SPECIAL EDITION OPPORTUNITY - NASCAR Pole Position
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NASCAR POLE POSITION | Print Magazine Overview COMPOSITION Full-color throughout TRIM SIZE 8 3/8” x 10 7/8” STOCK 8pt. Gloss Cover; 70# Gloss Text BINDING Perfect Bound COVER UV Coated The magazine contains exclusive content and photography. NASCAR Pole Position is a must read for casual and diehard NASCAR fan, but CONTENT & also a collector’s item. View the 2020 DESIGN preview edition here: https://polepositionmag.com/nascar-pole- position-2020-season-preview/ READERSHIP 300,000 Distributed exclusively to customers at more than 700 Walmart stores in every NASCAR DISTRIBUTION race market in mid-January 2021. DIGITAL A special preview digital edition will be EDITION published and distributed to our database of more than 120,000 fans. SINCE 2005 OFFICIALLY LICENSED 2
2021 PREVIEW SPECIAL EDITION Distributed Nationwide in January NASCAR Pole Position 2021 Preview special edition magazine is exclusively distributed at Walmart in Our Premier Distribution Partner every NASCAR market in January 2021. Distribution Breakdown by State Alabama, Arizona, California, Delaware, Florida, Georgia, Illinois, Indiana, Kansas, Kentucky, Michigan, New Hampshire, Nevada, New York, North Carolina, Pennsylvania, South Carolina, Tennessee, Texas, Virginia SINCE 2005 OFFICIALLY LICENSED 3
OUT OF THE GROOVE | YouTube Influencer The #1 NASCAR content creator BY THE NUMBERS on YouTube, Eric Estepp hosts OUT OF THE GROOVE, a daily talk show covering news and trending topics in the NASCAR fan 135,000 community. As the top creator in YouTube the community, Eric is a major Subscribers driver of the sport’s online conversation each week. His content is exclusively provided by Pole Position. 3.5 Covering the entire NASCAR SHARABLE & ACTIONABLE Million+ universe NATIVE CONTENT OPPORTUNITIES Monthly ▪ Native Video Segment Social New episodes air 5 times weekly Impressions ▪ Custom Video Episode ▪ On-Air Availability ▪ Product Placement LEARN MORE IN THE ENGINE ROOM >>> ▪ Social Contests Why Use An Influencer? | link 1.5 Case Study: Permatex | link The Modern NASCAR Fan | link Click Here to Watch an Million+ Monthly Episode of Out of the Groove Views SINCE 2005 OFFICIALLY LICENSED 4
OUT OF THE GROOVE | Digital Magazine DIGITAL PLATFORM COMPOSITION Full-color throughout EDITION Special Season Preview Edition PLATFORM Desktop, Mobile DIGITAL REACH Distributed to 120,000 subscribers and ONMC (Official NASCAR Member’s Club) members. ADVERTISING Static, video and interactive; single page, and editorial opportunities available CONTENT & Original and exclusive content DESIGN previewing the 2021 season; custom content options available DISTRIBUTION Late January 2021 DATE VIEW A 2020 DIGITAL EDITION HERE: www.polepositionmag.com/roar-archives/ SINCE 2005 OFFICIALLY LICENSED 5
A.E. ENGINE and NASCAR | Partners since 2005 Car Sponsorship Race team car Out of the Groove Social Media sponsorships can One of the most popular Keep the conversation going be scaled to size for NASCAR creators on online with a daily drum any business. YouTube, Eric helps drive beat of sharable content and the weekly conversation giveaways for fans around the sport. NASCAR Pole Position Our flagship publication Email Campaign provides premium, Every issue of ROAR, insider content covering along with important all things NASCAR, updates from Pole including drivers, fans, Position and our esports pros, and partners, go out every influential personalities. week to over 90,000 core fans Trackside Sampling ROAR! Fans line up early to get their The viewer’s guide for the hands on the latest products Race modern NASCAR fan provides a from our partners, along Hospitality twice-weekly digest of the most with our signature Create an important information, trends, complimentary totes exciting event and storylines before and after experience. every race. SINCE 2005 OFFICIALLY LICENSED 6
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