AMA programme April - July 2018 - Arts Marketing Association
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AMA programme
April — July 2018
1
Contents If you’re looking to develop your
own skills, or those of your team,
i. Introduction 19. Mobile Video
Production How to book you’re in the right place.
ii. Icon Key using your phone to a-m-a.co.uk
+44 (0) 1223 578078
create a narrative
iii. Your AMA
info@a-m-a.co.uk This brochure is packed with
1. Google Analytics Level 1
21. Leadership Workshop
Series
opportunities for you to improve
navigating the basics creating an inspiring your knowledge, challenge your
culture
3. Can You Hear Me? thinking and expand your horizons.
reaching Deaf audiences 23. Leadership Workshop
Series
5. Google Analytics Level 2 influencing others From easy-access online workshops
getting more from your
data 25. Budgeting is Beautiful to intensive residential programmes,
7. Mentoring Training
planning and managing
your costs
there’s something to suit your style
growing together of learning and budget — wherever
27. Leadership Workshop
9. User Experience Series you’re based.
so you think you know leading teams through
your online audiences? uncertain times
Remember, as an AMA member you
11. Step-by-Step 29. Young and Connected
creating engaging building meaningful already have access to a community
marketing campaigns relationships with young
people
of nearly 2,000 peers to learn from
13. The World of SEO and feel inspired by.
making your website 31. The Power of Play
work harder AMA conference 2018
15. Family-Friendly 33. Here For You
Turn the page and take your next
Communications the AMA team step.
ways to welcome all
35. Here For You
16. AMA Videos AMA member reps
online training resources
36. Testimonies
CultureHive what others say about
centre section the AMA
17. AMA Network
networking opportunities
Lucy Jamieson
Head of Programme
lucy@a-m-a.co.uk i
Icon key Your AMA Visit
a-m-a.co.uk/
membership
Online
Part of our
On Location
Events at venues
Working to engage more people
Contact
innovative online
learning platform.
across the UK. with arts, culture and heritage? membership@a-m-a.co.uk
Join your peers to discover latest +44 (0) 1223 578 078
Residential Members Only thinking, develop your skills and Not yet a member?
Courses spanning
more than one day,
M Exclusive, AMA
member-only raise your profile in the sector. Sign up online:
involving at least events.
a-m-a.co.uk/
one overnight stay.
membership
AMA membership connects you to
Leadership
High level
Strategy
Events with a our growing community of nearly
courses tailored
with a focus on
focus on strategy.
2,000 arts, culture and heritage
leadership. professionals in the UK and beyond.
How to CultureHive
Practical courses CultureHive events Spark conversations with like-
enabling you to go are open to all,
home with tangible, with special rates minded members who already
applicable skills. for NPOs and AMA
members. benefit from exclusive access to
training, resources and member-
only discounts.
“My AMA membership makes me
feel connected to others doing
similar work and part of a bigger
picture. I always read my copy of
JAM so it was exciting to have the
opportunity to write a piece myself.
I hope it helped other members in
some way”
Lauren Doughton
Marketing Manager
ii Shetland Arts Development Agency iii
Google Analytics What is it about? Online
18 April
Level 1 Learn the basics of Google Analytics. Devon will show you
how to navigate the platform and get familiar with its reports.
navigating the 3.00pm — 5.00pm
You will be guided through setting up dashboards and
basics analysing basic audience behaviour, as well as tracking traffic
and campaigns. You’ll learn how to use tools like Advanced £50 + VAT
Segments, how to set up multiple Goals, and create reports AMA members only
and custom alerts for specific groups or stakeholders.
What will I gain? Devon Smith
Co-founder
Measure Creative
—— Top tips to familiarise yourself with Google
Analytics
Who is it for?
Marketers with little
—— Practical examples of how to view data or no experience of
working with Google
and conduct basic reporting Analytics.
—— Ways to start gaining actionable insights Further reading
from Google Analytics Find inspiration and
advice when you need it
most with free resources
on culturehive.co.uk
search:
google analytics
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Can You Hear Me? What is it about? Online
3 May
reaching Deaf audiences There is an assumption that Deaf people have the same
cultural norms as hearing people. For Deaf people, whose first
or preferred language is BSL, cultural norms are different, just 10.30am — 12.30pm
as they are for others who do not have English as their first
language.
£45 + VAT
This online workshop will focus on how to build bridges AMA members /
to reach your Deaf audiences and where to place your Arts Council England NPO
marketing messages. You’ll learn how best to incorporate this
in your marketing strategy and most importantly, it will allow £115 + VAT
you to start an honest conversation about Access within your Non-members
organisation.
There will be case studies and practical elements throughout Sarah Gatford
this online workshop. Consultant, Trainer and
BSL/English Interpreter
What will I gain? Sarah Gatford Ltd.
—— Knowledge of the correct symbols, logos Who is it for?
and language to use Marketers who want to
focus on Access at a
strategic level.
—— Confidence to ask questions to Deaf
audiences and about Deaf audiences Further reading
Find inspiration and
—— Top tips to formulate a more holistic advice when you need it
most with free resources
approach to Access on culturehive.co.uk
search:
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Google Analytics What is it about? Online
10 May
Level 2 Discover how to optimise your time and find what you’re
looking for in Google Analytics.
getting more 3.00pm — 5.00pm
This online workshop will help you enhance your
from your data implementation of Google Analytics by exploring the
questions you should be asking of your organisation’s data. £50 + VAT
You’ll learn how to take the next step and add insights to the AMA members only
statistics you already have.
Explore new techniques to report on your digital activity and Devon Smith
gain the confidence to use Google Analytics successfully for Co-founder
your organisation. After this online workshop you’ll be able Measure Creative
to spend less time getting lost in the platform and more time
analysing — and acting upon — appropriate results.
Who is it for?
Marketers with some
What will I gain?
understanding and
experience of working
—— Tried and tested ways to gain actionable with Google Analytics,
insights from Google Analytics who feel they could be
making more of the tool.
—— Top tips on how to report on your digital Further reading
activity and ways to better measure your Find inspiration and
digital goals advice when you need it
most with free resources
on culturehive.co.uk
—— Practical examples of how to ask the right
questions of your data search:
google analytics
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Mentoring Training What is it about? Online
15 May
growing together Could you help another AMA member to realise their
potential and expand their horizons? Do you want advice and
guidance from an experienced member about your work and 10.00am — 12.30pm
career? The AMA mentoring scheme will enrich you with the
skills you need to further your professional development.
£110 + VAT
After this online training session, you will be matched with AMA members only
a suitable mentor/mentee within a short travelling distance
from you. Easy to slot into your busy routine, meetings For mentees there is an
happen once every two months and are face-to-face additional £50 + VAT
wherever possible. matching fee upon
being matched with a
What will I gain? mentor.
—— Mentors: a stimulating, challenging Bea Udeh
and highly rewarding experience. Build Programme Producer
coaching and counselling skills that are AMA
transferable to your professional and
Who is it for?
personal life AMA members who
would like to continue
—— Mentees: new skills, self-confidence and their professional
development and
increased motivation through sharing strengthen their skills
experiences and one-to-one feedback base.
Further reading
Find inspiration and
advice when you need it
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User Experience What is it about? Online
16 May
so you think you How well do you know your online audience? Do you spend
as much time considering their digital user journey as their
know your online physical one? At this online workshop you will discover what 10.30am — 12.30pm
‘user experience’ (UX) really means — for your organisation
audiences? and your audiences.
£50 + VAT
Daniel Rowles will explore how to create excellent user AMA members only
journeys and the best ways to improve the experience you
offer your website visitors.
Daniel Rowles
This session will help you develop an understanding of your CEO
online audiences and inspire you with examples from other Target Internet
organisations already providing theirs with a great user
experience.
Who is it for?
Senior officers and
marketing managers
What will I gain?
looking to improve
the experience of their
—— An understanding of the term ‘UX’ and its online audiences.
implications for your organisation
Further reading
—— Practical ways to improve the user journey Find inspiration and
advice when you need it
on your website most with free resources
on culturehive.co.uk
—— An understanding of the behaviours of search:
online audiences user experience
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Step-by-Step What is it about? Cardiff
Sherman Theatre
creating engaging Sometimes planning a marketing campaign can be a 16 May
bewildering prospect. Where do you even start? Where will
marketing campaigns you find the time? Why not do what you always do?
10.00am — 4.30pm
This clear and practical workshop will help you to plan and
deliver your own effective marketing campaign step-by-step.
You will learn how to identify target groups and how to create £99 + VAT
communications that audiences will engage with and respond AMA members
to — including email, direct mail and digital content. The
workshop will also cover how to evaluate the success of your £125 + VAT
campaign, and help you to better understand what works and Non-members
what doesn’t.
What will I gain? Ed Newsome
Head of Marketing and
—— Tools to plan a marketing campaign with Communications
Sherman Theatre
audience-focused communications
Who is it for?
—— An understanding of how to monitor and Marketers who create
evaluate your campaigns and implement
marketing campaigns.
—— Practical ideas and top tips to put into use
Note
Day Workshops focus
on an important topic
and are led by those in
the know, working in the
area day in, day out.
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most with free resources
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The World of SEO What is it about? Online
24 May
making your Daniel Rowles will delve into the world of Search Engine
Optimisation (SEO) and link building to demonstrate how
website work your website can work harder for you. 10.30am — 12.30pm
harder Learn the differences between paid and organic search, how
to get the best ROI, and what search marketing can do for £50 + VAT
you and your organisation. Discover what effective SEO looks AMA members only
like based on examples from a range of sectors, develop your
understanding of good practice in this area and how to get
more people to your website, more often. Daniel Rowles
CEO
What will I gain? Target Internet
—— An understanding of effective Search Who is it for?
Senior officers and
Engine Optimisation marketing managers
looking to improve the
—— Practical ways to improve ROI on your effectiveness of their
website.
website
Further reading
—— How best to use SEO and link building to Find inspiration and
make your website work harder advice when you need it
most with free resources
on culturehive.co.uk
search:
seo
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13Family-Friendly Communications What is it about? Online
6 June
ways to welcome all Do you spend lots of time and budget trying to reach
families? Once they are through your door, do you have
trouble gaining their repeat business? In this online workshop, 10.30am — 12.30pm
Kirsty Hoyle will help you identify key areas of opportunity for
attracting and retaining a family audience.
£45 + VAT
This workshop will focus on understanding the relationship AMA members /
between arts organisations and families, using knowledge Arts Council England NPO
of perceptions and presumptions to develop a best practice
offer. There will be advice on the customer journey and £115 + VAT
effective marketing for showcasing your offer and space for Non-members
families.
What will I gain? Kirsty Hoyle
Founder and Director
Include Arts
—— Top tips for making your communications
welcoming to families
Who is it for?
Marketers keen to
—— An understanding of opportunities that engage with families
and wanting to
attract and retain a family audience communicate access
needs to those with
—— Practical advice for advocating younger children.
more family-friendly activity at your
organisation Further reading
Find inspiration and
advice when you need it
most with free resources
I m i Pla
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15AMA Videos Visit
a-m-a.co.uk/videos
training for you — anytime and
anywhere Note
Don’t forget that AMA
members can access a
AMA videos provide easily accessible online training free to wide range of resources
AMA members. Stay connected to the latest thinking and online, including JAM.
freshest insights at a time and place to suit you.
a-m-a.co.uk/resources
—— Catch up on latest thinking with recordings from major
AMA events
M AMA members only
—— Develop practical skills in topics such as Google Not yet a member? Sign
Analytics and Facebook Insights up online:
—— Learn strategic approaches to a digital marketing audit a-m-a.co.uk/
and strategy membership
—— Gain a greater understanding of business matrices
—— Refresh your marketing skills as often as you need
—— Access training anytime and anywhere with internet
access
—— Support your team’s development and training
—— Learn at your own pace and convenience
16CultureHive.co.uk What is it about? Visit
culturehive.co.uk
learn from your peers online CultureHive is our free content website for marketers,
fundraisers and leaders. Boost your skills and
knowledge with guides and case studies from the UK Get involved
and beyond. Would you like to
show off your work
Whether you’re feeling stuck or need examples to on CultureHive?
make a case to your board, help is just a search away.
Use filters and keywords to speed straight to the We’re always on
guides and case studies you need. the lookout for new
case studies and
Discover tips and tools to write super strategies, contributors from
nose through case studies to find out what other across the sector.
organisations are up to, or browse for inspiration and Get in touch:
spark new ideas to grow your audiences.
info@a-m-a.co.uk
Look out for key search terms in this brochure or
enter a search of your own to get started.Small-Scale Development Programme What is it about? Leicester
College Court
reaching and engaging more This is a highly bespoke programme designed for
leaders (CEOs, artists, producers, general managers)
Conference Centre
23 — 25 May
people, more often with responsibility for developing the vision and
future direction of England’s most exciting small- Online
scale arts and cultural organisations, with ten staff or Follow-up coaching
less.
It consists of a residential course and follow- £95 + VAT
up online coaching with like-minded peers and Cost includes
industry experts. During the thought-provoking and accommodation,
inspiring residential you’ll develop tangible skills and meals, online
knowledge. The online coaching with programme coaching and AMA
trainers will help you put your plans into practice. membership
Various speakers
What will I gain?
—— An understanding of your current
Who is it for?
approach to engaging audiences Leaders of arts,
culture and heritage
—— Support in developing and defining organisations with
10 staff or less.
your organisation’s brand, ambition
and goals
—— Practical tools for marketing
planningAudience Diversity Academy Digital Marketing Academy
work-based experiments to build work-based experiments testing
new and diverse audiences innovative ideas with real audiences
What is it about? Visit What is it about? Visit
a-m-a.co.uk/ a-m-a.co.uk/
This programme has proven that it has an influential audience-diversity- The Digital Marketing Academy (DMA) is an online digital-marketing-
impact on how your organisation and the individuals academy learning initiative that enables digital innovation academy
within it can better engage with diverse audiences to increase and engage audiences through
by understanding your audiences, working out experimentation and an agile approach.
exciting marketing strategies, building long-term
relationships and affecting your workforce. Marketers from a range of organisations across
the sector work with a leading digital mentor to
Parallel elements of mentoring, action learning and devise, test, develop and share digital marketing
an agile experimental approach to testing your ideas experiments and achieve new ambitions and
are all part of the Audience Diversity Academy (ADA). perspectives in digital marketing.
The third Fellowship will commence in Autumn 2018 The fifth Fellowship of the DMA will commence in
with applications open from April 2018 — make sure Autumn 2018 with applications open from March 2018
you register your interest on our website: — make sure you register your interest on our website.
a-m-a.co.uk/audience-diversity-academy a-m-a.co.uk/digital-marketing-academy
Read blogs from ADA alumni on the AMA blog — Read blogs from DMA alumni on the AMA blog —
just look for #ADA: just look for #DMA:
a-m-a.co.uk/blog a-m-a.co.uk/blogAbout CultureHive CultureHive is managed by the AMA and is part of Arts Council England’s Audience Focus programme, supported by lottery funding. CultureHive is a registered trademark.
AMA Network
share learning and network with arts,
culture and heritage professionals
across the UK and beyond
Network meetings
The AMA has Member Reps across all regions of the UK.
Member Reps organise meetings near you where you can
network with your peers throughout the year. You can attend
in your area or travel to another region. Keep up to date and
find out when the next one will take place by visiting the
Member Reps page on our website.
a-m-a.co.uk/network/reps
Mentoring (page 7)
The AMA mentoring scheme equips members with the
skills needed to further their professional development. You
can opt to be a Mentor or Mentee. Help another member
realise their potential or gain advice and support from an
experienced member near to you.
a-m-a.co.uk/mentoring
AMA conference 2018 (page 31)
Join us in Liverpool in July 2018 to keep up to date and gain
fresh insights. Conference is about learning but it’s also about
staying connected, meeting new people and catching up with
those in the know. Don’t miss out.
a-m-a.co.uk/AMAconference2018
17Mobile Video What is it about? London
NCVO
Production In our current digital age, having exciting and engaging video 14 June
content helps you to stand out in a saturated market. Long
using your phone gone are the days where you need expensive equipment and
studio editing time, instead you can reduce costs by learning 10.00am — 4.00pm
to create a how to create impactful video in-house with your current
narrative smartphone or tablet.
£175 + VAT
This practical training day, led by Christian Payne, explores AMA members
the skills required to create short form video content on your
mobile device. During the day, you will discover best practice £250 + VAT
video techniques, how to capture clear audio and how to Non-members
structure a narrative for your video. Learn which equipment
works best and gain a short introduction to editing.
Christian Payne
Participants will leave with the confidence to build and share Mobile Technologist
video content for a fast-moving social environment. Documentally
What will I gain?
Who is it for?
Marketers with a
—— Confidence to build and share a video basic to intermediate
narrative understanding of the
camera on their phone
and who want to make
—— Insights into current techniques and how more of this tool.
to use these yourself
Note
—— Practical tools to take away and The iPhone is the focus
of the session but
implement in your organisation Android users can attend
if they are happy that
some of the apps used
are not available on their
platform. Attendees
will receive information
about which apps to
download in advance of
the event.
Im
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a — To
He wer Find inspiration and
re B advice when you need it
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19Leadership Workshop Series What is it about? Online
15 June
creating an inspiring culture In our rapidly changing world, the need for personal and
collaborative leadership has never been greater. The ability
and choice to lead effectively, whether in a team, for a project 10.30am — 12.30pm
or for a whole organisation, is a transferable skill that can be
learned.
£50 + VAT
This first online workshop in our Leadership Workshop AMA members only
Series will explore the core components of agile and resilient
leadership. Trainer Mark Wright will address topics such as Buy two workshops
leadership styles, managing diverse personalities and the in the Leadership
fundamentals of high performance teams. You’ll learn the Workshop Series and
essentials of building value, dealing with conflict and framing get the third one for
feedback. only £5 + VAT (Limited
availability).
What will I gain?
—— An understanding of different leadership Mark Wright
Co-founder
styles and how to adapt with diverse People Create Ltd.
teams
Who is it for?
—— Top tips for dealing with conflict Anyone leading a
project, team or
organisation — from
—— Confidence to foster a great team middle management to
director level.
dynamic and culture
Further reading
Find inspiration and
advice when you need it
I m vi d
Da
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most with free resources
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on culturehive.co.uk
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21Leadership What is it about? Online
22 June
Workshop Series Leaders create clarity and context for others to be and do
their best —
and the ability to influence effectively is what
influencing transforms this principle into action. By gathering others 10.30am — 12.30pm
around your ideas, addressing their concerns and inspiring
others those with doubts, your leadership influence magnifies your
impact and creates the critical momentum for change. £50 + VAT
AMA members only
This second online workshop in our Leadership Workshop
Series will address the four key areas of influence, clarify Buy two workshops
how to create a compelling narrative and how to appeal to in the Leadership
different personalities — whether in your team, on your Board Workshop Series and
or in your wider organisation. get the third one for
only £5 + VAT (Limited
What will I gain? availability).
—— An understanding of the key areas of Mark Wright
influence Co-founder
People Create Ltd.
—— Top tips for influencing different
Who is it for?
personalities Anyone who needs to
influence and appeal to
—— Advice for creating a compelling narrative different personalities,
whether in your team,
around your ideas on your Board or in
your wider organisation.
Suitable for middle
management to director
level.
Further reading
Find inspiration and
advice when you need it
most with free resources
on culturehive.co.uk
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23Budgeting is Beautiful What is it about? Online
25 June
planning and managing your costs Are you managing projects and looking to improve your
understanding of budgeting? Discover how budgets can work
for you and provide a valuable blueprint for your marketing 10.30am — 12.30pm
planning and execution.
This online workshop will provide you with an understanding £50 + VAT
in the basics of arts marketing budgeting. Learn how to AMA members only
develop your budget alongside project proposals, ensuring
your plans match each aspect costed.
Fern Potter
What will I gain? Freelance Arts Trainer
—— Practical tools to help you manage your Who is it for?
budgets Marketing officers,
managers, and others
who manage project or
—— Insight into how your budget can form the departmental budgets
and want to get a better
blueprint of your projects understanding of how
they work.
—— Greater confidence in understanding your
budget Note
Delegates will be asked
to bring a real budget for
a marketing campaign
or project that will be
used during the online
workshop.
Further reading
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advice when you need it
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25Leadership What is it about? Online
29 June
Workshop Series Effective leadership is about change — whether it is initiating
and driving change, or anticipating and responding to it. In
leading teams either case, creating the conditions for agile and resilient 10.30am — 12.30pm
teams to thrive in the face of uncertainty, represents a
through significant leadership responsibility.
uncertain times By understanding the needs, hopes and fears of those around
£50 + VAT
AMA members only
us, we can create an experience of change that is positive and
sustainable. Buy two workshops
in the Leadership
This third online workshop in our Leadership Workshop Series Workshop Series and
explores in detail the challenges of leading teams through get the third one for
change and the predictable stages needed for taking others only £5 + VAT (Limited
with you. availability).
What will I gain?
Mark Wright
Co-founder
—— An understanding of how different People Create Ltd.
personalities approach change
Who is it for?
—— Practical tips for supporting team Anyone leading a
project, team or
members organisation who
would like advice
—— Advice and guidance for leading a team for navigating
change — from middle
through uncertain times management to director
level.
Further reading
Find inspiration and
advice when you need it
most with free resources
on culturehive.co.uk
search:
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27Young and Connected What is it about? Online
4 July
building meaningful relationships When it comes to working with young people, approaching
them as an audience member or as an artist may seem
with young people challenging. We may see ourselves as ‘out of touch’ or the 10.30am — 12.00pm
young people as too inexperienced to work with.
The data you gather can hold many clues to helping you tailor £45 + VAT
your marketing strategy to focus on this potential audience. AMA members /
During this online workshop, you will discover how to increase Arts Council England NPO
your confidence when talking to young people and how to
develop meaningful relationships. You will be pointed to the £115 + VAT
areas within your organisation where the visibility of young Non-members
people may help increase audiences.
This workshop will include presentations and case studies, Shirley May
ensuring that it is led by conversation and participation. Director and CEO
Young Identity
What will I gain?
Who is it for?
—— An understanding of data as an integral Marketers who want to
part of developing marketing campaigns focus on young people
at a strategic level.
with young people in mind
Further reading
—— Strategies for moving from the ‘safety’ of Find inspiration and
your desk and out into the community advice when you need it
most with free resources
on culturehive.co.uk
—— A better understanding of the aspirations
of young people and your audience search:
young people
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29What is it about? Liverpool
ACC Liverpool
Play is a serious business. In a time of shrinking budgets and 24 — 26 July
strange politics, arts organisations increasingly recognise that
a creative response is critical to survival. Without creativity,
innovation can’t happen. It’s those innovative strokes of Book
genius that make us resilient and make audiences want to a-m-a.co.uk/
know us. AMAconference2018
Play is about responding to challenge, replacing isolation
AMA members
with collaboration, embracing risk, and experimenting. If play
£458 + VAT
became central to our work what would our organisations
early bird rate
look like and what could we achieve?
£518 + VAT
full rate
At AMA conference 2018, we want to launch ourselves into
£378 + VAT
the realm of exploration and ask ourselves, ‘can we afford not
small organisation rate
to put play first?’.
(10 staff or less)
£343 + VAT
freelancer rate
(earning £25,000
or less per year)
£428 + VAT each
groups of 2+ members
£398 + VAT each
groups of 4+ members
Non-members
£577 + VAT
Various speakers
Supported by
31Here For You the AMA team Christopher Beck Jane Cordell Abby Corfan Rishi Coupland Carol Jones Mel Larsen Hannah Mason AMA staff AMA board AMA board AMA board AMA board AMA board AMA staff Abby Deem Jane Donald Matt Ecclestone Amy Firth Rebecca Moore Sarah Ogle Danielle Patrick AMA staff AMA board AMA staff AMA staff AMA staff AMA board AMA staff Jemma Green Ciara Harris Kathryn Havelock Jacqueline Haxton Verity Sanderson Jo Taylor Bea Udeh AMA staff AMA staff AMA board AMA staff AMA staff AMA board AMA staff Fiona Higgins Cath Hume Lucy Jamieson Ben Jeffries Tim Wood Jake Young AMA staff AMA staff AMA staff AMA board AMA board AMA staff 33
Here For You AMA member reps Monique Baptiste-Brown Jack Bazeley-Harris Helga Brandt Sarah Burry-Hayes Ellie Puckering Sairah Rehman Gaby Renehan London London South West Scotland North East West Midlands Scotland Una Casement Sanjit Chudha Melissa Darby Rebecca Davis Andy Sheppard Darren Smallman Crayg Ward Northern Ireland London London Scotland South East South East North Wales Afshan D’souza-Lodhi Kate Evans Paul Fordham Tom Jeavons North West West Midlands South West East Midlands Lucy Stuart Sarah Howarth Dee Montague Rachel Murphy Northern Ireland North West South Wales Scotland 35
“The speakers were fantastic and Please refer to the AMA website for Visit and book
a-m-a.co.uk
their stories were inspiring.” full booking terms and conditions.
Contact
Jo Williams @amadigital
Community & Schools Engagement Officer This brochure is available in large info@a-m-a.co.uk
Birmingham Royal Ballet
print, electronic format and on the +44 (0) 1223 578 078
“Absolutely spot on for what I was AMA website. AMA
7a Clifton Court
looking to learn — thank you!” Cambridge
CB1 7BN
Maria Major
Communications Officer
M6 Theatre Registered in England
2814725
“It was a brilliant session and I am
loving being a fellow of this year’s
DMA. Thank you.”
Hannah Mason
ACE Change Maker
The Art House
“It was inspirational and the
atmosphere was supportive and
friendly.”
Andrew Burton
Director of Communications
Writers’ Centre Norwich
Cover images
Front
Image courtesy of Company Chameleon © Joel Chester Fildes
David Colley, Theo Fapohunda & Oliver Sale, Illuminate, 2017
Front / back
Image courtesy of Eureka! The National Children’s Museum ©
digiPlaySpace
Back
Image courtesy of Jewish Museum London ©
Amy Winehouse A Family Portrait
36 Artist performs from Amy’s Yard — Amy Winehouse Foundation 37Stay connected a-m-a.co.uk
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