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Building the legal framework to help business succeed
About ACCA ACCA (the Association of Chartered Certified Accountants) is the global body for professional accountants, offering business-relevant, first-choice qualifications to people of application, ability and ambition around the world who seek a rewarding career in accountancy, finance and management. ACCA supports its 219,000 members and 527,000 students (including affiliates) in 179 countries, helping them to develop successful careers in accounting and business, with the skills required by employers. ACCA works through a network of 110 offices and centres and 7,571 Approved Employers worldwide, and 328 approved learning providers who provide high standards of learning and development. Through its public interest remit, ACCA promotes appropriate regulation of accounting and conducts relevant research to ensure accountancy continues to grow in reputation and influence. ACCA has introduced major innovations to its flagship qualification to ensure its members and future members continue to be the most valued, up to date and sought-after accountancy professionals globally. Founded in 1904, ACCA has consistently held unique core values: opportunity, diversity, innovation, integrity and accountability. More information is here: www.accaglobal.com © The Association of Chartered Certified Accountants July 2019
Building the legal framework to help business succeed About this report Business activities are an essential part of every society. Their success, especially when first starting up, depends on many social and economic variables, but one of the most important (but perhaps frequently overlooked) factors is the legal form the business adopts. Government has several roles to play, the most fundamental of which is to make the forms available, although educating people about them is every bit as vital to effective exploitation of those opportunities, as is ensuring that the support mechanisms are available to help make the most of them.
Introduction Although doing business is a fundamental part of society, getting started can often be very risky for entrepreneurs. The challenges facing the entrepreneur are not just about choosing the right form, but about exploiting it properly and making the most of its characteristics. Government has several roles to play in helping new business get off the ground. Most fundamentally, and uniquely, it is part of government’s role to make the legal forms available through legislation. Government alone can set the boundaries of permissible activities under the law, and adjust the rights and obligations of businesses and their stakeholders. But beyond this, there can be a role for government in educating people about the available options, and helping them to make the most of them. Many jurisdictions offer community interest vehicles or structures designed to promote employee ownership and engagement, but take-up of them can often be low. This may be because entrepreneurs and their advisers are unaware of them, or the latter are unfamiliar with the benefits and so unwilling to promote them (Nuttall 2012: para 3.6). Once businesses are aware of the options, the availability of mentoring schemes, trade networks and grants can significantly improve the chances of a long and successful life for the venture. 4
Building the legal framework to help business succeed | Introduction Ensuring that appropriate models and diversify investments, commission Another aspect of support are available can drive a more expensive marketing campaigns or business success successful and sustainable society for all. undertake speculative research and For instance, improving the environment design work. Accordingly, the membership that governments are for businesses has a clear direct benefit to will not need complex mechanisms for uniquely positioned government, which is a significant buyer reviewing or reversing management to create is building of services from private business. The decisions to the same extent applicable more successful businesses there are in for a general trading company which the trust relationship the marketplace then the greater the might pursue any of those activities. environment in choice that government will have. Businesses that are run efficiently and Another aspect of business success that which business and governments are uniquely positioned to effectively through the appropriate commerce can flourish. structure will be able to supply services to create is building the trust relationship government at a lower price to the environment in which business and taxpayer. Furthermore, there is a benefit commerce can flourish. Business is from cooperatives and society-driven basically about trust. Every transaction, enterprises because they reduce the need every contract, is about promises made for direct government funding to the between individuals. Sometimes extent that they complement or replace performance is instant, but at other times public interest activities that would the performance will be at some point in otherwise either not exist or have to be the future. The parties need to believe supplied by public bodies. In addition to and understand that the promises will be the benefit to the immediate recipients of kept, or that if one side does try to such business’s activities, society as a default then that there will be some way whole benefits from the reduced need for of enforcing the performance or being direct government funding. compensated for the failure. It is vital for governments to consider the Government is responsible for developing local context when looking at the and maintaining much of the infrastructure, availability of legal forms for businesses. such as the courts and central public In many jurisdictions, what is really needed registers of business information, that is not so much a vehicle for entrepreneurs supports those trust mechanisms. As with as a mechanism for equalising bargaining every other area of business, power in the marketplace. Where this is developments in technology present both the case, the important design features threats and opportunities in this sector. will not be those governing distribution Electronic transmission and recording of of the profits (indeed in many cases such information reduces the costs of both organisations are designed not to return business and regulators. Online registers profits at all) but rather the regulation of can be searched quickly from anywhere in external relationships with customers and the world, but of course require initial suppliers. Close behind that in set-up and creation. It is vital that importance comes the regulation of policymakers consider the environment internal relationships, although if the within which businesses operate as well as powers of the body are limited then this the way in which they are allowed to do so. also becomes less important. For The rest of this report looks in more detail example, a farming cooperative whose at the specific features of legal business sole function is to purchase seed, fertiliser forms and explores the elements that and machinery, then to sell the output at policymakers should consider. market, will not have the discretion to FIGURE 1: Five enabling strategies for governments to consider as it approaches each theme Enabling business Maintaining Supporting an Providing Dispute resolution to be the driver of stability and ethical approach encouragement for mechanisms society’s prosperity confidence to business business enterprise for business 5
A framework for designing business forms In order to help structure this analysis, the characteristics of business forms have been split into four broad categories, considering in turn: Realising the returns Investing into the business Legal characteristics Administrative requirements. There is inevitably some overlap and interaction between those broad headings, and a number of further considerations must be taken into account. Aspects such as transparency and accountability are increasingly important to stakeholders, while the regulatory mechanisms enabling businesses to operate, and perhaps as importantly, imposing sanctions on those who would seek to operate outside the rules, are a vital component of the functioning system. 6
Realising the returns Most businesses are run with a view to creating a profit for the investors (whether owners, managers or lenders), but there can be other motivations, such as providing community services or wider public benefits, existing alongside or to the exclusion of the profit motive. The purpose of the business might contrast, deliver their value entirely in the restrict the range of business vehicles form of returns to society or indirectly to available. The long-term goal might be the members, and do not allow for any financial security for the founder and their cumulative return to members on capital family or partners, or it could be to invested. A system of business forms that maximise profitability with a view to sale. responds to these various aims is essential. Designing it will depend on understanding Establishing what form ‘value’ takes for the needs of founders and determining the business, and then deciding how best how the outcomes desired can best be to ensure that the value ends up where it reflected by the forms available. is supposed to be, is perhaps the most important consideration for the founders. Government policy, as expressed in The choice they make from the available legislative and regulatory regimes, may forms will be driven by their approach reflect an implicit assumption that to achieving their goals, and any businesses, especially incorporated ones, compromises they may be prepared exist for commercial gain. This would be to make along the way. It is the job of evidenced by the emphasis on policymakers to ensure that the range maintenance of capital, and the of forms available minimises the widespread existence of specific rules to compromises required across the enhance directors’ and owners’ personal population as a whole, without incurring liability when close to insolvency (Gerner- avoidable administrative costs. Beuerle et al. 2013). It will be worth bearing in mind that over two-thirds of Some structures favour regular extraction respondents to an ACCA survey believe of accrued profits; others allow for the that business legal forms should exist that sale of a share, and future returns on that explicitly recognise that non-financial share, to a third party. A number of aims are part of measuring the success cooperative and charitable forms, by of a small business (see Sources and 7
Building the legal framework to help business succeed | A framework for designing business forms 68% Methodology at the end of this report). markets surveyed as part of the initial Nearly 80% of respondents rejected the desktop research for this series of reports, idea that such entities should be more farming and business cooperatives exist tightly regulated than others, although as a significant and important part of the they were evenly split between regulation economic infrastructure. While the being the same (39%) or less strict (37%) adoption of the cooperative form is than for purely commercial enterprises. driven by financial imperatives, the goal of aspiring is not so much a financial profit as simply It will be important to address the clear allowing access to marketplaces in the entrepreneurs want appetite of entrepreneurs for pursuing first instance. The collective bargaining Non-Financial Goals more than simple financial gain through power of the cooperatives enables those to be recognised their businesses. Policymakers should involved to negotiate commercial deals investigate whether existing vehicles offer with counterparties on terms that would sufficient flexibility within a single not otherwise be possible, and while a template, or if there are alternatives direct individual financial return on the designed for specifically commercial or membership share is typically not non-commercial aims. If neither is the available, the members benefit indirectly case, then government should consult through being able to deal on those terms with the relevant stakeholders to develop in respect of their own transactions (Sabir the most appropriate local models. et al. 2012; Trebbin and Hassler 2012). The domestic social and economic Whenever money is realised there are likely environment can play a significant role in to be tax consequences. While it is rarely, shaping the vehicles needed to enable if ever, a good idea to allow the choice of economic activity. In several of the business form to be driven exclusively by FIGURE 2: Business Forms should exist which explicitly recognise non-financial goals n Strongly disagree, 5% n Disagree, 6% n Neither agree nor disagree, 21% n Agree, 47% n Strongly agree, 21% FIGURE 3: Relative importance attached to startup vs ongoing costs 100% 10% SOLID LINE: important and very important 75% 7.5% 50% 5% 25% 2.5% DOTTED LINE: of little or no importance 0% 0% Ongoing Startup Aspiring entrepreneurs Advisers who have also set up and run their own business 8
Building the legal framework to help business succeed | A framework for designing business forms tax, it is nonetheless a factor which must governing withdrawal of profits and funds It is notable that every be considered. As shown below, there will be dealt with by each individual firm’s group considered that was a strong preference across all groups in-house partnership agreement. surveyed for governments to use the tax some tax incentives system to support small businesses, Where the business is a separate legal should be offered, through mechanisms such as reduced tax entity, and its assets belong to it and not burdens on profits, or exemption from to its individual members, there are likely with only a handful of to be, at the very least, legal restrictions specific charges. respondents actually on how funds may be distributed back classing them as The group looking to set up their first to investors. In practice these may well business were most in favour of tax be a mere formality, especially in the ‘unimportant’. incentives, with 45% believing that tax case of a single shareholder-director measures should be the primary incentive company (where these are allowed for small businesses, compared with just under local legislation) but otherwise 30% of those who have already set up a companies are restricted in the ways in business, and only 18% of advisers who which they may distribute funds to their have set up their own business. While not directors and shareholders. directly explored in the survey, it is quite possible that the comparatively low As noted above, many cooperatives and importance attached to tax incentives by charitable structures impose significant those who have run their own business is restrictions on the distribution of cash just relative: they simply give other factors from the enterprise. It is common for the more weight, rather than regarding tax as statutory provisions setting up farming unimportant. In fact, it is notable that cooperatives and the like to have every group considered that some tax conditions that not only restrict the incentives should be offered, with only a venture’s scope for making cash returns handful of respondents actually classing to members, but also require it build up them as ‘unimportant’. cash reserves out of each year’s operating surplus in order to fund future capital But, however much importance investment by the cooperative, for example entrepreneurs attach to tax incentives as in improved machinery or storage facilities.1 a concept, their actual importance is more open to question. The vast majority Similarly, the constitution of a charitable of business taxes suffered by small and enterprise, in addition to restrictions on medium-sized enterprises (SMEs) are levied distributing returns during the life of the only on profits, and typically after some enterprise, will often include a stipulation considerable time lag, as the business will that any funds held by the body on a not make a tax return until some time winding-up may only be distributed to after a profits period or local fiscal another charitable body pursuing similar deadline has passed. Welcome though aims to its own.2 the reduced liability will be at that time, if the business has not yet made a profit at When considering the integration of such all then the question of taxes is unlikely restrictions into domestic business form even to arise, making other incentives and design, policymakers will need to balance aids to business success more important the strictness of the rule with the burden in the earliest days of the venture. of operating it. An exclusively charitable organisation will have no need to return How easy is it to withdraw money from capital to its investors, and will be suitably the business? served by a simple rule requiring any profits A sole trader is typically free to use the to be retained in the business and spent in funds of the business as he or she sees fit. pursuance of the charity’s ends. A farming There are no restrictions on how much of cooperative, on the other hand, existing the firm’s profits can be taken, or how for the benefit of its own membership, often withdrawals may be made. The might be better served with a more proprietor will be restricted only by the complex rule that allows for distributions practical need to ensure that the business above a certain level of profit, after a retains enough money to keep operating. suitable amount has been reinvested into In the case of a partnership, the rules the business to ensure its sustainability. 1 For example, Indian Cooperatives and Nidhi and Producer Companies. For general information see , accessed 25 February 2019. 2 For example, the Singapore Public Company Limited by Guarantee, Indian cooperatives, Irish Guarantee Companies and the UK CIO/SCIO models. 9
Investing into the business One of the most fundamental considerations is whether or not the owners will need access to money beyond their own resources to develop the business. Policymakers will need to consider which Corporations are perceived as having a funding mechanisms to encourage, and degree of stability and permanence which whether government funds should be unincorporated businesses do not – made directly available to certain forms although for many small businesses the of business, and if so on what basis. owners will have to give a personal guarantee anyway, diluting any potential The simplest way of introducing money benefits of the separate legal personality to a business is often to borrow it, which (OECD 2015; ACCA 2013). will involve paying interest. Typically, the cost will be based on how much is There may be other sources of funding, borrowed, regardless of the predicted such as government grants, which are proportional return on that sum. often targeted at smaller firms, and again, as with realising returns, it is important to For a corporate body, however, there is understand the tax impacts of different also often scope for raising money as funding models. For all groups of ACCA’s equity, so that the investor receives a survey respondents, the attractiveness of return only if the business actually grants was lower than that of tax returns a profit on the investment. incentives, with a clear majority (62%) Furthermore, whether a company raises seeing them as part of a balanced money as debt or equity, lenders/investors package of measures to assist small are typically more ready to put funds into business. Nevertheless, it will be a company than into a sole trader or important for advisers to be aware of the partnership – either lending more, or at grants available, and of the sources of lower rates of return (OECD 2015). information that should be consulted to stay up to date on sector-specific and local incentives. 10
Building the legal framework to help business succeed | A framework for designing business forms One aspect of investing to develop the While access to business exchanges and For all groups of ACCA’s business that can be hard to assess is the support networks is rarely dependent on survey respondents, time and effort needed to establish the legal form of the enterprise, it can networks of customers and suppliers. nevertheless be an absolutely crucial the attractiveness of The difficulties faced were captured by factor in the success of a new business grants was lower than a comment from one survey respondent: (ACCA 2019). Policymakers should that of tax incentives, ‘Two of the biggest problems for any new consider the active creation and support SME are: 1) where to find clients; 2) where of local initiatives and groupings that can with a clear majority to find capital. Hence, if government help entrepreneurs achieve their business (62%) seeing them as wants to engage in meaningful support aims. Such networks can increasingly be part of a balanced activities, I would see them concentrate found online, and the power of social efforts on promoting TRULY WORKING media and an internet presence should package of measures to [capitals original] business exchanges, not be underestimated. The investment assist small business. trade associations’ membership support, of time required to curate an online brand making government contracts more will initially need to come from within the accessible, etc. and supporting funding business. In certain sectors and particular efforts through some sort of [government] markets this will be more important to guarantees for qualifying business long-term success than cash investment projects that would allow the owners to and should be given the appropriate level draw credit from commercial banks.’ of prominence in the business plan (OECD 2018). FIGURE 4: Grants vs Taxes HOW MUCH SHOULD GOVERNMENT USE THE HOW MUCH SHOULD THE GOVERNMENT USE PUBLICLY-FUNDED TAX SYSTEM TO SUPPORT SMALL BUSINESSES? GRANTS TO ENCOURAGE SMALL BUSINESSES? FOR FOR AGAINST AGAINST Owner Owner (aspiring) Owner (current) Adviser Adviser Note: Owner Adviser Owner (aspiring) Owner (current) – Small business owner (current) (current) Owner Owner (aspiring) – Small business owner (aspiring) Adviser – Professional adviser Adviser Owner Adviser – Professional adviser with direct experience of ownership n Tax measures should be the primary incentive n Grants should be the primary route for support n Tax incentives should be a significant factor n Grants should be a significant factor n It should be one of a balanced group of measures n Grants should be part of a balanced group of measures n Limited use of tax incentives n Limited use of grants n There should be no tax incentives n Grants should not be used to directly support private business 11
Legal characteristics The defining legal characteristic of a business form will be whether the business has a separate legal identity from its owner(s). Deciding whether the enterprise will need its own identity, and the capacity to own things in its own right, or can simply exist as an extension of the legal name(s) of the owner(s), goes to the heart of its relationships with the outside world, and determines where liability will fall for any issues that arise. Companies and other ‘bodies corporate’ Nonetheless, while it is understandable exist as independent legal entities, able that the direct risk to the founders’ to enter into contracts and enforce (or be personal financial security ranks highly as subject to) rights and liabilities. That a consideration, what complicates the contrasts with the sole trader’s position, situation is that, where a business enjoys where everything is done directly in the limited liability status, the individuals name of the individual responsible. In behind that business are generally able addition, use of a separate legal personality to take shelter from the consequences in can greatly simplify selling, or transferring, the event of their own poor or reckless part or all of the business. At the same decisions and initiatives, while those third time, it will impose restrictions on the legal parties who deal with them, including power of the owners and/or managers to trade creditors, employees and deal with the assets of the business, or government departments, are left to enter into contracts on its behalf. count the cost. Invariably, jurisdictions will impose conditions on the conduct of Respondents across the whole survey business by limited liability companies so population viewed separate legal as to deter abuse of the system and to personality as an important factor when compensate third parties for the risk they choosing a business form, with 75% rating run in doing business with companies it as an important or very important (ACCA 2013). consideration. Closely linked to the issue of separate legal personality is the matter Policymakers will need to consider of liability for the debts of the business. carefully the balance between Respondents considered this an even encouraging innovation and risking abuse more significant factor, with fully 80% of the limited liability protections. Limited classing it as important or very important. liability has been characterised as 12
Building the legal framework to help business succeed | A framework for designing business forms socialising risk, by sharing the potential financial interests of their stakeholders First, from the moment costs of the failed investment across the are addressed by requirements that of incorporation, the whole of society. directors make an annual declaration of solvency and that decisions on company is treated as It is worth bearing in mind that courts distributions take stakeholders’ interests an entity separate from might sometimes look behind the expressly into account. company identity (sometimes known as both the individuals who piercing the ‘corporate veil’) to hold In countries that have more extensive and own the company as its owners or directors personally liable, standardised requirements governing shareholders and those usually where there has been criminal accounting and public disclosure, such as activity. On the other hand, in many the UK, those measures may be seen as a who manage it as its jurisdictions there are personal bankruptcy substitute for the more stringent rules on directors. safeguards that protect the entrepreneur personal liability that exist in other from total ruin in the event that company law regimes. The particular unexpected liabilities arise (ACCA 2013). contribution that accounting and Again, a balance is needed between disclosure can make to the goal of offering protection to any individual in protecting stakeholder interests and the bankruptcy or offering protection only to public interest in any individual company those who operate a business through a law regime will accordingly be a function particular (limited liability) format. of the wider regulatory framework within which companies exist. In addition to the above, the law will typically lay down a large number of Determining where the optimal balance criminal offences for breach of statutory lies in any given jurisdiction will invariably responsibilities, which can be viewed as involve an assessment not only of the costs highly persuasive incentives for and benefits of meeting standardised companies to respect the interests of their accounting and disclosure practices, but shareholders, in particular, and in some also of how those obligations coexist and cases their creditors as well. For example, interact with other measures that provide directors may commit criminal offences if necessary protections for stakeholder they approve annual accounts that do not interests. Policymakers should also comply with legal requirements, make consider the costs of operating the solvency statements that are not regulatory bodies and registers needed supportable, fail to keep minutes of their to give effect to the obligations imposed meetings, or fail to provide information to on business in return for limited liability. a company auditor on request. In some circumstances, a company’s shareholders The practical consequences of may be able to bring legal proceedings, separate legal personality in the name of the company, against its The assumption of a business form with directors (Gerner-Beuerle et al. 2013; its own separate legal personality has Cheffins and Black 2006). three important practical consequences for its owner. Any regulatory regime for limited companies is likely to include a system of First, from the moment of incorporation, interrelated checks and balances. Where the company is treated as an entity rules on accounting and disclosures exist, separate from both the individuals who they will form part of such a system, and own the company as its shareholders and where they do not, compensating those who manage it as its directors. measures are likely to be present (ACCA Although the position varies between and 2013). The optimum regime for a given within jurisdictions, any legal action by an enterprise cannot therefore be aggrieved customer or client of the considered in isolation from consideration company, or a third party, will typically of how the regulatory framework overall need to be taken against the company provides appropriate safeguards for rather than against its shareholders or investors, creditors and the public directors, unless there is a clear breach of interest. While small companies in specific personal duties by an individual, Australia, for example, are not bound to such as knowingly criminal behaviour by a prepare or publish annual accounts, the director (Gerner-Beuerle et al. 2013). 13
Building the legal framework to help business succeed | A framework for designing business forms The second main consequence of Against this, shareholders bear the The shareholders in a incorporation is that the company’s ultimate risk in a company, in the sense limited company enjoy existence continues independently of the that, if their company fails, they stand to identity of its shareholders and directors. lose whatever amounts they have limited personal liability Shareholders are usually free to sell their invested in their company. In any winding for the debts of their shares if they wish to do so. Even when up, shareholders will see a return only if company. Shareholders, there is a complete change of ownership, there are still assets available after all the for example where the company is taken creditors have been paid. Accordingly, if a as such, have no personal over by another business or where a sole company is wound up on an insolvent responsibility for the shareholder dies and his interest is basis, shareholders can expect to lose the debts incurred by their passed on, the company survives and entire value of their investment. continues in existence. Therefore, the company in the normal company format allows a business to be A company’s directors, on the other hand, course of trading. planned for the long term. are entrusted with controlling the affairs of their company. The law will require The third main consequence of them to do this in a disciplined way that incorporation is that the law invariably takes account of the need to protect the treats shareholders and directors interests not only of the company’s differently. If one individual is involved as shareholders but also of some third both a shareholder and a director then parties. In the case of small companies, there will be different rules (and the shareholders and directors are usually potentially liabilities) to be considered, the same people. There is nothing depending on whether the individual is untoward in this but individuals in this acting as a director or as a shareholder. situation need to remember the technical distinction that exists between the The shareholders in a limited company ownership rights that they have as enjoy limited personal liability for the shareholders and the management debts of their company. Shareholders, as responsibilities they have as directors. such, have no personal responsibility for the debts incurred by their company in the This distinction is very often normal course of trading. In the case of a demonstrated, in the case of small company limited by shares, the liability of companies in particular, by the fact that each member is limited to the amount of banks and other lenders of finance will share capital subscribed. Where, as will usually insist, as a condition of agreeing often be the case, the full value of the to lend funds to a small company, that its shares has been paid into the company, director or directors give personal then there is no further liability to meet. If guarantees that the loan will be repaid a company goes into liquidation because (ACCA 2013). Thus, while as shareholders it cannot pay its debts, its shareholders they have limited personal liability for will be required, at most, to pay to the their company’s debts, as directors they liquidator any amounts remaining unpaid may take on personal responsibilities for on their shares – where shares are ‘fully those same debts. paid’, that amount will be nil. 14
Administrative requirements These are often driven by the legal characteristics of the business and tend to fall into two categories – occasional requirements, such as the formalities governing the initial start-up or major transactions such as a sale of the business, and regular requirements such as preparing and filing or publishing accounting information, or observing certain formalities for transactions, for example dealings between the investors and other stakeholders, such as managers or employees. There is often a trade-off between the by no means universal. Around the world, level of administrative requirements and the time taken to incorporate a business the degree of autonomy that the business has fallen on average from 47 days in can have, linked with the related fields of 2006 to 20 days in 2018, but this masks a transparency and accountability. wide variation, from 2.5 days in Australia to 40 in South Africa and 70 in Somalia Starting the business is something that (World Bank 2019: 202). happens only once. The legal form adopted by the business should be based While the convenience of online filing and on long-term factors, not just the ease of information sharing offers real productivity the start-up process. It is important, gains for both the administrators and nonetheless, to understand what needs users of business information and to be done, how long it will take and what records, the ease of online incorporation it might cost. This is particularly the case and business transactions has also been in those jurisdictions where the formalities linked to a shift in patterns of criminal of the incorporation process are more behaviour (ICLEG 2016). National burdensome. Policymakers should, as a registries are faced with a trade-off rule, try to minimise those burdens, between ease of business registration retaining formality only where there is a and the need to combat criminal and good policy reason for doing so. fraudulent behaviour. Although the digital exchange of business information Although there is a widespread shift to between authorities, regulators and crime adopting modern technological methods, fighting agencies can aid them in the with central registers maintained in digital fight to protect the public, the usefulness format and registration processes of the exchange will depend on the accordingly moving online, the change is reliability of the information contained in 15
Building the legal framework to help business succeed | A framework for designing business forms 61% their registers, so it is increasingly area requiring additional regulation. important that steps are taken to ensure Similarly, while most respondents confidence in the accuracy and considered that the size of the business completeness of that information. was a factor which should be taken into account, with additional regulation The initial registration of the business is desirable above a certain (unspecified) often the moment that offers the best size, the degree of importance was again opportunity for the authorities to assess subject to differing opinions. Advisers who of respondents rated the good standing and good faith of had set up their own business were only crowdfunding a high-risk those behind it. The greater the powers of half as likely to consider it a high-risk area area, justifying additional the business to contract with third parties (21%) as those advisers who had not set regulation such as third- and create liabilities on its own behalf, the up a business themselves (42%), although more important it is that the authorities 50% of owner-advisers did consider some party oversight are able to maintain confidence in the additional regulation desirable (against business form that justifies those powers. 30% of ‘non-owner-advisers’). Whichever option policymakers choose to pursue, Just under 70% of all survey respondents they should be prepared to justify the considered that all new businesses should scope and design of regulation for new be subject to compulsory registration or businesses by reference to the risks regulation, with only a slight variance identified and the proportionate nature between groups. Professional advisers of the safeguards. who do not run their own business were the most likely to advocate compulsory Turning to the newer challenges facing formalities, at 73%, while those who were policymakers, when asked about considering a new venture were least crowdfunding, 61% of respondents rated likely to support such a measure. this a high-risk area, justifying additional Nonetheless, nearly two-thirds (64%) of regulation such as third-party oversight. the latter agreed that all new businesses Just one respondent considered direct should be subject to some degree of calls on public funds to be a low risk factor official monitoring. requiring no regulation at all. Those looking to set up a business were the There was, however, considerable variation most concerned about this area, with 83% between the populations over the factors seeing it as an activity justifying additional that they argued should trigger regulation. regulation, indicating a widespread Some 40% of aspiring business owners, recognition of the possible risks, and an nearly twice the proportion of non- acceptance of the corresponding business-owning advisers, stated that the administrative burdens to be expected. limitation of owners’ liability was a high-risk FIGURE 5: Crowdfunding is seen as the highest risk area both by respondents who believe all startups should be regulated (left hand side) and those who believe regulation should be targeted based on specific factors (right hand side) RESPONDENTS WHO BELIEVE ALL RESPONDENTS WHO BELIEVE REGULATION SHOULD STARTUPS SHOULD BE REGULATED BE TARGETED BASED ON SPECIFIC FACTORS Multiple owners Limited liability Size of business Crowdfunding 100% 80% 60% 40% 20% 0% 20% 40% 60% 80% 100% n High risk area; specific regulation essential n Moderately high risk n Some regulation required n Reduced risk area n Low risk; no regulation required Note: “Other” factors not shown 16
Building the legal framework to help business succeed | A framework for designing business forms The majority of aspiring business Such changes often reflect the very Overall, though, there is owners recognise the need for some widespread reality that, in small private a general pattern across regulation and appear comfortable with companies, directors and shareholders the concept that limited liability will are often one and the same. For example, jurisdictions that the come with additional administrative since the Companies Act 2006 came into formalities with which responsibilities, so policymakers can force, private companies in the UK no directors have to comply approach the topic accordingly. longer have to hold an annual general meeting (AGM) or to present their to keep shareholders Overall, though, there is a general pattern accounts for review by shareholders at a informed have fallen across jurisdictions that the formalities with general meeting. They can also pass which directors have to comply to keep company resolutions in writing, rather since the year 2000. shareholders informed have fallen since than going to the trouble of holding a the year 2000. At the same time, the ease general meeting to do so. Given pressures with which those obligations that survive on regulator funding and resources since can be discharged has in many cases the global financial crisis of 2008–9 and been enhanced through the availability of resultant incentives for focusing digital communications. For instance, compliance resources on identified risks many jurisdictions now allow electronic rather than blanket monitoring, it seems communications and share transfers, and likely that this trend in favour of the even the holding of general meetings lighter routine administrative regulation online or through video-conferencing of private companies in the UK will (ICLEG 2016; Collis et al. 2018). continue, although some trade-off in the form of enhanced monitoring of high-risk events, such as large individual transactions and initial registrations, might reasonably be expected. 17
Some broader considerations TRANSPARENCY AND ACCOUNTABILITY There is often a trade-off between the level of rights or freedoms a business vehicle has and the amount of information about itself that it has to make public (ACCA 2013). The link is sensible – for example, where companies can raise money from the general public through ‘listed’ securities they have to publish considerable amounts of legal and financial information so that investors can make an informed decision and, as noted above, this is a risk recognised by all those surveyed. Likewise, entities that enjoy limited liability are usually required to report or publish financial information so that potential creditors can understand what limits there might be to recovery if they do enter into a financial relationship with the business. The disadvantage is that there can be concerns about divulging commercially sensitive information, or even personal details about owners or managers. The rationale for imposing accounting and disclosure requirements on companies has always been that it is in the public interest for companies to be subject to standardised regulation in these matters to balance the special legal privileges that flow from the award of limited personal liability to company owners. 18
Building the legal framework to help business succeed | Some broader considerations The rationale can be explained in turn acts as an indirect safeguard for Studies have found that these terms: companies’ shareholders and creditors. avoidance of public • a company should be required to Deadlines imposed for filing a set of manage its financial affairs in specified accounts or making a public solvency disclosure of potentially declaration are seen as another strong ways that respect and reinforce its sensitive business separate legal personality incentive for ensuring correct financial information is one of management in that they act as a spur to • given the separation, under company companies to prepare their accounts in the principal reasons law, of ownership and management, good time: failure to file annual accounts why SMEs choose rules are needed to protect the or prepare solvency statements on time is interests of the former and to clarify often seen as a warning sign of internal where possible to file the responsibilities of the latter problems, in particular that the company abbreviated accounts. has not been able to agree its accounts • since the persons who own and control a company will not be personally (ACCA 2013). responsible for their company’s debts, rules are necessary to reduce the risk Were companies to be freed from any that third parties assume when doing obligation to report on their financial business with them. affairs on a regular basis, there could be a risk that those companies would Studies have found that avoidance of find it more difficult to win and retain public disclosure of potentially sensitive business and to access finance, because business information is one of the the risks associated with doing business principal reasons why SMEs choose where with them would increase. It may also possible to file abbreviated accounts be that poor behaviour on the part of (Collis 2012; Allee and Yohn 2007). Many some small companies would translate companies that file abbreviated accounts into a reduction in confidence in are likely to do so in order to avoid smaller companies more generally, disclosing information that might be used to the detriment of the wider business to their disadvantage: for example, they community and, in the long run, society may fear that suppliers might raise prices, as a whole. employees might seek higher salaries and customers might seek discounts if they The rights that a business has, for believed that the company was successful. example to protect its name or enter into contracts, are usually reflected in the The consequence of filing modified responsibilities it has for filing accounts or information, however, is that there is a maintaining reserves for its creditors. reduction of transparency on the public Such responsibilities will be reflected in record. Where only abbreviated information running costs and earning opportunities, is made available, prospective lenders may as well as the obligations the business act more cautiously, and be encouraged has for paying taxes. to require additional information before making a decision on a loan, credit rating The mechanisms that society has for or insurance policy (ACCA 2013: 28). This holding a business to account for its is an indirect argument for making actions, whether in respect of investors, available the full financial statements creditors, employees or customers, may rather than a modified version. vary depending on the business form. The culpability of the decision maker may Another argument that is frequently influence whether remedies are based on presented to justify mandatory civil law or criminal sanctions, while accounting rules (and associated legal holders of formal defined offices, such as requirements for keeping adequate director, may benefit from legal accounting records) is that they protections or even indemnity (Gerner- encourage financial discipline, which in Beuerle et al. 2013; Zurich 2017). 19
Building the legal framework to help business succeed | Some broader considerations ABUSE OF FORMS – CONTROLS The ownership of business assets Under-resourcing the AND SAFEGUARDS? through trusts is often used in employee safeguards that protect The flipside to having choice of forms and ownership models, widely held to be a the alternatives they offer is that the sustainable model with a number of the integrity of business specific advantages (Nuttall 2012) flexibility may be misused or even systems is a false deliberately abused. Innovations such as including the well-being of employees economy that would bearer shares, limitation of liability and (McQuaid et al. 2012). Nonetheless, the ownership of business assets through trust mechanism is also widely used to devalue all the effort and disguise beneficial ownership, and in this trusts all have valid uses but can also be expense put into creating subject to abuse. way can be used to avoid or evade taxes the regulatory framework or hide the source of money (FATF and Over time, aspects of the business form Egmont Group 2018). The implementation in the first place. of effective and proportionate safeguards regime that previously played a useful role can be superseded by technological against the risk of deliberate abuse needs advances. The benefit they provide can to be a feature of the regulatory be achieved through other means without framework, and should be designed with the weaknesses that enable abuse. For the same care and attention to detail as example, bearer shares originally played the underlying enabling structures. a useful role in promoting liquidity in a paper-based records system. Advances The costs of maintaining controls and in digital communication have overtaken safeguards should not be underestimated. that benefit while concerns about Measuring the costs and benefits of transparency of ownership, and offences regulatory frameworks is challenging such as money laundering and terrorist (Revesz 2016) but just as businesses are financing, have led to a perception that accountable to their stakeholders, so bearer shares no longer serve a sufficiently policymakers should hold themselves useful purpose in financial markets to accountable to the public for whom they outweigh the risks of abuse (FATF 2012: act. Under-resourcing the safeguards that Recommendation 24). As a consequence, protect the integrity of business systems many jurisdictions no longer allow the is a false economy that would devalue all issue of bearer shares, and have the effort and expense put into creating implemented measures for converting the regulatory framework in the first place. existing issues into conventional, registered, ordinary share capital (see, eg for the UK, H.M. Government 2014; for Switzerland, STEP 2018). 20
Sources and methodology This report builds on ACCA’s existing body of guidance for members. In addition to drawing on these previous publications, ACCA undertook a desktop survey of available business forms in nine jurisdictions (UK, Ireland, India, Pakistan, China, Singapore, Malaysia, Nigeria and Hong Kong), analysing the key features under four main themes: realising the returns; investing into the business; legal characteristics; and administrative requirements. Following this, ACCA surveyed targeted professional advisers in practice (50%), existing small business owners (48%) and, The survey results identified four main populations: finally, those actively considering the founding of a small • entrepreneurs with practical experience of small business (23%) and garnered 345 respondents from 60 business operation but no related professional advisory jurisdictions, 49% of individual responses from Western Europe, experience (32%) 19% Africa, 13% Asia-Pacific, 6% Caribbean and the balance • professional advisers who had practical experience of from other regions. small business operation (16%) Questions were designed to identify those features of the • professional advisers with no practical experience of business model that were considered to be most important by small business operation (30%), and each group, with a view to helping advisers recognise which • entrepreneurs with no previous experience who were aspects of the business format are likely to be most important actively considering setting up a business (19%). or attractive to clients and prospective clients. A comparison of responses between the populations indicates areas that are universally seen as important, and those where an adviser’s focus might differ from that of their clients. 21
References ACCA (2013), Protecting Stakeholder Interests in SME Companies, ICLEG (Informal Company Law Expert Group) (2016), Report on Digitalisation , accessed 25 February 2019. ACCA (2019), ACCA ( 2019), Scale-up Success: What do SMEs Need to McQuaid, R., Hollywood, E., Bond, S., Canduela, J., Richard, A. and Supercharge their Growth? , accessed 11 June 2019. Allee K. and Yohn T (2007), The Demand for Financial Statements in an Nuttall, G. (2012), Sharing Success The Nuttall Review of Employee Unregulated Environment: An Examination of the Production and Use of Ownership, , accessed 12 June 2019. accessed 12 June 2019. OECD (2015), New Approaches to SME and Entrepreneurship Financing – Cheffins, B. R. and Black, B. S. (2006), ‘Outside Director Liability Across Broadening the Range of Instruments, , accessed 12 June 2019. Paper No. 71/2006; Stanford Law and Economics Olin Working Paper No. 266; University of Texas Law and Economics Research Paper No. 31. OECD (2018), Enabling SMEs to Scale-up – Plenary Session 1, Discussion Downloadable from: or , accessed 25 February 2019. , accessed 22 February 2019. Collis, J. (2012), Determinants of Voluntary Audit and Voluntary Full Accounts in Micro- and Non-micro Small Companies in the UK (Hillingdon: Revesz, R. (2016), ‘Cost-Benefit Analysis and the Structure of the Administrative Brunel University). State: The Case of Financial Services Regulation’ New York University Economics and Law Working Papers (NELLCO Legal Scholarship Repository), Collis, J., Alkhatib, E. and de Cesare, S. (2018), Costs and Benefits to Small , Companies of Digital Reporting. Downloadable from , accessed 12 June 2019. Sabir, H.M., Tahir, S., Arshad, S. and Bin Nasir, S. (2012), Future of Cooperative FATF (Financial Action Task Force) (2012), International Standards on the Farming in Pakistan, , accessed 25 February 2019. FATF Recommendations. Downloadable from: , STEP (Society of Trusts and Estates Practitioners) (2018), ‘Switzerland Bows to accessed 12 June 2019. OECD on Bearer Shares’ [website article] , accessed 12 June 2019. FATF and Egmont Group (2018), Concealment of Beneficial Ownership, , accessed 12 June 2019. A New Concept for Collective Action?’, Environment and Planning A., 44 (2): 411–27 , accessed Gerner-Beuerle, C., Paech, P. and Schuster, E.P. (2013), Study on Directors’ 25 February 2019. Duties and Liability. Prepared for the European Commission, DG Markt. , accessed 26 November 2018. H.M. Government (2014), ‘The Small Business, Enterprise and Employment Act is Here’, , accessed 12 June 2019. Indemnification: A Reference Guide by Country, accessed 25February 2019. 22
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