VGH MONTHLY FOCUS - MAY 2021 - Vagheggi CANADA
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Natural and organic cosmetics are greatly influencing and changing the cosmetics panorama. While “beauty” is still the main term that comes to mind when we think about cosmetic products, an increasing number of consumers expect to find “sustainable”, “environmentally friendly” and “ethical” qualities in the cosmetics they purchase. Natural and organic cosmetics represent these in an authentic way as they are part of their core v alues and commitment not only to human wellbeing, but also to the protection of the env ironment and biodiv ersity. It is now time to switch from conventional to natural cosmetics. VGH MONTHLY FOCUS – MAY 2021
REASON 1: Natural and organic care for your beauty Apart from prov iding natural protection and care to our skin, natural and organic cosmetics also help us keep our well-being in-check. Their representation of nature through natural fragrances and delicate textures makes us feel closer to it and awakens our senses. Indeed, many natural essential oils from plants such as lav ender, rose or mint are used in aromatherapy as they help to activ ate, relax and soothe our bodies. Natural or organic cosmetics are not just beauty products, but a recreation of nature in perfect harmony with our bodies and our world. VGH MONTHLY FOCUS – MAY 2021
REASON 2: A more sustainable and environmentally friendly approach The use of a div erse range of natural and organic raw materials requires that the biodiv ersity of wildlife habitats is protected, and that a sustainable production of v arious plant and flower species is preserv ed. Methods such as organic farming and biodynamic agriculture, which are strongly supported by many NATRUE member companies who obtain their ingredients directly from their own gardens, guarantee more sustainable sourcing and contributes to biodiversity preservation. A principal v alue for natural and organic cosmetics is that they must be in harmony with nature, including the impact of packaging and packaging materials used. Apart from limiting the use of plastics in packaging and using recycled materials, many natural and organic beauty brands are going a step further by developing innovative formats that are contributing to a drastic reduction of packaging in their products. VGH MONTHLY FOCUS – MAY 2021
REASON 3: Much more than just a cosmetic: the ethical and social dimension Natural and organic beauty brands are often small and medium enterprises (SMEs) whose production is mostly carried out at local, regional or national lev el. A more local production can contribute to more sustainable and potentially shorter supply chains, as well as to a more personal, authentic image of the brand. Regarding ingredients sourcing, partnerships between natural and organic beauty brands and local farming communities in dev eloping countries are becoming v ery common. Through ethical sourcing collaborations, we can support the social and economic dev elopment of such communities while ensuring that the sourcing upon the natural resources from certain plants and flowers is done in an ethical and sustainable manner. VGH MONTHLY FOCUS – MAY 2021
BIO+ ORGANIC ANTIAGE LINE WITH NOURISHING AND BRIGHTENING ACTION THE OBJECTIVES OF THIS LINE • Provide immediate moisture and nourishment to the skin. • It even out complexion, sooth and lift • A personalized home care beauty routine thanks to its unique customizables textures for any age. WHO IT IS SUITABLE FOR • A complete approach for both young and mature skins • Unisex products (women – men – children) • Suitable for any skin type OBJECTIVE OF PROFESSIONAL TREATMENT • Immediate brightness • It even out skin tone • Relaxing action on wrinkles and lifting effect • Global action against skin ageing VGH MONTHLY FOCUS – MAY 2021
BIO+ COSMOS ORGANIC CERTIFICATION Cosmos Organic is the set of guidelines for organic cosmetics, recognized on a European and international level. Since 31/12/2016, all new organic cosmetic products must be certified and approved in accordance with the Cosmos standard, and no longer by the individual national bodies. WHAT DOES COSMOS ORGANIC DO? The standard lays down the requisites that must be met for a cosmetic to be classified as organic and natural. The entire production chain is checked in line with the principles of sustainability, respect for biodiversity, responsible use of natural resources and respect for human health and the environment. VEGAN CERTIFICATION Bio+ line cosmetics are made according to standards for vegan cosmetics. Vegan cosmetic certification guarantees compliance with the principles of a vegan lifestyle. Strict checks attest not only to the nonanimal origins of the raw materials but also exclude any traces of the same due to the process used to obtain these ingredient s. VGH MONTHLY FOCUS – MAY 2021
The Cosmos Organic standards apply to all commercialized natural and biological cosmetic products as well as any biological ingredients it contains. To get the certification, the products must comply to extremely stringent criteria, such as: • The origin and transformation of the raw materials • The total components of the products • The manufacturing and storage Superior level • Controlled environmental management HIGHER LEVEL OF CERTIFICATION FOR WHICH 95% OF THE INGREDIENTS • Labelling and communications MUST BE OF NATURAL ORIGIN AND AT LEAST 20% OF THE TOTAL • Inspection, certification, control PRODUCTION MUST BE BIOLOGICAL (10% FOR CLEANSERS AND AQUEOUS LOTIONS). VGH MONTHLY FOCUS – MAY 2021
Cosmetic formulation of the BIO+ line are composed of ‘’vegan’’ ingredients. The certification of a v egan cosmetic guarantees compliance with the principles of v egan life, in particular a rigorous control that confirms not only the non animal origin of the raw materials but also excludes any presence of traces from the harvesting process of said ingredients. VGH MONTHLY FOCUS – MAY 2021
BIO+ FORMULAS The line guarantees maximum efficacy thanks to new-gen formulas. Like all the Vagheggi lines, Bio+ is 100% Made in Italy. Bio+ is not only made using carefully selected certified ingredients, it is also the result of respect for the environment, man and animals, totally embracing the concepts of sustainable development. THE SELECTION OF BIO + INGREDIENTS For raw materials, we have selected local plants to minimize the environmental impact and CO2 emissions directly linked to storage and transport. Alternatively, we find our raw materials in distant countries, in support of fair trade and the sustainable development of local communities while respecting bio diversity. We used organic farming ingredients grown according to Cosmos 834 regulations, whose impact is greatly minimized unlike conventional farming. We have harmonized our formulas to ensure that the active ingredients chosen have all been subjected to skin tolerance and efficacy tests. VGH MONTHLY FOCUS – MAY 2021
BIO+ ACTIVE INGREDIENTS WORMWOOD EXTRACT This extract is obtained is a sustainable manner ev aluating ev ery aspetcs of the production to ensure that the product itself as much as the manufacturing process is compatible with the env ironment. MOLECULAR BIOLIQUÉFACTION Important active ingredient of the BIO+ line where it is TECHNOLOGY® found in almost every product for its exceptional hydrating and toning action on the skin. A patented technology developed by the Department of industrial and material chemistry of the Bologna university! This enzymatic liquefaction allows for the recov ery of 100% of the v egetal bioactive components of the plant in liquid- activ e water base. VGH MONTHLY FOCUS – MAY 2021
BIO+ ACTIVE INGREDIENTS OLIVE OIL Rich in fatty acids and v itamin E, this oil is obtained from cold pressing, it has nourishing and antioxidant properties that help prevent skin aging. RED BILBERRY OIL The cold extraction of its seeds produces an oil rich in omega 3-6 and 9, excellent nutriments for the skin, thanks to their water retention capacity, it supplies the skin with optimal hydration. The high percentage of tocopherols, tocotrienols, carotenoides and phospholipids giv es it high antioxidant properties. Strengthens the cutaneous barrier and favors repair, regeneration and toning of the skin. SAFFLOWER OIL This oil, obtained from cold pressing, is highly hydrating and is specially adapted for sensitiv e skins. It has restructuring, nourishing and emollient properties. It also helps preserve skin elasticity and softness. VGH MONTHLY FOCUS – MAY 2021
BIO+ ACTIVE INGREDIENTS LINSEED OIL PATENTED ACTIVE INGREDIENT Certified Cosmos Organic, the oil is obtained by a controlled hydrolysis extraction process from its seeds that have a v ery high concentration in bioactiv e oligosaccharides that stimulate the production of collagen and hyaluronic acid for a restructuring, anti- aging and anti wrinkles action that restores a youthful appearance to the skin. VGH MONTHLY FOCUS – MAY 2021
BIO+ CLINICAL TEST AGE CARE ACTION : LINSEED EXTRACT EPIDERMIS DERMIS THI CKNESS +43% FI BROBLASTS PROLI FERATION +34% FI BROBLASTS MIGRATION +18% I NVOLUCRIN DIFFERENTI ATI ON +69% TYPE 1 COLLAGEN +56% / TYPE 3 +63% FI LAGRIN +39 LUMICAN +257% GAG +130% TYPE 4 COLLAGEN +90% HYALURONI DASE – 32% HEPARI NASE – 69% Clinical tests have demonstrated an increase of 13.8% of the density and elasticity of the skin after 28 days of use. VGH MONTHLY FOCUS – MAY 2021
BIO+ ACTIVE INGREDIENTS SHEA BUTTER SUSTAINING FAIR TRADE The biological shea butter, from the fair trade, has nourishing and hydrating properties that renders it essential in skin care treatments. It is an excellent antioxidant thanks to its content in vitamins A, D, E and F. VGH MONTHLY FOCUS – MAY 2021
BIO+ ACTIVE INGREDIENTS POMELO EXTRACT This Cosmos certified biological citrus fruit, from fair trade, is rich in alphahydroxy acids such as; citric, malic and tartaric that stimulate the cellular metabolism and minimizes skin imperfections with its lifting and rev italizing action on the skin. This extract is also rich in v itamins, especially in v itamin C, in minerals and many flav onoides. It is a natural antioxidant and UVA protector for the skin. Illuminates the complexion and gives it an even tone. VGH MONTHLY FOCUS – MAY 2021
BIO+ ACTIVE INGREDIENTS Distilled Raspberry Water This fruit ids rich in minerals and v itamins a, c, e, k, j as well as group b v itamins, lutein and alpha and beta carotenes. • Rev italize • Energize • Refresh Distilled Orange Flower Water The biological water is Rich in v itamins and minerals. distilled immediately prior Properties: to being inserted in the • Lenitiv e formula. On top of its • Toning • Hydrating hydrating action, it brings • Regenerating a note of freshness to the • Rev italizing products of the BIO+ line. VGH MONTHLY FOCUS – MAY 2021
BIO+ ACTIVE INGREDIENTS Exfoliating Powder From The Lytchee And Red Bilberry 100% from biodegradables and renewable sources • Extremely compatible with the skin • Natural exfoliation • Oxygenate, lift and soften the skin VGH MONTHLY FOCUS – MAY 2021
BIO+ ACTIVE INGREDIENTS Sodium Hyaluronate Precious molecule of the hyaluronic acid that maintains proper water level of the skin • Hydrating • Anti-aging Vitamin E • Exceptional antioxidant • Neutralizes free radicals • Improves hydration at the corneous level of the epidermis Herythritol • Natural sugar source (melon, honey, grape) • Optimal hydration for the skin VGH MONTHLY FOCUS – MAY 2021
Pink Clay Comes from the decomposition of sedimentary rocks, water and prevailing climate of its origin. It is composed of tiny particles of silica and other micro-elements such as titanium, iron and copper. It has mineralizing and lenitive properties. Exceptional for sensitive, delicate skins. FROM SUSTAINABLE FAIR TRADE VGH MONTHLY FOCUS – MAY 2021
BIO+ PACKAGING The packaging aims t o meet consumer requests in terms of aesthet ics and at the same time respects the Vagheggi Bio philosophy: - the paper used is innovative, eco-friendly Shiro Alga carta. Recycled and biodegradable, t his paper has earned FSC cert ificat ion thanks to production using t he algae that infest the Venetian lagoon. - neither paint nor glue is used, and the user information leaflet/label has been eliminated, which means the packaging itself can be written on and act as an illustrative info sheet . - the jar and dropper are made from ultralight glass, with low environmental impact and easy to recycle, while the tubes in plant -based PE, the bioplastic produced by fermenting nongenetically modified sugar cane grown in Brazil allow for considerably lower emissions of CO2 into the atmosphere and are certified with the “I’m green” logo. VGH MONTHLY FOCUS – MAY 2021
*Proof of the biological agriculture origin of the biological ingredients. Other ingredients are agro- transformed. Ingredients must be higher than 95% certified Cosmos organic. Hypoallergenic product Biological VEGAN ingredients (non certification minimally transformed) must be higher than 20%. Indication of the shelf life of the raw Water is not considered a Cosmos materials once the biological ingredient. Organic product is opened certification Sustainable management certification VGH MONTHLY FOCUS – MAY 2021
BIO+ PACKAGING: CONTAINERS Considerable reduction of CO2 emissions. Minimal environnemental impact Vegetal base bioplastic trom the sugar cane Recyclable Certification Ultra light glass ECO GREEN Ultra light glass VGH MONTHLY FOCUS – MAY 2021
Bio + is a line of great added v alue which stands out for its consistency and functionality. A versatile line (moisturize, nourish, standardize, soothe, smooth) for beauty and age care for all skin types. VGH MONTHLY FOCUS – MAY 2021
BIO+ Professional Treatment BIO+ PROTOCOL A unique sensory experience, where texture has been designed to evoke maximum well being, to provide immediate moisture and nourishment to the skin. A special massage made with a special brushes in 2 steps (dry fast brushes and wet slow massage) to reactivate and tone up the skin. It guarantees an immediate brightness and a global action against skin ageing. SPECIFIC AGE CARE TREATMENT IDEAL FOR WHO’S ARE LOOKING FOR A BIO APPROACH VGH MONTHLY FOCUS – MAY 2021
BIO+: Professional Products Facial Toning Face Scrub Face Massage Balance Antioxidant Face Nourishing Redensifying Cleanser 150 ml 30 ml Face Mask Essence Face Essence Face Essence 150 ml Nourishing 100% composed 150 ml 30 ml 30 ml 30 ml Delicate and emulsion, ideal of natural oils, Nourishing, Lifts and The most The unique soft cream to to exfoliate all rich in omega 3. soothing regenerates the complete actives of this clean the skin skin types even Its texture mask that skin leaving it solution for the essence make it and remove the most facilitates regenerates oxygenated, well-being of an elixir that face and eye delicate. professional the skin with radiant, extremely hydrates the make-up. Leaves the skin massage optimal homogenous. The dehydrat ed, skin for a Ultimate oxygenated movements . hydrating pores appear reactive skins. redensifying, freshness for a and radiant. properties. minimized and the lifting and soothing, toning It evens out skin has a mat relaxing action. cleansing. skin tone and aspect. renders the skin radiant. VGH MONTHLY FOCUS – MAY 2021
BIO+: Facial Toning Cleanser Lindseed oil, emollient, protective and antioxidant properties. Shea butter, emollient, hydrating, Hydrating Raspberry complex, it nourishing. revitalize, energize and refresh the Contains vitamin A, E and D. skin Protective film on the skin. Delicate and soft cream to clean the skin and remove face and eye make-up. Ultimate freshness for a soothing, toning cleansing. VGH MONTHLY FOCUS – MAY 2021
BIO+: Face Scrub Biological Distilled Orange Flower Water, toning, lenitive, regenerating, hydrating, refreshing and revitalizing. Lindseed oil, emollient, protective Particularly indicated for sensitive skins. and antioxidant properties. Exfoliating Powder from Lychee and Red Bilberry, ideal to exfoliate the skin Wormwood Extract, hydrating, evenly and uniformly. toning. Nourishing emulsion, ideal to exfoliate all skin types even the most delicate. Leaves the skin oxygenated and radiant. VGH MONTHLY FOCUS – MAY 2021
BIO+: Face Massage Safflower oil, highly hydrating, perfect Lindseed oil, emollient, protective for sensitive skins. Restructuring, and antioxidant properties. nourishing action. Preserve skin elasticity. 100% composed of natural oils, rich in omega 3. Its texture facilitates professional massage movements. VGH MONTHLY FOCUS – MAY 2021
BIO+: Balance Face Mask Pink clay, 100% natural algae, Shea butter, emollient, hydrating, Mineralizing and lenitive properties. nourishing. Contains vitamin A, E and D. Protective film on the skin. Red bilberry oil, rich in omega 3-6- Wormwood Extract, hydrating, 9, reinforces cutaneous barrier, toning. favors the repair, regeneration and toning of the skin. Nourishing, soothing mask that regenerates the skin with optimal hydrating properties. It evens out skin tone and renders the skin radiant. VGH MONTHLY FOCUS – MAY 2021
BIO+: Antioxidant Face Essence Biological Distilled Orange Flower Pomelo extract, stimulates cell Water, toning, lenitive, regenerating, renewal, minimize skin imperfections hydrating, refreshing and revitalizing. with its brightening, hydrating , Particularly indicated for sensitive skins. revitalizing and antioxidant properties. Sodium Hyaluronate, highly Wormwood Extract, hydrating, hydrating, anti-aging, leaves the toning. skin radiant and soft. Lifts and regenerates the skin leaving it oxygenated, radiant, homogenous. The pores appear minimized and the skin has a mat aspect. VGH MONTHLY FOCUS – MAY 2021
BIO+: Nourishing Face Essence Olive oil, nourishing, antioxidant properties that prevent the effects of skin aging. Safflower oil, highly hydrating, perfect for sensitive skins. Restructuring, Lindseed oil, emollient, protective nourishing action. Preserve skin and antioxidant properties. elasticity. The most complete solution for the well-being of extremely dehydrated, reactive skins. These oils are exclusively obtained from cold pressing to guarantee the best quality according to the cosmos standards. VGH MONTHLY FOCUS – MAY 2021
BiO+: Redensifying Face Essence Biological Distilled Orange Flower Patented Linseed Extract, stimulates Water, toning, lenitive, regenerating, the production of collagen and hydrating, refreshing and revitalizing. hyaluronic acid for a restructuring, Particularly indicated for sensitive skins. anti-aging and anti-wrinkles action. Sodium Hyaluronate, highly Wormwood Extract, hydrating, hydrating, anti-aging, leaves the toning. skin radiant and soft. The unique actives of this essence make it an elixir that hydrates the skin for a redensifying, lifting and relaxing action. VGH MONTHLY FOCUS – MAY 2021
VIDEO
BIO+: Home Care Beauty Routine Facial Toning Face Scrub Balance Antioxidant Face Nourishing Redensifying 24h Moisturizing Cleanser 150 ml Face Mask Essence Face Essence Face Essence Face Cream 150 ml Nourishing 150 ml 30 ml 30 ml 30 ml 50 ml Delicate and emulsion, ideal Nourishing, Lifts and The most The unique Day and night soft cream to to exfoliate all soothing regenerates the complete actives of this cream that clean the skin skin types even mask that skin leaving it solution for the essence make it hydrates and and remove the most regenerates oxygenated, well-being of an elixir that protects the all face and eye delicate. the skin with radiant, extremely hydrates the day long. Ideal make-up. Leaves the skin optimal homogenous. The dehydrated, skin for a for t he ent ire Ultimate oxygenated hydrating pores appear reactive skins. redensifying, family. Suitable freshness for a and radiant. properties. minimized and the lifting and for all skin types soothing, toning It evens out skin has a mat relaxing action. even sensitive cleansing. skin tone and aspect. ones. renders the skin radiant. VGH MONTHLY FOCUS – MAY 2021
BIO+: Facial Toning Cleanser Lindseed oil, emollient, protective and antioxidant properties. Shea butter, emollient, hydrating, Hydrating Raspberry complex, it nourishing. revitalize, energize and refresh the Contains vitamin A, E and D. skin Protective film on the skin. Delicate and soft cream to clean the skin and remove face and eye make-up. Ultimate freshness for a soothing, toning cleansing. Usage: massage gently, then rinse off with water. VGH MONTHLY FOCUS – MAY 2021
BIO+: Face Scrub Biological Distilled Orange Flower Water, toning, lenitive, regenerating, hydrating, refreshing and revitalizing. Lindseed oil, emollient, protective Particularly indicated for sensitive skins. and antioxidant properties. Exfoliating Powder from Lychee and Red Bilberry, ideal to exfoliate the skin Wormwood Extract, hydrating, evenly and uniformly. toning. Nourishing emulsion, ideal to exfoliate all skin types even the most delicat e. Leaves t he skin oxygenat ed and radiant . Usage: massage with fingertips, especially on the T-zone, then gently rinse off with water. Use twice a week. VGH MONTHLY FOCUS – MAY 2021
BIO+: Balance Face Mask Shea butter, emollient, hydrating, nourishing. Contains vitamin A, E and D. Pink clay, 100% natural algae, Protective film on the skin. Mineralizing and lenitive properties. Red bilberry oil, rich in omega 3-6- 9, reinforces cutaneous barrier, favors the repair, regeneration and toning of the skin. Wormwood Extract, hydrating, toning. Nourishing, soothing mask that regenerates the skin with optimal hydrating properties. It evens out skin tone and renders th e skin radiant. A mask for periods of tiredness or stress, or whenever the skin needs brightening and unifying. Usage: leave on for 20 minutes then rinse off with water. VGH MONTHLY FOCUS – MAY 2021
BIO+: Antioxidant Face Essence Biological Distilled Orange Flower Pomelo extract, stimulates cell Water, toning, lenitive, regenerating, renewal, minimize skin imperfections hydrating, refreshing and revitalizing. with its brightening, hydrating , Particularly indicated for sensitive skins. revitalizing and antioxidant properties. Sodium Hyaluronate, highly Wormwood Extract, hydrating, hydrating, anti-aging, leaves the toning. skin radiant and soft. Lifts and regenerates the skin leaving it oxygenated, radiant, homogenous. The pores appear minimized and the skin has a mat aspect. Usage: apply to face, neck and décolleté before BIO+ 24H Face Cream. VGH MONTHLY FOCUS – MAY 2021
BIO+: Nourishing Face Essence Olive oil, nourishing, antioxidant properties that prevent the effects of skin aging. Safflower oil, highly hydrating, perfect for sensitive skins. Restructuring, Lindseed oil, emollient, protective nourishing action. Preserve skin and antioxidant properties. elasticity. The most complete solution for the well-being of extremely dehydrated, reactive skins. These oils are exclusively obtained from cold pressing to guarantee the best quality according to the cosmos standards. Usage: apply to face, neck and décolleté before BIO+ 24H Face Cream. VGH MONTHLY FOCUS – MAY 2021
BIO+: Redensifying Face Essence Biological Distilled Orange Flower Patented Linseed Extract, stimulates Water, toning, lenitive, regenerating, the production of collagen and hydrating, refreshing and revitalizing. hyaluronic acid for a restructuring, Particularly indicated for sensitive skins. anti-aging and anti-wrinkles action. Sodium Hyaluronate, highly Wormwood Extract, hydrating, hydrating, anti-aging, leaves the toning. skin radiant and soft. The unique actives of this essence make it an elixir that hydrates t he skin for a redensifying, lifting and relaxing action. Usage: apply to face, neck and décolleté before BIO+ 24H Face Cream. VGH MONTHLY FOCUS – MAY 2021
BIO+: 24H Moisturizing Face Cream Shea butter, emollient, hydrating, nourishing. Contains vitamin A, E and D. Protective film on the skin. Olive oil, nourishing, antioxidant properties that prevent the effects of skin aging. Hydrating Raspberry complex, it revitalize, energize and refresh the skin Wormwood Extract, hydrating, toning. Day and night cream that hydrates and protects the all day long. Ideal for the entire family. Suitable for all skin types ev en sensitive ones. Perfect for customization with the essences from the BIO+ line. Usage: after applying the essence chosen, massage the product on face, neck and décolleté until absorbed. VGH MONTHLY FOCUS – MAY 2021
BIO+: Recyclable Tin Boxes Special container without phtalates emissions or BPA. Reusable for foods, small objects or plant and seedlings. Always in line with the Vagheggi ‘’green’’ philosophy. VGH MONTHLY FOCUS – MAY 2021
BIO+: Gift Box VGH MONTHLY FOCUS – MAY 2021
THANK YOU VGH MONTHLY FOCUS – MAY 2021
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