SDGs for Better Fashion - 2018-2019 Progress Report - REGENERATE

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SDGs for Better Fashion - 2018-2019 Progress Report - REGENERATE
SDGs for Better
Fashion
2018-2019 Progress Report
SDGs for Better Fashion - 2018-2019 Progress Report - REGENERATE
SDGs for Better Fashion
                                                                                              2018-2019 Progress Report

                                                                                               05.           Executive Summary

                                                                                               06.                   Our mission
This progress report was developed by
REGENERATE Fashion, LLC, towards its voluntary
and independent commitment to reaching the
                                                                                               08.         Our guiding principles
United Nations Sustainable Development Goals.

The activities and outcomes of this report, reflect                                            10.
exclusively the progress of the organisation
                                                                                                               Our commitment
towards their commitment #28041 ‘SDGs for
Better Fashion’ as submitted in the Partnerships
for SDGs online platform                                                                       14.            2018-2019 Progress
https://sustainabledevelopment.un.org/partnership/?p=28041

This voluntary commitment does not represent
                                                                                               40.                    Next steps
any direct affiliation or partnership arrangement
with the United Nations.

For further information, contact us at                                                         42.           Acknowledgements
hello@regeneratefashion.com

REGENERATE Fashion, LLC 2020 | All rights
reserved

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SDGs for Better Fashion - 2018-2019 Progress Report - REGENERATE
Executive Summary

                                                            At REGENERATE, we believe the United Nations               consumers from all over the world.
                                                            Sustainable Development Goals, provide a global            Our three initial deliverables were successfully achieved
                                                            language and framework for the fashion industry to         and exceeded with two additional deliverables that
                                                            move forward. In 2018 we made a voluntary commitment       furthered the mission of our commitment.
                                                            to further the goals through the ‘Partnerships for         We reached companies and organizations in 15 different
                                                            SDGs online platform’. The platform is ‘United Nations’    countries including: Germany, Brazil, Denmark and the
                                                            global registry of voluntary commitments and multi-        US.
                                                            stakeholder partnerships made in support of sustainable
                                                            development and the 17 Sustainable Development Goals.’     Now more than ever, industry, government, and civil
                                                            (UN.org)                                                   society, must work together to solve society’s most
                                                                                                                       pressing challenges: eradicate hunger, ensure access
                                                            Our voluntary commitment #28041 ‘SDGs for Better           to health, and reduce the environmental harm we have
                                                            Fashion’, has allowed us to direct our work and the work   caused to the ecosystem.
                                                            of those who we engage with, into tangible actions where   We will continue to work toward the achievement of the
                                                            we ‘Leave No One Behind’.                                  17 UN SDGs, and follow our mission: to REGENERATE
                                                                                                                       fashion.
                                                            In the first two years of our commitment, we directly
                                                            engaged with over 800 different stakeholders, including                                       Melissa O de León
                                                            tertiary level fashion students, industry professionals,                                      Initiative Manager
                                                            multinational fashion companies representatives, and                                    REGENERATE Fashion, LLC

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SDGs for Better Fashion - 2018-2019 Progress Report - REGENERATE
Our Mission

re.gen.er.ate
verb
to recreate, reconstitute, or make over,
especially in a better form or condition.

    We acknowledge that clothing is part of
    human experience. It is a basic need.

    We understand that current clothing
    production and consumption patterns must
    be changed.

    We are committed to transform the way
    that fashion is designed, produced and
    consumed, from being less harmful, to
    being sustainable and regenerative along
    the value chain.

    We work to REGENERATE fashion.

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                                                                                        Rio Ethical Fashion | Keynote Talk | Rio de Janeiro 2019
SDGs for Better Fashion - 2018-2019 Progress Report - REGENERATE
Our Guiding Principles

The complexity of the fashion industry and its value chain,                                   Sustainable Development Goals are the blueprint to achieve
made us realize that defining what sustainability means                                       a better and more sustainable future for all. They address the
in fashion, requires an understanding of cultural values,                                     global challenges we face, including those related to poverty,
geographic context, and future goals.                                                         inequality, climate change, environmental degradation,
                                                                                              peace and justice. The 17 Goals are all interconnected, and in
In order to have a streamlined sustainability framework,
                                                                                              order to leave no one behind, it is important that we achieve
at REGENERATE, we use the United Nations Sustainable
                                                                                              them all by 2030.’ (UN.org)
Development Goals (SDGs) as the guiding principles of our
work, and of those who we work with.                                                          The SDGs allow us to connect our personal values with
                                                                                              this global framework. Furthermore, they facilitate
In 2015, all United Nations Member States, adopted the 2030
                                                                                              communication and implementation of sustainability
Agenda for Sustainable Development; an action plan for
                                                                                              strategies among all fashion stakeholders: from companies,
people, planet and prosperity that includes the 17 Sustainable
                                                                                              brands, and suppliers, to the public sector and consumers
Development Goals (SDGs) and their 169 targets. ‘The
                                                                                              worldwide.

                                                    SDGs for Fashion Workshop | Berlin 2018

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SDGs for Better Fashion - 2018-2019 Progress Report - REGENERATE
Our Commitment

In 2018, we made a voluntary commitment in
the ‘Partnerships for SDGs’ online platform to                           Companies and Industry organizations
integrate the SDGs in everything we do. Our
                                                                         We engage with companies by providing lectures, keynotes, and presentations in industry
initiative ‘SDGs for Better Fashion’, seeks to
                                                                         events and conferences worldwide; in addition, we work with our partners and clients
widespread the importance of connecting the
                                                                         through tailor-made capacity building and individual consulting to align their sustainable
17 goals to the global fashion industry, and to
                                                                         initiatives and reporting to the aims of the SDGs.
provide solutions that align to specific targets by
addressing the environmental and social impacts
of fashion production and consumption.
                                                                         Education organizations and students
The solutions we endorse include:
                                                                         We deliver knowledge about the SDGs and their relation to the industry to fashion and textile
Implementation of sustainable design strategies,
                                                                         students from university level, as well as to young professionals. These participants will be
promoting the use of sustainable technologies and
                                                                         at the front of companies in the next few years, and having the sustainability knowledge
appropriate resource management throughout
                                                                         will ensure their competitiveness and leadership in the industry.
the textile supply chain, proposing new business
models, and engaging with consumers for better
consumption habits, all throughout the SDG
framework.                                                               Consumers

‘SDGs for Better Fashion’, acknowledges that for                         Participation of the general public, is crucial to the realization of sustainable initiatives,
this global industry to change, it is important to                       and to ensure that their needs are heard by the companies producing clothing and textile
involve all stakeholders in the sustainable fashion                      goods.. Consumers are engaged through lectures and exhibitions open to the public, and
conversation, from brands and manufacturers,                             free of charge.
to consumers. For that, our initiative has a 3
pronged reach:

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SDGs for Better Fashion - 2018-2019 Progress Report - REGENERATE
Bundespreis ECO Design Ausstellung | Exhibition| Berlin 2018

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SDGs for Better Fashion - 2018-2019 Progress Report - REGENERATE
2018-2019 progress
In the first 12 months of our               the world we live in (SDG 17 -
initiative ‘SDGs for Better                 Partnership for the goals).
Fashion’ we were able to
                                            We successfully accomplished
integrate the SDGs into every
                                            the three deliverables for the
lecture, keynote presentation,
                                            2018-2019 period, and were
and project we developed.
                                            able     to   deliver   additional
We integrated the 17 goals in               engagements.             Although
our work, from promoting the                through our work we connect
                                                                                         Overview
payment of living wages of                  the 17 goals to the fashion
                                                                                             Engage in at least 3 public events to reach 295 consumers in
garment workers (SDG 1 - End                industry and its value chain; the            1   consumers via keynote or exhibition.        Berlin Germany
poverty), to the importance of              progress and positive impacts
creating partnerships between               of the initiative ‘SDGs for Better
fashion companies, and the                  Fashion’, are measured directly                  Create Consumer Awareness by offering
                                                                                                                                                         207 Viewers from
private and public sector, to               under the targets of goals: 4, 9,            2   Free Webinar during the international
                                                                                             campaign ‘Fashion Revolution Week’
                                                                                                                                                         15 Countries
transform this industry and                 12, 13 (See Deliverables).
                                                                                             Reach 100 fashion design students
                                                                                             through the SDGs for Fashion workshop, 100+ fashion
                                                                                         3   using our capacity building tools (SDG x students in

     800+                              11                         15                         Fashion Canvas and Sustainable Fashion Germany & Brazil
                                                                                             Cards)
                                                                                             Participate in at least 3 industry                          200+ industry
                                                                                             events with keynote or presentation                         professionals
                                                                                         4   to widespread the SDGs and their                            in Germany,
 BENEFICIARIES                 SDG TARGETS                   COUNTRIES                       connection to the fashion industry*                         Denmark & Brazil
                                                                                             Train 50+ industry professionals on                         70+ industry
                                                                                             how to integrate the SDGs into their                        professionals
                                                                                         5   daily work activities using our capacity                    in Germany &
                                                                                             building tool*                                              Canada
                                                                                             *Additional deliverables to the committed in the platform

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SDGs for Better Fashion - 2018-2019 Progress Report - REGENERATE
Deliverables                                                                             1. Engage in at least 3 public
                                                                                         events to reach consumers
                                                                                         via keynote or exhibition.
                                                                                                               Completion Date: December 2018
                                                                                             Beneficiaries: 295 participants in Berlin, Germany

                                                                                                 The change in the industry that REGENERATE
                                                                                                 strives for, requires a systemic approach, where all
                                                                                                 stakeholders take part to make fashion sustainable.
                                                                                                 Understanding that the companies integrating
                                                                                                 sustainable practices into their businesses need
                                                                                                 consumers that are aware of what sustainability
                                                                                                 is to make better purchasing decisions, our first
                                                                                                 commitment involved reaching consumers at public
                                                                                                 events.

                                                                                                 To achieve this, we participated in 2 public keynotes
                                                                                                 and 1 exhibition open for the public in Berlin, Germany.

                                                                                                 On April 26, 2018, we gave a keynote talk about the
                                                                                                 connection of Fashion with the UN SDGs, at the
                                                                                                 Connecting Threads event for Fashion Revolution
                                                                                                 Week. The event was held by the global platform Slow
                                                                                                 Fashion World, and artisanal brand Bohetnika. Around
                                                                                                 20 participants joined the event, and our presentation
                                                                                                 provided them with more inspiration to engage with
                                                                                                 the activism campaign #whomademyclothes?.

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SDGs for Better Fashion - 2018-2019 Progress Report - REGENERATE
SDG Targets addressed

                                                                                                                        4.7 By 2030, ensure           We      mainstreamed       the   education
                  In May that same year, the shopping                   understand the connection between               that       all     learners   and     knowledge      about    sustainable
                  center Schönhauser Allee Arcaden                      the products and the UN’s SDGS.                 acquire the knowledge         development and the SDGs through their
                  Berlin, invited us to exhibit some of                 During the exhibition, around 250               and skills needed to          relation to fashion, with 295 consumers in
                                                                                                                        promote         sustainable   Berlin, Germany.
                  our sustainable projects in a pop-up                  consumers entered the pop-up shop               d e v e l o p m e n t ,
                  shop format. For the whole month of                   to learn more about the exhibition,             including, (...sustainable
                                                                                                                        lifestyles, (...) and of
                  May, we displayed and sold different                  and many others browsed on the
                                                                                                                        culture’s      contribution
                  fashion products, all aligned with                    window displays.                                to              sustainable
                  different SDGs.                                                                                       development
                                                                        The last consumer engagement was
                  We showed organic cotton jeans                        at the monthly Textilstammtisch
                  related to SDG 8, a collection of bags                hosted at the fashion brand Dzaino
                                                                                                                        12.5 By 2030, substantially   Through the keynotes and exhibition, we
                  made with Pinatex (a vegan alternative                studio in Berlin. In these monthly
                                                                                                                        reduce waste generation       created awareness about the volumes of
                  to leather that uses no carcinogenic                  events, consumers and designers                 through        prevention,    textile waste in landfills, and promoted
                  tanning and thus promotes SDG 3),                     gather together to learn about local            reduction, recycling and      extending clothes use, recycling of textiles
                                                                                                                        reuse                         and garments, and ways to reuse and
                  and two of the first cradle-to-cradle                 initiatives working on fashion and
                                                                                                                                                      upcycle.
                  certified fashion products endorsing                  textiles. We shared with an audience                                          In Germany, the average textile waste per
                  SDG 9. Consumers were extremely                       of around 25 participants our fashion                                         person is 4,7 Kg per year (Labfresh.eu). If
                                                                                                                                                      we estimate that in 2018 these consumers
                  interested to learn more about                        projects aligned to the UN SDGs.                                              reduced their textile waste by at least 30%
                  sustainable fashion, and also to better                                                                                             then we can calculate that around 415 kg
                                                                                                                                                      of textile didn’t go to the landfill.

                                                                                                                        12.8 By 2030, ensure that     We created awareness by showing
                                                                                                                        people everywhere have        how the fashion industry has negative
                                                                                                                        the relevant information      repercussions     on    climate      change.
                                                                                                                        and            awareness      We provided information about the
                                                                                                                        for           sustainable     environmental impacts associated with
                                                                                                                        development          and      clothing production processes, laundry
                                                                                                                        lifestyles in harmony         and clothing disposal. Furthermore, the
                                                                                                                        with nature                   initiative showed consumers how to be
                                                                                                                                                      a sustainable fashion consumer, with
                                                                                                                                                      alternatives that adapt to their lifestyle.

Schönhauser Allee Arcaden | Pop-Up Shop Exhibition| Berlin 2018

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2. Create Consumer Awareness by offering
Free Webinar during the international
campaign ‘Fashion Revolution Week’
Completion Date: April 2019
Beneficiaries: 207 Viewers from 15 countries (105 live & 102 recording)
                                                                                         After a successful engagement with consumers in Berlin, Germany
                                                                                         during 2018, we committed to widespread this knowledge on a global
                                                                                         level. For that, we organized and developed a free consumer Webinar as
                                                                                         part of the online events for the activism campaign Fashion Revolution
                                                                                         Week 2019.

                                                                                         The Webinar titled: How to be a Sustainable Fashion Consumer? was led
                                                                                         by our co-founder Melissa O de León. It included data and images about
                                                                                         the impacts of fashion production and consumption, as well as actions
                                                                                         that consumers can take that will favour social development and the
                                                                                         environment, all by targeting the SDGs.

                                                                                         In order to reach a diverse consumer audience, we promoted the event
                                                                                         in different platforms:
                                                                                         •   Through the Fashion Revolution official event website
                                                                                         •   Through our Social Media profiles and our partners’ network.
                                                                                         •   Through targeted Facebook advertising (A promotional video was
                                                                                             developed for the ad, and it was mainly targeted to consumers in
                                                                                             Portugal, Germany, Mexico, and Brazil.)

                                                                                         A registration platform was created, where participants registered for
                                                                                         free using their email account. Registration allowed them to receive a
                                                                                         reminder before the event, as well as a link to the recording.

                                                                                         During the broadcast, 105 live viewers attended and engaged in the chat
                                                                                         box with their questions and comments. The recording was viewed by
                                                                                         an additional 102 viewers, making a total of 207 viewers from 15 different
                                                                                         countries. The webinar platform reported that it was viewed 342 times,
                                                                                         which means that some viewers watched the recording more than once.

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12.5 By 2030, substantially   Information was provided about the
SDG Targets addressed                                                                                    reduce waste generation       volumes of textile waste in landfills, and
                                                                                                         through        prevention,    the importance of recycling textiles
                                                                                                         reduction, recycling and      and garments. Participants from Latin
                                                                                                         reuse                         America highlighted how in their cities or
                                                                                                                                       regions, textile collecting bins do not exist
                                                                                                                                       as in the US or some European countries.
                          4.7 By 2030, ensure              Provided the knowledge about sustainable
                                                                                                                                       Alternatives to this, was to promote
                          that        all       learners   development and the SDGs through                                            extending clothes use, repair, donation
                          acquire the knowledge            their relation to fashion and the clothes                                   or upcycle, with the goal that they do not
                          and skills needed to             we wear, to 207 global citizens from 15                                     end up in the landfill.
                          promote          sustainable     countries (16.6% North America, 45.8%
                          development, including,          Latin America, and 37.5% Europe).             12.8 By 2030, ensure that     The main objective of the webinar was to
                          (...)sustainable                                                               people everywhere have        create global awareness of the negative
                          lifestyles,     (...)and    of                                                 the relevant information      impacts associated with the fashion
                          culture’s       contribution                                                   and            awareness      industry. The 207 participants learned
                          to               sustainable                                                   for           sustainable     about the use of natural resources, waste
                          development                                                                    development          and      generation and the working conditions
                                                                                                         lifestyles in harmony         of garment workers in the fashion supply
                                                                                                         with nature                   chain.
                          9.3 Increase the access          The webinar emphasized the importance                                       We connected these impacts with the UN
                          of small-scale industrial        of buying clothing from local brands                                        SDGs, and gave participants key actions
                          and other enterprises, in        and producers, regional artisans, and                                       they can take to be responsible fashion
                          particular in developing         products that preserve cultural traditions.                                 consumers when they purchase products,
                          countries, to financial          If consumers buy from these kinds of                                        when they use and take care of them, and
                          services,      including         products, they facilitate the integration                                   finally by the time of disposal.
                          affordable credit, and           of these often informal vendors into the
                                                                                                         12.a Support developing       46.8% of the webinar participants belong
                          their integration into           market.
                                                                                                         countries to strengthen       to developing countries: Mexico, Brazil,
                          value chains and markets
                                                                                                         their   scientific   and      Venezuela and Romania.
                                                                                                         technological capacity        The slides used in the session included
                                                                                                         to move towards more          global information and examples, but
                                                                                                         sustainable      patterns     the interaction on the Q&A portion
               46%                                                                                       of consumption and            of the webinar, allowed us to provide
                                                                                                         production                    specific examples to participants from
                               37%                                                                                                     these countries. The examples facilitate
                                                                                                                                       sustainable consumption patterns, that

                                                      15
                                                                                                                                       take into account the economic level of
                                                                                                                                       consumers in developing countries.
                                                                                  105       102
  17%
                LATINAMERICA

                                                                                   LIVE   RECORD.        13.3 Improve education,       Participants from 15 countries attended
                                                                                                         awareness-raising and         the session. The webinar provided key
     AMERICA

                                  EUROPE
      NORTH

                                                                                                         human and institutional       actions that consumers can take from
                                                                                                         capacity    on   climate      their garment consumption and use
                                                                                                         change        mitigation,     habits, to reduce the impacts on climate.
                                                                                                         adaptation,       impact      We endorsed simple actions like reducing
         REGIONS                                 COUNTRIES                        VIEWERS                reduction    and    early     laundry temperature and frequency,
                                                                                                         warning                       avoiding throwing textiles and clothes in
                                                                                                                                       the trash; and buying fashion products
                                                                                                                                       made with organic or recycled materials if
                                                                                                                                       their budget allows.

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Istituto Europeo di Design - IED Rio | Workshop | Rio de Janeiro 2019

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3. Reach 100 fashion design students through the
SDGs for Fashion Masterclass, using our capacity
building tools (SDG x Fashion Canvas and Sustainable Fashion Cards)
Completion Date: June 2019
Beneficiaries: 96 Students (61 in Germany, 35 in Brazil)

With a special focus in the fashion industry’s future                                    In December 2018, a professor from HTW, invited
workforce, this initiative seeked to engage and train                                    us to share the workshop with 21 bachelor design
fashion design and textile students. For this, we                                        students at Burg Giebichenstein Kunsthochschule
partnered with 4 academic institutions (2 in Germany                                     Halle (BURG) University of Art and Design in Halle,
and 2 in Brazil), to deliver our SDGs for Fashion                                        Germany.
Workshop.
                                                                                         In June 2019, we had the opportunity to engage with
In October 2018, the university Hochschule für Technik                                   fashion design students in Brazil. Around 20 students
und Wirtschaft -HTW- Berlin in Berlin, Germany,                                          from Istituto Europeo di Design Rio de Janeiro in
hosted this full-day interactive workshop. Using our                                     Brazil, were part of this workshop. It was a great day
training materials, such as the Sustainable Fashion                                      of exchange and discussion.
Cards and exercise canvases, 20 students were able to
                                                                                         Our last engagement was organized in cooperation
understand how their decisions as fashion designers
                                                                                         with the fashion academy Ateliê Modaimagem, in
have a significant impact in the fashion supply chain.
                                                                                         São Paulo, Brazil. The participants in this workshop
They learned strategies, materials and new business
                                                                                         included 15 students, young designers and industry
models they can apply in their future jobs in the
                                                                                         professionals.
industry. The university staff were very appreciative
of the workshop, and invited us again in 2019 to give                                    For these 2 last engagements, data and examples from
the training to a second group of fashion and textile                                    our original training, were adapted to the brazilian
students.                                                                                context. This gave students relatable information
                                                                                         they can apply not only in their bachelor’s projects,
                                                                                         but later in their career.

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SDG Targets addressed

               4.7 By 2030, ensure              The workshop provided the education for
               that        all       learners   sustainable development and the SDGs on
               acquire the knowledge            bachelor’s curriculums that were lacking
               and skills needed to             the topic. Traditionally, fashion degrees
               promote          sustainable     are mainly focused on the creative aspect,
               development, including,          and our workshop provided university
               (...)sustainable                 students the tools to design and create
               lifestyles,     (...)and    of   products that consider the environment
               culture’s       contribution     and the impacts on society.
               to               sustainable
               development

               12.5 By 2030, substantially      We provided students with strategies
               reduce waste generation          to reduce waste at the design level (e.g.
               through        prevention,       zero waste pattern making), reducing
               reduction, recycling and         production waste and using textile waste
               reuse                            to create new products through the
                                                upcycling strategy.
               12.8 By 2030, ensure that        Through the SDGs x Fashion workshop          Istituto Europeo di Design - IED Rio | Workshop | Rio de Janeiro 2019

               people everywhere have           we reached 2 universities in Germany,
               the relevant information         1 university, and 1 fashion academy in
               and            awareness         Brazil. Although the current programs
               for           sustainable        and curriculums in these institutions
               development          and         can not fully integrate sustainability and
               lifestyles in harmony            climate change courses, the students that
               with nature                      participated in the workshops, can carry
                                                out that knowledge in their education
                                                and profession.

               13.3 Improve education,          The workshop was provided in 2 countries
               awareness-raising and            (Germany and Brazil) for tertiary level
               human and institutional          students (Bachelor).
               capacity    on   climate
               change        mitigation,
               adaptation,       impact
               reduction    and    early
               warning

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                                                                                                              Ateliê Moda Imagem | Workshop | São Paulo 2019
4. Participate in at least three industry events with
keynote or exhibition to widespread the SDGs and their
connection to the fashion industry.
Completion Date: June 2019
Beneficiaries: Over 400 industry professionals at the 5 events we participated in 3 different
countries (270 Germany, 100 Denmark & 100 Brazil)

                                                                                              At REGENERATE, we work with fashion           and business models the over 200 visitors
                                                                                              brands, companies and organisations           can implement in their companies.
                                                                                              worldwide to help them integrate and
                                                                                                                                            In May that year, our co-founder Ricardo
                                                                                              advance sustainability practices, all in
                                                                                                                                            Garay, was invited as host of the Copenhagen
                                                                                              alignment to the SDGs. In 2018-2019
                                                                                                                                            Youth Fashion Summit in Denmark. In his
                                                                                              we participated in industry events in 3
                                                                                                                                            role as host, Ricardo had the opportunity
                                                                                              different countries, sharing with a wider
                                                                                                                                            to give a keynote presentation about the
                                                                                              industry audience how the SDGs can help
                                                                                                                                            work of REGENERATE to an audience of
                                                                                              fashion companies of any size, define their
                                                                                                                                            100 students and participants that were
                                                                                              sustainability mission and strategy.
                                                                                                                                            working to develop new solutions for the
                                                                                              Our first engagement was in January           industry during the event.
                                                                                              2018 at the Fashion Sustain Conference
                                                                                                                                            Our last 2018 industry event was at the
                                                                                              during Berlin Fashion Week, Germany. We
                                                                                                                                            Zalando headquarters in Berlin, Germany.
                                                                                              exhibited some proof-of-concept products
                                                                                                                                            The leader of the UX design team invited
                                                                                              and projects that show how different
                                                                                                                                            REGENERATE to give a keynote as part of
                                                                                              SDGs can be applied to different product
                                                                                                                                            the company’s monthly events. The UX
                                                                                              categories.: From recyclable swimwear
                                                                                                                                            team (around 20 employees) made great
                                                                                              (SDG 12) to organic denim (SDG 15), the six
Fashion Sustain | Exhibition| Berlin 2018                                                                                                   questions about the SDGs in fashion, and
                                                                                              different projects showed ideas of design

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Copenhagen Youth Fashion Summit | Keynote Talk | Copenhagen, DK 2018

had the opportunity to
learn about fabrics and
                                                                                                                                  SDG Targets addressed
new innovations that the
company can consider
for their marketplace.                                                                                                                    9.4 By 2030, upgrade          Through the keynote presentations and
                                                                                                                                          infrastructure         and    exhibition of proof-of-concept products,
In 2019, we gave a                                                                                                                        retrofit industries to        this initiative provided examples and
keynote talk about the                                                                                                                    make them sustainable,        sustainability strategies for the fashion
                                                                                                                                          with increased resource-      industry. Some of the examples included
SDGs in the fashion                                                                                                                       use efficiency (...) clean    material and resource efficiency, use of
industry, at NEONYT                                                                                                                       and      environmentally      new recycling technologies for textiles,
                                                                                                                                          sound technologies and        and safe industrial processes, especially
Berlin. The audience
                                                                                                                                          industrial     processes,     for water treatment.
included   around    50                                                                                                                   with all countries taking
industry   professionals                                                                                                                  action in accordance
                                                                                                                                          with their respective
                                                                                                                                          capabilities
                                                                                and buyers, who attended
                                                                                the trade show to source for                              12.4 By 2020, achieve         In these industry engagements, we
                                                                                materials and products, and                               the      environmentally      included examples related to SDG 6 and
                                                                                                                                          sound management of           SDG 14.
                                                                                learn about sustainability and
                                                                                                                                          chemicals and all wastes      We presented fashion products that
                                                                                new developments.                                         throughout their life         use less hazardous chemicals:       Raw
                                                                                                                                          cycle, (...) to minimize      denim products without toxic finishings,
                                                                                Last in May 2019, we were                                 their adverse impacts on      vegetable tanning for leather goods as
                                                                                invited to give a presentation                            human health and the          opposed to chrome tanning, and knitted
                                                                                                                                          environment                   garments using regional untreated wool.
                                                                                at    Rio   Ethical    Fashion
                                                                                conference. It was the first                              12.6           Encourage      The 5 industry events where we
                                                                                edition of this event, and our                            companies,      especially    participated, reached around 470 industry
                                                                                presentation in the main                                  large and transnational       professionals, from an estimate of 200
                                                                                                                                          companies, to adopt           companies. These professionals will carry
                                                                                auditorium was at full capacity                           sustainable practices and     out the importance of the SDGs to their
                                                                                with over 100 attendees.                                  to integrate sustainability   daily activities, and potentially encourage
                                                                                                                                          information into their        the publishing of Sustainability reports in
                                                                                Larissa    Roviezzo,    shared                            reporting cycle               the near future.
                                                                                insights on how the SDGs
                                                                                are a great framework for                                 12.a Support developing       The complexity of fashion’s value chain,
                                                                                                                                          countries to strengthen       often    leaves  developing    countries
                                                                                sustainable    fashion,    and                            their   scientific   and      in the southern hemisphere out of
                                                                                how the Brazilian fashion                                 technological capacity        the sustainability conversation. Our
                                                                                                                                          to move towards more          engagement in Brazil at the Rio Ethical
                                                                                industry can implement them
                                                                                                                                          sustainable      patterns     Fashion conference, was key to enable
                                                                                into their work and external                              of consumption and            this cross-country collaboration and
Rio Ethical Fashion | Keynote Talk | Rio de Janeiro 2019
                                                                                communication.                                            production                    discussion.

 32       SDGs for Better Fashion | 2018-2019 Progress Repor t | www.regeneratefashion. com                                                                                                                     33
Rio Ethical Fashion | Keynote Talk | Rio de Janeiro 2019

                 34       SDGs for Better Fashion | 2018-2019 Progress Repor t | www.regeneratefashion. com   35
5. Train 50+ industry professionals from fashion companies,
     brands, textile suppliers, and organizations on how to
     integrate the SDGs into their daily work activities using
     our capacity building tools (SDG Canvas and Sustainable Fashion Cards)
                                                                                                                               Completion Date: October 2019
                                                                                          Beneficiaries: 30+ Participants at Blue Zone & 42 Participants a TE

                                                                                                             Through our participation at industry events, we
                                                                                                             recognized that many companies are willing to
                                                                                                             integrate sustainability in their processes and
                                                                                                             products, but their employees lack the tools to do so.

                                                                                                             To overcome this knowledge gap, in 2018 we delivered
                                                                                                             our first training for industry professionals at the BLUE
                                                                                                             Zone from Munich Fabric Start.

                                                                                                             In three concise and interactive sessions, we guided
                                                                                                             over 30 participants in selecting the SDGs their
                                                                                                             company can focus, and through hands-on exercises
                                                                                                             map their next action steps.

                                                                                                             In 2019, the Textile Exchange conference in Vancouver,
                                                                                                             Canada, opened for the first time the space to talk
                                                                                                             about design. Our team was invited to give a workshop
                                                                                                             straight after a panel discussion on the topic with
BlueZone Munich Fabric Start | Exhibition Booth & Training Session | Munich 2018

36    SDGs for Better Fashion | 2018-2019 Progress Repor t | www.regeneratefashion. com                                                                            37
SDG Targets addressed

                                                                                                                                        4.7 By 2030, ensure              The training sessions provided the
                                                                                                                                        that        all       learners   knowledge for using the SDGs as a global
                                                                                                                                        acquire the knowledge            sustainability framework for fashion
                                                                                                                                        and skills needed to             companies of different sizes. Using the
                                                                                                                                        promote          sustainable     exercises canvas and our sustainable
                                                                                                                                        development, including,          fashion cards, the participants were able
                                                                                                                                        (...)sustainable                 to brainstorm ideas to create products
                                                                                                                                        lifestyles,     (...)and    of   that consider the environment and the
                                                                                                                                        culture’s       contribution     impacts on society.
                                                                                                                                        to               sustainable
                                                                                                                                        development

                                                                                                                                        9.5   Enhance scientific         Participants of the training sessions (Blue
                                                                                                                                        research,          upgrade       Zone and Textile Exchange) represented
                                                                                                                                        the         technological        more than 20 multinational companies.
                                                                                                                                        capabilities of industrial       Companies engaging in these events,
                                                                                                                                        sectors in all countries,        use these opportunities to research new
                                                                                                                                        in particular developing         materials and technology developments
                                                                                                                                        countries, (...) increasing      available in the market, that facilitate their
                                                                                                                                        the number of research           sustainability commitments.
                                                                                                                                        and         development
                                                                                                                                        workers per 1 million
                                                                                                                                        people and public and
                                                                                                                                        private research and
                                                                                                                                        development spending

                                                                                                                                        12.6           Encourage         The professionals that attended the
                                                                                                                                        companies,      especially       training sessions were representatives of
                                         Textile Exchange Conference | Workshop: It begins with design | Vancouver. B.C. 2019
                                                                                                                                        large and transnational          over 20 different companies. Most of those
                                                                                                                                        companies, to adopt              companies are already well routed in their
                                                                                                                                        sustainable practices and        sustainability strategies, and thus very
Annie Gullingsrud, Dana Davis,                 Lululemon, and others.                                                                   to integrate sustainability      likely publish Sustainability reports.
Karen Stewart Brown, Domenica                                                                                                           information into their
                                               Using    our   methodology     and                                                       reporting cycle
Leibowitz , and moderated by our
                                               our Sustainable Fashion Cards,
advisor Amy Williams.
                                               participants were able to connect
The session called “It begins with             their product offering to the SDGs,                                                      13.3 Improve education,          The sessions were held in Germany and
                                                                                                                                        awareness-raising and            Canada, but the participants came from
design” was fully booked. During the           learn solutions for their design                                                         human and institutional          North and South America, Europe and
4-hours session we engaged with                decisions, and better understand                                                         capacity    on   climate         Asia.
professionals from multinational               how to cooperate with other                                                              change        mitigation,
                                                                                                                                        adaptation,       impact
companies like Nike, Ralph Lauren,             departments.                                                                             reduction    and    early
                                                                                                                                        warning

38   SDGs for Better Fashion | 2018-2019 Progress Repor t | www.regeneratefashion. com                                                                                                                             39
Next Steps

We are committed to keep integrating the SDGs in the global fashion industry,
with companies, education institutions, and consumers. The next 10 years require
accelerated and collective efforts to guarantee social and environmental justice,
especially in the global south.

Our commitments for 2020-2022 are the following:

Integrate and measure at least 3 SDG targets into every consulting project from
2020-2022. From consulting on material selection, building codes of conducts
                                                                                             Companies
                                                                                             and Industry
and research projects, we will integrate the SDGs, and measure the impact of our
work towards specific targets.

Reach 100+ fashion design educators and students with the ‘SDGs for Fashion’
                                                                                             Education
workshops: Circular Fashion and the SDGs, Ethical Fashion and the SDGs.
                                                                                             organizations
Implement a train-the-trainer approach, to reach more fashion students with
educators being the replicators of this knowledge.

Continue increasing Consumer Awareness and the knowledge of sustainability
and the SDGs with the general population through free resources: Webinars,                   Consumers
Podcasts, etc. This will be facilitated in several languages to reach more consumers
worldwide, with a special focus on Latinamerica.

To follow up our commitment Action #28041 ‘SDGs for Better Fashion’ in the Partnerships
for SDGs online platform visit: https://sustainabledevelopment.un.org/partnership/?p=28041

40    SDGs for Better Fashion | 2018-2019 Progress Repor t | www.regeneratefashion. com                      41
Acknowledgements

                                  <
                                  Larissa Roviezzo
                                  Keynote speaker &                                                  The successful achievement of our commitment, SDGs for Better fashion,
                                  Workshop Facilitator
                                                                                                     was possible by the diligent work of the members of our team, who facilitated
                                                                              Melissa O de Leon      training sessions and workshops, and presented our work at exhibitions and

                                                                          <
                                                                              Initiative Manager &
                                                                              Workshop Facilitator
                                                                                                     keynote talks, engaging with participants and attendees.

                                                                                                     Furthermore, we want to thank all individuals, partners, and organizations
                                                                                                     that facilitated our participation in the several events, believed in the work of
                      >                                                                              REGENERATE, and endorsed industry collaboration to advance the SDGs.
           Nadja Gegner
           Workshop Facilitator
                   & Exhibitor
                                                                                                     Special thanks to:
                                                                                                     Simon Beachaus (kingsxcross)
                                                                                                     Max Gilgenmann (NEONYT)
                                                                                                     Yame Reis (Rio Ethical Fashion)
                                                                                                     Dra. Dhora Costa (Ateliê Moda Imagem)
                                                                                                     Bianca Koczan (HTW)
                                                             >                                       Karla Magruder (Fabrikology)
                                                 Ricardo Garay
                                                  Keynote speaker &                                  Tatiana Schmidt
                                                 Workshop Facilitator                                Mariel Jumpa (Slow Fashion World)
                                                                                                     Bohetnika
 Keelin Farren                                                                                       Haus der Kulturen Lateinamerikas e.v
<

 Workshop Facilitator                                                                                Martiene Raven (Raven Collective)
 & Exhibitor
                                                                                                     Marianne Guillen (Zalando)
                                                                                                     and everyone else that supported our commitment in its first two years.

                                                                                                     The activities and outcomes of this report, reflect exclusively the progress of
                                                                        <
                                                                        Amy Williams                 REGENERATE towards our commitment #28041 ‘SDGs for Better Fashion’ and do not
                                                                        Workshop Facilitator
                                                                        & Advisor                    represent any direct affiliation or partnership arrangement with the United Nations.

42   SDGs for Better Fashion | 2018-2019 Progress Repor t | www.regeneratefashion. com                                                                                                43
We are proud supporters of the United Nations SDGs;
we believe in the power of education, sustainability
literacy and capacity building to positively transform
this industry and the world we live in.

For support on your sustainability journey, please
                  contact us at:
          hello@regeneratefashion.com
           www.regeneratefashion.com

R E G E N E R AT E Fa s h i o n , L LC   2020 | All rights
                         re s e r ve d
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