2021 MEDIA KIT Digital Publications - Bimonthly Magazine Weekly eNewsletter - Community Bankers Association of Georgia
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2021 MEDIA KIT Digital Publications • Bimonthly Magazine • Weekly eNewsletter • Home Page Advertising • Online Directory We are community banking.
OVERVIEW We are pleased to share the 2021 media kit for the Community Bankers Association of Georgia (CBA). The media kit contains the following items: • 2021 Advertising Rates • Ad Sizes and Submission Deadlines • Magazine Editorial Calendar CBA was founded in 1969 by a group of Georgia community bankers to protect the political interests of locally owned community banks. Representing approximately 140 community banks and 170 associate member companies, CBA offers services in three distinct areas: Legislative, Professional Development and Member Services. Communities are our Passion. Banking is our Purpose. Advocacy is our Power. John joined Community Bankers Association of Georgia in October 2018 after a 14-year career with the Independent Community Bankers of America (ICBA). He started his career with ICBA in September 2004 as a regional calling officer. John’s charge was to personally engage with community bankers throughout the greater Northeast region. His mission was (and still is) simple: help community banks flourish by introducing business and educational services commensurate with the needs of each community bank. Additionally, John engaged community bankers in the government and regulatory relations process via grass roots advocacy. Because of this philosophy and overall success, John was promoted to Executive Vice President in 2016. He was selected to take over leadership of all member relations for ICBA and implement his philosophy, vision and execution strategies. John graduated from The University of Delaware with a B.A. in Economics. He also holds a Master’s degree in Human Resources Management from Wilmington (DE) University. John McNair Prior to ICBA, John has worked for a variety of firms serving the community banking President & CEO industry. He and his wife Lisa also owned a small business serving community banks and their small business customers. John serves on the Board of Regents of the Paul W. Barret School of Banking. John has been married for over 30 years to his college sweetheart, Lisa (Cimino) McNair. Lisa holds a B.S. in Accounting, a MBA, and is a Certified Public Accountant (PA license). Their daughter, Lauren, is a graduate of the University of Georgia. Lauren holds an B.B.A. in Finance and works for EY in Atlanta. 1640 Powers Ferry Road SE, Building 28, Suite 100 | Marietta, GA 30067 Phone: (770) 541-4490 | Fax: (770) 541-4496 | www.cbaofga.com | lindsay@cbaofga.com
2021 ADVERTISING OVERVIEW Reserve Your Ad Space Today! If you want to target top decision makers in Georgia’s community banking industry, you will find the CBA offers numerous ways to help you accomplish your goals and stretch your marketing dollars. Show your support for CBA and promote your business at the same time. If you have questions, please contact Lindsay Greene at lindsay@cbaofga.com or (770) 541-0376. Georgia Communities First Magazine CBA Today eNewsletter Advertising Published six times a year, Georgia Communities Published weekly, CBA Today has a First provides coverage of community banking distribution of over 5,000. This digital industry trends and developments both on a state and national level. The magazine also features newsletter includes information upcoming professional development programs, on upcoming association events, legislative efforts as well as features on CBA educational opportunities, associate members, as well as state members. All issues are published digitally. On and national industry news. Ads will link directly to the URL of average, each issue receives a minimum of 1,000 your choice. digital impressions and reaches CEOs, LEAD representatives, regulatory agency officers, and Members Non-Members Associate Members. All ads will link directly to your company's website 1 month $350 $410 or a link of your choice. 6 months $1800 $2160 12 months $2600 $3120 CBA Members 1x 2x 3x 4x 5x 6x Back Cover $1250 $1225 $1200 $1175 $1150 $1125 CBA Home Page Advertising Inside Front Cover $1150 $1125 $1100 $1075 $1050 $1025 CBA’s website, www.cbaofga.com, is the Inside Back Cover $1050 $1025 $1000 $975 $950 $925 source of information on educational Full Page $850 $825 $800 $775 $750 $725 programs, events, industry articles, Half Page $650 $625 $600 $575 $550 $525 legislative updates, convention Non-Members 1x 2x 3x 4x 5x 6x information and much more. Ad space is Inside Back Cover $1250 $1225 $1200 $1175 $1150 $1125 available on a monthly basis and can link to your home page or the Full Page $950 $925 $900 $875 $850 $825 destination of your choice. Half Page $750 $725 $700 $675 $650 $625 Members Non-Members 1 month $400 $600 6 months $2000 $2400 12 months $3500 $4000 Ad & Payment Deadlines 2021 Georgia Financial Directory Issue Materials Deadline Publication Date Published annually, the 2021 Georgia Financial Directory is your January/February December 1, 2020 January 5, 2021 complete resource within the Georgia financial industry and March/April February 1, 2021 March 1, 2021 contains information on banks, holding companies, banking May/June April 1, 2021 May 3, 2021 products and services, and more. The 2021 version is digital only and located in the Members Only section of CBA’s website. All CBA July/August June 1, 2021 July 1, 2021 members can access the pdf and online which means exposure September/October August 2, 2021 September 1, 2021 to a greater number of positions within the bank. Ads are spread November/December October 1, 2021 November 1, 2021 throughout the book. Full Page ad (4 color) $500 Full Page ad (1 color) $400 Save on purchase of 2 Full Page ads (4 color) $950 Learn More About the CBA Preferred Service Provider Program The 2021 Preferred Service Provider packages include advertising, sponsorships, registrations and more – choose the level that fits your goals and budget. Contact CBA for details!
AD SPECIFICATIONS AND ARTWORK REQUIREMENTS • Georgia Communities First Magazine • 2021 Georgia Financial Directory Trim Size Live Area 4 ½” x 8 ¾" (vertical orientation) (Width x Height) (Width x Height) Acceptable formats include PDF/x1a, EPS or TIFF. All fonts must be outlined Full page: 8 ½” x 11” 7 ½" x 9 ½" or embedded. Color space must be CMYK or Grayscale. Image resolution Back cover: 8 ½” x 11” 7 ½" x 9 ½" of at least 300 dpi is required. Line art should be saved as 1200 dpi TIFF. Half page: 7 ⅞” x 4 ¾” 7 ⅜” x 4 ¼” • CBA Today eNewsletter • CBA Homepage 145w x 230h pixels 860w x 80h pixels ORDER FORM Georgia Communities First Magazine CBA Today eNewsletter CBA Members 1x 2x 3x 4x 5x 6x Members Non-Members q Back Cover $1250 $1225 $1200 $1175 $1150 $1125 q 1 month $350 $410 q Inside Front Cover $1150 $1125 $1100 $1075 $1050 $1025 q 6 months $1800 $2160 q 12 months $2600 $3120 q Inside Back Cover $1050 $1025 $1000 $975 $950 $925 q Full Page $850 $825 $800 $775 $750 $725 CBA Homepage Advertising q Half Page $650 $625 $600 $575 $550 $525 Members Non-Members CBA Non-Members 1x 2x 3x 4x 5x 6x q 1 month $400 $600 q 6 months $2000 $2400 q Inside Back Cover $1150 $1125 $1100 $1075 $1150 $1125 q 12 months $3500 $4000 q Full Page $950 $925 $900 $875 $850 $825 q Half Page $750 $725 $700 $675 $650 $625 2021 Georgia Financial Directory q 1 full page ad (4 color) $500 Ad Placement q 1 full page ad (1 color) $400 q Jan./Feb. (published Jan. 15) q July/August (published July 15) q 2 full page ads (4 color) $950 q March/April (published Mar. 16 q Sept./Oct. (published Oct. 5) q May/June (published May 15) q Nov./Dec. (published Nov. 20) Name ____________________________________________________________ Title _________________________________________________________ Company _______________________________________________________________________________________________________________________ Address ________________________________________________________________________________________________________________________ City / State / ZIP ________________________________________________________________________________________________________________ Phone _____________________________________ Email ______________________________________________________________________________ Please mark above the type of advertisement you would like to place. (Ad space available on a first-come, first-served basis.) PAYMENT METHOD: q Please invoice me for my total of $ ________________________ qI have enclosed a check in the amount of $_________________ qPlease charge $__________________ to the following credit card: qVisa q MasterCard q Discover q American Express Credit Card Number ____________________________________________ Exp. Date __________________ Security code___________________ Is billing address the same as address above? Y/N If not, please provide:____________________________________________________ Signature ________________________________________________________________________ Date _______________________________________ 1640 Powers Ferry Road SE | Building 28, Suite 100 | Marietta, GA 30067-1425 Phone: (770) 541-4490/(800) 648-8215 | Fax: (770) 541-4496 | www.cbaofga.com | lindsay@cbaofga.com
MAGAZINE EDITORIAL CALENDAR Published six times a year, Georgia Communities First provides coverage of community banking industry trends and developments both on a state and national level. The magazine also features upcoming professional development programs, legislative efforts as well as features on CBA members. Each issue receives a minimum of 5,000 digital impressions and reaches CEOs, Leadership Division Representatives, officers of regulatory agencies, and Associate Members. Ads link to the provided URL. January/February In each issue: • 2021 - Time for Change Issue • Message from CEO • Message from CBA Board Chair March/April • Upcoming training & events • Legislative Issue • Advocacy efforts & PAC events • Women in Banking • Bankers in the Community May/June • Solutions Issue – Preferred Service Providers • Solutions for Success Q & A – Different Topic & Associate Members Each Month on Timely Issues/Best Practices • CBA Committee Chair Feature July/August • Preferred Service Provider Guide • Banks in Georgia Tourism Areas • Associate Member Guest Articles September/October • Compliance/Meet the Regulators November/December • Professional Development Issue – 2022 plans, compliance group, HR Group, Education Committee FIND US ONLINE • WWW.CBAOFGA.COM 1640 Powers Ferry Road SE, Building 28, Suite 100 | Marietta, GA 30067 Phone: (770) 541-4490 | Fax: (770) 541-4496 | www.cbaofga.com | lindsay@cbaofga.com
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