Engaging consumers in regulatory decision-making
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Engaging consumers in regulatory decision-making Mark McLeish, Director, Consumers and Markets, Australian Energy Regulator Tom Hallam, General Manager, Regulation, AusNet Services Tony Robinson, Chair, AusNet Services Customer Forum Roger Witcomb, Chair, Ofgem RIIO-2 Challenge Group Panel Chair: Calum Gunn, Principal Adviser, Regulation, Commerce Commission
The evolution of consumer engagement in energy network regulation in Australia Mark McLeish, Director, Consumers and Markets Branch Competition Matters Conference, July 2019 aer.gov.au
Timeline – evolution of process for consumer engagement in regulatory determinations Pre 2012 2012 2013 2014 State of play 15 November - AEMC final Jan to December - AER Application of new rules – rule determination ‘Economic implements new rule 2014-19 NSW / ACT resets • Formal consultation Regulation of Network framework in better regulation processes in rules Service Providers’ work program • Public forums • Submissions • New benchmarking 20 November - SCER models, incentive schemes • Funding via consumer ‘Putting Consumers First’ and guidelines advocacy panel • Consumer Challenge Panel July 2013 - AER establishes • National Energy Advocacy first Consumer Challenge body September 2011 – AER Panel seeks changes to energy network regulation November 2013 - AER releases Consumer Engagement Guideline aer.gov.au
The Consumer Challenge Panel (2013) • Design strongly influenced by models used by Ofgem and Ofwat • Objective – Advise on: • if revenue proposals are in the long term interests of consumers • effectiveness of network customer engagement • Role – input and challenge the AER on key consumer issues – facilitate the consideration of the consumer perspective – not a decision-making forum, nor is its role to negotiate or advocate on behalf of consumers or industry aer.gov.au
Energy Consumers Australia (2015) National voice for residential and small business customers Work to promote the long term interests of end users A number of activities, including: • Participate in National Electricity Market issues and influence regulatory activities and energy market reform to benefit consumers • Engage with consumers and consumer advocates • Build national and jurisdictional expertise and capacity through research, knowledge development and educate consumers in energy markets • Fund and manage grants to build knowledge and sectoral capacity supporting policy development and consumer education in the national market aer.gov.au
Timeline continued… 2018 2015 2016 2017 onwards February – Tribunal asks May – Federal court upholds March - New Reg directions April – AER releases final AER to remake NSW/ACT most of tribunal’s decision and approach papers publicly decision on 2014-19 NSW / 2014-19 decision released ACT proposals June - First meeting AER, March – AER seeks judicial ECA and Energy Networks March – First meeting of May – Networks apply to review of Tribunal’s decision Australia exploring Customer Forum Australian Competition opportunities to work together Tribunal for merits review May - AER releases NOUS November – Essential review of first Consumer July 2017 - AER 2.0 speech Energy wins ECA / ENA May – Public Interest Challenge Panel ‘working together to restore consumer engagement award Advocacy Centre (PIAC) join confidence in energy appeal September – Second CCP regulation’ • ECA provides funding for established PIAC participation in October – Limited merits appeal review abolished November – ElectraNet wins first ECA / ENA consumer engagement award December – AusNet commences trial of New Reg process aer.gov.au
Collaboration with consumers and networks Context: Regulatory process perceived as adversarial, complex, issues not narrowed, unclear if proposals adequately reflect consumer interests New Reg – enabling consumers to shape the regulatory proposal Joint program board – CEOs of AER, ENA, ECA and AEMC and an independent member aer.gov.au
What is the New Reg process? 1. The Plan - Agreement to AusNet’s Early Engagement Plan 2. Credible counterparty 3. Governance - A MOU was signed by the AER, AusNet and the Customer Forum 4. The Consumer Perspective 5. Reaching Agreement aer.gov.au
Vision and trial objectives Overall vision - for energy consumers’ priorities to drive energy network business proposals and regulatory outcomes. Trial objectives • Can the AER substantially agree with the proposal? • What are pre-requisites for a successful negotiation? • How much of this needs to be specified? • What is the right role for the AER? aer.gov.au
Outcomes • Focus on outcomes rather than inputs • Understanding and evidencing the customer perspective • Testing of positions with stakeholders aer.gov.au
Negotiating meaningfully with customers The Network Perspective Tom Hallam, General Manager Regulation Competition Matters Conference July 2019
Industry Background: Retailers were split from distributors post industry restructuring in the 1990s, taking customers with them Retailers “own” the customer relationship in Australian energy regulation. Distributors encouraged to deal with retailers not customers Sector as a whole losing public trust, consistent with decline in trust for many other large organisations Past regulatory processes setting prices and service levels “secret expert business” separate from direct customer input 12
Volunteering for the NewReg Trial What were our objectives: Help drive culture change Cultural change underway but needed a big statement from leaders Explore practical ways our staff could respond Highlight and recognise customer knowledge in the business Public accountability on commitments at all levels of the business A Proposal that reflects what customer want What customers want, not what we think they want or should have Encourage iterative processes – an ongoing conversation 13
Volunteering for the NewReg Trial What were our objectives: Open and transparent process Clear line off sight between feedback and business decisions Negotiation outcomes subject to review and scrutiny by stakeholders Successful negotiation outcomes Demonstrate customer facing experts and not just industry insiders can play a constructive role, with regulator support, as credible counterparty for negotiation Demonstrate complex trade-offs can be successfully explained and debated Demonstrate outcomes with broad customer and stakeholder support to facilitate light handed review Customer experience discovery process, uncovers and measures material issues for the business 14
Using the Customer Forum/engagement What did we find out about ourselves? Customers value things we weren't recognising adequately › Convenience, avoiding disruption, information, advice, community outcomes, local economy, retailer/distributor processes working We are to difficult to deal with › Bureaucratic and complex › Multiple uncoordinated entry points – difficult to speak to the right person or the same person › Difficult to understand public documentation, too technical › Poor institutional memory Communications have been poor › Too much or not enough information › Not provided at the right time or on the right medium › Don’t have the right customer information › Do not sell the good things we do 15
What are we doing about it? Culture › Dedicated GM responsible for customer experience › Regular contact between leaders and customers › More customer focused training, reward and recognition Customer Engagement › Ongoing customer research and satisfaction tracking › Dedicated customer relationship managers for business, councils and community groups – single entry point for large organisations Better Processes › Customer involved in improving key processes – complaints, connections, outages › Quicker and cheaper Different trade off decisions reflecting research › Better information rather than expensive improvements to service levels › Short term price relief prioritised for upcoming period 16
Is it being noticed? “The Customer Forum has probably spent more time considering the regulatory proposal than any previous consumer focused group in Australia” “We are impressed by the impact which the Customer Forum has already had in realigning AusNet Services business towards a more customer- centric mode of operation” Customer Challenge Panel Report for the Australian Energy Regulator “AusNet is taking part in an AER trial to allow a small customer group to collectively bargain on tariffs ... we see two advantages offsetting tariff risk: 1) reduced regulatory risk given AusNet will be directly driving more affordable outcomes for consumers, and 2) building trust in the community so that AusNet have a social license to operate with respect to being a facilitator of distributed energy resources.” Citibank Investor report 17
Conclusion Our Customer Forum invited customers into our thinking in a credible, strategic and respectful way This was different to BAU customer engagement While potentially confronting, their advice was evidence backed, actionable and has strengthened our commitment to improve customer outcomes We are pleased to share our lessons with the industry and believe this will benefit all customers 18
Tony Robinson, Chair AusNet Services Customer Forum Competition Matters Conference, July 2019
Consumer engagement in UK network price control (RIIO-2) Roger Witcomb Chair, Ofgem RIIO-2 Challenge Group 23
Issues for Ofgem 1. Outputs – ie what do users/consumers want? 2. Costs and returns 3. Whole system considerations 4. Energy transition 24
Consumer engagement usually concentrates on Outputs 1. Safety 2. Reliability 3. Customer service 4. Treatment of consumers in vulnerable circumstances 5. Environmental performance 6. Value for money Consumer engagement groups have had some success in assessing value for money at the margin, eg cost benefit analysis of improving customer service or system reliability 25
And RIIO-2 has a full suite of traditional user/consumer engagement groups • A group for each company • Selected and resourced by the company • Remit is to challenge every aspect of its company’s plan (except WACC and financial outcomes) 26
But for many network regulators the biggest issue has been high ex post returns to the companies • Companies have underspent their cost allowances (both opex and capex) • And where there are specific incentives they tend to come out on the positive side • WACC has been set “too” high 27
Chronic problems for all network regulators • Asymmetry of information – the companies always know more than the regulator • Imbalance of resources – the regulator has fewer resources and its staff are less experienced • The companies have significant political clout • Generally the appeal option is a one-way bet for the companies 28
Ofgem has sought to address some of these issues by setting up a RIIO-2 Challenge Group • Appointed and resourced by Ofgem • No statutory basis - purely advisory • 12 members – experienced and expert across the whole range of issues • Reasonably well paid • Free rein to go anywhere • Able to challenge both the companies and Ofgem 29
Challenge Group membership • Former General Counsel at the Competition Commission • Project finance expert from a major investment bank • Chief economist at the National Infrastructure Commission • Senior associate of Sustainability First • Senior executive from Citizens’ Advice • Former director of Consumers’ Association (Which?) • Former Engineering Director of an electricity network company • Experienced specialist in gas networks engineering • Former senior executive at Ofgem • Experienced regulatory accountant • Professor of Energy Networks at Imperial College • Energy network business entrepreneur 30
Ofgem has also introduced a Business Plan Incentive into the process • Up to 2% of totex available for a “high quality” plan, including: • Responding constructively to Challenge Group requests • Producing full Business Plan drafts and generally making information available in a timely way • proposing ”sensible” expenditure plans • etc • And up to 2% penalty for a “poor quality” plan 31
Process is quite demanding • Challenge Group requested historical data on costs (now received) • Companies produced first drafts of their Business Plans on 1st July • CG meetings with companies next week • Feedback to companies mid-August • Companies produce 2nd draft on 1st October • Same process (hopefully less intense) • Final business plans by 9th December • Open hearings with companies in Q1/Q2 2020 • Ofgem draft determination in June 2020 • Ofgem final determination in November 2020 • Start of new price control 1st April 2021 32
Will it work? • Who knows? But it’s worth a try 33
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