September 29-30, 2021 - FARNBOROUGH INTERNATIONAL EXHIBITION & CONFERENCE CENTRE - EI Live!
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FARNBOROUGH INTERNATIONAL EXHIBITION & CONFERENCE CENTRE September 29-30, 2021 w w w. e i l i v es h ow. c o m
A DECADE OF EI LIVE! Marking its 10th anniversary, the all-inclusive industry show, EI Live!, is back for 2021. The EI Live! exhibition is unquestionably Footfall for the show will target installers the main event for the residential AV and from all three disciplines as well as related automation, commercial AV and automation fields such as architects, interior designers, and smart products from the world of electrical developers and facilities managers. contracting. It attracts an audience of quality customers, most of whom are decision makers with specific purchasing power. Learn to earn The most notable aspects of EI Live! 2019 included: the Technical Theatre, which was Visitors are drawn by the range of exhibitors supported by world-renowned speakers, that can’t be found in one place anywhere else, HDBaseT certified training, and the IMAX and our reputation for promoting emerging panel discussion. For 2021, these aspects of technologies and innovations in the sector, the show will continue to develop; generating not least through our own magazines Essential unique learning experience in partnership Install and Electrical Contracting news (ECN) with top industry speakers. Learning sessions, We pride ourselves for being the best face-to- presentations and discussion forums will all face sales opportunity for industry suppliers, provide yet more reasons for visitors to attend generating new custom for our exhibitors. centered around a hub that will form the heart of the show, the EI Live! Technical Theatre You won’t find a more engaged audience for your business anywhere else. “ There’s no better place to demonstrate our services in a live build scenario for the first time than EI Live! as the UK’s leading trade show for the custom install, home automation, and smart building industry, continuing to bring together all those, like ourselves, who have a passion for pushing the industry forward ” - Nick Pidgeon, Director of Visualization AV Rackbuild And if all of that wasn’t enough, below are a further 10 reasons why you should exhibit at EI Live! ✔ A unique opportunity to meet existing and new ✔ D emonstrate exactly what you can help your customers at a fabulous new venue, all for a very customers achieve. competitive price. ✔ Improve brand awareness and reach new markets. ✔ The event will attract visitors from a broad spectrum of ✔ Network with other suppliers/manufacturers. industry sectors, ensuring that all your latest products, ✔ Hear about new industry trends and hot topics. innovations and services receive the exposure they need. ✔ Sell your products and services! ✔ Meet potential customers. ✔ Strengthen business ties with existing partners. ✔ Make an impact with an exclusive product launch to a captive audience.
Who attends the show? EI LIVE! EXHIBITOR PROFILE •Distributors of residential AV and automation products. •Fire and security systems. •Manufacturers of AV and automation products. •Design management software. •Cinema design software. •Broadcast and communications •Home entertainment and home automation systems. •Mirror TV’s •Home Cinema •Home control and automation. •Video/audio control and distribution •Speaker manufacturers and distributors. •Lighting and lighting control •HI Fi and custom installation products. EI LIVE! 2019 VISITOR PROFILE (Due to COVID19 this was the last show presented) Type of business Product Interest •Presentation Systems •Custom Installer •Acoustic Treatment •Projectors •Installation company •AVRs •Security •Integrator •Audio Systems •Speakers •Electrical Contractor •Brackets / Racking / Furniture /Mounts •Streaming Media •Electrician •Building Automation •Wireless Technology •Architect •Cables and Connectors •Consultant •Computing IT/ Networking Position in company •Developer •Digital Signage •Buyer •Distributer •Flat Screens •Director •Facilities Manager •Lighting and Control •Managing Director •Interior Designer •Matrixes and Signal Management •Proprietor •Multimedia •Installer •Integrator MARKETING If you’re involved in the industry, it’s unlikely that you publications, banners on industry websites and e-shots would have been able to avoid our far-reaching to industry lists including our own 48,000 database of marketing campaign for the 2019 show. relevant individuals. Our own www.essentialinstall.com attracts some We extensively targeted print and digital channels, 200,000 + page views per year. including full page adverts in the industry’s leading MARKETING AND SOCIAL MEDIA STATS FOR THE 2019 SHOW Email marketing Website advertising Social media 117,994 Emails opened 19,989 Ad impressions 3% Link click-throughs 0.8% Link click-throughs Twitter: 36 Mailshots sent Across three websites 1,086 Twitter followers 183,500 Impressions Magazines print. Twitter advertising 3,400 Link click-throughs 16 Published print advertisements 114,109 Ad impressions Instagram: 9 Published print articles 3,764 Link click-throughs 277 Instagram followers 2 Leading print publications 3.27% CTR 2,000 Impressions 250 Mentions Website traffic Linked in advertising 45,000 Combined monthly impressions 667 Ad messages Youtube: 2 Leading news websites 338 Link click-throughs 9 Youtube videos 1 Fully optimised show website 50.67% CTR 1,140 Impressions
Key Contacts Space Rates Tel: +44 (0)1634 673163 Exhibitors may book either a space only area or shell scheme stand. Shell scheme stands come with grey polyweave walling, fascia nameboard and grey cord carpet as standard. Fax: +44 (0)1634 673173 Space only Shell scheme Show management Standard rate £125.00 Standard rate £175.00 per sqm* per sqm* David Kitchener david@allthingsmedialtd.com *All rates subject to VAT. Sales All charges are for the full duration of the show. Ian Kitchener PACKAGES FOR PRE-BUILT ian@allthingsmedialtd.com David Kitchener SHELL SCHEME david@allthingsmedialtd.com Operations and media partnerships David Kitchener Basic Shell Scheme – Option 1 Premium Shell Scheme – Option 3 david@allthingsmedialtd.com This will include: This will include: » Construction » Construction - This package combines all the Editor in chief » Velcro friendly walling in Matt Black exterior features into one structure in a Dulux colour » Grey carpet of your choice for a luxurious clad finish. Daniel J Sait » Facia board with your company name and » Velcro friendly walling in Matt Black dan@allthingsmedialtd.com stand number » A choice of 5 carpet colours » Vinyl name board with your company name Editorial and marketing Basic Plus Shell Scheme – Option 2 and stand number – Your company name will be integrated into the cladding of your stand with David Kitchener This will include: david@allthingsmedialtd.com quality vinyl lettering » Construction » We Are Here (WAH) Boards - Add your logo to » Velcro friendly walling in Matt Black Studio » Grey carpet the exterior of your stand to get noticed by visitors before they reach you. Mark Weller » Facia board with your company name and » 2 x 500W sockets mark@allthingsmedialtd.com stand number » 2 overhead fluorescent lights » 1 x 500W socket » 1 table » 1 overhead fluorescent light » 3 chairs » 1 table » 1 reception counter » 2 chairs » 1 literature rack » 1 waste bin Premium Plus Shell Scheme – Option 4 This will include: » Construction » A choice of 5 carpet colours » Facia overlay with your company name and stand number – Upgrade your name board by adding logos, fonts and graphics of your choice to make a brand experience » Fascia overlay graphics » 2 x 500W sockets » 4 x spotlights » 1 table » 3 chairs 1 2 » 1 reception counter » 1 literature rack » Full interior wall graphics - To give your walls the ultimate brand treatment; add larger than life, full length graphic wall panels that ensure your brand takes centre stage. 3 4
SPONSORSHIP PACKAGES Platinum – £3,000 Gold – £2,000 This premium Sponsorship Package provides extensive marketing The Gold Sponsorship Package offers extensive branding before, opportunities and also exclusive branding before, during during and after the show, guaranteeing coverage through show and after the show. The Platinum sponsorship places you right media print and emails. alongside the EI Live! 2020 brand and will ensure you stand out •Company logo identifying you as a Gold Show Sponsor: from the competition. » On the homepage of the EI Live! website with a web link to • Your company logo, identifying you as a Platinum Show your homepage Sponsor, will appear: » On all pre-registration e-mails to a database of over 55,000 » On every piece of marketing collateral in print and emails industry professionals identifying you as a gold sponsor pertaining to the EI Live! exhibition throughout the year » In all copies of the EI Live! show guide » On the homepage of the EI Live! website with a web link to • 1 x news story within the EI Live! Newsletter sent to over your homepage 55,000 industry professionals » On the online floorplan of the EI Live! website • One page of editorial in the EI Live! Show Guide identifying » On all Official Visitor EI Live! Newsletters, plus all pre- you as one of our gold sponsors registration e-mails sent to a database of over 55,000 industry professionals • A highlighted entry in the EI Live! Show Guide identifying you » In all copies of the EI Live! show guide as one of our Gold Sponsors • 2 x news stories within the EI Live! Newsletter sent to over 55,000 industry professionals • A news style half-page editorial feature in the Sponsor section Silver – £1,000 on the EI Live! website This Sponsorship Package will get you • A double page spread of editorial in the EI Live! Show Guide noticed before, during and after the show. identifying you as one of our Platinum Sponsors • Company logo identifying you as a Silver Show Sponsor: • A full page advertisement in the EI Live! show guide » On the homepage of the EI Live! website with a web link to your homepage • A highlighted entry in the EI Live! Show Guide identifying you » On all pre-registration e-mails to a database of over as one of our Platinum Sponsors 55,000 industry professionals identifying you as a gold sponsor » In all copies of the EI Live! show guide To book your sponsorship •A highlighted entry in the EI Live! Show Guide identifying you as one of our Silver Sponsors package call David or Ian on +44 (0)1634 673163 “stand We met some quality people at our this year, as well as existing clients. Overall we had a good show Looking for something and we are pleased we were there - Eli Sellam, ” more bespoke? speak to the team today and get the Tenways Engineering Services “A good right package for you. show for us with several brand new enquiries” - John Dunn, Starscape Fibre Optic Lighting
To be c due to onfirmed, cu COVID rrent restr 19 iction s Not only is EI Live! a major exhibition but its also an industry event, with the Smart Building awards taking place on the evening between the two show days. Being shortlisted or winning a Smart Building Award has many benefits: •Great for internal marketing •Attracts people to come and work for your business •Is a successful way of attracting new customers •Looks great on your CV •A boost in morale for your team The Smart Building awards (SBA) is a global event and a true celebration of the industries excellence. The aim is to deliver the most representative, inclusive and up to date awards initiative in the AV/Install world and create a recognised brand and seal of industry approval for years to come. The Smart Building awards are open to any company involved in the AV / Install industry around the world, from manufacturers whose products have made a difference, distributors that feel they should be rewarded for the value and support they bring to the installer / integrator or indeed system integrators / installers who believe their project should be recognised for excellence. The Smart Building Awards are trade-only awards, meaning consumers are not permitted to enter any category. Each award will be judged fairly by an expert panel based on the criteria set out for each category. The judges will individually score each entry, meaning none of the members on the judging panel will know the winner until it is announced on the evening of the event. EI Live! & Smart Building Awards are presented by All Things Media Ltd, Suite 14, 6-8 Revenge Road, Lordswood, Kent ME5 8UD Tel: +44 (0)1634 673163 | Fax: +44 (0) 1634 673173 www.eiliveshow.com www.smartbuildingawards.com
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