CHINA IS THE FASTEST GROWING ACCESS MARKET IN THE WORLD - IN CONJUNCTION WITH CEMAT ASIA 2021

Page created by Marilyn Glover
 
CONTINUE READING
CHINA IS THE FASTEST GROWING ACCESS MARKET IN THE WORLD - IN CONJUNCTION WITH CEMAT ASIA 2021
Shanghai New
                                                       International Expo
                                                       Centre (SNIEC), China

  China is the fastest
      growing access
  market in the world

In conjunction with CeMAT Asia 2021
   Asia’s leading trade fair for materials handling,
                automation, transport and logistics

  SPONSORED BY:                                                          SUPPORTED BY:
CHINA IS THE FASTEST GROWING ACCESS MARKET IN THE WORLD - IN CONJUNCTION WITH CEMAT ASIA 2021


    LONG-TERM GROWTH PATH
    • China remains one of the fastest growing access equipment
       markets in the world, despite Covid-19. The country now
       boasts an access rental fleet with almost 150,000 machines.

    • The Chinese economy and its continuing economic growth mean
       that it remains on course for many more years of expansion.

    APEX ASIA AND CEMAT ASIA: THE PERFECT MATCH
    • CeMAT Asia is the leading trade fair for the material handling, logistics,
       factory and industrial maintenance sectors in China and attracts more than
       140,000 visitors. The show is organised by the world’s largest exhibition
       company, Deutsche Messe, and all international market players are present.

    • Holding APEX Asia alongside CeMAT Asia promotes access to a large
       audience of material handling professionals.
CHINA IS THE FASTEST GROWING ACCESS MARKET IN THE WORLD - IN CONJUNCTION WITH CEMAT ASIA 2021
• Cthe
    For   hinese    government
             access business, there arestimulus      actions
                                         a small number         mean
                                                        of very large    that
                                                                      rental   its construction
                                                                             businesses who have been
    investing heavily and expanding their fleets at dramatic rates. That has led to pressures on rental
        equipment
    pricing              market
             and a moderation  of the has
                                      rate ofrebounded
                                              investment.   quickly and was forecast to
       grow by 14% in 2020 (Source: Off-Highway Research).
    However, the market is on course to continue to expand. Why? Because there are many sectors
    for access equipment to penetrate beyond construction; because rental companies are opening
     • Cdepots
     new  hina’s andaccess
                     promotingmarket
                               access to is
                                         newon   course
                                             customers;     tofinally,
                                                         and,   expand      further.
                                                                       because the country remains
        Accessaccess
    an immature    equipment       is penetrating
                        market in comparison            new
                                              to Europe or Northmarkets;
                                                                  America. rental

       companies are opening new depots; and China remains
       immature in comparison to Europe or North America.

VISITORS FLOOD TO SECOND APEX ASIA

The second APEX Asia show in 2019 was a resounding success. Crowded aisles testify to the
remarkable levels of interest and growth in China’s powered access market. With 60 exhibitors,
the show was almost double the size of the first edition in 2017. More than 13,900 professional
visitors registered for APEX Asia 2019 and spent their time at the exhibition. Attendees included
many of the world’s largest buyers of access equipment.
CHINA IS THE FASTEST GROWING ACCESS MARKET IN THE WORLD - IN CONJUNCTION WITH CEMAT ASIA 2021
CEMAT ASIA IS THE IDEAL PARTNER FOR APEX ASIA:
 •A
   PEX Asia 2021 will be in Hall N1 adjacent to CeMAT 2021
  (there will be free and seamless entry between both shows)

 • There is a strong synergy between material handling and AWPs in
    China, with many access pioneers coming from the forklift sector

TOP ACCESS BUYERS AT
INTERNATIONAL RENTAL CONFERENCE (IRC)
The International Rental Conference (IRC) will again be held alongside
APEX Asia, taking place on Monday 25 October, 2021, the day before the show.

It will be held at a hotel in Pudong close to the Shanghai New International
Expo Center (SNIEC), where both APEX Asia and CeMAT Asia will take place.

Now in its 9th year, the successful IRC conference will again attract more
than 500 delegates, including many of the biggest rental companies in China,
Asia and the West.

The conference is a key event for the fast-growing Chinese rental market,
as well as a meeting place for Asian and global rental companies.
It will boost the number of important rental visitors to APEX Asia.
CHINA IS THE FASTEST GROWING ACCESS MARKET IN THE WORLD - IN CONJUNCTION WITH CEMAT ASIA 2021
FAST GROWING MARKET
   • Access rental fleet in China is forecast to growth from 110,000 units to more than
      550,000 by the year 2024.*

   • Sales of access platforms in China grew by a factor of five between 2014 and 2018.
      China is now one of the largest markets for powered access equipment in the world.

   • Annual demand for new aerial platforms in China is expected to
      exceed 40,000 units in 2021.

   • China is now a global scale producer of MEWPs: more than 100,000 machines were
      produced in the country in 2019, with around a half exported.

   • Chinese government stimulus efforts mean that China was the only major
      construction equipment market to grow in 2020, with sales likely to increase
      WWby 14% - the highest level since 2010-11.*

* Source: Off-Highway Research

                                                       VISIT
                                                       WWW.KHL-IRC.COM
                                                       FOR MORE
                                                       INFORMATION
CHINA IS THE FASTEST GROWING ACCESS MARKET IN THE WORLD - IN CONJUNCTION WITH CEMAT ASIA 2021
EXTENSIVE MARKETING
KHL’s extensive media reach in the international
access industry, combined with the powerful
CeMAT ASIA network in China, means that
APEX Asia 2021 will deliver a high-level
targeted audience relevant to your business.

Marketing activities to maximize exposure and
awareness of APEX Asia includeadvertising
campaigns, telemarketing, printed and
digital invitations, digital newsletters, and
social media in China and the rest of the world.

REASONS TO EXHIBIT
• Showcase your latest access products and solutions.
• Connect with prospective and existing customers.
• Support your sales and lead generation strategy.
• Meet key decision makers with budgets to invest.
• Enhance your brand awareness and gain media exposure.
• Close sales at almost half the cost of field sales calls.

  SECURE YOUR SPACE AND BOOST YOUR BUSINESS!
CHINA IS THE FASTEST GROWING ACCESS MARKET IN THE WORLD - IN CONJUNCTION WITH CEMAT ASIA 2021
BOOK YOUR STAND SPACE NOW!
Be an exhibitor at APEX Asia 2021 and create the perfect stand to showcase your:

Powered Access Products: Mobile Elevating Work Platforms (MEWPs): Self-propelled Booms, Scissor Lifts,
Vehicle Mounts, Personnel Lifts, Trailer Mounts, Low Level Access, Atrium Lifts and Crawler Mounted Platforms

Others: including Suspended Access Systems, Mast Climbers and Hoists.
Inside area of the APEX show with Mobile Elevating Work Platforms.

Non-Powered Access Products: Scaffolding, Access Towers, Ladders and Components.

                            It’s all about opportunities. So mark your commitment now to becoming a key player
                            in the Asia Pacific Region. Connect and reconnect with your target group, showcase
                            your products, meet decision makers and engage with new partners.

Costs of exhibiting

  Deluxe Shell Scheme

The Deluxe Shell Scheme will get you up and running for the show. USD 70 per sqm. (minimum of 9 sqm.)

Your stand comprises 9 sqm carpet, one information counter, 1 storage room, 1 bar stool, 4 spotlights,
one 500W socket, 1 fascia board, 1 round table, 4 black leather arm chairs, one wastepaper basket,
one pvc made graphic on top of booth.

  Space Only

A space only stand secures you a slot on the show floor and allows you to create your very own bespoke stand.

   Raw space in A Zone                Raw space in B Zone                 Raw space in C Zone   Raw space outdoor
   USD 345 per sqm.                   USD 305 per sqm.                    USD 260 per sqm.      USD 280 per sqm.

Invoicing outside China will be done in US dollars or Euros at the current rate of exchange.
CHINA IS THE FASTEST GROWING ACCESS MARKET IN THE WORLD - IN CONJUNCTION WITH CEMAT ASIA 2021
CONTACT US

 EXHIBITION ORGANISER

Marleen Jerusalem or Gerdi Hondebrink                                     apexasiashow.com
B.V. Industrial Promotions International (I.P.I.)
P.O. Box 225, 7470 AE Goor, The Netherlands.
+31 (0) 547 27 15 66 / marleen@ipi-bv.nl or gerdi@ipi-bv.nl

 SALES AGENTS

China                                              Italy
Cathy Yao                                          Fabio Potestà
KHL China                                          Media Point & Communication Srl
+86 10 65 53 66 76 / cathy.yao@khl.com             +39 010 570 49 48 / info@mediapointsrl.it

Benelux & Scandinavia                              USA & Canada
Arthur Schavemaker                                 Tony Radke
Kenter & Co B.V.                                   KHL Group USA
+31 (0)547 27 50 05 / Arthur@kenter.nl             +1 480 478 6302 / tony.radke@khl.com

France                                             United Kingdom & Ireland
Hamilton Pearman                                   Ollie Hodges
Greenwich Media Time                               KHL Group
+33 1 45 93 08 58 / hpearman@wanadoo.fr            +44 (0)1892 786 253 / ollie.hodges@khl.com

    Rest of the world
    Marleen Jerusalem or Gerdi Hondebrink
    B.V. Industrial Promotions International (I.P.I.)
    +31 (0)547 27 15 66 / marleen@ipi-bv.nl or gerdi@ipi-bv.nl
                                                                                                PRAC11/20
CHINA IS THE FASTEST GROWING ACCESS MARKET IN THE WORLD - IN CONJUNCTION WITH CEMAT ASIA 2021 CHINA IS THE FASTEST GROWING ACCESS MARKET IN THE WORLD - IN CONJUNCTION WITH CEMAT ASIA 2021
You can also read