DESIGN OF SUSTAINABLE TOURISM SYSTEMS

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DESIGN OF SUSTAINABLE TOURISM SYSTEMS
www.dsts.unifi.it                   www.economia.unifi.it

              OPEN DAY – SCUOLA DI ECONOMIA E MANAGEMENT

             DESIGN OF SUSTAINABLE TOURISM SYSTEMS
                2° Level Degree Program, Classe di laurea LM-49
                                 A. A. 2018/2019

Prof. Daniele VIGNOLI
Director of the Master Program
vignoli@disia.unifi.it

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DESIGN OF SUSTAINABLE TOURISM SYSTEMS
OUTLINE OF THE PRESENTATION

• School, departments, classroom, etc.
• The master program in tourism: brief description
  and presentation of some courses
• The study plan
• Courses of the I year, I semester
• Courses and labs of foreign languages
• Practical info for UNIFI students
• Contacts

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DESIGN OF SUSTAINABLE TOURISM SYSTEMS
The School of                   POLO DI NOVOLI
Economics and
Management is at
Polo di Novoli, (Social
sciences)
Via delle Pandette 32,
Firenze
Office: D1, 1st floor.

CLASSROOMS
D4, D5, D6, D15
                                                 Students
Foreign students office,                         adm office
International relations, Labs          D14
 D15

STUDY ROOMS D14
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DESIGN OF SUSTAINABLE TOURISM SYSTEMS
THE DEPARTMENTS
Dipartimento di scienze per l’economia e l’impresa (DISEI)    www.disei.unifi.it   (D6)
Dipartimento di Scienze giuridiche www.dsg.unifi.it   (D4)
Dipartimento di Statistica, Informatica, Applicazioni www.disia.unifi.it
Dipartimento di Medicina Sperimentale e Clinica http://www.dmsc.unifi.it

NEAR CAREGGI HOSPITAL (20 minutes walking)

Dipartimento di lingue, letterature e studi interculturali www.lilsi.unifi.it
Dipartimento di storia, archeologia, geografia, arte e spettacolo www.sagas.unifi.it

        IN THE CENTER OF THE CITY (by BUS)
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DESIGN OF SUSTAINABLE TOURISM SYSTEMS
UNIFI WEB SITE
www.unfi.it

USEFUL INFO FOR STUDENTS
http://www.unifi.it/ls-47-students.html?newlang=eng

http://www.unifi.it/vp-10301-catering-and-accommodation.html

http://www.unifi.it/vp-10508-sedi-e-trasporti.html

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DESIGN OF SUSTAINABLE TOURISM SYSTEMS
WEB SITE : www.dsts.unifi.it

 http://www.dsts.unifi.it/upload/sub/piano-di-studio-2016_17_a.pdf   6
DESIGN OF SUSTAINABLE TOURISM SYSTEMS
A SAMPLE OF COURSES

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DESIGN OF SUSTAINABLE TOURISM SYSTEMS
ECONOMIC HISTORY OF TOURISM
Prof. Francesco GUIDI BRUSCOLI

Main contents:
TRAVELLING FROM THE ANTIQUITY TO MODERN TIMES
DEFINITIONS OF TOURISM
WHAT IS TOURISM HISTORY?
DEMAND AND SUPPLY IN TOURISM

                                                      THE ORIGINS OF TOURISM
                                                              THE GRAND TOUR
                                                THE BIRTH OF MODERN TOURISM
                                                                THOMAS COOK
                                                                 MASS TOURISM
                                                             GLOBAL TOURISM

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DESIGN OF SUSTAINABLE TOURISM SYSTEMS
•   Demography is the most important external             Age compression: Changing age
    factor that will shape the future of the tourism      characteristics of six life-course stages
                                                          that will fundamentally impact the
•   After being equipped with basic demographic           tourism sector

    tools, we will explore demographic trends and
    their implication in a variety of tourism contexts,
    addressing issues such as:
         Population growth, declining fertility rates,
            increased longevity, and immigration
         Generation Y in the context of travel
            futures, volunteer tourism, and global
            citizenship
         Family change and family tourism                                                       9
                                                          Source: Schänzel et al. (2012)
DESIGN OF SUSTAINABLE TOURISM SYSTEMS
MAIN CONTENTS
Basics of agricultural economics: supply, demand, market.
Characteristics and evolution of the agribusiness
The importance and evolution of the Common Agricultural
Policy
Multifunctionality and the new development model of
agriculture
Typical products, short food supply-chains, local products
Food and tourism

                                                              STUDENTS’ WORK
                                                              Students will be asked to
                                                              produce some reports on
                                                              selected topics, to be
                                                              presented to the class

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German advanced level
      Prof. Rena OTTE

Aktuelle Texte zum Thema:
«nachhaltiger Tourismus»
   LESEN, VERSTEHEN,
DISKUTIEREN, SCHREIBEN

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Foreign language lab (german)
                    Prof. Rena OTTE
For very beginners:
German for beginners Level A1 without credits (1st
semester): preparation of course A2 with 3 creditpoints -
2nd semester)

For intermediate and advanced levels
Other activity are available (by partially attending other
courses)

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MAIN CONTENTS
Setting the scene: agri vs. rural tourism.
Dealing with multifunctional farming
The economic viability of agritourism
Agritourism and sustainable rural development
Developing a marketing plan for an agritourism activity

                                                           FIELD ACTIVITY
                                                           Meeting with agri-tourism
                                                           entrepreneurs from two rural
                                                           areas in Tuscany: presentation
                                                           of business cases and
                                                           discussion of management
                                                                                     13
                                                           issues
Mediterranean Diet Pyramid
                             What are the positive and negative impacts of food globalization?

                             MAIN CONTENTS
                              Food classification, dietary principles and frauds
                              Water as a natural resource
                              Food preservation methods and packaging
                              Food safety management systems and HACCP
                              Food Globalization, Politics, and Sustainability

   EXPERIMENTAL PART
   Analytical detection methods for the food quality assessment: densitometry, refractometry,
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   viscosimetry and microscopic analysis (Mer.Qu.Ris Laboratory, D15, III floor)
MAIN TOPICS
  Reserve and Resources. Natural Resources and sustainable productions
 Prospects for new technology improvement and innovation
 Environment and Safety, Climate change.Enviromental and social impacts
 Water as resource, drinking water, desalination technologies
  Energy resource, Energy Management and Bioenergy
  Biomass as resource. Biomass for new production and energy
 Land pollution
  Quality and certification. Envairomental management system
 Touristic and Territorial Microenterprise and innovation.

LAB ACTIVITY and Integrative Activities
envairomental gas detection, radioactivity detection, (Mer.Qu.Ris Laboratory, D15, III floor).
Bioeconomy and green economy: from theory to practice. Case Study of Tuscan Micro-
Enterprise.
What we will discuss in this course:

How to craft a good survey
                                                          There is never an
instrument                                                     option
                                                            that reflects
                                                            exactly what
  How to design effective survey questions                 I want to say!

           How to make some
             description of
             data collected

                       Some rudiments about statistical
                                         text analysis                  16
ECONOMIC STATISTICS FOR TOURISM
                                                                                                         Dr. Francesca Giambona

Economics is the only field in which two people
can get a Nobel Prize for saying exactly the
opposite thing
+
Statistics is the art of never having to say you're wrong
=
Economic Statistics
  1000000
   500000
                                                                                                      THE QUANTITATIVE DESCRIPTION OF THE ACTIVITY OF TOURISM SYSTEMS
                                                                                                      Time Series Analysis and Forecasting
       0                                                                                              Composition Model
                              lug-02

                                                                  lug-09
            gen-99
                     ott-00

                                       apr-04
                                                gen-06
                                                         ott-07

                                                                           apr-11
                                                                                    gen-13
                                                                                             ott-14

                                                                                                      Exponential Smoothing Models

                                                                                                      THE QUANTITATIVE DESCRIPTION OF THE OF TOURISTS’ DEMAND
                                                                                                      THE QUANTITATIVE DESCRIPTION OF TOURIST ENTERPRISES’ PRODUCTION
                                                                                                      The Role of Prices
                                                                                                      Time and Space Comparisons
                                                                                                      The Interdependencies of the Economic System              17
How, to model, find, organize and use data and information in support of decision
 making processes?                              MAIN CONTENTS
                                                      Data , information and knowledge
                methods          Big data            in tourism sector
Administrati
                                                      role and instruments for a
 ve data                                             sustainable tourism systems
                                    Semantic         manager.
                                      web
                                                      modelling an information system
                                                     Data base : how to use them, how
                                                     to speak with computer people
  Role of                              Open linked   Cross sectoral Information
destination                              data        systems for a cross-sectoral tourism
 manager
language                                             governance: how to model
                                                     processes
               Knowledge for tourist                  Statistical indicators of
               destination managers                  sustainability
• Introduction to key statistical tools
   for data analysis

• Questionnarie construction and
   implementation (Lab sessions with
   LimeSurvey)

• Basic data processing and analysis
   (Lab sessions with STATA)

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STUDY PLAN: main rules
Study plan 2016-17
Study plan: how to fill out
Instructions and FAQs 2016-17
Other important information 2016-17

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First year, first semester
• One exam of foreign language (9 credits)
• Economic history of tourism (9 credits)
• Destination management OR Tourism and sport
   marketing (9 credits)
 You may also attend any future exam (for example:
Computer lab, 3 credits) and/or preparatory courses of
foreign language (remember: you must study a foreign
language different from English; two foreign languages if
native English)
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English, French, German, Spanish
Courses are offered by the master program. There are also
preparatory labs for accessing advanced level courses

Portoguese: both language center or Dipartimento di
lingue, letterature e studi interculturali

Other languages (Italian excluded)
Dipartimento di lingue, letterature e studi interculturali
www.lilsi.unifi.it

Previously, be sure that the course is accepted in the study plan
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Courses of Italian language

Special course (no fee) reserved for DSTS students:
II semester, level B1

Lower level courses: at the Language Center of
UNIFI (CLA): www.cla.unifi.it

Reference person for CLA: prof. Rena OTTE
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Courses of Italian language at CLA (Language Center)

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Student ID, PW and badge
After the enrolment, you receive:
- a student number (ID) and a password for accessing the
  web services of UNIFI;
- a badge for accessing the services reserved to UNIFI
  students (libraries, canteen, sports, etc.)

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UNIFI LIBRARIES
http://www.sba.unifi.it/changelang-eng.html

http://www.sba.unifi.it/CMpro-l-s-19.html

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ONLINE SERVICES

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ONLINE SERVICES   STEP 1

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HOW TO: CHECK THE UNIFI EMAIL, BOOK EXAM ONLINE , FILL OUT STUDY PLAN
                                                                    STEP 2

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HOW TO: CHECK THE UNIFI EMAIL, BOOK EXAM ONLINE , FILL OUT STUDY PLAN
                                                                STEP 3

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STUDENT E-MAIL

name.surname@stud.unifi.it

If there are two John Smith:
john.smith@stud.unifi.it
john.smith1@stud.unifi.it

REMEMBER TO CHECK YOUR STUDENT E-MAIL!!
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ONLINE LEARNING RESOURCES: MOODLE platform

 HOW TO ACCESS THE MOODLE PLATFORM   STEP 1

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HOW TO ACCESS THE MOODLE PLATFORM   STEP 2

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HOW TO ACCESS THE MOODLE PLATFORM   STEP 3

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HOW TO ACCESS THE MOODLE PLATFORM   STEP 4

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HOW TO ACCESS THE MOODLE PLATFORM   STEP 5

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HOW TO ACCESS THE MOODLE PLATFORM

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Contacts
Director of the master course:
Prof. Daniele Vignoli (since November, 1)    vignoli@disia.unifi.it

For other contacts (internship, Erasmus program etc.) see the web
page of the master program
http://www.dsts.unifi.it/vp-129-contacts-and-organization.html

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How to get in contacts with a professor
•   http://www.unifi.it
•   Write the person’s surname in the website search engine
•   Click on the person’s name which appears
•   Visit the person’s page where you will find all information
    (courses, office hours and special messages).

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