DATA & FACTS International Fair for Classic Modern and Contemporary Art 25 - 28 February 2021 Karlsruhe Trade Fair Centre
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International Fair for Classic Modern and Contemporary Art 25 – 28 February 2021 Karlsruhe Trade Fair Centre DATA & FACTS
art KARLSRUHE takes place annually in late February in Baden-Württemberg, one of Germany’s
most prosperous states, where the fair benefits from its location close to the point where the
German, Swiss and French borders meet. Founded in 2004, art KARLSRUHE has established
itself as an essential event for the art business. The fair is situated in the immediate vicinity
of important collections such as the Grässlin (St. Georgen), Schaufler (Sindelfingen) and Hoppe-
Winner of the Loth Sculpture Prize at art KARLSRUHE 2020 – sponsored by the L-Bank: Gary Schlingheider / galerie burster, Berlin
Ritter (Waldenbuch) collections. It is also not far from Museum Würth (Schwäbisch Hall and else-
where) and the Frieder Burda Foundation in Baden-Baden.
A spacious and well-planned layout, integrated Sculpture Areas, and presentations of One-Artist-
The International Fair for Classic Modern and Contemporary Art spans more than 120 years of Shows complement the concept. The trade fair’s light-flooded, column-free halls provide an
art history, thus presenting the complete spectrum of 20th-century art, flanked by brand-new optimal setting for art KARLSRUHE.
artworks brought to Karlsruhe from their creators’ ateliers.
The readily overviewed landscape of stands gains additional structure through 20 Sculpture
Clear focal points for each hall are a pillar of the curatorial concept: Areas. Each court’s 100 square metres of area offer gallery owners the opportunity to present
artworks by a maximum of two sculptors. The interplay between three-dimensional sculptures
Hall 1: Graphic Prints + Original Editions on an open court and two-dimensional artworks on the walls in the stands sparks enthusiasm
Hall 2: Post War + Contemporary Art from exhibitors and visitors alike.
Hall 3: Classic Modern + Contemporary Art Sponsored by the L-Bank and endowed with 20,000 euros of prize money, the Loth Sculpture
Hall 4 / dm-arena: ContemporaryArt 21 Prize was established in 2008 to honour the commitment of the gallery owners and sculptors
who bring their sculptures to Karlsruhe each year. Exhibitors with a Sculpture Area also have the
Curator Ewald Karl Schrade and Karlsruhe Trade Fair Centre’s managing director Britta opportunity to present an artwork in the Sculpture Garden (sponsored by the Vollack Group) in
Wirtz co-chair the seven-person Advisory Board, which consists of experts in each of the the atrium.
individual focal points.
The concept of the One-Artist-Show is realized directly at each gallery’s stand in all four halls.
With a minimum exhibition area of 25 square metres, each One-Artist-Show enables its gallery to
feature a single artist, thus offering an in-depth view of the exhibiting artist’s oeuvre. Each One-
Artist-Show is automatically nominated for the art KARLSRUHE-Prize, which is endowed with
15,000 euros of prize money.
The interplay among the unique architecture, the curatorial concept and Karlsruhe Trade Fair’s
outstanding service earns equally high praise from exhibiting galleries and collectors.
The advisory board of art KARLSRUHE: Dr. Alexander Fils, Renate Bender, Marko Schacher, Dr. Dorothea van der Koelen, Christian K. Scheffel, Dorothee Baer-Bogenschütz, Werner Tammen (from left to right)Special Exhibition, Awards Encounters at
and ARTIMA art Forum art KARLSRUHE
art KARLSRUHE is accompanied by a diverse and interesting programme which also includes an Private art collectors and aficionados
annual presentation of artworks from a private collection in the context of a special exhibition. As a
New buyers and potential collectors
best-practice example, it shows the fair’s visitors what can grow from a private collector’s passion.
Curators
The special show of graphic prints presents a selection of printed artworks, submitted by the Friends of cultural institutions
fair’s exhibitors and in harmony with the focal points of the halls. Over the years, this show has Institutional collectors
developed into a must-see event, especially for neophyte collectors. Directors of museums
Art intermediaries / art consultants
The ARTIMA art meeting annually offers a two-day forum for stimulating discussions about
current topics in art and the art market. The venue also hosts the conferrals of art KARLSRUHE’s Companies’ customers who have been
awards: invited to receptions to establish and
expand new groups of collectors
Hans Platschek Prize of the eponymous foundation
Loth Sculpture Area Prize of the L-Bank
art KARLSRUHE-Prize of the State of Baden-Württemberg and the City of Karlsruhe The collectors appreciate the familial atmosphere
at art KARLSRUHE, which becomes a meeting place
of the art scene for five days each year. Personal
sharing among collectors, gallerists and artists is
a lived tradition in Karlsruhe.
Picture on the left: Britta Wirtz, Ma-
naging Director of Messe Karlsru-
he in the ARTIMA art Forum at art
KARLSRUHE 2020 | Photos: Jürgen
Rösner / Messe KarlsruheIn Retrospect Check the Facts
50,000 visitors
art KARLSRUHE in the media What exhibitors say about art KARLSRUHE
210 galeries (not including publishing houses, museums, et al.) from 15 countries
DIE WELT: Manuel Ludorff 35,000 m² of floor space
“Approximately 200 galleries in its 17th year: this is Galerie Ludorff, Düsseldorf:
MARKETING
manageable, especially because there is a refresh- “We sold two very large objects and we are very happy
ment stand every fifty metres. And the team led by the about those sales. A large painting by Karin Kneffel was Comprehensive marketing, advertising and press activities
fair’s founder Ewald Karl Schrade has made enormous purchased for 180,000 euros and a watercolour by August Appeals to target groups in Germany and abroad
progress in North Baden’s striving for orderliness. The Macke for 550,000 euros. Of course, these are big high- Attention-getting outdoor advertising campaigns
four halls are more clearly structured than ever before. lights that you don’t sell every day, but here in Karlsruhe Extensive advertising campaigns in special-interest magazines and all relevant daily newspapers (e.g. Die ZEIT,
Whatever else this art fair may be, it is certainly not you meet collectors who buy objects in this price range.” FAZ, Süddeutsche, Welt am Sonntag)
provincial. You will surely encounter many pleasant Strong media partners
Andreas Wiesner Print and online mailings to a special list of art collectors
surprises during your visit.”
(15.2.2020, Hans-Joachim Müller)
FeldbuschWiesnerRudolph, Berlin: art KARLSRUHE VIP programme
“We only sold to new customers. That’s very important for Regional TV teaser and radio spots
Handelsblatt: us. We had a very good response to our presentation. And
“art KARLSRUHE benefits from high purchasing power. we will surely come back again.” SERVICES
art KARLSRUHE has had a strong appeal for 17 consecutive The generously proportioned daylight-flooded halls are equipped with a high-quality unified stand construction.
years. It owes its success to the many collectors from Ba- Stand rental already includes (The number of individual services varies depending on the size of the stand):
den-Württemberg as well as to art-loving entrepreneurs.”
3-metre-tall walls painted white
(15.2.2020, Susanne Schreiber)
Spotlights
Cabinet (1x1m)
Carpeted floor
Sign with stand‘s lettering
93.1 % of the exhibitors were fully Daily cleaning of stand
The galleries awarded the best grade One long-term parking coupon for the fair‘s campus
and completely satisfied with their Setup and takedown
1.7 of 1.7 to the service and organization – participation and plan to return to
To faciliate individualized styling of the stand, we offer additional optional services to design the walls and
before, during and after the fair. satis-
faction the fair again in 2021.
93.1 %
lighting (for a surcharge). These services include:
Upgrade of the stand walls
Fabric-covered walls
47 % 96 % Track system to install halogen spotlights
47 % of the visitors are 96 % of the visitors recommend Individualized traverse system with spotlights
Skirting boards
art buyers. a visit of art KARLSRUHE Walls painted in different colourData & Facts
Date: 25 – 28 February 2021, 11 a.m. – 7 p.m.
Professional Preview: 24 February 2021, 11 a.m. – 9 p.m.
Organiser: Karlsruher Messe- und Kongress GmbH
Venue: Messe Karlsruhe, Messeallee 1, 76287 Rheinstetten, Germany
We will be glad to help you:
Ewald Karl Schrade Olga Blaß
Curator Project Manager
T +49 (0) 170 7720910 T +49 (0) 721 3720 5120
E olga.blass@messe-karlsruhe.de
Julia Fehrenbach Barbara Fleck
Relationship Manager Project Officer
T +49 (0) 721 3720 5084 T +49 (0) 721 3720 5083
E julia.fehrenbach@messe-karlsruhe.de E barbara.fleck@messe-karlsruhe.de
Sponsors and patrons Organiser
Versicherung für Kunst.
art-karlsruhe.de facebook.com/artkarlsruhe twitter.com/artKARLSRUHE instagram.com/art_karlsruheYou can also read
