CLUB MAGAZINE The magazine for Steiff Club members - August 2018
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CLUB MAGAZINE The magazine for Steiff Club members – August 2018
EDITORIAL
Dear
Steiff friends,
The cover is dedicated to the This magazine also contains
star of this issue: Harlequin Teddy plenty of news from the Steiff
bear and little elephant. They company, and goes far beyond pure
present themselves as no. 12 in product information. Managing
the Margarete Steiff Edition. As Director Peter Hotz tells us
many of you know, the edition size about himself and Zotty, his loyal
traditionally is very low. This time childhood friend; we chat to Ruth
there are only 138 pieces, as it is Richter, Key Account Manager of
138 years since the first ‘Elefäntle’ the Corporate Business Division,
was made and Margarete Steiff and find out what the ALLIGATOR
GmbH was founded. This "jewel" of company has to do with Steiff.
the Steiff collection is reserved for And if you'd like to test your
Club members, and we present it in knowledge of Steiff on page 40, you
greater detail on pages 15 to 17. could be lucky enough to win one of
The number of other lovely our fabulous prizes.
collectors' items – not all of them
in limited quantities – is so large Happy reading!
that you will probably find it
hard to make a choice! So for the Yours,
young – and young-at-heart – new
Club members amongst you, a
word of advice from collectors of
many years' standing might prove
quite useful. On pages 34 to 39 you
can find out what collecting Steiff
animals is like and how it can even INGE ZINNECKER
be combined with other hobbies. Steiff Club Manager
Designer's Choice
Gustav Teddy
bear and Steffi
little
elephant out-
shine each other
(item nos. 006272
and 006265).
2 3
Bear-y loyal Secrets
friends: from the
The new archives (6):
Loyalty Discovered
Teddy bears. for you!
6 24
Fresh for fall:
18
An autumn
shopping guide
8 Steiff inside:
A conversation
42
with Peter Hotz
Venues:
A museum to fall in love with
CONTENTS
IMPRINT NEWS TOPICS TOPICS COMMUNITY STANDARDS
PUBLISHER: Margarete Steiff GmbH, 6 Bear-y loyal 18 Steiff inside 24 Secrets from the 34 Passions 32 Service
Richard-Steiff-Str. 4, 89537 Giengen an der Brenz, Germany
tel.: + 49 (0) 7322 131555, e-mail: info@steiff-club.de friends A family affair archives (6) Inspired by Steiff Questions and answers
EDITORS: Inge Zinnecker, Rick Emerson The new Loyalty A look at never before
CONTRIBUTORS: Rebekah Kaufman, Daniel Hentschel Teddy bears 20 The ALLIGATOR seen treasures 40 Contest 48 The Club page
PHOTOS: Margarete Steiff GmbH
company Test your knowledge Rewards for recruiting
DESIGN AND PRODUCTION:
Nadine Reinhardt / Hess GmbH – Medien, www.hess-medien.de 8 Fresh for fall A tribute to Richard 27 Culture new members,
PRINT: DFM-GMBH / BLUEPRINT, München An autumn Steiff 's vision E-mail from the deep 42 Venues application form
FREQUENCY OF PUBLICATION: twice a year shopping guide A museum to fall in
www.steiff.com
22 A company 30 Portrait love with; new Steiff 50 Calendar
Subject to changes. Reprinting and copying, even in part,
only with the express permission of the publisher.
12 Special items within a Special items from the Shops Club events
By submitting manuscripts you consent to their publication in Customer and country company Toy Shoppe, Richmond,
the Club magazine. We must reserve the right to edit or abridge
letters or articles. Printed colours may deviate from the original. exclusives Steiff 's corporate Virginia, USA 51 Favourite
All rights reserved.
business Peak performance
Printed in Germany 07/2018 e – item no. 916915 14 Steiff Fashion
First Steiff designed
collection in 2019
15 138 pieces only
The Margarete Steiff
4 5
Edition 2018
CLUB NEWS CLUB NEWS
Bear-y loyal friends
The new Loyalty Teddy bears.
"Do you remember the first Steiff animal in your life?" Many of our
Club members share long, very personal stories with us in response
to this question. Often, people's associations with their first Steiff
animal go right back to their childhoods. Many still have them today,
and they are bound up with countless memories that may well have
helped them to make the decision to join the Steiff Club. Loyalty and
friendship are important when collecting Steiff animals – especially
in the Club! We want to acknowledge this loyalty and reward loyal USI V
members with something very special. CL E
EX
LY
* for
s*
The Loyalty Available for a long time A special trio
lu
er
C
bears for That is why we are releasing So what is the situation with b memb
long-standing a new series of Loyalty bears this the new bear family now? The first
members: year. Loyalty bears have been of the series is available to anyone
Item no. 421570 around for some time. However, who has been a Club member for – for 25 years as a Club member –
for 10 years, like many Club editions, they used at least ten years, and the trio is is effectively the "treasure" of the
item no. 421587 to be only available in limited then gradually completed. All three series. This bear is pale blond, and
for 20 years, numbers, which meant that they bears were lovingly designed in the has a gold-coloured glitter band.
item no. 421594 very quickly became unavailable. Steiff studio and wear felt emblems. The paws, soles and collar are made
for 25 years Time and again, we had to cancel All three stand 24 cm tall. And they of golden yellow felt, and this bear
of membership. orders even though the people in complement each other in a very sports a little, gold-coloured felt
(€ 99.90/ question had been members for special way, because each new bear hat.
CHF 119.00/ many years, and we regretted this brings a little decorative detail the world have with their Steiff come in, but to us it is far more collecting Steiff animals is to you in
£ 89.90 each) every time. However, this shouldn't with it. The Loyalty Teddy bear What a (hi)story animals, and how different cultures important to feel how the subject your life, and how the animals are
happen with the new Loyalty Teddy for 10 years as a Club member is 10 years – 20 years – 25 years: affect these personal relationships, of bear loyalty is experienced in presented in your home. We will
bears: they are not limited, and the cinnamon in colour with paws and we go back a long way with many make us part of a global community the various corners and ends of the be pleased to contact you, and we
plan is for them to remain in the soles in light-brown felt. The nose of our Club members, which also that we are proud to call family. globe. would be delighted to publish some
Club range for a long time. This and snout are hand-embroidered means that we share countless What is a fact is that as of August, of these stories.
means that Club members of many in coffee-coloured mercerised personal experiences. Even though around 9,000 Club members all 20+ stories
years' standing can look forward yarn. The bear is wearing a printed many of them have already been over the world were entitled to This is a very special message
to their Loyalty Teddy bears even glitter band and an embroidered published, we don't know most of purchase the cinnamon-coloured for people who have been Club
if the date is still some time in caramel-coloured felt chest tag. them, and probably never will. But bear. We count 4,000 members for members for at least 20 years. You
the future. And we all like having The second bear is similar, except they exist, and they shape people's the white bear. And an impressive are cordially invited: please feel
something to look forward to, don't this one is white, with the soles individual lives. We get tremendous 2,300 members or so fulfil the free to send your Steiff collector's
we? and paws contrasting in silver. pleasure from thinking about them requirements for the "treasure" of story with your order. It doesn't
In addition to the printed glitter – and we also have a tremendous the series. So now we look forward have to be long. For instance, you
band and chest tag, the bear is also respect for them. All the different to receiving your orders. It's not can tell us what your favourite
wearing a collar. Loyalty bear no. 3 experiences that people all over about the value of the orders that animals are, how important
6 7
NEWS NEWS
For the Steiff autumn collection, we went treasure hunting in grandma’s
attic, took an imaginary trip around the world, and discovered that the
best things often come in small packages.
Take a look at our three themed collections
for fall, and you’ll instantly understand
what we’re talking about. We’ve assem- The Vintage Memories Collection Kay Teddy bear
bled a very special assortment that’s sure Inspired by a visit to grandma’s house, this This exquisite bear hat make her simply
to capture the imagination of every collec- collection has a vintage feel that will add charm and takes the harlequin irresistible. She’s an ideal
tor. With so many superb items to choose warmth to any collection. All items in the Vintage concept to new heights. gift for Mom, daughter,
from, we think you’ll have a hard time Memories assortment come packaged in an elegant Her understated pale or grandmother – one
selecting just one! art-deco inspired tube that’s ideal for storage or gift- blue and antique pink that will be cherished for
giving. It’s a retro touch that makes each item even mohair coat, fancy lace generations. (Item no.
more special. collar, and understated 026836, 16 cm)
Fresh for fall An autumn shopping guide for all occasions.
Tess Teddy bear
Tess has a wonderfully
classic look – a timeless Rick rabbit
style that’s just right This happy bunny
for everyone. Over her has a light grey mohair
luxuriously soft mohair coat, wears white harem
coat, this lovely bear trousers, and sports
wears a pink frock a nautically-inspired
finished with braided, collar imprinted with
dark pink trim. Her a vintage design. As
ensemble is completed a finishing touch, his
with a matching bow collar is trimmed with a
in her hair. (Item no. glimmering dark red bow.
026850, 16 cm) (Item no. 026843, 16 cm)
8 9
NEWS NEWS
The Great Escapes Collection London Teddy bear is sewn from red, black, The Pocket Pets Collection Wildlife Giftbox bear Why not take him along
This ingenious collection takes you on a Could he be guarding and blond mohair. It’s Wouldn’t it be great if you could take a Steiff Our little cinnamon with you? His mohair coat
grand tour of the world’s most famous cities the new royal baby? finished with polished bear or animal with you everywhere you go? bear stands on all fours is surface washable, and
– without having to leave the comforts of This smart Teddy bear golden buttons and Thanks to the all-new Pocket Pets collection, and sniffs the air for he’s just the right size
home. "Great Escapes" lets you represents the dapper metallic gold trim. (Item now you can! These pint- a whiff of honey. Next for purse or backpack.
experience a taste of the Queen’s Guard who no. 026867, 16 cm) sized little masterworks to eating, he enjoys He’s the perfect travelling
world’s top destinations protect Buckingham represent all the best playtime and going companion! (Item no.
with the simple hug of a Palace. Our version of Steiff, but in on adventures. 026928, 12 cm)
Teddy. Each bear wears an even cuter,
a clever costume smaller size. All
based on the city items in the
he represents. All collection are
items in the Great packaged in
Escapes collection a designer
are packaged in an box imprinted
imaginative window with animal
box decorated with silhouettes.
travel motifs.
Wildlife Giftbox Wildlife Giftbox
elephant giraffe
An elephant with an Steiff’s 16-centimetre ingenious design, and
upturned trunk is said giraffe is the ideal starter unmatched quality –
to be a good luck charm. piece for a new collector. packed into an adorable
If that’s the case, then He has all the quality take-along size. With his
our little baby calf is sure hallmarks of the brand – handprinted spots, he’s
to bring good fortune immaculate construction, really a little work of art.
your way. He’s sewn (Item no. 026942)
from grey mohair and
has airbrushed accents
on his feet and across
his eyes. Our baby
elephant makes a
New York Teddy bear that’s trimmed with faux thoughtful gift for a
The real Statue of fur. Around her neck, birthday or special
Liberty on Staten Island you’ll find an antiqued occasion. Like all
stands a magnificent tarnished copper patina Paris Teddy bear silver heart medallion on Steiff creations,
305 feet (93 metres) tall. of Lady Liberty herself. Chic. In a word, that’s an elegant satin ribbon. he’s entirely
While our Teddy version Her outfit is completed by how we’d describe our Our Paris Teddy is ready handmade.
is considerably smaller, a sash made of netting, a Paris Teddy. She’s sewn to walk the runways of (Item no.
she’s no less majestic. die-cut felt torch, and a from pale blond mohair the City of Lights. Won’t 026935,
Her mohair has been handcrafted felt crown. and wears an elegantly you come along with her? 11 cm)
dyed green to match the (Item no. 026874, 15 cm) tailored couture coat (Item no. 026881, 16 cm)
10 11
NEWS NEWS
Special items
GERMANY EUROPE
SNOOPY AND WOODSTOCK RIN TIN CAN
Rin Tin Can first appeared in 1960 on Rin Tin Can,
Following the tremendous success of his little the pages of "Sur la Piste des Daltons" item no. 674617,
predecessor, there is now a special treat for all fans (On the Daltons’ Trail). His original name, 23 cm,
of the unique PEANUTS character: a Snoopy and Ran-Tan-Plan, was already a reference to limited edition
Woodstock standing a proud 60 cm tall and made of Rin Tin Tin, the canine star in the United of 1,000 pieces,
mohair. States of both films produced in the 1920s RRP € 169.00.
Charles M. Schulz on his character: "Snoopy's and 1930s, and a TV series that started in
Snoopy and entire personality is a little bitter-sweet. But he's 1954. But the concept behind him was quite
Woodstock, a very strong character. He can win or lose; be a different: the dog in the comic series was quite © Lucky Comics,
item no. 658211, disaster, a hero or nothing, and yet he is simply as dumb as Rin-Tin-Tin could be smart on 2018
60 cm, everything." screen!
limited edition Exclusively available from Steiff is issuing its own version of this lovably
of 300 pieces SammlerKontor OHG dopey hound that only ever thinks about food in a
RRP € 899.00. www.sammlerkontor.de strictly limited edition of 1,000 pieces in the autumn
of 2018. Rin Tin Can is the first item in a series of well-
known figures from the popular comic series Lucky
Luke. Lucky Luke's horse Jolly Jumper and the main
character himself will follow over the coming years.
Rin Tin Can stands 23 cm tall, is made of high-quality
brown mohair, can turn his head and bend his legs.
Around his neck he wears the typical yellow sheriff 's
© Peanuts star on a red collar. As an exclusively European limited
Wordwide LLC edition, Rin Tin Can is available to order only through
retailers in Europe (with the exception of Germany,
the UK and Ireland).
GERMANY
EMIL TEDDY BEAR WITH LITTLE BUNNY
For some time now, the special items of recent years have
lacked an exclusive item that is only available in Germany.
Therefore, we are sure you will be even more pleased with Emil
Teddy bear with little bunny that any Teddy fan will love! The bear is
made of high-quality mohair; the cuddly little bunny of trevira velvet.
Emil Teddy bear with littly bunny, item no. 674532, 18 cm, limited edition
of 750 pieces, available from November/December 2018, RRP € 149.00.
12 13
NEWS CLUB NEWS
The Steiff Fashion collection 138 pieces only
First Steiff-designed collection planned for Spring/Summer 2019. Presenting the Margarete Steiff edition for 2018.
After seven years of successful collaboration, Margarete The peak. The pinnacle. The zenith. The capstone. These
Steiff GmbH has decided not to renew the licence superlatives only begin to describe the coveted Margarete
agreement with Kids Fashion Group GmbH & Co. KG Steiff black label edition for 2018. Steiff has summoned all
(formerly Josef Kanz GmbH & Co. KG), which expires our creative and technical resources to bring you a Teddy
at the end of 2018. As a licensee, Kids Fashion Group bear set that is truly unequalled in the company’s history.
GmbH & Co. KG produces and distributes Steiff 's
children's fashion collection. Steiff will in future look
after this division itself.
In the Roaring 20s, there was a for around 91,000 Euros (109,000 the company and an unparalleled
tremendous demand for colourful USD). opportunity for a select group of
Steiff Teddy bears with happy Steiff is breathing new life only 138 collectors.
The fashion collection amounts Margarete Steiff GmbH wishes them for the past seven years. We faces. One very famous example, into this storied design for an
to 25% of the company's turnover, to reinforce its international are looking forward to the new the Harlequin bear, was made as a exceptional special edition which Fabric – Teddy bear
and has in recent years become an alignment and reach additional challenge of running the fashion one-of-a-kind sample in 1925. In stands 50 cm tall. From weaving Tradition meets high-
important division for the brand. markets. collection independently in the 1999, he sold at a special auction to sewing to design to packaging, technology in the special material
Steiff believes the segment has Since 2009, Kids Fashion Group future." The licence agreement the Margarete Steiff Harlequin which serves as the Teddy bear’s
tremendous potential, and now GmbH & Co. KG has developed expires at the end of 2018. This bear, accompanied by an coat. Traditional alpaca yarns are
wants to continue to develop it in Steiff 's children's collection in close means that the Spring/Summer enchanting Harlequin woven with modern metallic Lurex
line with the company's general collaboration with the company. 2019 collection will be the first one remake of the famous threads to create a luxurious and
growth strategy. To this end, the Steiff Managing Director Peter that Steiff will design itself. "Elefäntle," represents lustrous Teddy bear fabric that is
fashion collection needs to return Hotz: "We have always worked well Steiff 's fashion range for an outstanding completely new.
to the parent group. Furthermore, with Kids Fashion Group GmbH & children consists of two collections, achievement for Lurex threads are created from
by taking on its own fashion line, Co. KG, and we would like to thank one for the spring/summer season a synthetic film on which a layer
and one for autumn/winter. They of gold has been vaporized. This
contain clothing and accessories unique yarn is produced in South
for babies and children from ages Africa and presents numerous
0 to 6 years. Every item shows production challenges through
the trademark in the form of the cutting, sewing, and finishing
the famous bear's head with the processes.
"Button in Ear" in Steiff plush, or
the Steiff label. The collection is Fabric – "Elefäntle"
available from Steiff shops and Genuine mohair, a legacy
retailers all over the world. material for Steiff, is used for
the little Harlequin elephant that
accompanies the Teddy bear. The
elephant wears a saddlecloth of
yellow Nappa leather. Its tusks
have been carved by hand from
mammoth fossils that are as much
as five million years old.
14 15
CLUB NEWS CLUB NEWS
Eyes
The Harlequin Teddy bear
features handmade glass eyes.
Onyx beads are used for the
"Elefäntle" eyes.
Brand marks
Both pieces of the set wear
Nose a polished stainless steel
The bear’s handmade nose is button and a woven black
made of black Nappa leather and is "Margarete Steiff Edition"
supplied by a local organ-building label in their ears. Harlequin Teddy
firm in Giengen. This company is bear features
"just around the corner" from the Packaging a nose of black
Steiff factory. In addition to organs, Luxurious, exquisitely Nappa leather as
it produces special orders such as crafted packaging is well as paw pads
the voices for select Steiff animals. used for this exceptional made of yellow
set of collectibles. The box is Nappa leather.
Paw pads manufactured by the Kundner The little
The Teddy’s paw pads are made company, a Steiff supplier since elephant's eyes
of yellow Nappa leather. 1928. Kundner specializes in organization verifies that paper are made of
exclusive packaging in small products have been sourced in an onyx beads and
quantities. The company employs environmentally-friendly, socially its tusks have
just 60 workers, 30 of whom work responsible, and economically been carved
at home. viable manner. Finally, the Teddy by hand from
The Harlequin set box, which is bear and elephant rest in a bed of mammoth
cherry red outside and grey inside, excelsior that has been specially fossils.
is made of 100 per cent recycled coloured light blue to create a
paper that is certified by the Forest dramatic impression. The set comes
Stewardship Council. This with a booklet and a certificate
signed by the Management of
Margarete Steiff GmbH.
Will you be one of the lucky
138 Club members who will own the
alpaca/Lurex Harlequin Teddy bear
and "Elefäntle" set? There’s only one
way to be selected – complete and
return the order form in this issue.
Good luck!
16 17
STEIFF INSIDE STEIFF INSIDE
A family affair
Announcing a new series inspired by cherished Steiff family photos.
Steiff toys make childhood magical. So just imagine the wonders Do you still own the Zotty?
of growing up in the Steiff family, surrounded by an awe-inspiring Yes. He sits on a shelf in my
menagerie of playthings with the famous "button in ear." home office, below a print of the
For Peter Hotz this scenario isn’t a dream — it’s an important part Steiff family tree. He still has his
of his youth. Mr Hotz, who is Steiff ’s new Managing Director (and "button in ear" and ear flag, but his
Margarete Steiff’s great great grandnephew), spent his boyhood paper chest tag is no longer there.
around the Steiff company — playing among the Teddy bears, riding He’s still in good condition, because
animals, puppets, and animated displays that are the objects of he is a Steiff !
fascination for collectors around the world.
What was it like growing up
in the Steiff family?
Margarete’s brother Friedrich
Managing The Steiff Club magazine On what occasion was the What were your emotions had nine children, so there were
Director Peter recently sat down with Mr Hotz gift presented? upon receiving the Zotty? plenty of cousins to play with. At
Hotz with one of for a brief discussion about a It was after a photo shoot for You sometimes hear collectors family gatherings, there would be
his most beloved captivating new collection of a Steiff advertising campaign. describe "falling in love" with a 100 people or more. The younger
bears: the Zotty. family-related Steiff collectibles I was the model in the picture. particular bear or animal. That’s family members would ride the
coming next year. This new line Occasionally a child in the Steiff what happened to me with the riding animals, have races in the
will bring to life the favourite family would pose in this way. Zotty. Of all the many toys in the wooden go-carts, fly Roloplan kites,
Teddy bear or animal of various During the shoot, I was surrounded room, he was the one who really and watch the moving displays.
Steiff family members as limited by many different Steiff animals, caught my eye. I knew he was the There was one room where all the
editions. It will include a reprint but I had my eye on the Zotty bear one I wanted. latest novelties in the Steiff line
of the vintage photo of a family all during the session. At the end of were presented. We were allowed to
member as a child with their the shoot, the bear was given to me. What other Steiff bears or go in there and play as much as we
best-loved Steiff toy. This picture animals did you own? wanted.
will be presented in a custom- Who gave you the Zotty? As a part of the family, I, of
made frame inspired by the The photo in which I appeared course, had many Steiff animals. Why do you feel the Steiff
green glass windows in the Steiff was taken by my uncle Jörg Among them were a zebra, lion, brand holds such fascination for
factory. The series will begin Junginger, the head of marketing hedgehog, fish, dog, cat, crocodile, people of all ages, all around the
with a reproduction of Mr Hotz’s for Steiff at that time. Mr Junginger and many others. I also had several world?
beloved Zotty. Here’s a recap of our was the great-grandnephew of puppets. I specifically remember Because they are handmade,
conversation with the Managing Margarete Steiff. He is the one a policeman puppet from the every plush animal we create has
Director about his Teddy bear. who gave me the bear. (Editor’s Punch and Judy stories. I also had an individual expression that
note: Long-time collectors may several old Steiff animals from my makes them special. There is a
Steiff Club magazine: When remember Mr Junginger. He grandparents, which would be very connection between the animal
did you receive your Zotty? appeared at many Steiff events desirable to collectors today. and their owner. You can entrust
Peter Hotz: He was given to me around the world, meeting your secrets to a Teddy bear.
in 1973, when I was three years old. collectors and signing their bears – They become your friends for a
I never gave him a new name. I just sometimes as many as 1,500 lifetime. Such is the case with my Editor’s note: The special Family Memories series will be launched in
called him Zotty. autographs at a time!). Zotty. 2019. Watch the Steiff Club magazine for more details in future issues.
18 19STEIFF INSIDE STEIFF INSIDE
The ALLIGATOR company
A tribute to Richard Steiff 's vision.
Margarete Steiff 's nephew, Richard Steiff, is probably best known It is interesting to note that this The ALLIGATOR
for inventing the jointed Teddy bear as we know it today back in Steiff-owned company is named group is the
1902. However, Richard was a creative genius who invented many after an animal, much like the ones worldwide leader
other interesting and innovative items in the first quarter of the produced by its plush division. In in air valve
20th century. These included the Roloplan kite, a gun that shot the early 1920s, when the business technology.
around corners, and a suit that did not require a tie. was launched, companies were
frequently named after animals.
Richard Steiff wanted this new
construction, and venture to start with the letter "A",
Richard was also fascinated Steiff had its own in-house metal topping 65 million euros annually. marine applications. Most so it would be first in the phone
by valves – those devices that turning shop. This facility produced Its brands include ALLIGATOR, are made from plastic, rubber, book. He originally hoped to
allow items (such as tires) to be special metal components for its EHA, and STOMIL. Most of the aluminium, stainless steel, brass, name the company "KROKODIL"
Richard Steiff, inflated and hold air pressure. jointed and novelty products. Right company’s sales are to major car or steel components. The overall but ALLIGATOR was a better fit.
inventor of the He personally designed specialty after World War I, the demand for manufacturers and suppliers, as and structural integrity. This is time it takes to manufacture At the time, businesses could
Teddy bear and valves for bicycles. His passion for bicycles increased enormously. well as tire supply wholesalers. no surprise, as the company's a valve from start to finish not trademark animal names, so
founder of the valves helped to create another The Steiff factory had the capacity, The company maintains satellite brand slogan is "Innovation and varies depending on its size and the company's original business
ALLIGATOR Steiff family business in 1920. ability, and willingness to produce offices in Poland, the United States, Safety Since 1920!" ALLIGATOR'S complexity. The actual assembly name was ALLIGARO. Many years
company. Still thriving, this company is bicycle tire valves – thanks to China, Japan, and South Korea. valves are integral components of process usually only takes a few later, the enterprise was officially
today known Richard Steiff 's creative vision and It employs over 600 workers many passenger and commercial minutes. However, since a valve rebranded as ALLIGATOR.
as ALLIGATOR business sense. In 1920, Richard worldwide. ALLIGATOR's catalogue vehicles, bicycles, medical devices, consists of several components –
Ventilfabrik launched the organizationally contains more than 4,000 products, toys, and fire extinguishers. They each individually manufactured
GmbH. independent ALLIGATOR Valve including more than 1,000 different also have many power supply, using very different processes – the
Many Steiff Factory. This new specialty division valve types. Remarkably, the environmental protection, total cycle time is much higher.
enthusiasts helped the company to regain some company sells over one million
are surprised business traction that had been lost parts per day, with more than half
to learn that due to World War I supply chain of those products exported to 116
the worldwide and distribution challenges. countries around the world.
headquarters of Today, ALLIGATOR is the ALLIGATOR'S valves are made
the ALLIGATOR worldwide leader in air valve to the highest quality standards
company are technology, with global sales and are known for their durability
located right on
the Steiff campus
in Giengen,
Germany.
ALLIGATOR is a
core member of
the Steiff family
of businesses.
From the turn of
the 20th century,
20 21STEIFF INSIDE STEIFF INSIDE
A company within a company
Meet Ruth Richter, manager behind Steiff ’s corporate business accounts.
Collectors aren’t the only ones who love Steiff ! in costume). We are very involved prepare a new Corporate Business food and beverages, household
Corporate businesses frequently use Steiff Teddies and other in product management and Catalogue. This year, we were also appliances, work-wear, jewelry,
animals to promote their products and services. The reason? development. an exhibitor at several fairs: PSI - automotive, health, finance and
They’re an effective, high-impact way to get a company’s Düsseldorf; Giveaways - Stuttgart; service companies, chemicals,
message understood across all types of audiences. What factors influence the Haptica - Bonn; Spielwarenmesse sports teams, tourism, and
types of items that can be chosen - Nürnberg; and Merchandising museums.
to personalize? Messe - Hamburg. Each December,
Our customized programme is we have our own Corporate Share the story of a
Ruth Richter Steiff’s Corporate Business influenced by the world of fashion. Business-branded gift (along with a successful collaboration with
likes to spend Department helps companies So we have to be up to date with card) for our best customers. a company using the Steiff
her free time in create customized products the latest trends. That means corporate business department.
nature. Here she that generate sales or increase that we must think about new What kind of recognition has The most valuable and
is accompanied awareness for their brands or accessory items like hats, scarves, the department received for its successful story is the collaboration
by the beaver businesses. We sat down with Ruth hairdressing items, socks, and so efforts? with Miele. We produced a bear
which was made Richter of the Corporate Business on. All those items are printable We have received two Promo- which is safe for tumblers (washers
exclusively for Division to find out more about all-over so the customer is able to tional Gift Awards. One in 2017 for or dryers). Miele did a loyalty
the STIHL this fascinating "company within a bring in their corporate colours the Stihl Beaver and the other in programme with the bear. All
company. company." and design. The new articles 2018 for the FC Köln Studio Goat. customers who bought a tumbler in
also have to be passed through 2017 received the Steiff Miele bear
What is your official job title? the toy-regulation department How did you become involved packed inside in a gift box. This
My official job title is "Area Sales before we can bring them to the with Steiff? How long have you was presented on the ITB in Berlin
Manager Corporate Business." market. For the baby segment, we been with the company? (fair for household appliances)
initiated a laser-printing process, I was employed for 10 years with together with a wonderful film.
What does the corporate so individualization of this range the porcelain producer Rosenthal,
division do? is also possible right now. We are where I worked in the Corporate Do you keep any of the pieces
We have many different developing a programme consisting Business department before produced for Corporate Business
tasks. In one way, we are a little of existing baby playsuits, baby coming to Steiff. I have been with for your own collection?
company within the Steiff company. hats and baby socks. The Corporate Steiff since 1 April 2013. Yes, the Stihl Beaver and the
There are many aspects to the Business customer can use these Nolde Goat.
department. We are the ones who with imprinting for a friendly How long has the company
prepare proposals and offers for "welcome to earth" present for been engaged in doing corporate Is there anything else you’d
corporate businesses who want newborns. items? like to add?
to work with us. Sometimes, this The first CB product was the Yes, we have a new kind of
is a customized project offering How do you make customers Michelin-Mascot done in 1913. business within the Corporate
individually printed clothes on aware of the services that Steiff Business area: Museum shops.
existing bears. In other instances, Corporate Business can offer? What types of businesses This is a brand new distribution
we help companies create a There are many different ways. have utilized the services of the channel for us. So far, we have
complete individual mascot. We We prepare three printed flyers corporate business department? done the Nolde goat for the Nolde
can also customize existing items each year: Easter, Summer, and We have served the following Foundation and the lion for the
or create "walking acts" (mascots Winter. And every two years we industries: cosmetics, engineering, Pergamon Museum in Berlin.
22 23DISCOV ER IES
Secrets from the archives
An ongoing look at rare, unproduced creations from the company’s past (6).
We visited our archives again to search for
products that have never been produced and
are believed to be one-of-a-kind items.
Have a look!
Owl
This owl appears to be a balance him, "tucked back" wings,
variation on Steiff 's 28 cm Studio and a prominent facial mask with
screech owl from 1981-1988. It a rubber beak. This particular
was a sample made by our former example has oversized black eyes,
designer Josef Fink in 1981. This while the 1981-1988 standard line
owl is made from long, lush woven version had golden yellow and
fur that has been airbrushed black eyes. This version is light tan
to resemble feathers. Like the with vertical "feathering" while the
standard line Studio screech owl, 1981-1988 standard line version
this owl has flat, airbrushed, had scalloped feathers.
fabric feet designed for standing,
prominent tail feathers that help to
Fox
This specimen a red-brown body and white
appears to be a highlights. This example from 1935
variation on the is made from brown tipped wool
company's legacy plush and has a white chest and
standing fox pattern sideburns. He may have been a trial
that was produced variation on this popular pattern.
starting in the mid- Wool plush was a popular, durable,
1930s. This pattern and readily available material that
also was produced was used on many of the company's
post-war from 1949- legacy products in place of more
1957. This fox design traditional mohair fabrics from the
was traditionally early 1930s through the very early
produced with 1950s.
...continued next page
25DISCOV ER IES C U LT U R E
E-mail from the deep
Greetings from 'Oscar'.
...
Scorpion and bugs Dear Steiff Club member:
Given their chenille pipe
cleaner legs and ephemeral Chances are, you don’t know that much about me. But I’m a very interesting creature!
construction, these Let me tell you a few things which may surprise you. Did you know I have three hearts, eight
miniature items were made tentacles, and blue blood? On average, I’m five metres (16 feet) long and weight 50 kilograms
in the 1950s. These bugs and (110 pounds) – though some of my relatives are much larger or much smaller. I am considered
the scorpion may have been one of the most intelligent animals in the world. But my brain doesn’t do all the thinking. Two-
prototypes of items that did thirds of my brain cells are divided among my arms. This allows me to perform several tasks
not make it into a series of similar, as mohair or felt. A very at the same time. I love shiny things. My family and I swim along the ocean floor looking for
unconventional field, forest, and similarly designed pair of glittery objects to take home and arrange into "octopus" gardens. You see – like many Steiff fans
water animals that debuted in insects including a wasp – we’re collectors, too! Since I can’t live outside of water for very long, it would be impossible
1960. Perhaps the best-known and a grasshopper sold for me to be your take-along pet. But Steiff has made a cuddly soft octopus who’s ready to be
examples of these standard line for over 5,000 Euros at your friend. I hope that every time you hug him, you’ll think of me – one of the most smart,
"creepy crawlers" are Eric the bat the annual auction of beautiful and graceful creatures of the deep.
(1960-1962), Spidy the spider (1960- the 2002 Steiff summer
1961), Crabby the lobster (1963- festival. Sincerely yours, Oscar octopus
1966), and Nelly the snail (1961- The Octopus is 46 cm in size
1963.) These were also constructed and will be
from unusual materials as well available as of
October. (Item
no. 062179)
26 2728 29
PORTR AIT PORTR AIT
A special shoppe’s specials
After 43 years, The Toy Shoppe continues to add extra fun.
Cheshire Cat
(item no. 683268)
The very first box opened at the Toy Shoppe was filled with
magic... Steiff magic. Owners Danny and Barrie have since Chip and Dale Set
worked closely with Steiff to create many popular editions (item no. 683282)
exclusively for their collectors. They have only two firm rules.
First, an exclusive must have an immediately identifiable Mochi Mini Panda
essence of Steiff in the design. Second, it has to be fun. with Cart
(item no. 683510)
More than 4,200 miles west of special extra to their collecting. In famous gold from these tags. The
the factory in Giengen, Germany, the 1990s, they took a huge leap edition also includes a fine metal
a passion for Steiff is alive and of faith and commissioned their medallion designed in the bear
thriving at a family-owned shoppe first exclusive edition. Danny head motif that can be personalized
in Richmond, Virginia. The Toy remembers: with laser engraving. The edition
Shoppe’s history with Steiff "At first we were amazed at the has many touches to honour Steiff,
began even before the shoppe amount of effort involved in the all centred around a happy Teddy
opened when Danny fell in love design and creation of each Steiff bear.
with the quality of design and edition. It is truly astonishing. The Many of The Toy Shoppe Gift Bear perfectly. We’ve
craftsmanship he found in their number of people involved... all exclusives have been bears, while been delighted with the
creations. With this spark, The Toy working together so that when you others, like the panda with bear response we have seen for our Introducing Bleu,
Shoppe nurtured a spirited group hug your Steiff friend for the very cart or Teddy with personalized exclusives", added Barrie. first in the
of enthusiasts over the following first time, he’s perfect." medallion, are based on those In the early 1900s, Steiff panda with special cart accessory "Squeekers"
decades, always trying to add a More than twenty classic Steiff icons that are so produced a variety of wooden toys designed just for him. Soon after, series of mice
exclusives followed. These familiar to generations. It is this in addition to their plush line. a family of little "Squeekers" are from The Toy
Inspired by time-consuming passion type of out-of-the-box design Combining their fondness for expected to join The Toy Shoppe’s Shoppe.
visits to the projects often took years that has made their exclusives so those vintage wood toys with the very exclusive family of (item no. 683428)
Steiff factory from start to finish, but popular. iconic Steiff logo, The Toy Shoppe Steiff editions.
Danny and the response from "When ordering introduced the Steiff Bear Cart in
Barrie always collectors continued Club memberships 2018, a nostalgic accessory
reach into to be very positive. or renewals from with universal appeal.
Steiff’s history Teddy, The The Toy Shoppe,
for designs that Commemorative members receive an More exclusives
have signifi- Chest Tag Bear, added bonus in the planned for 2018
cance for their celebrates the form of this The Toy Shoppe has
collectors. bear head chest custom- two more exclusive editions
tag used by Steiff made, planned for release this
from the 1920s to the wood chair year. First is the Cheshire
1970s. The Toy Shoppe worked designed Cat from Disney’s 1951 classic
closely with Steiff to create a to fit the film, Alice in Wonderland.
custom mohair based on the 2018 Club Next will be Mochi, a petite
30 31SERVICE SERVICE
Questions and answers
? ?
EX P ER T IN
Do you have a question concerning a Steiff item? Find out more here! FO :
Wooden train
s were one of
hits of the St the major
eiff company
to 1974, diffe . Fr om 1916
rent versions
almost consta w er e found
I have a very old brown Steiff Teddy bear on Unfortunately, I am unable to find the Steiff ntly in the St
What is parti ei ff ra nge.
wooden wheels, and I would like to know whether wooden railway shown in the enclosed photograph cularly intere
fact that the st in g is the
trains "110"
you can perhaps give me any further information in any Steiff shop or in the Steiff museum. I wonder produced fro and "140"
m 1969 were
about him? Could you perhaps estimate when he if you could provide me with any information independent Steiff's first
wooden toys
was made? Would it also be possible to have a rough (catalogue, year, name etc.)? time, wooden . Be fore that
items were de
idea of his value? B.S., by e-mail mainly as ac si gn ed
cessories for
K.S., by e-mail EX PE RT IN FO : felt dolls.
Bears on wheels are Your wooden train is the "Lorenbahn" 8420/08. It is
already mentioned
Your beautifully preserved bear on wheels is a model in the Steiff catalog
ue of 1894. We have
part of a series of three different trains of this kind.
that was first introduced in 1928. The bear was almost no idea of wh The "Lorenbahn", "Groteskbahn" and the passenger
at these very early
originally available in sizes 35 cm and 43 cm, and versions looked like, train "Kleinbahn" were new products in 1969, and
which until 1902
other sizes were later added. This brand-new design actually resembled were in production until 1973/74. In the catalogues of
an opossum more
with the inserted, slightly lighter mohair snout than a brown bear. the time, particular mention was made of the fact that
On some of these ea
examples, the whee rly
matched the taste of the time, and just a short time l axles are worked the carriages could be detached. This was achieved by
through the legs. Be
later was also seen on Teddy bears such as "Teddy cause of the unusua
l means of a kind of double press stud solution for the
design, the remark
Baby" and "Dicky". Your bear on wheels could be the able attachment of plastic connectors. As well as these trains, the year
axles and the fact tha the
43 cm version, item no. 1343b. Unlike the bears in t Steiff did not use 1969 brought an abundance of new items in wood.
the button as the tra
the main series, these "b-series" bears do not have demark at this time, In the main, these toys – like your Lorenbahn – were
these examples, wh
the built-in voice. In a new products supplement of ich are extremely rar made of two different woods; others had burnt-in
anyway, are in the e
majority of cases no
1928, this series is also described as a simplified recognised as Steiff t artwork. Almost all of the toys made after 1969 were
products.
series. The b-series was made until 1935, and was only in the programme for a fairly short period of
long considered the forerunner of the more lavish time, and were no longer available by the middle of
main series. However, both series are included in the the 1970s. So this explains why you were not able to
1933 catalogue. It is possible to date your bear more find the train in any of the shops. Of course, the Steiff
precisely within the entire production period from the museum can only ever display a selection of the entire
Bear on wheels remainder of the yellow ear tag to 1934/35, as red ear product range, so it is quite possible that certain toys
1343b in the tags were used before then. We regret we are unable might not even be found in the extensive historic part
Steiff catalogue to estimate the value for you as we do not follow of the exhibition. Wooden toys of the 1970 era are quite
of 1933. developments on the collectors' market.
common on the secondary market, Extracts from
and are gaining in popularity – the brochure
especially if they still have the "Steiff – ganz
original packaging. neu mit Holz"
("Steiff – brand
new in wood")
of 1969.
32 33PA S S I O N S PA S S I O N S
Inspired by Steiff
Writer/educator shares her love for the brand.
In today's issue, we introduce two Club Museum. I was thrilled with the
members who share with us their delight presentation of the Steiff toys. My
in Steiff and collecting, and talk about their husband photographed me there
other associated hobbies. We spoke to next to a life-sized teddy bear. I
Monika Hoßfeld and Rex Ide. became a member of the Steiff Club
the same day and have been visiting
the Steiff Summer in Giengen and
the club events in Frankfurt since
Where do you live and what a fox I loved to play with. I came up then.
do you do for a living? with stories in which the fox played
I live in Maintal, which is located the main role. The fox was the only Do you collect anything else
near Frankfurt. I am an educator Steiff that I owned. I still own and besides Steiff? If so, does Steiff
by profession and ran a day-care love him today. We children of the play a role in this collection? where a Teddy bear stands behind room. The paper teddy bear, a Please find more
centre for many years. At work I post-war generation did not have I have been collecting sugar the counter as a seller of sugar replica from the year 1919, stands information
liked to work with both older and many toys at the time. packets, sugar cubes, and sugar cubes which look like coffee packets. in a showcase. My nickname is on the book at
younger children. Now I am retired. Looking at the animal photos, sticks for 50 years. I often visit I can combine my hobbies very well. "Mäusle," so I placed several small www.monika-
How did Steiff serve as I came up with the idea to have international sugar exchange days. Steiff mice in the bedroom. The hossfeld.de
inspiration for you as a writer? Is children perform some scenes in In my collection, there is also a Tell us more about your Steiff School with the little animals
writing a full-time or part-time the book. I noticed that certain picture of a teddy bear on a candy collection; do you have a sitting in school benches is also in
job for you? Tell us in particular animals are very well suited for bag. The little Steiff Teddy with the specialty? my collection.
about your trip to Africa. this. Elephants, giraffes, zebras, Steiff sugar cube in his paws is the I mainly collect bears, but also
Creative writing was just a monkeys and other "wild" animals highlight in my collection. Equally other animals. The little Club bears What criteria do you use
hobby and not my job. When I stimulate children’s imaginations. unusual is a small antique shop are standing on a shelf in the living to select a Steiff item for your
retired, I wrote more and more. The text of my book is suitable collection?
First, they were short stories and an for children to read aloud. They The Steiff articles have to appeal Beary sugar
adult crime thriller. Also narrative also like to read it themselves and to me. The eyes and the facial packets are, of
Monika Hoßfeld stories for children and articles and enjoy the colour photos. I am often expression of the animals are the course, also part
has been a Club travelogues for newspapers. invited by schools to readings. The most important things. When I of the collection.
member since In 2013, I took a long trip to book is called "When the elephant think up stories, my collectibles can
2007 and is an South Africa with my husband. blinks and the leopard yawns," play a role in them. The size of the
enthusiastic We wanted to observe "wild" (www.monika-hossfeld.de), the animals that I buy must also fit the
collector. animals in their natural habitat. images used for illustration are existing animals.
Over two safaris, many animal photographs taken by my husband.
Tell us something about the photos were taken. The Kruger What are the three favourite
early Steiff articles that you National Park has remained an Tell us what inspired your pieces in your collection?
owned and why they were so unforgettable memory. When I interest in the Steiff Club in The little Steiff bear with the
special to you. When did you returned home, I decided to write 2007. sugar cubes in its paw, the paper
receive these items? down the experiences of the safari I spent my holidays in spring bear (replica), and a small Alfonzo
As a little girl, I got my first Steiff in a way that was understandable 2007 in the Swabian Alps. On a bear.
in the 1950s. It was a hand puppet – for children. trip to Giengen, I visited the Steiff
34 35PA S S I O N S PA S S I O N S
Picture perfect
Collector captures Steiff items in amusing calendar photographs.
Which article have you How do you present your What advice would you give Rex Ide tells us about his passions: collecting,
always wanted from Steiff, collection? Do you change your to someone who wants to start photography and creating delightful calendars with
which has not been produced exhibits during the year? collecting? captions to make you chuckle.
yet? I arrange different "scenes" in Again and again, I would say:
An original replica of the two rooms of my house, which I be guided only by the appearance
Paddington bear for the German sometimes re-arrange when I buy of the Steiff animals. Buy only
collectors' market. This would be my new collectibles or get them as a such animals that appeal to you Where do you live and what When did you first become years later, I remembered this
dream item. present. personally. do you do for a living? aware of the Steiff brand? Did and bought her a Steiff animal. It
I live in a small town near you grow up with it or did you was a snowman with Teddy bear
Lübeck, which is in the far north discover it later? ears. It was enchanting! While in
Monika Hoßfeld part of Germany. I am employed in Since my father gave Steiff the shop, I took a Steiff Club leaflet
has lovingly Hamburg as a claims processor for animals as gifts to my mother, with me. I completed the form and
arranged an insurance company. my brothers and I grew up with joined quickly. After receiving the
her Steiff the brand. When I was looking Club teddy bear in 1997, I was soon
miniatures. for a gift for my mother many hooked!
Rex Ide with
his huge Steiff
collection.
Collectors items
that complement
each other well:
Steiff Teddy
bears and sugar
packets.
36 37PA S S I O N S PA S S I O N S
of Teddies in the garden and What are the three favorite
take pictures of them, it may be pieces in your collection and
appealing at first. But it quickly gets why?
boring. I try to tell a little story with 1. The "Original" Teddy (made
my photos – something that will from 1950 through 1966) is
make you smile. particularly appealing to me. As
children, my brothers and I were "Rebellion!"
Tell us something about the allowed to play with and toss
design of your calendars. What around a 65 cm "Original" Teddy. "Single parent,
is the inspiration for your photos Even though he occasionally served two children,
and captions? as a projectile, he survived safely! and a dog."
I often get the ideas from 2. I would also choose the
"Walkies meeting." Tell us more about your Wray); and items made for Japan everyday life. I try to make dry "Propeller-Hase" (the "Happy rabbit")
collection; do you have a (Godzilla, Teddy Sailor, Muffler, the topics interesting by adding Teddy from 2002. With his very long ears,
specialty or theme? Ohto Bear with teeth and claws). bears. Then the topic (such as an he fascinates me. He is an extremely
My main focus is Steiff items Bears from Teddy Bears of Witney ordinary family) automatically friendly-looking Steiff animal.
made entirely of natural materials. are a part of my collection, too. turns funny. An example is 3. The small blonde Club gift
This includes mohair, alpaca, or felt. my "Rebellion" photograph in bear from 1997 is also on my list.
These animals also must be stuffed What do you find so which three mice rebel against a He was the first article in my
with wood wool, kapok, or wool. fascinating about Steiff replicas? hangover. collection. He is also the only
In addition, they must have eyes They correspond to my themes articulated and wood-stuffed
made of glass or wood. I focus on as closely as possible, including my Often the love for Steiff is miniature Teddy since 1964!
Teddy bears and naturalistic bears preference for natural materials. passed on from one generation
first. But with the variety to choose Recently, the replicas have become to the next. Are there also Steiff What advice would you give
from, it’s difficult to stick to my own even more attractive. This is collectors in your near or distant to someone who wants to start
theme criteria! because they are more faithful relatives? collecting? "Very Scottish!"
A special branch of my collection to the originals, with authentic- My mother is still collecting, but One should not collect based on
includes older Steiff animals looking reproductions of tags and only the Steiff animals I give her! economic criteria — such as the
marked with the bear head insignia. the "button in ear." Replicas are resale value — but with the heart.
These were made during the post- not that hard to get, so I like to buy Besides natural materials, Collect what appeals to you. But
war years from 1949 through 1971. them in pairs. what criteria do you use to select you should curb yourself with a
From this period, I collect by topic – a Steiff item? unifying theme. Otherwise your
such as Zooby, wild animals, forest Where did you learn the art Above all, the Teddy or animal collection will get out of control!
animals, "Original" Teddies, and and science of photography? Did must "speak" to me; it must have The selection available for purchase
the big Zotty family, which includes you study it in school or are you something new or special about it. is just too big and too tempting not
Zolac, Orsi, Lully, and Floppy. self-taught? Like Godzilla, for example; you don’t to have a theme!
Special country editions are also I have been taking photographs see a Steiff animal like this every
part of my collection. These include since early childhood – but Teddy day! And of course, the item must fit
items made for America (such as bear photography is a special into one of the theme categories that
the Nimrods or King Kong and Fay challenge. If you place an armful I am currently collecting.
38 39CONTEST CONTEST
Test your knowledge!
Combines
three colours
and is
embellished
with four
spots of
bright
Find the solution and win. yellow
In this Club magazine, we invite you on a tour of the
Steiff collectors' range. What items were in the Collectors' Lady bunny Gave a
catalogue for spring? Which ones are we presenting in loves life on dangerous
the farm – and
the enclosed Collectors' catalogue for autumn and winter? this year is also
witch the
decisive
And which of them are in this contest? * a movie star push
Enter the contest, and you could win one of ten valuable
prizes: Steiff's
"First
»» 1st prize: a Steiff item worth € 250.00 Lady" –
»» 2nd prize: a Steiff item worth € 200.00 in gold
silk
»» 3rd prize: a Steiff item worth € 150.00
»» 4th – 10th prizes: a Steiff item worth € 50.00.
(All items of your choice and subject to availability.)
His trademark
A flower-lover with
is the top hat,
a weakness for
but it's his
big emotions and
last name
Is it worth it? It's worth it! soft pastels
we are
And the guessing is fun, too. looking
This is what you have to do: for
Typical: This
»» Each of the ten circular images »» Send this word to us by kitty sneaked
contains a section of the item we 31 October, either by email her way into the
are looking for. There is also some to contest@steiff-club.de or contest – and the
heart of a fashion czar
information. on a postcard to: Steiff Club,
»» Guess the names of the ten items Margarete Steiff GmbH,
being sought – the Collectors' Postfach 15 29, 89530 Giengen.
catalogue Spring/Summer 2018 No. 4 in a series Enter the ten names that are the answers to these clues here – the solution
of sassy rodents:
and the enclosed Collectors' *Watch out: this time with a
will appear in the red fields. Good luck!
catalogue for Autumn and Winter One of the items is a cheeky sprig of holly
will help you. "outsider"... This item was
1 6
»» Write the proper name (!) of added to the range in 2017,
each item (for instance, "Lena but is no longer included
2 7
Mouse" would be "Lena") in the in the catalogues
empty fields of the corresponding mentioned.
3 8
answer boxes.
»» The stated number of letters is
4 9
correct – an additional clue for A magical
Has been
the correct solution. white post
lady with
tumbling
around the
5 10
»» Combine the letters of the bright eyes –
Steiff range
marked fields in the order and totally
since 1929 – and
devoted to
of the animals to make up the her friend
now has a drum and
a smart bow tie
solution. SOLUTION
Conditions of participation
The contest is open to all Steiff Club members (with the exception of company employees), and all that is required is an e-mail with the
40 solution (one word) to contest@steiff-club.de or a postcard. If we receive a number of entries from the same person, we reserve the right
to eliminate that person from the contest. The closing date is 31 October 2018. The winning entries will be drawn from all the correct
solutions that comply with the conditions. The winners will be notified in writing in November. The judge’s decision is final.You can also read
