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The content of this promotion has not been approved by an authorised person
within the meaning of the Financial Services and Markets Act 2000. Reliance
on this promotion for the purpose of engaging in any investment activity may
expose an individual to a significant risk of losing all of the property or other
assets invested.
EXECUTIVE SUMMARY WHO ARE WE? We are Dream Harvest, An award winning game studio based in Brighton, led by a team with a combined development experience spanning over 30 years in both AAA and Indie, having worked on some of the most successful titles of all time. WHY DO WE WANT INVESTMENT? • To bring our current game project, NeuroSlicers to market. • To begin development on CommunitySync, our Community Growth/Viral Marketing/Monetization Platform. • To exploit our NeuroSlicers IP in other ways such as a mobile game, table top board game, comic and animation series as well as merchandise. WHAT IS OUR AIM? Our Aim is to successfully grow Dream Harvest beyond Indie into one of the most successful global development studios in the UK. We want to focus on creating online, immersive, narrative driven experiences for the core market that have ever evolving, growing worlds and deep, creative gameplay that redefines genres and offers people new ways to play and engage.
INVESMENT PROPOSAL
FOUNDERS INVESTMENT TOTAL EXTERNAL INVESTMENT TO DATE
£60K £544K
OFFERING
SEIS INVESTMENT EIS INVESTMENT
16199 Shares (6.67%) @ £9.26 a Share 37800 Shares (15.55%) @ £9.26 a Share
£150K £350K
SUCCESSFULLY RAISED IN PROGRESS - £205K COMMITTED
NOW CLOSED £145K AVAILABLE FOR OFFERS
CLOSING 31st MARCH
NEXT INVESTMENT
LEAD BY OUR KOREAN PARTNERS
60753 Shares (20%) @ £24.69 a Share
£1.5Million
OPENING APRIL 2020
PROGRESS TO DATE
SUCCESFUL PRE-ALPHA TEST GREW DISCORD COMMUNITY WON AWARD
400 Players over 6 weekends V.Positive 400 Members Best Graphics,
Qualitative & Quantitative Feedback All Organic Growth Intel Buzz London
2018 2018 2018
WON AWARD TEAM GROWTH SECURED OFFICE
Best Multiplayer Game From 4 to 10 Members Moved Into Office in Brighton, a Major UK
Casual Connect, London 2019 Game Dev Hub
2019 2019
RUNNER UP AWARD GREW DISCORD COMMUNITY GLOBAL PUBLISHER INTEREST
Best Multiplayer Game, 860 Members In late stage talks with major global and
BIC Festival, South Korea All Organic Growth regional publishers
2019 2019 2019COMPANY VISION
GENRE DEFYING EXPERIENCES FOCUSED
ON NARRATIVE DRIVEN MULTIPLAYER GAMES
COMMUNITY DRIVEN MID/CORE MARKET CUSTOM TECH
Working with our community at each PC / consoles / physical games & deep Build custom tech to support the
stage of the production cycle to create gameplay experiences with high development of our games with the
products that players want replayability potential of licencing.
EXPLOIT OUR IP BUILD PARTNERSHIPS BUILD AMAZING WORLDS
Merchandising to support growth / Work with amazing partners who can AAA quality and polish and unique
awareness of games support our growth visual direction for all our games
PREMIUM/LIVE SERVICES PUSH GENRES FORWARD DECENTRALISED TEAM
Multiple routes of monetisation Highest level of innovation Hire top talent worldwideNEUROSLICERS CYBERPUNK, AI POWERED, RTS RELEASE: EARLY 2021 PLATFORMS: PC, XBOX ONE & PS4 INITIALLY FUNDING STILL TO SECURE: £1.4 Million NeuroSlicers is a cyberpunk strategy game that combines the online emergent and replayable gameplay and narrative-driven mechanics of games like Destiny & The Division, with the tactical depth of games like StarCraft while being easier to pick up and play due to a carefully crafted re-imagination of player interactions. A true modernization of the RTS genre, that allows player to engage in the activities they want, across PVP matches that last on average around 10 – 15 minutes and PVE modes that challenge players in new and exciting ways. No matter the types of activities players choose to do, they will be progressing the story, unlocking cool new stuff, interacting and building relationships with a great cast of amazing characters and most importantly going on a self directed journey to become the ultimate Slicer. With a story that spans across an initial 10 – 15 hours but with live-service updates aiming to extend play time into the 100s of hours, satisfying both story focused and competitive players over the long term. We think that now is the right time to create NeuroSlicers, where we try to illustrate a future driven by opposing extremes: desperation vs decadence, poverty vs power, control vs chaos where technology has become both our saviour and oppressor.
NEUROSLICER BUDGET TO SECURE
£862,365.91 EMPLOYEE
SALARIES
£60,000 INVESTED
BY FOUNDERS
£280,000 OTHER
PRODUCTION
£9,200
SERVERS &
MAINTAINANCE (DEV ONLY)
£544,000 INVESTED BY
PRIVATE / ANGEL INVESTORS
£18,400 SOFTWARE &
SUBSCRIPTIONS
£800,000 – £1.2Million
£107,081.97
OFFICE SPACE,
EQUIPMENT & ADMIN PUBLISHER ADVANCE TO SECURE
£130,982 INTERNAL MARKETING &
EVENTS BUDGET
£1.5 Million
£1,408,029.88
BUDGET TO SECURE FOR: NEUROSLICERS (PC/MAC/LINUX), NEUROSLICERS (XBOX ONE/PS4)
BEING RAISED VIA COMPANY EQUITY INVESTMENT EARLY
2020 – LED BY OUR PARTNERS
ADDITIONAL BUDGET REQUIRED FOR: NEUROSLICERS (SWITCH & NEXT GEN CONSOLES)PROBLEMS WORTH SOLVING
PROBLEMS DETAILS SOLUTIONS
COMPETITIVE ESPORTS MARKET DOMINATED Many other studios cloning These popular games A large community
Create innovative competitive gameplay experiences. Work hand in hand with
games and following short were built on the back of needed before esports
BY A SMALL NUMBER OF GAMES term trends innovation or MODS possible
our community in order to make sure we’re making games they want to play.
COMPETITIVE GAMES ARE Large time Big skill gaps between Lack of effective learning Create supported learning systems powered by user generated content.
systems and toxicity Reward positive behaviour and cultivate a community that wants to help each
HARD TO GET INTO commitment needed players within the community other.
MOBILE COMPETITIVE GAMES Take learnings from the mobile market and make sure our games are easy to
Ease of access Player onboarding Retention mechanics learn but still retain a high skill ceiling. Have strong retention systems that
DO THINGS BETTER keep players wanting to come back for more.
70% OF PLAYERS PREFER Find PVP gameplay Want a story and Want to have a feeling Create unified experiences with deep narrative and progression systems that
blur the lines between online play and traditional solo games.
SINGLEPLAYER EXPERIENCES stressful world to explore of progression
NARRATIVE IN MULTIPLAYER TITLES IS USUALLY Used as nothing more Lacking in narrative Make the narrative experience about the player and their place in the world.
than filler and to set a Lack of immersion Create a deep and immersive environment for them to discover and allow the
TOTALLY LACKING OR INCREDIBLY WATERED DOWN. scene agency player to contribute to a global and ever-evolving story.
PREMIUM GAMES RISK SMALLER PLAYER BASE, Many premium multiplayer Many F2P competitive games Getting players to spend Offer our games as premium experiences, but also offer a free2start version
games can suffer with lack of are pay2win in order to in F2P games is getting that gates the progression systems and narrative while still offering access to
WHILE F2P GAMES RISK LITTLE REVENUE player base due to initial cost generate enough revenue. more expensive the in game customization shop and core competitive experience.PRE-ALPHA COMMUNITY GROWTH & FEEDBACK In 2018 we ran a closed Pre-Alpha over a 6 week period. During that time we saw accelerated growth in our community, with a higher level of engagement and the building of a core fan base. Most importantly during this time we confirmed our target of attracting a wide variety of players types; Hardcore RTS players, Competitive players and even those that don’t usually play RTS games but are looking for a new competitive and / or narrative driven gaming experience. The next few slides cover some of our core findings from this test phase.
PRE-ALPHA ANALYTICS
THE PRE-ALPHA
Just Over 400 Players
Average play time per session: 2h 10min.
2 sessions average per user per day.
Our top player played 45 hours over the 6 weekend period.
Averaging a rating of 4.1 out of 5 stars via our player survey.
WITHOUT ANY RETENTION MECHANICSCOMMUNITY GROWTH DISCORD 400 new members TWITTER Over 1000 new followers in under a month TWITCH Almost 1000 new followers in under a month ALL ORGANIC GROWTH, NO MARKETING EXPENDITURE
USER FEEDBACK NEW PLAYERS TO THE GENRE “I haven't played too many other RTS games before as I have never been too interested to continue, however this one caught my attention much better and I find it way more enjoyable than the others I've played” OLDER PLAYERS OF THE GENRE “I think this game is very different to other RTS games I've played (in a good way) and the matches are usually a lot shorter which is probably perfect for me because on most days i don't have a big chunk of time to spend playing one game so knowing i can just hop on here and have a quick game is amazing.” HARDCORE COMPETITIVE RTS PLAYERS “More challenging but less stressful. Making the game competitive with not as many actions per second required as other games makes me fall in love with NeuroSlicers.” PLAYERS LOOKING FOR SOMETHING NEW WITH THE GENRE “More simple, but harder. Macro is always both more fun and more challenging. That’s why i don’t really enjoy SC2. NeuroSlicers is a real reflection of what a real RTS game should be like. It’s about strategy, not how many actions I'm capable of doing in a minute. Real time strategy game is what this genre is called, and therefore it should be focused on, and only on strategy. That’s all i have to say. Good night devs! And keep up with a excellent work!”
PRODUCT TIMELINE
REINVESTMENT FROM REINVESTMENT FROM REINVESTMENT FROM
REINVESTMENT FROM REINVESTMENT FROM
NANOWARS NEURONET (PHYSICAL NEXUS: THE LAST CITY
PUBLISHER MG NEUROSLICERS NEUROSLICERS
(ANDROID/IOS) BOARD GAME) (PC/MAC/LINUX/
£800K - £1.2M REVENUE (SWITCH) REVENUE
REVENUE REVENUE XBOX ONE) REVENUE
SEIS + FOREIGN EIS + FOREIGN
INVESTMENT EIS INVESTMENT SERIES A ROUND
INVESTMENT
£300K £250K £XXM
£1.5M
Q1 2019 Q2 2019 Q3 2019 Q4 2019 Q1 2020 Q2 2020 Q3 2020 Q4 2020 Q1 2021 Q2 2021 Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q4 2022 Q1 2023 Q2 2023 Q3 2023 Q4 2023 Q1 2024 Q2 2024
NeuroSlicers NeuroSlicers NeuroSlicers NanoWars NeuroNet Nexus: The Last City
PreAlpha Phase 2 Launch (Switch) Launch Launch Launch Launch
March 2020 Q1 2021 – Q3 2021 Q1 2022 – Q3 2022 Q4 2022 – Q2 2023 Q2 2023 – Q4 2024 Q3 2024 – Q1 2025
NeuroSlicers The Keeper’s Salvation No More Crash And Burn ????
PVP Test Phase 2 Domain DLC Launch DLC Launch DLC Launch DLC Lau
January 2020 Q2 2021 – Q4 2021 Q4 2021 – Q2 2022 Q2 2022 – Q4 2022 Q1 2021 – Q
NeuroSlicers NeuroSlicers
(PC/Mac/Linux/Xbox One) Development (14 – 18 months remaining) (PC/Mac/Linux/Xbox One) Revenue Generation (3 years +)
NeuroSlicers NeuroSlicers
(Switch) Development (16 – 18 months) (Switch) Revenue Generation (3 years +)
Nano Wars Nano Wars
(iOS / Android) Development (12-20 months) (iOS / Android) Revenue Generation (3 years +)
Nexus: The Last City Nexus: The Last City
(PC/Mac/Linux) Development (28 - 36 months) (PC/Mac/Linux) Revenue Generation (3 years +)
The Mendax Proxy
(PC/Mac/Linux) Development (18 - 20 months)
The Keeper’s Domain DLC The Keeper’s Domain DLC
Development (8 – 12 months) Revenue Generation (3 years +)
The Keeper’s Domain DLC The Keeper’s Domain DLC
Development (8 – 12 months) Revenue Generation (3 years +)
The Keeper’s Domain DLC The Keeper’s Domain DLC
Development (8 – 12 months) Revenue Generation (3 years +)
???? DLC ???? DLC
Development (8 – 12 months) Revenue Generation
???? DLC
Development (8 – 12 months)
The NeuroNet The NeuroNet
(Physical Board Game) Development (24 months) (Physical Board Game) Revenue Generation (3 years +)THE CORE TEAM
JUSTIN FRENCH SVEN HERRMANN
Founder / CEO / Creative Director Founder / CTO / Programmer
12 Years experience 45.26% SHARES 18 Years experience 16.46% SHARES
Producer and Project Manager on several indie titles Technical lead on multiple projects. Incredible
Game Audio Engineer working on top AAA games, previously worked doing
business consulting for musicians / bands and ran a recording studio and knowledge of technologies and complex system design.
music production business. Also worked as a Tech / Games Recruiter.
Projects for: Piranha Bytes, Schweizer Fernsehen
Projects for: Bioware, CD Project Red, Lionhead
MILCHO MILCHEV LOIC BRAMOULLE
Lead Designer / Programmer Art Director / Designer
7 Years experience 5.66% SHARES Over 8 Years experience 0.10% SHARES
Launched multiple games as well as publishing a book Art Director on several animation films as well as
on games programming before he left University. Animation, Concept and 3D work on several AAA games.
Projects for: Edge Case Games, Pact Publishing Projects for: Ubisoft, Harebrained Schemes, DisneyTHE CURRENT TEAM
DANIEL ELMS TARL ARMSTRONG
Composer / Narrative Designer Community Manager
Has composed music for numerous BAFTA, Academy Award and Tarl has been working as a community manager over the past few
Emmy nominated productions by the British Film Institute, years supporting indie studios providing advice on how to curate their
including additional music for Ridley Scott’s “Taboo” and audiences and support active growth of their community. He has
“11.22.63” by J.J. Abrams. Dan’s exposure to blockbuster supported a number of indie studios such as Dean Hall. Tarl has
also worked with a number of content creators grow and maintain their
scripts and narrative also place him in a unique position to bring
audience. Most recent work was with the Lone Wolf IP..
that quality to our writing team.
DANNY WADESON SCOTT BREBNER
Lead Narrative Designer / Writer Technical Content Designer
Danny is perhaps best known for his work on the hugely Scott previously worked for Exsurgo Rehab Ltd, a company
anticipated cinematic cyberpunk game ‘The Last Night’. He’s creating experimental games and hardware technology for
also worked on the hit CGC Duelyst, plus Abandon Ship, Harold the Rehabilitation of patients who had suffered neurological
Halibut, and many more. He’s also a widely published games injury. Scott was the only game designer and programmer on the
journalist and world building expert. company’s projects. Scott is also an avid D&D DM, having written
a wide variety of campaigns with reworked game mechanics.
FRANCISC APOSTU ALICE DUNDGEON
UX/UI & Systems Designer Illustrator & Junior 3d Artist
Francisc is an industry veteran with over 12 years of industry Alice is the newest member of the Dream Harvest team. She
experience, 6 of which was working at Ubisoft on games such as recently graduated from the University of Northampton after
Watch Dogs 1 and 2, Assassins Creed and more. He is also a studying a BA in Games Art. Alice’s unique illustrative style
fellow entrepreneur, having been CEO at his own indie game jumped out to us, which can be seen here: www.molpokolov.com.
studio, NoMoons where they successfully launched a game She has brought some much needed balance to the team and
called MindNight. having been taken under Loic’s wing, will become a real asset.GAMES WE’VE WORKED ON
OTHER COLLABORATORS
ANTONY JOHNSTON RYAN KLAVERWIEDE
Narrative Consultant UX/UI Designer
New York Times bestselling graphic novelist, author, and games Graphic Artist/Designer with 10+ years experience working
writer with more than fifty published titles. The Charlize Theron within video game development, branding, apparel, and any form
movie ATOMIC BLONDE is based on his graphic novel THE of illustrative graphic design. Visual Design Lead at Bungie on
COLDEST CITY. His epic series WASTELAND is one of only a their Destiny 1 and 2 Team and worked as a graphic designer on
handful of such longform achievements in comics. His first video Halo 2.
game, DEAD SPACE, redefined a genre.
AMELIE BEAUDROIT KELVIN HUYNH
UX Researcher & Narrative Designer VFX Artist
Holding a Masters in cognitive and social psychology as well VFX artist at Riot Games on League of Legends. Kelvin has been
as being an all round creative. Amelie has worked with a wide working in the industry for the past 6 years doing a mixture of
variety of Indie Studios helping solve key User Experience issues 3D prop and VFX art. He's worked on a variety of interactive
around interaction, narrative design and player engagement. projects while at 5D Studios including a VR project for the
She now works for Ubisoft while still supporting us and our User Sundance Film Festival.
Research needs on NeuroSlicers.SUPPORT/ADVISORY TEAM
ELLA ROMANOS OSCAR CLARKE
Production Consultant Live Service Consultant
Ella’s background is in programming and user experience design, and Oscar Clark is consultant specializing in project-based Executive
production, fundraising and company strategy. Awarded finalist in the Production. A pioneer in social games services since 1998, he
‘Innovator Of The Year’ category for Women In Technology Awards, was Vision Lead for British Telecom's Wireplay, one of the first
named in Develop’s ‘Top 30 under 30’, been a finalist in the TIGA online games communities, Global Lead for Digital Games at
Awards Leadership category and twice listed in MCV's UK Top 100
Hutchison Whampoa (3UK) and Home Architect for
Women in Games including as a finalist in the ‘Business Woman of the
PlayStation®Home.
Year’ category.
ADAM BETTERIDGE HRVOJE MITIC
Business Development Consultant Business Development Consultant
Since 1998, Adam has played various crucial roles in the successful Director/Co-Founder at GamesCo. London, an independent game
financing of nearly 60 media productions with aggregate budgets of developer support consultancy company from London, UK.
over £250million, as Executive Producer and Producer. Amongst these
include the Oscar nominated film MARGIN CALL. In video games, Adam
Broad industry experience includes Game Production and
provided consultancy services to various UK/ US companies such as
Financing, Art Direction, UI & UX design, Online Advertising and
Blazing Griffin, Bossa Studios, Cloud Imperium, Codemasters, Ingenious
Project Management.
Group & Premiere Picture.
DANNY WOO RICK NAHM
Business Strategy Advisor / Investor Business Development Consultant / Investor
Founder and CEO at GTR. He has 10+ years experience in business Rick has vast experiences in growing new businesses for global
strategy development from small/medium to industry-leading expansion. He has over 14+ years of managerial experience in
companies such as Samsung and NHN. Most recently, he has built the field of corporate strategy, business development and
his professional career as a venture capitalist participating in a operations covering a range of business areas in gaming
15 Million dollar game fund investing into early stage game publishing and monetization from leading corporations such as
startups at NHN Investment. Electronic Arts, Naver, Hangame and Samsung Electronics.THE STUDIO
FIND OUT MORE
SOCIAL
press.dreamharvest.co.uk youtube.me/dreamharvestgames
twitter.com/dream_harvest facebook.com/dreamharvestgames
instagram/dreamharvestgames linkedin.com/company/9244461
twitch.tv/dreamharvestgames discord.gg/neuroslicers
CONTACT justinfrench@dreamharvest.co.uk
twitter.com/just_in_dreamer
07530199890This document is important and requires your immediate attention. If you are in any doubt about the contents of this, you should consult a person authorised under the Financial Services and Markets Act 2000 who is a specialist in advising on the acquisition of shares and securities. This has not been approved by any person authorised by the Financial Conduct Authority of the United Kingdom (the “UK FCA”) and such approval is required under section 21 of the Financial Services and Markets Act 2000 (“FSMA 2000”) unless an exemption is available under FSMA 2000 or the regulations made thereunder. In the United Kingdom, this document is exempt from the general restriction in section 21 of FSMA 2000 on the communications of invitations or inducements to engage in investment activity, on the grounds that it is only made to persons that are: a. high net worth individuals under Article 48 of the FSMA 2000 (Financial Promotions) Order 2005 (the “FPO”) being a person to whom at least one of the following applies; i. the individual had, during the financial year immediately preceding the date of the investment, an annual income to the value of £100,000 or more; ii. the individual held throughout the financial year immediately preceding the date of the investment, net assets to the value of £250,000 or more, not including a property which is the individual’s primary residence, or any loan secured on that residence, any rights of the individuals under a qualifying contract of insurance within the meaning of the FSMA 2000 (Regulated Activities) Order 2001 or any benefits (in the form of pensions or otherwise) which are payable on the termination of the individual’s service or on their death or retirement to which they are (or their dependants are) or may be, entitled; b. self-certified sophisticated investors under Article 50A of the FPO, being a person to whom at least one of the following applies; i. the individual is a member of a network or syndicate of business angels and has been so for at least the last six months prior to the investment; ii. the individual has made more than one investment in an unlisted company in the two years prior to the date of the investment; iii. the individual is working or has worked in the two years prior to the date below, in a professional capacity in the private equity sector or in the provision of finance for small and medium enterprises; iv. the individual is currently, or has been in the two years prior to the date of the investment, a director in a company with an annual turnover of at least £1million; c. other persons to whom it lawfully may be communicated. Any person falling into any one or more of the categories listed at (a) to (c) above is referred to herein as a “Relevant Person(s)”. This document must not be acted on or relied upon by any persons who are not a Relevant Person. Any investment or investment activity to which this document relates is available only to a Relevant Person and will be engaged in only with Relevant Persons.
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