TOUR FORCE DE 2019 REVIEW

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TOUR FORCE DE 2019 REVIEW
TOUR
DE
FORCE
2019 REVIEW

INEOS eyes long-term vision
and gears up for the future

 Team INEOS leads the pack
TOUR FORCE DE 2019 REVIEW
STRATEGY

                                                                                                                            in Europe, including the region’s

                                                                                                        Image: David East
                                                                                                                            first cracker for over two decades,
                                                                                                                            marking its biggest-ever capital
                                                                                                                            expenditure on a single project.
                                                                                                                               “This is exactly the sort
                                                                                                                            of investment the European
                                                                                                                            petrochemical industry desperately
                                                                                                                            needs. It simply cannot continue
                                                                                                                            to run on 50-year-old assets,” says
                                                                                                                            Crotty. “Industries that don’t renew
                                                                                                                            themselves eventually wither.”
                                                                                                                               “We believe what we’re building
                                                                                                                            in Antwerp will be the most
                                                                                                                            competitive cracker complex in the
                                                                                                                            world and as good as anything in
                                                                                                                            the US or the Middle East. This is

HISTORY
                                                                                                                            essential for the future of European
                                                                                                                            petrochemicals.”
                                                                                                                               A further £1bn is also being spent
                                                                                                                            in the UK to revitalise core assets,
                                                                                                                            he adds. Half the budget has been
                                                                                                                            set aside to upgrade the Forties

IN THE MAKING
                                                                                                                            Pipeline System to extend its life.
                                                                                                                            Another £350m has been allocated
                                                                                                                            for a state-of-the-art steam and
                                                                                                                            power plant in Grangemouth, with
                                                                                                                            the remainder heading to Hull to
                                                                                                                            fund a 300,000 tonne/year vinyl
                                                                                                                            acetate monomer facility.
After 20 years establishing itself as one of the world’s                                                                       “We’ve some important assets in
                                                                                                                            the UK and these are well worth
leading chemical companies, INEOS continues to grow                                                                         nurturing too. This investment will
                                                                                                                            breathe new life into them,” he notes.
                                                                                                                            “We’ve never been a company that

T
       he rapid growth of INEOS         Sites such as         change for us.”                                               looks over our shoulders or at our
       these past few decades has       Grangemouth are           That is not to say the company                            competitors. We do what we think is
                                        seeing investment
       been characterised by shrewd                           is not making strategic purchases                             right for our business.”
investments and great timing.                                 where appropriate, he says. Indeed,                              In June, INEOS reached another
   Whether acquiring businesses                               it recently expanded its portfolio                            major milestone by unveiling a $2bn
or transforming ageing plants into                            with the addition of Ashland’s                                plan to make its first foray into the
market-leading assets, this winning                           composites business, Flint Hills’                             Middle East with the construction of
formula has helped create one of                              chemical intermediates segment,                               three world-scale plants.
the world’s leading manufacturers.                            as well as the titanium dioxide                                  However, it is not just in
   INEOS is now embarking on                                  business from Tronox. INEOS                                   petrochemicals where INEOS is
another exciting period in the                                Styrolution has also bought two                               breaking new ground.
company’s history, says Director of                           polystyrene plants in China.                                     Recent years have seen it add a
Corporate Affairs, Tom Crotty.                                    “Moving forward, we will still be                         clothing brand, improve fitness in
   “All the success we’ve had to date                         making acquisitions where it makes                            schools, start a business to build a
has been through acquisitions and                             sense but we’ll be looking more at                            4x4 off-road vehicle and launch a bid
now we’re moving into a phase           “We’ve never been     new builds too. Our scale is such that                        to win the elusive America’s Cup.
where we’re growing through               a company that      we could arguably rest on our laurels                            More recently, it has bought
investment,” he says.                     looks over our      but that’s just not our style – we want                       French football club OGC Nice, won
   “The ability to make sensible        shoulders or at our   to invest and grow,” he says.                                 the Tour de France as Team INEOS
acquisitions, particularly in            competitors. We          “We think this is now a critical                          and supported running legend Eliud
petrochemicals, has become                                    point for the industry, particularly                          Kipchoge as he attempts to run a
extremely limited over the last few      do what we think     in Europe, because the asset base                             marathon in under two hours.
years because we’ve been at top           is right for our    is aging and unless we address                                   Whatever the challenge, it all
of cycle and therefore, we believe           business”        that, we’ll have trouble in the next                          comes down to teamwork, grit
asset values are priced too high.                             10 years. We want to stay ahead                               and single-mindedness – and
For INEOS, it now makes far more                              by investing in the best available                            everyone involved shares the same
sense to build our own assets rather    Tom Crotty,           technology.”                                                  resolute determination to succeed,
than to buy them. Why would you         Director of               INEOS’s response was to                                   notes Crotty. For INEOS, he says,
pay more for a used car rather than     Corporate Affairs,    announce a €2.7bn commitment to                               absolutely nothing is impossible.
for a new one? This is a huge step      INEOS                 build a new petrochemical complex                                                     By Andy Brice

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TOUR FORCE DE 2019 REVIEW
CIRCULAR ECONOMY

Too good to go to waste
Concerns about                            with a positive solution.”                                     too. The business has successfully
                                             INEOS has built on this                                     produced virgin PS from
sustainability and the                    experience, he says, and is now                                depolymerised styrene monomer
environment have put                      also a supporter of industry-wide
                                          initiatives such as Plastics 2030 –
                                                                                                         in the laboratory – a first for the
                                                                                                         industry. Hailed as a potential
plastic in the spotlight                  which looks to recycle or reuse 60%                            game changer, this paves the way
                                          of plastics packaging by the end                               for commercial production within
                                          of the next decade, and Operation                              the next 18-24 months, adds CEO

T
       he positive effect plastic         Clean Sweep that aims to prevent          “There’s really no   Kevin McQuade.
       has on our everyday lives is       plastic pellets, flakes and powders        reason why we          It also recently announced
       undeniable yet it has been         escaping into our waterways.                should landfill    a collaboration with waste
hitting the headlines for all the wrong      It has pledged to meet its own                              management company Indaver
                                                                                    plastics or throw
reasons over the past few years.          ambitious targets by 2025 too.                                 that will capitalise on the Belgium
   As one of the world’s leading          INEOS has already ensured all of            them away so       firm’s Plastics2Chemicals
plastics producers, INEOS is              its plastics are recyclable. It also      they end up in the   programme. This aims to find
committed to changing this                wants to include at least 325,000          ocean. Plastics     a safe and sustainable recycling
perception. Whatever its form and         tonnes/year of recycled material in                            process for post-consumer plastics
                                                                                      are a valuable
function, whether pellet, pipe or         its products, to use 30% recycled                              and includes the development of a
packaging, it has pledged to lead the     content in its polystyrene (PS) used          resource”        15,000 tonne/year demo plant in
industry in addressing this challenge.    for packaging in Europe, and at least                          Antwerp by early 2021.
   INEOS Olefins & Polymers,              50% for polyolefin-based packaging.       Kevin McQuade,          Another partnership with
INOVYN and INEOS Styrolution              It also believes it can help deliver      CEO, INEOS           Canada-based clean technology
may deal with markedly different          900,000 tonnes/year of recycled PVC       Styrolution          company GreenMantra will
products, customers and                   through the VinylPlus scheme.                                  harness proprietary catalytic
technologies, but they are all               “The need to develop a circular                             depolymerisation technology
equally committed to finding more         economy is well recognised and                                 to convert waste PS into a low
sustainable solutions.                    making headlines around the                                    molecular weight PS and recycled
   A prolonged campaign to ban            world. At the heart of this drive is                           styrene monomer that will feed into
polyvinyl chloride (PVC) by               the principle of conservation and                              Styrolution’s production process.
Greenpeace in the 1990s means             efficient use of raw materials. This                              McQuade says it is also working
INEOS is certainly no stranger            principle goes to the heart of all that                        closely with US-based Agilyx on
to dealing with mounting                  we try to do in the business," adds                            a commercial scale PS recycling
environmental pressure, notes             Rob Ingram, CEO of INEOS O&P.                                  plant in Europe, as part of a joint
Chris Tane, CEO of INOVYN.                   Over the past year, INEOS has                               industry initiative – Styrenics
   At the time, the industry              formed several key partnerships                                Circular Solutions. This will
responded with the launch of              with waste recovery and treatment                              process up to 50 tonnes/day of
the Vinyl 2010 initiative to help         companies. Its efforts in mechanical                           post-consumer PS feedstock.
improve PVC’s environmental               recycling are also paying dividends,                              “Most people used to look at
footprint. INOVYN is now a                while the ultimate goal of chemical                            recycled materials as an inferior
leading proponent of its successor,       recycling and depolymerisation is                              and cheaper alternative to virgin
VinylPlus. The industry in Europe         also now within reach.                                         material but now they’re seeing
has since recycled some 4m tonnes            Ingram says the O&P business                                them as an integral part of the
of PVC, with 750,000 tonnes               is planning to launch a range of                               solution,” he says. There’s really
expected this year alone.                 polyolefins by the end of the year                             no reason why we should landfill
   “Back then, the idea of recycling      that are 50% recycled content and                              plastics or throw them away so
plastics was a big novelty and was        50% virgin polymer. Advanced                                   they end up in the ocean. Plastics
certainly ground breaking,” says          testing with customers has so far         Showing the          are a valuable resource.”
Tane. “This was a new challenge that      met with a positive response.             value of plastic     By Andy Brice
                                                                                    waste will stop it
we needed to respond to. Instead of          Styrolution has achieved some          heading into the
simply being defensive we came up         significant milestones this year          oceans or landfill

                                                                                                                                       3
TOUR FORCE DE 2019 REVIEW
Information graphic: Gareth JJ Burgess

4
                                             INVESTMENT & GROWTH
TOUR FORCE DE 2019 REVIEW
THE RIGHT
CHEMISTRY
INEOS goes from strength to strength

A
        fter 20 years of investment and       world scale facilities and rejuvenating
        innovation, INEOS has not only        existing assets.
        become a major manufacturer of           It has made bold moves beyond its
chemicals and oil products, but a company     conventional markets in recent years,
committed to the circular economy, tackling   breaking into the automotive sector, leading
plastic waste, applying best practice and     major sports teams and encouraging young
ensuring the well-being and potential of      talent to fulfil their potential.
future generations.                              INEOS’s conviction, commitment and
  Through new technologies,                           strong team ethic has proven a
processes and partnerships, INEOS                          winning formula and remains
has grown exponentially, acquiring                             the cornerstone of its strategy
unloved businesses, building                                     moving forward.

                                                                                          5
TOUR FORCE DE 2019 REVIEW
CHEMICALS

                   Back to
                  The future
     INEOS is undertaking a massive expansion
programme in Europe, driven primarily by the need for                                                   The Antwerp site in Belgium has
  a dependable and sustainable supply of feedstock                                                      been chosen for the new cracker

A
        ntwerp is where it all began                          The price of acquisition, he says, has   Ingram says INEOS can capture
        for INEOS. Chairman Sir                               become quite expensive now, at 9 or      efficiencies and significantly reduce
        Jim Ratcliffe originally co-                          10 times EBITDA compared to 4 or         associated carbon dioxide (CO2)
founded INEOS when he bought                                  5 times EBITDA before.                   emissions for both ethylene and
INSPEC’s Belgian site in 1998. Fast                              Consequently, INEOS has               propylene compared to existing
forward 20 years and INEOS has                                decided to use its access to             benchmark levels.
returned to its roots with a €2.7bn                           competitive US shale-derived gas            “This is about not just being
investment at Lillo within the Port                           to build capacity and transform          economically sustainable but
of Antwerp – its largest ever – to         “We want to a      a stagnant European industry.            also about taking a step towards
build a propane dehydrogenation          see a renewal [of    “We want to a see a renewal [of          enhancing the sustainability profile
(PDH) unit plus an ethane gas            assets] in Europe”   assets] in Europe, which has lost        of these essential building blocks
cracker, dubbed Project One.                                  ground against the rest of the           that are used throughout the
   INEOS looked at several sites                              world in terms of petrochemical          European petrochemical industry,”
across Europe – both new and             John McNally,        manufacturing,” McNally says.            he says. He believes that Europe’s
existing – but Antwerp tipped the        CEO of Project One      Ingram believes the new               reliance on old assets to meet
scales, says Rob Ingram, CEO of                               cracker will redefine its leading        demand for the next 40-50 years
INEOS Olefins & Polymers. “We                                 competitive position in Europe “by       will be “a challenge”.
have a number of assets in the                                some margin”.                               As well as at Antwerp, INEOS
port area and the critical mass                                  “Replicating US Gulf Coast            is also investing in other sites to
to develop a major project. We                                economics in Europe gives us a           boost its operational efficiency
also have direct pipeline access to                           very strong position to capitalise       and flexibility. In Cologne,
a large number of ethylene and                                our feedstock cost advantage for         Germany, projects are underway to
propylene consuming units.”                                   the long term,” he says.                 modernise the cracker and add a
   John McNally, CEO of Project                                  Most of the output from the           new power generation plant.
One, adds that the decision also                              cracker, which will have an ethylene        The Cologne crackers are
reflects the company’s long-                                  capacity of 1.5m tonnes/year,            naphtha-based but can take small
standing relationships with both                              will be used captively in INEOS’s        amounts of butane. INEOS is
the port as well as local, regional                           derivatives production, although         modifying these crackers and adding
and national governments. The                                 Ingram says it may make sense to         infrastructure for handling butane
project is in the early phase and                             sell some of the ethylene in other       so it can significantly increase the
INEOS is currently performing                                 regions to keep its system balanced.     volume of gas the cracker can take,
front end engineering design work                                INEOS is structurally and             which Ingram notes will improve the
and applying for permits.                  “Replicating       significantly short of both              competitiveness of the plant along
   Current plans are for the PDH           US Gulf Coast      ethylene and propylene to feed           with providing some flexibility and
unit, which will use McDermott’s           economics in       its downstream production.               security around feedstock supply.
Lummus Catofin technology and             Europe gives us     According to Ingram, INEOS               The work is due to finish in 2020.
produce 750,000 tonnes/year of             a very strong      buys between 1.5m-2m tonnes/                A project to expand the cracker in
polymer-grade propylene, to go on           position to       year of ethylene and more than           Grangemouth, Scotland (see box),
stream in 2023 and for the cracker         capitalise our     1m tonnes/year of propylene. The         by 100,000 tonnes/year is underway,
to follow in 2024, although McNally       feedstock cost      new capacity will plug the gap and       but for the time being, Project One
says start-up dates are “fluid”.                              make INEOS more balanced on              has replaced plans to further expand
   “Project One is our first big foray
                                         advantage for the    propylene although the company           output at Rafnes, Norway.
into major capital investment,” says        long term”        will remain a buyer of ethylene.            Ingram says that the availability
McNally, explaining that INEOS has                               The sustainability profile of the     of competitive ethylene and
had a change in mindset from its         Rob Ingram,          new assets is also a key factor for      propylene from Project One
previous strategy of buying unloved      CEO of INEOS         INEOS. By integrating the two            will definitely support potential
assets and turning them around.          Olefins & Polymers   units and using modern technology,       projects for polyethylene (PE) and

   6
TOUR FORCE DE 2019 REVIEW
FULL STEAM AHEAD AT GRANGEMOUTH
                                          As part of a £1bn package of              cracker’s efficiency and expand
                                          investment in the UK, INEOS is            capacity to meet growing demand.
                                          spending £350m on a new steam             Construction is underway and the
                                          and power plant at Grangemouth,           furnace is due to be commissioned
                                          continuing its renaissance of the site    towards the end of 2020.
                                          and underpinning its growth plans for        The extra ethylene will be
                                          the future of manufacturing in the UK.    used downstream in a variety of
                                             “The new energy plant will deliver     derivatives such as ethanol, ethyl
                                          improvements in reliability and           acetate, ethylene dichloride (a
                                          environmental performance and             precursor to polyvinyl chloride) and
                                          increase efficiency,” says Tobias         polyethylene, which are used in a
                                          Hannemann, CEO INEOS Olefins              variety of applications in the pharma,
                                          & Polymers UK. “It will provide           construction, automotive and food
                                          security of energy supply to the          packaging sectors.
polypropylene (PP); the company           Grangemouth site for many decades,           “It is a new and exciting time for
produces PE and PP at Lillo,              replacing an existing power plant         Grangemouth and the investments
Antwerp and PP at Geel in Belgium.        that has been operating for more          demonstrate a strong vote of
   A seventh alkoxylate unit              than 40 years and is nearing the end      confidence in the site,” Hannemann
is almost certain to be built in          of its economic life.”                    says. “INEOS is working on a
Antwerp too, says Graham Beesley,            The main purpose of the new plant,     number of other projects at the site.
CEO INEOS Oxide. “We are the              says Hannemann, is to serve INEOS         These are focused on improving
biggest producer of alkoxylates in        O&P UK, the Forties Pipeline System       our efficiencies and consumption
Europe and we continue to look            (FPS) and Petroineos (the INEOS/          of energy, ultimately improving our
at areas where we can grow and            Petrochina joint venture) businesses      access to markets and serving our
debottleneck,” he says.                   with a reliable and continuous            customers’ needs as well as making
   INEOS Oxide has also this year         supply of steam and power. It will        our business stronger and more
completed a 30% debottlenecking           furthermore allow third parties to        robust for the future.” He anticipates
of ethylidene norbornene (ENB)            settle at Grangemouth and invest          that INEOS will make further
capacity at Antwerp and Beesley           in new businesses that will benefit       announcements on these projects in
says it is now planning a second          from the secure supply of steam,          the near future.
ENB plant somewhere either in the         along with the site’s industrial             One of the largest industrial sites
Middle East or Northeast Asia.            infrastructure.                           in the UK, Grangemouth represents
   Another major INEOS Oxide                 The facility, which is due on stream   about 4% of Scottish GDP and houses
project is the proposed 300,000           in 2022, will benefit from improved       the country’s one and only refinery
tonne/year vinyl acetate monomer          boiler fuel efficiency and heat           that provides fuel and energy across
(VAM) plant at Saltend in Hull,           recovery within the power station. It     Scotland. The complex, which has
UK. The £150m investment is               will also significantly cut SOx, NOx      been revitalised by the use of shale-
part of INEOS’s £1bn spending             and CO2 emissions.                        gas shipped across the Atlantic from
programme in its UK assets.                  INEOS is also investing £60m           the US, supports more than 3,000
   “We think the economics of this        in a tenth ethylene furnace at            jobs on site as well as more than
plant are very favourable,” says          Grangemouth to improve the                15,000 indirect jobs.
Beesley, noting that the plant can
take advantage of ethylene from
Grangemouth and import acetic          groundwork has started and the                       primarily by Asia.
acid feedstock from anywhere in        official groundbreaking ceremony is                     As well as providing a key
the world, which can be stored in      scheduled to take place on 1 October.                feedstock for INEOS, Casier notes
new tanks being built at Hull.            “Phenol is a key market for us.                   the project is also important in that
   Detailed engineering work is        We produce phenol but are a very                     it reinforces the chemical cluster
underway on the unit, which will       large consumer of cumene. This                       in Germany’s northern Ruhr area,
be based on fixed bed technology       plant will give us more security                     comprising Gelsenkirchen, Marl
rather than the fluidised bed          of supply and create savings,” says                  and Gladbeck.
process used by the previous plant.    INEOS Phenol CEO Hans Casier.                           INEOS has taken some bold
   Security of feedstock supply is        He adds that INEOS Phenol’s                       decisions in its 20-year history,
once again a factor behind another     customers are developing                             which have paved the path of its
INEOS project, this time for cumene,   applications in several areas, such                  unrivalled growth to date. The
a raw material to produce phenol.      as polycarbonate in lightweight                      current round of capital investment
   INEOS Phenol has received           components in cars, epoxy resins                     is another step towards laying the
the final go-ahead on the 750,000      for wind turbines, and in insulation,                foundations for future growth and
tonne/year plant, which will be        among others. According to                           potentially revitalising European
built in Marl, Germany, and go         Casier, global demand for phenol                     petrochemical production.
into operation in 2021. Preparatory    is growing at 3-4%/year, driven                                        By Elaine Burridge

                                                                                                                            7
TOUR FORCE DE 2019 REVIEW
OIL & GAS

    LIFE BEGINS
                                                                                                        facilities that far exceed current
                                                                                                        standards are also being introduced,
                                                                                                        along with modern ground flares
                                                                                                        that use the latest technology to

    AT FORTIES
                                                                                                        limit noise and luminosity.
                                                                                                           The works are due for
                                                                                                        completion by 2023.
                                                                                                           Beyond the FPS, the oil and
                                                                                                        gas business has also been a hive
                                                                                                        of activity.
                                                                                                           “We’ve evolved to become a fully-
A few years after                                                                                       fledged exploration and production
                                                                                                        company. We remain focused on
strategic acquisitions                                                                                  M&A opportunities but also have
                                                                                                        an interesting bucket of in-portfolio
established INEOS as                                                                                    opportunities and development
one of the leading oil                                                                                  projects,” says Tuft. “It’s a matter of
                                                                                                        finding the right opportunities and
and gas companies                                                                                       the right deals at the right times.”
                                                                                                           Clipper South, for example,
in the North Sea, it                                                                                    had been due to decommission in
                                                                                                        2020, but a re-routing project has
is starting on yet                                                                                      extended its life, he says. Part of
more ambitious                                                                                          the works included installation of
                                                                                                        water treatment facilities. As the
investment plans                                                       INEOS is looking long term
                                                                                                        platform is unmanned, INEOS
                                                                                                        adapted existing technologies to
                                                                                                        create a water separation unit that

I
    NEOS is certainly no stranger        a network of 85 oil rigs to the                                could continue to run without an
    to investing in its assets to give   mainland. The 500km pipeline                                   on-site operator. This innovative
    them a new lease of life. The        delivers 40% of the UK’s oil & gas,                            approach proved so successful
aptly-named 2040+ Strategy is            with around 600,000 barrels flowing                            that the Oil and Gas Authority is
applying this philosophy to the          through the system each day.                                   looking at how this solution could
Forties Pipeline System (FPS)               “The North Sea may be past                                  be applied at other locations too.
on the east coast of Scotland,           peak oil but there is still a lot out                             Exploration appraisal of previous
ensuring it operates for at least        there and the FPS remains an                                   discoveries and development
another two decades.                     important transportation system,”       "We're putting our     drilling is also ongoing, with work
   The £500m modernisation               adds Andrew Gardner, CEO of             profits and energy     on seven wells in Norway and the
project aims to enhance the              INEOS FPS. “We happen to be the         back into our asset    West of Shetland taking place this
efficiency, profitability and            custodians of it just now. We’re         to extend its life"   past year. INEOS is also looking
reliability of this vital piece of the   putting our profits and energy back                            at the potential of the recent gas
UK’s infrastructure, says Geir Tuft,     into our asset to extend its life.”                            discovery it made with Total at
CEO INEOS Oil & Gas.                        FPS was built in two phases,         Andrew Gardner,        the Glendronach prospect near
   “With FPS, we have assessed           the first in the 1970s with a major     CEO of INEOS FPS       Shetland, he says.
what needs to be done to extend its      capacity increase in the 1990s. The                               Another three relatively low-risk
life beyond the late 2020s that the      previous owner, BP, had pencilled in                           projects at the Hejre, Ormen Lange
former owner was talking about,          a 2029 retirement date but INEOS                               and Breagh fields are also within
into the 2040s,” he says, “Our           believed it could continue to play a                           18 months of a final investment
announcement earlier this year           major role far beyond that.                                    decision. Combined, Tuft suggests
that we were committing to more             Plans include essential                                     these could provide an additional
investment will allow FPS to not         maintenance at the Unity Riser                                 90m barrels of reserves – not
only last longer but also to have        Platform where the various                                     insignificant given INEOS’s total in
a cost base that is commensurate         pipelines connect, as well as                                  late 2018 amounted to 178m barrels.
with the production volumes. We’re       upgrades to the valve technology,                                 Shale gas in the UK remains
already seeing the positive effects of   pipework, and cleaning and                                     another untapped resource, yet
doing this, with customers saying        inspection tools at the Cruden Bay                             opinion is still divided on its
they’re prepared to drill wells or       terminal, north of Aberdeen.                                   development and government policy
develop discoveries because of that         The majority of the budget,                                 is restricting progress, he says.
long-term commitment.”                   however, will be spent on the                                     “We still believe this is a fantastic
   Commissioned in 1975, the             Kinneil facility, where one of the                             resource that the UK should
FPS has since transported over           three existing compression trains                              utilise,” says Tuft. “We’re still
9bn barrels of oil and remains           will be retired and the others                                 optimistic but this is clearly a long-
the lifeblood of the North Sea,          modernised, says Gardner.                                      term game.”
a meandering artery linking                 New environmental treatment                                                          By Andy Brice

    8
TOUR FORCE DE 2019 REVIEW
MIDDLE EAST

  THE NEW FRONTIER
 An agreement to build three              government to develop and attract         INEOS has just finished building at
 plants in Saudi Arabia fills a hole      further investment in the Kingdom’s       Chocolate Bayou in the US. INEOS
 in INEOS’s global manufacturing          downstream industries.                    has already appointed a contractor
 network, particularly for                   “This deal is transformational and     and started early engineering work.
 acrylonitrile and alpha olefins          a significant development for the            The location of these units
                                          ACN business,” says INEOS Nitriles        will allow INEOS Oligomers to

 T
       he Middle East has been a          CEO Paul Overment, adding that the        significantly enhance its market
       noticeable gap in INEOS’s          ACN plant will be the first of its kind   presence in the Middle Eastern
       geographical footprint but this    in the Middle East and the biggest of     region. “There is a ready-made
 changed in June 2019 when the            its type ever built. Overment notes       market in KSA for LAOs as
 company announced “a milestone           that INEOS is the world’s leading         polyethylene comonomers,” Walton
 agreement” with Saudi Aramco and         producer of ACN (and acetonitrile)        says, adding that the Kingdom
 Total to build three plants as part of   and 90% of world ACN production           imports a large amount of material
 the Jubail 2 complex in the Kingdom      uses INEOS technology.                    to meet domestic demand. The
 of Saudi Arabia (KSA).                      According to Overment, the global      PAO unit will represent the first of
    The units will include a 425,000      ACN market stands at about 6.5m           its kind in the Middle East and will
 tonne/year acrylonitrile (ACN) unit,     tonnes/year and is growing at more        support the growth of synthetic
 a linear alpha olefin (LAO) unit and     than 3% annually – the equivalent of      lubricant production in the region.
 a polyalphaolefin (PAO) plant. All       an additional 200,000 tonnes/year            INEOS’s principal goal is to supply
 three plants will be 100% owned and      capacity – to meet demand for lighter,    markets in both KSA and other Gulf
 operated by INEOS and represent a        stronger, energy efficient materials      Cooperation Council (GCC) countries.
 capital investment of around $2bn.       such as acrylonitrile butadiene           However, the units could also serve
    Under the terms of the                styrene, composites and carbon fibre.     as an alternative source of supply
 agreement, INEOS will take ethylene         By the time INEOS starts up its        to Asian export markets, which
 and propylene output from the            plant, he says the extra ACN capacity     could prove advantageous given the
 world-scale mixed-feed cracker that      will only be enough to cover around a     situation with international trade at
 Aramco and Total are building at the     third of market growth.                   the moment.
 site. The cracker is part of a $5bn         Meanwhile, INEOS continues to             “The units will have access to
 petrochemical complex – dubbed           have ambitions to build in the Far        globally competitive costs for
 Project Amiral – with another $4bn       East, where most of the demand            feedstock and services. Upon the
 of downstream derivatives and            growth lies. Currently, Asia accounts     completion of this project, INEOS
 specialty chemicals units from third     for between 20-30% of INEOS’s ACN         Oligomers will then have capacity
 parties, including the INEOS plants.     sales. Overment says INEOS has            based on the world’s leading
    A feasibility study is currently      looked at several different projects      low-cost petrochemical regions,
 underway and due for completion          in the past five years but getting all    including Canada and the US Gulf
 in Q2 2020, following which front        the factors in line to get a return       Coast,” Walton says.
 end engineering design work will         on investment is not particularly            He adds that while INEOS
 start. INEOS anticipates taking a        easy as ACN plants are costly and         Oligomers’ customers were “caught
 final investment decision by the end     complex to build.                         by surprise” by the timing of another
 of the third quarter 2021, with the         “This project represents a             announcement for a big project,
 plants planned to start up in 2025.      significant milestone in the division’s   Walton says “it was important to
    INEOS says the location gives the     growth strategy,” says Joe Walton,        maintain our momentum and make
 group access to competitive raw          CEO INEOS Oligomers.                      this great next step for the business”.
 materials and energy, along with            Plans at Jubail are for an LAO            “This project will secure the position
 readily available infrastructure.        plant producing 400,000 tonnes/           of INEOS Oligomers as the leading
 Output from the plants will mostly       year along with an associated             merchant supplier of LAOs and PAOs
 serve markets in the Middle East,        world-scale PAO unit, for which           in the world. Our growth strategy will
 although a portion could be supplied     the capacity still has to be defined.     ultimately double the size of the INEOS
 to Asian countries. The company          The plants, says Walton, will be of       Oligomers division.”
 says it will be working with the Saudi   a similar design to the ones which                               by Elaine Burridge
 The $2bn project is
 its first in the region

                                                                                                                        9
TOUR FORCE DE 2019 REVIEW
US

  SWEET
SUCCESS
FOR CHOCOLATE BAYOU

          The site on the US Gulf Coast                   The US remains a
           is home to multiple projects                   key area of focus

                I
                    NEOS has big plans for               trying to leverage its raw material     production anticipated in the
                    Chocolate Bayou. The group has       cost position, driven by shale          fourth quarter of 2019.
                    announced major projects for         gas, along with economy-of-scale           Start-up of the PAO unit, which
                 the site in Texas, US, all driven by    advantages to grow its businesses.      will be the world’s largest single
                 a strategy of reinvesting to meet its      Chocolate Bayou already              train producing 120,000 tonnes/
                 customers’ growing requirements.        hosts two olefins crackers, two         year, will follow in the fourth
                    “Chocolate Bayou is already          polypropylene (PP) units and two        quarter of 2020.
                 a phenomenal site and its               cogeneration plants.                       Joe Walton, CEO of INEOS
                 infrastructure capability and asset        INEOS Oxide says the selection       Oligomers, says INEOS has
                 base is growing substantially,” says    of a new foothold in the US to host     earmarked the business for growth.
                 Bob Learman, chairman of the            an ethylene oxide (EO) and EO           “The global market for alpha
                 three business units investing there.   derivatives facility will reinforce     olefins is growing at about 3-4%
                 “We have a large, well-located parcel   on-site integration to the benefit      per year. We saw the need for new
                 of land, modern infrastructure and      of both the crackers and the            capacity by the end of 2019, so the
                 flexible supply chain options. We       downstream units. The availability      market is ready for the plants we
                 can move products by pipeline,          of additional land close to the         have built,” he says.
                 barge, truck and rail. INEOS is         proposed EO/EOD plant will also            Driving that need is the wave
                 investing a lot of money in all three   allow third-parties to co-locate and    of polyethylene (PE) capacity
                 businesses [Oxide, Oligomers and        consume EO by pipeline.                 that has started up in the past
                 Olefins & Polymers].”                      “There is a real appetite from       two years – especially for high
                    Learman adds that INEOS is           companies to come onto Chocolate        density polyethylene (HDPE) and
                                                         Bayou and we are in active              linear low density polyethylene
                                                         discussions with third parties,” says   (LLDPE) – which has been spurred
 GROWTH BY ACQUISITION                                   INEOS Oxide CEO Graham Beesley.         by multiple investments in new
                                                         “The idea is attractive to a number     crackers, fed by low-cost shale gas.
INEOS has boosted its US footprint with three            of people seeking dependability and     One of the big end-uses for LAO
acquisitions. In May 2019, INEOS Enterprises             efficiency of EO supply.”               is in HDPE/LLDPE to improve the
paid $700m to buy two titanium dioxide                      He says INEOS is aiming to           polymer’s performance. Walton
(TiO2) plants in Ashtabula, Ohio from Tronox,            replicate operations in Zwijndrecht,    also envisages a second wave of PE
marking its entry into the TiO2 market, where            Belgium, where there are 12 third-      investment in 2021-2022.
it is now the second-largest producer in the             party companies on the site.               The PAO output will also be
US. Ashley Reed, CEO of INEOS Enterprises,                  The EO plant will have a capacity    needed to meet high demand for
comments: “The INEOS Pigments business, as               of around 520,000 tonnes/year           base oils/lubricants.
it will be known, presents new opportunities             and be operational in 2023. The            An ongoing programme of olefin/
for INEOS to enter the pigments market with              company will also install derivative    polyolefin debottlenecks is also
excellent people and assets.”                            ethoxylates capacity on the site. A     underway at Chocolate Bayou. Mike
   Late last year, INEOS Enterprises added the           final investment decision is about      Nagle, CEO of INEOS O&P, says
chemical intermediates business of Flint Hills           18 months out.                          a debottlenecking project to go on
Resources and also agreed to buy the entire                 In the meantime, INEOS               stream in mid-2020 will add roughly
composites business from Ashland Global                  Oligomers is building plants at         272,000 tonnes/year of olefins.
Holdings for $1.1bn. The former Flint Hills              Chocolate Bayou for linear alpha           INEOS O&P has also completed
Business, which manufactures isophthalic                 olefins (LAO) and polyalphaolefins      a 45,000 tonne/year expansion of
acid, trimellitic anhydride and maleic                   (PAO). The 420,000 tonne/               PP production at the site and has
anhydride at a plant near Chicago, Illinois, is          year LAO plant is due to be             plans for a further 32,000 tonnes/
now trading as INEOS Joliet.                             commissioned in August/                 year PP for start-up in 2021.
                                                         September, with full commercial                           by Elaine Burridge

     10
VENTURES

Grenadier gears up
P
       rojekt Grenadier has taken a                         choose from. The decision to              Engineering and design are now
       huge step forward with the                           build in the UK is a significant       moving into series development,
       announcement that it will                            expression of confidence in British    with announcements on appointed
build its 4x4 off-road vehicle at                           manufacturing, which has always        suppliers and partners to be made
Bridgend in South Wales, UK.                                been at the heart of what INEOS        in the coming months.
   The company has also chosen                              stands for.”                              The Grenadier will be a “robust,
“Grenadier” as the vehicle’s name,                             In parallel, INEOS Automotive       no-nonsense” utility vehicle
reflecting the name of the pub                              will be investing in a sub-assembly    incorporating BMW powertrains,
where INEOS Group Chairman                                  plant in Estarreja, Portugal, to       diesel and petrol, with the power
Sir Jim Ratcliffe first conceived the   The new 4x4         produce the body and ladder            and torque to cope with a 1 tonne
idea. More than 6,000 international     vehicle will be     chassis, working in conjunction with   payload and 3.5 tonnes in tow.
followers responded to INEOS’s          built at Bridgend   INEOS’s European supply chain             For INEOS Automotive, an
online poll to select a name, with      in the UK           partners that are located nearby.      “uncompromising” off-roader
the biggest vote (twice that of the                                                                means a separate body on a ladder
second-best proposal) for Grenadier.                                                               chassis, solid beam axles, class-
   Development work is underway                                                                    leading approach and departure
on the greenfield manufacturing                                                                    angles, and a mechanical transfer
site with production scheduled to                                                                  case. Grenadier will also offer
start in 2021. The plant will create                                                               lockable differentials and an
200 jobs initially and up to 500 in                                                                interior that can be hosed down.
the long term. INEOS Automotive                                                                       Development of this 4x4 is the
said the area’s skilled workforce                                                                  first major project for the INEOS
was one of the positives that                                                                      Automotive business. Ratcliffe
attracted it to the site.                                                                          believes he can apply the group’s
   Ratcliffe commented: “We                                                                        manufacturing best practices from
have looked long and hard at                                                                       chemicals, across other industries.
possible manufacturing locations                                                                      INEOS is investing £600m to
for Grenadier across the world                                                                     bring the Grenadier to market.
with lots of good options to                                                                                         by Elaine Burridge

    THE CLOTHING CONNECTION

  B
         elstaff’s acquisition by INEOS          pilots Amy Johnson and Amelia                visible project to date will be the
         in autumn 2017 may have                 Earhart and motor racing legend              relocation of its London flagship
         appeared an off-centre move             Jackie Stewart, to name just a few.          store from New Bond Street to
   by the chemicals and polymers                    “Being part of INEOS presents             Regent Street this October. The
   group. But consider Chairman Sir              a world of possibility and fresh             opening of a new store in New York’s
   Jim Ratcliffe’s penchant for buying           thinking around a clothing brand.            Meatpacking District in April 2020
   entrepreneurial businesses with               For us it is groundbreaking and very         completes the revitalisation of its
   good assets, add a dash of motor              stimulating,” says Wright, adding that       current retail portfolio, with a few
   racing and sporting heritage, and             Belstaff has big plans for the future.       select new locations to open over the
   the reasons become more obvious.                 “We plan to double our revenues           next five years.
     Designed with the “adventurous”             in the next 3-4 years and keep                  Also top priority is Belstaff’s
   customer in mind, Belstaff is a               growing thereafter. First and                investment in its online business,
   brand that represents quality,                foremost, it is about increasing the         which Wright says represents 30%
   innovation and style, says CEO                awareness and relevance of our               of total revenues in 2019, providing
   Helen Wright, who adds that is an             brand in people’s lives.”                    promising returns.
   “enormous positive” that Belstaff is             The company has been busy                    She says that the INEOS
   back in British ownership.                    defining a new retail concept and            sponsorship of the British challenger
     Perhaps best known for its                  relocating current stores to locations       to the 36th America’s Cup was a
   waxed cotton motorcycle and                   that Wright believes are better              great opportunity for Belstaff in
   aviator jackets, the clothing                 suited to the Belstaff brand and its         terms of visibility and global reach.
   company is nearly 100 years old,              customers. Having opened new stores          Belstaff has created the on-shore
   tracing its roots back to 1924 and            in Munich on the Residenzstrasse in          collection for the senior teams for
   boasting links with many famous               May 2019 and in Glasgow on Ingram            the series, which will launch as a
   adventurers and sporting icons –              Street in July 2019, Belstaff’s most         consumer collection next April.

                                                                                                                                 11
SPORT

 IN A LEAGUE OF THEIR OWN

I
   NEOS has just added to its ever-expanding
   sports portfolio by netting French football
   club OGC Nice.
   The takeover, completed in August, ends

                                                                                                                                      Image: Tom Lovelock
months of media speculation but marks the
start of an exciting new journey, says INEOS
Community Football CEO, Bob Ratcliffe.
   INEOS already owns second division Swiss            A once-in-a-generation opportunity to make history
side Lausanne-Sport and had been linked
with a number of top European clubs before
striking the deal.
                                                      HITTING THE GROUND
                                                      RUNNING
   It certainly had a clear goal in mind with its
new acquisition. Despite finishing seventh last
year, Ratcliffe believes that given time, the
Ligue One club can climb the table and qualify
for a highly-coveted Champions League place,
putting it among Europe’s elite.
   It should prove a great investment too,
costing a twentieth of the price of a top six

                                                      H
club in the UK, he notes.                                      aving crossed the finish line   for example, has been sharing
   “Nice is a football club with a great history,              at the London Marathon in       its engineering knowledge and
great supporters and lots of potential,” says                  April, Eliud Kipchoge barely    expertise on everything from the
Ratcliffe. “INEOS has been a phenomenally             had time to collect his winner’s         pace cars to the clocks for timing
successful company and achievement has                medal, or his breath, before he was      the race, while meteorologists from
become part of our DNA. We want sports                planning his next world-class race.      Sir Ben Ainslie’s sailing team have
franchises that are exceptional or on a path to          On 12 October 2019, the 34-year-      offered their insight into weather
becoming exceptional.”                                old would be making history by           conditions to help find the most
   “If you’re going to own a football club and it’s   running a sub two-hour marathon          suitable venue.
going to be successful both on and off the pitch,     in the INEOS 1:59 Challenge.                The course had to meet a very
it has to be run as an effective business.”              Kipchoge already holds the            specific set of criteria to give
   “We know from our experience with Lausanne         world record of 2:01:39 hrs, and         Kipchoge the best chance of
that patience is important in football – you          unofficially ran the 26.2 miles          success – all while meeting the
can’t achieve success overnight but we believe        (42km) in 2:00:25 in 2017 – but          high standards of the IAAF, the
this could be a top six club and challenge for        even for the greatest-living long        governing body for athletics. It
European places in the next 3-5 years.”               distance runner, shaving 26              had to be at the right altitude, in
   Not only does football’s team ethic resonate       seconds off your best time is no         a climate with favourable weather
with INEOS, he says, but this acquisition will        mean feat.                               conditions – and importantly,
be about optimising performance, working                 INEOS Chairman, Sir Jim               somewhere that a crowd could
together and achieving success – echoing the          Ratcliffe, had no doubt it could be      cheer him on. He wanted a flat
ethos of the chemical major itself.                   done. Kipchoge’s vision typified         course with limited camber that
   “We want to be a commercially successful           the pioneering spirit that he had        fell within a three-hour time zone
club and a sustainable business. We don’t just        instilled among his own team over        of his training camp in Kenya.
want to spend the most money to get success,          the years. It seemed appropriate            After an extensive selection
we want to earn it. We want to have preeminent        therefore, that INEOS should lend        process, the team identified five
scouting, develop youth and have a first-class        its full support to the challenge.       potential courses and eventually
academy. The INEOS philosophy will run                   “It’s such a multi-faceted project    decided on the Austrian capital of
through the club – we’re looking to improve           and we’re pulling in people from         Vienna, 4.4 laps of a 9.6km loop in
performance and the way the club is run.”             all across the INEOS Sports family.      The Prater, the city’s famous park.
   It boasts the stunning 36,000-capacity             While it might look simple on               “This has really required a
Allianz Riviera stadium, which was built for          paper, it’s an incredibly complex        ground-up approach, breaking
the 2016 Euros, and also has new modern               and challenging endeavour – and          down the performance, analysing
training facilities just 3km away.                    ultimately that’s what we all live       the demands of the event, and
   INEOS is a keen supporter of children’s            for,” adds project lead Fran Millar.     looking at all of the components
health and wellbeing, and this also provides             “We’ve got this once-in-a-            to try and establish where we can
another opportunity to give back to the local         generation athlete who is the only       lose those 26 seconds,” says Millar.
community and encourage young people to               person capable of doing this but         “We have felt an enormous sense of
take up sport too.                                    it needs to be done in absolutely        responsibility to ensure he has the
   “We want to see what can we do to at               the right conditions, with the right     support he needs.”
grassroots level to improve skills and leave an       support, the right people and the           Find out more details at:
imprint with community football,” he says.            right sports science around him.”        www.ineos159challenge.com.
                                                         The Projekt Grenadier team,                                 By Andy Brice

    12
W                                     INEOS starts
           ithin a few days of
           launching in May,
           Team INEOS got off
to a winning start with a Tour

                                      a chain reaction
de Yorkshire victory. By the end
of July, the black and burgundy
shirts had also secured the
coveted Tour de France trophy –
cycling’s biggest prize.
   “This has been a really exciting   the biggest businesses in the world                          don’t consider the success we’ve
time for us as an organisation.       and one which has been a pioneer                             had so far to be anything other
There’s a freedom and excitement      in its industry,” she says. “We’re                           than our past and INEOS is our
                                                                                                                                        Team INEOS
that comes from working with          keen to see what we can learn,                               future. We’re all very excited by    took the title in
INEOS,” says CEO Fran Millar.         from how we operate to health and                            this opportunity to be even better   this year’s Tour
“There really are no limits and Sir   safety, and how we structure our                             than before.”                        de France
Jim Ratcliffe is hugely motivated     contracts. So far, it’s been a really
to help support us in being better    exciting voyage of discovery.”
than before. It all feels very new,      From changing procedures
exciting and fresh. You wouldn’t      and the running of the team, to
expect a petrochemical company to     considering improvements to
have synergies with a professional    everything from the bike frames
cycling team but in fact, we’re       and wheels, to the helmets
really closely aligned both           and skinsuits, there are plenty
culturally and attitudinally in how   of potential crossovers and
we approach things.”                  alignments with the various parts
   Millar has been with the team      of the business, she insists.
since its inception in 2009 but          “We’re one of the highest
says the takeover has already seen    performing sports teams in the
them step up a gear. Along with       world from a sustained success
team principal Sir Dave Brailsford,   perspective but for us, it’s all about
                                                                               Image: Russ Ellis

she is keen to leverage the skills,   getting better. We race 276 days a
expertise and contacts of INEOS to    year and have a squad of 30 riders
ensure future success.                constantly in motion. We’re not a
   “We’re now owned by one of         team to sit still; it’s in our DNA. We

   SMOOTH SAILING FOR CUP CHALLENGE

  I
      NEOS TEAM UK is making great             tried or tested before so we felt it                                “There are many parts of the
      progress in its bid to be the first-     was significant to get out early and                              business that are lending their
      ever British winner. The first of        understand this new concept of                                    support,” he says. “We’ve had a
   the two boats being built for the 36th      boat,” he says. “Our focus has been                               series of meetings with engineers
   America’s Cup has undergone its             on maximising our time on the water                               from the Projekt Grenadier team
   final structural tests and been fitted      and giving design and performance                                 about machining capabilities, and
   out, ready to launch in September.          data back to the team. We’ve been                                 constant dialogue about where we
      The 75-foot mono-hull vessel             looking at how the boat handles and                               can help each other with the supply
   uses huge foils to offer support            collecting critical information which                             chain. The cycling team has offered
   and manoeuvrability while moving            we can use in our simulations.”                                   help too, from physical training and
   at high speed through the water –              The team now faces an equally                                  optimising performance to advice on
   marking a first for the competition.        hectic schedule in the run up to                                  well-being and nutrition.”
      Since the successful launch of a         the main event, including a four-                                   The team kit on-shore is being
   smaller two-man, 28-foot prototype          day regatta in Sardinia next April,                               supplied by INEOS-owned Belstaff
   last year, practice sessions in the         the first time the AC75 class has                                 and there has also been assistance
   Solent, UK and at the winter training       been in competition. The PRADA                                    on the chemical side, with INEOS
   camp in Mar Menor near Alicante,            Cup Challenger Selection Series in                                Nitriles introducing the team to
   Spain, have been vital for collecting       January 2021 will then determine                                  Japan’s Toray to source carbon fibre
   data to help determine the designs for      which of the entrants competes                                    used for the boat, for example.
   the final boat, says team principal and     against the current holder.                                         “The INEOS partnership with all
   skipper, Sir Ben Ainslie.                      Since INEOS announced its support                              that support and expertise has been
      “We were the first team to get a         and came onboard in early 2018,                                   fantastic for us,” adds Ainslie. “The
   test boat out on the water and that         the team has been able to call on its                             America’s Cup is incredibly hard to
   was a huge milestone. A foiling             resources and expertise, says Grant                               win but we’re confident we have the
   mono-hull like this has never been          Simmer, INEOS Team UK’s CEO.                                      team do it.”

                                                                                                                                                     13
HEALTH & WELLBEING
TKTKTKTKTKT

Fitness plans gather pace
C
       hildren’s fitness campaigns      a growing global community of                              children from 44 schools competed.
       The Daily Mile (www.             independent researchers who are                               INEOS sites all around the world
       thedailymile.co.uk) and GO       looking at The Daily Mile and                              work with their local communities
Run For Fun (www.gorunforfun.           studying its impact on children’s                          to set up these events. For example,
com), have grown enormously             health, wellbeing and learning.                            60 workers from INEOS’s site in
since INEOS became involved.               In 2018, the Foundation set up a                        Sarralbe, northeastern France,
Collectively, the two initiatives       research steering group to provide                         volunteered to host its fifth run
have inspired more than two             a forum for gathering and sharing                          this year, which attracted 4,000
million children around the world       data globally.                                             children from local schools.
to get active.                             In June 2019, it announced a                               Despite its name, GO Run For
   Working with Elaine Wyllie,          research partnership with Imperial                         Fun is not all about running. The
founder of The Daily Mile, INEOS        College London to explore the                              initiative also has a buddying
set up The Daily Mile Foundation        benefits of The Daily Mile.                                programme, with an international
in 2016. Fast forward to 2019, the         INEOS is funding the three-                             network of schools sharing their
programme, which Wyllie started         year project, which started in                             experiences and children able
at her Scottish primary school          late 2018 and will be the first                            to get involved in activities such
in February 2012 and involves           large-scale assessment of The                              as letter writing, art and design,
getting children to run or jog for      Daily Mile’s potential impact                              maths and short film production.
just 15 minutes every day, has now      on the health and educational                                 INEOS Chairman Sir Jim
spread worldwide.                       achievement of primary school                              Ratcliffe himself is also involved
   Kerry Davis, partnership             pupils across England.                                     in some film making, namely the
manager at The Daily Mile                  As The Daily Mile’s plans
Foundation, says the charity’s          gather pace, the GO Run For Fun
main remit is to get as many            campaign has also been racing
schools around the world signed         ahead with its ambitions. The GO
up and taking part. One of its          Run For Fun Foundation says it is
core aims is to partner with like-      now the world’s largest children’s
minded organisations in the UK,         running initiative, with more than
Europe and beyond to help get           400 events organised and 300,000
the initiative embedded in more         children taking part since it was set
settings globally.                      up in 2013.
   So far, the Foundation has              GO Run For Fun, which is
official partnerships in France,        organised and delivered by over
Germany, Belgium, Spain,                24 INEOS site teams, holds events
Portugal, Ireland, Scotland, Wales,     all around the world. Amy Tayler,
England (including with Sport           GO Run For Fun’s project manager,
England and London Marathon             says the campaign has just
Events), the Netherlands, Austria       delivered in August its inaugural
and the United Arab Emirates.           event in India and is also hoping
   A current key focus is to            to host others next year in Spain,      The initiatives    animated films featuring GO Run
expand across the US where the          Sweden and Brazil.                      encourage          For Fun’s mascot Dart. Ratcliffe
Foundation has hired a project             The initiative has set several       children to stay   writes the scripts, which are
                                                                                fit and healthy
lead based in the INEOS Houston         targets for 2019. It wants to get                          mostly focused on topics such
office. Initial work is centred on      more than 64,000 kids active each                          as teamwork, healthy eating and
encouraging schools in Houston          year and reach the 350,000th                               improving fitness, and the GO
and Chicago to sign up with             participant; hold 30 events in                             Run For Fun team works with an
further expansion through 2020          Europe and another 30 across                               educational consultant who pulls
and beyond. So far, over 100            North and South America and                                the content together.
schools in the US have registered       Asia; deliver events in 11 different                          Millions of children across the
for the initiative.                     countries; engage with more than                           globe have already been reached
   Davis says the ambition is to        1,000 schools and get 20 schools to                        through the success of these two
continue expanding The Daily            host their own events through its                          initiatives. Their ambitions are
Mile into other countries, taking a     ‘Event in a Box’ package.                                  limitless and that can only help
targeted approach to “ensure that          Another aim for 2019 was to                             children and generations to come
partnerships happen at the right        hold a flagship event in London,                           to lead healthier and fitter lives.
time, with the right people”.           including The Daily Mile in a                                 For more information, contact
   While it seems obvious that          celebration of running. This event,                        info@gorunforfun.com or
getting children fitter and healthier   GO Run London, took place in                               team@thedailymile.co.uk.
is beneficial, Davis says there is      June at Battersea Park, where 2,448                                           by Elaine Burridge

  14
EDUCATION

                                                                                                                                Each week, around eight school

                                                                                                     Image: Phill Williams
                                                                                                                             groups attend workshops hosted at
                                                                                                                             STEM Crew’s base in Portsmouth,
                                                                                                                             UK, which it shares with INEOS
                                                                                                                             TEAM UK.
                                                                                                                                There they learn about the
                                                                                                                             science behind sailing as well as
                                                                                                                             conservation and sustainability.
                                                                                                                             They also have access to interactive
                                                                                                                             hands-on exhibits, which highlights
                                                                                                                             the many innovative technologies
                                                                                                                             and materials used onboard
                                                                                                                             INEOS TEAM UK’s America’s
                                                                                                                             Cup boat. From the techniques
                                                                                                                             used in its construction to learning
                                                                                                                             about hydraulics and hydrofoils,
                                                                                                                             students come away with a better

INSPIRING A
                                                                                                                             understanding of how science and
                                                                                                                             sport are connected.
                                                                                                                                Rebels Crew, is an altogether
                                                                                                                             different initiative targeted
                                                                                                                             specifically at 11-14 year old students
                                                                                                                             from disadvantaged backgrounds.

NEW WAVE OF TALENT
                                                                                                                             It aims to remove barriers and help
                                                                                                                             to dispel the myth that sailing is
                                                                                                                             exclusive or unaffordable.
                                                                                                                                Through their schools,
                                                                                                                             participants join a 6-8 week sailing
                                                                                                                             programme that not only gives

E
      ncouraging health and            The 1851 Trust          The former is a free programme                                them a taste of the sport but helps
      wellbeing among young            uses sailing         that provides a range of teaching                                them develop vital life skills.
                                       to inspire and
      people has been a key focus      educate young        resources targeted at 11-16 year                                    “Rebels Crew is making a
for INEOS these past few years, so     people               olds. Established in 2014, it uses its                           real difference,” says Cartledge.
the opportunity to combine this                             link with the America’s Cup and                                  “We find that the behaviour and
with an educational programme of                            sailing to inspire young people and                              motivation at school improves not
science, technology, engineering                            open their eyes to their potential.                              only for those who are directly
and mathematics (STEM) all so                               Part of this is to emphasise that                                taking part but the rest of the
central to its core business seemed                         the success of the team extends far                              school feels the benefits as well.”
the perfect fit.                                            beyond the 11-strong crew and                                       By October, more than 7,500
   The 1851 Trust is an education                           involves over 120 people each with                               children will have taken part. With
charity that uses the context of                            unique abilities and disciplines.                                INEOS’s support, the Trust aims to
the America’s Cup, dubbed the                                  “The America’s Cup is a real                                  double this to 15,000 next year and
Formula 1 of sailing, to bring                              combination of technology                                        exceed 20,000 in 2021.
STEM subjects to life.                                      and teamwork,” adds CEO Ben                                         The scheme had previously been
   INEOS got involved in late 2018                          Cartledge. “It’s a coming together                               focused on a fairly small perimeter
when it formed INEOS TEAM UK                                of different people from a lot of                                around its Portsmouth base, says
and launched its bid to win the                             different backgrounds and skillsets,                             Cartledge but the additional funding
36th America’s Cup with Sir Ben                             with the single aim of making the                                has made it possible to expand its
Ainslie at the helm.                                        boat go as fast as possible.”                                    reach and work with sailing centres
   “The Trust has been doing a         “We want to give        STEM Crew reflects this and                                   and clubs across the country,
fantastic job focusing on getting      them opportunity     leaves children feeling confident                                including London, Liverpool,
young people out on the water          and ambition. It’s   and enthusiastic in their abilities,                             Manchester and Edinburgh.
and engaged in science,” says                               knowing that they could pursue                                      “Our national expansion would
                                        all about making
Ainslie, patron of the Trust. “We’re                        a career as an athlete, designer,                                not have been possible without
absolutely delighted INEOS has         the experience as    scientist or an engineer, he says.                               their support. INEOS has allowed
given us its backing and we’re          real as possible       “We want to give them                                         us to scale that up considerably,”
already seeing the benefits, with        and relevant to    opportunity and ambition. It’s all                               he says, “We now have 12 flagship
more children getting active and                            about making the experience as                                   centres around the UK and are
                                        their day-to-day
inspired by sailing.”                                       real as possible and relevant to                                 working with local schools to get
   INEOS’s support for the 1851               lives”        their day-to-day lives.”                                         their students inspired by sailing."
Trust funds two programmes with                                 “Teachers use our resources                                     “The programme is building
INEOS TEAM UK’s challenge for          Ben Cartledge,       for two reasons: the content really                              momentum and has been a huge
the America’s Cup at their core:       CEO of the           delivers and it excites and inspires                             success," insists Cartledge.
STEM Crew and Rebels Crew.             1851 Trust           their students,” says Cartledge.                                                         By Andy Brice

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