Code users and their experiences - One year of the CSR-RUG Analysis of results of 2018 survey regarding the - Deutscher ...

 
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Code users and their experiences - One year of the CSR-RUG Analysis of results of 2018 survey regarding the - Deutscher ...
Code users and their
         experiences
       One year of the CSR-RUG
Analysis of results of 2018 survey regarding the
                      Code
                  Sustainability Code Office
                          July 2018

www.deutscher-nachhaltigkeitskodex.de      @NHKodex
Code users and their experiences - One year of the CSR-RUG Analysis of results of 2018 survey regarding the - Deutscher ...
Background

Development and framework:
 Last survey of users 2016
 First year of CSR reporting obligation
 Adaptation of due diligence process by Code Office
 Change of agency advising Code Office

Against this backdrop, an updated user survey of all companies and institutions listed in the Code
database – excluding training partners – was carried out.
The results will be used to optimise the review processes as well as in dialogue with political players,
industry associations and audit companies.

        www.deutscher-nachhaltigkeitskodex.de                           @NHKodex                           2
Survey design

Time frame of survey                                         Required to report as per CSR-RUG
4–17.6.2018
                                                                Ja   Nein      Nicht sicher   keine Angabe
Population                                                                  2; 1%     1; 1%
The population surveyed comprises all Code users. Code
users are defined as being all companies and organisations
that have a declaration of conformity listed in the Code
database (excluding training partners; as of 1.6.2018).
                                                                     40; 29%
Population               N = 367
Return rate              38%
Sample size:             n = 138                                                         95; 69%

Selection method
Full population survey
                                                                                                   n = 138
Survey method
Online questionnaire

        www.deutscher-nachhaltigkeitskodex.de                 @NHKodex                                       3
Presentation of results

For presentation of the results, in part so-called performance indices (PIs) are used, which allows for
differentiation of performance on a scale of 0 to 100. To determine the PIs, the original five-step scale is
transposed to a 100-point scale (see fig.) and the mean covering all participants is calculated. Those
participants who did not or could not submit an answer to the respective question are not considered in the
calculation of the mean.

This transposition enhances visibility of differences in the results. Additionally, as compared to the
original scale, the higher the value achieved, the more positive the result.

        www.deutscher-nachhaltigkeitskodex.de                           @NHKodex                               4
Key results

•   The Code is the reporting standard for non-capital-market-oriented companies in the finance sector.
•   Users of the Code use it primarily to fulfil their reporting obligation as per CSR-RUG.
•   The Code is viewed as a helpful basis for building up CSR management and CSR reporting.
•   Users see potential for improvement in the selectivity of individual criteria.
•   The largest challenge lay in understanding the Code criteria and the requirements of CSR-RUG.
•   Procuring information and activating departments were also challenges faced by users.
•   Customers and staff are the main target groups of declarations of conformity with the Code.
•   Correspondence with the Code Office was viewed as helpful process assistance.
•   The Code declaration of conformity is primarily published on the website; not quite half of the participants
    published it in the German Federal Gazette (Bundesanzeiger).
•   86% of companies subject to the reporting obligation are planning to fulfil the requirements of the CSR-
    RUG next year again by applying the Code.

        www.deutscher-nachhaltigkeitskodex.de                            @NHKodex                              5
The user survey was primarily completed by large companies.

Code user companies/organisations by number of employees (n = 138, absolute values)

 10.000 bis 99.999           3

   1.000 bis 9.999                                     45                   113 = large   = 82%
                                                                            companies
      500 bis 999                                                     61

      250 bis 499            4

        50 bis 249                    15
                                                                            24 SMEs       = 18%
          1 bis 49                9

   keine Angaben         1

                     0           10    20   30   40      50      60        70

       www.deutscher-nachhaltigkeitskodex.de                      @NHKodex                        6
Two thirds of survey participants were from the finance sector.

   Banken, Versicherungen, Finanzdienstleister                                               92   = 67%
Beratungsindustrie und Agenturdienstleistungen             5
             Elektrotechnik und Elektroindustrie       3
                          Ernährungswirtschaft         3
                                    Hochschule         3
               Textil- und Bekleidungsindustrie        3
           Tourismus; Hotel- und Gastgewerbe           3
      Entsorgungswirtschaft, Kreislaufwirtschaft   2
                         Konsumgüterindustrie      2
                             Automobilindustrie    1
        Chemische-/Pharmazeutische Industrie       1
                           Chemische Industrie     1
                                        Handel     1
                                     Handwerk      1
               Information und Kommunikation       1
         Transport, Logistik, Verkehrswirtschaft   1
          Wohnungs- und Immobilienwirtschaft       1
                                      Sonstiges                10
                                                                       n = 138, absolute values
                      sonstige Dienstleistungen        4

          www.deutscher-nachhaltigkeitskodex.de                     @NHKodex                         7
Not quite two thirds use the Code to fulfil their reporting obligation as
    per CSR-RUG, not quite 40% use it for reputational reasons and as an
    introduction to the topic of CSR
    What were the reasons in favour of applying the Code for your company/organisation?
    (listing multiple answers permitted)

                      Fulfilment of CSR reporting obligation                                                       65

                     Enhancement of company’s reputation                             39

                    Low-investment entry to CSR reporting                            39

Implicit instruction for setting up sustainability management                   25

            Implicit suitability as internal control instrument           12

      Growing pressure from clients to provide evidence of
                                                                      9
                         sustainability

            Support from the RNE/the Federal Government           8                  n = 138, values in per cent

             www.deutscher-nachhaltigkeitskodex.de                             @NHKodex                                 8
The Code is viewed as a helpful basis for building up sustainability
      management structures.

      To what extent do you agree with the statements which follow?
                                                                                                                                                                           PI
    stimme voll und ganz zu     stimme eher zu   stimme teilweise zu          stimme eher nicht zu    stimme überhaupt nicht zu             keine Angabe

Der DNK ist für uns eine hilfreiche Basis zum Aufbau
                                                                              44                                   39                       10           4 13              81
einer Nachhaltigkeitsberichterstattung/-management.

 Die DNK-Anwendung erhöht die Vergleichbarkeit mit
      anderen Unternehmen / Organisationen.
                                                                    23                           37                      23                 9            3    5            68

  Die Kriterien des DNK sind inhaltlich für unser/e
 Unternehmen / Organisation grundsätzlich relevant.
                                                               16                         38                            35                           8       13            66

Die DNK-Anwendung hat zu einem besseren internen
 Verständnis der Nachhaltigkeitsleistungen unseres             15                        35                        28                  13            4       6             62
            Unternehmens beigetragen.

         Der Zeitaufwand für die Erstellung der DNK-
          Entsprechenserklärung war angemessen.
                                                              12                    33                        32                  12
                                                                                                                        n = 138, values in6per cent
                                                                                                                                               6                           59

    Die DNK-Kriterien und Leistungsindikatoren sind
                                                          4              28                            43                              19                    4 2           52
                 inhaltlich trennscharf.

                  www.deutscher-nachhaltigkeitskodex.de
  n = 138, values in per cent        0    10   20  30  40 @NHKodex
                                                           50 60 70                                                               80            90               100
                                                                                                                                                                       9
Understanding the Code criteria as largest challenge. But also the
procuring information and activating relevant departments are
challenges for users.

What were the largest challenges you/your team faced when preparing your declaration of conformity
with the Code? (listing multiple answers permitted)

Detailed understanding of Code criteria and/or requirements of CSR-RUG                                                          73

                                          Gathering of relevant information                                        58

                                           Activating affected departments                                 49

                                                Lack of relevant information                             46

       Internal project management for preparing the Code declaration of
                                                                                                   30
                                 conformity

                                  Technical handling of the Code database                   12

                                   Approval process with executive bodies               10

    Approval with external parties (auditors, consultants, training partners,
                                                                                        9
                              associations, etc.)

                                     Correspondence with the Code Office        3

                                                                       Other        4

                                                                         N/a    2                       n = 138, values in per cent

          www.deutscher-nachhaltigkeitskodex.de                                                  @NHKodex                             10
The main target groups of Code declarations of conformity are
customers and employees. The financial sector is named only rarely.

Which stakeholders do you primarily wish to address with a declaration of conformity with the Code for
your company/organisation? (listing multiple answers permitted)

      Kunden/Kundinnen                                                                                      75

        Mitarbeiter/-innen                                                                       67

      Breite Öffentlichkeit                                               46

       Eigentümer/-innen                                           38

                   Medien                                     30

                    Politik                              28

              Lieferanten                           25

                    NGOs                      9

          Investor/-innen                 9

           Analyst/-innen             7

                  Banken          5

         Gewerkschaften       3

                  Weitere                 8
                                                                                  n = 138, values in per cent
Weiß nicht/ keine Angabe              7
       www.deutscher-nachhaltigkeitskodex.de                            @NHKodex                                 11
The Project Office as a helpful source of support. Training partners,
       industry associations and auditors evidenced little demand.
       To what extent did you make use of external support in applying the Code?
       How helpful was this support for you?
   sehr hilfreich       hilfreich   teils/teils      weniger hilfreich                nicht hilfreich             bekannt, aber nicht genutzt                 kenne ich nicht                keine Angabe               PI

         Telefonischer Austausch mit DNK-Projektbüro                                                   46                                     15             5 1                  27                     6              88

            E-Mail Korrespondenz mit DNK-Projektbüro                                                        53                                          17              7    11              18              2          87

DNK-Schulungspartner und zwar: (freiwillige Angabe)                              15              5     4 3                    32                                   28                              15                   80

                    Vergleichsfunktion der DNK-Datenbank                                     33                                         30                         14            1 4         12          4 1            77

       DNK-Unterlagen wie z.B. KMU-Leitfaden, DNK
               Checkliste, DNK Broschüre
                                                                                             33                                          33                                 19              3 1    7     31             77

                                                  DNK Webseite                              29                                      37                                  18                  4 1     10       1          75

   Unterstützungsangebote durch Branchenverband                              9               15                  12       7    4                   23                                  30                    1          60

                         Beratung durch Wirtschaftsprüfer                4       4      6        4 1                               51                                                  25                4              58

                     www.deutscher-nachhaltigkeitskodex.de
  n = 138, values in per cent           0    10   20  30  40 @NHKodex
                                                              50 60 70                                                                                                           80           90             100
                                                                                                                                                                                                                   12
Amount of time and personal effort required for preparing the Code
declaration of conformity varies considerably.

How much time did you invest in preparing      How many people were involved in preparing
and approving your declaration of conformity   the declaration of conformity with the Code?
with the Code (in FTE working days)?

Time invested in FTE working days              Number of persons involved

 Min.                   1                       Min.                    1

 Max.                   120                     Max.                    11

 Ø                      ≈ 21.4                  Ø                       ≈ 5.4

                                               One third of those surveyed prepared their
                                               declaration of conformity alone or as a two-
                                               person team.

        www.deutscher-nachhaltigkeitskodex.de                   @NHKodex                      13
Time invested in FTE working
  days                                          Number of persons involved

  bis 5 Tage                             17
                                                        1                                       15

                                                        2                                        16
   6-10 Tage                  13
                                                        3                        8

 11-15 Tage           9                                 4                    7

                                                        5                                12
 16-20 Tage                        14
                                                        6            5
 21-25 Tage       6
                                                        7    2

 26-30 Tage               9                             8                6

                                                       10                            9
über 30 Tage                            17
                                                       11                                            17

keine Angabe                       14
                                              keine Angabe       3

                                                                                     n = 138, values in per cent

         www.deutscher-nachhaltigkeitskodex.de           @NHKodex                                              14
The Code declaration of conformity is primarily published on the
  website; not quite half of participants published it in the German
  Federal Gazette (Bundesanzeiger).
  How does your company/organisation communicate the publication of its declaration of conformity with
  the Code? (listing multiple answers permitted)

                           Webseite                                                           72

                    Bundesanzeiger                                     46

Social Media (Twitter, Facebook etc.)                   26

                    Pressemitteilung               18

Aufnahme des Logos in Printmedien                 17

              persönliche Ansprache               16

                          Newsletter         12

                      Email-Signatur    5

                             Weitere         12

                      keine Angaben     5
                                                                                     n = 138, values in per cent

          www.deutscher-nachhaltigkeitskodex.de                      @NHKodex                                  15
Users plan to use the Code again for preparing their non-financial
declaration for reporting year 2018.

  86% of companies subject to the reporting obligation are planning to fulfil the
  requirements of the CSR-RUG next year again by applying the Code.

  No company indicated that it did not want to use the Code again.

  At the remaining 14% of respondents, a decision had not yet been taken or they
  were unable to provide information.

n = 95

         www.deutscher-nachhaltigkeitskodex.de         @NHKodex                     16
Disclaimer.
The preparation of this presentation was commissioned by the German Council for Sustainable
Development. The presentation, including all information in the notes field, is the property of the
German Council for Sustainable Development.
The presentation may be used by third parties free of charge. Transfer to third parties is
exclusively permitted on the condition that the source of the depictions contained herein, also with
deviations, be named accordingly and the Code logo be featured for all recipients.
No responsibility is assumed for the content-related correctness and completeness of the
information contained in this presentation.

Contact:                                                 Last updated: July 2018
Sustainability Code Office
Email: team@nachhaltigkeitskodex.org
Telephone: 00 49 30 338 424 888

       www.deutscher-nachhaltigkeitskodex.de                  @NHKodex                         17
Appendix

• Evaluation of results presented for all industries, for finance sector and for
  remaining industries

      www.deutscher-nachhaltigkeitskodex.de             @NHKodex                   18
What were the reasons in favour of applying the Code for your
    company/organisation?

                                                                                                                        65
                Erfüllung der CSR-Berichtspflicht                                                                                                91
                                                                         13

                                                                                                         39
Steigerung der Reputation unseres Unternehmens                                          24
                                                                                                                             70

                Niedrigschwelliger Einstieg in die                                                       39
                                                                                                              45
                Nachhaltigkeitsberichterstattung                                                  28

        Implizite Anleitung für die Gestaltung des                                      25                                        Gesamt
                                                                                              27
              Nachhaltigkeitsmanagements                                       20                                                 Finanzwirtschaft
                                                                                                                                  Rest
                   Implizite Eignung als internes                        12
                                                             5
                      Steuerungsinstrument                                                   26

 Zunehmender Druck von Kunden, Nachweise zu                          9                                                        Values in per cent
                                                         3
         Nachhaltigkeit vorzulegen                                                 22                                         Total n = 139
                                                                                                                              Finance n = 92
     Unterstützung des Nachhaltigkeitsrates / der                8                                                            Remaining n = 47
                                                             5
                  Bundesregierung                                        13

                                                     0                        20                        40         60                80

           www.deutscher-nachhaltigkeitskodex.de                                                       @NHKodex                             19
To what extent do you agree with the statements which follow?
                                                                                                  Gesamt        Finanzbranche   Rest

Total n = 130–134, finance sector n = 88–89, remaining n = 43–46; values as index values

The Code was a helpful basis for us for
building up sustainability reporting/management.

Applying the Code increases comparability
with other companies/organisations.

The content of the Code criteria is generally
relevant for our company/organisation.

Applying the Code contributed to achieving better understanding
internally of our company’s sustainability performance.

The time investment needed for preparing
a declaration of conformity with the Code was appropriate.

The Code criteria and performance indicators have
good selectivity.

                                                              40     50            60        70            80          90       100

                www.deutscher-nachhaltigkeitskodex.de                                      @NHKodex                              20
What were the largest challenges you/your team faced when
             preparing your declaration of conformity with the Code?
                                                                                                                                                                      73
 Detailliertes Verständnis der DNK-Kriterien bzw. CSR-RUG-Anforderungen                                                                                                    77
                                                                                                                                                           65

                                                                                                                                                     58
                               Zusammenführen relevanter Informationen                                                                          51
                                                                                                                                                                     72

                                                                                                                                           49
                                    Aktivierung betroffener Fachbereiche                                                                              59
                                                                                                                  28

                                                                                                                                      46
                                          Fehlen relevanter Informationen                                                                  49
                                                                                                                                 41

                                                                                                                       30
Internes Projektmanagement zur Erstellung der DNK-Entsprechenserklärung                                                30
                                                                                                                       30
                                                                                                                                                           Gesamt
                                                                                                   12
                               Technische Handhabe der DNK-Datenbank                      8                                                                Finanzwirtschaft
                                                                                                             20
                                                                                                                                                           Rest
                                                                                                  10
                                  Abstimmungsprozess mit dem Vorstand                                  13
                                                                                     4

        Abstimmungen mit externen Beteiligten (Wirtschaftsprüfer, Berater,                    9
                                                                                              10
                     Schulungspartner, Verbände usw.)                                         9
                                                                                                                                                           Values in per cent
                                                                                 3                                                                         Total n = 139
                                Korrespondenz mit dem DNK-Projektbüro                4
                                                                                                                                                           Finance n = 92
                                                                                     4
                                                                                                                                                           Remaining n = 47
                                                                Sonstiges             4
                                                                                 2

                                                                                 2
                                                            Keine Angabe         2
                                                                                 2

                                                                             0            10                20    30        40         50            60         70         80

                       www.deutscher-nachhaltigkeitskodex.de                                                       @NHKodex                                                21
Which stakeholders do you primarily wish to address with a
declaration of conformity with the Code for your
company/organisation?                                                                                                                                          75
      Kunden/Kundinnen                                                                                                                                       74
                                                                                                                                                                76

                                                                                                                                                  67
       Mitarbeiter/-innen                                                                                                                  61
                                                                                                                                                        70

                                                                                                                       46
     Breite Öffentlichkeit                                                                                        43
                                                                                                                                 52

                                                                                                            38
      Eigentümer/-innen                                                  20
                                                                                                                       47

                                                                                             30
                  Medien                                                            26
                                                                                                  32

                                                                                        28
                   Politik                                                    23
                                                                                                            37

                                                                                   25
             Lieferanten                                                 20
                                                                                                       35                                        Gesamt
                                                         9                                                                                       Finanzwirtschaft
                   NGOs                          7
                                                                   15
                                                                                                                                                 Rest
                                                     9
          Investor/-innen                        7
                                                              13

                                                 7                                                                                              Values in per cent
          Analyst/-innen                     5
                                                     9                                                                                          Total n = 139
                                         5                                                                                                      Finance n = 92
                 Banken              3
                                                     9                                                                                          Remaining n = 47
                                  3
        Gewerkschaften           2
                                         4

                                                     8
                 Weitere                     5
                                                              13

                                                 7
Weiß nicht/ keine Angabe                                 10
        www.deutscher-nachhaltigkeitskodex.de
                                 2
                                                                                                                 @NHKodex                                    22
                             0                       10                 20               30                  40             50        60               70            80
To what extent did you make use of external support in applying the
    Code? How helpful was this support for you?
                                                                                                Gesamt        Finanzbranche   Rest

Total n = 36–124, finance sector n = 18–82, remaining n = 8–41; values as index values

Telephone consultation with Code Office

Email correspondence with Code Office

Code training partners

Comparison function of Code database

Code materials such as guidance for SMEs,
Code checklist, Code brochure

Code website

Offers of support from industry association

Consultation from auditor

                                                        40            50           60      70            80          90       100
                www.deutscher-nachhaltigkeitskodex.de                                    @NHKodex                              23
How much time did you invest                  How many people were
in preparing and approving                    involved in preparing the
your declaration of conformity                declaration of conformity with
with the Code (in FTE working                 the Code?
days)?

Time invested in FTE working days             Number of persons involved

                       Finance      Remaini                         Finance     Remaini
           Total                                         Total
                       sector       ng                              sector      ng
Min.       1           1            2         Min.       1          1           1

Max.       120         120          50        Max.       11         11          11

Ø          ≈ 21.4      ≈ 24.7       ≈ 14.8    Ø          ≈ 5.4      ≈ 6.3       ≈ 3.7

                                                                              Total n = 139
                                                                              Finance n = 92
                                                                              Remaining n = 47

       www.deutscher-nachhaltigkeitskodex.de                  @NHKodex                           24
Time invested in FTE working
  days                                                                                  Number of persons involved
           Gesamt          Finanzwirtschaft                         Rest                            Gesamt                Finanzwirtschaft                    Rest

                                                                                                                                                    15
  bis 5 Tage                                     12
                                                                17                             1                                              13
                                                                                                                                                                   20
                                                                                28
                                                                                                                                                        16
                                                                                               2                                              13
                                                                                                                                                                         22
                                                     13
   6-10 Tage                                10
                                                                                                                                  8
                                                                     20
                                                                                               3                3
                                                                                                                                                             18
                                        9                                                                                     7
 11-15 Tage                         8                                                          4                     4
                                                                                                                                              13
                                                11
                                                                                                                                           12
                                                          14                                   5                                          11
                                                                                                                                             12
 16-20 Tage                                                         18
                                7
                                                                                                                         5
                                                                                               6                     4
                                                                                                                          6
                                                                                                                                                                   Values in per cent
                            6
 21-25 Tage                5                                                                                2                                                      Total n = 139
                                7                                                              7        0
                                                                                                                3
                                                                                                                                                                   Finance n = 92
                                            9                                                                             6                                        Remaining n = 47
 26-30 Tage                                            14                                      8            2
                                                                                                                                  8
                   0
                                                                                                                                      9
                                                               17
                                                                                              10        0
                                                                                                                                                   15
über 30 Tage                                                        18
                                                     13                                                                                                  17
                                                                                              11                                      9
                                                                                                                                                                        21
                                                        14
keine Angabe                                           14
                                                                                     keine Angabe               3
                                                                                                                 3
                                                         15                                                 2

               0       5                10            15            20     25   30                  0            5                10          15              20             25    30

         www.deutscher-nachhaltigkeitskodex.de                                                      @NHKodex                                                                      25
How does your company/organisation communicate the publication
  of its declaration of conformity with the Code?
                                                                                                                             72
                           Webseite                                                                                   67
                                                                                                                                       83

                                                                                                           46
                    Bundesanzeiger                                                                                     68

                                                                                       26
Social Media (Twitter, Facebook etc.)                               17
                                                                                                      43

                                                                        18
                    Pressemitteilung                          13
                                                                                            28

                                                                    17
Aufnahme des Logos in Printmedien                              14
                                                                             22                                              Gesamt
                                                                   16                                                        Finanzwirtschaft
              persönliche Ansprache                           13
                                                                             22                                              Rest
                                                         12
                          Newsletter            5
                                                                                  24
                                                                                                                            Values in per cent
                                                5                                                                           Total n = 139
                      Email-Signatur        2
                                                         11                                                                 Finance n = 92
                                                                                                                            Remaining n = 47
                                                          12
                             Weitere                      12
                                                           13

                                                5
                      keine Angaben         2
                                                         11

                                        0           10              20                  30       40         50   60   70          80        90

          www.deutscher-nachhaltigkeitskodex.de                                                       @NHKodex                               26
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