Product Training Guide - Fill your life with fragrance - The Candle Boutique
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Charitable cause Contribute more than you take New! From 1 February to 31 July 2021, Simply Blessed* Scentsy will donate £9.50/€11.25 from the sale of each Simply Blessed Warmer to charitable organisations in your country. To learn more, visit We design products ScentsyCharitableCause.com to love. *In the UK, cannot be purchased using Host Rewards, Perpetual Party Rewards or in Bundle & Our goal is to fill your life with Save. In Ireland, not part of our charitable cause programme. fragrance by creating: • Innovative sensory experiences you can customise as you please. • Stunning, never-before-seen designs. • Captivating fragrances that connect your head and your heart. The Mission To bring value to the world by providing an industry-leading, family-friendly What’s inside: business opportunity selling creative, artistic, high-quality products that Licensed 03 Warmers and Wax Warm the Heart, Enliven the Senses and Inspire the Soul. products 05 Diffusers and Oils This is what we’re about: 09 Fan Diffusers and Scentsy Pods Scentsy offers officially Simplicity licensed products — 11 Unplugged • We avoid the unnecessary. including The Disney 13 Kids • We do things the right way, through teamwork. Collection! While these • We communicate expectations clearly. products present exciting 15 Laundry opportunities to reach out Authenticity to fans, many of these 16 Clean special products have • We do the right thing, even when no one is looking. guidelines regarding how 17 Body • We consistently strive to be the best version of ourselves. they may be promoted 19 Pets • We cultivate an environment of trust by being open, and shared. For more honest and respectful. information, head to 21 Whiff Box Generosity Scentsy Success on your Workstation. 22 Scentsy Club • We give more than we take. • We are cheerful givers of our time, talents and resources. • We think beyond ourselves. 2
Home Warmers Scent Wax Warmers How it works: Wax All our Scentsy Bars are made in Idaho, USA. Features and benefits: Features and benefits: • Safely warms Scentsy Wax Bars • Available in more than 80 fragrances. with a low-watt light bulb or • Fragrance intensity can be increased by adding heating element. more wax cubes. • Flame-, smoke- and soot-free. • Designed by award-winning perfumers and • Dozens of innovative and fragrance designers using the highest quality inspired designs to suit every ingredients for a long-lasting experience. decorative taste. • A great value when compared to jarred candles 1 • Lifetime replacement warranty of similar quality. against manufacturers’ defects. • Safe to use — no wick, flame, smoke or soot. Sales tips: Plug it in. Sales tips: • Encourage customers to order a • Create a video showing how easy it is to use a Cotton replacement light bulb for every Cleanup pad to remove wax from a warmer, and warmer they purchase. We offer post it on Facebook or YouTube. light bulbs for every warmer style. • Put a warmer, a bar, Fragrance Testers, a catalogue • Encourage customers to order a and order forms in a basket and give it to your Did you know? Mini Warmer Tabletop Base for friends and neighbours, or offer to set up a shopping We work with artisans from around the world every mini warmer they purchase. link that they can share with others. After a week or to bring you authentic and innovative warmer designs to match any home décor. 2 Break off as so, collect the orders! • Encourage customers to add their favourite Scentsy Bar to their Scentsy Club subscription so they never many cubes run out of their must-have fragrance even, if it’s Types of warmers: of wax as you discontinued. like and drop • In addition to environmental factors, a fragrance’s Warmer Warmer finishes them in the strength and longevity depend on its makeup. Some warmer dish. fragrance families, like citrus, simply don’t last as Our traditional warmers melt Different warmer styles are available in a long as others, like bakery. wax with the heat of a low-watt variety of finishes. Use this helpful guide light bulb, enlivening a room to explain the unique craftsmanship that • Make your own Scentsy Bar fragrance samples with a candle-like ambience in goes into our warmers. using the Wax Molds or the Classic Curve Felt Shape addition to fragrance. available from the Scentsy Success Consultant Store. Fragrance Testers and Scented Stickers are Element warmer Crackle glaze C also available in Scentsy Success to share with For a distinct, aged look. your customers. Element warmers feature a heating element to safely warm wax without a light Glow G Warmer stands bulb. Great for bedrooms or other spaces where you want For soft light. Features and benefits: 3 fragrance without the glow. • Traditional Warmer Stands protect surfaces Hand painted H in style. For brushstrokes. Turn it on • Cord-Concealing Warmer Stands showcase Mini warmer warmers while keeping any unused portion and enjoy! Plug them into the wall, or of the cord hidden. Reactive glaze R use our Mini Warmer Tabletop For a handcrafted look. Base designed for use on any flat surface. 3 Product Training Guide For warranty details, visit scentsy.com/shipping-warranty-return-information. 4
Home Diffusers Deluxe Diffuser Premium Diffuser 1 Lift the shade. Sales tips: • Recommend this simple and subdued diffuser option for your oil enthusiasts. • Share stylised images of the diffuser highlighting its colour display options. 2 Add water and Features and benefits: your favourite 8 light modes Built for busy lives Scentsy Oil to • 120 ml water reservoir for up to 8 hours (including rainbow!) Sturdy construction the diffuser of fragrance. and long-lasting reservoir. • Shades are sold separately so you can swap fragrance minimise them out for a new look. 3 the fuss. • 16 LED lighting effects can display one colour, rotate through multiple colours or display a soft white glow and even a candle-flicker effect. Choose your light Set it and forget it and mist options. • Provides a multisensory experience with style, Large, 450-ml reservoir light and fragrance. provides up to 35 hours of fragrance when set Sales tips: on Low mode. • Create a video showing how you relax with your favourite diffuser and post it on your preferred 4 Enjoy your social media platform. Don’t forget to show the Simple to use lighting features! perfect, Sliding controls make • Leave a diffuser and a bottle of Scentsy Oil at all-natural it easy to adjust and your favourite salon, spa or massage therapy fragrance. gauge the settings. studio with a few catalogues and a stack of business cards (ask permission first!). Make Plays well with others sure you label everything and bring them a Limited lifetime warranty. For diffuser warranty details, Versatile design works new Scentsy Oil every month! visit scentsy.com/shipping-warranty-return-information. with any décor. • When demonstrating a diffuser, dim the lights to showcase the lighting features and create a “wow” factor. 5 Product Training Guide 6
Scent Oils Mood Makers Choose from: We’ve grouped our Scentsy Oils to help your customers find just the right fragrance to enhance their mood. 15 ml Essential Features and benefits: • Our Scentsy Oils are designed solely for their beautiful fragrance! Oils • Essential Oils offer uncompromising quality. Recommended for: Essential oil enthusiasts who like things simple. • Natural Oil Blends are handcrafted Harvested from the most from globally sourced ingredients. aromatic botanicals to deliver Recommended for: Fragrance lovers Balancing Calming a clean, single-note fragrance. and those who enjoy branching out. Sales tips: • Recommend that your customers purchase at least two or three oils Natural at once to help create a custom fragrance experience. • Suggest they purchase oils from each Oils of the categories (balancing, calming, comforting and uplifting) to suit their mood. • Advise your customers to store their Combining naturally derived Scentsy Oils upright in a cool, dry place. Oils in this category feature centring Evoke a sense of quiet serenity with ingredients to create wonderful notes like head-clearing eucalyptus relaxing notes like lavender, soft • Check out the Scentsy Success and aromatic mint to increase your florals and delicate tea. fragrance – some blends even Consultant Store for business tools Zen focus. include pure essential oils! to help you create oil samples. Oil basics Comforting Uplifting Essential Oils Natural Oils* single essential oil Scentsy-exclusive blends Eucalyptus Eucalyptus Naturally derived Essential Oil Essential Oil fragrance When the day calls for cocooning, For an instant zing, these oils look toward enveloping notes of feature energising notes of cosy vanilla, indulgent sugar and inspirational lemon, zippy lime creamy caramel. and refreshing watermelon. 7 Product Training Guide *Some Natural Oils may contain only naturally derived fragrances and no essential oils. 8
Scent Fan Diffusers and Scentsy Pods Mini Fan Diffuser Scentsy Go Features and benefits: • Perfect for the office, car or anywhere there’s a USB port handy. • Home- and travel-friendly, and easy to use. • Immediate fragrance that fits nearly any space. Sales tips: • Recommend to customers looking for a compact fragrance delivery Features and benefits: method. • The built-in rechargeable • Perfect for travellers, students and battery provides hours of anyone on the go. travel-friendly fragrance, • Think about someone who would and charges easily with the like a fragrance getaway or who included USB cord. enjoys filling their space with • Limited lifetime warranty. fragrance — such as those who work at a desk, or at a hair or nail salon station. Scentsy Go Scentsy Go Solid Height 14 cm tall 14 cm tall Best for instant fragrance Small to medium spaces Small to medium spaces Pods go inside! Wall Fan Fan modes Lighting options Standard mode and Eco mode 7-colour LED light display Standard mode None Diffuser Battery life Fragrance capacity Lasts up to 18 hours* Holds up to two Scentsy Pods Lasts up to 10 hours† Holds up to two Scentsy Pods Decorative band Silver or rose gold White Features and benefits: colour options • Plugs into any outlet and features a cute, sturdy shell that’s perfect for *Approximate battery life, tested in Eco mode with the light effects turned on. high-traffic areas like mudrooms, † Approximate battery life, tested in Standard mode. hallways, bathrooms and more. • Holds up to two Scentsy Pods. Scentsy Pods Features and benefits: This one • For use with Scentsy Go, Scentsy has light! Go Solid and Fan Diffuser systems. • Enjoy instant scent with no-spill fragrance beads. • Last up to 120 hours (approximately one to two weeks). 9 Product Training Guide 10 For warranty details, visit scentsy.com/shipping-warranty-return-information.
Scent Unplugged Unplugged Scent Pak 1 Remove placeholder cap from top of Features and benefits: bottle and attach • Scent Paks enhance a Scentsy Buddy or decorative cap. Scentsy Friend, or freshen up drawers, Scentsy wardrobes and more. Car Bar Clip • Scentsy Car Bar Clips attach to your car vent for air-distributed fragrance. Sold in 2 packs of two. • Scentsy Car Bars include a ribbon for hanging Remove paper tape that’s embellished with the fragrance name. from end of wick and Hangs freely in your vehicle. remove flower from • Scent Circles hang freely in cars, closets, protective box. pantries and more to add a burst of Scentsy fragrance just about anywhere. Some even sport a fun saying! Sales tips: 3 • Keep a few of these easy-to-carry — and share! — products with you wherever you go. Insert Fragrance You never know who might need a touch of Flower into top Scentsy Scentsy fragrance. of decorative cap • Recommend Unplugged products and enjoy! Car Bar during checkout for an inexpensive upsell opportunity. • Unplugged products are great for fundraisers. • If your customer loves a Scentsy Bar fragrance that’s also available in an Unplugged product, recommend another product like a Car Bar so Fragrance Flower they can enjoy it anywhere. • Encourage customers to put Unplugged products in their Scentsy Club subscription so they don’t forget to reorder them. Features and benefits: • Flower is handcrafted of natural material, so no two are exactly alike! • Flower absorbs and holds fragrance oil for gorgeous scent that lasts up to 60 days. Scent • Simple, elegant design complements any décor — no outlet required. Circle • Perfect for nightstands, desks, dressing tables and other small spaces. 11 Product Training Guide 12
Kids Kids Bitty Buddies Features and benefits: • oam infused with fragrance. F • Safe for all ages. • Wipes clean with damp cloth. • 10 cm diameter. Sales tips: •T he perfect gift for any season or occasion. Great for birthdays, baby showers, Easter baskets, stocking stuffers and more! • Recommend to customers who have purchased Scentsy Buddies; they’re a fun addition to their collection! Scent Pak included! Scentsy Buddy Clips Scentsy Friends Scentsy Buddies Features and benefits: •E ach Buddy Clip comes pre-scented Features and benefits: Features and benefits: in a kid-friendly fragrance. •S centsy Buddy and Scentsy Friend •L imited-edition Scentsy Buddies • Clip-on and collectible accessory for products are the only plush toys you are available only while supplies last, backpacks and more. can customise with your child’s and new Buddies are introduced • Each Buddy Clip is polyester with a favourite Scentsy fragrance. all the time. polypropylene clip. • Scent Paks are filled with nontoxic • Bailey the Bunny is available all season • Wipes clean with a damp cloth. fragrance beads, so they’re safe for kids. long so there’s always a popular Buddy (Frequent cleaning may weaken • Buddies and Friends wipe clean with available in case one you love sells out. fragrance strength or damage material. a damp cloth. (Machine wash not • 41 cm tall. Machine wash not recommended.) recommended; may damage material • 14 to 18 cm tall. and cause stuffing to clump.) Sales tips: • Scentsy Friends are the same size as our • Encourage customers to start a Scentsy Sales tips: Scentsy Buddies, so they can share Buddy Buddy collection for their kids. • Host a magical, kid-friendly Scentsy party to Clothes. Plus, each comes with an adorable highlight products with similar themes such mini Buddy (not sold separately) in their as unicorns, fairy tales or jungle animals. pocket and your choice of Scent Pak. • 41 cm tall. Sales tips: •C heck out Scentsy Success on your Workstation for shareable images to post on social media with each new Buddy or Friend launch. 13 Product Training Guide 14
Laundry Clean Stain-fighting fragrance Get a top-to-bottom clean Washer Whiffs Counter Clean Fragrance for laundry Multipurpose surface cleaner Features and benefits: Features and benefits: • Scented crystals give clothes, towels • Forms a dirt-repelling barrier that and blankets a fragrance boost. makes cleaning easier over time. • Adds long-lasting fragrance — • Great for those everyday spills and perfect for storing seasonal clothes messes and recommended for use and keeping them fresh! on sealed surfaces. • May help reduce odours in • 473 ml front-loading washing machines. All Scentsy Laundry products are made in Idaho, USA. • Won’t stain clothes. All Scentsy Clean products are made in Idaho, USA. Sales tips: • Reach out to customers who have • 454 g Scent hy From the kitchen to the tub, Scentsy purchased other items in fragrances Laundry Liquid Clean delivers spectacular results W sy Sales tips: without any phosphates, dyes, available in the Scentsy Clean line. Liquid laundry detergent • Help your customers experience ammonia, chlorine or bleach, leaving Ask if they’d be interested in trying nothing but fresh fragrance behind! a Clean product in one of their Scentsy Laundry by washing and Features and benefits: drying washcloths or hand towels favourite Scentsy scents! • Specifically formulated to work with in all four products. Store freshly Sales tips: high-efficiency (HE) washing machines laundered washcloths in zip-top • Take “before” and “after” photos when Washing-Up Liquid that use less water. Low sudsing and plastic bags to preserve you use Scentsy Clean products and quick dispersing, HE detergent delivers share them online. Also encourage your Hand dishwashing liquid the fragrance. an optimal clean in low water levels. Can customers who have purchased from Features and benefits: also be used in standard washing machines. • Cleaning power comparable to leading Scentsy Fresh you to share their results and tag you! • Easily removes food particles and • Label your own full-size Clean products grime from dishes. laundry brands. Odour eliminating as “testers” and use them at parties for a • Great foaming action. • A powerful blend of six enzymes targets fabric spray fun and fragrant demo! • Concentrated formula means a and destroys hard-to-remove stains. • Encourage customers to put Clean Features and benefits: little goes a long way. • Scentsy’s signature long-lasting products in their Scentsy Club • Powerful molecules eliminate • Gentle on skin. fragrances enliven your clothes, subscription so they don’t forget odours in hard-to-wash fabrics. • 473 ml linens and towels. to reorder them. • Freshens carpets, upholstery, • Highly efficient and ultra-concentrated Sales tips: curtains and more. formula works well in hot or cold water. • 473 ml Bathroom Cleaner • Our high-performance products are • Free of dyes and colouring agents; Bathroom cleaning spray the only cleaning products on the will not stain laundry. market infused with the Scentsy • Approximately 50 medium loads. Scent Soft Features and benefits: fragrances your customers love. • 591 ml Liquid fabric softener • Powerful, biodegradable plant-based • Beloved Scentsy fragrances make cleaning agents safely remove soap cleaning enjoyable and leave Sales tips: Features and benefits: scum, grime, mildew and other deposits. behind long-lasting fragrance. • Conduct a DIY stain test using Laundry • Softens fabrics and helps prevent • Use on sealed bathroom surfaces • Offer a borrow bag of cleaning Liquid and a plain white T-shirt. Share static. including fiberglass, tempered glass, products so your customers can try “before” and “after” pictures with • Leaves no yellow residue. tile, bathroom fixtures and porcelain. them out in their own homes for a your customers. • Disperses easily in the rinse cycle. • 473 ml week. Ask them to share a review • Encourage customers to put Laundry • Approximately 25 medium loads. with you to use on social media. products in their Scentsy Club subscription Sales tips: • Include a product demonstration in • 946 ml so they don’t forget to reorder them. • For best results, spray Bathroom your social media stories and posts Cleaner and leave on surface for 5-10 to show the product (and results!) seconds, then wipe away with a lint-free in action. microfibre cloth or sponge. 15 Product Training Guide 16
Body Your everyday indulgence All products on this page are made in Idaho, USA. Products with these icons contain sunflower oil Scentsy Soak Body Wash and/or aloe. Features and benefits: Features and benefits: • Infuses your bath with authentic • Cleanses and moisturises skin. Scentsy fragrance and moisturising • Creates a rich lather. ingredients, while Epsom and pink • 228 ml Himalayan salts soothe tired, achy muscles and help you relax. • .91 kg Scent hy W Sales tips: sy • Share with those involved in sports or fitness activities. Offer a spa Our Body products party and use in pedicure tubs. feature high-quality, Sugar Scrub skin-loving ingredients and are formulated without parabens, phthalates Features and benefits: or gluten. • The sweetest treat for your skin! Exfoliating sugar and moisturising shea butter and coconut oil sync up to reveal smooth, soft skin that positively glows. Hand Soap • 237 ml Features and benefits: • Cleansing lather. • Imparts Scentsy fragrance as you wash. • 228 ml Fragrance Mist Hand Cream Sales tips: Features and benefits: Features and benefits: • Recommend products that pair • Non-greasy formula protects well together, like Hand Soap and • Long-lasting and skin-nourishing. Hand Cream or Body Wash and against and alleviates chapping, • 125 ml Scentsy Soak. cracking and roughness on hands. Sales tips: • 80 ml • If your customer frequently buys a fragrance that’s also available in the Body collection, encourage Sales tips: them to try a Body product (or two!) when they • Encourage customers to put Body place their next order. products in their Scentsy Club subscription so they don’t forget to reorder them. 17 Product Training Guide 18
Pets Best friends deserve the best Scent hy W sy Our Pets products are 100% vegan, made with gentle fragrances and formulated specifically for a pet’s sensitive skin. Freshen Up Pup Dog Deodorizing Spray Features and Features and benefits: benefits: • Neutralises odours in between baths. •F ormulated with aloe, • Conditions and moisturises with aloe, colloidal oatmeal sunflower oil and and sunflower oil. colloidal oatmeal to • 237 ml soothe skin, while keeping coats soft! • Available in six fragrances, exclusive to Pets. Sales tips: •C heck out Scentsy Success for business tools and other ways to promote Scentsy Pets to your customers. • Share photos and go live with your furry friends and their Best Bud Suds Pet Shampoo new products. Features and benefits: • Connect with your party animal friends • Sulfate-free. and schedule a Pet • Moisturises and hydrates with aloe, “Paw”ty. No Knot Spot Dog Detangling Spray sunflower oil and colloidal oatmeal. • Encourage customers • 473 ml to put Pet products Features and benefits: in their Scentsy • Tangle-removing, mat-busting spray. Club subscription so • Conditions coat and skin with aloe, sunflower oil they don’t forget to reorder them. and colloidal oatmeal. All Pets products are • 237 ml made in Idaho, USA. 19 Product Training Guide 20
Whiff Box Scentsy Club WHIFF BOX #ScentsyWhiffBox Every month, Scentsy curates a fresh assortment of new, trending and seasonal items — a Whiff Box — for customers to discover. Introduce Whiff Box to your customers to help Fragrance on your schedule broaden their interest in a variety of products and Scentsy Club is a monthly subscription service that lets your increase sales. customers schedule regular shipments of Scentsy consumables (aka the stuff that runs out), so their favourites are always on hand. How it works: 1 2 3 Sign up and Choose how Enjoy your pick your often you favourites! products. want it. Always Get My Bar Features and benefits: If we discontinue a Scentsy Wax Bar that’s in your subscription, we’ll keep making it just for you • A surprise assortment of sample- and full-size products. (as long as you keep it in your order)! • An array of treats that may include wax, personal care items, cleaning products, Laundry and Unplugged items. • Whimsical packaging and a note from Scentsy that make our box ready for gifting. Sales tips: • Share with anyone who loves to try new fragrances and products each month, especially your consistent Scent of the Month customers, to introduce them to a broader variety of Scentsy products. • Follow up with Whiff Box customers the following month to see Kimmy, Instagram Alicia, Instagram Courtney, Instagram what they liked and which products they’d like to reorder. • Recommend that your Whiff Box customers take advantage of the Already set up? Share your #ScentsyClub faves! convenience of Scentsy Club, and encourage customers already in Scentsy Club to add a Whiff Box to their subscription. • Whiff Box and Scentsy Club postcards are available through the ProShop powered by Vistaprint. Learn more at scentsy.com/ScentsyClub. 21 Product Training Guide 22
Sales tips: • Encourage your friends and customers to make a wish list of everything they want. Show them how much free product they could earn if they host a party. • Follow up a week after delivering an order to answer any questions and make sure your customers enjoy their new goodies. One or two months later, ask if they’re ready to reorder. • Post examples of how you use Scentsy products on social media a couple times a week. • Attach your business card to samples and hand them out at your child’s next sporting event or activity. • Add a Scented Sticker to the printed marketing materials you hand out to customers. Perfect for postcards or catalogue pages to recommend new and favourite fragrances! • Familiarise yourself with Bundle & Save options to confidently upsell. • Download party invitations and thank you tags from Scentsy Success to add a pretty touch to your parties and orders. • Keep track of the fragrances your customers like so you can make recommendations and encourage them to subscribe to Scentsy Club if their favourites are discontinuing. • Collect and input customer contact info so sales reports populate better results. Use those for recommendations, follow-up and promoting Scentsy Club subscriptions. scentsy.com 0800 917 6204 (UK) 1800 947 165 (Ireland) BARCODE FPO The SCENTSY® word mark, the Scentsy® logos and the distinctive product configuration trade dress of Scentsy®-brand warmers are all registered and common law trademarks of and/or are protected by design patents belonging to Scentsy, Inc., both in the United States and internationally. © 2006-2021.
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