for registered media and tips
that can help meet your objectives. on attracting media to your booth
• Show buyer lists – complimentary mailing list of all registered
attendees post-Show
• Marketing webinars – live and pre-recorded presentations
on how to use IHA marketing resources
Learn more and apply today at
TheInspiredHomeShow.com/Exhibit
6400 Shafer Court, Suite 650, Rosemont, IL 60018 USA
Tel: +1-847-292-4200 • Housewares.orgYou can also read
