CANDIDATE 2021 CITY OF FILM UNESCO - Mairie de Cannes

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CANDIDATE 2021 CITY OF FILM UNESCO - Mairie de Cannes
C A N D I D AT E 2 0 2 1
CITY OF FILM UNESCO
CANDIDATE 2021 CITY OF FILM UNESCO - Mairie de Cannes
OF FILM UNESCO
CANNES,
CREATIVE
                                                        The City of Cannes’ cultural roots are embedded
                                                        in its history as much as its DNA.

                                                                                                            CITY
                                                        They are most clearly manifested through

CITY
                                                        the Cannes Film Festival and the major

                                                                                                            C R E AT I V E C A N D I DAT E
                                                        international trade fairs and conventions that
                                                        contribute to a large part of the city’s economic
                                                        dynamism, but also through our desire to offer
                                                        each young Cannes resident the opportunity to
                   benefit from an artistic and cultural education throughout his or her schooling.
                   It is by allowing the widest possible spread of art and culture through a policy
                   combining that culture with supply and demand that we will give everyone
                   the tools to flourish and remove themselves from the unfortunate destinies
                   that may be foisted on them.

                                                                                                            CANNES
                   With Cannes On Air, we bring together public and private players to create an
                   ecosystem informed by the creative economy and major structuring projects, in
                   particular the University Training Centre, dedicated to the writing and audiovisual
                   professions, as well as through CréACannes Lérins, a collection of companies
David Lisnard,
                   specialising in digital, creative, and spatial fields. From the University to the
Mayor of Cannes
President of the   Festival and Convention Centre and through our various infrastructure projects,
Cannes Lérins      such as the future World Cinema and Festival Museum, the development of this
Agglomeration      goal is thanks to the cross-fertilisation that gives it such solid cohesion, both
Community          conceptually and geographically.
                   For these reasons, joining the UNESCO Creative Cities Network
                   would be a tremendous opportunity for the creative economy and would offer
                   the possibility for partner cities to forge close links with Cannes so that
                   we can share our respective experiences. This will ensure that culture,
                   our greatest asset, continues to serve the common good and
                   that creation remains at the service of everyone.
CANDIDATE 2021 CITY OF FILM UNESCO - Mairie de Cannes
OF FILM UNESCO
CREATIVE                                                   4,000
                                                           journalists
                                                                             100
                                                                             startups
                                                                                              1,000
                                                                                              students for

INNOVATION
                                                                             for the future
                                                                             business         33
                                                           150

                                                                                                                    CITY
                                                                             hotel            training programs

IN NUMBERS
                                                           countries in                       in cinema,

                                                                                                                    C R E AT I V E C A N D I DAT E
                                                           the Cannes                         audiovisual, and
                                                           Film Festival                      creative industries

                                                           30                15               2028

                                                                                                                    CANNES
                                                           film              independent      opening of the
€ 30.2             100%                 76                 screens           festivals        International
MILLION            of young people      companies,                                            Museum of
                   attending school                                                           Cinema
dedicated
to culture,
                   in Cannes have       651
                   benefited from       jobs &
or 16% of the
city’s operating
                   creative education                      39,826.5          11
budget
                   (EAC)                € 123.1            SQ. FT. M     2
                                                                             cutting-edge
                                        MILLION            for               studios of
                                                           entrepreneurs     audiovisual
                                        business figures
                                                                             professionals
CANDIDATE 2021 CITY OF FILM UNESCO - Mairie de Cannes
OF FILM UNESCO
                                                                                                                                            An ecosystem                            The CANNES ON AIR

CANNES:
                                                                                                                                            of the 7th art                          action plan
                                                                                                                                            The collective of Cannes                The city’s audiovisual emphasis is now
                                                                                                                                            actively supports the creation          at the heart of a global Cannes On

ACTIVE
                                                                                                                                            of an ecosystem that brings             Air growth strategy. Cannes On Air’s

                                                                                                                                                                                                                                  CITY
                                                                                                                                            together 76 companies                   provisional schedule provides for a
                                                                                                                                            dedicated to cinema and the             total budget of €500 million for public
                                                                                                                                            audiovisual arts, meaning 651           and private investments, of which €175

                                                                                                                                                                                                                                  C R E AT I V E C A N D I DAT E
& INVEN-
                                                                                                                                            jobs for an annual turnover of          million have already been completed,
                                                                                                                                            €123.1 million, an important            committed or planned.
                                                                                                                                            value chain in Europe.

TIVE

                                                                                                                                                                                                                                  CANNES
A heritage                         The bet on culture
and a promise                      for all!                                                             The Cannes Film                                An openness to                         Coming soon: a
Cinema is deeply rooted in         A pioneering city in Artistic                                        Festival as a world                            all the arts (music,                   temple of the 7th art
the history of the city. Since     and Cultural Education (EAC),      Cinema at the                     benchmark                                      literature, digital arts)              in Cannes!
the creation of the Cannes         Cannes became a pilot city         university!                                                                      Cinema is not the only creative        An International Cinema
                                                                                                        In 1939, the first edition of the
Film Festival in 1939, Cannes      paving the way in France           An exceptional space                                                             field in the spotlight in Cannes:      Museum will be unveiled in
                                                                                                        Film Festival was launched
has become a world capital of      for the generalisation of          showcasing the city’s cultural                                                   enjoy music at Les Plages              2028. This project of national
                                                                                                        by the French government in
cinema. In 1959 the Festival       EAC in 2017. The city has          diversity situated in the                                                        Électroniques (summer),                interest and international
                                                                                                        opposition to the then fascist-
saw the arrival of the inaugural   6 theatres, 2 museums in           working-class districts in the                                                   literary encounters (fall),            influence will be accessible
                                                                                                        led Venice Film Festival. It is
International Film Market,         France, a contemporary art         west of the city, the Cinema                                                     and a digital arts                     to all audiences and will include
                                                                                                        the most publicised event in
the first gathering of cinema      centre, a music and theatre        Campus will accommodate                                                          transdisciplinary project              6,458 sq. ft. of educational
                                                                                                        the world after the Olympics,
professionals of the 7th Art.      conservatory, 5 media libraries,   1,000 students in a building of                                                  dedicated to mixed realities at        spaces geared toward children.
                                                                                                        drawing 4,000 accredited
In 2018, CANNESERIES was           2 national art schools, a          47,845.5 sq. ft. and will offer                                                  the 2021 University campus.
                                                                                                        journalists from more than 150
added to celebrate film series     symphony orchestra, creative       18 Bac +5 courses.                countries each year.
from all over the world.           spaces, a festival hall,
                                   and 8 cinemas.
CANDIDATE 2021 CITY OF FILM UNESCO - Mairie de Cannes
S                                                                                                                                   4           2

                                                                                                                                                                                                                                      OF FILM UNESCO
                                                                                                                                           8           2
BASTIDE ROUGE, CANNES CREATIVE CAMPUS

          3 S 5                                                                                                                                S
                                                                                                   3                                       S                       S
            1 10                                                                                                                   6

                                                                                                                                                                                                                                      CITY
                                                                                                                         3                      11
                                                                                                 S 12                                              9
                                     13             7                                                                                           S                        S
                                                        S

                                                                                                                                                                                                                                      C R E AT I V E C A N D I DAT E
                                                                                                                                                  FESTIVAL AND
                                                                                                                                               CONVENTION CENTRE                                       S

                                                            TRAINING-WRITING-                           FINANCE AND                            POST PRODUCTION
                                                            CREATION                                    DEVELOPMENT

                                                                                                                                                                                                                                      CANNES
                         C A N D I D AT E 2 0 2 1
                    CITY OF FILM UNESCO
                                                                                                                                               8 CITY CENTRE
                                                            1 BASTIDE ROUGE,                            5 CITY OF COMPANIES                        PLATEAU                               PALM BEACH
                                                               CANNES CREATIVE CAMPUS                      Incubators - Support                    Equipment dedicated
                                                               University, business hotel,                 and accommodation -                     to the visual arts
                                                               audiovisual studios,                        Angel investment                                                                                HERITAGE

            IN CANNES,
                                                               business events
                                                                                                                                                                                                           12 INTERNATIONAL
                                                            2 POST-BAC TRAINING                                                                DISTRIBUTION                                                   MUSEUM OF CINEMA
                                                               BTS audiovisual Carnot and BTS                                                                                                                 AND CANNES FILM
                                                               Digital Communication Bristol            FILMING-                               9 INTERNATIONAL                                                FESTIVAL

            EVERYTHING
                                                                                                        PRODUCTION                                 MARKETS
                                                            3 RESIDENCES FOR WRITING                                                               Festival and
                                                                                                                                                                         CONSECRATION
                                                               AND ARTISTS University                   6 SHOOTING                                 Convention Centre
                                                               campus, Noailles Media Library,            RECEPTION OFFICE

            IS POSSIBLE
                                                               Suquet des Artistes,                                                                                      11 FESTIVAL                       MUSICAL
                                                                                                          Tools facilitating the               10 MULTIPLEXE CINEUM
                                                               and Île Ste Marguerite                     hosting of film shoots                   CANNES                    AND CONVENTION                CREATION
                                                                                                                                                   Technopôle                CENTRE
                                                               ERACM                                                                               Bastide Rouge             International festivals       13 THE CANNES
                                                            4 Professional                              7 ESTABLISHMENT OF                                                   (Beautification Project          ORCHESTRA
                                                                                                          ORIGINALITY                                                        of the Centre)                   Symphony orchestra
                                                               actors’ training
            ITINERARY OF THE CREATION                                                                     Area of the former                   S PROJECTION                                                   focused on film music
                                                                                                          Ansaldobreda site                      ROOMS
            OF A CINEMATOGRAPHIC WORK

                                                                                                                                   3
CANDIDATE 2021 CITY OF FILM UNESCO - Mairie de Cannes
OF FILM UNESCO
                                                                                                                                                         Promote creation

OBJECTIVE
                                                                                                                                                         on an international
                                                                                                                                                         scale
                                                                                                                                                         • Two works in homage to

UNESCO:
                                                                                                                                                         international musicals: “West
                                                                                                                                                         Side Story” by the Pôle National

                                                                                                                                                                                              CITY
                                                                                                                                                         Supérieur de Danse and French
                                                                                                                                                         musicals by the Horde collective,

                                                                                                                                                                                              C R E AT I V E C A N D I DAT E
6 FLAGSHIP
                                                                                                                                                         which could tour in other creative
                                                                                                                                                         cities.

                                                                                                                                                         • The development of meetings

PROJECTS
                                                                                                                                                         with artistic directors of
                                                                                                                                                         international film festivals, such
                                                                                                                                                         as the “Programmers’ Lunch” of
                                                                                                                                                         the Directors’ Qiuinzaine

                                                                                                                                                                                              CANNES
                                                                                                                                                         • The reception at the Festival
                                                                                                                                                         Centere in 2023 of the “Bollywood
Generalise access to           • By creating a UNESCO      • By improving quality of life
                                                                                                                                                         Express” show by Mumbai artists
an ambitious creative          Chair in Cinematographic    and available services with the
                                                                                                                                                         of the Taj Express
                               Writing on the new cinema   introduction of buses, trams, and
education
                               campus within 4 years       bicycles to connect the western
• Through the continuation                                 districts to the City Centre
of collective measures
intended for children and      Structuring the                                                  Share skills and           • Through support for         Strengthen social links
young people living in areas   City’s development          Develop reception                    promote African            development of the African    with young people
with social difficulties       through creation            for creation and its                 cinematographic            Pavilion during the Cannes    through cinema
                                                           development                          creation                   Film Festival
                                                                                                                                                         • The sharing of management
• By actions to raise          • By creating a new
                                                           • By carrying out the Cannes         • By hosting the Cannes-                                 tools designed by the City of
cultural awareness among       economic and social                                                                         • The creation of the show
                                                           On Air action plan, which will       Dakar Meetings in 2022                                   Cannes to generalise artistic
young people and expose        dynamic around the film                                                                     “Poeticising the Territory”
                                                           revitalise the City while actively   to promote Senegalese                                    education with other creative
them to creativity and the     and audiovisual sectors                                                                     by the International School
                                                           contributing to the development      artists in Cannes                                        cities and the cultural provision
development of imagination                                                                                                 of Actors in Dakar and the
                                                           of the audiovisual industry in                                                                of a traveling exhibition on
beginning in kindergarten                                                                                                  Regional School of Actors
                                                           France and Europe                                                                             cinema from 2024
                                                                                                                           in Cannes
CANDIDATE 2021 CITY OF FILM UNESCO - Mairie de Cannes
OF FILM UNESCO
THEY
                                                                   Lisa AZUELOS,                 Florence DORMOY,             Pauline ROCAFULL,
                                                                   Director                      Producer                     Member of the
                                                                                                                              Scriptwriters’ Guild
                                                                   Pascal BRETON,                Thierry FREMAUX,

SUPPORT

                                                                                                                                                         CITY
                                                                   Président directeur           Managing Director of the     Maxime SAADA,
                                                                   général de Fédération         Cannes Film Festival         Chairman of the Board of

                                                                                                                                                         C R E AT I V E C A N D I DAT E
                                                                   Entertainment                                              the Canal+ Group
                                                                                                 Fabrice LARUE,

CANNES!
                                                                   Frank CADORET,                President and Managing       Catherine
                                                                   Director of Vivendi           Director of FLCP             JEAN-JOSEPH SENTUC,
                                                                                                                              Chairman of the
                                                                   Véronique CAYLA,              Sidonie DUMAS,               Mirror School
                                                                   President of the Académie     Managing Director
                                                                   des Césars                    of Gaumont                   Christophe TARDIEU,

“

                                                                                                                                                         CANNES
                                                                                                                              Deputy Chairman of
    On the eve of its 74th edition, the Cannes Film                Marco CHERQUI,                Toufik LERARI,               the Committee for
    Festival remains a benchmark cultural event -                  Producer                      President and Managing       the Classification of
     the most important film festival in the world                                               Director of the Tequila      Cinematographic Works
    and one of the most highly publicised events                   Stéphane COURBIT,             Rapido Agency
       internationally. It is with deep conviction                 Chairman of Banijay Group                                  Alain TERZIAN,
        that I support Cannes’ candidacy to join                                                 Benoît LOUVET,               Movie producer

                                                               ”
    the network of UNESCO Creative Cities in the                   Xavier COUTURE,               Managing Director of the
    film industry in order to promote cooperation                  Former Director of national   Association Française du
         with cities who have placed creativity                    television channels           Festival International des
         at the heart of their development plan.                                                 séries

                                                                                                 Patrick NEBOUT,
                           Thierry FREMAUX                                                       Managing Director of
                General Delegate of the Cannes Film Festival                                     Dramacorp
CANDIDATE 2021 CITY OF FILM UNESCO - Mairie de Cannes
U N E S C O
                                                      It is also your city which, along with    stories of tomorrow.
                                                      the International Film Festival,          Finally, you have committed

                                                                                                                                             C A N D I D A T E
                                                      evokes the magic of cinema for            your city to a very large-scale
                                                      the whole world. For the general          architectural and cultural project,
                                                      public, the name of your city             which will offer the public of
                                                      resonates first of all as an invitation   Cannes, and more broadly the
                                                      to dream but also to excellence.          inhabitants of the region and

                                                                                                                                             V I L L E
                                                      To love the cinema is to love the         all visitors passing through,

“
                                                      actors and actresses, to love the         permanent exhibition spaces
                                                      directors, who would not miss             entirely devoted to world cinema,

                                                                                                                                             C R E A T I V E
                                                      their appointment with Cannes             to its heritage, to its entertaining
                                                      for anything in the world. For film       and educational dimension and to
                                                      professionals around the world,           its greatest festival.
I have received your letter of 19 April, in which     Cannes is the most important time         This is why your approach seems
                                                      of the year, the time of art, the time    to me both natural and necessary,
you inform me of the wish of the City of Cannes

                                                                                                                                             C A N N E S
                                                      of business and of course the time        and the inclusion of your city in this
to join the UNESCO Creative Cities Network in         of celebration.                           network seems to me to be self-
the “film” category.                                  You are not only a showcase, but          evident, so symbolic is Cannes of
The Centre national du cinéma et de l’image           your whole city lives for cinema          the cinema.

                                                                                                                                    ”
animée (CNC), a long-standing partner of the          and creation. Thanks to your
Cannes Festival, also stands by the Cannes            determination, you are one of the
exhibitors, who are today the fervent defenders       first cities to be 100% Artistic
                                                      and Cultural Education. All the
of diversity in Provence-Alpes-Côte d’Azur.           children in your city benefit from
Your city has the largest number of cinemas           image education. Your ambition
classified as «Art & Essai» in the region. It is in   does not stop there, as you have          Dominique BOUTONNAT
Cannes that exhibitors are most concerned with        become a major training centre            President of the Centre National du Cinéma

transmission, especially with young audiences.        for the creative industries. The          et l’image animée (CNC)

I am sincerely grateful to you for this, because      thousand students on your brand
renewing audiences is a major challenge.              new campus, trained in writing and
                                                      audiovisual creation, will invent the
CANDIDATE 2021 CITY OF FILM UNESCO - Mairie de Cannes
“

                                                                                                                                                                      OF FILM UNESCO
                                                                            « La Quinzaine des
                                                                            Réalisateurs wants to play an
                                                                            important role in promoting
                                                                            exchanges between               The French Syndicate of Cinema
                                                                            international festivals as      Critics supports the candidacy of the
                                                                            part of its ‘Programmers’       City of Cannes to join the UNESCO
                                                                                                            Network Of Creative Cities in the

                                                                                                                                                                      CITY
                                                                            Lunch,’ organised during the
                                                                            Cannes Film Festival. Many      film category. Since 1962, Cannes
                                     « The City of Cannes was a                                             has hosted Critics’ Week, a parallel

                                                                                                                                                                      C R E AT I V E C A N D I DAT E
“
                                                                            directors and programmers of
                                     pioneer in France in generalising                                      section of the Festival which is
                                                                            foreign festivals of UNESCO
                                     artistic and cultural education                                        dedicated to discovering young
                                                                            Creative Cities are invited
                                     and has an ambitious image                                             talents in cinematographic creation
                                                                            each year to meet to discuss
                                     education programme, giving                                            around the world by highlighting
                                                                            the artistic choices of their
                                     a major place to cinema as a                                           their first and second feature films. In
A priority for Cannes,               force for bringing together and
                                                                            festivals, including those
                                                                                                            2021, the City of Cannes completely
cinema is now at the heart           understanding cultural diversity.
                                                                            of Sarajevo, Cairo, Sofia,
                                                                                                            renovated the Espace Miramar,
                                                                            Busan, and Berlin… So the
of a global growth strategy.         Its actions to raise awareness
                                                                            Directors’ Fortnight team       which hosts the Critics’ Week each
With an action plan aimed            among young people beginning in
                                                                            enthusiastically supports       year, once again demonstrating its

                                                                                                                                                                      CANNES
at fostering the creation of         kindergarten to creativity and the
                                                                            Cannes’ candidacy to join       unwavering support for creators and
                                     development of the imagination                                         conveyors of culture. The integration
a large audiovisual centre,          through this are undoubted
                                                                            the UNESCO Creative Cities
Cannes is acquiring all the                                                 Network in order to promote     of Cannes into this international
                                     assets of this candidacy and                                           network will be an indisputable
links in the cinema and              deserve to be shared with the
                                                                            international exchanges and
                                                                                                            asset in strengthening the openness,
audiovisual production               network of UNESCO Creative
                                                                            sharing on cinematographic
                                                                                                            diversity, and richness of the
                                                                            creation. »
chains. Cannes’ inclusion in         Cities. »                                                              intercultural exchanges which are the

                                                                                                                                                                  ”
the UNESCO Creative Cities                                                  Paolo MORETTI                   raison d’être of Critics’ Week.
network is consistent with           Emmanuel ETHIS
                                     Vice-President of the High Council
                                                                            Delegate General of
this ambition and would              for Artistic and Cultural Education;
                                                                            the Directors’ Fortnight        Philippe ROUYER           Charles TESSON
promote international                Rector of the Academic Region of                                       President of the French
                                                                                                            Cinema Critics’ Union
                                                                                                                                      Film critic, General
                                                                                                                                      Delegate of Critics’ Week
exchanges in this sector.            Brittany

Véronique CAYLA
President of the César Academy

                                 ”
CANDIDATE 2021 CITY OF FILM UNESCO - Mairie de Cannes
“

                                                                                                                                                                                                         OF FILM UNESCO
“
                                                 « It is with great pleasure and      «Firstly, I would like to         ACA in the development of
                                                 enthusiasm that I support            congratulate you for              the African Pavilion during       I fully share the conviction
                                                 the candidacy of the City of         considering the inclusion         the Cannes Film Festival, in      of the Mayor of Cannes, who
                                                 Cannes to join the UNESCO            of the City of Cannes in the      order to promote initiatives      rightly sees that culture is
I fully support Cannes’                          Network of Creative Cities in        UNESCO Creative Cities            in the field of cinema and to     in fact a source of individual
                                                 the film category. Indeed, as        Network.                          strengthen the visibility of      fulfilment, collective bond, social
candidacy for the

                                                                                                                                                                                                         CITY
                                                 a member of the Cannes On            In the application of the         young talent and creative         emancipation, and economic
UNESCO Creative                                  Air committee, I am keen to          cultural program adopted          richness from the continent,      development, and engenders a
Cities Network. Cannes                                                                                                                                    sense of unity and belonging.

                                                                                                                                                                                                         C R E AT I V E C A N D I DAT E
                                                 support the development of           by the Assembly of Heads of       in particular through the
Cinéma is in charge of                           the audiovisual sector on this       State and Government of the       screening of African short        I therefore support Cannes’
the development of                               cinema-rich region, which            African Union during the 34th     films during the event.           candidacy for the UNESCO
annual cinematographic                           not only hosts the largest film      ordinary session held in Addis    For all these reasons, and        Creative Cities Network. It’s clear
creations and events in                          festival in the world, but also      Ababa on February 6 & 7, 2021,    because we are leading the        that this integration will be an
                                                 many other creative industry         His Excellency the President      same fight for the promotion      appreciable contribution within
the city of Cannes for the                       events such as CANNESERIES,          of the Democratic Republic of     of culture, I fully support       the framework of our multilateral
benefit of all audiences.                        Lions, MIPCOM, and MIPTV. The        the Congo, current President      Cannes’ candidacy to join         organisation and that of the other
The association, a                               entire CANNESERIES team is           of the African Union, has         the UNESCO Creative Cities        Creative Cities, of which 11 belong
regional centre for                              mobilized to help this application   agreed this year to sponsor       Network.»                         to the sphere of the African

                                                                                                                                                                                                         CANNES
audiovisual education,                           succeed. »                           the African Pavilion, organised                                     Union.

                                                                                                                                                                                                     ”
also coordinates and                                                                  by my agency, the African         Aminata DIOP JOHNSON
                                                                                                                                                          Catherine KATHUNGU FURAHA
develops systems,                                Benoît LOUVET
                                                 General Manager of CANNESERIES
                                                                                      Cultural Agency (ACA), during     Director of the
                                                                                                                        African Cultural Agency           Minister of Culture, Arts and Heritage
                                                                                      the next Cannes Film Festival
tools, and training for                                                               this July 6-17, 2021.
                                                                                                                        Founder of the African Pavilion   of the Democratic Republic of Congo
film education from                                                                   I can only celebrate your
                                                                                                                        of the Cannes Film Festival       Country holding the Presidency-in-Office

kindergarten to post-                                                                                                   and the Paris Book Fair           of the African Union

                                                                                                                        “
                                                                                      cultural ambitions, which
baccalaureate levels as                                                               match my own, and laud
well as for adults and                                                                your openness to develop

                                             ”
professionals.                                                                        the cinema industry
                                                                                      internationally. This is
                                                                                                                        «Mumbai as a UNESCO Creative City of Film is happy
                                                                                      because I am convinced that
Gérard CAMY                                                                                                             to support your city and all your efforts regarding the

                                                                                                                                                                                      ”
                                                                                      culture is a lever for social
President of the Cannes Cinéma Association                                                                              application as UNESCO Creative Cities Network»
                                                                                      emancipation, economic
                                                                                      development, union, and           Kishori Kishor PEDNEKAR
                                                                                      transmission.                     Maire de Mumbai
                                                                                      I am also delighted with
                                                                                      Cannes’ willingness to support
PARTENAIRES
                                           CANNES - CITY OF FILM

CANNES   C R E AT I V E C A N D I DAT E   CITY   OF FILM UNESCO
CANNES   C R E AT I V E C A N D I DAT E   CITY   OF FILM UNESCO
C A N D I D AT E 2 0 2 1
 CITY OF FILM UNESCO

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