16 QUARTZ INTERNATIONAL PROPERTY AWARDS WIN - ENRICHING times VOL.10 - Mitraland Group
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w w w. m i t r a l a n d . c o m . m y VOL.10 ENRICHINGtimes Mitraland Newsletter J A N U A RY - J U N E 2 0 1 4 16 QUARTZ INTERNATIONAL PROPERTY AWARDS WIN
ENRICHINGtimes VOL.10 | 2014 CHAIRMAN’S STATEMENT AS WE USHER IN 2014, I CAN’T HELP BUT REFLECT HOW FAR MITRALAND HAS COME. Achieving international recognition for 2 major developments for 2 years in a row speaks highly of Mitraland and the great team dynamics at play. It was a proud moment to have stood in front of international peers while accepting the International Property Award for Best Development Multiple Units for 16 Quartz, Melawati. 16 Quartz encapsulates the Zen balance of luxury living with an environmentally conscious lifestyle. Luxury in the form of spacious villas with OUR VISION _ TO BECOME A PREMIER AND INNOVATIVE BOUTIQUE DEVELOPER OUR clubhouse facilities and eco-friendly aspects in terms of 4 various thematic _ TO CREATE AND ENHANCE CUSTOMER VALUE gardens, a linear garden at your backyard with a 146-meter river like _ TO CREATE REWARDING CAREER OPPORTUNITIES FOR OUR EMPLOYEES MISSION water feature that runs by at your doorstep with hardly any vehicular traffic. _ TO GENERATE PROFITABLE RETURNS FOR OUR SHAREHOLDERS This wonderful international award comes from the efforts of the dedicated _ TO CREATE WIN-WIN BUSINESS OPPORTUNITIES FOR OUR BUSINESS ASSOCIATES Mitraland team, GSD architects and not forgetting the support of our purchasers and business associates. Earthworks are nearing completion, while foundation works are already well underway. OUR _ CUSTOMERS FIRST, ALWAYS _ PASSION FOR QUALITY Meanwhile, Cascades@Kota Damansara is also gaining momentum as the handover for Phase 1 retail shops is currently underway, while Phases VALUES _ COMMITMENT TO TIMELY DELIVERY _ DEDICATION TO SOCIAL RESPONSIBILITY 2 & 3 will be ready by end first quarter of 2014. Once the handover is complete, purchasers will get to experience the iconic development at its finest – an inspiring architectural façade combined with multiple water features and all essential amenities at their fingertips. Earthworks and piling for VINA is well underway and progressing right on schedule. We are excited that our vision of a modern and exciting residential sanctuary in South Cheras is materializing. And judging from the 80% overall take-up rate of the 3 Tower blocks, the Cheras community has readily embraced the urban resort lifestyle concept of VINA. Not one to rest on our laurels, we will continue to challenge ourselves to become better and more importantly, to always be relevant in terms of design, functionality and innovation. We are looking forward to what 2014 has in store for Mitraland Group and we hope you will continue with us on our journey forward. LIVE GREEN, LIVE LUXURIOUSLY Dato’ Johan Ariffin Chairman
ENRICHINGtimes VOL.10 | 2014 CONTENTS 04 16 QUARTZ INTERNATIONAL PROPERTY AWARDS WIN Projects & Highlights CORPORATE EVENTS 16 QUARTZ 04 16 QUARTZ INTERNATIONAL PROPERTY AWARDS WIN MELAWATI AWARDED 05 10 VINA, VERSATILE MITRALAND ACTIVITIES - HOMES@CHERAS COMMUNITY WALK HUNT HIGHEST APPRECIATION NIGHT ACCOLADE 07 11 CASCADES MITRALAND ACTIVITIES - Mitraland’s luxury villa enclave, 16 Quartz, This is another massive win as Mitraland is also a major selling point as it translates into PHASE 1 MEDIA & CUSTOMER Melawati, representing the Asia Pacific proudly the only Malaysian developer who lush landscape that envelopes a development HANDOVER APPRECIATION NIGHT Region, managed to impress judges at the has won 2 International Property awards back which manifests a separation of vehicular and recent International Property Awards and to back. From last year’s International Best pedestrian traffic. This is a major milestone 08 13 won internationally for the Best Development Mixed-Use Development win for Cascades @ for the Mitraland team and of course GSD PROGRESS PHOTOS MITRALAND ACTIVITIES - Multiple Units category! Kota Damansara and now with 16 Quartz’s Architect.” said Dato’ Johan, Chairman of LAKE 6 & CASCADES 5KM CHARITY WALK/RUN success, we are ecstatic! Mitraland Group. 16 Quartz was up against the six other regional winners from – The awards ceremony was held on 6th 09 15 December 2013 at the prestigious Grosvenor PROGRESS PHOTOS MITRALAND ACTIVITIES - 1) AFRICA House Hotel, London. Attendees at the event VINA & 16 QUARTZ DEEPAVALI CHARITY EVENT WITH Eden Island by Eden Island Development Company (Seychelles) Ltd came from far and wide representing their TRINITY CHILDREN CENTRE (TCC) own regional wins with hopes to receive 2) THE MIDDLE EAST more International recognition. 16 Ritaj by Maskan Arabia from Saudi Arabia NEWSPAPER CUTTINGS 3) THE CARIBBEAN The judging process was detailed and The Watercolours by The WaterColours stringent as the panel of international judges Limited from Cayman Islands were looking at all various aspects, from aesthetics to energy efficiency and also the 18 4) EUROPE ADVERTISEMENT QUASAR Istanbul by Viatrans – Meydanbey marketing plans. JV from Turkey “We knew that 16 Quartz had a good 5) UK chance at winning this award. Having the Green Street in the Meadows by Blueprint Projects & Highlights breath-taking Klang Gates Quartz Ridge, 6) USA which spans 16km in length as a backdrop, Costa Hollywood Condo Resort by Liberty the villas are a perfect mix of classic lines Grande from Florida with a modern twist. The 30% greenery is
ENRICHINGtimes VOL.10 | 2014 05 VINA, VERSATILE HOMES@CHERAS APPRECIATION NIGHT Projects & Highlights MITRALAND ORGANIZED Owners will get to enjoy the very first Aqua VINA owner, Mr Lim said, “This is a very AN APPRECIATION Gym in Cheras, a 610- meter jogging track within the compound and a 50m resort pool nice gesture by Mitraland as not many developers will take the time to arrange for NIGHT ESPECIALLY FOR with floating cabanas. Nature lovers also will get to relax on a 4-acre elevated recreational an appreciation event like this. I purchased the 1550sf unit that comes with the dual-key VINA PURCHASERS ON park called the Green Deck. concept as I have a young adult son and the extra studio unit is perfect for him to have a 20TH JULY 2013 AS THE Another major selling point is the dual-key private space yet we are still living together PROJECT RECEIVED SUCH concept offering, this unique design concept provides owners the flexibility of using the self- as a family.” PHENOMENAL RESPONSE contained studio as a personal space or they may rent it out for added income. Mr Eddie Wong, Deputy General Manager said, “Purchasers are always on the lookout AS SOON AS IT WAS for well-placed properties with great design LAUNCHED. The soiree for purchasers was a fun-filled affair and of course at an affordable price tag. At as a huge billowing white tent was built right Mitraland, our developments offer just that outside the VINA sales gallery compound and that’s why we see strong support for VINA is a 3 tower condominium that and an area for the buffet dinner was set VINA.” epitomizes the first urban resort in South up.To entertain the 250-strong crowd, Astro Cheras that offers owners a modern and artists, Yann and Licus sang their hearts out Within the vicinity of VINA are several public exclusive private residential space. Covering to the appreciative audience. Other acts that schools, major supermarket chains and 7.5 acres of freehold land, VINA boasts drew huge applause were the mask-changing hospitals. The development offers a resort of having state-of-the-art facilities, first class performance and the break-dancing crew for lifestyle but with the convenience of city-living security and 60% of the development is their originality and intricate moves. – the perfect combination for discerning reserved for greenery and landscape. purchasers.
ENRICHINGtimes VOL.10 | 2014 07 CASCADES PHASE 1 HANDOVER Projects & Highlights 08 CURRENT PROGRESS Projects & Highlights CASCADES@KOTA DAMANSARA PHASE 1 CONSISTS OF 40 FOUR & FIVE STOREY RETAIL OFFICES THAT WERE LAUNCHED BACK IN 2010. ONCE LAUNCHED, THE RETAIL UNITS SAW A 100% TAKE-UP RATE IN RECORD TIME WITH 32% REPEAT PURCHASERS. This shows the level of support and trust that customers have in Mitraland and its developments. The handover of Vacant Possession has been scheduled for early December, and we are happy to share that, Mitraland utilizes the Quality Assessment System in Construction (QLASSIC) method to measure and evaluate the quality of workmanship based on the Quality and to benchmark against the industry. approved standards. The QLASSIC assessment is not mandatory as yet but is certainly a reflection of how seriously Mr Eric Chew, Senior Project Manager said, we take Quality Assurance at Mitraland.” “It is a stringent process that entails checks to structural, architectural, M&E and external works. We take this very seriously as it is a vital tool that enables us to measure our efforts at
ENRICHINGtimes VOL.10 | 2014 09 CURRENT PROGRESS Projects & Highlights 10 MITRALAND ACTIVITIES - COMMUNITY WALK HUNT Corporate Events ON 25TH AUGUST 2013, MITRALAND TOGETHER WITH TRAILBLAZERS EVENTS COMPANY ORGANIZED A FANTASTIC TREASURE HUNT FOR PURCHASERS AND BUSINESS ASSOCIATES OF MITRALAND. THE RESPONSE WAS AMAZING WITH 28 TEAMS AND OVER 100 PARTICIPANTS SIGNING UP FOR THE HUNT. Besides being absolutely free of charge, those who signed up also received t-shirts and goodie bags during the day of event. And the most exciting news of all was that more than RM20,000 worth of cash prizes and lucky draws were up for grabs! Registration was held early at The rules were simple; teams had C180. The ample space gave us 7.30am and there were teams to work together to interpret the the freedom to roam and search already lining up all geared up clues and the answers derived for clues. Even though we didn’t for the hunt. Once all teams were from the various signboards of manage to win any prizes, it was accounted for, the emcee began shops in operation within the very thoughtful and generous of showing examples of how to C180 compound. Participants Mitraland to give out RM150 decipher the clues that will be had to work within the 1 hour 30 Jusco vouchers as consolation given to teams. After that, a sheet minute time frame and the team prizes!” filled with 30 questions were with the most number of correct handed out to each appointed answers was crowned the winner. At the end of the event, hunt team leader and to make matters participants were treated to a more interesting, team members The cash prizes were generous as delicious buffet spread, courtesy also had to complete 2 additional the 1st place winner walked away of Ibis Styles Hotel. tasks to earn more points that with RM2,000 , 2nd place took would be accounted at the end of RM1,500, 3rd place RM1,000 the hunt. and 4th and 5th received RM500 and RM400 respectively. As for lucky draws, the latest electronic LIVE GREEN, LIVE LUXURIOUSLY gadgets like the Mini iPad, Samsung S4 mobile phone and a Toshiba notebook were some items up for grabs. Team MC2 said, “We had a great time and it was a well thought out plan of having the walk hunt at C180. Certain questions were quite tricky but it was fun trying to solve them together. We hope that Mitraland will continue to organize fun-family events like these.” The Jaeger team said, “It was an excellent idea for the hunt to be at
ENRICHINGtimes VOL.10 | 2014 11 MITRALAND ACTIVITIES - MEDIA & CUSTOMER APPRECIATION NIGHT CORPORATE EVENTS A YEARLY AFFAIR, Guests were first greeted with scrumptious Puan Sariha Mohd Ali, News Editor and TWG macaroons as door gifts and were Coordinator of Suara Komuniti Berita Harian MITRALAND GROUP’S ushered into the restaurant where the Chef said, “We are very grateful for Mitraland’s CUSTOMER & MEDIA prepared bite-sized hors d’oeuvres before the support 2 years running. All proceeds go main courses were served. The entertainment towards aiding the poor and needy; we rely APPRECIATION DINNER WAS of the night came from Janet Lee, a pint-sized on the generosity of the public and caring HELD ON 27TH SEPTEMBER beauty with a powerhouse voice. A classically organizations, like Mitraland, for financial trained vocalist, Janet and her band performed support.” 2013 AT SAGE RESTAURANT popular tunes that got the guests in the mood. & WINE BAR, THE GARDENS, MID VALLEY CITY. THE However aside from this, the other objective MR MICHAEL LIM, ASSISTANT of this dinner was Mitraland’s contribution to CEO OF YAYASAN SIN LOCATION WAS THE PERFECT several print media foundations and charities. CHEW, “MITRALAND AGAIN CHOICE AS THE ENTIRE This year 9 institutions were invited as recipients HAS ORGANIZED SUCH A of the donations and they were – RESTAURANT WAS RESERVED MEANINGFUL NIGHT AND BY MITRALAND FOR THIS 1) The Edge Education Fund with RM15,000 IT IS SUCH AN HONOUR TO 2) NST, English Development Program with PRIVATE DINNER FUNCTION. RM15,000 BE ONE OF THE RECIPIENTS BESIDES BEING KNOWN 3) Berita Harian, Suara Komuniti with OF THE NIGHT. WE ARE VERY FOR THEIR EXQUISITE FINE RM15,000 APPRECIATIVE OF MITRALAND’S 4) Yayasan Sin Chew with RM20,000 DINING FARE, SAGE’S 5) Yayasan Nanyang Press with RM10,000 CONSTANT EFFORTS TO HELP TASTEFUL AMBIANCE WAS 6) China Press with RM10,000 THE COMMUNITY.” 7) The Star Foundation with RM20,000 VERY BEFITTING OF THE 8) Persatuan Al-Khaadem with RM10,000 In all, the entire night was a monumental OCCASION. 9) Lions Education Foundation with RM15,000 success from the excellent fine dining fare to the classy entertainment and most important of all, Mitraland Group donated a total of RM130,000 the recipients of the night walked away with which was a RM15,000 increase from last funds that could potentially save lives. year’s contribution.
ENRICHINGtimes VOL.10 | 2014 13 MITRALAND ACTIVITIES - 5KM CHARITY WALK/RUN Corporate Events ON 13TH OCTOBER 2013, also invited by Mitraland to lead the warm- trying to find ways to further enhance the up session and Fitness First was also kind facilities of the school but never had much MITRALAND TOGETHER enough to hand out freebies to those who opportunity due to lack of funds. But now, had stopped by their booth. WITH IBIS STYLES CHERAS we can put our plans into action and all due to Mitraland and Ibis Styles Cheras Hotel.” HOTEL HOSTED A 5KM The flag-off for the charity walk/run was at 8am and was conducted by Mr Chuah CHARITY WALK/RUN AT Theong Yee, Group CEO of Mitraland. To C180, CHERAS SOUTH. show support for the cause, Mr Chuah and his family also participated in the event. Even The charity walk/run was in collaboration with Sekolah Jenis Kebangsaan (C)Batu 9, Cheras, a primary co-ed school with 2,500 students and has been a teaching institution for 81 years. From the donations, the school’s principle, Mr Kong Yoke Kai intends to extend the stage of the hall and to build a roof covering the extension. And if there are funds left, the school will use it to create reading corners for students to cultivate better reading habits. Mitraland had pledged to donate double the amount collected from the walk/run and the final tally showed a collection of RM10,000. Therefore, Mitraland very generously topped up another RM20,000 to the amount – all for the benefit of students of SJK (C) Batu 9. though the run was scheduled to finish within 1 ½ hours, there were a couple of hard-core The initial RM10,000 collection were made runners who completed the 5km route within in the form of registration fees from the event, 20 minutes – what an incredible feat! adults were required to pay RM30 while RM15 for children from the ages 7 – 15. All participants were presented with medals and certificate of participation at the Registrations began at 7am and the crowd end of the run and after that, the cheque that showed up to support this cause was presentation commenced. overwhelming. There were around 400 participants and all were raring to go, even Dr Erdy Soo, Chairman Parent-Teacher the overcast skies did not dampen their spirit! Assocation said, “We are very fortunate to Ibis Hotel also thoughtfully passed around have Mitraland approach us with a charity sandwiches and MILO packets to fuel event collaboration. We have always been participants. Fitness First instructors were
ENRICHINGtimes VOL.10 | 2014 15 MITRALAND ACTIVITIES - DEEPAVALI CHARITY EVENT WITH TRINITY CHILDREN CENTRE (TCC) Corporate Events 16 NEWSPAPER CUTTINGS Corporate Events The latest concept from Mitraland offers a self-contained studio apartment attached to the main apartment, each with separate entrances. These Dual Key condominiums promise flexible occupancy for multi-generational families to co-exist under the same roof, or the ability to subsidise loan repayments by renting out one of the apartments. “A FAMILY COULD LIVE HERE AND RENT OUT THE STUDIO UNIT, OR IT COULD BE FOR ADULT CHILDREN WHO WANT THEIR PRIVACY AND INDEPENDENCE. IT COULD ALSO BE THE OTHER WAY AROUND. IF THE CHILDREN LEAVE, THE HUSBAND AND WIFE CAN MOVE INTO THE STUDIO, AND RENT OUT THE MAIN UNIT,” SAYS DEVELOPER MITRALAND GROUP’S CEO CHUAH THEONG YEE OF HIS VINA VERSATILE HOMES PROJECT IN TAMAN SERI TAMING, CHERAS, KUALA LUMPUR, WHICH OFFERS DUAL KEY UNITS AMONG ITS CHOICE OF LAYOUTS. “THE RESPONSE TO THE DUAL KEY UNITS HAS BEEN PRETTY ENCOURAGING,” ADDS CHAIRMAN DATO’ JOHAN ARIFFIN. “PEOPLE LIKE IT AND THEY SEE THE POSSIBILITIES. DEEPAVALI WAS IT’S GOOD FOR THEM TO HAVE THE OPTION FOR THE OLDER CHILD TO HAVE PRIVACY, OR TO RENT OUT THE STUDIO TO SUBSIDISE LOAN REPAYMENTS.” CELEBRATED IN THE MONTH OF NOVEMBER AND On 9th November, Mitraland After the movie, lunch was in the WHAT BETTER WAY took the children and their cards and the entire group was TO CELEBRATE dedicated care-takers out for ushered to Nandos, the famous a little cinema treat. TCC is flame grilled chicken peri-peri THAN TO SPEND a sanctuary for orphaned, restaurant. IT WITH THE LESS abandoned, battered, abused and neglected children and Wendy Hew, Manager of TCC PRIVILEGED? is located in a rented semi- said, “We can’t thank Mitraland detached house at Section 4, enough for spending time with Petaling Jaya. Currently the 21 the kids. They were all looking children at TCC are from the forward for this and were so ages 5 – 19 and are looked excited. Thank you for showing after by 5 care-takers. us you care. Little kind gestures mean the world to these kids.” Mitraland arranged for transportation which brought the For anyone who is interested to children to the Golden Screen contribute or volunteer, you may Cinema at One Utama. They contact Ms Wendy Hew at 03- were treated to the Hollywood 7781 3905. blockbuster – THOR and were also pampered with a full movie experience, from buckets of popcorn to getting the best seats in the theatre!
ENRICHINGtimes VOL.10 | 2014 17 NEWSPAPER CUTTINGS Corporate Events COME PARTY WITH US Stressed from work? Tired with life? SCAN HERE Why not have an ice cold beer, meet some new people and party your hearts out? Have an awesome time celebrating the festive season with us @ THE BEER FACTORY™ C180, Balakong, Cheras Selatan! fb.com/thebeerfactory +6010 899 3535
LIMITED UNITS AVAILABLE J - 8 - 13 to 16, No.2, Jalan Solaris, Solaris Mont’ Kiara, 50480 Kuala Lumpur. MITRALAND GROUP tel 603 6204 0818 ( GL ) 603 6204 0828 ( Sales ) fax 603 6204 0868 email enquiries@mitraland.com.my website www.mitraland.com.my • Developer Licence: 12382-1/03-2018/371 (Validity Period: 25/03/2013 - 24/03/2018) • Advertising Permit: 12382-1/05-2015/64 (Validity Period : 14/5/2013-13/5/2015) • Building Plan Approving Authority : Majlis Perbandaran Kajang • Plan Approval No: MPKJ 6/P/4/2013 • Target Completion Date: June 2016 • Land Tenure: Freehold • Land Encumbrances: Charged to Affin Bank Berhad • Type of Property: Condominium • Total Unit: 474 • Type A/B/C *Minimum Price: RM787,500 *Maximum Price: Rm1,818,810 • 7% Discount for Bumiputera • Restriction on title : Nil
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