PREPARING FOR THE FUTURE OF WORK IN THE COMMONWEALTH OF MASSACHUSETTS
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TABLE OF CONTENTS 01 02 Executive 04 Context and 09 summary approach 03 Top eight insights for the Commonwealth 15 03 – 01 03 – 02 03 – 03 Demand for office real estate 18 Hybrid work will likely drive 23 Public-transit ridership is 26 may fall as workers spend demand for flexible childcare expected to fall, with the more time in residential options, requiring the steepest decline likely in areas due to hybrid work childcare business model commuter rail to evolve 03 – 04 03 – 05 Business travel may be structurally reduced from pre-pandemic 30 Reskilling may be required at 33 levels, which could impact the hospitality and airline industries an unprecedented scale and and hamper Massachusetts’ competitiveness pace 03 – 06 03 – 07 03 – 08 The Commonwealth 41 Existing equity challenges 44 Housing options that work 47 population is likely to grow, will intensify for all will be key to retaining albeit more slowly than pre- and attracting people into pandemic the state 2
04 Regional implications 50 04– 01 04 – 02 04 – 03 Boston/Cambridge 53 Greater Boston Urban 56 Gateway Cities 58 Residential 04 – 04 04 – 05 04 – 06 Suburban Greater Boston 61 Suburban – Non-Boston 64 Rural 66 (Tourism based economies) 04 – 07 Rural 68 05 06 Going forward 70 Methodology 72 This report draws on extensive fact-based analyses, research and interviews conducted by McKinsey & Company. 3
01 EXECUTIVE SUMMARY The Commonwealth of Massachusetts has experienced vibrant economic growth in recent years, propelled by a talented workforce and good overall quality of life. The state has become a global leader in many disciplines, including healthcare, biotechnology, sciences, engineering, higher education, technology, and finance.1 It is ranked as one of the most attractive states for citizens to live, and its per-capita personal income is the third-highest in the nation.2 Among all 50 states, Massachusetts is ranked first in patents per capita, first in venture 4
capital funding per GDP, and fifth in the number a broad range of topics and regions within the of company headquarters per capita.3 Bloomberg’s Commonwealth to inform perspectives in this annual State Innovation Index ranked the state report. In addition, an Advisory Council10 was as “the most innovative state in America,” thanks convened, comprised of fourteen business and to its growing concentration of entrepreneurial education leaders from the Commonwealth across start-ups over the past decade.4 Access to top- diverse geographies and industries, to provide notch educational institutions and to highly skilled input and feedback on the emerging future of labor pools has attracted employers of all sizes and work impacts. served as an important driver of Massachusetts’ growth. Massachusetts benefits from a moderate Many of the factors impacting the future of tax regime and is ranked 21 in terms of overall work (such as rising income levels and an aging tax burden by state.5 The state’s public-school population) are not new. However, COVID-19 students place in the nation’s top tier for academic and the substantial shifts in how Massachusetts performance,6 and the Commonwealth is home to residents work over the past year have 122 institutions of higher education.7 accentuated and accelerated many of these factors (such as the use of e-commerce and the Despite these competitive advantages, the effects pace of adoption of automation). Moreover, new of COVID-19 have profoundly challenged the factors have emerged (such as the spread of Commonwealth. COVID-19 was not only the worst remote and hybrid work at-scale and a reduction public health crisis of the last hundred years, but in business travel). The degree of change and also an economic calamity that caused 560,000 resulting shifts in how Massachusetts residents residents to become unemployed,8 and half of all live and work vary across regions, industries and small businesses to close at the pandemic’s height occupations in the Commonwealth – as well as in April 2020.9 across gender and race. As we emerge from the pandemic, the study To complicate matters, how these factors will outlined in this report, Preparing for the Future of evolve has real uncertainty; it is difficult to Work in the Commonwealth of Massachusettes, determine, for example, how structural the decline explores what work could look like in in business travel will be, or whether there will Massachusetts in both the near term (to 2025) be a surplus of commercial real estate in urban and the longer term (to 2030). It explores what areas, or how deeply the adoption of hybrid, the implications might be for the Commonwealth work from home models will decrease public and its residents across its regions, economic transportation ridership. With these uncertainties sectors, commercial centers, local downtowns, in mind, three potential scenarios were considered transportation, and public spaces. for how these factors may impact the future of work in the Commonwealth. Furthermore, the This work aims to provide a fact base and Commonwealth is not homogeneous, and this assessment of current and future trends to inform report explores seven regional archetypes to assess any workforce and economic interventions that how the challenges and opportunities arising from might be needed to address recent challenges the future of work could be experienced differently and to prepare the state and its citizens for across the state. a successful future. Extensive research was conducted, including more than 60 analyses, This report is anchored in eight core insights that discussions with business leaders, resident and could cause the most critical shifts impacting the business surveys, and expert interviews across future of work in the Commonwealth. These are: (1) 5
reduced demand for office real estate as workers work models may need more sporadic, part-time spend more time in residential areas due to hybrid childcare that is closer to home, requiring the work; (2) the need for affordable, flexible, childcare childcare business model to change and adapt to options that cater to the needs of the future; (3) the new flexibilities in work schedules Reduced ridership declines in public transit (particularly business travel would also strongly affect Boston, commuter rail) (4) reduced business travel; (5) a as approximately 40 percent of Logan Airport need for reskilling at an unprecedented scale and traffic comprises business travelers12 (compared pace; (6) slowing population growth; (7) greater to about 20 percent nationwide)13. Hybrid work equity challenges; and (8) capacity-constrained and reduced business travel may also have housing options that meet the requirements of second-order effects on businesses (and their all. These eight insights are summarized into the employees) that depend on commuter and four overall themes for the Commonwealth in the business travel– particularly in the retail, food future that we highlight below. and hospitality sectors. Our analysis suggests a significant challenge for commuter rail, which First, changing ways of working – could experience a 15 to 50 percent loss of its pre- pandemic ridership base, depending on the extent such as hybrid and remote work of remote work adoption. Additionally, this analysis – may shift the center of gravity expects demand for office real estate to decrease away from the urban core, further by as much as 10 to 20 percent if remote / hybrid reinforced if business travel work trends continue. On a positive note, this shift decreases. could create more vibrancy in local downtowns, with more people working from home creating Our analysis shows that around a third of opportunities for businesses in these downtowns Massachusetts residents can work remotely – a as well as inspire placemaking efforts that would higher percentage than in most other US states, improve the attractiveness of areas outside the since the Commonwealth has a high share of jobs urban core (placemaking defined as planning, in sectors that lend themselves to remote work, design and management of public spaces such as such as technology and professional services. creation of community parks and art installations). Surveys and interviews indicate that many remote workers could continue with hybrid work in the Second, the pace, scale, and future. The impact to urban cores will depend on breadth of reskilling needed for the extent of this hybrid work: a day of remote work per week could have modest impact, while job transitions must be much an average of three days or more of remote work greater than before the pandemic; per week would have more significant impact. creating the workforce of the future Previously, the urban cores in Massachusetts will require extensive, thoughtful had a large commuter population (for example, preparation. approximately 245,000 workers traveled into Boston from surrounding areas in 201911). A shift to remote/hybrid work and spending more COVID-19 accelerated automation, e-commerce time closer to home could have far-reaching and digitization as residents and businesses found implications on transit, urban vitality, housing these interventions useful as they worked to (both where housing is needed as well as types curtail physical proximity. If these trends continue, of options on housing), local congestion and up to 400,000 job transitions may be needed childcare needs. For example, parents in hybrid by 2030, with 75,000 employees having to jump 6
before the pandemic - will likely exacerbate these multiple wage levels. This would require one of the problems. Beyond a slower economic recovery, as largest reskilling efforts that the Commonwealth we look ahead, automation and reskilling needs has ever undertaken. If done correctly, the effort are likewise expected to have greater impact could lead to a vibrant Massachusetts economy on women, young people, people of color and with new job creation absorbing the workforce people for whom English is a second language. released by automation trends. In particular, there For example, the automation of office work will could be substantial growth in healthcare (which likely affect women disproportionately, given could produce 210,000 to 235,000 more jobs by that women represent about 85 percent of 2030) and in new economy sectors like artificial administrative occupations such as assistants, intelligence (AI), clean energy, and biotechnology. secretaries, payroll clerks and receptionists in This growth could be held back, however, if the Commonwealth. Hispanic workers are more reskilling is unable to supply sufficient talent of strongly represented in the food and hospitality the right capability, or if population growth and occupations, which by 2030 are expected to in-bound migration slows growth in the available experience significant job losses due to future-of- work trends.18 The Commonwealth maybe able workforce. to take advantage of opportunities to transition people into higher-paying jobs, and to address Third, the pandemic has already some of the longstanding inequities across the exacerbated pre-existing inequities state – but without focused action it’s likely that inequities will deepen. for many and as we look ahead the future of work will not be Fourth, the risk of future job growth experienced equally across the moving outside Massachusetts is Commonwealth. rising due to the high costs of living For example, while many white-collar workers and doing business in the state. enjoyed the benefits of remote work, many women, ethnic and racial minorities, the Remote work enables greater mobility for both relatively less educated, and younger populations employers and employees, thus lowering the experienced significant disadvantages. barrier for jobs and residents to leave the state Unemployment in the Commonwealth peaked or for companies to place jobs and recruit talent in April 2020 at 16.4 percent – more than 5.4 elsewhere. To remain attractive, Massachusetts times pre-pandemic levels14 – and remains at must double-down on the fundamentals, as 6.4 percent (2.1 times pre-pandemic levels) as validated in numerous surveys and conversations of April 2021 with more than 240,000 workers with residents and business leaders. In interviews unemployed in the Commonwealth.15 Black with business leaders, regulatory burdens, the workers in Massachusetts faced unemployment high cost and complexity of doing business, rates that were approximately 13 percentage points higher than rates among other racial and access to talent came up consistently as groups in 2021.16 Nationally, job recovery for key challenges that impact Massachusetts’ women coming out of the pandemic is expected competitiveness. Interviewees went as far as to occur about 18 or more months later than to say that they were considering looking at for men, and for those with less education or other states to expand their businesses or had income, recovery could happen one to two years heard of other peer, Massachusetts-based later.17 The picture is expected to be no different companies that were seeking to move their for the Commonwealth, and a lack of access to businesses to other states with a lower-cost of affordable, flexible childcare – a challenge even doing business. To capture new job growth, then, 7
the Commonwealth will likely need to address fueling. Without proactive and focused action, these challenges while also working to remain Massachusetts risks losing population and job the nation’s top hub for talent. In particular, the growth to more cost-competitive states. But cost of living in the state is seen as a potential if Massachusetts can rise to the challenge and barrier to retaining and attracting talent. In accomplish these goals, the opportunity to create our surveys, residents highlighted affordability an inclusive economy that provides opportunities as the top determinant when deciding where for everyone and remains an attractive place for to live, especially in the context of remote and businesses and residents could become the next hybrid work. Massachusetts is among the lowest- chapter for Massachusetts. ranked states for affordability and has some of the highest housing costs19 and most expensive childcare services20. Our analysis highlights need for up to 125,000-200,000 additional housing units by 2030 to bring Massachusetts up to national vacancy benchmarks and 25,000-30,000 additional childcare workers to provide sufficient and flexible childcare. By investing in these fundamentals, addressing the challenges that businesses believe to be impeding Massachusetts’ competitiveness, and continuing to maintain access to top-notch educational institutions and to highly skilled labor pools, Massachusetts can continue to win the fight for job and talent growth. With vaccination well underway, the worst of the COVID-19 pandemic may soon be behind us. Massachusetts (like many states) now face a host of serious challenges – and opportunities - as residents and businesses adapt to the future of work. Remote and hybrid work offers employers and employees greater mobility in choosing where they want to work, but it raises the imperative for Massachusetts to remain competitive. This means leaning into its strength as a bastion for world- class talent by reskilling and equipping residents with the skills needed for future occupations and retaining them with improved affordability and meeting the fundamental needs of housing and childcare. It means ensuring Massachusetts remains an attractive state for employers to create future jobs. It means adapting to where people will spend time in the future and ensuring offices, business, leisure and retail adapt to these as well. And it means addressing head-on the rising inequalities that many of these trends are 8
02 CONTEXT AND APPROACH COVID-19 posed profound challenges for the Commonwealth. The significant job losses resulting from COVID-19 have deeply affected Massachusetts’ economy. Coming out of the pandemic, the Commonwealth now turns to the question of what the future of work in Massachusetts might look like and what the implications might be for the Commonwealth and its citizens across its regions, economic sectors, commercial centers, local downtowns, transportation, and public spaces. 9
It is critical to examine which COVID-related needed to address the challenges of the past ~15 disruptions could endure, which trends have months and prepare the state and its citizens accelerated or shifted, and what that might for a successful future. To achieve this end, mean for maintaining the Commonwealth’s this report draws on more than 60 analyses competitiveness as an attractive place to work. (Exhibit 1) from publicly available data as well Sound research and an assessment of current and as data and assumptions from Commonwealth future trends can form the basis for workforce and agencies, discussions with experts and business economic interventions that will both address the leaders, and surveys of business and consumer challenges of the past 15 months and prepare the communities across the Commonwealth. The state and its citizens for a successful future. objective is to help the Commonwealth determine where and how interventions may prove most The study outlined in this report, Preparing for effective considering the challenges and potential the Future of Work in the Commonwealth of opportunities resulting from COVID-19. As such, Massachusetts, explores what work could look this report is meant to provide insights based like in Massachusetts, in the near term (to 2025) on currently available information and does and the longer term (to 2030). This work aims not seek to provide specific advice or policy to provide the fact base and an assessment of recommendations. Its content is not intended to current and future trends to inform workforce be a forecast or prediction, and many of the factors and economic interventions that might be considered are subject to change. Exhibit 1: Tabulation of the analyses informing the future of work in the Commonwealth. Module Supplemental analyses Employment • Employment by sector by scenario to 2025-30, including sizing of trends for business travel, remote work, automation, e-commerce, rising incomes, aging population, etc. • Employment change by occupation by scenario to 2025-30 • Workforce Development Area (WDA) -level analysis of employment (by scenarios and sectors) to 2025-30 • Transition gap analysis by scenario, by county to 2025-2030 • Wage quintile transition analysis by scenario, by county 2025 – 2030 • Time spent using skill in each skill category by wage quintile in MA • Labor demand transitions made from 2007-2019 by minor standard occupational classification (SOC) code • MA net payroll employment gains and losses by detailed SOC code 2007-2019 • Breakdown of occupation transitions for sample occupations by 2030 • Displacement analysis by scenario and WDA to 2025-30 Migration • Historical domestic migration analysis by state • Historical international migration analysis by country and sector • Historical net change in MA population by domestic, international, and birth rates • COVID-19 migration analysis for all US cities with 350k+ residents using USPS data • COVID-19 migration analysis for Massachusetts cities and towns using USPS data • COVID-19 migration state analysis inflows and outflows using ADP data • COVID-19 migration intrastate analysis using ADP data, including by income bracket and age • MA resident survey of 500+ respondents regarding working styles, migration, reskilling, childcare barriers • Scenario modeling of migration by WDA for 2025 and 2030 based on University of Massachusetts Donahue estimates • Intra-state remote work potential based on sector employment analysis • Analysis of commuter movement by WDA from American Community Survey data 10
Module Supplemental analyses Equity • MA COVID-19 unemployment rate versus US national rate • MA COVID-19 unemployment by types, reason • MA COVID-19 unemployment analysis by ethnicity, education level and gender • MA COVID-19 long-term MA employment trajectory by gender, education and wage level • Job transition impact of COVID-19 by gender, age, educational attainment and race/ethnicity Transportation • Historical recovery rate analysis by travel and logistics subsectors • Historical analysis of vehicle miles traveled relative to U.S. average using Massachusetts Departmentof Transportation data • COVID-19 transportation analysis of rural/urban traffic recovery relative to U.S. average • Comparative analysis of changing commuter patterns in urban areas (hours lost and cost to city) • Freight logistics demand analysis by scenario to 2025-30 • Historical passenger travel to Logan airport and comparative analysis of business-heavy routes from Logan Airport • Comparative analysis of travel recovery across multiple US airports using publicly available data • Analysis of Logan Airport revenue and other Massachusetts Port Authority airport conditions (closing routes, revenue decline) throughout 2020 using Massport data • Scenario modeling of future business air travel to 2025 and 2030 • COVID-19 transportation analysis of transit versus driving trips using MBTA, Mass Turnpike data • Public transit ridership analysis by mode (e.g., commuter rail, subway, bus) • Scenario modeling of public transit ridership to 2025 and 2030 • Analysis of shift to auto from public transit ridership changes to 2025 and 2030 (including parking capacity, emissions, congestion, fatalities) • Comparative analysis of work versus non-work trips Commercial real • COVID-19 commercial real estate analysis of rents by property type (including retail, office, industrial) estate using CoStar Group data • COVID-19 commercial real estate analysis of delinquency rates by property type using CoStar Group data • Analysis by granular geography and asset class (A,B,C-type office space) using CoStar Group data • Scenario modeling of commercial real estate demand by property type (including retail, office, industrial) to 2025 and 2030 using CoStar Group data • Office year over year rent/occupancy rate growth by city using Yardi data • Comparative analyses of various surveys (UpWork, EY, PwC) assessing office space trends after COVID-19 Housing • Housing pre-COVID-19 gap, benchmarked to national occupancy levels • Historical analysis of regional home values from 2005-2021 using Zillow Home Value Index • Historical analysis of regional housing occupancy rates using ACS data • COVID-19 housing analysis of MA housing rents by municipality using Zillow Observed Rent Index • COVID-19 housing analysis of home value prices by housing type using Zillow Home Value Index • Scenario modeling of housing supply, demand, gap by WDA to 2025 and 2030 State revenue • Scenario modeling of withheld income, sales tax, motor fuel tax to 2025 and 2030 using DOR revenue data and previous model results • Scenario modeling of regional property tax (including commercial, residential, industrial) to 2025 and 2030 using DLS property tax data and previous model results • Historical tax revenue growth by category, in constant USD using Department of Revenue data, deflated using Bureau of Labor Statistics data • Historical budgeted tax composition analysis, using DOR data 11
Many of the drivers impacting the future of surplus of commercial real estate in urban areas work (such as rising income levels and an aging or how deeply the adoption of hybrid work from population) are not new; however, COVID-19 home models will decrease public transportation and the substantial shifts in how Massachusetts ridership. With these uncertainties in mind, three residents work over the past year have potential scenarios were considered based on accentuated and accelerated many of these trends how these drivers may impact the future for (such as e-commerce and the pace of adoption of the Commonwealth (Exhibit 2). The scenarios automation). Moreover, new drivers have emerged are built on a wide variety of inputs from a vast (such as spread of remote and hybrid work at-scale array of sources and include surveys conducted and reduction in business travel). The degree of with business leaders as well as citizens in the these shifts varies across geographies, industries, Commonwealth to gauge likelihood of adoption and occupations in the Commonwealth – as well of trends as well as validated in interviews with as across gender and race. Also, the evolution of a cross-geography and cross-industry set of many of these drivers is uncertain; it is difficult to business leaders through an Advisory Council determine, for example, how structural the decline established for the purposes of this work. in business travel is or whether there may be a Exhibit 2: Scenarios studied with assumptions by scenario and sources of assumptions. Assumptions by scenario Scenario A: Return to Trends pre-COVID-19 levels Sources informing our models and analyses 1. Adoption of Extent of Midpoint automation • McKinsey Global Institute Automation automation adoption and adoption scenario (~20% adoption model leveraging US Labor and AI displacement of workers displaced) Department O*NET database (varies by • Survey of 800 executives on intention to occupation) accelerate automation adoption post-COVID 2. Shift to E-commerce Euromonitor projections, • Euromonitor retail value (Retail Selling Price) ecommerce adoption pre-COVID-19 for the projections same time periods (~30%) 3. Reduced Business Return to pre-COVID-19 • Oxford Economics-modeled recovery until business travel growth travel growth rates 2022 travel recovery • Oxford Economics historical travel growth rates 4. Future Incremental 0% - return to pre- • Bureau of Labor Statistics data, Morgan Stanley of office office space COVID-19 office space estimate work (for reduction use those who assumption can work remotely) Days eligible 1 day per week on • Multiple reports including MA Future of Work workers spend average resident survey, PWC US Remote Work Survey, working Real Estate Survey remotely • Refined by MA Future of Work business survey conducted with 223 businesses of different sizes and industries throughout the Commonwealth 12
Assumptions by scenario Scenario B: Trends Scenario C: continue at levels Remote work seen during becomes more Sources informing our models Trends COVID-19 permanent and analyses 1. Adoption of Extent of COVID-accelerated automation • MGI Automation adoption automation adoption and adoption scenario, 139 occupations model leveraging US Dept and AI displacement with increased automation due to O*NET database (varies by COVID-19 (~25% of workers displaced) • Survey of 800 executives occupation) on intention to accelerate automation adoption post- COVID 2. Shift to E-commerce 25% e-commerce adoption by 2024, • Euromonitor retail value (Retail ecommerce adoption and 38% e-commerce adoption by Selling Price) projections 2030 3. Reduced Business travel Business travel growth reaches 75% • Oxford Economics-modeled business growth recovery of pre-COVID-19 travel by 2023, and recovery until 2022 travel resumes at pre-COVID-19 trends • Oxford Economics historical afterwards travel growth rates 4. Future Incremental 15% incremental reduction in office • Bureau of Labor Statistics data, of office office space space due to increase work from home Morgan Stanley estimate work (for reduction those who assumption can work remotely) Days eligible 2 days per week 3 days per week • Multiple reports including MA workers spend Future of Work resident survey, working PWC US Remote Work Survey, remotely Real Estate Survey • Refined by MA Future of Work business survey conducted with 223 businesses of different sizes and industries throughout the Commonwealth 13
The three scenarios considered include: Scenario A, in which the trends return to their original trajectory prior to the COVID-19 pandemic; Scenario B, in which the trends continue to accelerate as they did during the pandemic; and Scenario C, in which hybrid and remote work become more permanent, while the other trends continue to accelerate as they did during the pandemic. Our approach was not to look at every possible scenario, but rather to focus on three viable scenarios and their associated implications for the Commonwealth of Massachusetts. Informed by business surveys and discussions with experts and business leaders, this analysis also identifies eight insights that are most likely to have a meaningful impact on the Commonwealth. These include (1) reduced demand for office real estate as workers spend more time in residential areas due to hybrid work; (2) the need for affordable, flexible, childcare options that cater to the needs of the future; (3) ridership declines in public transit (particularly commuter rail) (4) reduced business travel; (5) a need for reskilling at an unprecedented scale and pace; (6) slowing population growth; (7) greater equity challenges; and (8) capacity-constrained housing options that cater to the needs of a diverse population.. In the following sections, this report explores each of these insights in detail. Furthermore, the Commonwealth is not homogeneous and the challenges and opportunities from the future of work will be experienced differently across the state. The report explores how each implication may differ regionally across the Commonwealth, categorized across different regional archetypes. 14
03 TOP EIGHT INSIGHTS FOR THE COMMONWEALTH Based on more than 60 analyses, multiple surveys of business leaders and consumers in the Commonwealth, and discussions with Commonwealth leaders, eight insights stand out as most likely and significant, regardless of scenario. These eight insights can be categorized into several themes. 15
Changing ways of working – such The pace, scale, and breadth of as hybrid and remote work – may reskilling needed for job transitions shift the center of gravity away from must be much greater than the urban core, further reinforced if before the pandemic; creating the business travel decreases. workforce of the future will require extensive, thoughtful preparation. 1. More time will be spent in residential areas as per our modeling up to 32% of workers in the 5. There is an urgent and unprecedented need state could shift to remote work 1-3 days per for reskilling, as accelerated automation and week, impacting the need for office space, digitization and demand for talent from surrounding infrastructure, and creating growing sectors reshape workforce needs. placemaking opportunities in residential areas. This will also impact housing – where it 6. Similarly, there is a need to anticipate and is needed, as well the type of housing options prepare for potential slowing of population available to cater to a diverse population. growth, as international immigration is reduced by the pandemic and domestic 2. Changing childcare needs (including location migration shifts to lower cost locales. of childcare and type of childcare) will require childcare programs to rethink their business The pandemic has already models in order to adapt to the changing exacerbated pre-existing inequities needs of working parents from hybrid and remote work. Available childcare that is for many – and as we look ahead accessible, flexible, affordable and high quality the future of work will not be will become even more acute – both for the experienced equally across the state’s attractiveness as a place to live and for enabling parents, particularly mothers, to Commonwealth. rejoin or enter the workforce. 7. In particular, unemployment created by the 3. Transit usage is likely to decrease as pandemic could intensify existing inequities commuters opt to increasingly work from for women, those at lower income levels, home in a remote/hybrid world. Modes people of color and those with less education. that rely heavily on work-trips (particularly These segments are expected to fully recover commuter rail), will be most affected and see later than the rest of the population and will their business models challenged. also likely be disproportionately affected by future of work trends such as automation and 4. Reduced business travel is expected to impact digitization. Massachusetts’ food, accommodation and hospitality sectors, as well as other businesses The risk of future job growth moving reliant on business travel. Boston Logan is outside Massachusetts is rising due expected to be particularly hit, due to the to the high costs of living and doing higher proportion of business travelers compared to the national average and business in the state discretionary funding from airport parking may be severely diminished. 8. A challenge even before the pandemic, 16
creating housing that is accessible and offers additional flexibilities to employers and affordable becomes even more an imperative talent as a potential significant barrier that could as hybrid and remote work expands and discourage future business growth in the state. allows workers to move farther away from their places of work. This will also lead to employers While these eight insights touch many different competing in a wider geographic scale on aspects of work across the Commonwealth, they expansion and new business building. may also be opportunities to invest in creating a more vibrant, equitable, and competitive While costs of doing business were not explored Commonwealth to sustain prosperity in the in detail in this report, business leaders raised decade to come. Each of these eight insights, and the high costs of doing business (through their differing impacts across regions, are explored increased taxes, regulations, and operating in the next sections. costs) especially when hybrid and remote work Exhibit 3: Eight insights shaping progress toward an equitable, vibrant Commonwealth Manage costs of living and doing business Capacity Reduced constrained demand for housing office real Build an options estate equitable local economy 8 1 Need for Greater equity affordable, challenges Vibrant, flexible 7 Equitable, 2 childcare options Adapt to Competitive shifting center Commonwealth of gravity Slowing 6 3 Ridership population decline in growth public transit 5 4 Need for reskilling at an Reduced unprecedented business scale and travel Create the pace workforce of the future 17
03 – 01 DEMAND FOR OFFICE REAL ESTATE MAY FALL AS WORKERS SPEND MORE TIME IN RESIDENTIAL AREAS DUE TO HYBRID WORK 18
Nine out of ten organizations will be combining of workers, or 1.4 million, could effectively work remote and on-site working, according to a remotely24 (Exhibit 4). If the trend toward remote global McKinsey survey of 100 executives across and hybrid work continues, it will likely affect industries and geographies as employers and the commercial real estate market, as well as employees return from the pandemic.21 On similar geographic retail demand and employment. Small lines, 52% of employees globally would prefer a businesses that rely on commuter foot traffic more flexible working model after the pandemic could be particularly hard-hit.25 is over.22 Massachusetts has been one of the top states for remote/hybrid work, as approximately Hybrid and remote work models may drive down 40 percent of adults live in households with at demand for office real estate. Office rent in Boston least one adult who worked remotely due to declined by 2.5 percent during the pandemic, COVID-19 as of April 2021.23 A task-time analysis and vacancy rates increased by 2.4 percent year and examination of Massachusetts sectors on year in March 2021 , about a 30% increase.26 and occupations reveal that up to 32 percent Exhibit 4: Up to 32% of Massachusetts’ workforce may be able to work remotely Remote work in MA Projected # workers # of workers: 4.4M ~1.9M 1.4M Theoretical Effective maximum of potential for MA workers remote workers remote work Share of total: 100% 42% 32% 19
Remote work potential by sector in MA Remote education services includes university projected # workers, ‘000s administrative staff occupations; analysis does Theoretical maximum not assume that effectiveness and quality will remain comparable with a greater shift to Non-remote remote Assumed potential for remote work Effective potential as % of sector 1. 23% of remote workers said they would relocate in next 12 Education services months 773 32% Source: McKinsey Global Institute analysis, “The Future of Work Health Care and Social Assistance after COVID-19”, April 2021 674 22% Government, Administrative, and Support 484 30% Additionally, about 36 percent of respondents to Professional, Scientific, and Technical Services the Massachusetts Business Survey indicated that 383 55% they expect to reduce their owned or leased real- Retail Trade estate footprint over the next two years. But how 361 30% hybrid and remote work will play out in practice Accommodation and Food Services 331 is still uncertain; there is expected to be a period 9% Manufacturing of experimentation and learning before this trend 242 25% becomes clear. Our analysis shows that office real Other Services estate demand could fall by 10 to 20 percent by 203 27% 2030 (Exhibit 5) if the trends toward hybrid and Finance and Insurance 201 64% remote work as well as de-densification continue Construction (Scenarios B and C), with Class B and Class C office 195 16% space likely experiencing the biggest impact. Wholesale Trade This effect may be partially offset by changes in 127 38% real estate use – for example, the expansion of lab Information 98 56% conversions as companies concentrate on in- Transportation and Warehousing person uses for existing commercial space. 96 23% Management Reduced foot traffic from office commuters 81 62% may negatively affect surrounding areas. Office- Arts, Entertainment, and Recreation 65 24% adjacent sectors (such as food services, retail Real Estate, Rental, and Leasing and entertainment services catering to office 53 36% workers) may see demand decline, impacting Utilities their businesses. In a survey of Massachusetts 13 21% businesses, 26 percent responded that they may Agriculture, Forestry, and Fishing 10 8% need to move to a different area, and 13 percent Mining said that they may need to close their business if 0 remote work continues.27 This pattern will most likely affect smaller businesses; such businesses in Boston Financial District, Seaport, Beacon Job types most likely to work remote include: Computer and Mathematical occupations, Hill, Back Bay, and Cambridge were facing Business and Financial Operations, Management, revenue losses of about 40 percent in May 2021, Office and Administrative support, and legal for example, when compared to their revenues occupations in January 2020.28 Whether COVID-19 patterns related to remote and hybrid work actually result 20
Exhibit 5: Net demand for office real estate could drop by as much as 20% in 2030 if remote/hybrid work trends accelerate Net Office CRE demand by Future of Work scenario, 2018-2030 net change in million sq. ft. Total occupied B. Trends continue C. Remote work Workforce office space A. Return to pre- at levels seen becomes more development area1 2018 million sq ft. COVID-19 levels during COVID-19 permanent Boston 104 2.7 -12.7 -20.6 Metro North 46 1.4 -5.4 -8.7 South shore 10 0.3 -1.3 -2.0 Central MA 28 0.7 -3.7 -5.7 Metro South/West 65 1.8 -7.8 -12.4 Lower Merrimack Valley 15 0.5 -1.7 -2.8 Brockton 4 0.1 -0.5 -0.7 North Shore 54 1.8 -6.6 -10.5 North Central 6 0.1 -0.8 -1.2 Hampden County 17 0.4 -2.2 -3.4 Franklin/Hampshire 4 0 -0.6 -0.8 Greater Lowell 17 0.6 -1.9 -3.1 Massachusetts 370 10.4 -45.0 -71.8 1. Berkshire, Bristol, Cape & Islands, and Greater New Bedford WDAs not covered in CoStar data Source: CoStar Data, ADP data Jan 2021 to Jan 2020, UMASS-Donahue Population projections, McKinsey Global Institute analysis, “The Future of Work after COVID-19”, April 2021 in reduced foot traffic and increased office-space residential areas.29 This change could potentially vacancy is still unclear, so this trend should be push about 5,000 retail jobs out of the Boston area monitored further to understand its longer-term while increasing vitality and business activity in implications on the Commonwealth. residential areas and local downtowns. Conversely, with more people spending time Additionally, the rising popularity and feasibility of in residential areas, some spending and retail remote work may allow employers and employees activity may move to residential areas. Before to have more flexibility in where they choose to the pandemic, about 250,000 commuters flowed locate. A Massachusetts Business Roundtable into Boston from surrounding metro areas daily survey found that after COVID-19, members (Exhibit 6). If 32 percent of these commuters expected that almost three times the previous curtail their commuting habits, then some 80,000 proportion of their employees affiliated with workers may spend more time in their local Massachusetts-based operations or locations 21
would work out of state (an increase from 5 barriers to moving or expanding operations and percent to 15 percent).30 Moreover, members employment into other states. This potential of the Advisory Council noted that increased shift away from Massachusetts could disrupt opportunities to work remotely have lowered employment growth and business vibrancy. Exhibit 6: Boston receives ~250,000 net commuter inflows from surrounding metro areas, particularly Metro South Net receivers vs senders of commuter flows 2018 inflows – outflows, thousand worker -48K 245K 0 Total in-commuters1 Total out-commuters % of MA total, 2018 % of MA total, 2018 14.1% Metro South/West 16.5% 13.5% Boston 4.5% 11.6% Metro North 12.0% 9.3% South shore 10.1% 9.1% North Shore 10.2% 6.8% Bristol County 7.6% 6.2% Lower Merrimack Valley 6.5% 5.7% Brockton 6.3% 4.1% Greater Lowell 4.5% 3.9% North Central 4.7% 3.8% Greater New Bedford 4.2% 3.7% Central MA 3.9% 3.5% Franklin/Hampshire 3.9% 3.2% Hampden County 3.5% 1.3% Cape & Islands 1.5% 0.3% Berkshire County 0.2% 1. Includes in-commuters from other states. Bases between in and out-commuters are different Source: American Community Survey 5-year estimates for 2018 22
03 – 02 HYBRID WORK WILL LIKELY DRIVE DEMAND FOR FLEXIBLE CHILDCARE OPTIONS, REQUIRING CHILDCARE BUSINESS MODEL TO EVOLVE 23
The type of childcare needed may change costs, yet also ranks as having the highest after the pandemic. Early surveys done by the quality childcare programs.33 In an independent Massachusetts Department of Early Education assessment of state childcare, Massachusetts and Care (EEC) show that parents in hybrid work was ranked amongst the top states on quality models may need more sporadic, part-time day based on percentages of National Association for care for the one to two days per week when the Education of Young Children (NAEYC) and they go into the office and that not as many National Association of Family Child Care (NFCC) families will seek five days of full-time care as accredited facilities.34 As of 2020, the average cost they had before the pandemic. Per our surveys of childcare for a Massachusetts family with two with Commonwealth business leaders, most children ages four or below was about 39 percent employers (in occupations capable of supporting of the average household income.35 In 2019, the remote work) are planning to adopt a hybrid state faced a severe shortage of childcare supply, model and employee preferences have shifted with an estimated workforce gap of 25,000 to since before the pandemic, with 63% of employees 30,000 workers to care for children ages zero to now preferring hybrid or remote work models five.36 To compound matters, childcare center compared to just 38% pre-COVID-19 and greater capacity was reduced by 13 percent in 2020 due than 10 percentage more than what is observed to COVID-19. EEC estimates that in 2021, childcare in global surveys. The location of childcare needs capacity will return to ~90 percent of pre-COVID-19 may shift; employees may seek childcare close to capacity levels. Our modeling shows that in order home rather than close to the workplace as they to eliminate the childcare availability challenges spend more days working from home. Increased facing working parents in Massachusetts through demand for part-time childcare and changes in 2030, a large influx of childcare workers will be location preferences may further challenge the necessary. sustainability and viability of existing childcare models. Addressing this challenge will be critical Employers are beginning to recognize the need as the lack of available, adequate childcare is one to support workers in finding flexible, affordable of the top barriers to getting workers back to childcare options. In the Massachusetts Future of work (Exhibit 7). Childcare is also more relevant to Work business survey, the number of respondents getting more women back to work. Decades of considering offering childcare support in the research show that women do significantly more future increased by 72 percent from pre-COVID-19 housework and childcare than men—so much so numbers (from 22 percent to 39 percent of that women who are employed full-time are often respondents).37 While helpful, such benefits said to be working a “double shift.”31 Increased and programs alone will not solve today’s gap childcare burdens from the pandemic have in childcare capacity or shortage of childcare impacted women disproportionately.32 Innovation workers. There is a unique opportunity for a) EEC will be critical to meeting the evolving needs of to help childcare programs rethink their business families and ongoing workforce challenges in models to adapt to the changing needs of working delivering affordable childcare. EEC is planning to parents (given hybrid work and a move from use part of the federal stimulus funds for grants spending time in urban cores to more residential to childcare providers to foster innovation to areas) and b) employers to also innovate and meet the evolving needs of working families in redesign the workday in ways that provide parents Massachusetts. more flexibility, such as shifting away from the standard 9-5 workday and enabling working In addition, in 2019, Massachusetts ranked parents to plan around school drop off and pick up amongst the most expensive states in childcare times. Doing so could create a more inclusive work 24
Exhibit 7: Childcare needs are a top barrier to getting workers back into the office, according to survey respondents Top perceived barriers to get employees back in Employers offering or considering to offer the office1 childcare (N=223)2 Most cited responses by % in each category Pre-COVID-19 Post-COVID-19 Ranked 1-4 Ranked 5-9 N/A N=223 Yes Health concerns 22% Yes 73% 9% 18% 39% No No 61% Employees prefer working at home 78% 61% 19% 19% Childcare needs 60% 20% 20% Elder care needs 1. If you have employees working remotely and would want some or all to return to working on location/in an office for 40% 35% 25% at least some of the time vs. remotely, what do you believe to be the biggest barriers that your employees would face in returning to work in person? Employees have moved/relocated further away 2. Childcare support - Check yes if you have any of the 36% 37% 27% following benefits pre-COVID or if you are anticipating offering them to some or all employees post-COVID Inadequate transportation options Source: MA Business Survey, April 2021 21% 49% 30% environment that encourages greater workforce affordable childcare for ages 0-5 and before/after- participation, especially amongst women who school care for school-aged children is likely to still historically have disproportionately left the remain a barrier to workforce participation. In the workforce due to childcare concerns. Massachusetts Future of Work Survey, 13 percent of respondents with children said they might As of April 2021, in Massachusetts, the labor force resume working or enter the workforce if they of female workers dropped by 5.1 percent relative had access to additional childcare.39 Conversations to pre-pandemic levels, compared to 1.7 percent with business leaders revealed that the combined for male workers. Female employment recovery challenges of childcare and housing affordability to pre-COVID-19 levels is expected to lag behind make it more difficult for employers to attract males’ recovery rates by 18 months.38 This could talent to Massachusetts. potentially contribute to workforce shortages in high-growth jobs that tend to be staffed more by women (such as nurses, home health aides and teaching assistants) and may exacerbate existing inequities. Female employment recovery is expected to accelerate once K-12 schools go back to being full time in-person, yet access to 25
03 – 03 PUBLIC-TRANSIT RIDERSHIP IS EXPECTED TO FALL, WITH THE STEEPEST DECLINE LIKELY IN COMMUTER RAIL 26
Across US transit systems, ridership declines have in work from home) and non-work trips (for been steepest in systems that have a higher share example, e-commerce replacing a shopping trip), of work trips, and whose ridership base has a as well as 2) mode shift to either automobiles higher share of riders who are able to work from or non-automobiles (for example bicycle trips home. As a result of these two factors, commuter and walking) from lapsed transit riders using rail ridership has fallen more and has been slower alternatives they have grown accustomed to using to return than subway ridership, which in turn during the pandemic. This modeling shows that has been slower to return than bus ridership. This commuter rail will be most strongly affected by pattern is seen in the Boston metropolitan area as such changes; some 15 to 50 percent of its pre- well: in January 2021 ridership was down to about pandemic ridership base could be lost over the 15 percent of pre-pandemic levels (versus around long-term, depending on the scenario and the 45 percent for bus ridership and about 20 to 30 percentage of commuters who continue to work percent for subway ridership).40 Public transit from home (Exhibit 8). Less impacted will be bus ridership recovery by 2025 has been modeled ridership, with a potential loss of 5 to 20 percent; based on two core changes, 1) the amount of followed by subway ridership, which could sustain lost trips (for example, trips that are no longer a loss of 5 to 25 percent. happening) for both work trips (due to increase Exhibit 8: Up to 50% of commuter rail ridership may be lost by 2025 if remote/hybrid work becomes more permanent and commuters sustain shift to transportation by auto Aggressive shift to auto Low shift to auto 2019 average daily trip volume, ‘000s Modeled 2025 Massachusetts public transit ridership as a share of 2019 ridership1 % Overall Bus Subway Commuter Rail A. Return to pre- COVID-19 levels 87 94 89 96 88 95 78 86 B. Trends continue at levels seen 80 88 85 93 81 88 64 73 during COVID-19 C. Remote work becomes more 74 83 81 89 74 81 51 60 permanent ~1,000 ~300 ~600 ~100 1. Methodology and definitions detailed in appendix Source: American Community Survey, National Transit Database 27
Commuter rail represents 31 percent of for the 2-3 days a week when they go into the Massachusetts Bay Transportation Authority’s office instead of using public transit, there may (MBTA’s) operating revenues ($239 million in be a shift from ridership across all modes to 2019). A 15 to 50 percent fall in ridership, therefore, transportation by automobile representing 12- could mean a 5 to 17 percent decline in overall 14 million additional annual auto trips. This may MBTA operating revenue, and an overall decrease drive up congestion, pollution (including NOx, CO2 in farebox recovery ratio, from 44 percent to 36 and PM2) and fatalities, while also intensifying percent.41 Services and contracts for commuter pressure on downtown parking. These effects not rail were already challenged prior to COVID-19 only have safety and non-mobility implications due to operating losses and slow growth in but also could threaten the state’s ability to reduce ridership. Future-of-work challenges could further greenhouse gases and emissions. compound these issues and pose additional challenges to the commuter rail business. The Additionally, road traffic has proven more resilient sustainability of the current business model for than transit ridership throughout the pandemic. commuter rail may then come into question, as Road trips, according to the Massachusetts it relies on selling monthly passes to a narrow Department of Transportation, have recovered to market of riders who are headed to either North or 85 percent of pre-pandemic levels, while public South Station, during peak hours. transit (subway, commuter rail and bus) remained at about 30 percent of pre-pandemic levels in According to our modeling, remote/hybrid work February of 2021.43 This may be because work trips could decrease peak-hour automobile vehicle represent a smaller share of road trips than transit miles traveled by around 2 to 9 percent (Exhibit 9). trips (about 17 percent44 of road trips versus an However, these effects may be counterbalanced by estimated 50 percent of transit trips). Further, the less efficient “trip-chaining” (i.e. making multiple pandemic engendered negative views of transit single-purpose trips, versus linking work and non- among consumers,45 and e-commerce and the work trips) and an increase in home deliveries (as associated freight traffic increased.46 e-commerce is expected to make up 38 percent of total retail spend by 2030).42 Additionally, A final finding has been that the number of the Massachusetts Port Authority (“Massport”) vehicle miles traveled (VMT), a measurement observed a return of regional traffic in the Sumner of traffic volume, has recovered more strongly Tunnel and Ted Williams Tunnel, with traffic at in suburban areas; for example, traffic recovery or exceeding pre-pandemic 2019 levels for non- on the western section of the Massachusetts airport traffic. Massport is also seeing an increase Turnpike has been more robust than on the in vehicle trips per passenger post-pandemic, due Boston extension. This may increase over time to reduced transit and shared-ride use. The peak as arterial commutes are replaced by more time of day and concentration of travel may also localized, residential traffic as remote and hybrid change, with hybrid work leading to reductions workers stay closer to home for shopping and in peak-hour congestion on the arterials leading entertainment. to Boston Central Business District. Specifically, congestion may move from being concentrated The shift of traffic to local surface roads has in the peak, headed into and out of Boston, additional implications. The “15-minute city” to remaining steady all day, and increasing in concept (defined as an ideal geography in which suburban areas. most human needs and desires are located within 15 minutes of travel) may become increasingly As more commuters choose to use automobile attractive as communities seek to mitigate surface 28
Exhibit 9: A 2-9% reduction in vehicle miles traveled is possible due to remote and hybrid work trends, but other factors could counterbalance this shift Non work-related VMT Work-trips as a percentage of Work commute trips that could Work-related VMT vehicle miles traveled, 2017 be lost due to remote work1 Larger post-COVID-19 ~2-9% potential 30% shifts (3 days of remote reduction in total 30-35% work for those eligible) vehicle miles traveled from remote work Modest post-COVID-19 impact (all else 10% shifts (2 days of remote equal)2 work for those eligible) 1. Based on commuter industries 2. Decrease in auto usage for commuting likely to be be larger than any mode shift from transit to auto, however does not include other behavioral change impacts like increased travel from road trips or visiting family Source: ACS, National Report on Commuting Pattern and Trends in America, MA Resident Survey April 2021 road congestion. Similarly, placemaking (defined An increase in suburban congestion and VMT as planning, design and management of public could likewise lead to an increase in CO2 emissions spaces such as creation of community parks and and accidents on surface roads, thus eroding art installations), suburban retrofitting (such as residents’ quality of life and safety. Finally, the redevelopment/urbanization to increase density demand for electric vehicles (EV) and charging and walkability), and downtown densification stations may rise as EV costs decrease, and will likely take on new importance, making land residents shift to short-range trips (since EVs often use and transportation design increasingly have only short ranges of travel) and charge their interdependent. Demand for bike/pedestrian/ vehicles closer to home. anywhere-to-anywhere infrastructure will rise. 29
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