Build Your Business. Live Your Dream. TM - 2018 Media Kit - StartupNation.com

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Build Your Business. Live Your Dream. TM - 2018 Media Kit - StartupNation.com
Build Your Business. Live Your Dream.
                                    TM

                                    2018 Media Kit
Build Your Business. Live Your Dream. TM - 2018 Media Kit - StartupNation.com
Quick Look                                                                              2018

                      The Entrepreneurial Drive
             StartupNation provides entrepreneurs with the necessary insights for
             personal growth through in-the-trenches how-to content authored by
             subject matter experts, as well as book excerpts authored by acclaimed
             business professionals and thought leaders. StartupNation provides the
             ideal platform for brands to deliver their narrative through its diverse
             media channels, offering partner storytelling to an engaged audience of
             small business owners and entrepreneurs looking to build their business
             and live their dreams.
Build Your Business. Live Your Dream. TM - 2018 Media Kit - StartupNation.com
Channels                                                                   2018

Blog Site:   424K users   Community: 104K members   Radio: 30K listeners

 Social Audience: 26K
Build Your Business. Live Your Dream. TM - 2018 Media Kit - StartupNation.com
Audience Overview                                                                                    2018

  Digital                                                                 Social
  Blog Site
     Sessions                      Users                     Pageviews     Audience
                               New Visitors:       64.1%
      620K             497K    Returning Visitors: 35.9%          1.19M        27K

  Device
        Desktop                   Mobile                     Tablet

        75.36%                    21.41%                     3.23%

  Demographics
          Age                     Gender                   Language

     18-24:   24.07%          Male: 57.70%                 US:   79.95%
     25-34:   36.37%          Female: 42.30%               GB:    9.45%
     35-44:   20.91%                                       CA:    1.21%
     45-64:   16.85%                                       AU:    0.87%
                                                                            NOTE: Source Google Analytics
Build Your Business. Live Your Dream. TM - 2018 Media Kit - StartupNation.com
Editorial Calendar   2018
Build Your Business. Live Your Dream. TM - 2018 Media Kit - StartupNation.com
Audience Snapshot             2018

                    NOTE: Sample survey
                    of 148 responders
Build Your Business. Live Your Dream. TM - 2018 Media Kit - StartupNation.com
Jeff Sloan
           CO-FOUNDER / CEO

StartupNation has been a longstanding,
mainstay brand ever since it was founded in
2002. Our content is crafted by
entrepreneurs for entrepreneurs, offering
insights that help aspiring business owners
to start, grow and manage a business.

The breadth and range of businesses
StartupNation serves includes sole
proprietorships, home-based business, and
part-time businesses, all the way to the
most esoteric and sophisticated ventures.
StartupNation is for all entrepreneurs,
whether you are in the initial startup stage
or a growing enterprise.

Our goal is to connect aspiring
entrepreneurs to businesses that are taking
real action to build a business by equipping
them with the knowledge and resources
they need to succeed.

StartupNation views its sponsors as
partners, and it is our goal to work with
them side by side in order to achieve not
only our goals, but theirs, too.
Build Your Business. Live Your Dream. TM - 2018 Media Kit - StartupNation.com
Digital Ad Specs                                                                               2018

Horizontal Placement – 728x90                              Vertical Placement – 300x250, 300x600

                                                           Mobile Placement – 320x50

Pre-Roll and Newsletter Placements
Custom positioning opportunities available upon request.
Build Your Business. Live Your Dream. TM - 2018 Media Kit - StartupNation.com
Advertising: Blog                                           2018
Positioning Examples: Channel Targeting

   Excerpt
   Position
                            Leaderboard (header and footer)

   Partner
   Position
Build Your Business. Live Your Dream. TM - 2018 Media Kit - StartupNation.com
Advertising: eBook Sponsorship                                                2018
Positioning Examples:

                              Full-Page Ad                    Modular Page Ad

     Cover / Footer                     Interspersed Contextual Ad (above)
Editorial Content: Video Projects                                             2018

                                    For premium positioning opportunities
                                    and sponsorships, please contact us at:

                                        advertising@startupnation.com

                                    To submit native/sponsored video
                                    content requests, please contact us at:

                                          editor@startupnation.com
Editorial Content: Book Excerpt Channel   2018
Editorial Content                                                                      2018

Contributing Author / Publisher Spotlight
Featuring contributing writers and influencers from:

Featuring excerpts from authors published by:

Content Formats:
       •   Infographics     •   Listicles       •   Articles         •   Q&A
       •   Book Excerpts    •   Livestreams     •   Native Content   •   Video
       •   Webinars         •   Case Studies    •   eBooks           •   Audio/Radio
Contacts                                                                 2018

       Content                                Founders

       Cara Boyer – Digital Content Editor
       cara@startupnation.com                 Jeff Sloan– Co-founder
                                              jeff@startupnation.com

       Creative Services
                                              Rich Sloan– Co-founder
                                              rich@startupnation.com
       Chris Nierhaus – Creative Director
       chris@startupnation.com

                                              Midwest Headquarters
       Community
                                              380 N. Old Woodward Ave.
       Ryan O’Bleness – Community Mgr. / PR   Ste. 290
       ryan@startupnation.com                 Birmingham, MI 48009

           Radio

           Jake Atchoo – Account Manager
           jake@startupnation.com
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