HANDBOOK 2019 - Everything you need to make your MS Bike a memorable experience - Special Events
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Welcome to To ensure you receive the most up-to-date information about MS Mountain Bike, log into MS Mountain Bike your Participant Centre and update your email address. Contents Introduction Welcome to MS Mountain Bike........................................... 2 Research funding................................................................ 3 Your impact........................................................................ 3 Why 350?............................................................................ 4 Friends and family.............................................................. 4 Rookies Are you an MS Mountain Bike rookie?................................ 5 TeamMS Riding with a team.............................................................. 6 Company teams.................................................................. 6 Thank you for joining MS Mountain Bike Team captain’s corner........................................................ 7 and helping us change the future of MS. Team building tips.............................................................. 7 Custom team jerseys.......................................................... 8 Every day in Canada, approximately Fundraising 11 people are newly diagnosed with MS. Get the app......................................................................... 8 Fundraising made easy....................................................... 9 These people truly understand how life can Rewards............................................................................ 10 turn on a dime. Living with MS can feel like Mission First Club............................................................. 10 living in a body that no longer listens to Experiences for top fundraisers........................................ 11 you. This makes even the smallest things Event day information Rules for Safe Group Riding.............................................. 12 acts of greatness, but the MS Society is Training tips...................................................................... 13 on the cusp of important breakthroughs Special events.................................................................. 13 that will change lives. By participating in Volunteers........................................................................ 13 Event day support............................................................. 14 MS Bike you are accelerating the pace of Food & Refreshments....................................................... 15 MS breakthroughs and empowering people Your to-do list before the event........................................ 16 affected by MS to live their best lives. Your to-do list upon check-in........................................... 16 Here’s what you’ll need.................................................... 16 This handbook contains all the information Finish Line Activities........................................................ 17 Accommodations............................................................. 18 and tips you will need to beat your Schedule at a Glance........................................................ 19 fundraising goal and have an experience Maps you will never forget. Day 1................................................................................ 20 Day 2................................................................................ 21 Let’s do something great! Post-tour Prize Pickup...................................................................... 22 Early Registration............................................................. 22 - Tania Vrionis President, MS Society of Canada, Event Photos.................................................................... 23 Alberta & NWT - BC & Yukon Divisions Keep Cycling..................................................................... 23 Join us online................................................................... 24 2 2019 MS BIKE
Research Funding Research funding ■ Cause & risk factors Mechanisms of disease 14% 8% ■ Triggers of MS Your fundraising at MS Mountain Bike makes it possible 14% ■ Mechanisms of progression for the MS Society of Canada to be on the cusp of 18% ■ Repair processes important research breakthroughs that will change ■ Therapy & clinical 22% lives. Here are the areas of focus of currently funded tool development 22% MS research. ■ Symptom management & quality of life Your impact By joining MS Mountain Bike, you have become a part of a movement of 9,000+ cyclists across Canada who are determined to make a difference in the lives of their fellow Canadians. Every dollar you fundraise supports ground-breaking research and impactful services, making life better for people affected by MS. In 2018, the MS Society released evidence-based recommendations for vitamin D supplementation and maintenance of vitamin D serum levels, addressing a key need of the MS community for information on vitamin D intake and MS. “According to multiple studies, vitamin D deficiency is a risk factor for MS,” says Dr. Ruth Ann Marrie, Director, MS Clinic, Winnipeg Health Sciences Centre and a member of the Vitamin D and MS Panel who worked on the recommendations. They provide optimal dosing ranges for people with or at risk for MS, and information about comorbid conditions, sun exposure, vitamin D supplements, and food sources. “Having these recommendations available to someone like myself, who may be at risk of the disease, gives me hope,” says Marie-Ève Simard, whose mother lives with MS. Marie-Ève Simard (right) and her mother 2019 MS BIKE 3
Why $350? The minimum fundraising requirement for MS Mountain Bike is $350. This helps provide a fun-filled event experience while ensuring that we continue to fund: • w orld-leading Canadian MS research into the cause and cure of MS • s ervices to support and inform people affected by MS to ensure a quality of life they deserve • g overnment advocacy to achieve the goals important to the MS community Friends and family Meredith with A Few Spokes Short “Our team started with 4 people sitting around at for those that can’t, and to celebrate all the teams and breakfast one year saying they wanted to ride on a riders. We know there is a cure and by participating team. We then looked at each other and said ‘Wait… we and fundraising for this amazing event, we know that can be a team!” says Meredith Yeo, Team Captain of A we are helping to find it.” Few Spokes Short. Riding alongside your friends and family at MS “Since 2003, we have had a few ‘captains’ but Mountain Bike is an exciting and fulfilling experience. everyone that has joined us over the years has led the Whether your family and friends team is big or small, team to what it is today. This tour is when we come you will be fully supported by the MS Mountain Bike together to see our MS Mountain Bike family, to ride team from start to finish. 4 2019 MS BIKE
Are you an MS Mountain “I was diagnosed with MS in May Bike rookie? 2018. This was completely You’re in for an amazing experience! We’re very overwhelming and scary to me. I had proud of this event, its supporters and fundraisers, and still have so and we’re thrilled that you’ve decided to join us. Christy (right) with son many questions We want you to have an experience that you won’t and concerns forget. Our team will guide you through every step because of the uncertainty of MS,” says of the way. Christy Mielhausen. “I know there is a lot more I need to learn about Join our rookie rider team, Team United Sport & this disease, so getting involved with MS Bike Cycle, or form your own team with co-workers, is where I decided to start. I have two small family and friends! boys that I need to be the strongest mom for. I have amazing family, friends and live in a • Learn the perks of riding with a team on page 6. very supportive community. The donations to • Check out fundraising tips and rewards on pages 9 & 10. my ride were so generous and sure made me • F ind information about safety, training and what to bring smile. MS Bike is a great experience and I will starting on page 12. continue to ride.” 2019 MS BIKE 5
Riding with a team is the best way to… • H ave more fun: create great memories and bond with your friends, family and co-workers. • S trengthen your impact: teams raise more funds and increase awareness because they work together, leading to a greater impact on the cause. • R ide in style: order custom team jerseys from Primal with your own logos and colours, and they’ll make a donation to your team’s fundraising. • Increase your corporate visibility: increase your company’s exposure while enjoying a team building experience. • S tay motivated: having a team beside you keeps you motivated and your fundraising on track. Company teams If your company has three or more teams registered for MS Bike nationwide, you will receive the following additional benefits: • D edicated online presence to promote and track all employee teams across Canada • O nsite recognition of involvement on event day • D edicated MS Society staff support to help promote and support your teams • D edicated team area on event site • T ools and resources to host a kick-off event at your office For more information on becoming a national company team, contact Meghan Thompson at meghan.thompson@mssociety.ca. 6 2019 MS BIKE
Team captain’s corner “Seeing people truly engaged in an incredible event and knowing that what we’re doing has a huge positive impact on those affected by MS is rewarding,” says Travis Hawryluk, Team Captain of the SG Front Forks. “As a team captain, your job is to inspire, engage, motivate, and lead to help move people from the start to finish line. Find what drives people; their motivation will lead them to participate, raise funds, and advocate for the cause,” Travis explains. “It’s about more than raising funds or riding a bike. It’s about watching people grow.” Join MS Mountain Bike as a Team Captain and you will receive regular emails with helpful team tips and check-ins from the MS Bike team. If you and your team are looking to expand, boost your fundraising, or bump up your Team team experience we offer: building • Lunch ‘n’ Learn Presentations – Looking to recruit in your workplace? We offer hour-long tips lunch ‘n’ learns during which we will visit your office and present on the benefits of getting involved in the MS Mountain Bike - Hinton. Best of all – we’ll bring lunch! For more information, • Hosting a Fundraiser – If you are looking to host a pub night, garage sale, raffle or contact your anything else you can think of, we have an array of tips and tricks to create a successful Team Captain fundraiser. If your fundraiser requires an AGLC licence, we can get that for you too! Representatives, • Fundraising & Recruitment Tips –We are armed with resources to help you navigate Makhanna & Lisa: your role as team captain and ensure your team members meet their fundraising goals! makhanna.seerattan@ mssociety.ca If you are looking to step up your team captain game, take a look at our new Team Captain Handbook located at msbike.ca. Inside you will find information on building lisa.brooks@ your team, fundraising, team bonding, and event experience. mssociety.ca 2019 MS BIKE 7
Get the app Update your fundraising page, ask for donations, thank your donors and monitor your progress by using the MS Bike app from your phone. Download the app on your Apple or Android device today!
Fundraising made easy What’s Next? Joining MS Mountain Bike is the first step in the fight against MS. Here are the other steps we suggest you take to make the most out of your MS Bike experience and help raise funds to improve the lives of those affected by MS. Make a Update your Go digital Email your donation personal page Take advantage of donors Kick start your Post a picture, include a the MS Bike app Reach out to your fundraising by story of why you and use the tools to family and friends showing your support joined MS Mountain boost your fundraising and ask them to by being the first to Bike, and set a goal! and track your help you reach your donate towards your progress. Download fundraising goal by fundraising goal. the app today! making a donation. Ask, ask, ask Host an event Get ready for Say thank you! Post on social media, Get creative! Bake sale, MS Mountain Bike Be sure to recognize display posters at board game night, Print and fill out your everyone who work, send emails and smoothie bar, fitness donation tracking donated or helped you ask your workplace class - it will be fun form, and don’t forget by saying thank you about making a gift and help you raise to bring donations after the event. or matching your money towards to hand in. fundraising. your goal. 2019 MS BIKE 9
Rewards Your hard work helps improve the lives of those affected by MS, and we want to recognize your accomplishments with these rewards. • Raise $12,500+ Ride in the Tour of Champions OR receive a $900 gift card†. You’ll also receive Club 2000 cycling shorts, Club 1000 jersey, event t-shirt, and an invitation to the Dinner of Champions where you will be honoured for your fundraising achievement • Raise $5,000+ Receive a $400 gift card, Club 2000 cycling shorts, Club 1000 jersey, event t-shirt, and an invitation to the Dinner of Champions • Raise $3,500+ Receive a $250 gift card, Club 2000 cycling shorts, Club 1000 jersey, an event t-shirt, and an invitation to the Dinner of Champions • Raise $2,000+ Receive the Club 2000 cycling shorts, Club 1000 jersey, an event t-shirt, and an invitation to the Dinner of Champions • Raise $1,000+ Receive the Club 1000 jersey an event t-shirt, and an invitation to the Dinner of Champions • Raise $350+ Receive an event t-shirt When you raise $3,500+ you can choose to join the Mission First Club by donating your gift card back to the MS Society in return for a tax receipt. This generous action helps us reduce our costs and dedicate additional funds toward MS research and services. Join the Mission First Club by selecting the option on your participant information form, contacting us at 780-463-1190 or amber.tkachuk@mssociety.ca.
Top fundraising leaders Our top fundraising leaders from each event become members of our Top 10 and 1000 Clubs. On event day, they are identified with easy-to- recognize yellow top fundraiser cyclist bibs. Step up your fundraising so that you too can join this club! Experiences for top fundraisers Tour of Champions Join top fundraisers from across Canada at the Tour of Champions and experience the worldwide movement to end MS. When you raise $12,500+ in 2019, you will be offered a spot on Team Canada at the 2020 Tour of Champions. “The Tour of Champions is an awesome experience!” says Greg Van Tighem, Co-Captain of the Jasper Steel Panthers, who has ridden in the Tour of Champions 6 times. “For the past 6 years, I have been fortunate enough to be part of Team Canada, a group of top MS Bike fundraisers representing the MS Society of Canada. We’ve been to San Francisco, Texas, Nashville, Ocean City, and Philadelphia, and each event has been uniquely different and amazingly fun. This event this year is in New York City and I can’t wait to join the team again! I highly recommend that you kick up your fundraising efforts to the $12,500 milestone so that you can join us next year in the Tour of Champions!” Dinner of Champions Dinner of Champions brings together elite fundraisers from our MS Bike, MS Walk, and Golf events to celebrate their achievements. Let us thank YOU while you connect with all our exceptional fundraisers. Participants who raise $1000+ are invited to this evening of fun, friends, awards and inspiring guest speakers. Look for your invitation in the Fall! 2019 MS BIKE 11
Rules for Safe Group Riding 11 A properly fitted helmet is mandatory when cycling. 12 Always yield to pedestrians, potential wildlife, and traffic. 13 Ride on the right side of the trail and pass riders on the left. Announce yourself to other riders by saying “on your left”. 14 Ride single file. 15 Obey all traffic and trail signs at all times. You are considered a vehicle while riding. 16 Always ride within your limits, slow down for blind corners, and stick to designated trails. 17 Be respectful to fellow riders, drivers, and the communities we ride through. 12 2019 MS BIKE
Training tips Although we have a fully supported route, the MS Mountain Bike does include some technical terrain. All skill levels are welcome but it is highly recommended that you train prior to the event. Here are some tips: • V isit United Sport & Cycle for an inspection and (EBTC) or the Elbow Valley Cycle Club in Calgary! they inform you if a tune up or adjustment is • G o ride. Start your training rides with shorter necessary (fees may apply). distances like 15 to 20 kilometres and gradually • J oin a cycling club. Are you wanting to amp up increase it up to 60 kilometres. We will let your local cycling involvement? Join a local cycling participants know about their local training rides club such as the Edmonton Bike and Touring Club by email and on our social media channels. Special events Training rides Weekly training rides put on by Stewart Hutchings begin Tuesday, July 16th 6:30pm in the Terwillegar Park parking lot in Edmonton. The last training ride will be held Tuesday, September 3rd. Shop nights – April 30 & June 4 You’re invited to our exclusive shop nights at United Sport & Cycle! Enjoy a VIP shopping experience, with the whole store open exclusively to our MS Bike participants! Enjoy storewide discounts, with one-of-a-kind promotions and snacks to fuel your evening of shopping! Prepare for the ride in the best way possible: with some great deals! For more info about pre-tour events, visit our online event calendar at msbike.ca, follow @MSBikeLedCam online or contact Amber at amber.tkachuk@mssociety.ca! Volunteers Volunteering is another great way you can support MS Mountain Bike and make an impact on the lives of people affected by MS while meeting new people! There are so many ways you can volunteer, from helping to plan the event to assisting on event day. Email jody.deckert@mssociety.ca for volunteer opportunities at MS Mountain Bike. 2019 MS BIKE 13
Event day support When you participate in MS Mountain Bike, we’ve got you covered! The following services are provided on event day to registered cyclists wearing the event cyclist bibs: Rest stops Transportation Trucks Optional rest stops are available every 10-20 Transportation trucks are available throughout the kilometres so you can take a break when needed. route to assist riders who are no longer able to ride in Each rest stop has a bike mechanic, portable toilets, the tour. first aid, snacks and refreshments. Please connect with a volunteer at the checkpoints Bike Marshals or a bike marshal along the route if you need any transportation assistance. Bike marshals are MS Mountain Bike participants who have volunteered to help cyclists along the route. They can change a flat, provide basic first aid or Bike mechanics contact a Transportation Truck. Bike Marshals are The start line and rest stops will have a bike identified by their green bibs. Interested in being a mechanics from United Sport & Cycle available for Bike Marshal? Contact jody.deckert@mssociety.ca. basic repairs. However, we recommend you visit United Sport & Cycle before the ride to ensure your First aid bike is in top condition. Trained first aiders are available throughout the route to help all participants. If you need assistance, do not hesitate to ask. In case of an emergency, please call 911.
Food & Refreshments Food for the whole weekend is provided with the help from our generous sponsors! Food at the tour includes: Day 1 • . reakfast: Enjoy a light continental breakfast before we kick off the tour. B • Checkpoints: Snacks and refreshments are available at each checkpoint. • Lunch Stop: Lunch will include vegetarian chili, sandwiches, snacks, and refreshments. • Hinton Centre Dinner: Enjoy a hearty buffet dinner with your fellow cyclists as we come together to celebrate. Day 2 • Breakfast: Enjoy a light breakfast at the Hinton Centre to fuel your day 2 ride. • Checkpoints: Snacks and refreshments are available at each checkpoint. • Hinton Centre Finish Line BBQ: Grab your team and enjoy our classic finish line BBQ to celebrate the end of the ride! Alley Kat Beer Gardens Alley Kat Brewery is yet again hosting our beer gardens for all those ages 18 and up! Come join a hard-earned brew after each day of riding. 100% of beer sales go towards the MS Society of Canada! Please remember to bring your photo ID and cash to enjoy a beverage for a good cause! Dietary Restrictions Gluten-free and vegetarian options are available throughout the weekend. If there are severe allergies or other concerns, we suggest bringing your own meals to ensure you are well-fed and safe. If you have any questions or concerns, please contact Amber at amber.tkachuk@mssociety.ca. 2019 MS BIKE 15
Your to-do list before the event Register a minimum of one month before your tour and you will receive a personalized cyclist bib on event day. Submit (online or deliver) any funds that you raise throughout the year to the MS Society of Canada. Mail cheques with completed donation tracking forms to: MS Mountain Bike, #150, 9405 50 St NW Edmonton, AB T6B 2T4. Do not send cash by mail. Your to-do list upon check-in Submit any outstanding cash or cheque donations along with a completed donation tracking form or online at msbike.ca. Provide all donor information, including a valid postal address, to ensure they receive a tax receipt. You must raise the minimum $350 in order to receive your cyclists package and attend the ride. Ready to ride? Here’s what you’ll need Helmet (required) Sunglasses and sunscreen ID (including your Health Card) Necessary medications Reusable water bottles Pocket money Rain gear (we ride rain or shine) Change of clothes for evening ceremonies Free parking is available at all start/finish locations. We recommend that you do not leave valuables in your vehicle. The MS Society cannot be responsible for lost or stolen articles. 16 2019 PWC MS BIKE
Accommodations Participants are responsible for booking their own accommodations for the tour weekend. Accommodations book up quickly, so it is recommended that participants book early. Participants are responsible for arranging their own transportation to and from the Hinton Centre. Hotels It is recommended that participants book their hotel rooms early, as rooms book up quickly. • Ramada Hinton (149 Woodly Drive) • Holiday Inn Hinton (393 Gregg Ave) • .Holiday Inn Express & Suites Hinton (462 Smith Street) • Days Inn Hinton (358 Smith Street) • .Quality Inn & Suites (782 Carmichael Lane) • Econo Lodge & Suites (571 Gregg Ave) • White Wolf Inn (828 Carmichael Lane) • Twin Pine Inn & Suites (595 Gregg Ave) • Super 8 Hinton (284 Smith Street) • Tara Vista Inn (425 Gregg Ave) • Hinton Lodge (752 Carmichael Lane) • .Lakeview Inns & Suites (500 Smith Street) Camping Participants are responsible for booking their own camping spots. The Hinton Campground is located right beside the start/finish line at the Hinton Centre. Please phone (780) 865-0876 to book your spot. 2019 MS BIKE 17
MS Mountain Bike Schedule At-A-Glance SATURDAY SEPTEMBER 7, 2019 SUNDAY SEPTEMBER 8, 2019 Hinton Centre Start Line Hinton Centre & Kelley’s Bathtub Startline 8:00am – 9:00am Hinton Centre Open 7:00am – 8:00am Continental Breakfast (Check-in, pledge drop-off, 8:00am Shuttle to Kelley’s Bathtub t-shirt/jersey/shorts pick-up, coffee and light breakfast) 8:30am Bikes Unlocked 9:00am Tour Starts 9:00 am Tour Starts Checkpoint & Route Schedule Checkpoint & Route Schedule 9:30am – 11:30am #1 Old Entrance 9:30am – 12:00pm #1 Nordic Centre 10:00am – 12:30pm #2 Community Pasture 10:30am – 1:00pm #2 Entrance Airport 11am Grip Challenge Route Closed 11:00am Grind Challenge Route Closed 10:30am – 2:00pm Lunch – Black Cat Ranch 11:30am – 3:00pm #3 Athabasca Ranch 11:30am – 3:30pm #3 Soloman Valley 12:30pm – 4:30pm #4 Jarvis Lake Hinton Centre Finish Line 2pm – 5pm Finish Line – Kelley’s Bathtub (Refreshments & bike storage) 11:00am Finish Line BBQ Lunch 2:30pm – 5:30pm Shuttle buses to Hinton Centre Hinton Centre 965 Switzer Drive Hinton Centre Evening Celebrations Hinton, AB T7V 1WI 3:00pm – 11:00pm Alley Kat Beer Gardens 6:30pm Dinner 7:00pm – 8:00pm Program 18 2019 MS BIKE
m A. Park FINISH Route Map - Day 1 Kelley’s Bathtub William A. Jarvis Lake Switzer Park FINISH Kelley’s Bathtub 265A Jarvis Lake CHECKPOINT 4 265A 40 START Hinton Centre 40 CHECKPOINT 3 CHECKPOINT 1 START Hinton Centre Brule 510A Hinton Road 40 CHECKPOINT 1 Brule 510A Hinton Road 40 OINT 2 CHECKPOINT 2 16 16 LUNCH Day One Route Day One Endurance Loop Day One Route (For experienced riders only. Day One Endurance Loop Very techinal terrain.) (For experienced riders on Very techinal terrain.) Day 1 Checkpoint All checkpoints are approximately 10-15 km apart in distance. Day 1 Checkpoint Times Checkpoint 1 9:00am – 11:30am Checkpoint 2 10:00am – 1:30pm Lunch 10:00am – 2:00pm Checkpoint 3 11:00am – 3:00pm Checkpoint 4 12:30am – 5:00pm Finish Line 2:00am – 5:00pm 2019 MS BIKE 19
Road 40 Route Map - Day 2 16 William A. Switzer Park START Kelley’s Bathtub Day Two Route Day Two Endurance Loop (For experienced riders only. Very techinal terrain.) Jarvis Lake 265A CHECKPOINT 3 CHECKPOINT 1 40 FINISH CHECKPOINT 2 Hinton Centre Brule 510A Hinton Road 40 16 Day Two Route Day Two Endurance Loop (For experienced riders o Day 2 Checkpoints Very techinal terrain.) All checkpoints are approximately 10-15 km apart in distance. Day 1 Checkpoint Times Checkpoint 1 9:00am – 12:00am Checkpoint 2 10:30am – 1:00pm Checkpoint 3 11:00am – 4:00pm 20 2019 MS BIKE
Post-Tour Prize Pick-Up Remember, if you reach $3500+ you are eligible to receive a gift card reward — choose from RONA, Chapters or United Sport & Cycle. If you qualify, be sure to submit your prize selection during package pick up week or by emailing Amber at amber.tkachuk@mssociety.ca. Prizes will be distributed during prize pick up week in October 2019. Stay tuned for details on where and when you can collect your 2019 rewards! 2020 Early Bird Registration Registration for the 2020 MS Mountain Bike – Hinton (taking place September 12 & 13, 2020) will be open on September 8th. For a limited time, you will be able to register at an all-time low, event-weekend-only price for the 2020 MS Mountain Bike. Keep a lookout at the finish line to take advantage of this incredible opportunity and secure your spot for next year! Event Photos Thanks to the incredible volunteers who lend their time and talents to the tour, we are able to bring you some amazing shots from the weekend’s events. Stay tuned to our Facebook page and MS Mountain Bike emails for our Flickr link in the weeks following the tour. Please note: Our volunteers graciously provide their photography services and photographs free of charge. Be patient as they edit and upload the hundreds of photos captured during MS Mountain Bike. 2019 MS BIKE 21
Join us online msbike.ca • L og into your Participant Centre to access fundraising resources and track your progress • G et fundraising tips and learn about rewards • V isit your event page for up-to-date event information Do you receive our emails? News updates are sent out regularly to keep you informed. If you haven’t received information, contact Amber at amber.tkachuk@mssociety.ca. @msbikehinton @msbikehinton @msbikehinton Find us on Flickr at MS Alberta Division Thank you to our sponsors NATIONAL SPONSORS OFFICIAL APPAREL PARTNER
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