ARTS THE CELEBRATING OUR VIBRANT ARTS SCENE - Primland
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THE
ARTS
ISSUE
CELEBRATING OUR VIBRANT ARTS SCENE
AND 15 YEARS OF ARTISPHERE IN
DOWNTOWN GREENVILLE
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TOWNCAROLINA.COM
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TOWN
SPORT THE BEST STORIES OF LAND & WATER
Lucky Stars
Photog r aph coures y of Pr i m land
Retreat to Blue Ridge Mountain majesty at
Virginia’s Primland resort
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TOWN Sport
Outward Bound
logging land into a high-caliber recreational retreat, complete with
an Orvis-endorsed wingshooting lodge and a prestigious golf
course. Though Mr. Primat passed away just before the launch
of the 26-room luxury hotel (The Lodge), Primland now offers
Blue Ridge paradise Primland combines a smorgasbord of cottages, mountain homes, and more, with
enough activities to fill the heart of any outdoor enthusiast.
outdoor adventure with luxury stays Planning a couple’s getaway? Rent a cozy treehouse with
room service and a spectacular ridgeline view of the Dan
/ by Abby Moore Keith
River Gorge. Family vacation? Grab a Pinnacle Cottage suite
with adjoining rooms and book a mountain-bike tour. River
wanderer? Wade into some of the area’s best fly fishing.
Shooting aficionado? There’s sporting clays and wingshooting,
M
aybe it’s the glimpse of gorgeous mountain vistas while teeing up and did I mention the European hunts, complete with tweeds,
on a quiet green. Or the gurgle of water after releasing your first handlers, and beaters?
catch back into the stream. Or the thrill of the covey rise, seconds The list of outdoor opportunities seems endless, but it’s the
before pulling the perfect shot. Whether you’re a sportsman with customizable experience that makes an escape to Primland
sights set on a European-style hunt or a bachelorette planning an adventurous truly grand. My husband and I enjoyed a two-night stay in
hoopla, sporting paradise awaits in the hidden hills of Meadows of Dan, Virginia. early March, and while the chilly weather made a few outdoor
Primland is a 12,000-acre outdoor escape tucked inside the Blue Ridge— options less appealing, our stay was still chock-full of fun
one of a dozen or so globally renowned resorts run by the offspring of Swiss (one morning a snowfall transformed the entire property into
billionaire Didier Primat. A lover of the outdoors, Primat transformed the former a magical wonderland). After only a short four-hour drive
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Captionhead:
text here
Head for the Hills:
Just shy of the North Carolina border, Virginia’s Blue Ridge resort Primland is a
luxury outdoor dreamland, offering patrons of all interests copious options for
activity and accommodation.
from Greenville, we checked into a Blue Ridge Suite in The ATV. Primland may seem to be in the middle of nowhere, but we charged up a
Lodge, the pinnacle of Primland with stunning views of the trail that led to a wide view of the North Carolina piedmont. Our guide deftly
surrounding valleys. pointed out a small silver cluster—the metropolis of Winston-Salem. We also
Our first adventure was on four legs—we saddled up on caught a glimpse of area wildlife: both deer and turkey roam the estate, and
a few faithful steeds and explored the property by horseback. when in season, guests can book a fair-chase hunt. For those preferring upland
My boy Charlie was determined to lead the pack, and as we game, pheasants, quail, and chukar are released for a guided wingshoot.
climbed up the mountain trail I couldn’t help imagining this I, however, had my sights on the spa, and after lunching at the 19th Pub
same scenario occurring 100 years prior when lumber barons restaurant at The Lodge, I headed downstairs for Native American healing
and bootleggers roamed these woods. We retired to The rituals and European spa techniques. An hour massage was the ideal way to
Lodge lobby for the rest of the afternoon—think cozy chairs relax after our activity-filled stay, and an evening hike along a nearby trail
and roaring fireplaces—then headed to our room to dress for provided ample views of the Appalachian terrain. As we strolled back inside for
Elements, the resort’s farm-to-table dining experience. Not only dinner, a few snowflakes began to fall, and by the time we left the following
were we treated to a scrumptious menu—the wine, whiskey, morning, the entire property was blanketed in white.
Photog r aph s coures y of Pr i m land
and moonshine (an area favorite) made it difficult to choose. Winter, spring, summer, fall—Primland abounds with the best scenery
Knowing our Observatory tour was next, we kept it light. (imagine the rolling hills bedecked in fall colors) and outdoor opportunities.
Housed in the top wing of The Lodge, a planetary-caliber My only regret is that we didn’t manage a moonshine tasting at one of the
telescope provides guests with celestial sights on a clear night. old stills preserved on the property. Rumor has it the guide might be a former
Our guide zoomed us in and out of galaxies and supernovas, bootlegger. And we didn’t make it to the the disc-golf course. Oh, and the
providing an interactive astronomy lesson for all ages. tomahawk throwing. It will just have to wait until our next visit.
After a cozy night on a comfy king and a hearty breakfast Rates vary. Packages available. 2000 Busted Rock Road, Meadows of Dan,
with excellent service, we donned helmets and hopped in an Virginia. (866) 960-7746, primland.com
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