Case Studies Remote learning in museums, heritage and cultural settings - Vol.26 2020 - Group for Education in Museums
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About Editorial through digital activities and physical packs, while university museums in Oxford and Cambridge highlight best practice in using culture to support GEM? By Devon Turner, adults and young people experiencing Case Studies Editor ill-mental health, and adults in drugs Communications Manager, GEM and alcohol rehabilitation and young people with SEN/SEND. Digital has become essential to the GEM champions excellence in learning Welcome to our remote learning museums and heritage sector in recent within museums, heritage and cultural themed edition of GEM Case Studies. years, however this year digital has settings. As a professional membership There are a myriad of projects and come to the absolute forefront. organisation, GEM members connect activities highlighted that are sure to Organisations like Historic Environment and learn together through training inform and inspire. Thank you to the Scotland, Leeds Museums and courses, continuing professional Art Fund for supporting this edition. Galleries, Egypt Centre at Swansea development, networking opportunities The impact of the Covid-19 pandemic University, National Videogame and publications like GEM Case has encouraged the sector to pivot Museum, Fitzwilliam Museum and Studies and the Journal for Education and provide increased opportunities Horniman Museum stepped up to in Museums. for remote learning both digitally, the digital plate to use materials on through delivering resources like Our VISION is of a connected and hand to create engaging videos to webinars, videos and podcasts, equipped community of people inspire creativity and keep children, and physically through posting out enabling learning across museum, families and community active through packs and providing engagement heritage and cultural settings, creating cultural engagement. resources through libraries, schools inspiring experiences, relevant for and food banks. Museums like the Jewish Museum everyone; that promote equality – London who had their successful transform and enrich lives. The lockdowns of 2020 have left many remote learning programme already people isolated and susceptible to Our MISSION is to support and in place, used the first 2020 lockdown anxiety, depression and other mental empower our community of colleagues to debut their new virtual classrooms health issues. Creativity and culture to connect and develop their programme to great success. Other have provided a lifeline to so many, and knowledge and skills to deliver learning. organisations like The Laing Art Gallery, are particularly important for the most part of Tyne & Wear Archives & Our SERVICES to deliver our mission vulnerable among us including older Museums and Archaeology Scotland include; professional membership for generations, dementia patients and used lockdown as an opportunity to everyone delivering learning across children and adults with SEN/SEND. expand pre-existing programmes like museums, heritage and cultural The tireless work of museum and Arts Award and Heritage Hero Awards settings; training and professional heritage education professionals to online to reach out to new audiences. development opportunities; 1-1 respond and reimagine what cultural support; annual conference and events; engagement looks like during a We conclude this edition of GEM Case dedicated representatives across all pandemic continues to inspire and Studies by hearing from organisations four Nations of the UK; publications inform definitions of remote learning, like Bath and North East Somerset and digital resources, support for as we navigate this new and socially (BANES) Heritage Services and The sector recruitment; conversations distant terrain. Queer Heritage Forum who have and advocacy about practice and the turned challenges into successes by Remote learning is a broad term that development of learning. working out alternative ways to host has taken on a number of meanings remote work placements – finding new within different contexts. When the ways to celebrate Pride month and teacher and learner are separated by highlight LGBTQ communities through time or distance, it’s understood to digital engagement. be remote learning. However, this experience can manifest itself in very We hope you enjoy learning from these different ways as is evidenced within case studies. At GEM, we connect and the pages of this GEM Case Studies. learn together. Let’s continue to remain The Museum of London brilliantly strong as a sector and advocate for demonstrates how to engage dementia the universal power of learning within patients with their community remotely museums, heritage and cultural settings. 02 02 GEM Case Studies Vol. 26 2020 GEM Case
Contents 02 Editorial 18 Look Think Do: creating 08 Devon Turner accessible and relevant content for schools and 04 Memories of London: families during lockdown Lockdown Lessons Kate Noble, Rosanna Evans Amy Eastwood and Holly Morrison Museum of London Fitzwilliam Museum, University of Cambridge 06 Out of Touch? Flexible Connections with 20 Getting ‘Hands on’ with Digital Community Partners Lucy Maycock Susan Griffiths, Beth McDougall, Horniman Museum Nicola Bird and Thandi Wilson 10 University of Oxford Museums 22 Virtual Classrooms: Facilitated Teaching to Schools 08 Engaging children and young Frances Jeens people with SEND virtually Jewish Museum London through lockdown Marie Kennedy 24 Home Education and Arts University of Cambridge Museums Award: Remote Learning and Progression 10 Learn at Home: Digital Morgan Fail resources for lockdown learning Laing Art Gallery, Tyne & Wear Amy McDonald and Cat Hood Archives & Museums Historic Environment Scotland 20 12 Leeds Museums and Galleries: 26 Heritage Hero Awards: Through lockdown #MuseumFromHome Learning and beyond Videos and Additional Rebecca Barclay Resources Archaeology Scotland Emily Nelson Leeds Museums and Galleries 28 Facilitating Remote Work- Placements: When work is 14 Starting from Scratch: Creating something that you do, a Digital Learning Programme not a place you go to in Response to Covid-19 Laura Nicholls Hannah Sweetapple Bath and North East Somerset 24 Egypt Centre, Swansea University Heritage Services (BANES) 16 Creating Pixelheads: 30 Queer Heritage Forum: The National Videogame Taking Museum Pride Museum at Home Online During Lockdown Leah Dungay and Jack Shoulder, Danny Tokay Dr Becky Parry Reid, Myla Corvidae National Videogame Museum Queer Heritage Forum 32 Remote learning projects 03 GEM Case Studies Vol. 26 2020
Amy Eastwood Museum of London Adults, Memories Commun ity of London: Lockdown Lessons Project Intended outcomes Challenges Memories of London aims to promote • To reduce loneliness and create a We faced multiple difficulties in pivoting the wellbeing of those living with sense of connection our programme. Trying to translate dementia. Prior to Covid-19, we offered a sensory programme to platforms • To stimulate creativity to promote a face-to-face onsite programme and that don’t permit touch or smell was wellbeing an extensive outreach programme with challenging. We embedded sensory community partners. • To replicate our face-to-face engagement through various prompts, programme for example asking participants Background to collect herbs to smell in our live • To connect personal memories to Over 72,000 people live with dementia sessions, but this relied on carers to the story of London in London today and as a museum facilitate and necessitated access to we aspire to be inclusive, accessible Intended outputs resources. Tailoring our programme to and a force for good. We developed • Creative & Connected monthly suit different stages of dementia was Memories of London in response to the hard-copy activity booklet impossible. Due to the demand for our mayor’s pledge to become a dementia- paper packs, they were generic and • London Lives podcasts with the friendly city and are working to change sometimes too challenging for those voices of those affected our organisation. The Covid-19 crisis living with advanced dementia. We also by dementia acutely highlighted the plight of struggled with evaluating our impact our older generation. Dementia is • Monthly live, online sessions on wellbeing. We did not have the the most common pre-condition to led by artists immediacy of face-to-face delivery and Covid-19 deaths with a surge of non- relied on second-hand accounts from • Online videos virus-related deaths due to isolation. carers through questionnaires. Lockdown brought considerable challenges including lack of digital access, loneliness and the immediate Q10: Which of the following words and phrases would you use to closure of vital wellbeing initiatives. describe the resource packs? Please choose 3 words. Our work became more urgent than Interesting ever before. Boring Approach Useful Our approach was flexible and Difficult responsive. We aspired to create resources that genuinely helped Easy and undertook consultation with our Fun dementia reference group, community/ Inspiring health partners and care homes. Our findings directly informed the Creative resources we developed, and we Confusing pivoted our programme to meet an Accessible immediate need. 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 04 GEM Case Studies Vol. 26 2020
This service is a valuable asset to the • Co-creation is vital to creating centre and others living with a dementia. meaningful learning experiences, a sense of connection and It reaches out to the most vulnerable in community. our community when clients have been • Cultural institutions have a responsibility to advocate for the isolating for such a long time. It keeps vulnerable in society, recognise their contributions and offer a way people engaged with paper packs and for their voice to be heard, such as podcasts, and online sessions ensure our London Lives podcasts. • Not everyone has access to people with dementia don’t feel they’re resources. If budget permits, on their own. include simple items such as scissors and pens to ensure equitable access. • As cultural learning institutions we need to think bigger, robustly Outcomes Our actual outputs included the evaluate and advocate for The outcomes for the project were following: increased investment. We really positive. We were successful in helping can change lives. • Monthly, printed booklets (also to alleviate loneliness caused by We are continuing to offer these downloadable) Covid-19. Partners sighted our activity resources until the end of 2020 booklets as a ‘godsend’ for those • Monthly podcasts with interviews and are frequently adapting. In the clients who were housebound. of those affected by dementia future we will consider offering a ‘The pack complemented the online • Monthly live online session led by combination of onsite, outreach and sessions … All together they were an artist online resources. like threads weaving a web of care • All resources were linked to one seemingly light and fragile, and yet so object/theme from our collections bouncy and bright!’ Our survey also revealed that the Lessons learned resources impacted positively on • Cultural provision is not just a nice wellbeing. This graph reveals that add on, it’s essential to combatting people felt overwhelmingly ‘happy’ social isolation and loneliness. and ‘relaxed’ and we successfully connected individuals with the story • Actively engaging in creative of London. processes through museum learning is vital to wellbeing. • A blended approach for remote Find out more learning is most effective; digital engagement is ideal for reaching Memories of London is funded by those with advanced dementia the Greater London Authority who cannot travel, and non-digital www.museumoflondon.org.uk/ resources are critical to those with memories/creative-connected limited internet access. www.museumoflondon.org.uk/ memories/london-lives www.museumoflondon.org.uk/ memories Amy Eastwood Memories of London Programme Manager aeastwood@museumoflondon.org.uk Marina Spiteri Memories of London Programme Coordinator mspiteri@museumoflondon.org.uk 05 GEM Case Studies Vol. 26 2020
Susan Griffiths, Beth McDougall, Nicola Bird and Thandi Wilson University of Oxford Museums Out of Touch? Commun ity Flexible Connections with Community Partners Project Approach • Continue to stay connected and During lockdown, the Community As far as possible we wanted our engaged with our audiences Engagement Team tested new community partners to have the same • Provide an alternative to online methods to support community quality experience as an “in-person” content groups with activities for wellbeing. session, albeit from a distance. Instead Each activity was developed by of translating our existing sessions • Develop resources deliverable to listening to long-term local partners to virtual, we focused on supporting multiple community partners and working with Community groups with physical resources and Intended Outputs Ambassadors. new, tailored approaches. • Physical packs of art resources and Intended Outcomes digital support materials for local Background • Provide engaging and relevant MIND groups Pre-pandemic, we delivered face- activities to support mental health to-face creative outreach sessions • Art Packs for local families and wellbeing across Oxfordshire in collaboration • Online and hard copy newsletter with community partners. The • Trial new ways of working made with/by and for older people projects below supported adults and young people experiencing ill-mental health, adults in drugs and alcohol rehabilitation, Multaka Oxford volunteers and their families and older people – all who faced varying levels of social isolation during the pandemic. Lockdown prompted many museums to move engagement activity online. This approach was not appropriate for most of our community partners. Our main challenges were: • How do we continue to engage with people who have little or restricted/ prohibited online access? • How do we maintain the personal connection between the museums and our audiences without face-to- face interactions? 06 GEM Case Studies Vol. 26 2020
in both online and hard copy. The content is designed in collaboration with the Museum of Oxford, Community Hospitals and Older People’s groups. One challenge has been encouraging Older People to contribute articles – often due to confidence, as well as variable online access. To encourage contributions, we now collect stories over the phone and through the post. Lessons learned • To be more tailored in our approach. Even if the ‘in-person’ content and delivery method would be similar for groups this might not be the case when trying to engage remotely. • Support for community partners is even more crucial. We are unable to build personal rapport with groups and individuals in our normal way. We are relying even more heavily on key workers within organisations to advocate and help deliver content Challenges instructional videos on USB drives, on our behalf, most of whom are • Short deadlines painting descriptions, a handwritten under huge pressure. We need to introduction from An, and art materials. • Remote working including remote make sure we are actively supporting Each offline pack was hand delivered colleagues our partner organisations. to our partners to distribute to • Staff furlough their clients. • It’s ok to stop and take a breath. We ran with ideas too quickly. • Emotional strain of lost contact with The pack response was mixed – Sometimes it’s better to step back longstanding community partners without ‘normal’ access to Key and wait for the right time, rather and individuals Workers/Teachers, many of the than rushing in because you feel like participants from the Adult Rehab • Working within infection control you should be doing something. group and Young People’s In-Patient guidelines Unit lacked motivation or confidence We will be listening and learning. to complete open-ended, self- We are taking the time to reconnect Outcomes led activities. However, the well- with our community partners, • Ashmolean Young Rembrandt established MIND Art Group really understanding how things have exhibition packs and digital support engaged with the activities. changed for them and working with materials for young people and them to create relevant programmes. The Multaka Oxford programme also adults experiencing ill-mental delivered art packs to volunteers health and adults in Drugs and and their families with craft materials Alcohol Rehabilitation inspired by staff-made online videos. Community Ambassador, Nuha Abdo Find out more • Multaka Art Packs and linked social media for local families explained that, culturally, many Middle For further information Eastern families have little/no arts contact Beth or Susan at • Older People’s newsletter, and craft resources at home. From outreach@museums.ox.ac.uk developed in collaboration with feedback, the volunteers were happy the Museum of Oxford, Banbury The Young Rembrandt activities to receive the packs and enjoyed the can be viewed at: Museum Trust and Oxfordshire contents, which supported children’s Community Hospitals www.ashmolean.org/young- creative learning and kept adults rembrandt-learning-resources The Young Rembrandt resources occupied during lockdown. However, were developed with artist Dionne we are unsure if people accessed Multaka online resources: Freeman, and curator, An Van Camp. the videos. www.youtube.com/channel/ These included online and offline UCKY2WDJQm47NfEFxI6bBSUw/ Finally, the Keeping Connected videos versions of tailored art activities, newsletter has been well received 07 GEM Case Studies Vol. 26 2020
Marie Kennedy University of Cambridge Museums SEND/SE Engaging children N, Digital and young people with SEND virtually through lockdown Project During the Covid-19 lockdown, the University of Cambridge Museums (UCM) wanted to engage remotely and maintain relationships with our pre-existing audience of children with special educational needs and disabilities. Intended outcomes were to create accessible, fun, virtual resources for families at home suitable for children with special educational needs and disabilities as well as to offer ongoing support to young people with SEN and their parents who might be experiencing isolation during lockdown. Background and approach UCM is a consortium of the eight University Museums and the Cambridge University Botanic Gardens supported by Arts Council England as a Band 3 NPO. According to government statistics in January 2020, 12.1% of all school pupils have a special educational need, and we have two main programmes for children with special educational needs and disabilities. Arts Pioneers, for young people aged 11-19, is commissioned by Cambridgeshire County Council. They attend the Fitzwilliam Museum on a monthly basis, then rotate around the museums for holiday sessions. The UCM also deliver ‘disability friendly openings’ aimed at children with sensory sensitivities and their families. The structure for the virtual resources was the same for both programmes, but with added personalisation for the Arts Pioneers. Each resource had three 08 GEM Case Studies Vol. 26 2020
The range of projects helped to give me more ideas for creative things J and I could do at home and so we were creating things together all the way through lockdown we could also incorporate art things we’d done to support things like writing practice. sections; look, copy and make. Artist activities in a ‘bubble’ rather than • Make it ‘drop in’ – one parent said educator Kaitlin Ferguson designed art being led by the young person’s “It was good for us not to have a set activities and created short instruction interests. It would have been useful time we had to be available for a films and templates. There were two to have developed an easy way for Zoom type session – other groups ‘levels’ of art activity, based on the people to upload any work they and school were using these and child’s concentration levels; instant or created, like an online gallery. as lockdown wore on, it started detailed. to feel like we were under a bit of Actual outcomes and outputs pressure to fit in with sessions and As Arts Pioneers is a reoccurring One young person completed a he was finding communicating with group, we could post out art materials Bronze Arts Award, while others Zoom difficult.” to everyone at the beginning of lockdown and send out additional completed Bronze units. A parent We will continue to maintain a virtual items as required. This meant the said, “The range of projects helped to offer for both groups during the activities could be more creative with give me more ideas for creative things pandemic, as well as move to in bespoke materials. For the other SEND J and I could do at home and so we person delivery when appropriate. resources, we picked materials likely to were creating things together all the be found at home. way through lockdown. We could also incorporate art things we’d done to support things like writing practice.“ Challenges and obstacles Kaitlin Ferguson reflects “Before lockdown, our in-person sessions Two artists; Kaitlin Ferguson and Jason Ions alternated creating Find out more were always designed to be sensitive, monthly activities for the arts pioneers Marie Kennedy, Learning warm and dynamic. Our approach inspired by artworks and objects in Associate: Young People isn’t prescriptive but governed by the museum collections, helping us mfk25@cam.ac.uk responding to the group’s needs. to maintain our relationship with all www.museums.cam.ac.uk/activities the participants. Kaitlin Ferguson, Artist Educator As we moved to online activities, the challenge we were faced with was how Young people created artwork and www.kaitlinferguson.com to ensure that our offerings kept the shared it with us by email. In one Background to Arts Pioneers same warmth and personal touch as case, artwork created by a member pre-lockdown: our in-person sessions. of Arts Pioneers was used to offer www.museums.cam.ac.uk/ inspiration for families engaging with blog/2018/02/22/arts-pioneers-a- At a time where food and art supplies the Fitzwilliam Museum’s Look, Think, monthly-club-for-young-people- were in short supply across the country, Do family resources. with-physical-and-learning- the disability friendly art activities were based on what was likely to be in disabilities the house which limited how creative Lessons learned • Buy basic kit – We used our phones Background to disability friendly we could be. We were aware of not openings pre-lockdown: designing activities that required to shoot the films but invested in cheap equipment such as a ring www.museums.cam.ac.uk/ expensive materials. blog/2020/06/08/in-an-ideal-world- light and phone tripod to improve At times we struggled to get feedback, the quality. museums-would-make-visiting- so we felt like we were creating easier-by 09 GEM Case Studies Vol. 26 2020
Amy McDonald and Cat Hood Historic Environment Scotland Digital, Learn at Home: Schools Digital resources for lockdown learning Project In response to the switch to home learning prompted by the UK lockdown in March 2020, the learning team at Historic Environment Scotland (HES) created a new section of the website called ‘Learn at Home’. Background With learners and learning practitioners all at home, and our historic sites closed, we wanted to make digital access to our learning resources more straightforward. As learning activities are typically carried out by several different teams across HES, learning resources could be found in different sections of our websites. We also had many resources that were not yet available online. Approach New and existing resources were gathered from across the organisation to support learning from home. Mindful that many resources were originally designed for learning practitioners and would now be accessed directly by young people or parents/carers, we adjusted the language and content where possible. 10 GEM Case Studies Vol. 26 2020
Challenges Given the software and skills we had available, PDFs were the most flexible and achievable format for our resources. However, trying to get all of the accessibility features right for PDFs was challenging and we tried to make printing optional. Our budget was paused so we couldn’t commission any new design work. However, we had previously worked with our designer to create style guides and an illustration bank, so we managed to format resources in Microsoft Word or Adobe InDesign ourselves with mixed success. We also created new ‘Craft Knight’ films from home using a phone, homemade props, and the invaluable directing playful content into themed summer • Explore which channels to use to and editing skills of a photographer activity weeks. This new content did not best reach your audiences colleague. get the views we had hoped for, which When Scottish schools returned to made us question whether it had in fact In the first few weeks of this project, the classroom in August, we renamed been learning practitioners driving the colleagues from our own Learning & the section ‘Learn, Create and Play’ April–June views. Inclusion team as well as several other as this better reflects the themes of teams across HES all rallied via Trello to Digital first the resources. provide resources in a short space of We created 15 web pages that The team is now preparing to time. However, at the end of April many collectively host 19 Gaelic resources, undertake a full-scale re-evaluation of our colleagues were furloughed, 17 games resources, 35 ‘make & create’ and rebuild of our entire learning limiting the experience, knowledge activities, 18 ‘draw & colour’ activities, programme – which will involve robust and expertise available. 12 educators’ resources, 11 ‘investigate’ audience consultation. We will then resources, 7 videos and lots of links to A better understanding of what embark on a strategic overhaul of our partner resources. teachers and families required would online resources using our own recent have been invaluable to guide our To combat the limitations of delivering learning about creating, presenting, planning. However, due to time learning activities via PDFs, we and promoting digital resources. constraints and messages that teachers explored new options for creating more especially were feeling overwhelmed, genuinely ‘digital first’ online learning. we decided to postpone this research Virtual Visit templates have been until Autumn 2020. created to house and display digital assets to support learning (videos, 3D Outcomes models, 360 photos, audio files) and will Promotion be ready to share soon. We created promotional social media content but found HES social media Lessons learned channels did not have a large audience • Collaboration is key! None of this looking for learning. This led us to would have been possible without explore developing new partnerships support from colleagues across the with organisations like the Children’s University and Cranachan Publishing to organisation (Donna – thank you) Find out more • It’s fine to experiment and try new develop themed activities hosted on You can find Learn, Create and things. Some will work and some their websites. Play (previously Learn at Home) at: won’t – you’ll learn things from both www.historicenvironment.scot/learn/ Analytics and audiences • Learn from other people. When you learn-create-play Google Analytics suggested the find something great, consider what most popular resources were the We welcome feedback and it is that makes it great more ‘light touch’ activities such as collaboration ideas! colouring sheets, craft activities and • You don’t need to put everything You can contact us at games. Assuming it was largely families you have online – think about the catriona.hood@hes.scot and accessing our content, we grouped audience/relevance amy.mcdonald@hes.scot 11 GEM Case Studies Vol. 26 2020
Emily Nelson Leeds Museums and Galleries Schools, Leeds Museums Digital and Galleries: #MuseumFromHome Learning Videos and Additional Resources Project Background Approach At the start of lockdown, Leeds In September 2018, LMG launched its The Learning and Access Officer at Museums and Galleries (LMG) looked Primary School Membership Scheme the Discovery Centre was able to take to our pre-existing school loans box to enable local primary schools to loans boxes home during lockdown to scheme as a way of being able to access accessioned objects from make a 2-minute video each weekday continue to engage with the public, the Museum’s collections to support looking at a different object. Each and to support teachers and parents their classroom teaching. This led week had a different theme. with home schooling. to the creation of over 50 topic- To make it interactive, topics were linked boxes containing accessioned The Museum From Home videos chosen using weekly polls on objects from the collections. Each were made daily, and promoted by Facebook and Twitter. The videos box was risk assessed to be loaned LMG through Facebook, Twitter and were short enough to fit within into primary schools unaccompanied YouTube. Each week is complimented Twitter’s time parameters and formed by museum staff. These were the by an additional resources sheet, a set of resources that were snappy basis for our Museum From Home giving the videos a legacy as and engaging for all ages. videos, as they were able to be accessible learning resources for accessed by our Leeds Discovery Intended outcomes the future. Centre Learning and Access Officer • Engage and interact with audiences despite lockdown, were topic-linked, (pre-existing and new) and contained accessioned objects • Support teachers and parents with from the collections. home schooling Intended outputs • Create a set of resources that have a legacy beyond Covid-19, and support members to use loans boxes in the classroom Challenges Although Leeds Museums and Galleries already has online education content through MyLearning.org, our education and family programmes have always been based on face to face interaction. Lockdown challenged us to put together a programme of learning and engagement online, with very little warning. The project was very time consuming, as it relied on the Learning and Access Officer spending every 12 GEM Case Studies Vol. 26 2020
Social media comments showed that the Discovery Centre was reaching new audiences who hoped to visit when we reopen, and that the people accessing the content were a mixture of adults, families with children, and schools. Actual outputs included: • 77 Museum From Home videos • 16 additional resources sheets available on the LMG Website, and on the Historical Association’s new Resource Hub Lessons learned • There is a real appetite for remote learning, across an audience of all ages • We need to continue to cater for weekday morning researching, impressions on social media by the this need as a learning team by filming and subtitling each video. The 9th July 2020, as well as 91,825 video continuing to generate engaging amount of time this took often varied, views (of all lengths). There had been digital/social media content based and there were some complications 17,508 engagements with the content, around our collections to start with about what software including retweets and likes. Overall, and hardware to use. The videos 1,015 people engaged with the • Creating opportunities for led were filmed in the least technical way topic polls. Social media comments and self-led remote learning can possible, in one take through a laptop showed that the Discovery Centre help build our relationships with camera with very little editing. The was reaching new audiences who local schools setting was chosen to be as generic hoped to visit when we reopen, and as possible, so that it was unclear that the people accessing the content whether they were in an office or were a mixture of adults, families with home location. The decision to create children, and schools. Anecdotally, a Find out more additional supporting resource sheets number of member schools reported www.youtube.com/user/ came slightly later, and added to the using or signposting parents to leedsmuseums/playlists demands of the project, meaning that the videos, and when returning to they were always a few weeks behind school after the summer holidays, are https://museumsandgalleries. the videos themselves. intended to continue using the videos leeds.gov.uk/virtual-visit/online- in their teaching. A further outcome activities Outcomes has been a partnership with a local Emily Nelson, Learning and There are currently 77 Museum arts and events organisation, running Access Officer (Membership), From Home videos on the Leeds a series of adult education events Leeds Discovery Centre, LS10 1LB Museums YouTube playlist. The focused on Leeds’ History, which films and the brief ‘Disco snapshot’ came directly from the organisation 0113 53 50469 videos showcasing the Museum Store watching the Museum From Home Emily.Nelson@leeds.gov.uk itself had generated over 466,341 videos. 13 GEM Case Studies Vol. 26 2020
Hannah Sweetapple Egypt Centre, Swansea University Digital, Starting Families , Schools from Scratch: Creating a Digital Learning Programme in Response to Covid-19 Project The Egypt Centre is Wales’ only museum of Egyptian Antiquities based in Swansea University. Before closing due to Covid-19, the Egypt Centre ran a popular learning programme which was also the museum’s biggest source of income. Overnight, we saw all our income vanish as we had to close our doors and cancel events and school groups. This case study is the story of how creativity came out of a crisis and how we digitised a learning programme in a matter of months with a limited budget. Background Before the pandemic, we ran a popular museum-based learning programme, which was fully booked for months learning, foster engagement and Additionally, time was a factor as in advance. Our most popular offer support creativity and wellbeing. We creating resources takes a lot of time was our school visits, especially Key aimed to create a series of resources – especially when creating them in Stage 2. We also offered loan boxes, that could be downloaded from the English and Welsh. outreach and a host of family learning Egypt Centre’s website for free. These activities programmed throughout the activities would be rooted in the Welsh Outcomes year. Our challenge was to create an curriculum but ultimately be fun and We created several free learning engaging, enjoyable and useful online easy to do from home. resources which are available on learning programme. our website. We also responded to Challenges requests for live sessions with our Approach I did not have a lot of resources in “Log on and Learn” family workshops. Our approach was to create digital my home. In the museum, we have a learning resources to aid those who We measured impact by using Google cupboard full of resources. However, were learning from home. We wanted Analytics to study the visits to our during lockdown I was limited to what to create a range of activities that website. We also used the number I had in my flat. could support all aspects of home of views on the video content on learning. This included worksheets Creating resources for a wide range of Facebook, Twitter and YouTube. that linked to the curriculum and fun ages and advertising them properly This meant that we were using activities that supported wellbeing. was a new challenge. We had to more quantitative data than before rethink how we measured impact as lockdown. We also ran a survey The intended outcome of the project we didn’t have a way of telling who using Survey Monkey to add to our was to create several bilingual, learning was using the activities unless they qualitative data. resources that would enhance home specifically told us. 14 GEM Case Studies Vol. 26 2020
We engaged a wider audience than our ‘regulars’ including people from a wider geographical area than we would in the Museum. • Now is the time to be creative and play around with new software and ideas. There is no rule book on what is happening now. • Be gentle with yourself, especially if you have competing projects. It was frustrating to see other Learning Teams digitise and create things in the blink of an eye. This situation is new and stressful and comparing yourself to others is unhelpful. The outputs from this project provided a springboard for the development of our Virtual Classroom. This includes exclusive worksheets and video content as well as a one hour live facilitated session with Museum staff. This is now up and running and generating income for the Museum. We engaged a wider audience than worksheets were based off activities our ‘regulars’ including people from we did in-house and some were a wider geographical area than we brand new. would in the Museum. We are currently researching how these new audience Lessons learned members found us. • Our most successful activities were The Egypt Centre now has a dedicated the simplest. Learning from Home page on our • In the end, it was a good thing that Find out more website with a variety of worksheets, I didn’t have access to a cupboard Hannah Sweetapple activities and crafts that can be full of resources. I was determined Email: h.e.sweetapple@ downloaded for free. These include to create crafts and activities that swansea.ac.uk a range of worksheets and our digital would not require any specialist Come and Create activities, the online Twitter: @H_Sweetapple equipment. version of our monthly craft activities. Our Learning from Home page The Come and Creates include a • We needed to change the ways we measured engagement. Our can be found here: downloadable craft template and a www.egypt.swan.ac.uk/learning- ‘how-to’ video that shows you how old methods were not sufficient or appropriate for digital engagement. from-home to assemble the craft. Some of these 15 GEM Case Studies Vol. 26 2020
Leah Dungay and Dr Becky Parry, National Videogame Museum Familie Young P s, Creating eople, Digital Pixelheads: The National Videogame Museum at Home Project The key challenges we wanted to • Enabling isolated children to work Pixelheads is the National Videogame address were: together and build a videogame Museum’s informal community for community • Maintaining engagement and children who want to learn about, delivering remote learning • Introducing inclusive and accessible talk about and create videogames. In opportunities to our family activities which could prompt further the summer we ran virtual Saturday audiences while the museum was independent creative activity Pixelhead club in weekly live-streamed closed sessions on our YouTube channel. Intended outputs were: • To enable online learning and • 6 facilitated livestreams on YouTube Background social experiences for children throughout summer holidays in July/ The National Videogame Museum August 2020 opened in Sheffield in 2018. In the first Approach • Increased engagement in the year, we welcomed 40,000 visitors, To make these sessions sociable we ‘NVM at Home’ programme school groups and families. Before opted to mirror the styles of online lockdown, we were in the process of videogame-based content through Challenges redeveloping our education strategy live-streaming, a format that many The key obstacle has been keeping working with Dr Becky Parry at the children are already familiar with. Using up with and responding to the ever- University of Sheffield. the chat function and moderation changing needs of our audience over within the livestream itself, we could Initially we anticipated the focus of lockdown. In relation to Pixelheads, enable co-design, collaborative our work being on face to face activity this included: making and walk-through tutorials. with children and their teachers, • Understanding and mitigating but we took the opportunity (and Intended outcomes included: technical challenges, both for our challenges) of the Covid-19 lockdown • Maintaining connections to local team and those for those taking part. to prioritise online learning for family audiences while closed Many families struggled with lack of children and families. technology or internet access. 16 GEM Case Studies Vol. 26 2020
• Challenges of remote engagement was ‘attended’ by 25 families on Looking into other modes of and working from home. average with an initial watch time of interactivity that would still be 300hrs (approx.), with hundreds of accessible is the next challenge. • Performing – setting the right tone. comments and the busiest session While we took inspiration from • We discussed rules for the chat, reaching over 750 comments. existing videogame media, it was and this proved highly useful to important to distinguish ours as • Generation of new content encouraging children to ensure that more family focused content. developed by our Learning Officer the chat was kinder than can often who facilitated each session be the case in this context. Outcomes which included exploration of the Our next steps are to build on the • Throughout the sessions we have museum’s collection, industry lessons learned to develop the seen children and their families interviews and creative making. Pixelheads programming both on and return each week with parents also • The establishment of an enthusiastic offline. We plan to continue to create following up on social media. community for Pixelheads who would digital content alongside reopening • The enthusiastic feedback like to see the programme continue. and future gallery activities, opening demonstrated that families who up opportunities for inclusion, access engaged had appreciated the Lessons learned and reach. Through this, we hope to community aspect of Pixelheads, • Developing weekly sessions took keep engaging with audiences built with one family stating they took part significant time and preparation, up over lockdown, developing this ‘so [their] children could learn and but this meant we were able community and provide additional engage with other young people to incorporate suggestions by opportunities for co-production during lockdown’. the community. between young people and families. • The sessions supported meaningful • Harnessing the enthusiasm of young engagement with collections; for people through Pixelheads, we example, we asked participants were able to engage their families to vote for one of two objects in the possibilities for learning Find out more from the collection to discuss in within videogames. the following session and used National Videogame Museum: • Using a moderated chat function www.thenvm.org participants’ suggestions for worked well to include audiences activities each week. Contact: Leah Dungay (Learning and allow for interaction, but we want to explore better accessibility Officer) leah@thenvm.org Outputs and management. Twitter @LeahDungay • 6 live-streamed sessions on YouTube facilitated by the • The livestream format itself can be makeyproject.eu and Learning Officer, with 1.2k views restrictive for families without easy makerfutures.org and counting. Each livestream access to the internet or technology. 17 GEM Case Studies Vol. 26 2020
Kate Noble, Rosanna Evans and Holly Morrison Fitzwilliam Museum, University of Cambridge Schools a Families nd ,E Look Think Do: Years, C arly hildr and You en ng People creating accessible and relevant content for schools and families during lockdown Project Approach Challenges Look Think Do are digital learning Previous research with schools and Fortunately, the schools’ team were activities for students and families to teachers had revealed that they were not furloughed and could thus do together. They are designed to interested in starter activities and dedicate significant time to the encourage them to look closely at an questions to support them to use project. We also had support from artefact, to think, and do an activity. objects in their teaching. The format of colleagues in various departments ‘Look, Think, and Do’ took inspiration including digital, marketing, curatorial, Background from the approach we take daily photography and the image library. The Fitzwilliam Museum is the lead when teaching from objects in the As we coped with the practical and partner of the University of Cambridge galleries. We were also interested in emotional stress of lockdown, we Museums consortium. The museum how working digitally enabled us to encountered many challenges. houses a collection of over half a profile works which were not usually million works of art, which date from on display and artists or objects from How do you keep in touch with and antiquity to the present day. Typically, under-represented groups. collect feedback from audiences when the museum welcomes about 14,000 the museum is closed? Intended outcomes included: school visitors a year. • To sustain engagement with local How can we provide opportunities for With the museum closed due to schools during lockdown families who don’t have access to art lockdown, we pivoted from on-site or digital resources? • To enable children and families provision to the creation of digital to access the collection remotely Are the traditional boundaries resources. We were concerned between our schools and families about the limitations imposed by • To develop our digital skills programmes still relevant when Covid-19 but were determined to Our intended output was a set engagement is happening at home? create quality resources with legacy of digital resources for schools beyond the immediate lockdown What is achievable with limited budget? and families with hi-res images period. Resources were designed and and videos. What new digital skills do we need to constructed at home by members of learn to enable us to create content the schools’ team. of this kind? We created Look Think Do activities for 36 objects – about 108 different activities. We also created 14 ‘how to’ videos and 5 story videos, with simpler image collages and instructions or suggestions for smaller scale ‘Do’ activities. 18 GEM Case Studies Vol. 26 2020
Lessons learned • Museum educators are very creative! Make the most of what you have easy access to and play to your individual strengths and talents • Think ahead Evaluate your existing offer and plans for the future. • Start with what you know – what are the most popular themes and objects in your collections? • Be playful – the extraordinary situation we found ourselves in during lockdown forced us to take a more playful and iterative approach to content creation. • Expand the possibilities – what does the digital realm enable you to do differently? • Don’t be too hard on yourself – be realistic about what you can achieve with the resources you have available to you during a global pandemic. Outcomes image collages and instructions It is difficult for us to know the actual or suggestions for smaller scale outcomes of Look Think Do, but we ‘Do’ activities. do know via Google Analytics that we In order to reach families who didn’t had over 25,000 page views between have access to a home computer, we March and July 2020. We know, successfully gained funding from the through friends and families, that Fitzwilliam Museum Marlay Group and Find out more activities were being sent home by repurposed other budgets to create www.fitzmuseum.cam.ac.uk/ schools during lockdown, and analytics over 1,000 Look Think Do activity lookthinkdo/about showing strong local usage suggest packs. These were distributed to local that our well-established network of Rosanna Evans, Learning families via our community partners schools were important in reaching Associate: Schools and Teachers and city council foodbanks under the individuals across the region. At the rfe22@cam.ac.uk co-ordination of Miranda Stearn, our end of the summer term, we set up a Head of Learning, and Nicola Wallis, Holly Morrison, Museum Educator primary teacher panel to help us to who runs our Early Years programme. hppm2@cam.ac.uk develop and evaluate future resources. We created Look Think Do activities Kate Noble, Senior Research for 36 objects – about 108 different Associate: Museum Learning activities. We also created 14 ‘how to’ kjr21@cam.ac.uk videos and 5 story videos, with simpler Further information on the University of Cambridge Museums Blog: www.museums.cam.ac.uk/ blog/2020/09/16/look-think-do 19 GEM Case Studies Vol. 26 2020
Lucy Maycock Horniman Museum Schools, Families Getting , Ho Educatio me n, Digital Resourc ‘Hands on’ es with Digital Project Challenges • Going ‘Digital’: With the Museum In March 2020, The Horniman’s Our schools offer revolves around suddenly focused on digital Schools team produced 5 curriculum- hands-on learning. When the output (and a new website due linked videos for home educating Horniman closed, our only digital to launch), our small Digital team families. These new resources were resources were designed to support was swamped. We didn’t have the created over a week in response to the pre and post-visit teaching or gallery ability to publish content, or to Museum’s closure. visits. Covid-19 highlighted this share work on the Museum’s social weakness in our programme and left media pages. This caused delays Whilst the videos have had over 4,000 us little time to create new content. and meant we were unable to reach views and received fantastic feedback, schools before lockdown (as we the steep learning curve (starting with Obstacles had hoped). few digital skills) has taught us many useful lessons. • Equipment: With very limited time • Evaluation: We focused on and budget, we recorded with producing the videos quickly but mobile phones rather than proper didn’t consider ways to capture Background and approach filming equipment, so the videos data or meaningful engagement, The Horniman Museum and Gardens are sometimes shaky or muffled. instead relying on YouTube views. has a long-established, charged-for Schools Programme. We have • Communications: Co-creation was We conducted a small teacher around 41,000 school visitors a clunky as the Schools team worked consultation after the videos had year (pre-Covid). from home and relied on emails, been launched, when little could which are slower and less effective be changed. We decided to produce a series than other messaging platforms. Our intended project outcomes of short videos, filmed within the galleries, featuring objects from • Lack of digital know-how: included sustaining engagement with our Handling Collection. To reduce We didn’t have software that learners during closure and supporting development time, we recycled would have enabled the team to home educating families, especially content from existing workshops collaborate simultaneously on the those doing this for the first time. and spent a day filming as much as same content. All editing work was possible before lockdown. done by one person on basic video editing software. From home, we designed complementary activities for mixed- • Museum closure: With just a day aged learners that utilised readily to film, we didn’t review our videos available resources. until we got home, so issues were not picked up until lockdown had The videos were posted on YouTube been announced and it was too late and advertised through Facebook to return to the Museum. Home Education groups, social media and existing mailing lists. 20 GEM Case Studies Vol. 26 2020
Lessons learned The format works Think ahead Introducing simply worded activity As a parent To finish this project quickly, we slides with short videos worked I really love the fact it’s short and well for children and adults alike: recycled content from our schools “As a parent I really love the fact workshops in the videos, however this now means that we cannot use it’s short and snappy and that [my daughter] could go do the activities snappy and that them as pre-visit resources for booked classes. In future, we’d like videos independently.” [my daughter] could to offer a ‘taste’ of our workshops We can do it! go do the activities without duplicating material. For us, this project has demystified ‘going digital’ – it doesn’t have to be independently. Measuring success expensive and isn’t as difficult as we’d We are delighted with the number of thought. Our USP has always been views that the videos have received hands-on engagement, but the videos but, with hindsight, should’ve have been a real success and we’re captured more valuable data and now excitedly seeking new ways to encouraged longer-term engagement facilitate object interactions that don’t with the Museum. In future, we will rely on touch. set clearer goals for digital work so it is easier to measure success, gather Our next steps include: more audience data, and ask users to • Staff training join our mailing list. • Conduct evaluation to inform Invest in digital future output The videos have given us a better idea of the equipment, staff training • Create more videos and develop Find out more and software needed to support a a blended Schools programme Our videos can be found on the digital offer. We’ve brushed-up on the Horniman’s YouTube channel Museum’s style and digital guidelines, www.youtube.com/user/horniman are looking for better platforms for If you would like more information, co-creation, and are seeking the please contact me: lucym@ permissions to upload and edit digital horniman.ac.uk content ourselves. 21 GEM Case Studies Vol. 26 2020
Frances Jeens Jewish Museum London Schools, Virtual, Virtual Blended Learning Classrooms: Facilitated Teaching to Schools Project Approach • To income generate and deliver to The Virtual Classrooms are our flagship We had a simple approach to deal with our funders digital programme launched in the the complexity of the situation. • The retention of our core audience middle of the lockdown. This is a • Decide that Virtual Classrooms new, and now permanent, aspect of • To ensure the experience is would become a core part of our programming for schools. multisensory through use of permanent schools’ programme going forward so we could allocate – Immersive environments Background resources Last year the museum welcomed – Interpretative videos over 20,000 student visits. We teach • Start with audience research with – First-person encounters complex subjects including religion, teachers war, politics, racism, stereotyping, Intended outputs were as follows: • Cannibalise our resources intersectionality of identities and grief • Create and integrate new digital and loss. • Recognise that our biggest asset is safeguarding guidelines our expert team of educators Our schools audience has a high • Create 16 virtual workshops that percentage of secondary students Intended outcomes were as follows: based on our current programmes (40%) and around 70% of visiting • To launch a new permanent • To pilot the Virtual Classrooms with schools are from inner-London state programme for schools 500 students before August 2020 schools who rely on our bursary • To build on our established learning schemes and using free public theory transport. Facilitated learning is essential to our learning theory and time with our expert educators is not replaceable. With “going virtual”, our challenge was how to stay true to our learning theory and ensure face to face learning whilst social distancing is paramount. 22 GEM Case Studies Vol. 26 2020
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