Board of Directors Meeting - September 24, 2020 - Russian River Watershed ...

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Board of Directors Meeting - September 24, 2020 - Russian River Watershed ...
Board of Directors
Meeting
September 24, 2020
Board of Directors Meeting - September 24, 2020 - Russian River Watershed ...
A. Call to Order and
   Introductions
Board of Directors Meeting - September 24, 2020 - Russian River Watershed ...
B. Approval of the
   Agenda
Board of Directors Meeting - September 24, 2020 - Russian River Watershed ...
Agenda
Board of Directors Meeting - September 24, 2020 - Russian River Watershed ...
Agenda
Board of Directors Meeting - September 24, 2020 - Russian River Watershed ...
C. Approval of Standing
   Items
 a. Minutes: July 23
    Board of Directors Meeting
Board of Directors Meeting - September 24, 2020 - Russian River Watershed ...
Guest Presentation
      Sonoma Water’s
  Water Education Program

           Ryan Pedrotti,
    Principal Program Specialist,
   Sonoma County Water Agency
Board of Directors Meeting - September 24, 2020 - Russian River Watershed ...
Board of Directors Meeting - September 24, 2020 - Russian River Watershed ...
Tap Water                                      Flood Protection
Deliver water to over                              Maintain over 75 miles
  600,000 people                                        of streams
                             Sanitation
                        Manage and operate 8
                        sanitation districts and
                                 zones
Board of Directors Meeting - September 24, 2020 - Russian River Watershed ...
The Water and Energy Education Program
A comprehensive regional program designed to help
educators and students learn the value of resource
conservation.
Our goal is for students to become environmental stewards,
make informed decisions, and examine the world through
an inquisitive, scientific lens.
Water and Energy Education Program
Offering free water and energy education to
students throughout their school years.

                                                                                                 Middle
                                                                                                And High
                                                                                                 School

                                                                         5th Grade

                                                        4th Grade
                                                                              Cultivating informed citizens.
                                3rd Grade

       Kindergarten                           Instilling the values of conservation and stewardship.
Asynchronous Content

Students are engaged in learning
independently. Examples includes pre-
recorded videos and game-based
learning.
Synchronous content
Students are engaged in learning at the same time. Examples include zoom lessons
                                  and live chat.
Fourth Grade
Be Part of the Climate Change Solution
        Asynchronous Lessons
Fifth Grade Russian River
                                   Synchronous lessons

•   Where our water comes from
•   Exploring the RR watershed
•   Water quality for endangered
•   salmon
•   Making a difference
Secondary Education
            Asynchronous and synchronous Content

                   Topics include:
• Climate change and increase fire risk
• Fire impacts on water quality in the RR watershed
• Career opportunities in the water and science fields
   •   Ho

      Cl
Contests

                          Water Awareness Poster Contest
RRWA Video Contest
       TBD
ZunZun Musical Watershed Assembly
           Zoom Lessons
Free Classroom Materials
E. September 8 TWG
   Meeting Updates
a. Summary of September 8
                         TWG meeting
                      • FY 2019-2020 roll back calculations were
                        provided to individual member agencies.

                                           Rollback Allocation Summary
                                 Rohnert                                   Mendocino Sonoma    Sonoma
Cloverdale   Cotati Healdsburg    Park   Santa Rosa Sebastopol   Ukiah      County   County     Water   Windsor    TOTAL
 $17,723     $4,635   $15,368    $ 4,818   $ 9,526    $5,764     $17,913    $7,404   $21,001   $5,614   $9,137    $ 118,902
a. Summary of September 8
   TWG meeting
• Stormwater Activities Table—Completed
• Detailed Summary of Accomplishments
  and Project Tasks provided
• RRWA staff on standby to support
  CoPermittee meetings, if requested.
• R3MP Phase II started
  − SFEI/RWQCB coordinating implementation
  − Steering committee meeting TBD
a. Summary of September 8
   TWG meeting
• Public Effectiveness Assessment update –
  SGA Marketing provided a report update
  and an overview of the report structure and
  results
• Low Impact Development (LID) Training
  scope and schedule—Training will be
  handled by the CoPermitees.
   − December 2 from 9 am to noon.
• Lower Watershed Monitoring Plan (MRP)—
  Report preparation in progress
• Children’s placemat—Restaurants
  requesting replenishment of activity sheets
• Streets to Creeks Phase II launched
  August 17
b. TWG Subcommittee
   comments on the Technical
   Working Group Roles and
   Responsibilities document
• TWG subcommittee has
  comments/recommended revisions to
  the approved document.
F. Board of Directors
   Business
a. 2021/2022 Work Plan
   development
• Timeline for development and adoption
  − September 8: Kick-off
  − September 23: BOD update
  − October 13: TWG develop project list
  − November 10: Operating budgets due
  − December 08: TWG review draft budget
  − December 17: BOD review draft scope,
    approval to proceed
  − January 2021: ED meets with individual
    members (optional)
  − February 09: TWG review final WP
  − February 25: BOD considers approval
a. 2021/2022 Work Plan
   development
−Structure
  o Executive Director Services
  o General Benefit
  o Special Benefit
a. 2021/2022 Work Plan
   development
• Objectives
  − Form Work Plan subcommittee
  − Implement cost saving measures
  − Focus on essential and priority tasks
  − Improve virtual communication and
    collaboration
  − Add new members
  − Identify other funding sources
  − Structure budget to better differentiate tasks
     o MS4 Permit
     o Other programs
a. 2021/2022 Work Plan
   development
−Current project and initiatives
   o A.1. Board of Directors
   o A.2. Technical Working Group
   o A.3. General Administration
   o B.1. Implementation of Outreach Strategies
   o B.2. Online Outreach
   o B.3. Russian River Friendly Landscaping
   o B.4. Regulatory Forum and Advocacy
   o B.5. Regional Stormwater Program Support
   o B.6. Grant Support
   o B.7. R3MP
a. 2021/2022 Work Plan
   development
−Current projects and initiatives
   o   C.1. Stormwater Phase I Support
   o   C.2. Stormwater Phase I Report of Waste Discharge
   o   C.3. Stormwater Phase I Monitoring Support
   o   C.4. Santa Rosa Phase I Stormwater Support
   o   C.5. Phase I Streets to Creeks (invoicing only)
   o   C.6. Phase I Child Outreach Plan
   o   C.7. Prop 1 Stormwater Implementation Grant
   o   C.8. Phase I LID Support
   o   C.9. Santa Rosa OWOW
   o   C.10. Regional OWOW
   o   C.11. Mendocino County Medicine EPR Program
   o   C.12. Safe Meds Regional Coordination
   o   C.13 Safe Meds Hauling and Disposal
   o   C.14. Bulk Purchases
b. Membership
• Rohnert Park-Notice of Resignation
  effective November 16, 2020
• RRWA’s clarifications and responses to
  City Council meeting staff report
• Per MOU refund is not due to city for
  FY 20/21
• RRWA staff will maintain open
  communications with city staff
c. Program Effectiveness
   Assessment
 • Summary:
    − Prepared for the 10 CoPermittees
    − Final report anticipated by end of the
      month
    − Online survey included questions about
      stormwater related behaviors &
      knowledge
 • Preliminary results:
    − 972 total participants / 910 “ total sample”
    − Increased awareness of stormwater
      knowledge
    − 46% interacted with agency programing
    − High willingness to protect the Watershed
d. Creek Week—
   September 21-28
   • Coastal Commission’s “Protect Your Happy Place”
     2020 Campaign−Every Saturday in September.
   • Laguna Acts: Youth Trash Pick-up
     Challenge−September 1 – 30 (For ages 10-18.)
   • City Of Santa Rosa−September 19 – 26
   • Town Of Windsor−September 21-26
   • City Of Cotati And Daily Acts Hosting Free
     Scavenger Hunt And Live Interactive Webinar For
     Kids Event−Thursday, September 24
   • Ukiah Valley Community And Creek Cleanup
     2020−Saturday, September 26
   • Russian Riverkeep: Healdsburg, Guerneville,
     Steelhead Beach, And Mark West Creek−Saturday,
     September 26
   www.rrwatershed.org/project/creek-week
e. Streets to Creeks
   Campaign Update
• Barrel bags distributed in time for
  Creek Week!

                      www.streetstocreeks.org
f.          Rising WATERS—
            University/Agency Partnership
i. September 9 workshop
ii. September 15 CASQA presentation
iii. Summary Report due out to attendees
     by October 1
     i.     Identifying sources of contaminants,
            biohazards, and trash from people
            experiencing homelessness
     ii.    Reducing those sources
     iii.   Identifying resources needed to reduce the
            sources
iv. SSU Rising WATERS presentation
    planned for December BOD meeting
g. Student Video Contest—
   May 2021 awards
• Contest theme open until April 2021
  − Tag line: “Know Where the Water Goes”
  − Flyer was sent to Sonoma Water’s service area,
    Healdsburg, Ukiah, Sebastopol, Cloverdale, and
    unincorporated Sonoma County.
  − Sonoma Water website updated.
    (https://www.sonomawater.org/video-contests)
g. Student Video Contest—
    May 2021 awards
• Contest packets distributed to the principals, science
  chairs, and media teachers in late January for the
  following areas:
   −   Cloverdale
   −   Forestville
   −   Geyserville
   −   Healdsburg
   −   Novato
   −   Petaluma
   −   Potter Valley
   −   Rohnert Park
   −   Santa Rosa
   −   Sebastopol
   −   Sonoma
   −   Ukiah
   −   Windsor
h. Safe Medicine Disposal
   program
i.  CPSC—Resource list of envelope
    locations
ii. Next Subcommittee - Operations
    Group Meeting—October 6
Please note:
• Yellow points: Envelope
   distribution locations
• Blue pills: Bins placed as
   part of local or state (not
   DHCS) initiative
• Pink pills: Bins placed as
   part of DHCS California
   Drug Take-Back Program
i.      Our Water Our World
• Retailers are still faced with the pandemic
  challenges; however it seems this is stabilizing
• Associate trainings are not being scheduled for now
• Outreach and Educational Webinars to the Public
• IPM Pest Problem Solving Support
• Working with Buyers and Distributors at Industry
  Trade Shows                               Regional Retailers
                                             Russian River Watershed Partnership
• Partnering with Pesticide                 Ace Hardware              Cloverdale
  Manufacturers                             Garret Ace                Healdsburg
                                            Garret Ace                Windsor
• OWOW IPM fall & winter                    Home Depot
                                                                      Rohnert Park
  pest webinar for October?                 Home Depot
                                            Home Depot                Ukiah
                                            Prickett’s                Healdsburg
                                            Sonoma Co Permit Office
j.     Russian River-Friendly
       Landscaping
i.   Biennial Event, February 2021—
     Rehydrating the Russian River Watershed
       •   First week of February
       •   Virtual platform
       •   Theme Selection: Rehydrate the Watershed
       •   Keynote: Didi Pershouse
ii. Next Subcommittee meeting—October 8
iii. Presentation on RRFL / Storm Water
     program nexus to TWG October 13

www.rrwatershed.org/project/rrflg
G. Regional Advocacy
• CA Dept of Conservation: Watershed
  Coordinator Program
   − Focus on SGMA basins, due 9/15
   − RRWA participated in coordination call
     with RCDs, Permit Sonoma, Sonoma
     Water, SEC, Laguna Foundation
   − $100,000/year for 3 years ($1.5M
     available)
a. RRWA/RWQCB
i. Quarterly meeting September 30
ii. MS4 Permit Fee Reduction Incentive
    Program
b. NBWA collaborations
Potential opportunities
• Presentations/workshops/meetings
• Conference(s)
• Information sharing
• Outreach
• Advocacy
• Training
• Grant funding
c.        Russian River Regional
                      Monitoring Program (R3MP)
            • R3MP Phase II started
                 − SFEI/RWQCB coordinating implementation
                 − Steering committee meeting TBD
                      o Establish a technical advisory committee (TAC)
                      o Assess management questions
                      o Investigate the possible forms that R3MP could
                        take in the future

https://sites.google.com/sfei.org/r3mp/
d. Russian River Confluence
• September 20 - River cleanup along with
  the Clean Team.
• Working on a new Russian River initiative
  with Supervisor Gore and Hopkins.
• More to come as planning has been on
  hold due to the fires.
e. NCRP update
• Free 3-day Virtual Summit "Ensuring Equitable Involvement in Regional
  Water Planning" - October 8, 13 and 14th, 8:30 am - 1:00 pm each day to
  share strategies for engaging tribes and marginalized communities as
  learned through local implementation of the Integrated Regional Water
  Management Disadvantaged Communities and Tribal Involvement
  program. Follow the links for more information and to register for the event.
• NCRP Solicitation for Project Development Technical Assistance -
  Submission Deadline, October 15th. The purpose of the support is to help
  build projects that improve forest health, increase fire resiliency and adapt
  to climate change, and that are permit ready and competitive for funding
  and implementation. The NCRP expects to provide between $5,000-
  $15,000 in technical assistance support for priority projects over multiple
  rounds of funding.
• NCRP Policy Review Panel Meeting, October 16 beginning at 10:00 am via
  video call. Topics for the meeting include: Celebrating six years of NCRP
  Leadership by Supervisor Judy Morris, Governance Policy Updates,
  Regional Forest & Fire Capacity Program Update and the NCRP
  Leadership Handbook for 2020. Details for the call and any background
  materials will be posted to the NCRP website in advance of this meeting.
H. Legislative updates
a. AB 1672 (single-use wipes) died in
   Senate Appropriations.
I.   Items of Interest
a. Quarterly Social Media Report
Q1 Social Media Update
   July to September
   −Facebook Followers:
    837 ( ↑ 26% from Q4)
     • Average Monthly Reach: 5,923
     • Average Monthly Engagement: 477

   −Instagram Followers:
    1,231 ( ↑ 11% from Q4)
     • Average Monthly Reach: 798
     • Average Monthly Impressions: 866

                    Continue to
          Like, Comment, Follow, and Share!
Q1 Social Media Update
   July to September
  −Campaigns:
    o Safe Medicine Disposal Program

    o Fire Preparedness
         Total Reach: 2,167, Total Engagement: 241
         Total Spent: $27.88, Cost per Result: $0.12
Q1 Social Media Update
   July to September
   −Top Post of the quarter:
     Fire-Smart and Water-Wise Blog Post

       Caption:

       “There are many steps you can take to
       increase your home's fire resiliency, such
       as maintaining a defensible space, but
       that doesn't mean you can't have a
       beautiful landscape as well…”

      Total Reach: 4,991, Total Engagement: 601
      Total Spent: $30.00, Cost per Result: $0.05
Q1 Social Media Update
   July to September
   −Creek Week Posts

    Please reach out if you have any cleanup events
             that you would like promoted!
J.   Public Comment

K. Adjourn
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