The Serious Issue(sort of) - Shorr Solutions

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The Serious Issue(sort of) - Shorr Solutions
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JULY/AUGUST 2015 F VOLUME 1 F NUMBER 4
                                                            Your Link, Your Voice, Your SocietY

                    The Serious Issue
                                                                                    (sort of)

      Adipose Tissue
       & The Breast                                                                  Annual Meeting

                                                               Passion for Majestic Beauty
                                                                      Robert Dryden, MD
                                         Pirouetting Path
                                         Beth Comeau, MD

                                                                           Thinning Implications
          Practice Wing:                                                     George Solomon, MD
                                                Part Two: 4S Facelift
     Top 10 Open House Tips                      Jaime Calderon, MD

        AMERICAN SOCIETY OF COSMETIC PHYSICIANS
         Cosmetic Education Without Boundaries
The Serious Issue(sort of) - Shorr Solutions
Pirouetting Path
                                                 an acute care setting, I became more con-        sure that I was well trained on any pro-
                                                 fident in my technical skills, and discov-       cedure that I brought into it. I bought
                                                 ered how much I enjoyed using my hands           my first laser after educating myself on
                                                 in medicine to perform small surgical            the clinical applications, physics, and the
                                                 procedures. I became adept at placing            complexities of these devices. I became
                                                 pediatric lines, spinal taps, incision and       a fellow of ASLMS, a member of AAAM,
Beth Comeau
Maryland Youth Ballet Circa 1984;
                                                 drainage of abscesses. Additionally, I           AACS, and took advantage of any educa-
 e o ma e o o at o o the a o        uee          enjoyed teaching these skills to bright-         tional events I could find. I feel fortunate
by Beth Comeau, MD                               eyed new residents almost as much as             to have been introduced to ASOCP by
                                                 performing them.                                 Dr. Richard Goldfarb, as I never before
                                                                                                  felt I had a mentor in this business- as my

T       here is something unmistakable
about beauty in the arts and the quest
                                                 Although working long hours and
                                                 overnights was no stranger to me, by the
                                                 eighth year of this intense schedule (and
                                                 giving birth to my own two children) my
                                                                                                  training is not in a “core” specialty. I have
                                                                                                  been seeking and craving this mentorship
                                                                                                  that the ASOCP provides. It was a reas-
for knowledge that feed my soul. Grow-
ing up, I had an insatiable                      heart was resisting. The night shifts were
passion for ballet. I trained
intensively throughout my
youth to fulfill my dream         “I finally found an organization
of becoming a professional        with experts in the field with such a
ballet dancer. Due to my          willingness to share and teach what
concentrated ballet pro-          we all have an incredible passion
gram, I was permitted to          for.”
leave school early as part
of an accelerated program
to train. I was on track to
becoming a professional dancer, and          taking its toll. After receiving a cardiac
while on tour in Milwaukee, I had an         ablation   for ventricular tachycardia and a
unsettling concern about not attending       new diagnosis of atrial fibrillation, I de-           suring feeling to know that I finally found
college. Also, I knew I could make it as a   cided  I better   listen  to my   own    body   or I  an organization with experts in the field
dancer; however, I was never going to be     wasn't  going    to  be  around    to  see my   own   with such a willingness to share and teach
the principal in a world-renowned ballet     children grow up. I went part time and                what we all have an incredible passion
company. The summer after my high            spent  some    much     needed    time   with  my     for. I attended my first conference last fall
school senior year, I decided to attend the  family.  I kept   up   my  skills while    working    in Phoenix, Arizona and met some great
University of Maryland back home.            in an  ER   affiliated   with the   university,       friends  who share my enthusiasm for
                                             but listened to my cardiologist and never             cosmetic medicine.
As a young college student, it was hard      took  a night    shift again.
for me to find a field that inspired me as                                                         I am now in my
much as ballet did until I found medicine. My husband and I had our third child                    sixth year of
The fire was again ignited, as the desire to in 2004,   and   when    she  was   getting   old     practice and my
help innocent, beautiful children became     enough    to  go  to  school,  I wanted     to go     incredible staff
my newfound passion.                         back to work full-time and looked into                has me busy full
                                             aesthetic medicine. When I took my first time doing what I
After completing medical school, and         class in the fundamentals of Botox and                absolutely love!
pediatric residency, I joined the faculty    dermal   fillers  I fell in love.   It was   the per-
of the University of Maryland School         fect blend of procedural medicine, the art
of Medicine as an Assistant Professor        of line and beauty, and giving the gift of
of Pediatrics and worked as a Pediatric      happiness to my patients! I was hooked.
Hospitalist in the in-patient units and
Emergency Room. Through working in               I opened my practice in 2009 and made
The Serious Issue(sort of) - Shorr Solutions
Dryden,
                                                                           THe iNTeRViEW: Q&A

                        Robert                                MD                                           by: Annette Estrella

                       A Passion For Majestic Beauty
                      From the moment I walk through the French styled doors I can sense an appreciation for
                      elegance and class; etiquette personified at every glance. I’m asked very politely to wait for Dr.
                      Dryden as he is finishing up a procedure. As I look around I’m intrigued and slightly nervous
                      since it’s my first “in person” interview. No need to fidget I tell myself, be poised and collected.
                      His assistant leads me to a conference room where Dr. Dryden greets me and is genuinely
                      excited to partake in the interview. As I had pre-conceived, a very eloquent persona gives me full
                      reign to begin the Q & A session. Please enjoy a firsthand glimpse into the world of
                      Dr. Dryden.

AE: How long have you been in practice?
RD: I’ve been in practice for 44 years.

AE: What is the most rewarding part of being a Cosmetic Physician?
RD: The ability to make people happy; to know that you helped them achieve their vision is extremely fulfilling.

AE: What is your favorite procedure to perform and why?
RD: My favorite procedure to perform is a Breast Augmentation. The breast is beautiful. When the patient witnesses
their results they’re extremely thankful and happy. It is an incredibly rewarding feeling.

AE: What specific technology or technique have you implemented in the last few years that has given you the best
return?
RD: Abdominoplasties, over the past 4-5 years I’ve found to be extremely successful. The removal of the apron or
pannus; it’s the culmination of both the surgeons and the patient’s dedication and effort. Post surgery the satisfaction
endured by the patient is priceless. It’s reaching the destination of a powerful personal journey that is so remarkable.

AE: Do you advertise your practice using social media?
RD: Minimally, I needed someone in the office that could devote the time to develop strategic social media campaigns,
since everyone is already extremely busy; we hired YODLE (marketing company). Their services have indeed proved
to be very impressive.

AE: When you need to get your mind off of your practice, what activities or hobbies do you
participate in?
RD: I have a ranch in western Nebraska; it’s a wonderful escape. It’s an 18 hour
drive to our cabin, definitely worth the scenic drive.
My passion lies in breeding Arabian horses, for years I’ve studied their bloodlines. I’ve
had the honor of breeding beautiful, athletic and structurally sound, prize winning horses.
These majestic animals really provide a change of pace. The hard work invested definitely
pays off; the peace you feel from interacting with a horse is priceless. “There is something
about the outside of a horse that is good for the inside of a man.”-Winston Churchill
                                                                                                Dr. Robert Dryden has three loves: his
AE: In a growing society what attributes give your membership value; what services are           family, the practice of cosmetic and
offered that offer the best return for your expense?                                               reconstructive surgery; and the
RD: ASOCP in particular is composed of a very friendly group of doctors.                       showing, breeding, and riding of Arabian
                                                                                                 horses. He lives on the outskirts of
The information offered; exclusively for CAVS (Congress of Aesthetic Vaginal Surgery)             Tucson, Arizona, at the base of the
is extremely resourceful. The Annual Meeting is excellent year after year.                     Rincon mountains and near the Sahuaro
Topics are current and the speakers experts within the field.                                  National Park where he loves to ride his
                                                                                                         beautiful horses with
                                                                                                         his family and friends.
The Serious Issue(sort of) - Shorr Solutions
ADDRESSING PRACTICE DEVELOPMENT AT THE:
                                                                               Practice
                                                                                  Wing
                                      Whether you’ve been in practice for a few months or a few
                                      decades, the impression you make on your patients each time
                                      they walk through your door is incredibly important.
              Top 10 Tips             So, when it’s time to hold your Open House,
                                      keep in mind our top tips for success.

 j     Decide on the focus of your event, and which           o        Whe hosti g the e e t, offe ou guests light
 featu es of ou p a ti e ou a t to highlight. If ou’ e        fa e, su h as f uit, heese a d othe appetize s, espe ial-
 offe i g de o st atio s o e tai pie es of e uip-             l if the ’ e o i g di e tl afte o k. Be a eful he
   e t, ake su e to i ite ou e do s to pa ti ipate.           it o es to al ohol, ho e e : ake su e to ot offe a
 Ask hat the ’ e a le to do ate to suppo t the e e t,         so t of de o st atio o t eat e t o a patie t ho has
   hethe it e i -ki d p odu t, food o sa ples, a d i -          ee e jo i g o ktails, o a t eat e t he e o se t
  ite the to offe thei p odu t’s de o st atio s the -            a e e ui ed.
 sel es. The ha e a ested i te ested i ou p a ti e,
 afte all: the o e p odu ts a d p o edu es ou sell, the       p         Offe i g a affle does t o thi gs fo ou p a -
   o e ou’ll e u i g f o the !                                ti e: it gi es ou a a to olle t the data of all guests,
                                                              updati g ou data ase fo futu e o           u i atio , a d it
 k      P ope l p o ote ou e e t to oth e a d e -             gi es ou i i g guests a easo to o e a k soo !
 isti g patie ts. Make su e to i lude post a ds that ill
 a i e at thei ho es, a paid ad e tisi g o p ess p o o-       q       Follo up ith ou guests afte the e e t. Se d
 tio ith ou lo al edia, so ial edia a d a e- e s-             out a e ail letti g the k o ho       u h ou e jo ed
 lette a paig . Whe ou’ e se di g out i itatio s,             ha i g the at the e e t, a d that ou’ e e te di g ou
    ake su e to i lude all of ou p ess o ta ts as ell         spe ials fo that ight JUST FOR THEM.
   ith a pe so al i itatio WELL i ad a e of thei out-
 let’s deadli es, i ase the a t to p o ote the e e t.         r       Follo up ith all p ess that atte ded, se di g
                                                              the    - photos ith aptio s as ell fo the to u i
 l       De ide o the spe ials ou’ll p o ote fo that          thei e e t se tio s. Doi g this i a ti el a e is ke
  ight, a d ake su e to sha e the     ith ea h a d e e        to e su e ou do ’t iss deadli es.
 staff e e .
                                                              s       Whe e aluati g hethe ou e e t as a
 m         Make su e ou’ e p ope l staffed, a d ou staff      fi a ial su ess, ake su e to tall up ALL e pe ses,
 is o ki g as a tea     ith s iles o thei fa es. While        i ludi g, ut ot li ited to, ost of goods sold, e -
 this is of ou se i po ta t, ea h a d e e da the              plo ee ti e, ate i g a d a keti g effo ts, fo sta te s.
  o e to o k, e e e ou guests a ’t p ope l                    Make su e that ou e e t as a tuall as p ofita le as it
 e jo the sel es if the do ’t feel el o ed thei               appea ed!
 hosts.

 n       As si ple as it sou ds,     ake su e ou’ e full
 sto ked o all e essa ite s.       Fo       apki s a d pape
 to els, to ou usto ized ski        a e li e a d lase tips,
  ou a t to ake su e ou a e        ’t left e pt -ha ded
   id-e e t.

Have any questions, comments or concerns?                         Contributing Authors
Contact us at (520) 574-1050 or via email                         Jay Shorr, BA, MBM-C, CAC I-VI (ASOCP Faculty)
       info@cosmeticphysicians.org                                Mara Shorr, BS, CAC II-VI (ASOCP Faculty)
The Serious Issue(sort of) - Shorr Solutions
Part 2: 4S Facelift: Modified Minimal
                                                                                                             2    of 3
 Access Cranial Suspension                                                                              Part
Methods and Materials          medicine service test.
                                                                                                  Undermining and
Since december 2012, we        When necessary, we raised                                          Liposuction of the neck
have been trying to perform    the malar fat bag. this was                                        Incisions
a procedure that simplifies    achieved using previously
the macs process by under-     mentioned subperiosteal
mining broad and subcuta-      dissection with the assis-
neously using progressive      tance of long lasting spec-
tunnelizations; employing      ulated absorbable sutures
the dilson luz method. on      over the deep temporal
deep, temporal fascia, we      fascia.                                                            Tunneling and
use double tipped needles                                                                         Undermining
to develop u and o purse       Surgical Technique
string sutures on smas and
platysma through a small       Patient Assessment
incision in the temporal
region.                        We first have to indentify
                               the condition of the patient
In some cases and if neces-    prior to the surgical pro-
sary, we will perform lipo-    cedure. We give a clear
suction with undermining       explanation of the goals
concurrently.                  to inform the patient of our
                               process. Five days prior to
We operated on 47 patients     surgery we give our patients
using this technique. the      pro-coagulant therapy with
mean age was 48 with the       ethamsyalte v.o. the day
eldest patient 58 and the      before surgery we also give
youngest patient 39. all       to the patient orally, antibiot-
patients were in good health   ic therapy.                                                            Purse Sting Sutures
with convenient radiological
and laboratory assessments
and preoperative internal

Standardized Photo Documention

                                                                         Trimming Skin       Suture

                          Patient Marking

                                                                          e e       the
                               te e e h     ue                      Mentocervical angle      Skin Resection

                                                                  Dr. Jaime Calderon Ortiz
                                                                  Dr. Marco Antonio Conde Pérez
                                                                  Dr. Sanjeev Sharma
                                                                  Dr. Guillermo Blugerman

                                                                               ...stay tuned
                                                                               Part 3 in Next Issue
                 Local Anesthesia
The Serious Issue(sort of) - Shorr Solutions
to just the scalp but in         up with society’s standard
                                                       certain cases may also           of beauty, such as looking
                                                       result in hair loss through-     just like Jennifer Aniston
                                                       out the body. The most           or Kim Kardashian on
                                                       common form of hair loss         the covers of magazines.
                                                       in both men and women is         These images of what
                                                       androgenetic alopecia, in        society views as beauty
                                                       which the                                make most women
                                                       hair loss                                feel inferior to this
                                                       begins be-                               and try to do almost
                                                       tween the                                anything to look like
                                                       ages of                                  that, which leads to
                                                       12-40 but                                several disorders
                                                       isn’t very                               such as bulimia and
                                                       notice-                                  anorexia. Hair loss
                                                       able until                               is no different, and
                                                       perimeno-                                women who have
                                                       pause.                                   these issues struggle
                                                       The other                                to be satisfied with
                                                       types                                    their appearance. As
                                                       of hair                                  a medical society,

 Thinning H                  air loss is starting to
                                                       loss are
                                                       from scarring alopecia,
                                                                                                we should focus on
                                                                                        improving every aspect of
                                                       in which the primary and         people’s lives from physi-
Implications           be a very common issue in
                       today’s society and as it is
                                                       secondary hair follicle is
                                                       damaged, and non-scarring
                                                                                        cal to emotional to psycho-
                                                                                        logical, we cannot treat
                       a growing problem, there        alopecia, in which the hair      one without the other and
                       are also many solutions.        follicle is normal but the       we should help promote
                       Although hair loss is com-      cycling of the hair growth       the psychological impacts
“Although hair         monly considered to be a        is abnormal. In the case         of hair loss.
                       result of old age, especial-
loss is commonly       ly for men, there are actu-
                                                       of scarring alopecia, the
                                                       cause is primarily infec-
considered to be a     ally several more scientific    tion, fungal, bacterial, or
                       reasons for the hair loss       protozoan. In non-scarring
result of old age,     rather than age. Hair loss      alopecia, the cause can be
especially for men,    equally affects both men        endocrinological or non
                       and women, however, it          endocrinological. Recently,
there are actually     can be tolerable and even       there has been solutions to
                       considered powerful to be       improve the results of hair    Dr.
several more sci-      bald as a man, whereas          loss from even the more        George
entific reasons for    it is always seen as detri-
                       mental to have hair loss
                                                       uncommon causes.               Solomon
                                                                                      is a board
                                                        Since there have recently
the hair loss rather   as a woman. Today, over         been solutions to fixing
                                                                                      certified
                                                                                      cosmetic
                       25% of all women are            some of these hair loss
than age.”             experiencing hair loss, and     problems with hair trans-
                                                                                      surgeon
                                                                                      who has over 19 years of experience in
                       50% of women over the           plants, there has not been     cosmetic and anti-aging procedures. His
                       age of 40 are experiencing      as much focus on the psy-      commitment to his patients goes beyond
                       androgenetic alopecia.          chological impact of hair      his medical training and education. He
         by:                    The average            loss, especially for women,    is known for his meticulous attention to
 George Solomon, MD    person has about 5 million      as has been on physical        detail and his willingness to take time
                       hair follicles throughout       impact. As we all know,        on procedures to ensure that his patients
                       the body and anywhere                                          achieve their goals and that all procedures
                                                       women care dearly about
                                                                                      performed are up to his high, artistic
                       between 100,000-150,000         their appearance. We also      standards.
                       on the scalp alone. Usually     know how much they are
                       hair loss is concentrated       affected by not matching
The Serious Issue(sort of) - Shorr Solutions
EDUCATE &                                                      cel e b r a t e
                                                         PRELIMINARY PROGRAM TOPICS
                                                                                         Non-Invasive Procedures
                                                                                                        Botulinum Toxin,
                                                                                                            Dermal Fillers
                                                                                                     Laser Hair Removal
                                                                                                          Cosmeceuticals
                                                                                                  Laser Skin Resurfacing
                                                                                                             PDT Therapy
                                                                                                            Sclerotherapy
                                                                                             Non-Surgical Varicose Veins
                                                                                               Non-Surgical Rhinoplasty,
                                                                                                           Chemical Peels
                                                                                                    Microdermabrasion
                                                                                                            Hyperhidrosis
REASONS YOU MUST ATTEND                                                                                   Tattoo Removal
                                                                                                  Politics and Marketing
 ACCESS
 2 enjoy unmatched access to colleagues from             Office-Based Cosmetic Surgery
                                                         Liposuction
          every facet of cosmetic medicine               Laser Liposuction
 2 intimate setting allows unique opportunity to         Body Contouring
          intermingle with faculty                       Abdominoplasty
 2 unlimited admittance to sessions and exhibit hall     Breast Augmentation
                                                         Facelift
 LEARNING                                                Aesthetic Vaginal Surgery
 2 learn from other physicians who                       Endovenous Laser Ablation
           have built successful cosmetic practices      Phlebectomy
                                                         Gynecomastia
 2 learn about the latest cosmetic procedures            Physiology of Fat
           and newest technologies                       Science of Fat Harvesting
 2 share valuable insights and information with          Fat Transfer
           your colleagues                               Facial Fat Grafting
                                                         Fat Grafting to the Hands
 VALUE                                                   Brazilian Butt Lift
 2 earn AMA PRA Category 1 CME Credits™                  Fat Grafting to the Breast
 2 enhance productivity in your practice and the         3D Evaluation of Fat Grafting
         safe care of patients                           Tissue Processing
                                                         Platelet Rich Plasma
 NETWORKING                                              Adipose Derived Stem Cells
 2 network with industry leading sponsors                Hair Transplant and Facial Implants
                                                         Future Role of Fat Reinjection in Cosmetic Surgery
 2 collegiality and friendships are always a highlight
          of our cosmetic conference                                             Practice Management Seminar
                                                                                       How to Pay for the Stuff you Need
 something for everyone!                                                  Employee Interviews and Performance Reviews
                                                                  Benefits, Risks & Rewards Associated with Buying Lasers
                                                                                                            Team Building
                                                                                                    The Smile Prescription
     ASOCP 2015                                                                        Payment Security Federal Mandate
                                                                                            Preparing for the Unexpected
  10 YEAR CELEBRATION                                                                    Maximizing Your Internet Results
                                                                                                  Patient Communication
                                                                                                    Leasing, Loan & Liars:

   10th ANNUAL
    COSMETIC                                                         Congress on Aesthetic Vaginal Surgery CAVS
  CONFERENCE                                                Gynecology, Urogynecology, Plastic Surgery, Cosmetic Surgery, Dermatology,
OMNI ChampionsGate                                                 Medico-legal, and Marketing, Marketing and Internet Strategy,
                                                               Labiaplasty Review, Wedge Labiaplasty, Labia Majora Augmentation,
    Orlando, FL                                                 Sexual Dysfunction, Erbium Laser in Vaginal Rejuvenation, CO2 Laser
                                                              Vaginal Rejuvenation, Pelvic Pain and Dyspareunia, Botox Use in Vagina,
 October 8-11, 2015                                      PRP Use in Gynecology and the O-Shot, Female Genital Mutilation & Reconstructive
                                                                Repair Techniques, Vaginal Repair using Amniotic Membrane Graft,
                                                                                   Surgical Vaginal Rejuvenation
The Serious Issue(sort of) - Shorr Solutions
An Inverted Stance
   Before inverting the                           course, would                                  be restricted in his                           health and welfare of
   American flag in                                effectively outlaw                             options in dealing with                        the patient.
                                                                                                                                                Being well informed
                                                                                                                                                and becoming
                                                                                                                                                involved will affect
                                                                                                                                                future cosmetic
                                                                                                                                                procedures.
                                                                                                                                                Please refer to the last
                                                                                                                                                page of this issue titled,
                                                                                                                                                “The FDA, Adipose
                                                                                                                                                Tissue, the Breast, your
                                                                                                                                                patient, YOU” for more
                                                                                                                                                information.

   this issue of ASOCP      placing adipose tissue                                               post mastopexy, post
   Connect, the society     into the breast.                                                     radiation therapies.
   checked:                 In addition the agency                                               The financial
                            would expand from                                                    consequences to the
   The United States Flag
    Code Title 4, Chapter regulatory medical                                                     physician and to
                1           devices and drugs to                                                 medical costs are very
     8(a) The flag should
      never be displayed    regulating the                                                       significant.
    with the union down, physicians’ medical                                                     The emotional costs to
     except as a signal of
        dire distress in    practice.                                                            the patient would be
     instances of extreme The prohibition would                                                  real.
      danger to life and
           property.        ban procedures, prac-                                                The ASOCP consid-
                            ticed by the cosmetic                                                ers the actions of this
   The flag was specifically physician since, 1983.                                               Federal Agency to be
   inverted to call your    The patient would not                                                a dire threat; having far
   attention to the current have a right to use their                                            reaching
   activities of an agency  own tissue for                                                       consequences in the
   of the Federal           re-implantation in their                                             practice of medicine,
   Government.              own breast.                                                          the financial well being
   This agency, if not dis- The physician would,                                                 of the cosmetic
   suaded from its present by government action,                                                 physician and the
All of the information contained here within is printed in good faith and for general information purpose only. We do not make any warranties about the completeness, reliability and accuracy
of this information. Any action you take upon the information is strictly at your own risk. All of the views and opinions expressed within do not reflect those of the ASOCP.
Are you an ASOCP member? Why not?
The American Society of Cosmetic Physicians (ASOCP) is an organization which encourages the open ex-
change of ideas, techniques, patient safety, technological advancements and complications. ASOCP is proud
to have faculty, members, and healthcare professionals from all specialties who are open to sharing their
knowledge and expertise. Membership in the ASOCP has seen constant growth and now consists of over
800 members from different countries.

 ASOCP MEMBER BENEFITS:                                         MEMBERSHIP TIER LEVELS:
                                                                Partner (MD, DO, DDS, DMD)
                                                                $5,000
       Certificate of Membership                                -has fulfilled the fee schedule for
       Don’t just say you’re a member,                          lifetime membership
       show them you’re a member                                -holds a genuine interest in maintaining and
                                                                encouraging the mission of the ASOCP
       Completion Certificate on Workshops                      -holds a license that is current and unrestricted
                                                                -performs or is interested in cosmetic medicine
       Receive a certificate that shows you have
       completed CME accredited educational                     Physician (MD, DO, DDS, DMD)
       event on a particular subject                            $500
                                                                -holds a genuine interest in maintaining and
       CME credit on all ASOCP sponsored events                 encouraging the mission of the ASOCP
                                                                -holds a current and unrestricted license
       Every ASOCP event or sponsored event                     -performs or is interested in cosmetic medicine
       will be offered with CME’s
                                                                Aesthetic Professional
       Use of the ASOCP logo                                    $250
       Members will receive free access                         -holds a genuine interest in maintaining and
                                                                encouraging the mission of the ASOCP
       to the use of the ASOCP logo                             -performs or is interested in offering services
                                                                related to cosmetic medicine
       Social Media                                             -non-physician
       Collaboration between members
       and the community through                                Resident
                                                                No Cost
       Facebook and LinkedIn                                    -holds a current and unrestricted license
                                                                -currently participating in a residency or
       Updates on Upcoming Events                               fellowship program-holds a genuine interest in
       Receive emails and mailers on upcoming                   maintaining and encouraging the mission of the
       workshops and events so you can stay informed            ASOCP

       Discount on all ASOCP sponsored education
       Because continued education is important, stay
       informed for a discount on all workshop
       and annual meeting
Fat grafting for buttocks
                           augmentation: Combined technique
                           gives good results

Have you ever dreamed of taking fat from            the women had any medical complications            improve the contour and, when needed, the
one area where you had a little too much,           or infections. Five patients had a minor fluid     projection of the buttocks. They outline im-
and transferring to somewhere you wanted            collection (seroma) in the area where the          portant technical considerations for plastic
a little more? A Brazilian plastic surgery          fat was obtained.                                  surgeons, illustrated by a supplementary
team has done just that, using a combined                                                              video on the Plastic and Reconstructive
liposuction and fat grafting technique to           At one year, the patients were highly satis-       Surgery website.
augment and enhance the buttocks, reports           fied with their results. All were satisfied with
a study in the May issue of Plastic and Re-         the appearance of their waist and 97 per-          Dr. Rosique and colleagues note that their
constructive Surgery®, the official medical         cent with the appearance of their buttocks.        procedure provides the best results when
journal of the American Society of Plastic          Three patients underwent a further proce-          the planned fat transfer is less than about
Surgeons (ASPS).                                    dure to enhance their cosmetic results -- in       one-half liter. They also emphasize that the
                                                    two cases, to reduce the volume of gluteal         cosmetic outcomes aren't determined by
Rodrigo Gouvea Rosique, MD, PhD, of Mas-            augmentation.                                      the amount of fat grafted, but rather by the
ter Hospital of Plastic Surgery in Goiânia,                                                            plastic surgeon's combining careful surgi-
Goiás, Brazil, and colleagues outline their         Plastic surgeons are seeing growing de-            cal technique and aesthetic judgment. They
safe and effective technique of "gluteoplas-        mand for gluteal or butt augmentation pro-         conclude, "A good result does not depend
ty with autologous fat tissue" for buttocks         cedures. A number of different techniques          on a lot of fat infiltration, but in a harmoni-
augmentation. They write, "This gluteoplas-         have been used for this purpose, including         ous way of combining the elimination of fat
ty technique is simple and inexpensive, with        gluteal implants.                                  by liposuction and fat grafting for buttocks
minimal morbidity and excellent results."                                                              sculpting, even with lasting results."
                                                    However, implant procedures have disad-
Simple Approach Combines Liposuction and            vantages related to cost, durability, and
Gluteal Enhancement                                 complications. Performing butt augmen-             UPCOMING WORKSHOPS
                                                    tation using fat obtained by liposuction           LARGE VOLUME FAT GRAFTING
The researchers report on their technique           -- sometimes called the "Brazilian butt lift"
                                                                                                                  July 2015
and outcomes of liposuction and fat graft-          -- provides a more flexible approach using
ing in 106 women, average age 33 years.             the patient's own tissue.
                                                                                                          Edward Zimmerman, MD
In an initial liposuction step, the plastic                                                                Location: Las Vegas, NV
surgeons obtained fat from areas like the           Fat grafting procedures -- obtaining fat from
thighs or hips.                                     one area of the body and transferring it to             ABDOMINOPLASTY
                                                    another -- are finding a growing range of              LIPOSCULPTURE &
This was followed by a gluteoplasty step,           uses in both cosmetic and aesthetic plastic        LARGE VOLUME FAT GRAFTING
in which the collected fat was reinjected           surgery. Dr Rosique and colleagues extend-                August 1-2, 2015
to sculpt and enhance the appearance of             ed this technique to gluteoplasty, combin-               Harold Bafitis, DO
the buttocks. The researchers limited their         ing liposuction to reduce fat in areas where            Location: Jupiter, FL
evaluation of the results of the technique to       there is too much and using it to enhance
patients with no major weight loss or gain          the buttocks.
                                                                                                          LIPOSUCTION & LARGE
during the year after surgery.
                                                                                                          VOLUME FAT GRAFTING
On average, about one-half liter of fat was         They find good results using the combined                 August 15-16, 2015
transferred to the gluteal region. None of          liposuction/gluteoplasty technique to                    Gregory Crichlow, MD
                                                                                                       Location: St James, Barbados, BVI
Wolters Kluwer Health: Lippincott Williams and Wilkins. “Fat grafting for buttocks augmentation:
Combined technique gives good results. “ScienceDaily, 30 April 2015.
.
The FDA, Adipose Tissue, the Breast, your Patient,                                                YOU
In December 2014, the Food and Drug Administration issued it’s Draft Guidance: “Human Cells, Tissues and Cellular &
Tissue-based products (HCT/Ps). Code of Federal Regulations Title 21 Part 1271

If adopted, THE FDA would effectively “OUTLAW” PLACING ADIPOSE TISSUE INTO THE BREAST.

During the comment period which ended February 23, 2015, public submissions were received from 49 individuals, societies,
andbusiness entities. Three state plastic surgery societies and the AMERICAN SOCIETY OF PLASTIC SURGEONS
provided rebuttals to the FDA’s proposed positions. The ASPS response consisted of an eighteen page well crafted, thorough
and robust document. This is a must read for all cosmetic physicians involved with adipose tissue.

Hopefully, the 49 responses will be enough clarification and guidance for the FDA to modify its position.

At this point, the FDA will issue either:
1. The Final Version of the Guidance
OR
2. Another Draft Guidance for Industry Review

Let us pray that if it is a Final Version, the 49 submitted comments will cause the needed modifications.
If another Draft Guidance is the result, ASOCP WILL ALERT THE MEMBERS OF ITS SOCIETY AND THE
10,000 COSMETIC PHYSICIANS IN WHICH WE ARE IN CONTACT.
Go to the Source, visit The FDA website below:
www.accessdata.fda.gov/scripts/cdrh/cfdocs/cfcfr/cfrSearch.cfm?cfrPart=1271
Visit this link for: Comments/Responses
http://www.regulations.gov/#!docketBrowser;rpp=0;dct=PS;D=FDA-2014-D-1856;refD=FDA-2014-D-1856-0001
Contact us to receive a copy of this document or receive any other information: info@cosmeticphysicians.org or by phone: 520-574-1050

An Observation A Commitment, and an Offer
If the FDA Guidance for industry could affect thousands of cosmetic physicians and their patients, only 49 responses appears
to be a modest reaction indeed.

Either the cosmetic physician just wasn’t that interested or was unaware of the situation. I would suggest that what we are
dealing with is a lack of communication.

Weaving one’s way through the FDA and regulations.gov websites is truly a challenge.

It wasnt’ until the May/June 2015 issue of MedEsthetics that the Andrew S Littleman, Esq article “FDA and Autologous
Medicine was published - 3 months after the deadline to register a response to the FDA.

ASOCP and ASOCP Connect are committed to making its members aware of forces that could adversely affect the practice
of the cosmetic physician.

Accordingly the ASOCP will monitor the activities of the FDA as it related to adipose tissue and the breast.

The ASOCP will keep you informed in a timely fashion.
The fat/breast discussion will not be the last, serious threat to the cosmetic physician.
If you hear something “going wrong” notify the ASOCP. The ASOCP will investigate the issue, and if it has National or State
wide importance, WE WILL INFORM THE 10,000 COSMETIC PHYSICIANS THAT RECEIVE ASOCP Connect.
If appropriate action or response is necessary, the Society will assist in the process.

        The American Society of Cosmetic Physicians is your link, your voice and your society.
                                  www.cosmeticphysicians.org
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cosmeticphysicians.org

   You      maY be losing Your right
   to implant adipose tissue into
   the breast
 Not if the ASOCP can Help it!

                                 ASOCP 2015
                                   The Work
                                       of a
                               Cosmetic Physician
                                       ?

                pRE-oP                              pOSt-oP
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