A plattform to manage collaborative decision-making process - GIOIN
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A plattform to manage collaborative decision-making process
How much is the value of a good decision?
The board’s decision to Henry Ford’s decision to
bring back Steve Jobs, double the wages of his
after firing him a decade workers enabled him to
earlier, led to amazing attract the talent he
product innovation and to needed, and helped insure
the creation of one of the a class of worker who could
most valuable companies afford the very products
in the world. they were building.
During the WWII the United
Samsung's decision to
Kingdom took the wise
launch a sabbatical decision to entrust the future
program that sends top Nobel Prize Patrick Blackett,
talent all around the world the establishment a team of
continues to be the secret scientists and enginners
who solve military problems
behind Samsung’s success
with a scientific approach. It
as a global brand. was a success.
Decisions 02What about a bad decision?
Blockbuster Rejects
12 publishing firms Netflix for $50 Million
rejected J.K. Rowling's
"Harry Potter and the
Sorcerer's Stone"
It is certainly advisable to
listen to your team when
you have to make an
17 April 1961 ‘The Bay important decision....
of Pigs Invasion’ failed Otherwise you risk doing
invasion of Cuba by like the Trojans who did not
Castro supporters listen to Cassandra!
exiles was a heavy hit
to the Kennedy admin.
Decisions 03The Great Divide: BI and Decision Making
We can access to an MARKETING TREND ANALYSIS
impressive
amount of data..
why was I invited
!! to this meeting?
!?
...But are we sure that we
always use them in the right
way?
Decisions 04Organizations performance on
decision-making
Managers and Executives spend 3 Billion 12%
in business decisions every year Good Decisions
Infrequent
(Bain&Company)
Decision Making Drives 95% of
Business Performance
60%
Bad Decisions as
frequent as
(Harvard Business Review) Good decisions
28%
Quality of
Decisions
Good (Mc Kinsey & Company)
What is missing, to combine human capacities
with the great potential opened by research on
algoritms and data abundance?
Decisions 05SOLUTION:
Solution: ButterflyBUTTERFLY
Decisions
Butterfly Decisions is a tool to manage
collaborative decision-making
Human intuition and creativity + Advanced
Algorithms and data
How it works
Decisions 06What types of decisions need
new collaborative decision environments?
DECISION STRUCTURE
Knowledge-intensive
Unpredictable, unstructured
End-to-end processes
Nonroutine activies
Decisions suitable Low frequency
STRATEGICAL High-Value decisions
for collaborative
decision-making Knowledge-based
Semistructured
Nonroutine analysis
Moderate frequency
TACTICAL Medium value
Minimal human intervention
Highly structured
Predictable
Repeatable
High frequency
OPERATIONAL Low individual value
Decisions 07Why use Butterfly decisions?
Open the "drawer" of hidden knowledge
Extreme flexible system for every
kind of decision, thanks to a large
library of templates and
frameworks and the possibility to
connect to external databases
Smart algorithms will help to
The Butterfly process will facilitate
intercept and manage critical
to elicit hidden knowledge ... and
decisions, analyze contradictions
drastically reduce meeting times
and build consensus with your
and save money!
team
Decisions
Get full process traceability: Control each step and manage
Butterfly will help to push times, thanks to an automatic
decision makers to make reporting system with few
evidence-based decisions fundamental KPI
Decisions 08Ongoing Projects Decisions 09
Our Team
Enzo Troncone Domenico Di Maria Laura Mariano Valerio Cestrone Alberto Lalia
CEO-Owner Scientific Advisor-Owner Network and Comunication-Owner CTO+Owner Business Development Advisor
• Planning and Scheduling • ENT Surgeon • Resp. Communlcatlon, • MSc in Economics & • MBA candidate,
Magaldi Industries • Medicai Director Rummo Networklng and Data Mining Politecnico Milano University
• Production Planning and Hospital Benevento (ltaly) Partnership Merldaunla • AIESEC Local • Sales and Marketing manager
Control Manager in SAIPEM • Specialization in Local Actlon Group President 2010·11 • Selematic SPA
(Kazakhstan, Brasil, Italy) Otolaryngology and Head and • Master Degree in • Nunzlatella Military • Sales Manager USA Area,
• Management Engineer with Neck Surgery Comunication Science School Alumni Magaldi Power
a PhD in Technologies and • Master Degree in Medicine • Plannlng, Monitorlng, • Civil Engineer Master Degree,
Production System with Honors reportlng abllltles with University of Salerno
• Nunziatella Military School EU and Public Funds
Alumni
Decisions 10About Us
“Butterfly is a Meeting Killer !”
Jacopo Mele
President and Cofounder of HOMO EX MACHINA Foundation,
one of 30 under 30 most influence in European Politics according to Forbes
Butterfly can be very useful for
Medical Research, I can definitely say: “ lt’s a sexy tool ”
Prof. Claudio Vicini
[Morgagni University Hospital, Forll_ltaly]
“Butterfly is an auto referential Killer!”
Prof.Francesco De Luca
University Hospital Pediatric Cardiology Department Responsible
“Policlinico Vittorio Emauele-presidio Santo Bambino “ Catania, Italy
CONTACTS
Enzo Troncone, CEO
M. +39 393 54 76046 info@butterflysrl.com
http://www.butterflydecisions.com
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