Corporate Carbon Footprint - Taking - Made in Germany - Vaillant Group
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EDITION 2018 / 2019 Taking Corporate Carbon Footprint Checking up on our environmental impact Made in Five-year The Internet Germany Partnership of Heating Growth with Support for “SOS Children’s Digitalisation at the heat pumps Villages worldwide” Vaillant Group
2 … of a better climate. Inside each home and the world around it. Published by Vaillant GmbH Berghauser Straße 40 42859 Remscheid Germany www.vaillant-group.com info@vaillant.de VC Corporate Communications Phone +49 2191 18-2754 Fax +49 2191 18-2895 Design gerlach & partner, Cologne Photos Mike König, David Clerc, Stéphanie Fraisse, Katerina Ilievska, iStock, Joachim Stretz, studioraum GmbH, Vaillant Group Illustrations Sergio Ingravalle, Konstantin Filonov / Shutterstock Printing Kunst- und Werbedruck, carbon neutral natureOffice.com | DE-149-581607 Bad Oeynhausen print production
Contents Where we stand, where we want to go. The Vaillant Group is growing its heat pump business, The Vaillant Group measures its CO2 emissions with expanded production capacities and new company-wide. product lines. Corporate Carbon Footprint (p. 8) Picture Gallery (p. 16) Climate protection. What role do electricity, House construction under strict conditions of heat and gas play? An expert talk. monument protection. A ruin from the 15th century Interview (p. 24) in Naples awakens to new life. Report (p. 26) With the API Developer Programme, the Vaillant Group The Vaillant Group has been supporting “SOS Children‘s continues to advance digitalisation in heating technology. Villages worldwide” since 2013 with heating technology. The Internet of Heating (p. 34) Time for a look back. Five years of Partnership with SOS (p. 40) Creating a better climate together. 200 players plus supporters. Teams from 16 countries. The Vaillant Group does just that every day. One event: the Vaillant Group World Cup. Working for the Vaillant Group (p. 52) This time in Belgium. Kicking with a Purpose (p. 58)
4 Review WORTH KNOWING – RECORDS 1,000 heat pumps in Norway 2.5 billion Euros Sales record set by the Vaillant Group Despite a partly challeng- ing market environment, the 2018 financial year was extremely positive for the Vaillant Group. At over 2.5 billion euros, we The Vaillant Group reached the annual sales mark of 1,000 heat achieved the highest sales pumps in 2018 in Norway. In Norway, heat pumps are among in the company’s history. the most popular heating technologies. This is due to the high proportion of cheap electricity from renewable hydropower. Since 2018, a production Growth was 6 per cent up on the pre- line specially designed for this purpose at the Vaillant Group plant in Rem- vious year, and adjusted for currency scheid has been producing the series version of the Vaillant flexoTHERM effects even more than 10 per cent. heat pump designed especially for the requirements of the Scandinavian Especially in the United Kingdom, markets. throughout the Eastern Europe region and in the major markets in Southern Europe, sales development was very satisfactory. A record year for boilers in France The French market for wall-hung gas heaters reached the histor- ic sales mark of 581,000 units sold in 2018. This corresponds to market growth of around 7.5 per cent year-on-year. Due to its good mar- ket position, the Vaillant Group was able to achieve even stronger growth than the overall market. The plus was almost 12 per cent year-on-year.
5 WORTH KNOWING – EMPLOYEES Vaillant is one of Germany’s best vocational instructors The German business maga zine Capital has examined the quality of education in the German economy. Around 700 companies par ticipated in the study. Of these, 1 54 received the top result of five stars, including the Vaillant Group. Important criteria included the supervision of train- ees and innovative learning methods. WORTH KNOWING – SUSTAINABILITY Nine projects to reduce the ecological footprint On a regular basis, the Vaillant Group not be stored again and were scrapped. An optimisation of transport routes also S.E.E.D.S. Award recognises outstand- With the creation of a new, separate led to a reduction in delivery routes of ing in-house sustainability initiatives. warehouse for the service area and around 10,000 kilometres. The last time, it was about reuse and quality control before re-storage, this recycling. is no longer the case. In Spain, a team has succeeded in pre- paring both a refrigerant and antifreeze A team from Germany and Great Britain In Bozüyük, Turkey, employees of the for reuse. has succeeded in “saving” 45 tonnes Vaillant Group have implemented a new of unused spare parts worth 1.5 million solution for all return deliveries. From a euros in the first implementation phase sustainability point of view, the possible with the “Reverse Supply Chain” project. marketing of returned products with Excessive but impeccable spare parts minor blemishes, which were previously that had once left the warehouse could scrapped, deserves special mention.
6 Review WORTH KNOWING – CHINA Briefly noted in China Installer competition Vaillant is changing the Chinese heating technology industry, both with its prod- ucts and its service quality. To further promote the image of the company and to make the Vaillant Training+ pro- gramme even better known, an installer competition took place, with 48 heating engineer teams registering for it. Ten newspapers and 70 online media re ported on the event. The online broad- cast in the social media came to over 66,000 clicks. On the hike again! In order to further increase the popu- and Vaillant customers took part in the larity of the Vaillant brand across the hike at various locations between 4 June country, Vaillant China hosts a major and 16 August 2018. At every turn the walking event every year – this time in Vaillant brand was always visible on the the Suzhou area and around Jinji Lake. clothing and equipment of about 1,000 78 teams from 29 branches, Vaillant hikers. employees, Vaillant dealers ISH China and virtual reality. 37 media companies were present at the Vaillant press confer- ence. In addition, Vaillant China hosted a dealer conference on the occasion of With around 70,000 visitors, the ISH the ISH in Beijing. Around 650 dealers in Beijing is one of the most important from all over the country took part in fairs on the Chinese heating technology the event. Product training and sales market. This year’s introduction of new training also took place throughout the products also included interactive ele- conference. ments in the form of augmented reality
7 WORTH KNOWING – SITES Expansion of the Vaillant Group site in Trenčín In September 2018, after one and a half years of planning and construction, the ex- New headquarters pansion of the Vaillant Group site in Trenčín, Slovakia, was successfully completed. The expansion doubles in Hungary the production area. The plant produces more than four million modules per year, supplying the final as- In August 2018, the new Hungarian head- sembly plants in the Vaillant Group’s global production quarters of Vaillant and Saunier Duval was network. The company is one of the largest employers inaugurated in Budapest. In addition to the open in the Trenčín region. The site currently employs offices in modern design, the national sales company around 900 people. has a showroom for installers and end customers as well as training rooms at its new headquarters. Around the same time in autumn 2018, a new brand experience centre opened its doors to visitors and Vaillant has been active in Hungary since 1904. The customers at the Skalica site. local Vaillant company was founded in 1992, Saunier Duval followed in 1997. An estimated 500,000 Vaillant and Saunier Duval gas heaters currently supply Hungarian households with heat and hot water. WORTH KNOWING – MANAGEMENT BOARD New CEO takes over The Partners’ Board of Vaillant GmbH has appointed Dr.-Ing. Norbert Schiedeck as the new Chairman of the Management Board of the company with effect from 1 May 2018. As Chairman of the Board, he is responsible for the corporate strategy, the expansion of the heat pump business, IT and various central functions. Until the position is filled, Dr.-Ing. Schiedeck also remains in charge of his previous tasks as Managing Director Technology. In this function he has been responsible since 2014 for, among other things, the departments Development, Production, Purchasing and Quality.
8 CASE ➸ company Corporate Carbon Footprint Every person and every household generates greenhouse gas emissions. A variety of factors come into play here – energy consumption, car journeys, consumer trends. While it is relatively easy to calculate the greenhouse gas emissions produced by individuals, this is a far more complex undertaking when it comes to a business with operations across the globe. Yet the Vaillant Group is doing precisely this.
9 CASE ➸ heating Your day-to- day carbon footprint It is not only companies like the Vaillant Group that have a carbon footprint: you, too, have an impact on the world around you, which contrib- utes to climate change and accounts for your personal carbon footprint. It’s worth thinking about which factors impact the environment – and how easy it is to play a small part in counteracting this. Priority for gas and heat pumps Even if you haven’t calculated your personal carbon foot- print, one thing is for sure: heating your home makes up a large share of your environmental impact. According to fig- ures from the German Environment Agency, heating (and thus the emissions it generates) accounts for around 75 per cent of energy consumption in private households. The type of heating technology used makes a huge difference here. A 20-year-old oil-fired heater leaves behind a far greater carbon footprint than a new gas-fired condens- ing boiler or a heat pump, which runs on available environmental heat. You can improve your energy footprint even further by using your own solar system to generate the electric energy needed to operate the heat pump. Modern control technology can also help save energy. So when will you replace your heating system?
10 CASE ➸ car Commuting can also be (more) environmen- tally friendly Are you one of the many millions of people who make their long journey to work by car every day? If you are, then you will know from your own experience: commuting is time-con- suming, expensive, stressful – and harmful to the environ- ment. However, there are ways to reduce your car’s carbon footprint, even if you continue to drive as many kilometres as before. You can cut emissions by driving at a low speed. Turning down your car’s air-conditioning system also helps protect the environment. Another way to improve your ener- gy footprint is to look after your car: an engine that is serviced regularly is more economical. A last tip: lighten the load in your car – we’re sure you’ll find a thing or two in your boot that you don’t need to be taking for a ride every day. This way you’ll take some of the strain off both your car and the environment.
11 C hold energy users. This is why the company never stops striving to make its products more energy-saving and envi- ronmentally friendly. Since 2011 the Vaillant Group has also integrated the environmental aspects of its business operations into its strategy. A central sustainability management system and the S.E.E.D.S. programme form the core of this approach. The com- pany sets itself binding goals in the four areas of Environment, Employees, De- velopment & Products and Society. “We’ve achieved a lot in eight years,” limate change and its impact are burn- explains Claudia Altenrath, who is in ing issues. Global action is required if we charge of sustainability management at are to successfully counter these devel- the Vaillant Group. “We were one of the opments. The resolutions made at the first companies to transform a compre- Climate Change Conference in Paris, hensive understanding of sustainability COP 21, represent a significant mile- into a management system based on key stone. Governments agreed to limit the figures.” That garnered a fair amount of increase in global average temperature to attention – and recognition: Vaillant a maximum of 2 degrees Celsius. An am- received the B.A.U.M. Environmental bitious goal which can only be achieved Award in 2014. And was nominated for if governments, companies and private the German Sustainability Award. Final- individuals assume joint responsibility for ly, the Group was named “Germany’s creating a better climate. most sustainable large company” in 2015. Internationally recognised: the Greenhouse Gas Protocol A further milestone was not far behind: the Green iQ product line which requires The Greenhouse Gas Protocol helps devices to meet strict sustainability cri- large organisations make precise calcu- teria throughout the entire cycle, from lations of their greenhouse gas emis- production through to recycling. This sions. It is an internationally recognised was followed by the introduction of the 6 standardised framework which sets out Green Rules at the Vaillant Group. These clear requirements for greenhouse gas rules set out requirements which must accounting. From carbon dioxide and be observed in the development and methane to hydrofluorocarbons. Many production process of all new Vaillant companies have adopted this method. Group products in order to reduce their This is also how the Vaillant Group cal- impact on the environment. culates its own corporate carbon foot- print. “We’re looking to the future right now,” CO2 calculation Claudia Altenrath says, “we’re adjusting Climate protection is an integral part of our goals and setting ourselves new in line with the the Vaillant Group’s core business, so to ones.” The most recent project: examin- speak. The fact of the matter is that heat- ing the company’s corporate carbon Greenhouse ing, hot-water generation and air condi- footprint to develop new climate-related tioning are among the biggest house- goals. This will allow the Vaillant Group Gas Protocol
12 12 CASE ➸ holiday travel A desire to travel – with undesirable consequences Do you know the latest studies on the carbon footprint of the tourist industry? The findings may dampen your wander- lust: holiday travel is responsible for around 8 per cent of all climate-damaging CO2 emissions worldwide. Current stud- ies take into account factors which used to be overlooked – such as the CO2 emissions generated during the production of aeroplanes or cruise ships. If you want to give something back to the environment, there are a wide range of car- bon offset schemes to choose from. For example, you can neutralise the carbon footprint of your trip by supporting a project to protect the climate. Or, if you feel like a change, you could holiday at home. Little paws, huge footprint If you think that only humans have a carbon footprint, then you’re barking up the wrong tree. Our four-legged friends also make their mark on the environment. The main reason for this is because our favourite pets are not vegetarians. Pro- ducing the meat for their food generates considerable emis- sions of gases that are damaging to the climate. Studies in the US revealed that the some 163 million dogs and cats living there alone are responsible for 64 million tonnes of CO2 emis- sions. Hang on … responsible? The owners are the ones who should be concerned about the carbon footprint of their furry house guests. Whether they will succeed in convincing their four-legged friends of the ecological benefits of a vegetar- ian diet remains to be seen. CASE ➸ petS
13 13 to determine what part it can play in lim- iting global warming. corporate carbon footprint therefore carries less weight. “So when it came to Around 760,000 Our goal: a quantifiable measuring oil, gas and electricity con- sumption, we initially only reviewed data CO2 data points reduction in greenhouse gases from the national sales companies with the highest turnover and the largest collected in the “We want to help climate protection move forward by making a direct contri- floor space,” Jens Schulzeborgmühl ex- plains. The following national sales com- company bution. Our plan is to reduce our green- panies were selected for review: Austria, house gas emissions,” explains Jens Belgium, China, the Czech Republic, Schulzeborgmühl, who has been Sus- France, Germany, Italy, Spain, Turkey tainability Manager at the Vaillant Group and Great Britain. The data collected since 2015, taking on a leading role in was then used to make a projection, the corporate carbon footprint project. which took into account all of the Vail- But what path should be taken? And lant Group’s national sales companies. what steps are necessary to reach the destination? Production, administration and the test centres account for a particularly large The journey must inevitably start with a share of electricity consumption. “In precise analysis of the actual situation. general, the manufacturing sites already This is where the Greenhouse Gas Proto- track their consumption very carefully, col comes into play: it accounts for a so we have a good pool of data,” ex- large range of factors which come to- plains Jens Schulzeborgmühl. “How gether to generate the company’s total ever, it was necessary to collect data greenhouse gas emissions. The whole separately at the various national sales process is divided up into a number of companies.” different areas. Indirect factors have The first step involves auditing gas and a major impact oil consumption and the Group’s vehicle fleet. This accounts for emissions that Determining the amount of indirect are generated directly by the company. emissions can be a very complicated The second area looks at the Vaillant process. For instance, the Vaillant Group’s electricity consumption and Group’s products emit CO2 in their later district heating. The third part of the re- use. The production and delivery of raw view looks at indirect emissions which materials and other materials purchased have an impact on the carbon footprint. by the company also generates emis- “When we say indirect, we mean emis- sions. Even the exhaust emissions from sions that are not caused by the Vaillant the cars and other means of transport Group itself. They are generated indi- used by employees to get to work every rectly as a result of our activities, for ex- day are included when calculating the ample by our customers, suppliers and corporate carbon footprint. service providers,” explains Jens Schul- zeborgmühl. Although only partly re- Products sold by the Vaillant Group sponsible for these emissions, the Vail- which are later used in private house- lant Group takes them into account in its holds are of crucial importance to estab- calculations. lishing a comprehensive carbon foot- print. Analysing these products involved A review based on an making various assumptions about the in-depth analysis entire product spectrum, taking into ac- count sales figures and the average con- The Vaillant Group consists of more than sumption of the devices throughout their 100 subsidiaries and has sales compa- usage phase. nies in over 20 countries. The company operates worldwide in a total of about 60 The audit also took into account prod- countries. Some of the national sales ucts, components and materials pur- companies are small. Their share of the chased by the Vaillant Group as well as
14 services it used, as it is also possible to cle fleet or increase the number of elec- determine their share of the carbon foot- tric vehicles. print. In the case of raw materials such as steel, copper or aluminium, the con- Looking beyond the boundaries of the version process is generally based on company to survey the numerous indi- weight. When it comes to services, the rect factors was at times an even more Greenhouse Gas Protocol examines extensive task. Company-wide procure- sales figures. Each euro generated by ment activities alone accounted for a set sales is multiplied by a CO2 factor. comprising 680,000 data points. Over 70,000 data units could be attributed to Other factors included in the calculation the Group’s product portfolio. Business of the carbon footprint are transport, travel in 15 countries, on the other hand, distribution and logistics. The measur- “only” accounted for around 2,000 indi- ing process takes into account aspects vidual data points. (It became clear that such as supply chains between the there is a tendency to intuitively overes- plants, delivery at the warehouses and timate the emissions caused by travel.) incoming inventories. A distinction is made here between deliveries made by The data once again confirmed a key road, rail and sea. The calculation of the finding: equipping buildings with mod- carbon footprint naturally also includes ern, energy-saving heating technology disposal or recycling of waste, as well as plays a major role in climate protection. the impact of business trips and the Buildings are one of the most significant aforementioned emissions generated by factors when it comes to reducing green- employees commuting to work. house gases, as they house heating and hot-water devices which are in operation Efforts that reap rewards for many years. Using state-of-the-art equipment would mean coming much “Taking care of a better climate. Inside closer to reaching climate protection each home and the world around it – this goals than currently is the case. is at the core of our corporate vision at the Vaillant Group. And we want to make “After almost ten years, we have to de- it possible to measure our contribution. velop new goals. As part of our S.E.E.D.S. This is the goal we’ve set ourselves,” ex- programme, we originally set goals up to plains Claudia Altenrath, Head of Sus- the year 2020,” summarises Claudia Al- tainability Management. tenrath. “The next step is S.E.E.D.S. 2030.” This means: pinpointing the “To achieve this, we surveyed, collected goals that have not yet been fully reached and evaluated over 760,000 data points and continuing to work towards them; over a period of six months,” Jens Schul- and if goals have been achieved, devel- zeborgmühl adds, summarising the ef- oping new and more ambitious ones. forts made so far. While most of the find- Calculating the corporate carbon foot- ings were as expected, there were a few print and reducing it are part and parcel surprises. of this – and demonstrate the Vaillant Group’s ambition as a company to take As with all industrial manufacturing responsibility for creating a better cli- companies, a large share of energy con- mate. sumption and the related emissions can be attributed to the manufacturing pro- cess itself, the operation of test rigs and the heating of plants and administrative The next buildings. Making savings, boosting effi- ciency and using electricity from renew- step is able sources, as is already the case at 100 per cent of German sites, are all S.E.E.D.S. ways to further improve the carbon foot- print in the future. A second strategy is 2030 to cut the fuel consumption of the vehi-
15 CASE ➸ SMARTPHONE Loyalty protects the climate As you will know from experience, talking on a smart- phone can make your ears burn. But these versatile devices do not just heat up body parts – they also have an indirect impact on climate warming: around 30 rare metals are needed to produce them, such as gallium, gold, lanthanum, y ttrium, wolfram and cobalt – and extracting these materials is an extremely energy-intensive process. This is why smartphone manufacturers are striv- ing to reduce their “ecological rucksack”. You, too, can do your part to reduce the carbon footprint of smartphones: stay loyal to your current device for as long as you possibly can.
16 HEAT PUMPS M ade in G ermany Heat pumps are efficient and environmentally friendly. And they are becoming increasingly popular with customers. The Vaillant Group is adjusted to the increasing demand. Both the product range and the production capacities are growing steadily.
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19 32 workstations over 120 metres: in 2018, the Vaillant Group put production lines for new heat pump models into operation in Remscheid.
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21 The Vaillant Group pools most of its heat pump production capacity at the Remscheid plant. Heat pumps are also made at the Nantes plant.
22 T he Remscheid plant, where copper pipes were once moulded into shape, has been the home of new, state-of-the-art heat pump production lines since 2018. These production lines, which meas- ure 120 metres in length and comprise 32 work- stations, are where the new Vaillant heat pump models recoCOMPACT exclusive and versoTHERM plus are made. The two models serve different segments and thus sup- plement the Vaillant Group’s heat pump portfolio. Both heat pumps source energy from the ambient air. The indoor reco- COMPACT exclusive is a compact all-in-one solution compris-
23 Great all-rounders: heat pumps can be easily expanded using other components. And when they use green electricity from a solar system, they are nearly carbon-neutral. ing a heat pump, a hot-water storage and a ventilation unit. It and the aroTHERM plus monobloc air-water heat pump were supplies heating, hot water and fresh air, not to mention cool- unveiled to a specialist audience. These two models are the ing if desired. The versoTHERM plus is also an indoor model first to use the natural refrigerant R290, enabling high flow and can be flexibly combined with further components to cre- temperatures and high hot-water temperatures. As a result, ate a customised system. Both systems are, of course, compat- these two heat pumps are ideal for modernisation projects. ible with photovoltaic technology. The Vaillant Group’s goal is to occupy a market position in the In order to meet growing customer demand from the various heat pump segment that is as strong as the one held in the field market segments, the Vaillant Group is continuing to expand its of efficient gas technologies. heat pump portfolio in 2019. At the ISH trade fair in Frankfurt am Main, Germany, the new aroSTOR hot-water heat pump
24 EXPERT INTERVIEW In your research, teaching and publications you deal with energy markets, energy and environmental policy and climate protection. Is the latter on course? No. Globally, greenhouse gas emis- sions continue to rise at a rate of almost 3 per cent per year. Humanity continues as it has done before – it gives higher prior- ity to the growth of wealth and the popu- lation rather than the effective limitation Electricity of fossil resources. Do you expect complete decar- bonisation by 2050, an objective formulated in COP 21? Heat Providing humanity with sufficient energy without resorting to fossil fuels is far more of a challenge than is often assumed in the political debate. In par- ticular, if you continue to increase the Gas material wealth of a growing population and want to renounce nuclear energy if possible. Climate protection undoubtedly conflicts with other social goals. These conflicts of interest must no longer be taboo but must be dealt with actively. The energy transition and climate protection are global challenges. What are the respective responsibili- ties of politics and of businesses? Ultimately, climate protection means effectively rationing the production and consumption of fossil fuels. Such a re- striction can be enforced only by the monopoly of power of the states and in a concerted action of the world commu- Climate protection is a worldwide challenge. nity of the states aimed at cooperation What is the significance of heat supply with and compensation. Citizens and industry can contribute by facilitating such ration- electricity and gas in our buildings? We spoke ing for state decision makers: through with the expert Prof. Marc Oliver Bettzüge. changing consumer demands on the one hand and through improved technologies His observation: climate protection is in and services on the other. conflict with other social goals. The Vaillant Group is a company in the heating technology industry. In your opinion, what is the relevance of the building sector with regard to the international energy transition? Buildings account for a significant pro- portion of greenhouse gas emissions, depending on the country and climatic zone; directly by heating and cooling, indirectly by the power consumption caused. Therefore, the sector is very
25 relevant for the targeted reduction of emissions. In Germany, for example, the building sector has achieved the largest reduction rates of all sectors since 1990. This, if you like, pioneer role could be further expanded. What concrete potential do you see in the building sector and in the building energy supply in order to contribute more to resource efficien- cy and climate protection? In the short term, there are a large number of refurbishment measures that could virtually carry themselves through saved energy costs and also reduce emis- sions. For example, in Germany alone, there are around 13 million oil and gas heating systems that do not match the state of condensing technology! In the long term, there will be even greater room for manoeuvre, from the replacement of existing buildings with new buildings to resolutely developed settlement plans from a sustainability perspective. At the of the final energy sources – to be a mi- The recently published dena lead same time, for example, society will have rage, especially if one relies exclusively study, strongly supported by our insti- to rethink its demands for ever-growing on power generation from wind and solar tute, gives an impressive answer: even per-capita living space. power plants. Humanity will not want to under optimistic conditions, Germany do and cannot do without storable ener- will only achieve the climate goals of the Should one look at buildings in gy carriers with high energy density for Federal Government for the year 2050 isolation? What significance does various reasons. Therefore, according to if “green” gas is used to a considerable sector coupling have? What oppor- current knowledge, hydrogen will play a extent – and, above all, imported. tunities does the convergence of central role. electricity, heat and traffic offer? How do you heat privately? Especially important is the intelligent Is there an alternative? Can We live in a multi-family house built in interaction of electricity, heat and gas. “green” gas be a building block in 2013, which is powered by a solar-assist- On the one hand, the final energy car- the energy transition at all? ed gas-fired condensing heater. riers heat and gas can absorb excess amounts of electricity from simultane- ous wind and PV generation. On the oth- er hand, the gas network is permanently necessary to secure the power supply Professor Marc Oliver Bettzüge at any time – even on a windless night. The improved interaction between the has been Professor of Economics at the University of Cologne since 2007 and Managing Director of the Energy Economics Institute at the University of Cologne (EWI). In addition to respective infrastructures is therefore of his management responsibilities, Prof. Bettzüge deals with institutional and economic issues great importance. As heat – as an energy of the energy industry and energy policy. source – is decentralised, local optimisa- tion is becoming increasingly important From 2011 to 2013 Prof. Bettzüge was a member of the Enquete Commission “Growth, Pros- perity and Quality of Life” of the German Bundestag. He also participates in a wide range of and much of it will have to happen in the committees and advisory boards. buildings. After studying mathematics and economics at the Universities of Bonn, Cambridge and “All electric” was a buzzword that Berkeley, Prof. Bettzüge completed his doctorate in Economics with a thesis on “Financial Innovation from a General Equilibrium Perspective”. He then worked as a researcher at the was heard often in recent years. universities of Bonn and Zurich and as a management consultant for internationally renowned Is such a scenario even possible? consulting firms. Prior to his appointment to the University of Cologne, Prof. Bettzüge was Or is technology openness more Partner and Managing Director of strategy consultancy The Boston Consulting Group. meaningful? “All electric” seems to me – on the level
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27 REPORT La famiglia Why would somebody want to renovate the remains of ancient ruins from the 15th century in order to make it into a home? … For the family!
I 28 n the heart of Naples lies an oasis of How it all began: since he was a child, Giovanni went on to pursue his passion green. More specifically in what is known Giovanni had been fascinated by plants. by studying botany. He then joined his as the “upper city”: Vomero, the 13th dis- Aged four, he already had his own little parent’s company and travelled the world trict of the southern Italian port city. From plot in “mamma’s” vegetable garden, on business. In South America, the Italian here, fantastic vistas open out over the where he could sow pumpkin seeds and met his now wife Janine, a German with ancient city of Napoli, or the “lower city”, watch them grow before harvesting them. Portuguese roots. Back in Italy, the search and to the Gulf of Naples, the port and the Having a vegetable garden and being for the right house, or an apartment with sea. Perched high above the sea on somewhat self-sufficient was part of a garden, proved unsuccessful for two Vomero hill, towering over everything everyday life for the family. years. “Finding a house with a garden around it, is Castel Sant’Elmo, with the that you can make your own is almost Certosa di San Martino monastery com- Giovanni was 15 years old when his fa- impossible in Naples,” explains Janine. plex just below it. And somewhere be- ther bought the house in the Vigna di San Giovanni then made a decision: “Time to tween the two sit the remains of a 15th Martino, a vineyard found below the Cer- make dreams come true.” century building. tosa di San Martino on Vomero hill. All of a sudden, he was surrounded by seven Fulfilling a dream Vomero and Napoli have been connected hectares of vineyards as well as olive by funicular railway, the Funicolare, since groves, citrus trees and also farmers, Giovanni set out on a renovation project the 19th century. Before then, Vomero whom he helped and was able to learn like no other. After speaking to archi- could only be reached on foot via a series from. His route home always took him tects, engineers, even historians and, of stairs. These are still the only two ways past the ruin. Even back then, he would just to be on the safe side, also lawyers of arriving at the complexes at the top of say to himself: “I’d like to live here when to make sure that the remnants of the Vomero hill to this day. The same goes for I have a family.” building could be restored in spite of the Umberto’s house, which he bought 25 many restraints imposed by monument years ago. He still lives there today, to- protection, he bought the ruin next to gether with his children and grand his parent’s house. Then came a nasty children, a family of three generations. A surprise: “We were allowed to restore little rental house to his left is home to the building as long as we complied with his son Giovanni together with his wife very strict rules. But we could only live Janine and two-year-old Umberto Rio. To there if we were able to prove that it had his right: a former ruin that no one ever already served as living quarters in the imaged would be inhabited again. past,” says Janine. After six months spent going through old documents, the But why would somebody want to buy and couple finally found what they were restore a completely rundown ancient looking for: monks from the monastery ruin? Giovanni has been asked this ques- had used the ruin as their lodgings, and tion numerous times. “La famiglia” is his a certain Mandara family had also once reply, but it goes deeper than that. lived there.
29 Finding a house with a garden that you can make your own is almost impossible in Naples.
30 During the restoration of the ruin, the restrictions that came with monument protection had to be considered. We helped the building owners put together a system that reflected their needs and wishes. Ensuring energy efficiency and low operating costs are always priorities.
31 The couple had managed to get Antonio Gravagnuolo on board as their architect, an expert with vast experience of work- ing on listed buildings. One of his biggest An additional solar thermal system projects saw him help reconstruct the supplies hot water. medieval village of Castello di Postignano in Umbria, which had been completely destroyed in an earthquake. There were a couple of things that posed a particular challenge during the restora- tion of the ruin: the restrictions that came with monument protection and the loca- tion in the poorly accessible vineyard. The ruin had to be rebuilt in precisely the same way using the exact same materi- als. That meant that any stones removed from the round arches of windows and passages or from the walls had to be pharmacy. After a good clean, the little free of CO2 emissions, with a gas-fired numbered so they could later be reas- bottles serve not only as a historical me- condensing boiler. In addition, a thermal sembled in exactly the same way as be- mento, but also as a vibrant connection to solar system with a solar collector subtly fore. And this despite the fact that the the ruin’s former past, adorning kitchen integrated into the garden provides hot stones were then rendered (using a com- shelves or being used as little vases. water. “For us, it is important that we al- pletely natural lime-sand mix due to the ways have plenty of hot water to be able building’s protected status). It was at this Energy self-sufficient to take showers.” Building owner Janine stage at the latest when one thing be- where possible knows that they use more hot water than came very clear: the project needed a the average household. This is largely dedicated manager. Building owner Gio- In keeping with their attitude to life and due to the fact that she often has guests vanni handed in his notice at work and the importance they place on nature, Ja- to stay from her large, international circle took one year of “construction leave”. nine and Giovanni always knew that they of friends and relatives. wanted their new home to be energy-effi- Transporting the building materials and cient and sustainable, drawing on products was a daily challenge on the eco-friendly technologies to generate building site. “There are no roads leading heating, cooling, hot water and electricity. right to our door,” explains Giovanni. The They wanted to combine monument pro- funicular wasn’t an option. And carrying tection and innovative home technology all of the necessary materials up 150 in the best way possible. Both the archi- steps was also not going to work. The tect and the interior designer offered sug- builders rented a special climbing truck gestions. This was around the time that that can move up a flight of stairs. “Dur- contact was made with Vaillant in Italy. ing the entire construction period, there was always one person in charge of get- The building owners received plenty of ting supplies up and down the stairs,” re- advice from Vaillant. Fabio Gallucci, ports Giovanni. Product Marketing Manager at the Italian sales company, recalls: “We helped the As it turns out, a few kilos were able to be building owners put together a system cut from these supplies as a number of that reflected their needs and wishes. historical, original floor tiles were un- There are always a number of ways in earthed during the digging and able to be which technology can be used. It all de- salvaged in one piece. The bright tiles pends on the individual requirements of with their typical Neapolitan patterns the project in question. Ensuring energy now form part of today’s interior design. efficiency and low operating costs, how- When doing the groundwork, hundreds ever, is always high up on the list of prior- of little medicine bottles made of brown, ities.” green and white glass were also dug up – an indication that the ruin had, at some In the end, a hybrid system was chosen point, also been used by the monks as a that combines an air-water heat pump,
32 In Southern Italy, the use of alternative energies is still very much in its infancy. Giovanni: “Vaillant provided us with a wealth of advice relevant to our specific needs. However, Vaillant doesn’t employ any technicians to install the systems, and heat pumps are not commonplace in Southern Italy. We first had to find an installer who was able to fit this kind of system.” His determination paid off. In the end, after speaking to Vaillant, a com- petent installer was found in the local region. Tradition meets modernity At least in terms of interior design, the In Southern Italy, the use of building owners were relatively unob- structed by the building’s listed status. heat pumps is in its infancy. We first Despite this, they still wanted to combine had to find an installer. old structures with new, modern elements also inside their new home. They chose colours that fit in with the nature of the vineyard. The nooks and crannies formed by the old walls have been turned into practical seating or custom-made shelves. Throughout the project, it was important to the owners that regional and traditional materials and suppliers were used. An eye to the future In March 2019, after a year and a half of construction, the time had come. The “Unfortunately, the current regulations young family could finally move into their for monument protection do not permit listed, restored ruin, complete with a gar- the use of solar cells for producing elec- den perfect for planting tomatoes and tricity,” says Janine. “But that might conducting horticultural experiments. “The Vaillant solution won us over thanks change at some point. Our system is set Someday, they hope to become even to its environmental and economic bene- up to be able to incorporate photovoltaics more self-sufficient by integrating solar fits,” explains Giovanni. “The heat pump in the future.” power without being hindered by monu- keeps the rooms warm most of the year. If ment protection. After all, the conditions there’s not quite enough environmental Underfloor heating distributes the heat in in sunny Southern Italy are ideal. heat in winter, heat pumps usually also the rooms. As modern heat pumps not need electricity. But not our system. Ours only heat but can also cool, correspond- then automatically triggers the gas-fired ing fan coil units were installed in the condensing boiler, which is really cost-ef- ceiling. Only the ventilation grills are vis- ficient as gas is quite cheap. And our car- ible. “This meant we didn’t have to install bon footprint is still reduced, despite us- an extra, more expensive air-condition- ing the fossil fuel, especially considering ing system to keep the rooms cool on hot how much CO2 is produced in Italy for summer days.” generating electricity.” The building owners were creative in The building owners were also impressed their positioning of the gas-fired con- with how easy it is to manage the entire densing boiler. It was installed outside, heating and cooling system. “We can pro- under the steps to the terrace, then walled gramme and adjust everything from in and fitted with a door to protect it home as and when we like. All we need is against wind and weather. “This gives us a Wi-Fi connection.” more living space.”
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34 API Developer Programme
35 The Internet of heating
T 36 The process of digitalisation does not not just happen by itself. Active meas- stop at the heating technology industry. ures are needed to ensure its success. On the contrary. Ten years ago, the core Digitalisation is opening up competition focus was developing, manufacturing and sectoral boundaries. The partners of and selling heating appliances. This has yesterday are perhaps the competitors changed. Today, the Vaillant Group’s of tomorrow (or vice versa). And young day-to-day operations also include soft- companies are entering the market with ware development, IT services and da- unconventional mindsets and flexible ta-driven business models. ways of working. Sometimes so much so that they aim to transform entire sectors. This presents both an opportunity and a challenge, as the transformation of a tra- Digitalisation has made the ability to ditional industrial company into an in- create innovative products in a short dustrial and technology company does space of time more important than ever. »We not only offer our cus- tomers our heating appliances and connectivity products on a one-off basis, but also provide an ongoing data-based service.« Philipp Fudickar Head of IoT Team
37 The Vaillant Group’s API Developer Pro- gramme is the most recent example of just how far the Group’s products and services have evolved beyond mere heating appliances. Sometimes the com- pany has to enter uncharted waters, and this was one of those times: developing a purely digital service, which is still a rar- ity in the heating technology industry. The nerve centre of digitalisation Office building no. 9 is located just a minute’s walk from the Vaillant Group’s company headquarters in Remscheid. In the basement, around 30 program- mers and software and IT developers are hard at work, spread over two large areas. They belong to what is known as the IoT (Internet of Things) team, which mainly looks after IT services or creates new ones. It does not take long to notice that this is no classic office environ- ment. Lines of colourful programming code flicker against a black background on the numerous monitors dotted around the room. A number of screens have been turned on their side. Colour- ful post-its decorate the walls, detailing the status of ongoing projects and tasks. The room is full of hustle and bustle. Vaillant Group for ten years. He is cur- Group) and the Vaillant API service then People chatting and sharing ideas. Work rently in charge of the API Developer makes this data available. is collaborative, the atmosphere infor- Programme. “It’s all about making intel- mal. There is no manager’s office. In- ligent use of the data from our heating “All of us probably know and use func- stead there are two foosball tables, IKEA appliances in order to offer our custom- tions that are based on APIs every day,” chairs and lounge areas with bright ers added value,” he explains. “We explains Mirko Meier. One example of cushions. strive to offer our partners safe and reli- this is Google Maps. Google has map able API services that are easy to use so data and information about the vicinity To the unknowing observer, this may that they can integrate our heating tech- and offers other companies the option look a bit like a mixture between a start- nology into their products and servic- to use this. Google customers such as up and a co-working space. It is, how es.” This is the goal that the some the ride-sharing service Uber, the travel ever, one of the nerve centres of the 30-strong developer team behind the portal Booking.com or the sport app Vaillant Group’s digital transformation. API Developer Programme has set itself. Runtastic take advantage of this offer. The birthplace of products and business In order to understand how it all works, models which go beyond the classic it is necessary to know what API ser As do numerous other app developers, production of heating appliances. In vices are and what they make possible. because it is cheaper and simpler than some cases, they have very little to do collecting the geodata themselves. “You with the Group’s traditional business at API: sound familiar at all? take the available data and integrate it all. The IoT field is a new area of growth into your own product to expand its for the Vaillant Group. The software is API is short for the term “application functions, which allows you to offer the product here. programming interface”, i.e. a technical your end customers added value,” ex- interface for programming IT applica- plains Mirko Meier. The example of Mirko Meier explains what is happening tions. It enables companies to share Google also shows that the business behind him in the room. His job title is data. One side sends a request for par- model creates added value for all parties Product Owner. He has worked at the ticular data (in this case to the Vaillant involved. Google’s mother company
38 Alphabet makes an estimated turnover Who is the API service tential customers. “Ultimately, there of 1.5 billion euros a year from its map designed for? have to be certain conditions, or the API service alone. customer needs to have certain require- Information from around 67,000 con- ments.” First of all, customers need to The Vaillant Group operates on a much nective control units from the eRELAX, have their own IT infrastructure and IT smaller scale than the tech company in vSMART and Migo series is integrated development resources. Second, the California’s Silicon Valley. The business into the API service. A varied range of business customer has to clearly benefit models, however, have much in com- information is available: the parameters from integrating heating technology mon. Philipp Fudickar, Head of the IoT that can be retrieved via the API include into existing systems or services. Third, team, describes the value chain: “Our outside and room temperature, stored the provisions of the General Data Pro- business partners identify practical user and time profiles, connection sta- tection Regulation must be observed ways to use particular device data which tus, hot-water temperature, energy con- and data protection in general must be we, as the manufacturer, have access to. sumption and operating status. The guaranteed at all times. All require- And they want to integrate this data into Vaillant Group will continue to expand ments in this area are set out in con- their products and services to make its offer to enable self-service functions. tract. their portfolio more appealing to their Error codes, maintenance information customers. This data is shared via our and other system data such as flow and “This is why we have a clear focus on API platform. For the Vaillant Group this return flow temperatures, water pres- property and service companies, energy means: we not only offer our customers sure and degrees of modulation will all suppliers and smart-home developers,” our heating appliances and connectivity be part of this. adds Philipp Fudickar. “Smart-home products on a one-off basis, but also suppliers or prefabricated house manu- provide an ongoing data-based service.” The project team has clearly defined the facturers that offer smart-home features Vaillant Group API’s target groups. “The now have a product which also inte- The Vaillant Group is currently one of API service is exclusively designed for grates heating technology, possibly giv- just a few heating companies in the sec- business customers,” says Product ing them an edge over their competi- tor to offer an API service. Owner Mirko Meier as he describes po- tors. A property company or an energy supplier may have a larger inventory of boilers. The system data and available diagnostics make it possible to improve efficiency when servicing and carrying out maintenance. The same applies to service companies, which in turn pro- vide these kinds of services to their cus- eRELAX / vSMART / Migo tomers in the real estate sector. There was also one case where a partner had To connect the heating appliance with the Internet, you need already used the API Developer Pro- a so-called gateway. The series eRELAX, vSMART and Migo gramme to process information for its are controller and gateway in one. All three product lines are customers on their consumption and included in the API service. On the one hand, the owners can energy billing. It has many different control their heating systems via apps from their smartphones. uses and there will be even more appli- On the other hand, the heaters can – if one allows this – also cations in the future, providing plenty of deliver device informa- space for creative business ideas.” The tion directly to other portfolio of the Vaillant Group is aimed recipients: for example, at business-to-business customers, but the customer service the end result is also always added value of Vaillant or Saunier or added comfort for the end customers. Duval, or a craftsman who is maintaining the Vaillant API services device. available in 13 countries The Vaillant Group API Developer Pro- gramme was piloted with partners from several different European countries. It is now a standard service available in 13 countries and the number of partners has grown to 40. As it is not a classic
39 »It’s all about making intelligent use of the data from our heating appliances …« Mirko Meier Product Owner Digital Services product which needs to be physically Group. There are three standardised tar- heating appliances which are connected produced, transported and installed, the iff packages: Smart Home Integration, to the Internet is more widespread in international market launch did not re- Diagnostics and Insights. The Vaillant some countries than in others. At pres- quire the normal processes, which in- Group’s national sales companies then ent, the focus is in particular on France, volve making small technical adjust- offer the API service in their respective Great Britain and the Netherlands, as ments to the product in the various markets and within the respective re- these are the countries where heating markets, which can take several months. gional sales structures. The countries appliances are most often connected to have a great deal of freedom here, be- the Internet. The next most promising The technical availability of the platform cause the potential varies from market to market is Germany, which shows poten- is guaranteed centrally by the Vaillant market. The use of control units and tial for future development.
40 Five years of partnership with “SOS Children’s Villages Worldwide” A warm and cosy home
41 I n the beginning it was just a coincidence – a most unfor- tunate one. On a cool autumn day in 2011, the heating system in the SOS Children’s Village in Battonya, Hunga- ry, broke down. When the local colleagues from V aillant found out about this, they acted quickly to help and re- placed the system free of charge. This spontaneous action soon developed into a close, pan-European partnership that has even been contractually agreed upon since 2013. About the time that the local children’s charity contact- ed Vaillant in Hungary, one of the teams at the Vaillant Group’s headquarters in Germany created a new, com- prehensive sustainability strategy for the entire com- pany. Part of this strategy included fields of action and instruments for social responsibility projects. As a family-owned business, the Vaillant Group consciously decided to focus on families as well as educational and social institutions. Furthermore, cooperative and fund- ing projects were to be selected solely on the basis of binding eligibility criteria. In addition, a further decision was reached: to con- centrate only on what the company does best, namely eco-friendly heating technology. Since then, as their partner, the Vaillant Group has been providing “SOS Children’s Villages worldwide” with heating technology. Thus, in around 20 countries children have been given a warm and cosy home. This means that, on the one hand, something has been done for climate and environmental protection. On the other hand, Vaillant’s numerous colleagues through- out the world have spent the past five years developing new ideas and taking the initiative to delight the children and young people in the SOS Children’s Villages. The partnership has been growing continuously … and sustainably. In the meantime, the successful collaboration has been renewed and extended by at least another five years. The children’s charity and the Vaillant Group agree: “This is an excellent opportunity for both sides.”
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