Savills International Development Services Specialising in residential, mixed-use and resort communities
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Savills International Development Services Specialising in residential, mixed-use and resort communities savills.com
Contents 01 Savills 03 Development Services Savills Background & Business 04 Development Consultancy 08 Our Expertise 05 Design Development Consultancy 09 Development Consultancy Process 10 Development Management 12 Sales Consultancy 12 Marketing Strategy 13 Sales Advice and Expertise 13 02 International Residential 04 Case Studies and Resorts Al Khobar Tower, Saudi Arabia 14 Group Structure 06 Yingde Farm, China 15 The Development Services Process 07 Vista Palace, Côte d’Azur, France 15 Lustica Peninsula, Montenegro 16 Olympic Village, London, UK 17 Porto Montenegro, Montenegro 17 Sveti Marko Island, Montenegro 18 Aphrodite Hills Golf Resort, Cyprus 19 Quinta do Lago Golf Resort, Portugal 19
05 The Core Team 07 Savills International The Core Team 20 Africa 22 America 22 Asia Pacific 22 Europe 23 Middle East 23 UK 23 06 Professional Partners Professional Partners 21
01 Our Expertise savills Savills gives clients access to real estate expertise of the highest calibre, across the Americas, Europe, Russia, Asia Pacific, Africa and the Middle East. Everyone at Savills works hard to Savills Background exceed clients’ expectations. We & Business provide honest and professional advice with a spirit that is always fresh and productive. We believe each instruction is Our values encompass: special. No matter how large or Our broad range of clients and our ability small the project we provide the YY Robust leadership and management to recognise and respond to changing same quality of service, which market needs has put us in a very YY Constant clear communication is intended to exceed your influential position throughout the property aspirations of quality and delivery. YY Pioneering with experience world. Our distinctive collegiate culture and highly motivated staff ensure that we Our objective on international resorts is to Savills is one of the world’s leading are committed to getting the very best help you create a world-class destination property advisers, comprising outstanding results for our clients – every time. that will be achievable and financially individuals who have real expertise successful. Our approach is to provide Aside from resort development, our and passion for what they do. Our uncompromising attention to detail and services cover the whole range of international perspective, strong track robust development management, taking property needs. Along with acquisition record with world-class clients and on responsibility and driving the project and disposal, we offer building and dedication to excellent service ensure that to meet your aims. To achieve this, every project consultancy, landlord and tenant we lead as a property services company, project is managed by an experienced representation, rating consultation, on a global scale and in local markets. director who will remain with the project valuations advice, capital allowance from inception to completion and will be This powerful combination also advice, strategic projects and research. available for any follow-ups. allows us to deliver continued growth. Founded in 1851, Savills has a rich All of our team members are passionate heritage. It is listed on the London about creating resorts that meet Stock Exchange and has over 500 international criteria and can be offices and associates worldwide. successfully marketed. The hallmark The company employs 23,000 people. of Savills service is our proven track Savills has been ranked the best record of integrating the knowledge Business Superbrand in the real estate of the market-facing consultants with sector by the Centre for Brand Analysis. the expertise of the technically minded development management team to achieve the best commercial outcomes. 04. Savills International Development Services
We also have departments that deal with specialised areas such as new homes development, leisure and hotels, institutional property, offices, retail and planning, as well as residential development and investment. We are regarded as an innovative organisation backed up with tough negotiating skills. Savills chooses to focus on a defined set of clients, thereby offering a premium service to organisations with whom we share a common goal.
02 International Residential and Resorts Group Structure community centres or sports facilities. In larger residential communities, this would also include environmental as The International Development well as social infrastructure, for example Services (IDS) team has unrivalled renewable energy initiatives, locally experience with large-scale Building a Lifestyle sourced labour and materials, and local residential, mixed-use and integrated Taking into account end-users’ demands, environmental conservation. resort master-planned communities. we can advise on the type, mix and The development concept and location of the residential component of community density is reflected not only in Understanding the Buyer the development, as well as its relation the ‘placemaking’ design of the physical to adjoining land-uses, and how it should We have a thorough understanding of space, but also in the market positioning be orientated according to aspect and global property demand dynamics. Our and perception of the operating brand. topography from a demand perspective. knowledge of target buyer markets, in Savills’ experience in the hospitality terms of nationality, product and design Corresponding to residents’ and guests’ sector enables us to consult and secure preferences, purchase motivations needs, we provide consulting services leading branded operators. and budget, means we can advise throughout the development process, on all aspects of the development on supporting amenities, facilities and process, whilst taking into account services, whilst also considering social how the product will be brought to the infrastructure requirements such as market. This will contribute to ensuring schools, commercial premises, hospitals, successful sales levels and consequently higher investment returns. 06. Savills International Development Services
Savills’ experience in the hospitality sector enables us to consult and secure leading branded operators. The Development Process and Our Services Maximising Returns All of these factors must be considered in order to maximise the efficiency and value return from the project. The more desirable the on-site lifestyle is perceived to be, the higher the value of the residential real estate, and subsequently the return on investment. Therefore, our advice is focused on drawing in buyers and guests to invest in well-planned, intelligently designed and socially responsible communities, thereby ensuring the long-term commercial viability of the entire development.
03 Development Services Development Consultancy The IDS team is based in London and has extensive experience of development management, marketing and selling all types of international residential property, from chalets in Switzerland, a pied-a-terre in Paris to villas in the Caribbean. Members of the team speak a range of languages including French, Spanish, Portuguese, Italian, Russian, Croatian and German. The team works closely Development Investment with both the Savills worldwide offices Consultancy and its network of 16 associate agents around the world. YY Preparation of project investment briefs Our services are structured to assist YY Approach to potential equity investors clients across the following areas: Project Feasibility and lenders Analysis YY Project debt advisory (structuring, Market Research arranging, refinancing of existing YY Site assessment and analysis, YY Knowledge of global residential including advice on land assembly loans) demand characteristics and acquisition YY Project equity raise, co-investors, YY In-depth local market research, YY Concept and marketing positioning capital/asset management joint specific to the project concept and ventures positioning YY Development options viability (unit mix, size, target market, phasing, YY Entity-level financing and investments YY Analysis including demand and absorption and pricing) supply dynamics (product, pricing, buyer markets, buying motivation) YY Indicative development appraisals and a review of the local market development context (economic and tourism profile) with impact (DCFs, IRR and NPV on the residential market and Analysis) and Red Book proposed projects Valuations YY Project performance target YY Development business plan, deal structuring, consultancy on joint venture and exit strategies 08. Savills International Development Services
Design Development Consultancy Preparation of Project Design Briefs Development YY Assembly of core project and Management and design team (master architect, cost Consultancy consultant, construction manager, engineers) YY Co-ordination of project team, acting as client representative YY Identification and alignment of project parameters with target markets YY Concept value engineering and value management YY Inform the efficiency and profitability of the scheme design through master YY Sustainable development solutions planning, land use, product mix, product sizing, pricing, phasing and YY Budgeting and control delivery recommendations YY Quality monitoring and progress YY Ensure a socially responsible reports to client and environmentally conscious YY Value and risk management development ethos YY Secure planning approval and Hotels and Facility/Resort managing of PR process Managers YY Co-ordination and management of YY Sourcing of hotel operators Strategic Environmental Assessments (SEA) and Environmental Impact YY Negotiations with hotel operators Assessments (EIA) YY Management contract negotiation YY Advice on resort and facilities management YY Commissioning and handover The whole process is driven by YY Performance audit of existing resorts innovative, top quality research tailored to your individual needs
03 Development Services As part of the development process we test the appropriateness of the proposed commercial uses to accompany the residential uses ie. a traditional hotel operation versus a serviced apartment scheme, as well as the types of retail/ leisure uses that should accompany such a development. We would look to identify the likely demand, and from which class of operators they originate. Target market analysis Once we have established the range of values that are achievable and the pricing dynamics in the area, we are able to analyse the socio-economic profile of the target purchasers for the scheme, including: YY International purchaser profile Market review YY It is important to establish from the The next element is the analysis of the outset where external investment national and regional market conditions is coming from and what type and recent local market transactions and specification of product these purchasers desire (although potentially limited in number). This stage is crucial in establishing the YY The specific pricing thresholds Development current demand profile for new build schemes, focusing on pricing thresholds of residential sales for particular nationalities identified Consultancy and understanding market performance YY Preferred sizes, specification and and competition coming through Process the pipeline going forward. With the amenities associated with the residential element of the scheme combination of our international research The first step when assessing team and our local partners’ knowledge a site and beginning the of key schemes and transactional consultancy service is to evidence, we are able to bring a truly produce a comprehensive global approach to our market review, consultancy report, covering: thereby reducing risk and adding value. Site review Conducting a detailed review of the surrounding area, including a comprehensive review of the locality and adjacent land uses. This will also include We are able to bring a truly research into the style, standards, sizes and specifications of the existing and global approach to our market review, thereby reducing risk forecast residential stock. and adding value. 10. Savills International Development Services
Development strategy YY Timescale: 2 – 3 weeks Using the results of the analysis, we On the basis of the consultancy report, work closely with masterplanners and it is important to work daily with all of architects. This provides a set of clear the retained project team to produce guidelines for the optimal unit sizing, a development strategy including mix, specification and pricing of the programme timing, recommendations for residential element of the scheme, in turn additional expert advice and analysis of informing the product development. the likely funding requirements. On behalf of the client we would prepare Financial viability analysis the design brief for the architects, recommend the most suitable project Finally, but crucially, we prepare an team members (architects, engineers, expert appraisal (either indicative quantity surveyors) and manage the or RICS Red Book valuation) of the tender process. value of the project and the site, in accordance with the recommendations given in our report. This will generate a Gross Development Value – being the aggregate of the sales and capitalised income/sales of the commercial elements of the scheme, as well as a residual valuation to determine the land value of the site assuming the ‘recommended’ scheme. We work closely with appointed quantity surveyors, architects, engineers and construction managers in order to make this a fully accurate reflection of the development opportunity.
03 Development Services Development Management A development manager role is effectively as a surrogate client providing an interface between the client and the project manager, acting within the confines of client instructions. Savills has unparalleled experience of undertaking development management roles on resort schemes and believes that this service would successfully drive the project, particularly through the critical early stages of decision making and ensuring financial viability. This role encompasses all phases and aspects of the development cycle from identifying a development opportunity, site selection, technical and financial Accordingly, the development The strength of Savills development modelling/appraisals, through to management role that Savills provides management derives from the depth planning, project team selection, design encompasses technical consultancy and breadth of advice we are able to and construction, as well as leasing, services (such as due diligence, offer our clients as a complete packaged sales and marketing. technical appraisals, feasibility studies service. We achieve this by bringing and development monitoring) to all extensive development-related skills, Our focus on every project is value other internal-development-related knowledge and expertise to each and enhancement, risk mitigation and disciplines and the myriad of external every project. delivery of the highest-quality advisors who are an integral part of the development product. development process. 12. Savills International Development Services
Valuations Savills International provides formal valuations and consultancy reports for properties across the globe on behalf of Sales Advice a wide range of clients and purposes. and Expertise Our team of qualified RICS Registered Valuers works directly with a network of over 500 Savills offices and Associate Following on from the generation of Marketing Strategy leads we endeavour to obtain the best sales values that the market presents. offices around the world to provide the most up to date valuation advice in almost any market globally. We Mounting and developing have Savills offices in most countries Our methods include: lead generation through data in Europe, Asia and the Americas bases, PR, advertising, the web, YY Use of a PLT (Price, Location and and regularly carry out valuations in Time) matrix pricing approach which exhibitions, signage and any destinations as diverse as Central and incorporates financial models to sources that we see suitable. Western Europe, Montenegro, Croatia, calculate income and phasing for larger scale developments The Caribbean, UAE, Cuba, and Mexico Sales absorption rates depend on the to name a few. supply of quality leads generated by the YY Brochure design and advice to marketing. ‘Lead-to-sale’ conversion ensure bespoke proposals to the The International Valuation team can rates tend to vary from 2% and 5% and correct market provide formal and informal valuation the gestation period from 2 – 6 months advice for a diverse range of purposes, YY Creation of sales models and contracts including: according to the location, type and price of the property being sold. Likewise the YY Designing and running of sales offices YY Loan Security – Valuations in cost-per-lead and cost-per-sale. support of the provision of debt YY Selecting expert personnel to run and act as salespeople in the on-site office finance or mortgage facilities, usually The methods include: provided for banks and other lending YY Identification of the optimal route to institutions. the market YY Expert Witness/Matrimonial – Formal YY Marketing strategy focussing on valuation advice, as third party target markets, timing marketing independent valuers, in matrimonial materials and PR proceedings or other disputes relating to a shared asset value. YY Marketing budget control and estimation YY Development Valuations – These can be either formal (Red Book) YY Website design advice and web valuations or informal development marketing strategy appraisals, aimed at calculating the Gross Development Value as well YY Brand building as a residual land valuation of the development in question. YY Road show advice and exposition design Valuation is a diverse skill and can be undertaken in relation to residential properties such as villas, apartments, farmhouses and chalets as well as larger-scale mixed-use developments, golf courses, hotels & resorts. Savills has unparalleled To discuss any overseas valuation requirements you may have or to obtain experience of undertaking a fee proposal, please contact Savills International Valuation team. development management roles.
04 Case Studies Al Khobar Tower, Saudi Arabia Location Al Khobar, Saudi Arabia Client Al Khobar Group Description To create a land-mark mixed-use building, with 200 serviced apartments, retail space and major international hotel opportunity. Role Development Consultancy and Development Management 14. Savills International Development Services
Yingde Farm, Guangdong Province, China Location Yingde Farm, Guangdong Province, China Client Guangdong Rising Assets Description Feasibility Study on 700ha site. A market tested masterplan allowing for a mixture of Tourist land uses and also elements of residential, commercial and industrial uses. The masterplan will include renewable energy generation technologies. Role Master-planning, Urban Design Vista Palace, Côte d’Azur, France Location Vista Palace, Côte d’Azur, France Client Vista Palace Developments Description Refurbishment/development of 10,000 m² 5* hotel and related services and 12,000m² for “Residence de Tourisme” Role Development Consultancy and sales & marketing
04 Case Studies Lustica Peninsula, Montenegro Location Lustica Peninsula, Montenegro Client Orascom Description Detailed Master plan including three areas of development over two phases. Phase 1: Golf Course, 1 hotel, downtown area; and area to south-west of military site . Phase 2: Development of area marked as “mine” on the master plan Role Development Consultancy 16. Savills International Development Services
Olympic Village, London Location London Client Lend Lease Description 70-ha mixed-use development site, providing 15 million sq ft of accommodation for residential, retail, commercial and ancillary uses Role Sole residential development advisors Porto Montenegro, Montenegro Location Montenegro Client Adriatic Marinas Description Apartments, 800-berth mega-yacht marina, 5* hotel Role Development Consultancy, marketing & sales consultancy
04 Case Studies Aphrodite Hills Golf Resort Location Paphos, Cyprus Client Lanitis Group Description 500-acre residential golf resort with 6,000 residential units, five championship golf courses, four hotels and extensive leisure, retail and commercial facilities Role Residential advisory and sales & marketing 18. Savills International Development Services
Sveti Marko Island, Montenegro Location Montenegro Client Metropol Development Description Luxury private villas, 6* Banyan Tree hotel & spa Role Development management, development consultancy, marketing & sales consultancy, exclusive global sales Quinta do Lago Golf Resort Location Algarve, Portugal Client Andre Jordan Description 1,700-acre luxury residential golf resort with 1,200 residential units, five championship golf courses, three five-star hotels and extensive leisure, retail and commercial facilities Role Residential consultancy and sales & marketing
05 The Core Team Charles Weston Baker, Savills International Residential and Resorts Managing Director, has more than 25 years experience in the international property world and has been with Savills for 14 years. Prior to joining Savills, he gained extensive experience in the construction and resort industry with Bovis Abroad/ P&O. Charles heads the International Residential team, spearheaded by the individuals introduced below. Their roles are to assist throughout the development process, taking vision to reality. The advice available extends from the professional team selection through to the co-ordination of all participants to ensure that the research and viability, masterplan, specification, design and construction are appropriate to achieve the required quality for a destination resort that will be marketed to a truly international clientele. Sean Monie has more than 20 years’ experience in the construction industry. He specialises in providing project management, project monitoring and technical due diligence advice to blue chip institutional funds, investors and corporate end user clients. He has a full understanding and appreciation of the various issues surrounding all facets of development process. Daniel von Barloewen joined Savills in 2007, having previously worked in Russia, Germany, France & Switzerland. An Associate Director, Daniel manages the International Resort Consultancy Department. He has a Masters in Property Valuation & Law from CASS University, and is a Member of the Chartered Management Institute. He specialises in development management, development investment analysis, development consultancy and marketing consultancy. Richard Walker is an Associate Director of Urban Design in our London Office. He leads the development of Masterplan projects from concept to delivery plan, and advises clients on the approach to designing schemes and selecting architects. Richard’s 15 years of experience in Landscape Architecture and Masterplanning with public and private sector companies makes him well placed to produce a viable masterplan to suit a client’s brief. David Parker has worked at Savills since 2007 and is a qualified RICS Chartered Surveyor and Registered Valuer. An Associate in the International Resort Consultancy department, David previously worked in the residential sales and Central London valuation teams. He now provides a range of services to international developers, including development management, development consultancy, design review and Red Book valuations. Riyan Itani joined the Savills Cambridge office in 2004, having graduated with a Masters degree (MPhil) in Land Economy at Cambridge University. As an Associate within the International Consultancy team, he specialises in strategic land review, development appraisal, development consultancy and valuations. David Harper works closely with the International Resort Consultancy Team on integrated resort schemes. A Chartered Surveyor and Managing Director of Leisure Property Services, he was previously Head of Valuation & International Brokerage for CB Richard Ellis Hotels. He is the author of the only comprehensive book on the hotel transactional market “Valuation of Hotels for Investors”, as well as being employed by the RICS to provide hotel valuation advice. David has been involved with a huge array of mixed use developments in over 90 countries, providing feasibility studies, structuring debt & equity positioning, finding hotel operators and selling the operational hotel. 20. Savills International Development Services
06 Professional Partners A non-exhaustive list of the international Hotel Operators with whom we have long-standing relationships includes: YY Hyatt International As a result of the quality and YY Fairmont Raffles Hotels International scale of the projects on which we are involved, we frequently YY Jumeirah work alongside a number of other YY Mandarin Oriental global firms, all leaders in their fields. A non-exhaustive list of YY Banyan Tree such firms includes: YY Six Senses YY Arup YY Hilton YY Halcrow YY Starwood Hotels & Resorts YY Bovis Lend Lease YY Marriott YY Mace YY Taj Hotels YY Davis Langdon YY Intercontinental YY Gleeds YY Rezidor YY Harper Downi YY Accor YY Gardiner & Theobald YY Kempinski YY EC Harris YY Sol Melia YY HVS Global Hospitality Services YY Movenpick YY TRI Hospitality Consulting YY PKF International Examples of work carried out in certain locations: YY Woods Bagot YY Barbados YY WAT&G YY Switzerland YY EDSA YY France YY Foster + Partners YY Monaco YY ReardonSmith Architect YY Spain YY PRP Architects YY Dubai YY RMJM YY Cuba YY HOK YY Portugal YY Hirsch Bedner & Associates (HBA) YY Mallorca YY Interior Design Consultants YY Italy YY Antigua YY USA YY Croatia YY Montenegro
07 Savills Global Presence Over 500 offices and associates worldwide Americas Africas UK Asia Pacific Europe England Australia Austria Ireland China Belgium Scotland Hong Kong Croatia Wales India France Japan Germany Macau Gibraltar Malaysia Greece New Zealand Italy Singapore Luxembourg South Korea Monaco Taiwan Montenegro Thailand Netherlands Vietnam 22. Savills International Development Services
Europe Asia Pacific Middle East Americas Norway Poland & Africa Canada Caribbean Angola Portugal Mexico Botswana Russia USA Oman Serbia South Africa Spain Swaziland Sweden Zambia Switzerland
Our objective is to combine our expertise in order to maximise value, reduce development risk and create and international destination savills.com
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