Stadium Experience - calfordseaden
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Stadium Experience
T
he 8th of September 1888 was the day that Through embracing technological advances, stadium
football got serious. The first official Football operators will be able to compete with broadcasters to
League season had kicked off with ten of the engage fans through various digital platforms and in the
twelve teams of the newly founded division going up comfort of their own homes. However, there is still a
against each other. Fast forward 132 years, and Football necessity to maintain the stadium experience for fans,
is an internationally renowned multi-billion-pound regardless of how they are enjoying the match.
industry, and the most popular sport in the UK.
calfordseaden has a wealth of experience in delivering
But that is not all that has changed about the multiple services to several stadium projects, with an
celebrated game. In recent years, we have also adaptable and solution focused approach. Our focus when
witnessed a huge shift in the way that spectators delivering stadium projects is developing a multi-use
consume the match experience, and this is expected to venue that maximises fan engagement, whilst also making
change even more in post-COVID world. a positive and lasting impact to the local communities.
Kiyan Prince Foundation Stadium
Client
QPR Football Club
Duration
2019 onwards
Services
Building Surveying
M&E Engineering
Project Management
Quantity Surveying
Rights of Light and Party Wall
Structural Engineering
Collaborated (speculatively) with Michael Drain
Architects (MDA) to undertake a feasibility study
Kiyan Prince Foundation Stadium
In 2019, we collaborated with Michael Drain Architects (MDA) to
undertake a speculative feasibility study for the improvement of
Kiyan Prince Foundation Stadium (formerly Loftus Road Stadium)
home to Queens Park Rangers.
Using existing studies which had been undertaken by MDA
while the club was under its former ownership as a starting
point, calfordseaden provided consultancy services for project
management, surveying, cost, structural, M&E and party wall,
rights to light and sunlight and daylight services, while MDA
developed its design proposals with some surprising results.
The study identified the potential for an increase in capacity
between 30% and 50%. We provided a project programme and
our cost team identified that the project could be delivered
for a construction cost in the order of £75m - £93m depending
upon which options were implemented.
FRONT: Photo of Kiyan
Prince Foundation Stadium,
home of QPR
TOP AND LEFT: CGIs of the
stadium © Michael Drain
Architects
ABOVE: QPR club badge
calfordseaden.com 2
Plough Lane
Plough Lane Our Health & Safety team provided Principal Designer services on
the early phases of the AFC Wimbledon Stadium development.
Client Formed in 2002, AFC Wimbledon had two founding aims; to return
KSS Group to the English Football League and return to playing in Merton,
Duration their ‘spiritual home’. While we had no part to play in getting them
2017 - 2020 into the league, we certainly did help them move from Milton
Services Keynes back to their beloved home of South West London.
Principal Designer Advisor
Designed by KSS Group, the development consists of the
demolition of existing buildings and the dog track, and erection
of a new football stadium with hospitality and grounds. The
development will also transform the adjoining boundaries into
602 new quality homes, retail space and the new expanded
Christopher’s Squash Club. Planning approval has allowed the
club to build a 20,000-seater stadium, with an initial capacity of up
to 11,000 that fulfils AFC Wimbledon’s aim to grow as a club and
bring substantial benefits to the local community.
ABOVE: AFC Wimbledon club
badge
LEFT: CGIs of exterior
and inside of Plough Lane
stadium
calfordseaden.com 3
Brentford Community Stadium Brentford Community Stadium
In 2015, we were appointed by Prime Place Ltd (the private
development arm of Wilmott Dixon) to provide Employer’s Agent Client
and Quantity Surveying services for the delivery of the Brentford Prime Place
Community Stadium, the new home of Brentford Football Club. Duration
The development, located on a ten-acre site near Kew Bridge 2015-2017
Railway Station, also includes 648 new dwellings for sale and Services
private rent. Employer’s Agent
Quantity Surveyor
We assisted Prime Place in coordinating and managing the
development of designs by the design team. We also provided
quantity surveying and cost advice services up to the start of the
2-stage tender process, in preparation for procuring contractors for
the build. Through collaboration, the team was able to overcome
technical challenges that arose such as the site being landlocked,
and the structures of the residential and stadium overlapping on
two sides. We provided monthly reports to the Board of Willmott
Dixon holdings, managed the regular design team reporting
meetings, and prepared various preparatory works contracts
including site clearance, demolition and remediation, construction
of a bridge over the railway, mains infrastructure installations and
adjustments to local highways.
calfordseaden.com 4
The Wrap, Watford
calfordseaden worked collaboratively with Origin Group, Watford The Wrap, Watford
Football Club and Griffin Housing for the delivery of ‘The Wrap.’
This project provides 164 mixed-tenure dwellings that wrap Client
around the existing football stadium as well as WFC stadium Origin Group
accommodation including new changing rooms, a media suite and Duration
offices as shell and core. This was a highly unique project and was 2006-2011
awarded Highly Commended in the Sunday Times New Homes Best Services
Affordable Project 2012 category. Employer’s Agent
Cost Consultant
The development involved significant consultation. The
infrastructure requirements were complex, therefore significant
collaboration between utility providers and project stakeholders
was crucial. As Employer’s Agent, out role was crucial to the co-
ordination of all stakeholders and processes. The solid co-ordination
process was central to the successful delivery of this project.
PREVIOUS PAGE: Photo
of exterior of Brentford
Community Stadium and club
badge
ABOVE: Watford club badge
LEFT: Top, CGI of stadium
exterior; bottom, fan seating
and pitch
calfordseaden.com 5
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