2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...
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The Program itself is a learning experience Why should troops participate in product programs? Troops use money earned from the program to go on fun Why should girls and caregivers adventures like travel and camp participate? Troops use money earned to give What is the value of this program to back to their community the girls -Troop money earning -Fun activities The program helps fund the entire Girl Scout Experience -Entire Girl Scout Experience -Giving back
Charm and Theme Friendship Hydro Kit Charm Bracelet Necklace Wireless REWARDS Shower Penguin Speaker Straw Set * Assorted Colors
LED Hanging String Lights T-shirt Neon Light-Up Message Board Penguin Sleeping Penguin Bag Plush REWARDS
Troop Proceeds 20% of all sales. Cadette, Senior, Ambassador troops that opt out of rewards will receive 25%.
Personalized Patch • Girl chooses name, nickname or initials for her patch • Girl makes selection between two patch backgrounds • Opportunity to provide mailing address after login • Personalized patches ship directly to girls as earned throughout the program • Earned by: • Sending 15+ Emails, Selling 4+ Magazines, and Selling 25+ Nut/Chocolate Items
2021-22 Fall & Girl Scout Cookie Crossover Patch • As a Girl Scout member, girls work to create change and to spread kindness in the world around them. • To earn this crossover patch, girls must: • Participate in the 2021 Fall Product Program by creating an avatar and sending 15+ emails. • Sell 250+ packages of cookies during the 2022 Cookie Program.
Care to Share • Troops earn proceeds and girls Customers make purchases to support earn special patch AND credit local food banks. toward other rewards. • Sell 5 Care to Share items to earn the patch pictured. 10
Getting Started www.gsnutsandmags.com/GSK Volunteer Access –September 15 Program Begins –September 20 Girls offer a variety of items to family and f friends in two ways • In-person using a nut order card. • Online sending emails and sharing link on social media to purchase magazines and nuts/chocolates.
In-person Nut/Chocolate Items Delicious selections priced from $6 - $12. New products!
Tins Perfect for Gifts and Treats! GIRL SCOUT TIN PENGUIN TIN SNOW SCAPE TIN Milk Chocolate Mint Trefoils Peppermint Bark Rounds Chocolate Covered Pretzels 13
Trophy Nut Online Exclusive Items Direct ship online store offers the complete lineup of Girl Scout branded nut and candy items plus many online exclusives. Some examples pictured.
Girl Online Experience CREATE A VIRTUAL LIKENESS Creating avatars makes participating fun and get results with PATENTED Girl Scout platform
LaunchYour Campaign www.gsnutsandmags.com/gsk Girl Access September 20 Girls log in as a first-time participant or as a returning user from last year Spanish experience available
Registering an Account • Zip code validation • Participant information • Troop number selection or “I ensuring girl in correct and secure password don’t know/see my council setup Troop#/Group#” • Participant can edit nickname • Answer questions about girl goals and what Girl Scouting means to her
Personalize Her Earned by sending15 e-mails Campaign and sell 4+ Girl designs her own virtual magazines and 20+ nut/chocolate items likeness choosing from over 3 billion avatar feature combinations Upload a photo or video to share on your storefront
Promoting Her Campaign • Girls share their online storefront link with family and friends by sending emails or “share my site” • Email is most popular option • 27% of online sales come from social media • Girls' business cards preprinted with their storefront code • NEW! – Share your store with family and friends using your smartphone • Easier for returning girls with customer email addresses saved year over year • Option to include last name so friends and family know who is sending the email • Simplicity of one click renewals for customers previously purchasing magazines
Girl’s Campaign HQ Navigation tools for all aspects of the program • E-mails/Social Media/Texting • Printable business cards with girl’s online store code • Manage paper orders (nut card sales entry) • Rewards earned and actions need to receive rewards • Door hangers with QR code and girl’s personal storefront code • Reports • Avatar’s room with troop photo 20
Customer Emails Family and friends receive emails with links to shop for magazines and nuts/chocolates and can hear the special message recorded by their favorite Girl Scout. 21
Online Storefronts Customers can choose to shop for magazines and/or nuts and candy. 22
Purchasing Online Nuts/Chocolates • Customers have the option to choose girl delivered or direct ship. • Customers pay for all products online at the time of checkout.
Entering Order Card Items Parents/girls enter the total of each item using the nut order card into the M2OS system prior to October 22. Nut order card totals will be tabulated and added to all online sales totals in reports. All in-person nut orders must be entered into M2OS system to be processed. 24
Reports Reports Broken Out By Sales Categories View All Girl Delivered Items Sold Online By Customer To See Which Products To Deliver Report Emailed To Parents At End Of Program
Questions?
Volunteer Level Access Helping Troops and Girls Do Great Things Volunteer Access September 15
Welcome to Your Campaign o Prior to Fall Product Program start, volunteers receive email invitation to M2 operating system (September 15) o Click link embedded in email to setup password o After login, volunteers can return to council’s M2OS landing page 28
Getting Started • Watch troop training video • Create your troop leader avatar • Within the M2 operating system (M2OS), launch parent/guardian email blasts announcing troop participation in the fall product program • Manage nut card orders (after girl entry for any girls who didn’t enter their own paper orders) • View reports
Parent and Guardian Email Blast
Troop Dashboard • Headquarters for managing a troop campaign • All program management tools on one site • Enter nut order card items • Click on girl name to enter order card items • If girl is missing, contact council to have her added to M2OS • Message the girls in your troop • Assist girls with reward choices
Girl Rewards • Rewards are automatically calculated for girls. • To view rewards, choose the Rewards link from the Troop Dashboard. • If girls didn’t make choices, troop volunteers can make reward selections for them. • Detailed reports of earned rewards available under Reports link or through the Delivery Tickets link.
Troop Banking & Payments • View troop financial information including: • Troop sales summary • Gross sales • Total paid online by customers • Total proceeds earned • Balance due council • Girl payments (if entered by troop)
Reports Click the reports link from the troop dashboard to view total sales or sales by product category. Click a girl name to view the specific details of individual girls. Link on dashboard troop summary/amount due report.
Service Unit Dashboard • Send messages to troops • Manage troop admin users • Manage/edit girl and troop products • View troop financials and payments made to council • Troop sales summaries • Delivery tickets • Product and rewards will be shipped directly to troop leader 35
Delivery Tickets • Print delivery tickets by SU, troop or girl • Available for products and rewards for easier picking and packing • Option to include financials
Volunteer Patch Troop Fall Service Unit Product Chairs Product Chairs Earned by sending the Parent/Guardian email AND $1,250 in Earned for $1 in total total Troop sale. Service Unit sales.
Questions?
Important Last day for parents to enter paper Last day for SU to enter Dates Program begins orders in M2OS orders in M2OS SU Nut Deliveries VolunteerAccess –September 15 20 Sep. 22 Oct. 24 Oct. 15 Nov. 22 Oct. 23 Oct. 30 Nov. In-person girl Last day for Online orders order taking troops to for Direct ends. (Online enter orders Ship Nuts and Girl Delivered in M2OS for Magazines ends on girls ends 10/24). 39
What’s Next? 1. Remind troops and parents to read the Product Power Connection. The weekly e-newsletter that arrives each Tuesday via email. 2. Remind troops to login to M2OS, watch training video and create their avatar. Girls love to see troop leader’s avatar! 3. Encourage troops to send the Parent/Guardian launch email to participants. • Girls setup their own campaign on M2OS, so troop leaders don’t need to. 4. Emphasize the simplicity of online girl delivered items. • Money collected online and items automatically added for the girls. • Girl simply deliver the items. 40
Rise Up with Girl Scouts of Kentuckiana Festival Information Try samples the new cookie ‘Adventurefuls’ and Fall Product. See Fall and Cookie Product Program rewards, play games, earn prizes, sign up for or renew your membership, get 20% off on your uniform at the mobile Girl Scout Shop. All events are outdoors. Saturday, September 11, 10am-12pm EST Fall Product Virtual Rally Towne Mall, Elizabethtown October 5, 2021, 6:30 PM—8:00 PM Eastern Free Rise up! Celebrate the Girl Scout sisterhood and Saturday, September 11, 4pm-6pm EST learn the five skills of the Fall Product Program Stock Yards Bank Clarksville, Indiana and receive a Fall Product rally patch to commemorate your experience. Parents and Sunday, September 12, 1pm-3pm CDT troop leaders are encouraged to join to learn Greenwood Mall, Bowling Green (Kona Ice will be there!) insider tips on a successful Fall Product Program season straight from our council’s experts. This Friday, September 17, 5pm-7pm CDT is a fun and a great way to earn startup funds Kentucky Oaks Mall, Paducah for your troop! Saturday, September 18, 9am-12pm CDT Owensboro Farmer’s Market
Questions?
Diana Clark dyclark@gskentuckiana.org 502-716-7236 Brooke Slone bslone@gskentuckiana.org 502-716-7230 Girl Scouts of Kentuckiana Volunteer Care 888-771-5170 43
THANK YOU! WE APPRECIATEYOU! FOR YOUR CONTINUED SUPPORT OF GIRL SCOUTING AND THE FALL PRODUCT PROGRAM. WE LOOK FORWARD TO A SUCCESSFUL 2021 FALL PRODUCT PROGRAM! 44
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