The life of a leader Six influential leaders in business and politics share their stories - Accounting Technicians Ireland
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Volume 52 Number 2 APRIL 2020 The life of a leader Six influential leaders in business and politics share their stories GOOD GOVERNANCE COMBATING A GUIDE TO IN A CRISIS CYBER RISK REMOTE WORKING How to manage your Why cyber behaviour How to make remote governance obligations in organisations is the working work for an through COVID-19 board’s business extended period
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3 Welcome Welcome to the April issue of Accountancy Ireland. if managed correctly, Ireland’s reputation as an open, adaptable yet stable economy also presents opportunities. Engagement with US members and politicians At the time of writing, the Institute’s Director of Advocacy & Voice, Dr Brian Keegan, and myself are currently meeting with members and politicians in the USA. The programme has involved meetings in New York with Northern Ireland Economy Minister, Diane Dodds, and Consul General of Ireland, Ciarán Madden, before moving on to Washington DC for various events including the Irish Business Leaders’ Lunch, the Irish Funds dinner and the NI Bureau breakfast. Throughout the visit, we have had a very warm welcome from members based in the US and some really useful engagement with political representatives from A t the time of writing, efforts to contain the spread both sides of the Atlantic. of coronavirus are undoubtedly the focus of attention for society and business across the Institute signs climate change pledge island. This is a very serious and fast-evolving situation, In February, our Institute announced that it is one of 14 and Chartered Accountants Ireland will adhere to the accounting bodies worldwide to become signatories to a official advice provided by our respective health services call to action on climate change issued by Accounting for and governments. The safety and health of our members, Sustainability (A4S). students and staff are paramount, and that principle The memorandum of understanding signed by Chartered guides the decisions taken. Accountants Ireland states that signatories will commit to The Institute is reviewing its programme of providing the training and infrastructure that accountants activities in respect of members, students and external need, as well as supporting initiatives and providing the stakeholders. We will be in contact with everyone necessary evidence to take action on climate change. concerned to advise them of all decisions made. In signing the memorandum, Chartered Accountants I would like to take this opportunity to commend Ireland recognises that climate change is an economic, businesses across the island for their responsible attitude social and business risk and that accountants must take to their employees and customers in following official action collectively as a profession and individually as guidelines. Such decisive action will, we hope, effectively professionals working in the public interest. curtail the spread of the virus. The 14 accounting bodies signed up to the agreement represent a total of 2.5 million accountants and students Paschal Donohoe T.D. worldwide. At the start of March, we were honoured to host Minister for Finance, Public Expenditure and Reform, Paschal Annual Dinner Donohoe T.D., who addressed an invited audience of Finally, this is my first comment section since our Annual Institute members and guests. Dinner at the end of January. I would like to record my Inevitably, coronavirus featured prominently with thanks to the 900 guests who supported the event; to the Minister predicting that the Irish economy would our event partners Dublin Airport, Bank of Ireland, be impacted by the global slowdown associated with the PeopleSource and Toyota; to our special guest, Lochlann outbreak. He said: “Many, including the OECD, outline that Quinn FCA; and, most particularly, to the many corporates this outbreak has the potential to slow global growth to who supported the event by hosting tables. For me, it its lowest rate since the financial crisis just over a decade was another great demonstration of how Chartered ago. To what extent, it is too early to say, but it follows that Accountants are at the heart of our economy, driving Irish weaker growth will affect our short-term outlook and my business. department will update its projects in April”. Turning to Brexit, the Minister argued that while the Conall O’Halloran post-Brexit world will present significant challenges, President www.accountancyireland.ie
4 Contents Publisher Institute of Chartered Accountants in Ireland Chartered Accountants House 26 47-49 Pearse Street, Dublin 2 Telephone: +353 (1) 637 7200 Email: hello@accountancyireland.ie Copyright © 2020 Institute of Chartered Accountants in Ireland. Articles may not be reproduced without prior permission. Disclaimer The views of contributors to Accountancy Ireland may differ from official Institute policies and are not necessarily endorsed by the Institute of Chartered Accountants in Ireland, its Council, its committees, or by the editor. The publishers, editor, and authors accept no responsibility for loss resulting from any person acting, or refraining from acting, because of views expressed or advertisements appearing in this publication. Accountancy Ireland team Managing Editor: Stephen Tormey Telephone: (01) 637 7240 Deputy Editor: Liz Riley Telephone: (01) 637 7392 Advertising Sales: Dylan Conway Email: dylan.conway@charteredaccountants.ie Telephone: (01) 637 7241 Interview Website: www.accountancyireland.ie Joan Curry discusses her varied Subscription rate career in the public sector and recent 1 year: Europe €58, Rest of World €112. subscribe@accountancyireland.ie appointment to the board of IFAC. Printing: Boylan Print Group, Drogheda. ISSN: 0001-4699 Regulars A member of Magazines Ireland Please recycle 90 03 President’s welcome Accountancy Ireland supports the work of the Press Council of Ireland and the Office of the Press Ombudsman, and our 09 News staff operate within the Code of Practice. You can obtain a copy of the Code, 16 Gallery 19 Comment or contact the Council, at www.presscouncil.ie, by phone at (01) 648 9130 or lo-call 1890 208 080 or by email at info@presscouncil.ie 83 Membership 84 Regulation 86 Commercial features Accountancy Ireland | April 2020
CONTENTS 5 Features 66 63 38 Innovations in third-level accounting education 42 The changing face of your profit and loss account 46 The 2019 Partnership Regulations 50 Selling your business 55 Not all talk is cheap 58 Why cyber behaviour is the board’s business 60 Unleash your data analytics capability 63 How to make remote working… work Careers Spotlight 64 Developing a framework for climate-related risk 92 Use the 80/20 32 Senan Murphy, CRH 66 Another new dawn for principle to find a 33 Michael Cawley, gender pay gap reporting? job you love Ryanair 70 Get to grips with the 95 The power of three 34 Ronan Dunne, Verizon revised Institute Code of good things 35 Sharon Cunningham, Ethics 97 On the move Shorla Pharma 73 How to manage your 98 Accountant sinks 36 Michael McGrath T.D., governance obligations teeth into dental Fianna Fáil through COVID-19 market 37 Fergal O’Dwyer, DCC Tax 74 Turbulent times for tax receipts? 76 Capital allowances for structures and buildings 78 VAT matters 78 80 Tax deadlines www.accountancyireland.ie
6 CONTRIBUTORS 1. Our contributors 1. Eimear McGrath Eimear McGrath is Associate Director at the Department of Professional Practice in KPMG. In her article, Eimear explores some of the key impacts of the European Union (Qualifying Partnerships: Accounting and Auditing) Regulations 2019 and asks to what extent they will widen the financial reporting and filing obligations for 2. partnerships. 2. Ted Webb and Raymond Donegan Raymond Donegan is Director and Head of Family Businesses at IBI Corporate Finance, and Ted Webb FCA is Managing Director at IBI Corporate Finance. In their article, Raymond and Ted outline a four-step process that, if followed, will maximise the potential 3. for a successful sale of your, or your client’s, business. 3. Sarah Hipkin Sarah Hipkin is Director, Data Protection, at Mazars Ireland. In her article, Sarah argues that organisations must develop a cyber strategy and culture that considers the human element if they 4. are to minimise the associated financial, legal and reputational consequences of potential security breaches. 4. Aoife Newton Aoife Newton is Head of Corporate Immigration and Employment Law at KPMG Ireland. While the outgoing Government made limited progress in introducing gender pay gap reporting legislation in the Republic of Ireland, Aoife notes that it remains to be seen whether the next government 5. will echo the same commitment. 5. Eugene Moore Eugene Moore, Corporate Tax Manager at BDO Northern Ireland, looks at the UK’s Structures and 6. 6. Buildings Allowance (SBA). With some projects coming into use, it is time for owners and their advisors to consider the significant tax relief available and how best to mitigate the risks of making an invalid claim. 6. Orla Doyle Orla Doyle, Head of Marketing at Lincoln Recruitment Specialists, explains how Chartered Accountants can harness the benefits of the 80/20 rule in their job search strategy to target the right company, the right culture, the right management team, and help secure the job of their dreams. Accountancy Ireland | April 2020
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NEWS 9 This is the second award Mairéad has won in recent months. News in brief Mazars Partner, Mairéad Divilly, Helena O’Dwyer, Head of wavespace at EY and Frank O’Dea, Chief Innovation Officer at EY. scoops Irish EY launches wavespace client Women’s Award innovation centre in Dublin M airéad Divilly, Lead Outsourcing Partner at EY launched its new EY wavespace centre in Dublin, expanding its global Mazars, won the Services network of innovation centres that bring EY technology and business experts to Accounting & Finance category together with clients to achieve business transformation. EY wavespace at the second Irish Women’s provides facilitated sessions to its clients in Ireland that use design thinking Awards 2020, which took place methodologies and deep expertise across sectors and technologies. at the Blanchardstown Crowne The firm anticipates that 20% of EY employees will work in technology- Plaza Hotel in Dublin recently. focused roles by 2022 and has set a target that 25% of its graduate recruits This is the second award come from STEM backgrounds in the same period. This is in addition to the Mairéad has won in recent investment of more than $530 million globally in upskilling all EY staff in future- months. In September, she focused skills, including emerging technology. received Skillnet Ireland’s award for outstanding contributions at their 20th Anniversary Gala Dinner Celebration. IASB reviews accounting for goodwill T A Fellow of Chartered he IASB recently published for The IASB’s preliminary view is Accountants Ireland, Mairéad public comment discussion that there is no compelling evidence provides support for companies paper DP/2020/1 on Business to justify changing accounting in payroll, HR, tax compliance, Combinations – Disclosures, for goodwill and the costs that accounting, audit and advisory Goodwill and Impairment. such a change would entail. services and specialises in Comments can be submitted to the This discussion paper provides compliance for corporates IASB until 15 September 2020. stakeholders with an opportunity establishing operations both The IASB’s preliminary to explain whether they agree with in Ireland and other overseas view is that it should retain the that preliminary view. jurisdictions. impairment-only approach to The proposals result from the Mairéad is a non-executive accounting for goodwill and develop IASB’s post-implementation review director of Skillnet Ireland and proposals to improve disclosures of IFRS 3 Business Combinations represents the interest of the Small about acquisitions. The IASB accepts (report and feedback statement Firms Association on the Skillnet that both the impairment-only and published June 2015). Ireland Board. She also leads the amortisation models for accounting The discussion paper is available CSR strategy at Mazars Ireland. for goodwill have limitations. on the IASB’s website, www.ifrs.org www.accountancyireland.ie
10 Crowe presents fundraising This is a testing time cheque to LauraLynn for the local economy Leading Chartered Accountant says executive must win Pictured (from left) are: Claire Shiels, Corporate Fundraiser, LauraLynn with Patrick Foley and Paul Lynch, Crowe. back confidence with reform C rowe employees recently presented a cheque for over €10,000 to the firm’s 2019 T charity partner, LauraLynn. he Chairman of Chartered Crowe staff participated in a range of fundraising and volunteering Accountants Ireland Ulster initiatives throughout 2019 to help support LauraLynn’s children’s hospice and all the Society has called on the incredible work they do to help support children with life-limiting conditions and Northern Ireland Executive to their families in Ireland. implement “much needed reform” in the health and education sectors and to re-energise the Government announces supports for local economy. businesses impacted by COVID-19 Speaking to over 360 guests at the Ulster Society’s Annual The Minister for Business, Enterprise for vulnerable but viable firms that Dinner, sponsored by Danske and Innovation, Heather Humphreys need to restructure or transform Bank and MCS Group, Richard T.D., has announced a package of their business. Gillan called on the Executive supports for businesses impacted by • The maximum loan available to provide investment in COVID-19. Supports include: from MicroFinance Ireland will be infrastructure and skills; and to increased from €25,000 to €50,000 adopt a business-friendly strategy. • A €200 million Strategic Banking as an immediate measure to Richard said: “This is a Corporation of Ireland (SBCI) specifically deal with exceptional testing time for the local Working Capital scheme for eligible circumstances that micro- economy. Factors such as Brexit businesses impacted by COVID-19. enterprises – (sole traders and firms and cutbacks in Government Loans of up to €1.5 million will be with up to nine employees) – are spending will be challenging, but available at reduced rates, with up facing. Applications can be made our members see the restoration to the first €500,000 unsecured. through the MFI website or through of the Northern Ireland Executive Applications can be made through your local enterprise office (LEO). as a very positive move. Whilst the SBCI website. • The Credit Guarantee Scheme will be the restoration is most welcome, • A €200 million package for available to COVID-19 impacted firms the last three years have left us enterprise supports including a through the Pillar Banks. Loans of with a lot of catching-up to do, Rescue and Restructuring Scheme up to €1 million will be available at and the Executive needs to prove available through Enterprise Ireland terms of up to seven years. itself and show that it can deliver for the wider economy.” Accountancy Ireland | April 2020
NEWS 11 It pays to pay women the same C losing the gender pay gap across the OECD could boost female earnings by over 21%, which translates to over US$2 trillion, according to PwC’s latest Women in Work Index, which analyses female economic empowerment across 33 OECD countries. Furthermore, if the female employment rate across the OECD matched that of Sweden, OECD GDP could be boosted by over US$6 trillion according to this latest index. Pictured (from left) are: William McCulla, Invest NI; Judith Hartley, British Business Bank; Richard Gillan, The Women in Work Index Chair, Chartered Accountants Ireland Ulster Society; and Shane O’Hanlon, InterTradeIreland. is a weighted average of five indicators that reflect female Helping SMEs fund participation in the labour market and equality in the workplace: the gender pay gap, future growth female labour force participation, the gap between male and female labour force participation, female unemployment and the A n event examining the funding landscape for local small- and medium-sized female full-time employment enterprises (SMEs) took place in Belfast recently. rate. The ‘Access to Finance’ event, organised by Chartered Accountants Ireland This year’s index has Iceland Ulster Society in partnership with Invest Northern Ireland, InterTradeIreland and and Sweden retaining their top two positions for the fifth British Business Bank, brought Northern Ireland business leaders and advisers year in a row, with Slovenia in together to discuss the range of funding options available. third place. Although the UK Richard Gillan, Chair of Chartered Accountants Ireland Ulster Society said: “It’s performed above the OECD important that businesses and their advisers are not only familiar with the more average and is second only to traditional finance options on offer, but also with the alternative funding solutions Canada when compared to other available to growing businesses. G7 economies, its position has “Alternative sources of finance, offered across both debt and equity markets, are barely budged since 2000 when now more prevalent in the funding landscape and have a key role to play in allowing it stood at 17th position, despite businesses to effectively execute their growth strategy.” improving its performance across all five indicators. Ireland recorded the biggest decline (along with Estonia) in Irish companies eye international expansion the PwC Women in Work Index rankings this year, falling by four and new service lines despite challenges positions. Analysis attributes this largely to a widening of the F inding, hiring and retaining top talent remains the most significant challenge gender pay gap. facing Irish businesses, according to a survey of the 2020 Deloitte Best Managed Companies network. Representatives from almost 100 companies provided their views on the key advantages and challenges facing them in 2020 and on their Closing the gender ambitions for growth in the years to come. pay gap across the Talent acquisition was noted by 57% as their organisations’ biggest challenge, OECD could boost 21% remaining the top challenge when compared to the 2019 results. Geopolitical female earnings uncertainty (44%, up from 37% last year) and the development of new products and by over services (22%) were the next-highest-rated challenges. Asked to rate the three most significant factors that give a key advantage in their marketplace, the companies identified excellent customer relationships (54%), unique products/services (46%) and their commitment to continuous improvement (43%) as which translates to over the highest contributors. A good business strategy also rated highly at 32%. Notably, ‘lower cost than our competitors’ was the lowest-rated factor at 2%. US$2 trillion www.accountancyireland.ie
12 NEWS Pictured (from left) are Sonya Boyce, Director of HR Consulting in Mazars; Fergal Brosnan, Head of Strategy Development at Bank of Ireland; and Helen Downes, CEO at Shannon Chamber. Credit Review Office rebrand Gender pay gap takes effect reporting is fast approaching W The Credit Review Office has ith the Gender Pay Gap Information Bill, 2019 currently in the process of rebranded to be known as ‘Credit being enacted, companies need to pay more attention to the pay gaps that Review’. First established in 2010 exist between men and women in their organisations. This was the stark by the Minister for Finance, message that Sonya Boyce, Director of HR Consulting in Mazars, gave to a gathering Credit Review’s role is to ensure of Shannon Chamber member companies at a recent seminar in Shannon. the flow of credit to viable small- Given that Ireland witnessed a 2% increase in its gender pay gap from 12% to 14% and medium-sized enterprises between 2014 and 2017; that this figure is above the European average of 16% and will (SMEs) and farming businesses. continue to grow without legislative intervention; that only 19% of chief executive Credit Review provides an positions in Ireland are held by women; and that women represent only 13% of independent and affordable boards of management for Irish listed companies, the issue that companies need to appeals process for SME and be concerned about is ‘when’, not ‘will’, mandatory pay gap reporting come into effect farm businesses who have either in Ireland. been refused credit or have By year three of its initiation, reporting will be mandatory for companies of all had existing facilities up to a sizes in Ireland with larger companies required to report in the initial two years. value of €3 million reduced or “Now is the time to start preparing,” added Sonya. withdrawn. Credit Review appeals are successful in 90% of the cases it supports, with the majority of IFAC outlines five factors for high-quality audit A cases handled for a fee of €100. s audit reviews unfold in consistent high quality,” said IFAC CEO, Larger value cases are charged various national jurisdictions, Kevin Dancey. “This, however, cannot be more, up to a maximum of €250. the International Federation achieved in a vacuum – all participants of Accountants (IFAC) has set out in the audit and assurance ecosystem its recommendations for achieving must work together in striving to achieve Credit Review high-quality audits. Its five essential high-quality audits 100% of the time. It appeals are factors are: the right process, the right is a vital part of our profession’s public successful in 90% people, the right governance, the right interest mandate.” regulation, and the right measurement. He continued: “We call on regulators “Audits contribute meaningfully and PAOs (professional accountancy to the functioning of organisations, organisations) to collect, analyse, and financial markets, and economies. publish more and better data – both of the cases it While many thousands of audits are aggregate and granular – on audit quality, supports conducted each year without any issues, with the goal of enhancing transparency improvements are needed to ensure and promoting higher audit quality.” Accountancy Ireland | April 2020
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14 News from your Institute Akriti Gupta reviews the Institute’s recent policy and representations activity. Pictured (from left) are: Conall O’Halloran, President at Chartered Accountants Ireland; Minister Diane Dodds, Northern Ireland Economy Minister; and Dr Brian Keegan, Director, Advocacy and Voice at Chartered Accountants Ireland. Minister Dodds addresses members at Institute event in New York N orthern Ireland’s Minister her commitment to delivering for the Department of the business growth and increased Economy, Diane Dodds, investment into Northern Ireland. addressed members at an Institute Echoing the Minister’s sentiments, event in New York. Conall O’Halloran, President of Speaking at the event, the Minister Chartered Accountants Ireland, said she recognised the key role of reiterated the Institute’s commitment members of Chartered Accountants to the all-island economy and Ireland in attracting investment to noted the particular value of the Northern Ireland, and its strong and accountancy skillset in contributing influential network. She also reiterated to business development. Brexit: what does it mean for our members? Minister Paschal Donohoe T.D. The Institute published a special episode addresses members in Q&A session M of the Accountancy Ireland podcast, inister for Finance and Public where Aidan Lambe, Akriti Gupta, Expenditure and Reform, Ronan O’Loughlin and Zara Duffy spoke Paschal Donohoe T.D., about what Brexit and the ongoing addressed Institute members and guests transition period means for members in March. of Chartered Accountants Ireland. The His address, titled The Irish Economy panel also discussed the future of at a Crossroads: Risks and Opportunities audit and what the Institute can do for Ahead, covered the potential global its members. Meanwhile, Chartered economic slowdown from COVID-19, the Accountants Ireland published a series Pictured (from left) are: Barry Dempsey, CEO at Chartered Accountants Ireland; outgoing Government’s fiscal policy, the of explainers on the Brexit timeline and Conall O’Halloran, President at Chartered requirement for an exchequer surplus, the negotiation mandates. Accountants Ireland; and Paschal Donohoe T.D., Minister for Finance and Public and the ongoing negotiations to form a Expenditure and Reform. new government. Accountancy Ireland | April 2020
NEWS 15 Responding to consultations The Institute has provided responses to a number of consultations recently. Under the auspices of CCAB-I, the Institute responded to the OECD Secretariat Unified Approach Proposal under Pillar One to taxing the digital economy; the OECD Secretariat GloBE Proposal under Pillar Two to taxing the digital economy; and Revenue’s real-time Dividend Withholding Tax (DWT) proposal. We also responded to the Department of Communications, Climate Action and Environment consultation on a “proposed increase to environmental levies”. London Society rises to the challenge of climate change Institute signs MOU with HMRC The Institute has agreed a memorandum T he Institute in conjunction with the London Society hosted a panel event of understanding (MOU) with HMRC, for members living and working in London at the Embassy of Ireland which is now being used to shape future in London. Moderated by Dr Brian Keegan, the theme of the event was reporting by HMRC to Professional Standards of instances of potential ‘sustainable finance – the cornerstone to better business’, and the event saw misconduct by our members. excellent engagement and discussion. London Society Chair, Peter Keenan- The MOU contains a number of Gavaghan, said: “Sustainable finance is an area where our profession has to be safeguards that mirror those available ready to take the lead.” to our members in instances where the The panel for the evening was Richard Spencer, Head of Sustainability at ICAEW; Hannah Armitage, Project Manager at the Financial Reporting Council; Elaine Deehan, Country Manager of Ireland Revenue Commissioners wish to make a at Starling Bank International; and Patrycja Jurkowska, Chartered Accountants Ireland Young report to Professional Standards. Chartered Star 2019. Also, in attendance were Economic Counsellor, Páraig Hennessy, and his colleagues from the Department of Foreign Affairs and Trade. CCAB-I identified as fifth Chartered Accountants most active lobbying group in Institute signs Ireland Ireland inaugurates new The second statutory review of the call to action on Vancouver Chapter Regulation of Lobbying Act 2015 climate change identified the Consultative Committee of Chartered Accountants Accounting Bodies Ireland (CCAB-I) as one Ireland recently became of the top five organisations in Ireland one of 14 accounting bodies with the greatest amount of lobbying to sign a call to action on activity. climate change. The call This was from a total of more than 40,000 returns, which had been submitted was issued by Accounting as at 21 January 2020 from over 1,900 T for Sustainability (A4S), he Institute inaugurated the persons and organisations listed on the a project promoting Register. sustainability in business. new Vancouver Chapter on 24 The accountancy February 2020, by hosting an evening member networking event in profession plays a vital UK Budget 2020 – top KPMG’s offices in Vancouver, Canada. role in achieving climate takeaways change mitigation and Director for Advocacy and Voice, Dr The Institute published its analysis of adaptation. The CEOs of Brian Keegan, updated the group on the newly appointed Chancellor of the the signatory accounting the current Brexit position and the Exchequer, Rishi Sunak’s first Budget and bodies are committing to opportunities and challenges that the first UK Budget in over 16 months. It support accountants in come with it. Irish Consul General to came just weeks after the UK’s departure taking urgent action by Vancouver, Frank Flood, addressed the from the EU and amidst the COVID-19 providing the training gathering and highlighted the Institute’s outbreak, with many seeing the Budget and infrastructure that strategic position as a key business as an opportunity to vaccinate the UK accountants need, as well as entity and financial services expert in economy. by supporting market-based the business community in Canada. The analysis touched on points such initiatives and providing The evening was a great success as VAT-postponed accounting, pensions, the evidence base needed to and saw many local members coming personal tax, and business tax measures. take action. together for an evening of networking and discussion. www.accountancyireland.ie
16 Professor Patricia Barker and Past-President Shauna Greely Lena Hennessy and Professor Niamh Brennan International Women’s Day 2020 80 Chartered Accountants and guests gathered in Chartered Accountants House, Dublin for the first International Women’s Day lunch on 9 March 2020. Derek Reilly Shauna Greely and Professor Patricia Barker Barry Dempsey speaks to guests Paula Houlihan We are... Innovative Ambitious Brave Dynamic Talented Accountancy Ireland | April 2020
GALLERY 17 Chartered Accountants Ireland Deputy President, Paul Henry Cody Jackson and Roberta Flynn Aisling Molloy and Orla McGahan Caroline McGroary Anna Maria O’Shea Amy Ball Lena Hennessey and other guests Michelle Maxwell and Amy Ball Barry Dempsey and Paula Nyland engage in a networking exercise Dearbhla Brennan, Cody Jackson and Sarah Lane Professor Patricia Barker Michelle Maxwell Leman Solicitors are Ireland’s most innovative law firm. We specialise in Financial Services, Technology, Real Estate & Life Sciences. For more information and to contact us visit www.leman.ie www.accountancyireland.ie
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COMMENT 19 Thanks for the memories? Some of the commercial habits that are already being formed could serve us well once the COVID-19 crisis is over, writes Dr Brian Keegan. and economic impact was far less online training. This could be down pronounced than that of the current to a desire to fill empty hours, or scourge, but I’m not sure the reason more positively, it could be down to a is as straightforward as that. It may broader recognition that additional instead be because they left no lasting skills and tools are needed for future behavioural changes in most of the survival. businesses and societies they affected. Behaviour is the hardest Societies that did remember how thing to change. The reluctance bad things could get were better to lend or borrow, an antipathy prepared for COVID-19. Singapore is towards speculative development, not the most open of jurisdictions, overcautious economic policy and but they read the warning signs early. even the rise of the gig economy can Also the isolation wards built there to be traced back to the downturn a tackle SARS in the early years of the decade ago. The legacy of the 2007/08 century were still available to hold recession sometimes lingers less on B y now, all businesses and patients ill with COVID-19, and that balance sheets than it does in the institutions have taken some in turn allowed the authorities to be collective memory. preventative and containment more prescriptive about quarantining The businesses that bounce back measures against COVID-19 for their and testing. the fastest could well be those who staff, but the early adopters of social No business, nor even a country, are the early adopters of the new distancing won headlines and even can (or even should) sustain the kind business behaviours prompted by kudos for so doing. They were the of “ just in case” procedures, buffers the crisis. Just like the last recession, first to tell personnel to work from and Singaporean-style infrastructure COVID-19 is now creating memories home, to block staff from hosting or to guard against once-in-a-century of its own. We will need to hang on to attending large meetings or any type pandemics. This, however, is a crisis the positive ones. of gathering, and to have placed an for all of us, and we should not waste embargo on international travel. an opportunity to take some insight Those early adopters had much from it. in common. Typically they were Some of the commercial habits that large, multinational, and flourished are already being formed could serve Behaviour is the in the online sales and services us well once this crisis is over. Because environment. By contrast, the the situation is changing daily, I hardest thing to indigenous SME sector often operates am hesitant to be too prescriptive change. The reluctance within a market segment where and not all these behaviours will to lend or borrow, an having people work from home is sustain or improve the bottom line. antipathy towards not practicable. The sector is now Nevertheless, there is already evidence speculative development, suffering the most from the collapse that businesses are accommodating, overcautious economic in demand caused by the pandemic. and staff are delivering through, more We have seen epidemics before, flexible working practices. This is not policy and even the rise but how well did we remember the just about working from home where of the gig economy can lessons of Zika virus a few years on? that is possible, but about varied be traced back to the Or SARS? Or swine flu? How much working hours, role definition and downturn a decade ago. better are we at defending ourselves? service delivery methods. At the time, these were serious crises, In days when demand is in decline but they seem to have faded from the almost everywhere, the Institute Dr Brian Keegan is Director, collective memory very quickly. That sees an upswing in demand from Advocacy & Voice, at Chartered Accountants Ireland. may be simply because their social members for resource materials and www.accountancyireland.ie
20 Read more, faster you a duty – you owe the paper no duty. Similarly, just because you have started to read a book does not mean you Cormac Lucey helps you turbo-charge are duty-bound to complete it. Our time and attention are limited. If a book is your ability to identify and absorb relevant boring, tedious or just getting you down, discard it and choose another. That book information in three easy steps. may deserve the dismissive review: “Once I put it down, I couldn’t pick it up!” have three key rules for managing the information flow I face. Rule 3: Discriminate among preferred providers Rule 1: Learn to speed read I follow several financial websites and put it into practice closely: The average best-seller we might take with us on holidays has about 400 • RTE.ie – click on “Business”, “Broker words on each page. It is said that Reports” and “Goodbody” and you will President John F. Kennedy could read be directed to a comprehensive review 2,000 words per minute, equivalent to of the previous day’s business and five pages per minute. I find that hard to economic news refracted through the believe. But with a disciplined approach, prism of its implications for corporate it should be possible to read at speeds of value. 500-600 words per minute regularly. • Google “McKinsey on finance” and What are the core elements of speed- you will be directed to the website reading? Here is a speed speed-reading of the management consultants’ A close friend of mine is a retired course: quarterly report on corporate finance journalist. We were in school themes. Each quarter, five or six issues together for several years in a) Develop the good habit of reading in are considered in a succinct and the 1970s. He went into journalism; I a smooth rhythm; abandon the bad intellectually well-founded manner went into accountancy. In sixth year, habit of disrupting that rhythm by with a focus on drawing actionable our school won the Leinster Senior occasionally going back to reread a conclusions. Schools cup in rugby for the first time passage; • Google “Damodaran online”, and in decades. My pal kept a copy of the b) Instead of visually absorbing single you will land at the website of following day’s Irish Independent, words, get into the habit of absorbing Aswath Damodaran, Professor of complete with match coverage. It several (three to five) words with Finance at the Stern School of New disappeared under the mountain of each glance; York University. This site features detritus we are all at risk of gathering. c) Measure your reading speed when models, including lots of detailed Then it re-emerged after both parents you’re reading a book and focus on valuation models; data, including had died, and the family home was getting that speed up; and important sectoral cost of capital put up for sale. What struck Peter, d) Practice reading some trashy data; and Damodaran’s blog, where in the early part of this century, was material at an incredibly fast he analytically considers important just how thin that 1978 edition of the pace. Then, when you read regular current financial topics. Independent was compared to the bulky content, you’ll find yourself newspapers we have today. Ironically, chomping at the bit speed-wise, Separating the our newspapers are bigger and better just like when you come off the than ever before, even as they face motorway and chomp at the bit at informational going down under the online onslaught. the outrageously slow speed limits wheat from In 1978, nobody was at real risk of then imposed. the chaff is critically information overload. If anything, we important today, as each suffered from information poverty Rule 2: Focus of us could be submerged back then. Today, however, we are When you read something, you are forced to deal with an abundance reading it for a purpose. Be deliberate in the flow of information of information. Separating the about that purpose. If I’m reading a pouring our way. informational wheat from the chaff is newspaper, I want useful information critically important today, as each of and I want entertainment. I also want us could be submerged in the flow of to limit the amount of time I devote to Cormac Lucey FCA is an information pouring our way. I read reading the paper. I am certainly not economic commentator and lecturer at Chartered Accountants Ireland. a lot – both online and in print – and going to read all of it. The paper owes Accountancy Ireland | April 2020
COMMENT 21 Uncertainty reigns Economic forecasting can be a difficult business, especially when you consider the ‘unknown uncertainties’ the world is currently facing, writes Annette Hughes. Global economy restrictions, and reduced mobility In early March, the OECD reported (affecting consumer spending and on the considerable human suffering workers staying at home). There have and major economic disruption that already been reports of delays in the had resulted from COVID-19. OECD delivery of imported products in the global growth in 2020 was revised construction sector, according to the downwards, by around 0.5 percentage Ulster Bank Construction Confidence points to 2.4%, from an already weak Index. It has been acknowledged that forecast of 2.9%. The adverse impacts Ireland will likely follow a pattern on confidence, financial markets, the seen in other European countries and travel sector and disruptions to supply the Taoiseach’s measures to minimise chains were all factors contributing the spread of COVID-19 could be to the downward revision. However, significant, but much less than the without knowledge of the full impact economic and social consequences of of the virus, the OECD acknowledged acting too late. B usinesses do not like uncertainty that, should the outbreak be more The flexibility that Irish businesses but, at present, that is the intense and last longer than predicted, have demonstrated in dealing with prevailing economic theme. An global growth could drop to 1.5%. evolving economic, political and social uncertain political situation, ongoing Economists at Oxford Economics trends are acknowledged in EY’s Brexit negotiations and the recent believe that the virus will result in Q1 February 2020 Economic Eye. EY Chief coronavirus outbreak remind us how 2020 being the first global contraction Economist, Neil Gibson, correctly vulnerable the economy can be to since Q1 2009, with overall growth of pointed to the coronavirus outbreak external shocks. 2% for the year, the slowest pace in as likely to damage global growth Those in the business of economic the last decade. in 2020, but as a rapidly evolving forecasting understand this situation, it is difficult to predict the vulnerability very well. The purpose Irish economy full economic impact on the island of of an economic forecast is to measure The OECD forecast for economic Ireland. The closure of many public the impact of ‘known uncertainties’ growth in the euro area was revised institutions and private businesses in on future economic performance, but downwards by 0.3 percentage points the Republic of Ireland will no doubt the future is unpredictable and this is to 0.8% in 2020, although, given further slow growth across the island, further complicated by the ‘unknown that the spread to Europe did not but the sectoral and regional impact uncertainties’ we now face. materialise until February, this will vary greatly. It important to Economists, in making their forecast is likely to be subject to remember, however, that this is first projections for economic growth in further downside risks. and foremost a human crisis, and we 2020, would not have been aware Ireland has an open economy must think about people first. Moving of the coronavirus outbreak until reliant on international trade and away from GDP numbers, we must the first reports of a cluster of cases global markets to support economic look at what business, governments were identified on 31 December 2019 growth. Ireland and its economy and individuals can do together to in Wuhan, China. The rapid and accounts for just 0.4% of global GDP help get us get through this incredibly continuing escalation of COVID-19 has and 0.06% of the world’s population. difficult period. led economists to revise their economic However, it still remains vulnerable to Clearly, these are unprecedented forecasts downwards, as the initial the impact of the COVID-19 virus. times and taking such developments output contractions in China begin to Economic growth in Ireland will into account makes economic be felt around the world. It remains definitely be weaker than projected forecasting a difficult business. unclear what the full effects will be on should the virus spread for an the movement of people and goods, and extended period. The main impacts Annette Hughes is a Director at economic activity, while the response of are likely to be felt through supply EY-DKM Economic Advisory. policymakers is evolving on a daily basis. chain disruptions, travel and tourism www.accountancyireland.ie
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COMMENT 23 The hazard Chinese walls Experience suggests that most professional indemnity claims for of professional negligence arise through allegations of omission. In other words, some aspect was overlooked or understated advice by the adviser and should have been appropriately addressed. This, of course, enters into the grey area of opinion of which there is little legal definition beyond a With advice comes responsibility simplistic analysis as to what your as almost all advice has consequences, peer group would have done in the circumstances. writes Des Peelo. In the ordinary course of events, a Chartered Accountant is unlikely I have acted as an expert witness in to face a conflict of interest in giving many such cases. Common factors advice – although a wary eye is in these claims included allegations necessary for Ireland’s relatively that the client subsequently raised small business network. Others an issue that was not within the may, however, experience conflicts original remit, or did not take the of interest in a different way, as advice, or varied its implementation explained by a straight-faced story to suit a different purpose. from the rarefied world of high art It may not always be possible in dealings. everyday commercial situations, but In a frank memoir, a retired it is invariably wise to have a clear director of a major auction house in letter of engagement (LOE) signed London explained ‘Chinese walls’ as as accepted by the client in advance follows: on one side of the auction of undertaking the work. The real house, the potential seller of a relevance is that the LOE can avoid painting is reassured as to this being any later claim of misunderstanding the best time to sell a painting. On A s a Chartered Accountant, or ambiguity. The LOE can also state the other side, in the same auction whether in professional in advance what is to be excluded in house, the potential purchaser or commercial life, our the advice, as explained below. is reassured as to the wisdom of qualification is relied on by others for investing to future advantage in the knowledge and experience when we Create clarity same painting. provide advice. In my experience, it is increasingly Advice brings responsibility, as necessary to ensure that the Be brave almost all advice has consequences. recipient understands what the Good advice is always worth it, but A course of action undertaken, an advice is not, as well as what it is. For the advice might be unexpected. investment made, a decision taken, a example, that it is not legal advice, A senior politician, for example, matter rectified, a risk addressed, and that it is not tax advice as may arise, battered by the vagaries of the world, so on. The accountant can sometimes or that the advice cannot be taken remarked to me that if you are ‘being be unaware that somebody has as reassurance to a third party an eejit’, the best advice sometimes interpreted a comment or course of (such as a bank or fellow investors) comes when the adviser tells you so action as advice. Even responding as to the standing or validity of the in plain terms. to a casual enquiry can be an circumstances relating to the advice. And how much should one charge everyday hazard in a complicated and The advice is for the recipient alone, for all this great advice? A wise PR regulatory world. and there is no responsibility to lady, not entirely tongue-in-cheek, third parties. once told me that advice should Letter of engagement The subsequent written advice always be reassuringly expensive. I, in common with other professional to the client may then state: “This advisers, have experienced clients advice is provided in accordance Des Peelo FCA is the author of or circumstances where it is later with the signed letter of engagement The Valuation of Businesses and claimed that advice was wrong (LOE), dated 1 April 2020. For good Shares, which is published by or inadequate. Thankfully, none order, a copy of the LOE is attached Chartered Accountants Ireland and now in its second edition. developed into legal claims – though to this letter”. www.accountancyireland.ie
24 COMMENT The benefits for diversity statistics and initiatives. It is not acceptable, nor prudent, to arrive at a beauty parade with an all- of balance male team to discuss a proposal with what is usually a diverse team on the other side. And it is not only in pitch situations. Clients – and in particular, international or global ones – now It is important, and indeed useful, to frequently include requirements around remind ourselves about the business case diversity in their terms of engagement. Some conduct diversity audits and for gender balance, writes Rachel Hussey. evaluate the composition of teams and the numbers of hours worked by both of Ireland has called out the specific men and women. We ultimately need to need for diversity across senior decision- focus within professional services on making levels based on evidence of representing the increasingly diverse increased standards in governance client base that we serve. practices and a more balanced risk Diversity is also important from a appetite. reputational perspective. The media In many industries, a large part of – and the trade press as well – have the challenge around achieving gender a keen focus on gender balance and balance is the small number of women new partner announcements can be who enrol for or graduate from the the subject of criticism and comment degrees relevant to the industry in if there is a lack of gender balance, question. For example, engineering particularly on social media. companies find it more difficult to Firms that make progress in this recruit women because of the small area, and are seen to do so, will have a percentage of women who study real competitive advantage in what is an engineering in college, which in turn asymmetric market. Research carried is as a result of not enough girls taking out by the 30% Club shows equally A lot of the recent discussion STEM subjects in school. Furthermore, high career ambitions across men and around gender balance and in law, over 60% of graduates are women. However, the same study also its importance in business women, and in 2018 there were more indicates less confidence among women presupposes that everyone believes that women on the roll of solicitors than regarding their potential to progress. working towards and achieving gender there were men for the first time. And This is perhaps a topic for another balance is a good thing and that we all this trend has continued. Data published article, where we might also talk about know why this matters. annually by the UK’s Financial the practices a modern professional A large body of research Reporting Council also indicates that services workplace needs to attract demonstrates that diversity is good the numbers of men and women opting and retain talent – all of which will be for business. Diversity leads to better for careers in accountancy are close to or tested as we work through the current decision-making, enhances the at parity in recent years. challenges posed by coronavirus. attraction and retention of talent and, In contrast, the overall profile of the most importantly, improves the bottom profession is closer to one-third women I was very pleased to be invited to write line. For example, McKinsey’s recent and two-thirds men. Anecdotal evidence articles in this publication on gender report entitled Delivering Through suggests that the position is somewhat balance in business. Since my first Diversity shows that companies in better in Ireland. However, a gender article the world has experienced, and the top quartile for gender diversity imbalance remains, particularly at more continues to experience, unprecedented change and uncertainty and that within executive boards were 21% more senior levels. This makes the retention looks likely to continue for some time. likely to outperform on profitability. of women in the professions a key Businesses will have very different Investors are increasingly focused on business opportunity if employers are priorities in the period ahead and I am gender diversity, and Goldman Sachs in to harness the full value of the available writing on the basis that we will return February announced that it would only talent. to (perhaps a different) normal and that we can resume the discussion on underwrite IPOs in the US and Europe A key lever in professional services issues around sustainability (including of private companies that have at least firms is client demand. Clients are very diversity) in that new normal. one diverse board member. And starting focused on their diversity ambitions and in 2021, it will raise this target to two they expect their service providers to diverse candidates for each of its IPO be as well. Firms increasingly see tender Rachel Hussey is Chair of 30% Club Ireland and a Partner at Arthur Cox. clients. Closer to home, the Central Bank documents with questions and scoring Accountancy Ireland | April 2020
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