ACCESSING CUSTOMER DATA - GDPR, CONNECTED CARS, AND YOU - ADDLESHAW GODDARD
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July 2017 Issue 152 www.motorfinanceonline.com Accessing customer data gDpR, connected cars, and you news: What does the new CEO mean for Ford? insight: Residual risk in the fleet sector plus: Analysis of the FCA exploratory review MF 152 July.indd 1 13/06/2017 13:48:07
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FInance MoTor In ThIs MonTh’s Issue n news n Insight 5 Richard Jones named FLA chair 5 RSM urges dealers to prepare 17 resIDuaL VaLues for GDPR saad Ahmed investigates whether 5 Oodle and Carsnip sign residual values are at risk partnership 5 Paragon launches caravan finance 6 MBO at Aston Barclay 6 Toyota eyes Irish finance arm 6 ALD Automotive to launch IPO 7 US DoJ accuses FCA US of cheating emissions tests n lnsight 7 Uber sacks former self-driving 8 Matt Dyer, BVrLa 18-19 GDPr 18 steve snaith, rsM chief after Google scandal 8 OTM saad Ahmed examines what GDPR 9 Ford appoints Hackett as chief means for data protection and the executive officer industry 9 Continental and Baidu form ‘technical alliance’ n opinion 11 Dan Bennett from Shoosmiths looks at the FCA’s Occasional n lnsight Paper 26 12 TLT’s Russell Kelsall and 20-23 connecTeD Alanna tregear on where the FCA may focus in its upcoming cars review In an article sponsored by 13 Addleshaw Goddard’s neville intelligent environments, Motor Cotton and sarah herbert on Finance investigates how the rise 20 spencer halil, alphera 13 sarah herbert, addleshaw life after the FCA’s review of connected cars is impacting the 14 Could PCP be the next Goddard industry PPI? Gateley’s philip Alton examines. 15 shaun Armstrong from CreditPlus on taking affordability seriously 15 Locke Lord’s Jo Davis and n lnsight d timothy Anson give an update on FCA limitations on debt permissions 29 DIVIDo 16 Robin skuse argues London Jonathan Minter speaks to Divido may be reaching a tipping point to find out how the company plans to change aftersales financing n Databank 25 FLA/SMMT 26 Used car values 27 Europe focus and Crushwatch 14 Philip alton, Gateley 29 christer holloman, Divido enTITIes In ThIs Issue ACEA 27 FLA 25 Moneysupermarket 27 Addleshaw Goddard 13 Fleet Europe 17 MotoNovo 21 ALD Automotive 6 Ford 9 NACFB 16 Alphera 20 Gartner 20 Oodle Finance 5 Aston Barclay 6 Gateley 14 Paragon Car Finance 5 Baidu 9 Grant Thornton 17 Pentana Solutions 5 BCA 26 Hitachi Capital Corporation 8 Ratesetter 8 Black Horse 5 HPI 27 RCI Financial Services 20 BVRLA 8 Ignition 8 Carsnip 5 Intelligent Environments 20 RSM 5 CLM 8 KPMG 20 Shoosmiths 11 Close Brothers Motor Finance 20 Leaseurope 18 SMMT 25 Continental 9 Lex Autolease 20 Sofico 18 CreditPlus 15 Locke Lord 15 TLT 12 Divido 24 NACFB 16 Toyota Finance Services 6 FCA 11 Manheim 26 Uber 7 FCA Group 7 Moneybarn 20 White Clarke Group 8 www.motorfinanceonline.com July 2017 y 3 MF 152 July.indd 3 13/06/2017 13:48:56 15 11:56:22
FInance MoTor eDITor’s LeTTer election bubble, toil and trouble One of the things I’m consistently told is points to a lack of certainty. that businesses don’t like uncertainty. Well, after an independence referendum in Scot- What it means land in 2014, a General Election in 2015, a What all this means for the motor and referendum on EU membership in 2016 and motor finance industry is hard to say. The another General Election this year, are things fact it looks like the Conservative party will any more certain today than they were in hold onto power via a coalition suggests 2013? we’re less likely to see an about shift in poli- I would argue no, but I’m sure we’re going cy compared to if, say, a Labour led coali- to see pages of detailed analysis over the tion had won the day. This probably means coming weeks as to what the potential new the Financial Conduct Authority (FCA) will look Tory-Democratic Ulster Party (DUP) continue to operate as it has, Senior Manag- coalition Government is going to look like, ers Regime and all. Bills like the draft Air how it’ll work, and what it’ll mean for the Quality Plan are likely to continue to pro- wider economy and for Brexit. One thing I gress through the houses, and we’ll likely see suspect there will be a degree of uniformity continued government support for the on is the perception that this wasn’t exactly uptake of electric vehicles and autonomous the result Theresa May was looking for, but technology research. beyond that there are all sorts of questions But beyond that, it’s hard to escape the that will be asked. feeling that these remain uncertain times. circumstances, how can business be confi- This uncertainty is reflected in the lack of Brexit is the perfect example of this. Under dent of the future? press releases I’ve received so far. Writing the the Tory majority, it was looking increas- All of which leads to the potential for afternoon after the election, I’ve so far only ingly likely we’d be facing a hard Brexit, another election sooner rather than later, or received one release commenting on the however the DUP – with an eye on the Irish perhaps even another referendum on leaving result – which itself was mostly talking border – has campaigned for a softer ver- the EU in the future. about uncertainty. In contrast, normally sion. Which version will win out is anyone’s after a national event I receive dozens of guess at this point. comments and opinions, explaining how the Even beyond that, this coalition boasts a Jonathan Minter author thinks such and such event is going to majority of just two. This means it would jonathan.minter@verdict.co.uk affect the industry. Clearly people are still take just two MPs to vote against a piece of trying to decide what it means – which again legislation to potentially derail it. In these Subscription Enquiries & Customer No part of this publication may be Services reproduced in any form whatsoever briefings@verdict.co.uk without the express permission of Tel +44 (0) 203 096 2603 the copyright owner. Or +44 (0) 203 096 2636 ISSN 1748-1333 July 2017 iSSuE 152 Picture resources: shutterstock.com, Headline Auto Editorial loNdoN oFFiCE Jonathan Minter – Editor Group Publisher 7 Carmelite Street T: +44 (0)207 406 6705 ameet Phadnis London jonathan.minter@verdict.co.uk T: +44 (0)207 406 6561 EC4Y 0AN News desk ameet.phadnis@uk.timetric.com Motor Finance is available in print T: +44 (0)207 406 6538 Subeditors and online by subscription. Saad ahmed Sophia Bell T: +44 (0)207 406 6538 Nick Midgley Motor Finance is published monthly saad.ahmed@verdict.co.uk by Financial News Publishing Ltd. 4 y July 2017 www.motorfinanceonline.com MF 152 July.indd 4 13/06/2017 13:49:07
news rounD-uP Richard Jones named FlA chair Oodle and Carsnip Richard Jones, managing director of Black Horse, has been named as the new chair of of detailed negotiations on the UK’s exit from the EU. sign partnership the Finance & Leasing Association (FLA). “Richard’s experience – including on the Motor finance provider Oodle Finance has Jones was already a board director at the FLA’s Board – will be invaluable as we agreed a partnership with car search engine FLA, and replaces outgoing chair Nigel continue to make the industry’s case to Carsnip to match car buyers with dealers, Clibbens, whose term has ended. politicians, our regulators and our many and support financing transactions in The appointment was announced on 16 stakeholders. I look forward very much to real time. May at the FLA’s annual general meeting at working with him.” Carsnip will add an optional ‘finance Saddlers Hall, London by director general Jones said: “It is a privilege to become now’ button to search results, linking Stephen Sklaroff, who also updated chairman in the FLA’s 25th anniversary year. prospective buyers to Oodle Finance. attendees on the FLA’s progress. In a period of increasing change and Dealers will be paid commission on all cars Sklaroff said: “Richard is taking over as uncertainty, the FLA will continue to play a financed by Oodle. chairman of the FLA at a particularly lead role in developing the markets it Oodle chief executive Jonathan Clayton important time for the industry, with the represents for the benefit of consumers and said the deal could shorten the process of prospect of a new government and the start businesses across the UK.”< financing used cars. Clayton said: “Both Oodle and Carsnip RsM urges dealers to prepare for gDpR believe technology can bring car buyers and car dealers closer together, for a more ransomware attack, and said more seamless and effective experience. safeguards were needed. He added that “This exciting partnership was the logical GDPR would drastically affect the future of next step in our collective desire to optimise storing personal data, and warned of this process and make life easier for car business disruption. dealers and borrowers.” Snaith said: “It’s increasingly important to Alastair Campbell, chief executive officer make sure clear processes and safeguards are of Carsnip, said the deal would prevent put in place to protect both clients and online finance companies from receiving car companies. dealers’ commission. “Businesses must make sure they are ready Campbell said: “This new partnership for what lies ahead and not get caught out, promises to deliver a much simpler way to as the financial and reputational risk could finance a car by linking search with finance, be significant.” while protecting dealers’ finance commission.” < Pentana Solutions: GDPR ‘positive’ for dealers Automotive software company Pentana paragon launches Solutions has said that it believes GDPR could be a catalyst for positive change in the caravan finance automotive industry. Paragon Car Finance has launched a caravan Pentana claimed GDPR could enhance finance offering, after introducing a hire dealer performance, with Mike Gadd, vice- purchase product for motor homes in June Accounting firm RSM has urged dealers to president and UK general manager, calling last year. prepare for the EU General Data Protection for dealers not to see it as an inconvenience. The West Midlands-based motor finance Regulation (GDPR). Gadd said adopting GDPR would allow provider said it aims to bring greater choice The regulations are due to come into force dealers to make marketing and customer- to the caravan market, and will provide on 25 May 2018, and RSM has advised deal- retention activities more effective, and said finance for terms up to 10 years. ers to prepare themselves to prevent financial dealers should avoid delaying action or seek- Paragon Car Finance said it intends to losses and risks to their reputation resulting ing ways to work around the change. replicate the formula for its motor home from non-compliance. He said: “Right now, there is a huge push finance product, which was extended to GDPR will require data processors and to get GDPR ready in the industry. I am cover terms of up to 10 years in August. third-party contractors to protect individu- pleased to see this because we have been Paragon Car Finance head Julian Rance als’ data, an extension from the EU’s 1995 championing a positive approach to GDPR said extending into caravan finance was a data protection regulation which placed for some time.” “natural next step” for the lender, and liability on the data controllers alone. Gadd claimed that the mixed quality of claimed there was demand for the product. Failure to comply could see businesses face data had caused ineffective marketing, and Rance said: “We are confident that our fines of up to €20m, or 4% of annual global adhering to GDPR could improve dealers’ bespoke underwriting, competitive rates and turnover, whichever is greater. approach to data, and, as a reulst, their per- the direct access we offer to our underwriting RSM said dealers must ensure their data formance. team will ensure we replicate the success processes protect individuals’ data rights, Gadd added: “GDPR and its associated we’ve had in the motor home market with and advised that they adopt an organised time and cost implications can be the cata- this new product. data protection programme that records all lyst for a richer approach to data, its capture, “We also feel now is the right time to data activities. maintenance, and development in sales and bring more choice to the caravan finance Steve Snaith, technology risk assurance aftersales. Get it right and they can help their market, allowing customers a greater range partner at RSM, cited the recent WannaCry customers and their bottom line.”< of options,” Rance added. < www.motorfinanceonline.com July 2017 y 5 MF 152 July.indd 5 13/06/2017 13:49:24
news rounD-uP Management buyout at Aston Barclay toyota eyes irish Martin Potter has joined the board as well, and will operate as group operation director, finance arm to be supported by national operations manager Brett Henderson. Stewart Ford has also joined the company from cap hpi as group IT director, as the company looks to invest in its digital strategy following the Rutlands investment. Hodson said: “Aston Barclay is a great business and Rutland Partners’ multi-million pound investment across all areas will help further develop our service offering for both buyers and vendors. “Our aim is to be at the forefront of shaping the remarketing industry, reinforcing our position as the leading independent provider in the market.” Glenn Scarborough said: “We are pleased Toyota Financial Services is planning to to welcome Neil and his management team extend its lending capabilities to the Irish l-R: glenn scarborough, neil as investors in Aston Barclay, supported by market, Motor Finance has learned. hodson, Oliver Jones, Aston Barclay Rutland Partners. Reports initially began to emerge in the “These are exciting times for the Irish Independent that the company was Aston Barclay has gone through a remarketing industry and we are confident planning a launch in the Republic of Ireland, management buyout (MBO), with support the support and the investment will enable where Toyota enjoys a strong market from a multi-million pound investment from Aston Barclay to exploit the opportunities presence. Although the paper did not reveal Rutland Partners. for growth that the market has to offer.” its sources, it did note that manufacturers The MBO was led by new chief executive Among the more immediate impacts of the have been stepping up low-interest financing officer Neil Hodson, who joined the MBO and investment will be a new 18-acre deals to combat recent declines in sales. company after stints at HPI, Manheim and site at Donington Park, which Aston Barclay According to the Society of the Irish Experian. Glenn and David Scarborough, announced at the same time as the MBO. Motor Industry (SIMI), new car formerly group managing director and The site will be based in the park’s Engine registrations in April were down by 7,865 commercial director respectively, will both Room exhibition space, and will serve as (24%) in April 2017, compared to April remain company shareholders as non- Aston Barclay’s central hub for all 2016, with year-to-date figures down 10% executive directors. remarketing operations, as well as being the year on year. Hodson is among a number of new senior home to a new buyer services and account Commenting on the figures, SIMI director staff at the company. Laurence Vaughan has management team. It will be large enough to Alan Nolan said: “From our recent SIMI/ joined the board as non-executive chair. house up to 400 cars under one roof. DoneDeal Quarterly Review, we Vaughan is also non-executive chair of The Donington Park site will be open in commented that 2017 was proving to be Sytner Group, having previously been chief the fourth quarter of 2017, with further unpredictable for the motor industry, and executive officer there. network expansions planned. < the month of April appears to be reflecting this statement. AlD Automotive to launch ipO “Vehicle registrations for April show a decline in all sectors and across nearly all French banking group Société Générale has stake could yield up to €1.4bn, although the counties. While the economy continues to announced the initial public offering (IPO) figure could reach €1.62bn if the option of strengthen, consumers appears to have of ALD Automotive, its fleet leasing overallotment is exercised, valuing the remained somewhat more cautious to date. subsidiary, on the regulated market French fleet lessor at between €5.74bn “That said, the industry is continuing to Euronext Paris. and €7.04bn. entice consumers with very strong offers, to SocGen initially announced the decision to SocGen says the IPO is “intended to the degree that even with lower sterling list in the “middle of 2017” in February, enable the group to gain visibility and values as a result of Brexit, virtually no new after announcing ALD Automotive’s full- reputation in the mobility ecosystem.” cars have been imported because of the year results for 2016. The parent company said it expected ALD value available here,” Nolan added. SocGen is expected to sell a 20% stake in shares to start trading on Euronext Paris on Toyota was the best-selling brand over the ALD, amounting to 80.8m shares, with the 16 June, with the settlement and delivery of first four months of 2017, with 8,329 potential to list 23% of its shares. The offer both the French and international offerings passenger cars sold in the period, and was period for France will last from 5 to 14 June, to be scheduled on 19 June. also the best-selling brand in 2016. while the international offer will close on Frédéric Oudéa, chief executive officer of When asked to comment, Toyota told 15 June. Société Générale, said: “The IPO confirms Motor Finance: “Toyota Financial Services Prices for both domestic and international the strategic nature of ALD within the has plans to expand its worldwide offerings will range between €14.20 (£12.37) Société Générale group. operations into the Irish market at some and €17.40 per share, with pricing of the “It will allow ALD to accelerate its point in the near future, but at this stage global offering expected on 15 June. development and become a leader in a there is no fixed date for the start of business According to estimates, the sale of a 20% rapidly changing mobility space.”< as plans are at a very early stage.”< 6 y July 2017 www.motorfinanceonline.com MF 152 July.indd 6 13/06/2017 13:49:40
news rounD-uP us DoJ accuses FCA of cheating emissions tests The US Department of Justice (DoJ) has filed conformity and that affect the vehicles’ a civil complaint in a Detroit federal court emission control systems.” against Fiat Chrysler Automobiles (FCA) US, The civil complaint filed seeks injunctive alleging that the manufacturer had cheated relief and the assessment of civil penalties. in emissions tests. Responding to the complaint, FCA US said it The DoJ said it had filed the complaint on had been working with the EPA and the behalf of the Environmental Protection California Air Resources Board (CARB) for Agency (EPA). Specifically, the DoJ said many months, including extensive testing of nearly 104,000 light-duty diesel vehicles the vehicles, to clarify issues related to the containing 3.0 litre EcoDiesel engines were company’s emissions control technology in equipped with software functions not the 2014-2016 Jeep Grand Cherokee and di sc l ose d t o r eg u la to r s d u r in g th e Ram 1500 diesel vehicles. certification application process, and that the It said: “FCA US is currently reviewing the vehicles contain ‘defeat devices’. complaint, but is disappointed that the DOJ The complaint alleged that the undisclosed has chosen to file this lawsuit. software functions cause the vehicles’ “The company intends to defend itself emission control systems to perform vigorously, particularly against any claims Subject to permission from the EPA and differently, and less effectively, during certain that the company engaged in any deliberate CARB, FCA US said it intended to install the normal driving conditions than on federal scheme to install defeat devices to cheat US same modified emissions software in 2014- emission tests, resulting in increased emissions tests.” 2016 Jeep Grand Cherokee and Ram 1500 emissions of harmful air pollutants. In addition, the company revealed that it diesel vehicles. FCA US believes this will The vehicles in question were the Ram had developed updated emissions software address the agencies’ concerns over emissions 1500 and Jeep Grand Cherokee models sold calibrations that it believes address the EPA’s software calibration in the vehicles. between 2014 and 2016 in the US, which the concerns, and has now formally filed for So-called ‘defeat devices’ and diesel DoJ said contained “at least eight software- diesel vehicle emissions certification with the emissions have been under the microscope based features that were not disclosed in regulators for its 2017 model Jeep Grand since Volkswagen admitted using them in the FCA’s applications for certificates of Cherokee and Ram 1500 diesel vehicles. US in 2015. < FCA Fleet seRviCes uK lAunChes pCh OFFeR FCA Fleet Services has launched a personal meo Giulia and the Jeep Renegade, Cherokee PCH remains a relatively small product in the contract hire (PCH) product for Fiat, Alfa Romeo and Grand Cherokee models. Terms include UK, however, according to cap hpi, many deal- and Jeep models. The package includes mainte- 24-60-month terms, 3-24-month initial rental, ers expect it to continue to gain market share nance, servicing and even tyre replacement. and up to 150,000 miles covered over the throughout 2017. The lender has branded the PCH offer Be-Free, contract duration. FCA Fleet Services is part of FCA Automotive and also includes a fund licence for the contract Franck Gaillard, rental and fleet director at FCA duration, breakdown cover and roadside as- Services UK, which specialises in financial ser- FS, said: “Personal contract hire is designed to sistance in the UK and Europe, and free GAP be simple and hassle-free, and that is exactly vices for the purchase and contract hire of Fiat waiver, which covers any early termination cost what we have achieved with our new Be-Free Chrysler Automobiles vehicles. It is part of FCA in the event of a write-off. product. I am delighted with this new offer Bank, a financial joint venture established by It has been made available for the Fiat Tipo which will provide complete cover across a large Fiat Chrysler Automobiles and French banking Hatchback, Tipo Wagon and 500X, the Alfa Ro- number of our model ranges.” group Crédit Agricole. < uber sacks former self-driving chief after google scandal Ride-hailing company Uber has fired the for- to analyse the environment around them. The letter, dated 26 May, says Levan- mer head of its self-driving car programme, Waymo alleges that Levandowski knowingly dowski was sent letters asking to comply months after he was accused of stealing stole the technology to start Otto, and then with requests for co-operation on 20 April secrets from Google’s self-driving car pro- took it to Uber once acquired. The injunc- and 15 May, and that Levandowski had not gramme. tion required Levandowski to be taken off complied with either. Anthony Levandowski joined the embat- any lidar-related projects, and ordered the It also stated that he had breached his tled company in August last year, when return of Waymo documents. employment terms by failing to return or Uber acquired self-driving startup Otto, Levandowski was removed from his post destroy documents from Waymo. where he was a co-founder. Before founding at the end of April, although remained The letter gave Levandowski until 15 June Otto, Levandowski worked at Google’s self- employed by the ride-hailing company until to comply and prevent the termination from driving car project, known as Waymo. It is this point. In his termination letter, which coming into force. alleged that he stole more than 14,000 inter- has been obtained by several publications, Uber continues its legal battles this year, nal documents from the project and took Uber general counsel Salle Yoo claimed Lev- which have so far seen it ordered to pay tens them to Uber. andowski had impeded both the lawsuit and of millions of dollars for underpaying its Waymo sued Uber in February 2017, and Uber’s own internal investigations. drivers in New York, a lawsuit by rival Lyft was granted a preliminary injunction against Levandowski opted not to provide testi- which accuses it of monitoring its drivers, the company in May. The case hinges around mony or hand over evidence regarding his and numerous claims of harassment. light-detection and ranging (lidar) technol- use of documents at Google during the court The case between Uber and Waymo goes ogy, which allows autonomous vehicles proceedings. to trial in October of this year. < www.motorfinanceonline.com July 2017 y 7 MF 152 July.indd 7 13/06/2017 13:50:04
news PeoPLe MoVes peOple On the MOve BVrLa appoints Dyer as chair Ignition appoints o’connor as head of own- The move comes during a period of change for book lending RateSetter, following the acquisition of motor Asset and motor finance provider Ignition has finance providers Vehicle Stocking and Vehicle appointed three people to its team, including Credit, and the end of its wholesale funding Alan O’Connor to head its own-book lending proposition. portfolio. As chief risk officer, Wright will be tasked with O’Connor has spent over 20 years in the finance overseeing and managing credit risk across industry, and has previously held trade finance consumer and commercial lending businesses, and risk management positions at Jaguar Land and supervising operational and conduct risk Rover and Aston Martin. at RateSetter. From September, Wright will be a member of the executive team, and sit on the Steve Haysom has been appointed business board risk committee. development manager, joining from Lombard where he served as a relationship manager. He white clarke Group appoints VP will be tasked with strengthening Ignition’s offer- ing in the South West region. Stuart Berry has been appointed broker manag- er, joining from Shire Leasing where he worked in broker management. Berry will be based in Manchester, and will focus on Ignition’s broker relationships in the North. cLM appoints short as commercial director Matt Dyer, BvRlA Fleet manager CLM has appointed Andy Short as commercial director, with responsibility for Matt Dyer has been named chair of the British client services and supplier relationships with Vehicle Rental and Leasing Association (BVRLA). vehicle lessors and manufacturers. He has taken over from Hitachi Capital Corpora- Short has over 20 years’ experience in the UK tion’s Simon Oliphant, who has stepped down fleet and automotive sectors, and this role will to the position of vice-chair after completing a see him lead the 13-strong client services team. two-year term. He said: “In my new role, I shall be looking Dyer has been with LeasePlan for over 20 years after all business development activities for David slider, white Clarke group including roles with LeasePlan Corporation and existing customers. One of my initial priorities is LeasePlan International. He joined the BVRLA’s to explore wider fleet service possibilities with Automotive technology provider White Clarke Committee of Management in August 2014, and existing customers in order to deliver greater Group has appointed David Slider as group was appointed to the position of vice-chair in value to them.” executive vice-president. May 2016. CLM Fleet Management was acquired by the The company said Slider had been brought in to Dyer said: “I am looking forward to helping the Maxxia Group in 2013, and manages more execute strategic acquisitions and partnerships, association and our members. We will be at than 14,000 vehicles. Short said being part of and solidify the company’s global expansion into the heart of the discussion on the big issues a larger group brought additional benefits for target markets including North America, Asia of the day – and whatever’s on the horizon, CLM’s fleet customers. and South America. from the challenges surrounding air quality and Slider’s 30-year career has generally been in emissions to the opportunities surrounding con- ratesetter hires ex-Ge capital uk cro wright the US automotive industry. Most recently, he nected data. Informing our members and help- Peer-to-peer lender RateSetter has appointed was managing director, automotive finance for ing them to understand the positive impact the Joanna Wright, former chief risk officer, UK at GE a global loan origination and servicing software sector can have underpins everything we do.” Capital, to head its own risk department, filling company. Before this he held a number of His role as chair was made official following the a position that had been vacant for almost six executive roles. BVRLA’s AGM, where Ian Tillbrook, fleet director months. Slider said: “My goal is to further the market’s at VW Financial Services, was named chair of Wright led a team of over 200 risk profession- awareness that we are primed to serve the the BVRLA’s Leasing & Fleet Management als at GE Capital, chaired the enterprise risk transformational needs of lenders today with Committee. management committee, and was a member solutions that are engineered with the future Elsewhere in the BVRLA, Spencer Blake of Wes- of the executive board. She has also worked at built in. Lenders no longer need to settle for sex Fleet has replaced Fleetdrive’s Mike Potter NatWest Markets, where she was manager of less-than-agile, open, digital-ready end-to-end as chair of the association’s Leasing Broker acquisition finance. She replaces Cyrille Sallé de systems that can successfully manage the com- Committee. Chou, who left to join HSBC in December 2016. plex competitive and regulatory landscape.”< 8 y July 2017 www.motorfinanceonline.com MF 152 July.indd 8 13/06/2017 13:50:23
news rounD-uP Ford appoints hackett as chief executive officer Ford Motor Corporation has named Jim Hackett president and chief executive officer, replacing Mark Fields, and appointed many others in an operational restructure. Hackett joins Ford from office furniture company Steelcase, and served on Ford’s board from 2013 until 2016. He has led Ford Smart Mobility since March 2016. Hackett will lead Ford’s worldwide operations, reporting to executive chairman Bill Ford. He and Ford will focus on modernisation, improving operational execution, and transformation. Commenting on his appointment, Hackett said: “I have developed a deep appreciation for Ford’s people, values and heritage during the past four years as part of the company, Jim Farley has been appointed as executive effective from 1 June, with successors to and look forward to working together with vice-president and president, global markets. their previous roles to be announced. everyone tied to Ford during this Joe Hinrichs has become executive vice- Ford also appointed Mark Truby as vice- transformative period.” president and president, global operations, president, communications with immediate Ford has also appointed three leaders, while Marcy Klevorn has been named as effect, reporting to Bill Ford, and Paul Ballew reporting to Hackett, following a restructure executive vice-president and president, as global chief data and analytics officer, of its operations. mobility. The three appointments are reporting to Klevorn. < MOtOR FinAnCe OpiniOn: FORD’s AppOintMent It seems Fields paid the price after sluggish right CEO to lead Ford during this transformative y Transforming the company to meet future stock performance in recent years from the US period for the auto industry and the broader challenges by ensuring the company has the car manufacturer, which has resulted in upstart mobility space. right culture, talent, strategic processes and electric car company Tesla overtaking it by “He’s a true visionary who brings a unique, nimbleness to succeed as society’s needs value, if not by sales. human-centered leadership approach to our and consumer behaviour change over time. The decline in Ford’s share value and the culture, products and services that will unlock In these three priorities, the words ‘car’ and ‘au- departure of Fields came despite Ford actually the potential of our people and our business.” tomobile’ do not appear. Instead, the priorities posting healthy profits in 2015 and 2016 – the Hackett’s history reinforces the idea Ford is for Hackett include AI and big data, two areas company recorded a $10.4bn (£8.06bn) pre-tax going to be pushing further away from viewing that people traditionally associate with technol- profit in 2016, which was more than Tesla’s itself as a traditional car company. Whereas ogy companies such as Google, Microsoft and entire revenue for the year ($7bn). Fields joined Ford in the late 1980s and worked even Tesla. The problem Ford has had, however, has been his way up, Hackett only joined Ford a few years Notably Hackett has also been tasked with transitioning – or at least being perceived to be ago. Instead, his background includes time as transforming the company. Clearly it is not the transitioning – from a traditional car manufac- CEO of office furniture company Steelcase, and company it wants to be. turer into a so-called mobility provider. Com- as interim athletic director at the University However, this is not to say Ford will suddenly menting on the 2016 results, Fields described of Michigan. stop producing cars. Cars are the manufactur- Ford as “an auto and a mobility” company. According to Ford, Hackett has three initial er’s route to market, its bread and butter, and priorities: will continue to be absolutely vital to its future. By replacing him with Hackett — who previ- ously led Ford’s Mobility team — the company y Sharpening operational execution while The difference now is that Ford sees the produc- has categorically stated on which side of the decisively addressing underperforming parts tion and sale of cars as part of a wider mobility auto-mobility coin it sees its future. Bill Ford of the business. cycle, of which the vehicle is just one element. said as much when announcing the appoint- y Modernising Ford’s business using the The appointment is a bold statement of where ment: “We’re moving from a position of strength likes of big data, artificial intelligence (AI), Ford sees its future: as a mobility provider, of to transform Ford for the future. Hackett is the advanced robotics, 3D printing and more. which the car is just one element.< Continental and Baidu form ‘technical alliance’ German automotive manufacturer and technology from their respective sectors Qi Lu said the deal would see the two Continental has entered into a “technical to move towards solutions for autonomous companies make use of artificial intelligence alliance” with Chinese internet giant Baidu, driving, connected vehicles, and intelligent (AI). to help develop intelligent mobility based mobility services. He added: “AI has great potential to drive around connected and autonomous cars. Elmar Degenhart, chair of Continental’s social development, and one of its biggest The agreement was signed on Wednesday executive board, said the collaboration could opportunities is intelligent vehicles. 31 May in Berlin by Frank Jourdan, member “take intelligent mobility an important “By joining with Continental, we are of the executive board of Continental and step further.” striving to upgrade intelligence in the president of the chassis and safety division, The companies will explore technology automobile industry and develop a new and Qi Lu, group president and chief such as sensors, driver assistance systems, ecosystem of intelligent mobility and operating officer of Baidu. The alliance will and data collection and analysis for automated driving, thus empowering see Continental and Baidu share resources autonomous driving. existing industries and new ones.”< www.motorfinanceonline.com July 2017 y 9 MF 152 July.indd 9 13/06/2017 13:50:36
Multichannel digital solutions for motor nance providers To nd out more about us please visit: www.intelligentenvironments.com Intelligent Environments is an international provider of innovative mobile and online solutions for nancial services providers. Our mission is to enable our clients to always stay close to their own customers. We do this through Interact®, our single software platform, which enables secure customer acquisition, engagement, transactions and servicing across any mobile and online channel and device. Today these are predominantly focused on smartphones, PCs and tablets. However Interact® will support other devices, if and when they become mainstream. We provide a more viable option to internally developed technology, enabling our clients with a fast route to market whilst providing the expertise to manage the complexity of multiple channels, devices and operating systems. Interact® is a continuously evolving technology that ensures our clients keep pace with the fast moving digital landscape. We are immensely proud of our achievements, in relation to our innovation, our thought leadership, our industrywide recognition, our demonstrable product differentiation, the diversity of our client base, and the calibre of our partners. For many years we have been the digital heart of a diverse range of nancial services providers including Atom Bank, Generali Wealth Management, HRG, Ikano Retail Finance, Lloyds Banking Group and Think Money Group. MF 152 July.indd 10 13/06/2017 13:50:39 IE Motor Finance - final design.indd 1 05/05/2016 10:02:37
oPInIon shoosMIThs promoting further debate: the FCA and financial promotions In April the FCA published Occasional Paper 26, encouraging debate on financial promotions and pointing to ‘rigorous evidence’ in support of the existing financial promotions regime. Is this a hint of things to come, or does it simply consolidate existing FCA rules? asks Shoosmiths’ Dan Bennett O ccasional Paper 26, titled From advert y see to action: behavioural insights into advertising of financial products, is FCA observations lessons to be learned divided into three stages – See, Interpret and The consumer’s attention is not necessarily attracted There should always be sufficient contrast between the by the brightest or most detailed elements of an Act – which together present a framework image. Instead, a consumer is attracted by objects text of key information and its background to ensure that a for understanding how consumers process consumer’s attention is drawn to it. which are most different from their background. information in financial promotions. If the FCA is acknowledging this issue, it is reasonable to We set out below what we feel are the key assume that it will work to address this in the future. This lessons to be learnt from each section in turn. could see a general shift away from reliance on small print A consumer rarely pays full attention to the small print at the bottom/end of a financial promotion. in a financial promotion. The more one can do to place key messages in the See main text or headline of a financial promotion, the more The Financial Conduct Authority (FCA) has prepared one will be for the possible small-print-free world noted that people notice things that are of the future. salient – that is, objects which stand out from Placing small print at the bottom of a financial promotion is A consumer will typically view a financial promotion counter-intuitive, and potentially misleading. their environments because they differ from in an F-shaped pattern, with objects on the top-left Efforts should be made to place small print where a them in colour, size or because of other locations tending to be viewed before, or more consumer is going to see it: in the top or middle sections of attributes. frequently, than objects on the right or lower locations. a financial promotion. Again, it looks like the days of small This means it is important to take into print in the footer of a financial promotion are numbered. account the relative salience of different y interpret items in a financial promotion when FCA observations lessons to be learned considering what a consumer will likely take away from it. With this in mind, digital financial promotions should (ideally) present text on screen at the same time as it is The FCA has noted that framing – the Information needs to be presented for long enough, read by an announcer, should disperse key messages and with sufficient clarity, that consumers can process presentation of information in a way that throughout the advertising content, and should keep it beyond just noticing it. encourages a particular interpretation, the critical messages short at all times. All these techniques help messages to be interpreted correctly. presentation of numbers and using implication as opposed to statements of fact Care should always be taken to present financial – affects consumer understanding. information in the clearest terms possible, while remaining Consumers are highly likely to make errors when within the remit of the FCA’s Consumer Credit Sourcebook This creates the potential for consumers to processing numbers, and advertisers often assume (CONC). unrealistic levels of financial literacy. misunderstand and for advertisers to Notwithstanding the prescriptive requirements currently For example, many experiments report a low level mislead. set out in Chapter 3 of CONC, it may well be time for a of consumer understanding of financial terms like shift away from financial terms and numbers in financial ‘annual percentage rate’. advertising. It will be interesting to see how Chapter 3 of Act CONC develops in the future to cater for this shift. The FCA has noted that a consumer may be Common techniques like framing (discussed influenced to purchase a product through earlier), drip pricing (presenting an initial cost and Advertising techniques like framing or drip pricing should appeals to emotion, the use of principles of then adding additional or optional costs later) and not be used where a potential to mislead exists. influence such as scarcity or the use of rules anchoring (placing favourable outcomes at the start For example, framing costs over a shorter period of time of a financial promotion even when the likelihood of or relying on language like ‘zero’ or ‘0%’ in a misleading of thumb, and that these techniques may not achieving said outcomes is low) should only be used manner should be avoided’, and falls short of the FCA’s be noticed by a consumer, nor factor in a fair and proportionate manner and with potential “clear, fair and not misleading” ideal. consciously in a consumer’s decision. detriment borne in mind. y Act Key questions FCA observations lessons to be learned The FCA acknowledges that problems can While it is a central premise of advertising that Advertising on the basis of emotion will only be suitable in occur at every stage of a consumer’s an advertiser can influence a consumer through low-risk environments. In riskier areas reliance on emotive information processing, and accepts that a unconscious processes, including by appealing to techniques, which encourage consumers to act without risk of confusion or misunderstanding can instinctive reactions, advertising on the basis of their overt and conscious consideration, could lead to emotion will not always be suitable. misunderstanding and detriment. never be removed entirely. However, the FCA encourages advertisers product or service on offer? However, it does provide a useful steer as to to think about a financial promotion from • What techniques does the financial the FCA’s current focus, and what “clear, fair the point of view of a consumer in order to promotion use to encourage a certain and not misleading” should look like in fairly assess the appropriateness of a interpretation? Are these techniques fair, practice. financial promotion before it is published. justified and proportionate? The paper also hints of what the financial The FCA indicates that the following promotions regime might look like in the questions might be a useful place to start: It is important to note that this paper has future. If psychology, sociology and • Will a consumer understand the financial no effect on a firm’s obligations to comply economics are going to be relevant promotion? with existing rules in respect of financial considerations, a more consumer centric, • Will the financial promotion give a promotions, including Chapter 3 of the flexible and holistic financial promotions consumer a balanced impression of the FCA’s Consumer Credit sourcebook. regime may be just around the corner. < www.motorfinanceonline.com July 2017 y 11 MF 152 July.indd 11 13/06/2017 13:50:41 16 10:02:37
oPInIon TLT the FCA review: what will the focus be? Russell Kelsall, partner, and Alanna tregear, solicitor, from UK law firm TLT, outline some of the areas they predict the FCA could focus on, and the potential impact to the market, including product selection, remuneration of sales staff, commission structures and responsibility for add-ons T he FCA is looking at the role of finance Disclosure to customers was introduced expect it to contact dealers, brokers and providers, dealers and consumers. But by the Office of Fair Trading’s guidance motor finance providers to ensure what could be its likely focus? And is it issued in November 2011. The FCA made a information is gathered on a formal and likely to significantly change the market? specific rule broadly requiring the existence informal basis, but more regularly. of commission to be disclosed in CONC. The FCA has said it will, following the Product selection However, the Courts have been very active review, assess whether and how to intervene The FCA’s rules for consumer credit are in disputes on commission disclosure. The in the market. Even if the FCA finds a well- contained in the Consumer Credit UK Supreme Court decided in Plevin v functioning market, it will normally propose Sourcebook (CONC). It provides detailed Paragon Personal Finance (1) Ltd [2014] changes to the regulatory requirements – see, rules and guidance which supplement the UKSC 61 there could be an unfair for example, the FCA’s recent work in the high-level Principles for Businesses, which relationship where commission was not credit card market. includes treating customers fairly. CONC disclosed, depending on its size. The Court There has never been a better time for requires a dealer or broker to recommend a of Appeal also unhelpfully awarded lenders, brokers and dealers to review product which is not unsuitable to them. commissions to customers in McWilliams v policies and procedures. Just because Unlike mortgage regulation, there is no ‘best Norton Finance (UK) Ltd [2015] EWCA Civ something has been done for a period of time interest’ rule. There are many reasons for 186, where the existence but not the amount does not mean the FCA will have no issues this, including, most obviously, the process was disclosed, and Nelmes v NRAM plc with it. The FCA is looking at the market of securing a sizeable mortgage is an [2016] EWCA Civ 491, where neither the with fresh eyes, and will want to ensure understandably slower process. existence nor the amount was disclosed. consumers are adequately protected. But Sellers of credit finance also do not need to But the position appears to be changing in there is also an opportunity for the industry be certified, but mortgage advisers do. There favour of lenders, brokers and dealers, with to put forward arguments about what can be is nothing inherently wrong with this: the High Court’s recent decision in done to make the market work better. Is the Different markets need different rules. Commercial First Business Ltd v Pickup customer journey as good as it should be? It However, the FCA will probably want to [2017] CTLC 1. Time will tell whether full is certainly the case a customer receives a lot understand why dealers and brokers suggest disclosure of the existence and amount is of paperwork, but is it all really necessary? (or, where appropriate, recommend) certain required by the FCA. The FCA may see this review, combined products to customers. It will want to know with Brexit, as an opportunity to simplify the the steps taken to qualify the customer for Responsibility for add-ons sales process and ensure consumers are given the product, and how it can be justified as Following an unhelpful Court of Appeal more accessible information. For example, being ‘not unsuitable’. The sales process and decision in Forthright Finance Ltd v Ingate the strict form of the SECCI could be documentation will play crucial roles in how [1997] 4 All ER 99, customers are arguing removed after Brexit, allowing lenders to well the FCA perceives the motor finance the mis-selling of any add-on, whether or not communicate in a more interactive way. market to be working; the better the it is financed by a regulated credit agreement, The FCA may also look again at explanation, the lower the risk of action. was done as the lender’s deemed agent. This creditworthiness and affordability. So far, the is a potentially broad argument, but there FCA has been clear it is very much a matter Remuneration of sales staff are a number of points to say it is incorrect. for each lender to introduce compliant There is a clear focus from the FCA around The customer’s argument is that if they processes on creditworthiness and avoiding mis-selling. While the FCA has not were mis-sold PPI or GAP at the point of affordability. But motor finance is different banned certain remuneration structures, it sale, but this was not financed by the lender, from other markets. For example, the has made it clear that firms which incentive the lender is still responsible for the mis- borrower is tied into an agreement for a sales must have clear policies and procedures, selling under the unfair relationship shorter period than a mortgage, the rate of and regular audits, to avoid structures provisions. But there are a problems with interest is normally fixed, and (for PCP) the encouraging bad behaviours. this. For example, if a dealer sells a car seat vehicle’s value is guaranteed at the end. Many firms are already putting clear which turns out to be unsatisfactory, does But is there any real need for change in the policies in place to reduce the element of the customer have a claim against the lender motor finance market? The issue is probably remuneration driven by commission, and where (a) the lender provided no finance to best summarised by Adrian Dally, head of making sure remuneration is based on a pay for it and (b) it was simply sold to the motor finance at the FLA, who said: “The number of factors and not just the sales. customer at the point of selling the credit? motor finance industry is committed to The answer must surely be no. responsible lending and to high standards of Commission structures The FCA may, however, wish to look at customer service. We will continue to work Commission structures in the motor finance the selling of add-ons and the extent to closely with the FCA to ensure they have a market continue to develop. This is both the which (if any) the finance provider has any good understanding of this highly way structures operate – with many lenders involvement in those sales, or is aware of competitive and diverse market.” having different models – and includes those products. But whatever views the FCA comes to, it disclosing the existence of commission to The FCA review is expected to last over a must bear in mind the importance of this customers. year and complete in 2018 or 2019. We industry to UK consumers. < 12 y July 2017 www.motorfinanceonline.com MF 152 July.indd 12 13/06/2017 13:50:43
oPInIon aDDLeshaw GoDDarD preparing for life after the FCA’s exploratory work The FCA has been extremely active in its work to better understand the consumer credit sector, and the recently published FCA 2017-18 Business Plan is essential reading for market participants and wider interested parties, according to Addleshaw Goddard’s neville Cotton and sarah herbert into two captive finance houses which solely support the distribution of vehicles by their manufacturing partner or parent, and a host of large and small lenders supporting the rest of the market. So what could the FCA’s comments about the motor finance industry mean for these different finance providers? Taking first the captive finance houses. It is likely that the FCA will seek to establish whether or not the influence of the S ince assuming responsibility for manufacturer is leading to a conflict in will need to ensure that they have robust regulating consumer credit in 2014, respect of both motor finance product design oversight of the sales practices across a the Financial Conduct Authority and robust underwriting and affordability multitude of partners. (FCA) has been extremely active in its work checks, with lending being waived through Both types of finance provider will also to better understand the consumer credit to support movement of vehicles. have the challenge of in-dealership sales sector. practices that must demonstrate adherence This has been demonstrated by a myriad “We are concerned that there to the FCA’s conduct rules. Specifically, they of consultations, calls for input, thematic may be a lack of transparency, must ensure that the customer is given reviews and market studies which have been potential conflicts of interest and adequate explanations of the product and be undertaken, covering a diverse range of able to demonstrate that their sales process is consumer credit products and business irresponsible lending in the motor compliant. practices. finance industry. The FCA is also likely to consider whether The recently published FCA 2017-18 “We will conduct an exploratory sales processes or behaviours in play are Business Plan, which sets the regulatory reducing customer choice, particularly where agenda for the year ahead, is essential piece of work to identify who uses barriers exist that may reduce the customers reading for market participants and wider these products and assess the sales propensity to shop around for alternate interested parties. processes, whether the products funding options. One of the standout areas of focus for the cause harm and the due diligence More holistically, one would assume that regulator in respect of the consumer credit the FCA will also want to understand the sector is that of motor finance, and in that firms undertake before movement from traditional loans toward particular, whether that area of the market is providing motor finance. PCP products that the consumer may not working well for consumers. understand. So, what are the implications for motor “Following the review we will assess Given the penetration of PCP – particularly finance providers in the wake of the FCA’s whether and how to intervene in the in the new car market where it accounts for plan to conduct an “exploratory piece of market.” 86% of the finance market – the FCA is work” in the motor finance sector? FCA, 2017 likely to question whether it is possible for The FCA does not make such statements any single product to be suitable for such a lightly, and we understand that a significant In addition, focus can be expected in the wide demographic. amount of work has already been conducted use of both term and residual values (RV) in While there are many unknowns in terms through the use of the multi-firm reviews. setting monthly payments, which while they of how this exercise will play out, what is As such it would appear that the meet affordability criteria, may lead to clear is that the policies, procedures and groundwork for this “exploratory piece of unrealistic RV and extended terms. controls – which formed the compliance work” may have already been completed. The issue of inflated RVs is also a concern frameworks set out in Regulatory Business However, we are left at this stage to second- for the Bank of England and therefore we Plans to the FCA – are now to be subjected guess the likely direction of travel, and how can expect this to be an area that attracts to the ‘implementation test’: Have they been the findings of this activity will be presented further regulatory attention. embedded into the business? And how is back to the industry. These lenders will need to demonstrate compliance with these being monitored and Taking the FCA’s recent form into account, that they have considered these risks and tested? one would envisage a market study or mitigated against them to ensure good Motor finance firms should not only be thematic review to be the delivery mechanism outcomes for consumers. asking themselves whether their compliance – and the focus? Conduct. For the other type of motor finance frameworks meet regulatory expectations, In consideration of how such a regulatory providers in the market, which are subject to but also whether the output from control review may land, it is important to recognise the same risks as already described above, activities enables us to demonstrate the that this is far from a homogenised sector. they will have the added challenge of consistent and robust delivery of fair That said, the market can be broadly divided overseeing diverse distribution channels and outcomes for customers. < www.motorfinanceonline.com July 2017 y 13 MF 152 July.indd 13 13/06/2017 13:50:59
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