POS Quote Decoder: Quote Comparison Reference Guide - POS QUOTE DECODER
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POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Introduction Contents POS Quote Decoder: Quote Comparison Reference Guide You will need at least Acrobat Reader v7.0 to use this document. Click here to download it now. 1-888-400-9185 | speedlinesolutions.com
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents POS Quote Decoder: Quote Comparison Reference Guide Decision time: You have quotes from multiple POS vendors spread in front of you. The quotes detail everything from surge protectors to installation costs: It’s not easy to make sense of it all. But with some timely pointers, you can cut to the chase and select the best point of sale for your business. Decoding the quotes from POS vendors is a matter of asking the right questions to make sure you understand what they’re proposing—and what you’ll be paying for. An extra dose of POS intelligence will help you see what’s behind the fine print. Use the Quote Decoder Comparison Chart and the information in this reference guide to compare quotes with confidence. 1-888-400-9185 | speedlinesolutions.com
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Next Page Contents: One-Size-Fits-All POS versus Turnkey Solutions.............. 4 Credit Card Processing........................................................................... 20 A Perspective on Price.............................................................................. 4 Third-party Payment Processing Software Companies.................. 20 POS Hardware....................................................................... 5 Transaction Fees....................................................................................... 21 Workstations and Screens....................................................................... 6 Transaction Speed.................................................................................... 21 Battery Backups and Surge Protectors................................................. 7 Credit Card Security............................................................................... 22 Network Cabling........................................................................................ 8 Why you need to choose a PCI-compliant POS.............................. 22 IP versus Serial Printers............................................................................ 9 Online Ordering....................................................................................... 23 Hardware Odds and Ends...................................................................... 10 Caller ID......................................................................................................11 Installation............................................................................ 25 Fingerprint Sensors.................................................................................. 13 Installation Options.................................................................................. 25 Kitchen Displays....................................................................................... 14 Data Conversion....................................................................................... 26 POS Software....................................................................... 15 Loading a Prospect Database................................................................. 26 Features....................................................................................................... 15 Loading a Street Database...................................................................... 26 Modules....................................................................................................... 16 Menu Building............................................................................................ 27 Licensing...................................................................................................... 17 Support................................................................................. 28 Underlying Technology........................................................................... 18 Add-ons................................................................................. 30 Third-Party Software.............................................................................. 19 Anti-virus Software.................................................................................. 19 Cost of Ownership............................................................... 31 Mapping Software..................................................................................... 19 Beware of Hidden Costs........................................................................ 31 1-888-400-9185 | speedlinesolutions.com
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents POS Hardware One-Size-Fits-All POS versus Turnkey Solutions As their price tags reflect, POS systems are not all created equal. Low-end solutions cost less upfront, but their A Perspective on Price limitations also mean a lower return on investment over Consider what you need before you make a decision on time. These systems’ capabilities and features may suit the price. immediate needs of a small operation, but they can rarely “Make sure you do your research,” says Diana Coutu, of foster sustained growth. Diana’s Gourmet Pizzeria. “Don’t just buy on the lowest On the other hand, high end solutions are built to scale price, because you get what you pay for.” as your business grows. These turnkey systems include A full-featured POS may cost more, but it will pay for hardware, software, installation, and support. A turnkey itself many times over by reducing costs, increasing sales, POS vendor works with you before your installation to and saving time. “Since our installation, we’ve tripled tailor the system settings to your business requirements. our sales, eliminated pricing errors, reduced makeline And after the sale, your vendor continues to supply mistakes, and lowered our food costs,” Diana says. training, technical support, upgrades, and other value- “SpeedLine is top of the line. Other ‘cheaper’ POS just added services. do not compare.” “But it’s up to you,” Diana adds. “Are you buying it for When comparing POS quotes, keep in mind that the right now or for your next three, five, or more years of services and support offered after the sale may have as growth?” much value as the POS system itself. 1-888-400-9185 | speedlinesolutions.com
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Workstations & Screens POS Hardware When you select hardware for your POS system, you can use equipment to a vendor’s depot for configuration to prepare for many of the same criteria you would apply to purchasing any your installation. other business computer. If your POS vendor offers several hardware options, weigh Tip: Do not purchase hardware before you’ve chosen your requirements: If you have limited space, you may wish to the software you wish to run. If you purchase hardware use all-in-one units that take less room than regular computer first, you may limit your software options. towers. Or if your environment is especially rugged, you may favor impact printers: thermal printers are fast and reliable, Verify that shipping and handling costs are included in the quote, but they use heat-sensitive paper to generate receipts and are if applicable. Even if your POS vendor is local, computers and ill-suited for use in hot kitchens. If you’re not sure what the other components may be ordered from elsewhere and the options are or which one is best, talk to your sales rep. shipping charges passed on to you. Purchasing hardware from your POS vendor is the best way to ensure a smooth start-up. Ask your POS vendor what support Crack the code: they provide for the hardware they sell: a full-service POS What equipment do you need for your store provider troubleshoots hardware malfunctions and advocates on environment? your behalf to the manufacturer for replacements or repairs. Are you purchasing equipment from your POS vendor? If you elect to provide your own hardware, ensure that your What are the minimum system requirements? equipment meets the minimum requirements set by the POS Are shipping and handling costs included? software provider. Note that you may have to ship your 1-888-400-9185 | speedlinesolutions.com
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Battery Backups & Surge Protectors POS Hardware: Workstations and Screens To ensure you always have a backup in the event of hardware long will you have to wait for repairs? Will you have to pay failure, purchase at least two workstations and screens. Other shipping costs? basic hardware you will need includes credit card readers, cash drawers, and receipt printers. Add optional peripherals, Specifications such as fingerprint sensors, kitchen monitors, or scanners as Review the specs the POS vendors list on their quotes: needed. Purchase workstations with sufficient processing power and hard drive storage. Make sure that the operating system is up- Choose a POS vendor who sells brand name workstations to-date and fully supported by the manufacturer. and touch screens. Avoid purchasing no-name or proprietary hardware. “Brand name hardware is easily fixable and Find out what’s included: How many USB ports are available? replaceable,” counsels SpeedLine user Barry Fogel of Jacopo’s Are keyboard and mouse included in the base price? What Pizza. “That was important to me when I chose a POS. I didn’t about CD/DVD reader and burner? If you purchase an all-in- want to have to buy proprietary hardware that is bundled with one unit, you may need to buy an external CD writer for data the software or be stuck with some rude box that was thrown backup and software installation. together in a garage.” Crack the code: Warranties As a rule, brand name hardware manufacturers provide better Does the quote include at least two workstations? warranties against failure or malfunction. A good warranty Is it quality, brand name hardware? can save a lot of grief, so make a point of inquiring about the What are the warranty details? warranties on all components you plan to purchase. How will Exactly what is included? the hardware be serviced? Are replacements available? How 1-888-400-9185 | speedlinesolutions.com
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Network Cabling POS Hardware: Battery Backups and Surge Protectors Fluctuations that occur in the power supply when you run equipment such as mixers or microwaves, can damage your POS systems. Each workstation should have its own battery backup or uninterrupted power supply (UPS). When power is lost, a battery backup enables you to save your data and shut down your computer safely. It protects both your hardware and data from damage and loss. Check that your quotes include one UPS per station. If not, add the cost of purchasing the extra battery backups to the final quoted price. Surge protectors are sufficient to protect less critical equipment such as serial printers or extra monitors from electrical spikes. If no surge protectors are included in your quotes, consider how many you should purchase and take the extra cost into account. Crack the code: Is a battery backup included for each workstation? Are surge protectors included for other equipment? 1-888-400-9185 | speedlinesolutions.com
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Printers POS Hardware: Network Cabling Because cabling requirements vary from region to region, most POS vendors are not certified to provide this service. Unless you are dealing with a local vendor, plan to hire a licensed electrician to handle the network cabling and install a dedicated electrical circuit for your POS system. Crack the code: Is network cabling included? 1-888-400-9185 | speedlinesolutions.com
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Odds & Ends POS Hardware: IP versus Serial Kitchen Printers While both IP and serial printers can print tickets from several workstations, there is an essential difference in the Serial Serial Printer Configuration Printer Ethernet Network Switch way they interact with a POS network: A serial printer must be connected directly to a computer, while an IP (or Ethernet) printer works independently of any workstation, which is a definite advantage. POS 1 POS 2 POS 3 A serial printer no longer functions when the computer it’s connected to is shut down or crashes. An IP printer, on the other hand, continues to function regardless. IP printers generally cost slightly more. In addition, they should be connected to a battery backup or uninterrupted power Network IP Printer Configuration Printer Ethernet Network Switch supply. To compare prices knowledgeably, it is essential to know if the prices quoted are for serial or IP printers. POS 1 POS 2 POS 3 Crack the code: Are the quoted printers serial or IP? 1-888-400-9185 | speedlinesolutions.com
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Caller ID POS Hardware: Odds and Ends To install the hardware in your store and network your stations, you may need brackets and connectors such as Crack the code: routers and hubs. Your receipt and makeline printers will What’s included in any supply kits? also require ribbons or toner and paper rolls. Do you need mounting brackets or other additional hardware? While none of these items are expensive on their own, the cost can add up. Some POS vendors package up these supplies in a kit, for which they charge a set price. Others list each item separately, which allows you to see exactly what you are getting and how much it costs. If supplies or connectors come as a bundle, ask your sales rep to itemize what’s included. This not only helps you compare quotes between vendors, but it also allows you to account for replacement cost when supplies run out. If you need brackets to mount any of your equipment— such as monitors on the wall or cash drawers under your counter—discuss this with your sales rep to make sure all necessary hardware is included in the quote. 1-888-400-9185 | speedlinesolutions.com 10
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Caller ID (cont’d) POS Hardware: Caller ID Caller ID integration allows you to access customer records instantly, recall order history, and provide professional customer service. A complete caller ID package includes software, cables, a 4- or 8-line caller ID box that integrates with your POS system, and an uninterrupted power supply. If you offer delivery, select a POS provider that supports caller ID, even if you don’t plan to include this feature in your initial installation. When your delivery volume increases and you want to speed up service, Caller ID will be a prime addition to your POS system. Installing caller ID generally requires that you hire a telephone contractor to run and splice cables and install necessary phone jacks prior to your POS installation. Consider these costs when evaluating quotes. Crack the code: Is caller ID supported? Do you need to hire a phone technician? Does the quote include an Ethernet-capable caller ID box? 1-888-400-9185 | speedlinesolutions.com 11
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Fingerprint Sensors POS Hardware: Caller ID - Serial versus Ethernet Connection Some caller ID boxes give you two options to connect to your POS system: you can either use a serial cable or an Serial Caller ID Connection Ethernet Network Switch Ethernet cable. A serial cable connects your caller ID box through a Serial Caller ID POS 1 POS 2 workstation. If the host workstation is down, caller ID information cannot reach the other computers on your network. Moreover, a telephone jack for the caller ID Phone box and an electrical outlet for the battery backup must Switch be available within five feet of the host station. This may require additional wiring. If you have several order stations, consider using an Ethernet Caller ID Connection Ethernet Network Switch Ethernet connection. An Ethernet connection is an advantage, because caller ID information is available directly to every computer. Moreover, in certain settings, it may Ethernet make wiring easier and cheaper. Caller ID POS 1 POS 2 If you plan to install caller ID on a network, find out if your POS vendor supports an Ethernet connection. Phone Switch 1-888-400-9185 | speedlinesolutions.com 12
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Kitchen Displays POS Hardware: Fingerprint Sensors Fingerprint sensors give control over clock in and clock out times, track transactions, and restrict system access. These devices are relatively inexpensive, and can pay for themselves quickly by reducing fraud. If you are not planning to use fingerprint sensors when you install your POS system, ensure that you can integrate them at a later date, as they are a highly desirable option that can help you realize significant savings. Crack the code: Are fingerprint sensors included? Are fingerprint sensors supported? 1-888-400-9185 | speedlinesolutions.com 13
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents POS Software POS Hardware: Kitchen Displays Adding kitchen displays can improve speed of service and efficiency in the kitchen. Kitchen displays require specialized Crack the code: software that integrates with your point of sale. Additional If you’re interested in kitchen displays, is all necessary support fees may also apply. Confirm the terms with your equipment included? sales rep, and inquire about the cost of ongoing support Does the quote include all mounting hardware? after your initial support period has expired. What is the cost of ongoing support? A kitchen display pack includes a video controller, bump bars, cables, power cords, uninterrupted power supply, LCD monitors, surge protector, and brackets for the monitors. When comparing prices, make sure all equipment is included. Some quotes may not include all necessary hardware, or may list the LCD monitors only. Decide whether you wish to mount your kitchen monitors on a wall or on the ceiling. Ceiling brackets may come at an extra cost and require a special order. For insurance reasons, installers generally will not install brackets. Make the necessary arrangements to have all your brackets mounted before your installation. 1-888-400-9185 | speedlinesolutions.com 14
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Modules POS Software: Features Developing POS software is your vendor’s core business. Before the demo, make a list of the features that are POS vendors develop their software to meet their important to you and evaluate the software against your customers’ needs. That’s why it is wise to choose a POS criteria. Download a worksheet that can help you zero in on vendor who develops software for your type of business. the features that are critical to achieve your business goals. A cafeteria, for example, has different POS needs than a The best POS companies continue to add and enhance pizza shop or a fine dining establishment. Find a vendor features over time to improve performance, support new who supports POS installations in restaurants similar to hardware options, and integrate cutting-edge technologies: yours: it will increase the likelihood that the software can Ask your sales rep for a list of new features added in the handle your needs and that the vendor will understand your last several releases to assess the vendor’s commitment to concerns. innovation. Features While many high end restaurant POS systems have similar Crack the code: capabilities, no two vendors offer the exact same set of What capabilities are included? features. Take the time to complete Web demos to select What new features have been added in the latest the software that best addresses your business needs. If the software releases? demo does not cover all your areas of concern, ask your How many installations has the vendor done in sales rep for extra time to explore the system in greater restaurants similar to yours? depth. 1-888-400-9185 | speedlinesolutions.com 15
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Licensing POS Software: Modules Software can be bundled in a variety of ways: Some POS Ensure you understand what the lite version of the software vendors provide a core software package with a full set of can and cannot do. For example, a new pizzeria may not see features; others break down the software into modules, the value of purchasing a marketing module until it has built allowing you to pick and choose which functionality you wish a solid customer base. But the software won’t be storing to purchase. customer information in the meantime. When the module is purchased, no marketing information will be available in the All-In Pricing database, making the module virtually useless until customer As a baseline, establish first the cost of owning the whole suite data is entered. of features. If you decide to opt for the pared-down version of a software package, be aware of the pros and cons. While Some POS features, such as marketing, inventory, online buying the “lite” version may make a POS more affordable ordering, labor planning, and sales forecasting, are proven upfront, investigate the add-on costs of purchasing piecemeal. profit drivers for any restaurant. Not purchasing—or worse, not using—these features may cost you money in the long run. Cost to Upgrade Can your sales person guarantee you the same price several Crack the code: months from now? Will set up be more complicated if you Which software modules are included? Which are extra? install a module later? Will help be available to install the extra What are the add-on costs of purchasing modules later? module? Could your data be compromised? 1-888-400-9185 | speedlinesolutions.com 16
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Technology POS Software: Licensing A POS software license gives you the right to use the software according to the terms defined by the vendor. Generally, a POS software license allows you to run the software on one workstation. It’s important to understand your vendor’s licensing policies: If the software is sold as modules, do you need to acquire a license for each? Are there discounts available if you purchase licenses for more than one store? Some vendors sell all POS licenses at one set price; others will charge more for the first license and less for each additional license. While both may be similar in price at the outset, the second model will save you money as your business grows. Crack the code: Are there separate licenses required for modules? What are the terms? Are there discounts for purchasing multiple licenses in bulk? 1-888-400-9185 | speedlinesolutions.com 17
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Third Party Software POS Software: Underlying Technology Unless you have a strong technical background, you may not • What is the POS vendor’s reputation? How long has the product know how to go about evaluating the technology behind been available? Is the company financially stable? What is their POS software. Technology vendors may use terms you don’t track record? A well-established company has proven itself. It is understand. In fact, you may find that some of the vendors’ more likely to be there for you and provide you with the support sales reps don’t have a solid understanding themselves. you need in the long term. • What other mainstream applications are based on the same It’s important to choose vendors who keep current technology platform or use the same development tools? with technology. But keep in mind that using “the latest” development tool does nothing to guarantee the software’s • How many large restaurant chains are using the solution? Before stability, reliability, or quality. In fact, software built with they commit to a POS, chains spend a lot of time and resources what a vendor describes as “the latest” technology may evaluating options. They have IT staff—some who are developers require bigger and more expensive hardware to run, themselves—put the software through its paces in rigorous while providing little in the way of added functionality or test environments. Making the wrong choice could cost a chain millions, so they set high standards for the vendor they select. performance. Even if you do not have the technical expertise necessary Crack the code: to assess the technology tools used to build the software, What is the vendor’s track record for reliability? you can still choose the best solution for your restaurant What mainstream applications are built on the same platform? company by asking a few discerning questions: How many chains have vetted and approved the system? 1-888-400-9185 | speedlinesolutions.com 18
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Credit Card Processing POS Software: Third-Party Software Your POS vendor may provide third-party software to Even if you do not plan to integrate mapping software with enhance your POS system. While your POS vendor may your POS system now, if you offer delivery, choose a vendor benefit from buying software in bulk and passing the savings that supports this option. on to you, be cautious if quoted prices are suspiciously low. Make sure the copy of the software you purchase is sold Crack the code: legally and is licensed to you. Does the quote include anti-virus software? Anti-virus Software Is mapping software quoted/supported? Anti-virus software is a must-have to prevent viruses or other malware from damaging your system. Anti-virus protection prevents downtime and data loss. You should not operate without it. But even with the best protection, mishaps can still happen. Be sure to ask your vendor about provisions for data backup. Mapping Software In addition to providing turn-by-turn directions for your delivery drivers, mapping software can help you map your customer data, see sales trends and performance by neighborhood, and target your marketing activities more efficiently. 1-888-400-9185 | speedlinesolutions.com 19
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Credit Card Processing (cont’d) POS Software: Credit Card Processing Integrating credit card processing with your POS system Software companies may have different policies regarding: makes for faster transactions, easier bookkeeping, and • The types of payments that are supported smoother day ends. Most POS vendors list credit card • Software licensing fees processing in their quotes as a matter of course and make it • Software support fees look straightforward. But take care: implementing a cost- • The bank payment processing network you can use to effective credit card processing solution is not without process your transactions pitfalls. Technical Support Third-party Payment Processing Ask about ongoing support fees to avoid any surprises Software Companies at a later date. Enquire whether technical support will Most POS vendors team up with third-party companies be provided by your POS vendor or by their payment specializing in payment processing software to bring you processing software partner. Your POS vendor may collect an integrated payment solution. Some of these third-party an initial integration fee, which should be clearly listed in companies provide payment processing software only; your quote. others provide both payment processing software and If you are planning to accept debit cards, you may need to services. purchase a special PIN pad to process your transactions, in Your POS vendor may integrate with one or more payment addition to the magnetic card reader you need for credit processing software companies. Investigate your options cards. Is this included in the quote? Be sure that the quoted before you commit. PIN pad is PCI Compliant. 1-888-400-9185 | speedlinesolutions.com 20
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Credit Card Processing (cont’d) Software: Credit Card Processing Transaction Fees Transaction fees are set by the bank or processing network Crack the code: that manages your merchant account. Your POS vendor has no Is your POS vendor partnering with a third-party to control over these fees. As a rule, card-present transactions provide integrated credit card processing? where you collect a signature incur the lowest fees. Ask your What types of payments are supported? Credit cards? bank or processing network for details. Debit cards? Gift cards? Transaction Speed Can you process credit cards through your existing To authorize a credit card, data travels over a standard phone line bank or processing network, or do you need to open a or via the Internet. While dial-up authorization can take up to 20 merchant account with a new company? seconds, Internet authorization occurs in two to three seconds. Are there licensing fees associated with the use of the The best scenario is Internet processing with a dial-up backup. payment processing software? This requires an Internet connection with a static IP address Are there additional fees for software support? and a phone line connected to a POS modem as a backup. A What transaction fees apply? backup line ensures that if you lose your high-speed connection How long does it take to process a transaction? temporarily, processing continues without interruption. What is your liability for credit card security? Does your POS vendor support both Internet and dial-up processing? Make sure the cost of a modem is included in your Is your POS vendor meeting the Payment Card quote. Consider the ongoing cost of an Internet connection as Industry standards? you evaluate quotes. 1-888-400-9185 | speedlinesolutions.com 21
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Online Ordering Software: Credit Card Processing Credit Card Security Why you need to choose a PCI-compliant POS The merchant agreement you sign with Visa or MasterCard states that you agree to comply with payment card industry When you swipe a credit card for authorization, several security standards. Penalties for non-compliance include pieces of confidential information travel from your hefty fines and withdrawal of credit card processing terminal to your payment processor. Your terminal privileges. transmits the account number, the expiration date, and a verification code that Visa and other credit card A PABP-compliant POS, such companies use to confirm the transaction. PCIREADY RD IT CA CR ED 45 67 91 23 as SpeedLine, that fully protects 56 78 12 34 CR ED IT CA HIJ KL None of this information should be stored on your RD EFG 12 34 AB CD 56 78 91 23 PA-DSSVALIDATED 45 67 customer credit card information AB CD EF GH IJK L computer. However, depending on the POS system is required for PCI compliance you are using, the data may remain on your machine. If As of July 2010, merchants (including restaurant operators) hackers gain access to that goldmine of information, they are required to use only Visa PABP or PCI PA-DSS validated can create copies of all the credit cards that ever passed point of sale and payment applications. Before you purchase through your card processing terminal. a POS, make sure it is compliant. Credit card companies such as Visa and MasterCard are cracking down on merchants that store credit card data Find out which POS vendors have been validated compliant. improperly: Should a hacker skim improperly stored data from your system, you may not only face fines and withdrawal of processing privileges, but you may also be liable for cardholder notification charges and losses. 1-888-400-9185 | speedlinesolutions.com 22
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Online Ordering (cont’d) Software: Online Ordering Online ordering drives traffic and boosts sales for many Discuss your options with your vendors. Request a list of restaurant companies. Even if you don’t plan to offer online companies who have integrated online ordering menus with ordering right away, leave your options open: evaluate the the vendor’s point of sale system and visit their Web sites. cost and quality of the online ordering solutions supported by POS vendors before you buy. Setup Costs and Fees Keep in mind that online ordering sites cost money to Online Ordering Flexibility design, maintain, and upkeep. When you evaluate quotes, Some POS vendors offer only one integrated online take into consideration both initial setup and ongoing costs. ordering solution. This makes the initial choice easy, but can leave you in a lurch down the road if you choose to part Ask about setup and integration fees. Does the price go ways with your POS provider. Not to mention the fact that up if you have more than one location? Is design included? the provided solution may not be cost-efficient over time. Can you cancel anytime, or are you under contract for a set period? Other POS vendors give you the option to choose from several online ordering providers, or may even work on Find out what support services are available. Find out about integration with the online ordering provider of your choice. ongoing fees for Web hosting, menu changes, support, and This may complicate your initial selection: finding the best order monitoring. solution for your business requires some research, since fee structures vary among online ordering providers. But ultimately, the flexibility to choose will help you find the provider that will best serve your needs. 1-888-400-9185 | speedlinesolutions.com 23
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Installation Software: Online Ordering If your POS vendor gives you the option to select your own online ordering provider, download this step-by-step guide to choosing an online provider. Remember that customers who order online spend 17% more on average than guests who walk in or who order by phone. You can use this figure to estimate how many orders you will need monthly to cover your costs and turn a profit. Crack the code: How many online ordering options does the company support? What if you want to use a different online ordering service? What is the initial setup cost? What is the integration fee? What are the ongoing monthly costs? 1-888-400-9185 | speedlinesolutions.com 24
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Data Conversion & Databases Installation You will get more from your point of sale system—and recover Expenses your investment faster—if you and your staff know how to use Be aware that installation costs listed in a POS quote may or may it well. A professional installation and thorough training are not include the installer’s travel expenses. Always confirm that critical. travel expenses are included in the cost. Some companies provide only an estimate, which they may adjust when they confirm travel Installation Options arrangements. Ask for a firm figure to avoid cost overruns. Length and cost of an installation can vary greatly from one POS vendor to the next. Some POS vendors sell self-installation kits. Even though having on-site support when you start using your POS Others provide four-day, in-depth installation and training with a may add to the cost of your installation, it is highly recommended. certified restaurant POS specialist. Processing live transactions often reveals problems that remained hidden in a test environment. An on-site installer will ensure that Which options are best? First, find out what is included. A your menu is pricing correctly, caller ID is fully functional, and thorough POS installation should include initial hardware setup, credit card processing proceeds without a hitch. Without on-site software configuration, menu building, training, and on-site help, you may have to iron out the kinks on the phone with tech support when you go live. Request a typical installation schedule support, or worse, be left to find a solution on your own. to confirm the details. A POS installation specialist should take you through a full day, Qualifications troubleshoot any hardware issues, make pricing adjustments or Ask about the POS installers’ qualifications: Are they certified coupon changes as required, and help you complete your first day installers? How many hours of training did they complete? How end. The trainer’s expertise frees you to focus on learning how to many installations did they attend as part of their training? use your POS for maximum control and profit, and spares you the Discuss your training needs with your POS vendor. stress involved in deploying a new technology solution. 1-888-400-9185 | speedlinesolutions.com 25
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Menu Building Installation Data Conversion Loading a Street Database If you already have a POS system, you may wish to transfer When new customers call, a street database enables data to your new system. Customer information is highly your POS to auto-complete address fields with accurate valuable and can help kick start your marketing and sales information—including the correct Zip code, which forecasting with your new POS. Ask your POS vendor if employees often forget to enter. Having accurate customer data conversion is possible and how much it costs. information is invaluable if you’re planning to use your database to mail targeted offers to customers. Loading a Prospect Database A street database is also invaluable if you want to set If this is your first POS, you may wish to ask POS vendors delivery zones and fees for a delivery operation. to provide a quote for a database of prospects in your area. Pre-loading a prospect database minimizes data entry for new customers and can give your database marketing a head start. Generally, the more prospects in the database, the more expensive it will be. When you compare quotes, make sure you know how many records each POS vendor proposes to load on your system. 1-888-400-9185 | speedlinesolutions.com 26
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Support Installation Menu Building Before your installation, your POS vendor should build menu screens customized to your restaurant menu. During the installation, your trainer will make last-minute tweaks and ensure that all your menu items price properly. If you’ve selected a software package with an inventory module, ensure that the menu provided by your POS vendor is inventory-ready, even if you don’t plan to start using the module right away. Preparing a menu for inventory requires more effort on the part of your vendor, but it will save a lot of time later when you’re ready to implement inventory controls. Crack the code: What exactly is included in the installation fee? Are all travel costs included? What additional installation services do I need? What training and experience does the installer have? Is there adequate training time included for my staff? 1-888-400-9185 | speedlinesolutions.com 27
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Support (cont’d) Support When your staff comes to rely on a POS system, you cannot When you purchase a POS, you enter into a long-term afford downtime. If your system freezes during dinner rush, relationship with your vendor. Don’t short-change yourself you’ll expect a quick response from your vendor to help you by making a decision based on the initial price tag alone: get back on track. Good after-sale service will save you time and money for years to come. Good support after the sale is critical to ensure your success. Before you buy a point of sale system, ask your POS vendor about support, training, upgrades, and other services. Most POS vendors offer telephone support. A technician can easily access your system remotely to troubleshoot any issue that arises. In fact, most POS quotes include the cost of a remote access license, to enable technical support agents to access your system in order to fix problems, adjust settings, perform maintenance, or install upgrades. Telephone support is often more efficient and cost-effective than on-site support, since the technician does not have to travel to your location to solve your issue. Nevertheless, not all POS providers offer stellar service and support. Ask questions—especially of references—to assess after-sale service before you make a purchase. 1-888-400-9185 | speedlinesolutions.com 28
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Add-ons Support Crack the code: What is the cost of ongoing support? How many software upgrades did the vendor release in the last five years? Does the vendor offer a variety of support plans? What is the cost of each plan? Are upgrades free with a support contract? Can they be purchased separately? What is the vendor’s average response time? Will upgrades run on your existing hardware or will you What happens if you have neglected to renew your have to upgrade your hardware too? support plan and you desperately need help? Can you request new features you would like to see in Is any training included as part of a standard support future upgrades? subscription beyond what is provided during the initial installation? Does the POS vendor offer other after-sale services that may be valuable to you, such as menu management Does the vendor offer other supplemental training? or database marketing? Videos and tutorials? Online resources? Webinars? User forums? What documentation is included with the software? Is it revised with each new release? 1-888-400-9185 | speedlinesolutions.com 29
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Cost of Ownership Add-ons Most high-end POS systems can be integrated with a To read more about POS integration with new technologies, variety of add-ons, including online, mobile, self-service, and visit www.speedlinesolutions.com to download the next enterprise products and services. article in this series, entitled “6 Keys to Future-Proofing Your POS Investment.” While you may not wish to add these capabilities today, don’t let that deter you from exploring possibilities: Choosing a vendor who offers few integration options may limit Crack the code: your future growth. Make your choice with tomorrow’s Is the system open to the kinds of technologies that I innovations in mind and select a solution that offers you the may want to integrate in the future? most flexible options. Can the system interface with the applications and technologies I am using now? 1-888-400-9185 | speedlinesolutions.com 30
POS QUOTE DECODER Introduction Perspective Hardware Software Installation Support Add-ons Conclusion Contents Cost of Ownership If this guide asks more questions than it answers, that’s by design: To decide which POS vendor offers the best value The Real Cost of Ownership for your investment, you’ll need to ask plenty of questions. Before you buy, consider the overall cost of ownership. Once you’ve narrowed your list down to a few contenders, A POS system that limits your growth may cost you a careful quote review with each sales rep is well worth your dearly over time. time. Get all the answers you need before you buy: making a Watch for these warning signs: smart POS investment now will pay off for years to come. Software upgrades not included in your support cost. Software upgrades that require hardware upgrades. Beware of Hidden Costs Poor support that could result in downtime. POS quotes can sometimes conceal hidden costs. Look The core system meets your needs now, but out for these common extra charges that may be sprung integrations with new technology are prohibitively on you after the fact: expensive (or not possible). Variable installation costs: Watch out for quotes that The system is not PCI-compliant: If you are a victim of give an estimate for the installer’s travel expenses or credit card fraud, the penalties could be devastating. simply state “plus expenses.” Shipping and handling costs not included. Hardware guarantees that cover parts only. Missing hardware components (especially battery backups, surge protectors). 1-888-400-9185 | speedlinesolutions.com 31
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