www.soccercoin.io - Soccer Coin
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
www.soccercoin.io
Disclaimer
The following disclaimer is to be read contextually with and applies to the entirety of this Litepaper. Neither has the Company applied for any registration of a
the information and contents of this document. You are therefore required to read Whitepaper in terms of any law, and it is to be understood that in the event
this disclaimer page carefully before reading, accessing or making any other use of that a Whitepaper is registered, the Whitepaper’s terms shall prevail over any
this document or taking any action on the basis of this document. In accessing this information provided in this Litepaper. This Litepaper is explicitly designed as
document, you agree to be bound by the following terms and conditions, including a document laying down information on the prospective operations of the
any modifications made to them from time to time. Soccer Coin Ltd (C 89400) Company and is merely meant to provide you with additional information
(the ‘Company’) reserves the right to make changes to this Litepaper and any on the Company’s planned project, as well as on SoCo’s Token Economy and
other documents linked to the DLT Asset it is developing to be named SoCo, and/ SoCo’s functionality.
or the holding and use of SoCo. The publication, distribution or dissemination of this
Litepaper does not imply an offer to the public of any kind. Should the Company This Litepaper does not constitute a prospectus or an offering document of
undertake an offer to the public of SoCo at any time in the future, it shall do so only any sort; neither does it constitute or form part of any opinion or any advice
after having complied with all applicable laws, regulatory requirements or rules. The to sell, or any recommendation or solicitation of any offer to purchase SoCo.
Litepaper’s sole scope is to provide information on the various projects which the Nor shall this Litepaper, or any part of it, or the fact of its presentation, form
Company would like to prospectively engage in. the basis of, or be relied upon, in connection with any contract or investment
decision.
This Litepaper mentions certain features of a DLT Asset (‘SoCo’) which the Company
is currently developing, however the contents of this Litepaper in no way shall The Company does not guarantee that the functionalities of SoCo or the
be construed as being an invitation to participate in a public offering, or some SoccerCoin Platform will be delivered or realised. No information in this
kind of offer to the public of such DLT Asset. As of the date of this Litepaper, no Litepaper is to be considered as business, legal, financial or tax advice
regulatory authority has examined or approved any of the information set out in regarding the Company or SoCo.
Pag. 1 - soccercoin.io
The Revolution of Sports Business Blockchain-based ecosystem for the sports industry Connecting fans with their favourite sports teams for monetising the fan engagement. Pag. 2 - soccercoin.io
1. The Challenge
Page 1
2
The redimensioning
of sports economy
Sports clubs around the world have
missed out billions of dollars in
revenues due to the absence of fans
during the Covid-19 pandemic. Only the
top 20 European clubs lost more than
$2 billion, raising the importance of TV
broadcasting revenue by 18%.
Page 3
Pag. 4 - soccercoin.io
Club Revenue Streams
1 2 3
Matchday Broadcasting Other
Revenues + & Streaming + Commercial
(incl. counter tickets) Revenues
Strong decrease: Growing importance: Also decreased:
Covid-19 pandemic caused absence No live participation resulted in 50% Because of lost sponsorships
of fans. of fans streaming content. are the main reason. Unleashed
potential through digitalisation.
Fan Engagement
Pag. 5 - soccercoin.io
How well was the
sports industry
The state of the prepared to face the
COVID-19 crisis?
(2)
sports industry
$ 46.87B
Excellent Sports or team branded
1.1% consumer goods are
expected to be worth
Above avergae
$46.87B by 2016 (4)
13%
Average
Future vs. past 28,4%
72%
72% of fans would prefer
growth Below average to receive personalised
(1)
31% marketing content
(1)
2. PWC - Sports Industry 2021 from their team. (5)
Very Poor
25,5%
Don’t know
20%
Only 20% of season ticket
1%
85.9% were not perfectly holders are members of a
team’s loyalty programme (6)
prepared to face the crysis.
8.0%
average 3.4%
86%
86% of industry leaders
growth believe that live sports viewing
will become significantly richer,
Past 3-5 years average Most expected
70.2% 75%
immersive and interactive (7)
growth collaboration
Next 3-5 years
models Joints Funding by
projects financial
with the sports and co- investors/
industry 2. PWC - Sports Industry 2021
(3) (1)
creation with private (2)
Deloitte - Sports Overview 2021
sponsors equality (3)
Leaders Report
Pag. 6 - soccercoin.io (4)
Tappit Sports report
(5)
Oracle - The Fan Experience
(6)
Euromonitor Research
2. The Opportunity
Redefining Fan Engagement
1 3
Relationship with fans Digital revenue streams
Redefining the relationship with fans Reshaping revenue generation models
by involving them more can unlock the and expanding them to digital ones
potential of fan engagement. through Fan Tokens and Sports NFTs.
2 4
Role of sports in society Membership tokenization
This means the generation of revenues
As sports belong to the fans they
through personalisation and tailor made
should have the opportunity to
seasonal experiences.
actively contribute to their team.
Pag. 8 - soccercoin.ioSoccerCoin Platform Features
Sports Fan Security Smart
NFTs Tokens Tokens Ticketing
SoCo Token
Pag. 9 - soccercoin.ioThe Product Modules
Launchpad Exchange NFT Platform STO Module
The Launchpad The Exchange for The new generation Direct collaboration in
for initial sale of trading of Fan Tokens of sports collectibles sports club projects
Fan Tokens and other crypto assets and Smart Ticketing through Security Tokens
Pag. 10 - soccercoin.ioSoCo Token
The blockchain-based SoccerCoin ecosystem has its own native currency.
All the interactions with and within the ecosystem are done through SoCo
Tokens, with it being the fuel of the entire ecosystem.
Payment Exchange Entertainment
Instrument Medium Features
Fan Token Unique Sports Loyalty
Access NFTs Features
Pag. 11 - soccercoin.ioToken Distribution Funds Allocation
The total amount of the SoccerCoin Token (SoCo) is set at 1,6 billion, and the From the initial sale of SoCo Tokens, the funds will be
distribution is as follows: allocated as follows:
1. T&A: 15%, locked 2 years, linear unlock at each 3 months for the next 3 years
2. Marketing: 10%, linear unlock 5 years, 5% each 3 months, 20% per year 1. Product Development: 45%
3. Ecosystem: 25%, 20% unlocked, 10% every 6 months unlock 2. Legal and Licensing: 8%
4. Private Sale: 15%, 1 year locked, 20% unlock after 1 year and 5% every 3 months 3. Ecosystem Growth: 22%
5. Public Sale: 15%, no lock 4. Liquidity and Exchanges: 25%
6. Sports Incentive – SoccerCloud: 20%, locked 2 years, unlock terms to be
decided by the community
SoCo Distribution Funds Allocation
Team & Advisors
15%
Marketing Product Development
10% 45%
Ecosystem Legal and Licensing
25% 8%
Private Sale Ecosystem Growth
15% 22%
Liquidity and Exchanges
Public Sale
25%
15%
Sports Incentive
20%
Pag. 12 - soccercoin.ioUnlocking Schedule
Release details:
100
T&A: 15%, locked 2 years, linear unlock at
each 3 months for the next 3 years
Marketing: 10%, linear unlock 5 years, 5% 75
each 3 months, 20% per year
Ecosystem: 25%, 20% unlocked, 10% every
6 months unlock 50
Private Sale: 15%, 1 year locked, 20% unlock
after 1 year and 5% every 3 months
25
Public Sale: 15%, no lock
Sports Incentive – SoccerCloud: 20%, locked 0
2 years, unlock terms to be decided later by 0 3 6 9 12 15 18 21 24 27 30 33 36 39 42 45 48 51 54 57 60
the community
Public Ecosystem Private Marketing T&A
Pag. 13 - soccercoin.ioRoadmap Business Plan
Q3 2018:
Project establishment
The SoccerCoin project is promoted both and preparation
through the product and the business, aiming Q4 2018:
Company establishment
and team setup
to build a turnkey solution for transforming fan
engagement to recurring revenue streams for Q1 2019:
Research on football
problems
sports clubs. The project planning has started
Q1 - Q2 2019:
in 2018. Since then SoccerCoin has conducted Introduction to multiple sports teams and
personalities - advisory
market research focused on football, but
Q4 2019:
not ignoring other sports. In the meanwhile, Research report
Q3 2019: Partnerships finished
the SoccerCoin team has identified the real with sports associations
challenges of the sports industry. Q1-Q2 2020:
Market feasibility
Q3-Q4 2020:
Strategic partnership
and seed investment
Q2 2021:
Concept and
Whitepaper finishing
Q2-Q3 2021:
NFT Campaign launch
and Public Sale
Pag. 14 - soccercoin.ioTeam Andreas Heigl Jochen Ressel Andreas Erschen Rene Pomassl The owner, founder and visionary of As the SoccerCoin-COO, he is As the SoccerCoin-CSO, he He is an early adopter of SoccerCoin is a self-made man in responsible for Marketing, Legal and primarily takes responsibility for blockchain technology and the international real estate business. HR. He has extensive experience in Sales and Service structures. develops new technologies to With his IT and finance know-how, these areas through his previous He has extensive experience mass adopt digital payment he founded SoccerCoin to establish engagements in the successful in managing the necessary systems within the Charry.network a sustainable concept for the world development and management processes in these areas through and the payment scheme of sports, which at the same time of international corporations and a his work for various international provider Salamantex. contributes to solving social and variety of companies. corporations. environmental challenges. Pag. 15 - soccercoin.io
Sport Business Advisors
Iker Casillas Thierry Henry Romain Grosjean Sebastian Prödl
Football goalkeeper legend, former Former French football player and Former swiss-french Formula Austrian Football player, who
player of Real Madrid, FC Porto and current football coach. Played for AS 1 driver with 180 starts and 10 played for the Austrian National
captain of the Spanish National Team. Monaco, Juventus Turin, FC Arsenal, podium positions now turned Team, for Sturm Graz (1st league),
Awarded as the World Goalkeeper of FC Barcelona and as a part of the to the Indycar series with Dave Werder Bremen and FC Watford.
the Year, five times in a row. Advises French National Team. A highly Cayne Racing. Additionally, he is Currently playing for Udinese
SoccerCoin with his inside expert valuable advisor for our project with an expert in banking and finance Calcio. Advises SoccerCoin with
knowledge. his knowledge as a player and as a and a successful entrepreneur. his experience as an active player.
football manager.
Pag. 16 - soccercoin.ioPartners SoccerCoin’s official VFA agent Pag. 17 - soccercoin.io
You can also read
