2018 State of Downtown Denver - Downtown Denver Partnership

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2018 State of Downtown Denver - Downtown Denver Partnership
State of Downtown Denver

2018
2018 State of Downtown Denver - Downtown Denver Partnership
Table of Contents
01   Key Facts

02   Year in Review

05   Rankings                          12       Mobility

06   Development                       14       Residents

08   Office Market                     16       Retail

10   Talent                            18       Public Space

                                       20       Tourism

                                       22       Benchmarking

              Produced by the Downtown Denver Partnership, a non-profit
              business organization dedicated to building an economically
              powerful center city.

                 downtowndenver.com
2018 State of Downtown Denver - Downtown Denver Partnership
Highlights
                                     2018 State of Downtown Denver

       39.3% of downtown                      downtown residential           74% increase in tech
       employees commute                      population has tripled          employment since
            by transit                            since 2000                        2010

                                               “With the abundance
                                               of talent in Denver, we
                                               know it’s a perfect fit.”
                                                 – James Quarles,
        133,500 downtown                           CEO, Strava
                                                                           $2.3 billion of investment
         employees, an all                                                 through developments in
            time high                                                            the pipeline

   68% of downtown residents
                                              265
                                              tech startups formed                3.3% retail
    have a bachelor’s degree                   over the past three              vacancy rate in
            or higher                                 years                    Downtown Denver

     79  average hotel
     occupancy in Downtown
                            %
                                                 45,000 college
                                              students in Downtown
                                                                               4,525 residential
                                                                                  units in the
            Denver                                   Denver                        pipeline
                                                                                                        1

Produced by the Downtown Denver Partnership
2018 State of Downtown Denver - Downtown Denver Partnership
Year in Review
           Downtown Denver enjoyed a record-setting year in 2017. This growth
           and prosperity is driven by the Downtown Denver Partnership’s vision
           and strategy to build an economically powerful center city.

    Record-Setting Year
    The rise of Downtown Denver continued throughout 2017 and the first half of 2018, establishing record highs
    for employment, residents, hotel occupancy, and tech startup formation. City builders throughout Denver have
    supported investments that are providing an extraordinary return—investments in strategic planning, transit,
    arts and culture, technology, infrastructure, parks and recreation, conventions and visitors have all created an
    environment that has propelled our economically powerful center city forward.

    Highlights from the 2018 State of Downtown Report include:
     +    Downtown’s residential population has tripled since 2000, with nearly 23,000 people now living downtown.
     +    Employment downtown reached a record-high of 133,478 people, which is up 2.5% from last year.
     +    Over $1.35 billion in new development was completed in 2017 and early 2018, with another $2.26
          billion under construction or planned.
     +    Retail downtown experienced a solid growth year, with retail sales tax collections up 6.4% year-over-year.
     +    Hotel performance is achieving modern day records with an average 79% occupancy rate and $186
          average daily room rate for downtown hotels in 2017.
     +    Technology employment is up 74% since 2010 with 626 technology businesses located in
          Downtown Denver.

2
2018 State of Downtown Denver - Downtown Denver Partnership
>                 2007 Downtown Area Plan
                     Mid-Point Reflection

The 2007 Downtown Area Plan set forth a 20-year vision to make Downtown Denver one of the most livable places in the
world. Ten years into the plan, the next generation of downtown leaders are marking its mid-point with a determination to
keep the plan relevant with focused energy for the next ten years. To achieve a vibrant, economically healthy, growing and
vital downtown, Denver is showing a sustained effort in each of the plan vision elements, Prosperous, Walkable, Diverse,
Distinctive, and Green. This continued effort reflects downtown’s commitment to planning
with a purpose, building our center city, and making meaningful impact.
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   Produced by the Downtown Denver Partnership
2018 State of Downtown Denver - Downtown Denver Partnership
>

4
    Photo Credit: Keri Geha
2018 State of Downtown Denver - Downtown Denver Partnership
Rankings
1                                              1
            Highest increase in                    Top metro for small
            skilled labor                          business employment
            - JLL, 2018                            - Paychex, 2018

            1.   Denver, CO                        1.   Denver, CO
            2.   Washington, D.C.                  2.   Seattle, WA
            3.   Philadelphia, PA                  3.   Houston, TX
            4.   Boston, MA                        4.   Dallas, TX
            5.   Portland, OR                      5.   Riverside, CA

3                                              3
            Third best place to                    Third fastest growing
            live in the U.S.                       large city
            - US News and World Report, 2018       - WalletHub, 2018

            1.   Austin, TX                        1.   Austin, TX
            2.   Colorado Springs, CO              2.   Charlotte, NC
            3.   Denver, CO                        3.   Denver, CO
            4.   Des Moines, IA                    4.   Seattle, WA
            5.   Fayetteville, AR                  5.   Nashville, TN

4                                              4
            Fourth best place for                  Fourth best city for
            business and careers                   working women
            - Forbes, 2017                         - MagnifyMoney, 2018

            1.   Portland, OR                      1.   Washington, D.C.
            2.   Raleigh, NC                       2.   Minneapolis, MN
            3.   Seattle, WA                       3.   Sacramento, CA
            4.   Denver, CO                        4.   Denver, CO
            5.   Des Moines, IA                    5.   San Francisco, CA

4                                              5
            Fourth most exciting food              Fifth best economy
            city in America                        among large US cities
            - Zagat, 2018                          - Business Insider, 2018

            1.   Los Angeles, CA                   1.   San Jose, CA
            2.   Austin, TX                        2.   San Francisco, CA
            3.   Chicago, IL                       3.   Austin, TX
            4.   Denver, CO                        4.   Seattle, WA
            5.   Seattle, WA                       5.   Denver, CO
                                                                              5

Produced by the Downtown Denver Partnership
2018 State of Downtown Denver - Downtown Denver Partnership
Development
               With record setting numbers of downtown jobs, residents, and visitors,
               developers are finding downtown a prime location for new investment,
               with $2.3 billion of projects in the pipeline.

      +        In 2017 and early 2018, 17 projects were completed in Downtown Denver, totaling $1,352,880,000 in
               investment and adding 1,711 residential units, 1,141 hotel rooms, and 1.1 million square feet of office.
      +        As of mid-2018, there are 27 projects under construction and 8 planned for development in Downtown
               Denver, totaling $2,260,160,000 of investment and adding 4,525 residential units, 772 hotel rooms, and
               2.7 million square feet of office to Downtown Denver.
      +        The largest office project completed in the past year was Hines’ 1144 Fifteenth Street, a 40-story, 670,000
               square foot, spec office tower that was nearly fully leased at opening in spring 2018.
      +        The largest residential project completed in the past year was Holland Partner Group’s Union, adding 579
               apartments adjacent to Denver Union Station and anchored by a flagship Whole Foods Market.
      +        The largest hotel project completed in the past year was White Lodging’s Le Meridien/AC Hotel, featuring
               495 new hotel rooms, 12,000 square feet of meeting and event space, and an outdoor rooftop bar.

    $4.4 Billion Invested Over 5 Years
    $4.3
                                                                 B
               M

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                                                               .5
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                                    80

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     2014          2015        2016         2017     2018 (projected)

    “
               Denver continues to see strong
               demand from capital investors
               nationally and now globally. We see
               this demand continuing and look
               forward to Denver’s continued rise as
               a destination for investment capital.

6              – Mark Katz                                              Photo Credit: Ryan Dravitz
                 Senior Managing Director, HFF
2018 State of Downtown Denver - Downtown Denver Partnership
>            Building for Growth

                                               52
                                               projects completed in
                                                2017 & 2018, under
                                                  construction, or
                                                      planned

                Residential                     Office                   Hotel
                     Units Added                 SF Added              Rooms Added

                      6,236                   3,807,514                  1,913

                          Leads to                   Leads to                Leads to
                         capacity for               capacity for            capacity for

                      7,700                   13,400                   680,000
                   NEW DOWNTOWN               NEW DOWNTOWN             NEW DOWNTOWN
                     RESIDENTS                  EMPLOYEES              VISITOR NIGHTS
                        (Estimated)                (Estimated)          (Estimated, annual)

                                                                                              7

Produced by the Downtown Denver Partnership
Office Market
              A downtown office location provides exceptional access to our regional
              talent pool and mobility options, driving 2.5% employment growth year-
              over-year and attracting a steady stream of business expansions.

       +      Employment in Downtown Denver is at an all-time high of 133,478, a 2.5% year-over-year increase,
              compared to 1.9% year-over-year increase metro-wide and a 1.2% increase nationwide.
       +      Downtown Denver has a total of 38,000,000 square feet of office space, up over 2% year-over-year.
       +      While vacancy rates have increased slightly over the past few years to 11.4%, average lease rates have
              held steady at around $33/sf.
       +      Downtown’s largest sectors are Professional/Business Services (31% of total employment), Government
              (19%), Leisure/Hospitality (16%), Financial Activities (12%), and Natural Resources/Construction (7%).

    Largest Downtown Denver Employers*
    • Accenture                                       • Comcast                                            • Hyatt Regency Hotel   • TIAA            • Wells Fargo
    • ALPS Fund Services                              • DaVita HealthCare                                    at the Colorado       • Transamerica    • Xcel Energy
    • Anadarko Petroleum                                Partners                                             Convention Center       Investments &
    • Anthem Blue Cross                               • Deloitte LLP                                       • KPMG LLP                Retirement        *list includes
      Blue Shield                                     • Encana                                             • Mortenson Company     • US Bank           private, for-profit
                                                      • Gates Corporation                                  • Sheraton              • Vertafore         employers only
    • CenturyLink

          Downtown Denver
          Downtown Denver Office
                          Office Market
                                 Market Trends
                                        Trends                                                                        Total DowntownEmployment
                                                                                                                      Total Downtown Employment
           Direct Vacancy Rates                    Direct Average Lease Rates (Per Square Foot)                                                                      135K

    16%                                                                                                    $35                                                       130K
                                                                                                                                                                     125K
                                                                                                                                                                     120K
                                                                                                           $30                                                       115K
    11%                                                                                                                                                              110K
                                                                                                           $25                                                       105K
                                                                                                                                                                     100K
    6%                                                                                                     $20
                                                                                                                       ’10 ’11 ’12 ’13 ’14 ’15 ’16 ’17
           1Q-15
                   2Q-15
                           3Q-15
                                   4Q-15
                                           1Q-16
                                                   2Q-16
                                                           3Q-16
                                                                   4Q-16
                                                                           1Q-17
                                                                                   2Q-17
                                                                                           3Q-17
                                                                                                   4Q-17

8
    “         Denver is geographically central to our business and will be a great location
              for our new headquarters and employees, offering a high quality of life,
              affordability, and access to premium cultural and recreational activities.

                                                                                                                       – Dave Welling, CEO, Mercer Advisors
Recent Relocations and Expansions
Companies that have announced a headquarters relocation or new office in Downtown Denver this past year include:

• Accelo                           • DTT Surveillance                              • Mercer Advisors                               • Strava             • Thanx
• Apple                            • Marketo                                       • Mindflash                                     • Switchfly          • Vertafore
• ChannelAdvisor                   • Mavrck                                        • RLH Corp.                                     • Tapingo            • Xactly

   >               Technology Hub
                                                                                                 Increasing Employment in Tech Industry
                                                                                       12,000

                                   74%                                                 10,000

                                                                                        8,000

                                                                                        6,000
                           Increase in tech
                       employment in Downtown                                           4,000
                         Denver since 2010
                                                                                        2,000

                                                                                                      2013           2014      2015     2016     2017

           10,000+
            People are employed by high tech
                                                                                     63%
                                                                                     Growth in tech
                                                                                    companies from
             companies in Downtown Denver                                            2010 to 2017
                                                                                                                                      Tech employment represents
                                                                                                                                            8% of total downtown
                                                                                                                                                     employment

                                                 Increasing Technology Business Formation

                                                                                                                                               {
                                                      209            46            50            56             70            94      101
                                                                                                                                                      626 tech

            2017                                                                                                                                    businesses in
                                                                                                                                                   Downtown Denver
                                    Years in
                                                      7+ 6                         5             4              3             2       1                in 2017

                                                                                                                                               {
                                    business                                                                                                          384 tech
            2010                                                                                                                                    businesses in
                                                                                                                                                   Downtown Denver
                                                                                                                                                       in 2010
                                                      147            27            25            43             38            47      57

                                                                                                                                                                      9
             Definition of "technology sector" follows NAICS codes for businesses in the high tech sector as defined by the
             Colorado Technology Association. Data from the Quarterly Census on Workforce and Wages.

   Produced by the Downtown Denver Partnership
Talent
            Downtown Denver’s highly educated and in-demand workforce is
            growing to support the center city as an epicenter of business
            and innovation.

     +   A downtown office location provides access to Metro Denver’s exceptional and growing labor force of
         over 1.6 million, 44% of whom have a bachelor’s degree or higher.
     +   Metro Denver’s unemployment rate stands at 2.7%, one of the lowest in the country. Strong
         population growth balances a tight labor market. According to the 2017 Census population estimates,
         the City of Denver grew by 10,000 residents last year and Metro Denver grew by 36,000 residents.
     +   Over 45,000 students attend public, not-for-profit institutions of higher education in Downtown
         Denver, with an additional 10,000 attending various trade and private institutions that have classroom
         space downtown.
     +   The Auraria Higher Education Center is a unique higher-education community located in Downtown
         Denver. The 150-acre campus is home to three distinct academic institutions: University of Colorado
         Denver (19,401 students), Metropolitan State University of Denver (15,008 students), and the
         Community College of Denver (9,013 students).
     +   Downtown is home to many of the region’s leading coding schools and bootcamps including Galvanize,
         General Assembly, SecureSet, Skill Distillery, and Turing School of Software and Design.

     “      Denver has so many
            things going for it — an
            existing top-level talent
            pool, a burgeoning tech
            scene, and an overall
            environment conducive
            to helping us grow
            both our business and
            the business of our
            customers.”

                       – Amy Zupon
                         CEO, Vertafore
10
“       Denver has proven
                                                                            to be an incredibly
                                                                            dynamic hub for
                                                                            talent.

                                                                            – David Collier
                                                                              VP of Sales, Thanx

>            Access to Metro Denver’s
             Robust Workforce

             1,817,000                          +260,000                     100 PEOPLE
             total Metro Denver                   Metro Denver                Metro Denver's
                 labor force                    population growth            approximate daily
                                                   2012-2017                 population growth

                                                                                150K+
                                                       44%
              68%
         percentage of Downtown               percentage of Metro Denver     students enrolled at
          Denver population with               population with bachelor’s   Metro Denver colleges
        bachelor's degree or higher                degree or higher            and universities

                                                                                                    11

Produced by the Downtown Denver Partnership
Mobility
                   Downtown Denver’s extensive network of mobility options is
                   central to its strength and attractiveness as the economic hub
                   of the region.

      +        Downtown Denver has 9 rail lines, 19.4 miles of bike lanes and trails, 60 RTD bus routes including RTD
               Free MallRide and Free MetroRide, an extensive bike sharing network, and 4 carshare companies with 21
               dedicated parking spaces.
      +        Almost 60% of the Downtown Denver workforce uses transit, bikes, walks or shares the ride for its
               commute to work. The greatest increase in commuter mode share over the past five years is among
               bicycle use, which has almost doubled.
      +        Transportation infrastructure continues to expand in Downtown Denver. Over the past year, Civic Center
               Station reopened after a $31 million renovation; portions of 19th and 20th Avenues and Grant and
               Logan Streets were converted to two-way complete streets with bicycle facilities; and the 14th Street
               bike lane was upgraded to a parking protected facility from Market Street to Court Place.

     How 133,500 employees commute to downtown:

     Transit          Drive Alone   Bike        Walk       Carpool     Telework         Motorbike   Lyft/Taxi/Uber   Vanpool
     39.3%            39.0%         8.3%        5.4%       4.0%        2.2%             0.9%        0.9%             0.1%

     “            In the process of relocating our
                  regional headquarters to Downtown
                  Denver, our employees ranked access
                  to transit as one of the top two criteria
                  for a new office. Denver’s investment
                  in a strong mobility network is
                  increasingly important as we grow
                  our footprint here.

                  – Heather Larrabee
12                  Executive Director of Marketing,
                                                                         Photo Credit: RTD
                    Whole Foods Market
>                Mobility Options in
                     Downtown Denver

                          Denver
                          International
                          Airport

          Downtown                                                20
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                                                                                                                                                                           13

    Produced by the Downtown Denver Partnership
Residents
              Attracted to vibrant walkable districts and high-quality residential
              amenities, more people than ever before are choosing to live in
              Downtown Denver and its center city neighborhoods.

        +    80,271 people live in the center city boundary and 22,801 live in the Downtown Denver boundary.
        +    The City of Denver has experienced rapid growth in recent years, adding over 100,000 residents since
             2010. While annual population growth has slowed slightly from its peak in 2015, the city continues to
             add close to 30 people each day.
        +    4,525 residential units are under construction or planned for development in Downtown Denver.
        +    The average rent for a one-bedroom apartment in Downtown Denver is $1,734 and the average rent for
             a one-bedroom apartment in the center city is $1,462.
        +    The average price of the 537 homes sold in Downtown Denver in 2017 was $583,000, and homes
             sold for an average of $458/sf. In the center city neighborhoods, 1,535 homes sold in 2017 for an
             average sales price of $495,000 at an average of $411/sf.
        +    The recent wave of apartment construction in Downtown Denver has brought the ratio of jobs to
             apartment units to a healthy 5.9 jobs per unit. According to a CBRE study, that ratio remains higher
             than many other peer markets, showing additional potential demand for apartment homes.

     DowntownDenver
     Downtown    Denver                 199%
     Residential  Growth
                                       population
     Residential Growth                  growth

                                                      25,000
                                                      20,000
                                                      15,000
                                                      10,000
                                                      5,000

             2000        2010         2018
            census      census       estimate

     Center
     CenterCity
            City                          43%
     Residential
     ResidentialGrowth
                 Growth                 population
                                          growth
                                                      90k
                                                      80k
                                                      70k
                                                      60k
                                                      50k
                                                      40k
                                                      30k
                                                      20k
                                                      10k

             2000        2010         2018
14          census      census       estimate
Downtown Denver demographics                              Center City Neighborhood demographics

Educational Attainment
                                                                 42% 39%                                                 bachelor’s degree
                                                                                                                            or higher:
   2%    2%                                                     bachelor’s degree

                                                                                                                         68%
                                    18% 16%
  doctorate
  degree                           master’s degree
                 6%    4%
                professional

                                                                                                                         61%
                school degree

Age & Gender                                                   Race / Ethnicity
                       F 44%                       F 45%
                       M 56%                       M 55%
                                                              76% 8% 4% 5% 6%                                   64% 16% 7% 3% 10%

   *34.3                        *33.8
      years                       years
                                                               WHITE

                                                                       HISPANIC

                                                                                   BLACK

                                                                                              ASIAN

                                                                                                       OTHER

                                                                                                                 WHITE

                                                                                                                          HISPANIC

                                                                                                                                     BLACK

                                                                                                                                              ASIAN

                                                                                                                                                         OTHER
                                               *median age

Households                                                     Household Types

      14,226                                                                      81%      78%                                                4%       9%
                                                                                  Non-family                                                 Family
                                                                                  Household                                                  (with child/children)

                      47,849

               $120,099
                                                                                        13%      10%                                          2%       3%
                                                                                     Family                                                  Family
                                                                                     (Married, No Child)                                     (Other, No Children)

              average household income
                                                               Average Household Size
                $92,595                                                    1.4                                 1.6
                                                                           household members                   household members
                                                                                                                                                                     15
 Produced by the Downtown Denver Partnership
Retail
             New jobs, residents and visitors attracted to a thriving downtown
             have generated extraordinary demand for new goods, services, and
             entertainment options, with retail sales up 6.4% year-over-year.

       +     Downtown Denver has over 4,000,000 square feet of retail space with a 3.3% vacancy rate (down
             31% year-over-year) and a direct average lease rate of $24.90 (up 5% year-over-year).
       +     Retail sales tax collections in Downtown Denver have increased over 60% since 2010. Retail sales
             in Downtown Denver are increasing at a faster rate than retail sales in the City and County of
             Denver overall.
       +     Over two-thirds of Downtown Denver residents fit the “Metro Renters” Tapestry Segment. This
             demographic group is characterized by educated young-professionals who tend to rent vs. own,
             have higher than average incomes, prefer travelling without a car, and tend to live alone or with
             a roommate. The second most common segment is “Laptops and Lattes,” who represent 20% of
             downtown residents. This segment has very high labor force participation rates, high salaries, and
             are health-conscious, environmentally-conscious, and image-conscious consumers.

      Key Retail                        Sephora               FlyWheel                    Free Market
      Announcements
      & Openings                        Target                Whole Foods                 Warby Parker

     Increasing Retail Sales                                   Retail Distribution           12%                        3%
                                                                                               other           manufacturing
      Total Retail Sales Tax
                                                   $60M                                                                 6%
                                                                                                                  bus. admin.,
                                                   $50M                                                     waste/remediation

                                                   $40M                                                                  5%
                                                                                                                 information +
                                                   $30M                                                             distributors

                                                   $20M                                                                  7%
                                                                                                                    clothing +
                                                   $10M                                                       accessory stores

                                                                  43%                                               24%
      ’10 ’11 ’12 ’13 ’14 ’15 ’16 ’17                             restaurants                                   hotel + other
                                                                                                       accommodation services

16
     “       Target is thrilled to bring our first small-format store to Colorado and be
             part of a thriving community in Downtown Denver.

                                                          – Mark Schindele, Senior Vice President,
                                                            Properties, Target
>

                                              17

Produced by the Downtown Denver Partnership
Public Space
             Downtown Denver’s public spaces function as the city’s front
             yard, connecting and engaging tens of millions of people
             each year.

        +    Downtown Denver has 152 acres of parks and open spaces, including Commons Park (20 acres),
             Civic Center Park (12.5 acres), and Skyline Park (3.2 acres).
        +    Shoemaker Plaza renovations were completed in 2017 and now offer greater and safer access to the
             Platte River with wider pedestrian and bike access.
        +    Since 2014, the urban tree canopy has grown by over 18% in the Downtown Denver Business
             Improvement District. Due to a 2012 streetscaping project that increased the available soil volume
             for each tree, the tree canopy increased by 54% on 14th Street.

     “       Denver is an outdoor city where our parks and public spaces are exceptional places that
             are a daily part of our urban lifestyle. The Outdoor Downtown master plan, completed
             in 2017, builds on our outdoor spirit and outlines key implementation strategies to
             realize the full potential of our great parks and public spaces.

                           – Wendy Williams, Director of Property Management, Vector Property
                             Services, Co-Chair Outdoor Downtown Plan Executive Committee

     5280 Loop -
     A New Public Space
     The Downtown Denver Partnership is nearing
     completion of the conceptual design for the 5280
     Loop, a new and distinctly Denver amenity that
     will connect many vibrant and diverse center city
     neighborhoods through the great urban outdoors,
     creating a powerful sense of place. The 5.280-mile
     trail will transform underutilized streets to better
     link neighborhoods and connect people. Based on
     input from over a thousand downtown stakeholders,
     the 5280 Loop design repurposes our shared public
     spaces to create new green space and an intuitive
     and a safe route for the center city’s rapidly growing
     population of residents, employees and visitors to
     use active modes of transportation while engaging
18   in downtown’s unique neighborhoods, cultural
     landmarks, civic facilities and more.
>

                                              19

Produced by the Downtown Denver Partnership
Tourism
         Premier hotels, award-winning restaurants, and a world-class
         convention center, all connected by rail to the fifth busiest airport in
         the country, make Downtown Denver a global destination.

     +   Denver International Airport (DEN)        Average DailyRoom
                                                                 RoomRate
                                                                      Rate
                                                   Average Daily
         is the fifth-busiest airport in the
                                                                                          $200
         U.S., serving more than 61 million
                                                                                          $180
         travelers annually. DEN serves over
         190 nonstop destinations, including                                              $160
         26 international destinations in 11                                              $140
         countries.
     +   Denver tourism has been setting            ’12     ’13   ’14   ’15   ’16   ’17
         visitor records for 11 consecutive
         years, according to VISIT DENVER’s        RevenuePer
                                                   Revenue PerAvailable
                                                               Available  Room
                                                                        Room
         annual visitor profile study. Denver                                             $150
         welcomed 17.3 million overnight                                                  $140
         visitors in 2016, driven by an                                                   $130
         increase in leisure travelers, who                                               $120
         spent $5.3 billion.                                                              $110
                                                                                          $100
     +   The Colorado Convention Center,
         which hosts nearly 1 million                 ’12    ’13 ’14 ’15 ’16        ’17
         attendees in the heart of Downtown
         Denver each year, will be undergoing
         a major renovation and expansion          Hotel Occupancy
                                                   Hotel Occupancy
                                                                                           80%
         beginning in 2019. The fully-funded
         expansion will make the Center the                                                78%

         most high-tech, user-friendly meeting                                             76%
         and event space in the nation by
                                                                                           74%
         adding 80,000 square feet of flexible
         meeting space, 60,000 square feet                                                 72%

         of pre-function space and a 50,000
         square foot outdoor rooftop terrace,        ’12    ’13   ’14   ’15   ’16   ’17
         all of which will have views of the
         Rocky Mountains as well as the
         Downtown Denver skyline.
                                                   Hotel Occupancy
                                                   Hotel Occupancy byby Month
                                                                      Month
                                                                                             100%

     +   Outdoor Retailer, the largest outdoor                                               90%

         recreation expo and conference                                                      80%

         in the country, chose Downtown
                                                                                             70%
         Denver as its new home beginning in
         2018. Outdoor Retailer attracts over                                                60%

         85,000 attendees annually across                                                    50%

         three shows (January, June/July, and
20
                                                                                             40%

         November) with an economic impact
                                                    Jan
                                                    Feb
                                                    Mar
                                                    Apr
                                                    May
                                                    Jun
                                                     Jul
                                                    Aug
                                                    Sep
                                                    Oct
                                                    Nov
                                                    Dec

         of $110 million.
>   Downtown Denver
                                                   Hotel Scene

                                                      38 hotels and
                                                      10,300 hotel rooms

                                                      Over 500,000 sf
                                                      of hotel meeting
                                                      space

                                                      2,436 hotel rooms
                                                      added over the
                                                      past five years

                                                      $186 average
                                                      daily room rate

                                                      79% hotel
                                                      occupancy

                                                      $147 Revenue Per
                                                      Available Room

Photo Credit: City of Denver
                                                                           21

 Produced by the Downtown Denver Partnership
Benchmarking
                With our rapid rise in recent years, Denver has moved up in weight
                class and now compares favorably with the best of the best cities
                across the country.

       Peer-to-Peer Review
       Each year the State of Downtown Denver provides the development community a comprehensive,
       year-over-year analysis of the economic performance of Downtown Denver. This year, we are adding a
       benchmarking analysis, showing how Denver compares with 14 other peer and aspirational markets.
       This exercise is intended to help provide context to the growth and development of the area. Compared
       to our past, Denver has experienced extraordinary growth; compared to our peers, we see opportunities
       to get even better.

       Key Performance Indicators Among 15 Selected Metro Areas

       Population Growth                       Educated Millennials                        Office Rent
        Pop. increase 2010-2017                 % college grads age 25-34              Avg. asking rent/sf, direct
            (Source: US Census data)                   (Source: Brookings)                      (Source: JLL)

     1. Austin 		                      22.5%   1. San Francisco              54.8%   1. New York City           $74.34
     2. Dallas 		                      14.7%   2. Washington DC              53.6%   2. San Francisco           $73.44
     3. Nashville 		                   13.6%   3. New York City              47.5%   3. Los Angeles             $39.75
     4. Denver 		                      13.1%   4. Minneapolis                46.9%   4. Austin                  $37.61
     5. Phoenix                        12.7%   5. Denver                     46.0%   5. Washington DC           $37.26
     6. Seattle 		                     12.2%   6. Austin                     45.1%   6. Seattle                 $35.13
     7. Atlanta 		                     11.0%   7. Seattle                    44.8%   7. Chicago                 $31.26
     8. Salt Lake City 		              10.2%   8. Chicago                    43.7%   8. Portland                $28.04
     9. Portland		                     9.9%    9. Nashville                  41.9%   9. Denver                  $27.02
     10. Washington DC                 9.7%    10. Portland                  40.7%   10. Dallas                 $26.64
     11. San Francisco		               8.8%    11. Atlanta                   39.0%   11. Minneapolis            $25.79
     12. Minneapolis		                 7.3%    12. Los Angeles               34.8%   12. Nashville              $25.78
     13. Los Angeles		                 4.0%    13. Dallas                    34.8%   13. Phoenix                $24.91
     14. New York City		               3.7%    14. Salt Lake City            34.2%   14. Atlanta                $24.17
     15. Chicago		                     0.7%
22                                             15. Phoenix                   29.2%   15. Salt Lake City         $20.70
Traffic Congestion                     Startup Density                    Gross Metro Product
  Hours in traffic during peak        # of startups per 1,000 firms          GMP increase 2011-2016
          (Source: INRIX)                 (Source: Kauffman Foundation)            (Source: Brookings)

1. Salt Lake City		 17                1. Austin                    104.54   1. Austin                    28.5%
2. Nashville		      33                2. Dallas                     94.17   2. San Francisco             25.9%
3. Phoenix		        34                3. Denver                     92.31   3. Nashville                 23.5%
4. Denver		         36                4. Los Angeles                92.26   4. Dallas                    20.4%
5. Minneapolis		    41                5. Phoenix                    92.12   5. Denver                    19.5%
6. Austin			43                        6. Atlanta                    89.93   6. Seattle                   18.9%
7. Portland		       50                7. San Francisco              86.50   7. Salt Lake City            15.6%
8. Dallas			54                        8. New York City              86.48   8. Atlanta                   14.9%
9. Seattle		        55                9. Seattle                    84.97   9. Los Angeles               14.5%
10. Chicago		       57                10. Portland                  82.82   10. Phoenix                  11.8%
11. Washington DC   63                11. Nashville                 82.22   11. Minneapolis              10.5%
12. Atlanta		       70                12. Washington DC             78.05   12. New York City             8.2%
13. San Francisco		 79                13. Chicago                   74.68   13. Chicago                   7.5%
14. New York City		 91                14. Minneapolis               72.52   14. Washington DC             4.5%
15. Los Angeles		   102               15. Salt Lake City             n/a    15. Portland                  2.5%

       Job Growth                       Apartment Rent                      Young Firm Growth
Non-farm job growth 2010-2017          Median rent for 1-bedroom            Increase in jobs 2011-2016
           (Source: BLS)                      (Source: aparmentlist.com)           (Source: Brookings)

1. Nashville		      39%               1. San Francisco             $2,440   1. Austin                    34.4%
2. Austin			37%                       2. New York City             $2,070   2. Salt Lake City            26.0%
3. Dallas			26%                       3. Los Angeles               $1,350   3. San Francisco             24.1%
4. San Francisco		  26%               4. Washington DC             $1,320   4. Nashville                 24.1%
5. Denver		         26%               5. Seattle                   $1,320   5. Denver                    20.5%
6. Salt Lake City		 25%               6. Portland                  $1,130   6. Atlanta                   15.6%
7. Seattle		        23%               7. Austin                    $1,120   7. New York City             12.8%
8. Phoenix		        23%               8. Chicago                   $1,070   8. Portland                  12.3%
9. Portland		       22%               9. Denver                    $1,040   9. Dallas                    11.8%
10. Atlanta		       22%               10. Atlanta                  $1,010   10. Los Angeles               8.5%
11. Los Angeles		   16%               11. Minneapolis               $910    11. Chicago                   7.1%
12. Minneapolis		   15%               12. Nashville                 $910    12. Seattle                   6.1%
13. New York City		 15%               13. Dallas                    $880    13. Washington DC             4.8%
14. Washington DC   13%               14. Salt Lake City             $850   14. Minneapolis                3.6%
15. Chicago		       12%               15. Phoenix                   $830    15. Phoenix                   -0.7%   23

Produced by the Downtown Denver Partnership
>
DENVER CIVIC VENTURES                                              DOWNTOWN DENVER INC.
BOARD OF DIRECTORS 2017-2018                                       BOARD OF DIRECTORS 2017-2018                                 FOR MORE
                                                                                                                                INFORMATION
Downtown Denver Management                                         Board Officers                                               CONTACT
Group Chair 2017-2018                                              Rob Cohen, IMA Financial Group, Inc., Chairman*
                                                                   Maja Rosenquist, Mortenson Construction, Secretary*          Randy Thelen
Bill Mosher, Trammell Crow Company*
                                                                   Mike Zoellner, ZF Capital, Vice-Chairman*                    Vice President, Economic Development
                                                                   Cullin Barry, Wells Fargo                                    303.825.6791
Board Officers                                                     Jim Basey                                                    rthelen@downtowndenver.com
Trinidad Rodriguez, D.A. Davidson & Co., Chairman*                 Mike Bearup, KPMG LLP
                                                                                                                                Emily Brett
Amy Hansen, Polsinelli, Secretary*                                 Scott Booker
                                                                                                                                Senior Manager, Economic Development
Sarah Rockwell, Kaplan Kirsch Rockwell LLP, Vice-Chairman*         Terrance Carroll, Denver Public Schools
                                                                                                                                303.571.8216
Laura Aldrete, DEN Real Estate                                     Steve Carter, 9News
                                                                                                                                ebrett@downtowndenver.com
Bruce Alexander, Vectra Bank Colorado                              Stephen Clark, S.B. Clark Companies
John Beeble, Beeble Company                                        Dana Crawford, Urban Neighborhoods, Inc.
Raymond Bellucci, TIAA                                             Lori Davis, Grant Thornton LLP*
Ferd Belz, L.C. Fulenwinder                                        David Eves, Public Service Company, an Xcel Energy Company   INFORMATION
Brianna Borin, Snooze, an AM Eatery                                Andy Feinstein, EXDO Management
                                                                   Cole Finegan, Hogan Lovells US LLP
                                                                                                                                SOURCES
Brent Bowman, Kaiser Permanente
Sarah Semple Brown, Semple Brown Design                            Dorit Fischer, NAI Shames Makovsky                           2007 Downtown Area Plan, Airports
Frank Cannon, Continuum Partners/Union Station Neighborhood Co.    Bob Flynn, Crestone Partners, LLC                            Council International, Auraria Higher
Gene Commander, Gene Commander, Inc.                               John Freyer, Jr., Land Title Gurantee Company                Education Campus, B-Cycle, City and
Chris Crosby, The Nichols Partnership*                             Tom Grimshaw, Spencer Fane Britt & Browne, LLP               County of Denver, Colorado Comps,
Greg Feasel, Colorado Rockies Baseball Club                        Todd Hartman, Callahan Capital Properties                    Colorado Convention Center, Colorado
Patty Fontneau, Cigna                                              Scott Heimes                                                 Department of Labor and Employment,
Chris Frampton, East West Partners                                 Michael Hobbs, Guaranty Bank and Trust Company               Quarterly Census of Employment and
Dr. Everette Freeman, Community College of Denver                  Jim Holder, Holmes Murphy                                    Wages, CBRE, Community College of
Jon Gambrill, Gensler                                              Kathy Holmes, Holmes Consulting Group                        Denver, CoStar, Denver Business Journal,
Jerry Glick, Columbia Group LLP                                    Dorothy Horrell, CU Denver                                   Denver Infill, Denver International Airport,
Tom Gougeon, Gates Family Foundation*                              Rick Hosley, Davita, Inc.                                    Denver Metro Apartment Vacancy and
Beth Gruitch, Rioja                                                Vernon Irvin, CenturyLink                                    Rent Survey, Denver Post, Development
Ismael Guerrero, Denver Housing Authority*                         Walter Isenberg, Sage Hospitality*                           Research Partners, Downtown Denver
Rus Heise                                                          Bruce James, Brownstein Hyatt Farber Schrek LLP*             Partnership, Emily Griffith Technical
Doug Hock, Encana                                                  Chris Jensen, JP Morgan | Chase*                             College, Headlight Data, Metro Denver
Jennifer Johnson, NestBuilders                                     Steve Katich, J.E. Dunn Construction Company                 Economic Development Council, Metro
Jim Johnson, Johnson Nathan Strohe                                 Kevin Kelley, Husch Blackwell LLP*                           State University of Denver, Nielsen
Chris King, DPC Companies                                          David Kenney, The Kenney Group                               Segmentation and Market Solutions,
Katie Kramer, Boettcher Foundation                                 Dick Kirk, Richard A. Kirk & Associates                      Rocky Mountain Lodging Report, RTD,
Greg Leonard, Hyatt Regency Denver at Colorado Convention Center   Gail Klapper, Colorado Forum                                 U.S. BLS Current Employment Statistics,
Adam Lerner, Museum of Contemporary Art                            Kim Koehn, K2 Ventures, LLC                                  U.S. Census Bureau, University of
Traci Lounsbury, Workplace ELEMENTS                                Tom Lee, Newmark Knight Frank                                Colorado Denver, VISIT DENVER
Evan Makovsky, NAI Shames Makovsky*                                Laura Love, Groundfloor Media
Scott Martinez, Snell & Willmer                                    Lee Mayer, Havenly
Pat McHenry, City Street Investors                                 Chad McWhinney, McWhinney
Bill Mosher, Trammell Crow Company*                                John Moye, Moye White                                        GRAPHIC DESIGN
Cindy Parsons, Comcast                                             Katherine Ott, SlimGenics
                                                                                                                                Derek Berardi | www.derekberardi.com
Adam Sands, FirstBank                                              Kevin Quinn, Citywide Banks
Gloria Schoch, MillerCoors                                         Gary Reiff, Black Creek Group
Mark Sidell, Gart Properties                                       Jon Robinson, UMB
David Sternberg, Brookfield Properties                             Marc Spritzer, MGMA
Mark Stiebeling, Grand Hyatt Denver                                George Thorn, Mile High Development
Frank Terrasi, CDM Smith                                           Ellen Valde, PwC
Rick Tucker, Hensel Phelps                                         Paul Washington, JLL
Joe Vostrejs, City Street Investors*                               Tracy Winchester, Five Points Business District
Elbra Wedgeworth, Denver Health                                    Robin Wittenstein, Denver Health
                                                                   David Wollard
                                                                   Gary Yamashita, Sakura Square

DOWNTOWN DENVER BUSINESS
IMPROVEMENT DISTRICT BOARD
OF DIRECTORS 2017                                                  * Downtown Denver Partnership
Jon Buerge, Urban Villages Inc., Treasurer
                                                                      Management Group
Dorit Fischer, NAI Shames Makovsky
Gina Guarascio, Jones Lang LaSalle
Austin Kane, Unico Properties LLC, Vice Chair
David Kaufman, 910 Associates, Inc., Chair
Rick Kron, Spencer Fane Britt and Browne, Legal Advisor
Sandrena B. Robinson, Jones Lang LaSalle
Bahman Shafa, Focus Property Group, Secretary
                                                                                                                                                                         24

Photo Credit: Ryan Dravitz
Photo Credit: Ryan Dravitz Photography

ABOUT THE DOWNTOWN DENVER PARTNERSHIP
For more than 60 years, the Downtown Denver Partnership has convened, collaborated and led
a bold vision to build an economically powerful center city. With a bias for action, we invest for
tomorrow and execute for today, converging the right people at the right time to make an IMPACT.

Guided by the 2007 Downtown Area Plan, we are a fast-moving, forward thinking, non-profit
business organization with the foundational belief that every day is our chance to make the city a
better place. Together with our more than 700 Member organizations, we are the leading voice for
private sector businesses in the center city.

Visit downtowndenver.com today to become a member and to join us in building our city.

Learn more:                                 Published May 2018 by:
     downtowndenver.com                     Downtown Denver Partnership
     @DowntownDenver                        1515 Arapahoe St., Tower 3, Suite 100
     DowntownDenver                         Denver, CO 80202
     /DowntownDen                           303.534.6161
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