Where the nutraceutical industry - Palexpo, Geneva, Switzerland - vitafoods.eu.com

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Where the nutraceutical industry - Palexpo, Geneva, Switzerland - vitafoods.eu.com
Where the
nutraceutical industry
meets to do business
9-11 May 2017
Palexpo, Geneva, Switzerland

                               vitafoods.eu.com
Where the nutraceutical industry - Palexpo, Geneva, Switzerland - vitafoods.eu.com
Book your stand today                                                                                 85%
                      to guarantee the                                                                                   of stand space
                                                                                                                             already
                      best location for 2017                                                                                   sold†

 Vitafoods Europe 2017, 9-11 May, is the essential event where the entire nutraceutical
 supply chain comes to do business. It is not just an exhibition, but a global networking
 community, providing the perfect platform for companies to generate new business and
 build profitable relationships.
 Covering the entire nutraceutical industry, Vitafoods Europe 2017 will bring together 1,000+ innovative global suppliers
 and 18,500+ senior decision-makers who are looking to source nutraceutical ingredients, dietary supplements, functional
 foods and beverages and services from businesses like yours. Vitafoods Europe 2017 will deliver manufacturers, buyers
 and distributors who are looking to source from four key industry sectors.

68.5%
of visitors attend
                                           24.2%
                                            of visitors attend
                                                                                          21.6%
                                                                                           of visitors attend
                                                                                                                               48.1%
                                                                                                                                of visitors attend
    to source                                   to source                                      to source                            to source
 Ingredients &                               Contract                                        Services &                           finished
Raw Materials*                            Manufacturing                                      EQUIPMENT*                          products*
     see page 4                           & Private Label*                                     see page 6                          see page 7
                                                providers
                                                see page 5

                                                                                                                 $385 billion by 2020
         Secure your space at this unmissable event to ensure you benefit from
         the growing global nutraceutical market, which is set to reach a value of                                                                   ^

 Reasons to exhibit                                                                                    Our exhibitors say:
                                                                                                       • 88% of exhibitors met visitors that they
             Connect with an
           international market                            Boost your profits                            wouldn’t have met elsewhere**

                                                       €399,013
                                                                                                       • 95% of exhibitors met good quality people
           18,500+
              senior buyers from                  is the expected average revenue
                                                                                                         at the show**
                                                                                                       • 92% of exhibitors generated good leads
                115+ countries                    to be generated from exhibiting**                      and prospects**
                                                                                                       • 83% of exhibitors believe it is important for
             Be amongst the                            Secure new distributors
                                                                                                         them to exhibit at Vitafoods Europe**
         leading industry players                            and buyers

             1,000+
                                                                Visitors have

                                                    €1,763,802                                         Our visitors say:
          exhibiting global suppliers
                                                  average spend on nutraceuticals                      • 95% of visitors say Vitafoods Europe is
                                                           per annum**                                   in tune with what is happening in the
                                                                                                         market**
                                                                                                       • 50% of visitors were looking for new
            Grow your business                                 Finalise deals
                                                                                                         distribution opportunities**

                                                                 96%
               Exhibitors meet                                                                         • 96% of visitors have decision-making

                  105
         new contacts on average**
                                                             of visitors have
                                                        decision-making power**
                                                                                                         power**
                                                                                                       • 83% of visitors are senior management
                                                                                                         level or above**

     2                               Book your stand today. Email daria.smith@informa.com
 ^
  Global Nutraceuticals Market – Growth, Trends and Forecast (2016-2021). mordorintelligence.com. August 2016
 *Vitafoods Europe 2016 attendee statistics. **Independent research by Fusion Insight & Strategy. †As of August 2016
Where the nutraceutical industry - Palexpo, Geneva, Switzerland - vitafoods.eu.com
Ensuring you connect with the right buyers and distributors

Who are the visitors?                                       Which sectors are the buyers from?
Manufacturer                                 36.3%          Dietary / health supplements 40.1%
Distributor                                  24.4%          Pharmaceuticals                           16.8%
Consultant                          9.0%
Research / scientific / academic    6.2%
Contract manufacturer               5.9%
                                                            Food
                                                            Natural & herbal medicine
                                                            Health food
                                                                                                      13.5%
                                                                                                       7.6%
                                                                                                       6.4%
                                                                                                                                                 29.1%
                                                                                                                                            of visitors operate
Import                              4.6%                    Functional food                            5.9%                                 within the food and
Retailer                            4.2%                    Personal care                              2.8%                                  beverage sector
Wholesaler                          3.5%                    Beverages                                  2.1%
Export                              3.1%                    Animal nutrition                           2.1%
Private label provider              2.8%                    Nutricosmetics                             1.5%
                                                            Functional drinks                          1.2%

                                                            Meet with key decision-makers and boost your profits
                                                            Vitafoods Europe delivers the most influential decision-makers across the whole of the
                                                            nutraceutical, dietary supplements and functional food and beverage industries.

                                                              What are visitor’s responsible for?                  Government                        1.3%
                                                                                                                   Finance                           1.2%
                                                              Management                                   26.8%   Testing / quality assurance       1.0%
                                                              Sales                                        18.7%   Education                         0.6%
                                                              Product development /
                                                              innovation                       16.2%
                                                                                                                    What is their decision-making power?
                                                              Marketing / brand management 10.9%
                                                              Purchasing / procurement /                            Final decision                   50.4%
                                                              buying                             8.9%
                                                              Consulting                         6.8%               Influence & recommend            35.2%
                                                              Research / scientific / analytic   6.1%               Specify a need                    11.1%
                                                              Legal / regulatory                 1.5%               Play no part                       3.3%

                                                                  Increase your exposure
                                                                  Visitors attend Vitafoods Europe from 115+ countries, all seeking the latest
                                                                  innovations in nutraceuticals.

                                                                                           82.3%
                                                                                             Europe

                                    3.6%                                                                                  8.6%
                                                                                                                            ASIA
                                  USA & South/
                                    CentraL
                                    America

                                                                                               3.7%
                                                                                             MIDDLE EAST
                                                                                              & AFRICA
                                                                                                                                       0.8%
                                                                                                                                      AUSTRALASIA
                                                                                                                                       & PACIFIC

  Top 10 visiting countries

  Switzerland          France           Germany              Italy           UK             Spain     Netherlands        Poland       Belgium       USA

               Maximise your ROI at Vitafoods Europe. Call Daria Smith on +44 (0)20 7017 6482                                                             3
*Vitafoods Europe 2016 attendee statistics. **Independent research by Fusion Insight & Strategy.
Where the nutraceutical industry - Palexpo, Geneva, Switzerland - vitafoods.eu.com
Ingredients & Raw Materials
With the global nutraceutical ingredients market set to reach
€38.7 billion by 2020^, Vitafoods Europe offers the perfect platform to
demonstrate your ingredients and raw materials to the most focused
audience in the world.

 What are buyers looking to source?
The top 10 ingredients & raw materials visitors look to source are: (based on multiple responses)

Vitamins                                  27.3%         Collagen		                 15.6%
Plant extracts & botanicals               25.7%         Prebiotics		               15.5%
Amino acids                               22.4%         Omegas - Vegetable derived 15.2%
Algae                                     22.2%         Essential oils		           13.9%
Probiotics                                21.3%
Proteins                                  20.5%

                           81%
                  of visitors met with
           Ingredients & Raw Material
         suppliers at Vitafoods Europe 2016*

        Vitafoods is a very interesting show
      to see innovations, new clinical trials,
    new applications and technologies for
   ingredients. By far this is the best show in
     terms of quality of visitors and number
   of exhibitors in Europe. If there is a place
       where you can meet most of your
    contacts in Europe it is Vitafoods, that’s
               why we come here.
              Fernando Cartagena,
            Monteloeder, Exhibitor 2016

          This is one of the best exhibitions for us, because we are a manufacturer of herbal ingredients, probiotics
          and omega-3. Here we can find a lot of clients who are interested in developing their products, so we
          can advise them with the ingredients they can put in their final products.
Stephanie Guillén, Biosearch Life. Exhibitor 2016

2016 Exhibitors included:
AstaReal AB | Cambridge Commodities Ltd | FrieslandCampina DMV B.V | Ahiflower | Nexira | Chr Hansen A/S | Kemin
Croda Europe Ltd | Diana Food | Dupont Nutrition & Health | Dr. Paul Lohmann GmbH | FMC Coporation | Frutarom Health
GC Rieber Oils | Gelita AG | Glanbia Nutritonals | Van Eeghan Functional Ingredients | Roquette | Capsugel | Akay Flavours &
Aromatics | Foodarom USA Inc. | Evonik Industries AG | BTC Corp | Lycored Switzerland | Plantex | and many more...

Past attendees looking to source ingredients and raw materials included:
Global Buyer, Nestlé | Manager Open Innovation Sourcing, Amway | CEO, Bio Revive Pty Ltd | Team Leader, Red Bull GmbH |
CEO, Vitalogic | Innovation Manager, Omega Pharma | Country Business Manager, Nestlé Health Science | Pharmacist, Vitamed |
R&D and Regulatory Manager, Nutrition & Sante Iberia | Category Lead Nutritionals R&D, Bayer Consumer Care Ag |
Senior Scientist, Unilever R&D | Sales Director, Chemopharma GmbH | Management & Sales, Levita | Manager, Honest |
CEO, Herbaethic | Manager, Ferrero Spa | Product Innovation Manager, Britvic Soft Drinks | General Director, Kraft |and many more…

 4                                   Book your stand today. Email daria.smith@informa.com
^
  Nutraceutical Ingredients Market by Type. Health Benefits & by Region – Global Trends & Forecast to 2020. marketsandmarkets.com
*Vitafoods Europe 2016 attendee statistics.
Where the nutraceutical industry - Palexpo, Geneva, Switzerland - vitafoods.eu.com
Contract Manufacturing
& Private Label
Vitafoods Europe delivers an audience who are actively looking to
source bespoke and white-label products and professional services to
add to their product range.

 What are buyers looking to source?
The top 10 private label products visitors look to source are: (based on multiple responses)

Pharma & OTC products		                       24.7%     Aloe Vera		                       19.9%
Omega supplements		                           22.3%     Chewable vitamins & supplements		 18.1%
Supplement tablets & capsules		               21.7%     Protein drinks		                  18.1%
Energy drinks		                               20.5%     Supplement drops		                16.9%
Beauty foods		                                19.9%
Herbal products & remedies		                  19.9%

                                                                                            There is a big diversity of
                                                                                      companies and the innovative
                                                                                           products that different
                                                                                   companies present, I have learned
                                                                                  a lot. We are happy with the number
                                                                                   of visitors and we’ve collected a lot
                                                                                    of contacts regarding exports and
                                                                                  manufacturing. It was a success for us.
                                                                                  Justus Liedy, Eladiet S.A. Exhibitor 2016

                                                                                               63%
                                                                                        of visitors met with
                                                                                   CONTRACT MANUFACTURING
                                                                                         & PRIVATE LABEL
                                                                                            providers at
                                                                                     Vitafoods Europe 2016*

                 The quality of the companies attending Vitafoods Europe is really good. There are a lot of big companies
                 and many of our target clients come here. We have to be here to promote our business in Europe
                 and inform the industry that Sirio is a professional contract manufacturer and we can develop more
                 professional formulations. Lincoln Li, Sirio Pharma. Exhibitor 2016

2016 Exhibitors included:
Labialfarma Group | Pierre Fabre CDMO | Nutrineo - health food solutions by Uelzena | SternLife GmbH & Co. KG
Atlantic Multipower Germany GmbH und Co | Bariatrix – Europe | Private Label Nutraceuticals | Sodiaal International | Hügli
UAS Laboratories | Aenova Holding GmbH | Microz BV | anona GmbH | Swisse Wellness Pty Ltd | Wolfs – Contact Manufacturing
Cultech Limited | F. Hunzeker + Co AG | Sirio Pharma Co., Ltd | POM Wonderful LLC | Slimpack Laboratoire | and many more...

Past attendees looking to source contract manufacturing and private label suppliers included:
Senior Development Manager, Omega Pharma | Category Manager, Pfizer | Senior Buyer, A.S. Watson Group/Superdrug |
Director of Procurement, Healthspan Ltd | Procurement Manager Wellness, Oriflame | Production Manager, BetterYou |
Local Product Development, Bayer Healthcare | Manager Outsourcing, FrieslandCampina | Director, Vitabiotics |
Product Innovation Director, Herbalife | R&D Manager, P & G | Sourcing Manager, Pukka Herbs | Head of Purchasing, Myprotein |
Global Sourcing, Walgreens Boots Alliance | Director of Nutraceutical Department, Podravka | and many more…

               Maximise your ROI at Vitafoods Europe. Call Daria Smith on +44 (0)20 7017 6482                                 5
*Vitafoods Europe 2016 attendee statistics.
Where the nutraceutical industry - Palexpo, Geneva, Switzerland - vitafoods.eu.com
Services & Equipment
Be amongst a focused audience looking for professional services
and equipment dedicated to the nutraceutical industry.
 What are buyers looking to source?
The top 10 services & equipment visitors look to source are: (based on multiple responses)

Product development                           32.5%   Blending & mixing     17.2%
Packaging                                     31.3%   Extracting            16.5%
Analysis                                      24.9%   Labelling             15.1%
Encapsulating                                 24.3%   Tableting             14.2%
Research                                      22.2%
Consulting                                    20.9%

                       83%
           of visitors were interested in
              services & equipment
                    providers at
             Vitafoods Europe 2016*

    The exhibition seems to grow every
year, which is great. It’s a very important
exhibition for us – Vitafoods Europe is the
    place to find new contacts and
     customers on worldwide basis.
        Daria Nawrocka, Polipack.
               Exhibitor 2016

            This is the first time we have exhibited in the services and equipment area of the event, and we have had
            more visitors and a higher number of relevant enquiries than last year. We wanted to pick a trade show that
was large enough to be worth the investment and also somewhere that is central with a decent variety of
exhibitors and visitors and Vitafoods Europe is the one. Pam Mitchell, ICNE Ltd. Exhibitor 2016

2016 Exhibitors included:
analyze & realize | Bruker Optik GmbH | ICNE Ltd | LGC/Informed-Sport | Central Pharma (Contract Packing) Limited
Di Renzo Regulatory Affairs | NSF International | PET Power - M&HPlastics | FlexPET | Pont Packaging BV | Ekberg Emballage Ab
dicentra | RNI Conseil SAS | NHP Consulting Inc | daacro GmbH & Co | Intertek Scientific & Regulatory Consultancy | Nutraveris
GAP SA | Gelpell AG | BUCHI | IMA S.p.A. | Atlantia Food Clinical Trials | Nutrikeo | and many more...

Past attendees looking to source services and equipment included:
Assistant Brand Manager, LG Healthcare Co Ltd | Production & Development Manager, Legacy Healthcare | Technical Director,
Central Pharma | Project Manager, BioGaia | R&D Director, Infant & Senior Nutrition, Savencia Fromage & Dairy | CEO, Vitalogic |
Packaging Technician, Bayer Consumer Health | R&D Food Supplements, Sigmar-Fareva | Group Managing Director, Hilton Pharma |
Technical Services Director, Vital Health Foods | Product Development Manager, Laboratoires Iprad | Freeze Drying and Business
Development Director, Cham Foods | Quality & Sustainability Manager, Meda Pharma Spa | and many more…

 6                                    Book your stand today. Email daria.smith@informa.com
*Vitafoods Europe 2016 attendee statistics.
Finished Products
Take advantage of the booming health and nutrition market and
meet distributors and retailers that are seeking high quality, innovative
functional food and beverages and dietary supplements.

 What are buyers looking to source?
The top 10 finished products visitors look to source are: (based on multiple responses)

Supplement tablets & capsules                 34.6%   Liquid supplements                       21.5%
Pharma & OTC products                         29.6%   Functional powders                       20.2%
Herbal products & remedies                    27.8%   Energy drinks                            18.9%
Sports nutrition                              26.8%   Protein bars                             18.8%
Omega supplements                             24.7%
Chewable vitamins & supplements               23.4%

                                                                                             This is the 4th year we have
                                                                                         exhibited, and so far the traffic
                                                                                     has been high quality. Our presence is
                                                                                    mostly in the US and Canada but we are
                                                                                  expanding and want to build our business in
                                                                                  Europe and Vitafoods Europe is the place to
                                                                                   go to make contacts and find distributors
                                                                                              – it’s as simple as that.
                                                                                       Ole Sakkestad, Renew Life Canada.
                                                                                                 Exhibitor 2016

                                                                                                 77%
                                                                                            of visitors met with
                                                                                       FINISHED PRODUCT suppliers
                                                                                        at Vitafoods Europe 2016*

 50%
                                              (based on multiple responses)                North America                      15.3%
                                              Europe EU                  80.8%             South East Asia                    13.4%
 of visitors were looking for
                                              Europe non-EU              30.8%             South / Central America            12.2%
 new distribution opportunities               Asia                       22.6%             Australasia & Pacific              8.8%
 and distribute to the following:             Middle East & North Africa 19.9%             South / Central Africa             8.3%

2016 Exhibitors included:
Marnys - Martine Nieto S.A | Nature’s Plus | Kendy Ltd | Anlit Ltd Advanced Nutrition Supplements | Polski Lek SA | Zuccari s.r.l.
Orkla Health A/A | Renew Life Canada | Hankintatukku | Primex | America’s Natural | Go Green | PharmaNutra
Tasly Europe Co. Ltd | U.G.A. Nutraceuticals Srl | Vivatinell | Promalt Nutraceuticals | Purasana | Drasanvi | Essential Nutrition
Natural Wellbeing Ltd UK | Natures Aid | Milsing d.o.o. | SRS Lifesciences Pte. Ltd | SoriaNatural | and many more...

Past attendees looking to source finished products included:
Buyer, Coop | Director, Diet Chef | CEO, Slim 7 | CEO, Nanofood | CEO, Superfood-Shop | Pharmacist, Express Pharma |
Head of Marketing and Sales, Inpharm Co | General Manager, Eurapharma Distribution Spa | Owner, Rawster Foods Distribution |
Sourcing Department, Vitagou International Co, Ltd | Purchaser Food Supplements, Imres B.V | Director, Healthy Exports |
General Manager, Nazzal Drugstore | Manager, Orange Pharmacy | Pharmaceutical Wholesaler, Intercompany Pharma |
Trading Director, Naturotrade Limited | Purchasing Manager, Profound Nutrition | Retailer, Arya Health | and many more…

               Maximise your ROI at Vitafoods Europe. Call Daria Smith on +44 (0)20 7017 6482                                        7
*Vitafoods Europe 2016 attendee statistics.
Call us today!
    By booking now you will be able to secure a better location and maximise
    exposure through the extensive pre-event marketing and PR campaign.

    Stand rates and packages
    Two types of stand package are available for Vitafoods Europe 2017.

      Space only:                                                                           Space and shell scheme:

      €548                  per m   2

                            (minimum 20m2)
      Mandatory fees per stand:
                                                                                            €726                   per m2
                                                                                                                   (minimum 9m2)
                                                                                            Includes walls, carpet fascia,
      Waste disposal fee: €250 Health & Safety Assessment fee: €145                         company logo and lighting.

    Additional stand fees:
    Insurance (mandatory): €350 Registration Package (mandatory): €465 If a stand has more than 1 open
    side the following fees will apply: 2 open sides: €525 3 open sides: €840 | 4 open sides: €1260
    Furniture packages are available upon request.
    Prices are exclusive of Swiss VAT, which are charged at the current rate.

    To book a stand, or for more information, contact: Daria Smith, Portfolio Sales Manager
    T: +44 (0)20 7017 6482 E: daria.smith@informa.com

    Increase you presence and experience                                                                             It is essential for us to have visibility at this
    At Vitafoods Europe you experience far more than just an exhibition.                                             show and being a sponsor allows this. It is
    It’s a global network of influential individuals looking to network, do                                          also good to support and reaffirm our
    business and achieve market dominance. By promoting the event                                                    association with the show. Sponsoring
    we promote you, and with our focused sponsorship campaign, you                                   offers new opportunities for showcasing our products,
    can choose a package to suit you and create brand awareness for                                  for example last year we were sponsors of the 5k run,
    your company.                                                                                    this year it is the Optimal Health Testing Centre. We like
    For more information on the sponsorship opportunities available,                                 to be the first to associate ourselves with new features.
    email daria.smith@informa.com                                                                    Fatiha Hani, Ingredia Nutritional. Sponsor 2016

Informa Exhibitions’ Global Health & Nutrition Network creates and delivers highly specialised information for the health and nutrition marketplace through events, digital
media and publishing to provide business, learning and networking opportunities.

                                                      EVENTS                                                                                       MEDIA
                                                                                                      9-11 May 2017
                                                                                                      Palexpo,
                                                                                                      Geneva, Switzerland
  4-8 October 2016
  Mandalay Bay,                                                                                                                     Vitafoods Insights offers a premium content
                                                                                                                                       portal that brings the best content from
  Las Vegas, USA
                                                                                                                                       Vitafoods events to a global audience.

                                                                                        Vitafoods
                                                                                        Asia                                          Natural Products INSIDER is the leading
                                                                                        5-6 September 2017                                 media resource for marketers,
                                                                                        Sands Expo & Convention Centre,                  manufacturers and formulators of
                                                                                                                                       dietary supplements, functional foods
                                                                                        Marina Bay Sands, Singapore
                                                                                                                                      and beverages, sports nutrition products
                                                                                                                                                and cosmeceuticals.

  18-20 April 2017
  Orlando World Center
  Marriott, Florida, USA
                                                                                                                                      Global Storefronts is the online tool you
                                                                                                                                      need to search for new ingredients and
                                                                                                                                     solutions and to launch new products and
                                                                                                                                      innovations. Make it a part of your daily
                                                                                                                                      workflow as a discovery tool to find new
                                                                                                                                        business contacts and connections.

                                                                   informaglobalhealth.com

                                 @VitafoodsEurope                Vitafoods Europe                       vitafoods.eu.com
†As of August 2016.
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