(PGDM : AEBM) 2021 - 2023 (2ND BATCH) - TWO YEAR POST GRADUATE DIPLOMA IN MANAGEMENT : AGRICULTURAL EXPORT & BUSINESS MANAGEMENT - IIPMB

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(PGDM : AEBM) 2021 - 2023 (2ND BATCH) - TWO YEAR POST GRADUATE DIPLOMA IN MANAGEMENT : AGRICULTURAL EXPORT & BUSINESS MANAGEMENT - IIPMB
Two Year Post Graduate Diploma in Management :
Agricultural Export & Business Management
   (PGDM : AEBM) 2021 – 2023 (2nd Batch)
               Approved by AICTE-MHRD-GOI
Message from the Director
                        India holds a great promise to become a significant contributor in the near future to all
                        the major markets worldwide with a diverse range of products and services for fulfilling
                        their respective needs. The rising exports will include an increasing share from Indian
                        agriculture and related products. Students who wish to increase their understanding
                        of global markets and various regions of the world should strongly consider studying
                        global business. To be successful in the global marketplace, industries rely on skilled
                        professionals who can identify, develop, launch, maintain and grow their products or
                        services. Aspiring participants of our program can expect to gain the expertise to drive
                        business on international scale and practical knowledge of the global practices across
                        the spectrum of export business with our 24 months full-time studies in Agricultural
                        Export and Business Management (AEBM). Joining IIPM’s AEBM program with multi-
                        cultural students and deeply understanding their mindset, values and cultures are the
                        biggest assets of the program.
                        The congenial atmosphere for learning augmented by our state-of-the-art facilities
                        at our campus will pave the way for the fruitful accomplishment of all your career
                        aspirations. I certainly believe that you can aim at tapping this huge potential by
                        preparing yourselves well in this PGDM: AEBM with the expert guidance of our faculty
                        members and the industry executives
                        Prof. V. G. Dhanakumar

The Institute
Indian Institute of Plantation Management (IIPM), centre of excellence and the first of its kind National Institute,
was established at the initiative of the Ministry of Commerce & Industry, Government of India. The Institute
is co-promoted by the Commodity Boards of India, viz., Coffee Board, Rubber Board, Tea Board, Spices
Board, Tobacco Board and Plantation Industry Associations. IIPM has been conceived as a world renowned
academic institution focusing on the field of plantation and associated agribusiness and commodity management
education. IIPM has educational membership with The Association to Advance Collegiate Schools of Business
(AACSB-USA) & European Foundation for Management Development (EFMD-Brussels) and obtained permanent
accreditation from Higher Learning Accreditation Commission of Texas (HLACT-USA).
Program Highlights
l    2-year AICTE approved Residential Program started in 2020.
l    A green campus with State-of-the-Art virtually connected Computer and Digital
     Communication Labs.
l    Curriculum designed to meet emerging needs of Agricultural Export & Business
     Management.
l    Provision for International Exposure (Study Abroad Program).
l    A Multi-Disciplinary Eminent Faculty Team with more than 100 man years of experience
     founded on its 4I Principle “Intensive-Institute-Industry-Interaction”

International Linkages:
l   CALS-University of Wisconsin-Madison, WI-USA
l   Committee on Sustainability Assessment (COSA)
l   Harper Adams University, Newport,UK
l   International Business School-Americas, Brazil
l   Indiana University Northwest, Gary II, USA
l   Nottingham Trent University, Nottingham, UK
l   Royal Agricultural University, Cirencester, UK
l   Rwanda Institute of Co-operatives, Entrepreneurship and Micro-Finance (RICM)
l   Universiti Teknologi MARA (UiTM), Malaysia
l   University of Nottingham, UK

Curriculum Outline and Contents
Program Duration: 24 months Residential Program commencing July 2021.

India has a significant role to play in the evolving global supply chain for products and services, thus
creating huge prospects for the growth of the country’s agricultural exports to major markets worldwide.
Our PGDM: AEBM aims to generate a large pool of competent and committed professionals to take up
the varied business management roles in the India’s Export Sector. The program will enable the students
to acquire the requisite knowledge, skills and attitude critical for tapping the vast employment potential
and start-up opportunities emerging in this sector. PGDM: AEBM offers a comprehensive curriculum that
is entirely application-oriented in order to achieve this objective. The meticulously designed courses in
all the six trimesters will be taught jointly by experienced academicians, industry experts and business
practitioners using a blend of lectures, case study discussions, workshops, field research work,
organisational internships and several interactive learning methodologies. The program is for 100 weeks
and has a total of 102 credits.
Program Structure and Credit Hours
Trimester – I (July – October)                                                                         12 weeks-18 Credits
1.1 Principles of Management
1.2 Managerial Economics
1.3 Financial Accounting for Management
1.4 Marketing Management
1.5 Organizational Behaviour
1.6 Business Ethics and Sustainability
Management Skills and Practices:
Coaching Workshop: Busines Communication
Trimester – II (Oct - Jan)                                                                             12 weeks -18 Credits
2.1 Fundamentals of Foreign Trade
2.2 Cost and Management Accounting
2.3 Export Marketing
2.4 Human Resource Management
2.5 Export Agricultural Production and Management
2.6 Research Methods and Analytics
Management Skills and Practices:
• Field Work and Self Study: Organisational Study of Export Facilitation Institutions (EPC, FIEO, EXIM Bank etc.)
• Training Workshop: Transactional Analysis
Short-term Internship in Agricultural Export Business Unit                                             04 weeks 02 Credits
Trimester – III (February –May)                                                                       12 Weeks -18 Credits
3.1 Global Macroeconomics
3.2 Global Agribusiness Environment
3.3 Export Finance & Financial Management
3.4 Global Consumer Behaviour
3.5 Cross-cultural Management
3.6 Global Project Management
Management Skills and Practices:
• Coaching Workshop: Export / Import Documentation & Procedures
• Field Work and Self Study: Visits to Ports & Shipping Agencies
• Training Workshop: Business Negotiation Techniques
Long-duration Internship in Agricultural Export Business Unit                                           12 Weeks- 4 Credits
Trimester – IV (July - October)                                                                          12 weeks -15 Credits
4.1 International Business Law and Contracts Management
4.2 Derivatives for Forex and Commodities Price Risk
4.3 Global Product and Brand Management
4.4 Global Human Resource Management
4.5 Exports Logistics & Supply Chain Management
Management Skills and Practices:
• Coaching Workshop: Learning a Foreign Language (French, German etc.)
• Field Work and Self Study: Export Market Potential Assessment of a specific agricultural commodity
• Computer Lab Activity: Marketing Analytics Simulation
• Training Workshop: Creativity & Innovation
Trimester-V (October - January)                                                                      12 weeks-13.5 Credits
5.1 Entrepreneurship and Export Venture Creation
5.2 Global Quality & Safety Management System
5.3 E-Commerce and Digital Marketing
5.4 International Labour and Employment Law
5.5 International Labour and Employment Law
Management Skills and Practices:
• Coaching Workshop: Export Venture Business Plan Preparation
• Field Work and Self Study: Case Study Development on a real-life Agribusiness Exporter
• Computer Lab Activity: HR Analytics Simulation
• Training Workshop: Emotional Intelligence and Managerial Effectiveness
International Study (Optional)                                                                                   04 weeks
Trimester-VI (February – May)                                                                      12 weeks -13.5 Credits
6.1 Strategic Management for Global Business
6.2 Marketing Elective (Any one of the following: Overseas Customer Relationship Management OR Global Marketing Research OR
    Global Business-To-Business Marketing)
6.3 HR Elective (Any one of the following: Organisational Change Management OR Learning & Development OR Talent Management)
6.4 Thesis Writing & Viva-voce
6.5 Shipping Business Management
Career Planning and Placement Guidance                                                                              08 weeks
Total                                                                                                  100 weeks-102 Credits
Program Outcomes                                            Valid Tests
                                                                           Last Date for
                                                                       Submitting Filled-in
                                                                 for                          Test Dates
At the successful completion of PGDM:AEBM, the                         Application Forms to
                                                            Admission
students will be equipped with the knowledge of the                      IIPM, Bangalore
functioning of export business organisations and the       CAT / XAT /         31st             As
effective application of the management concepts           MAT / ATMA         March             per
                                                             / CMAT            2021           Schedule
and tools for achieving their respective business
                                                            Aspirants
goals. The students will acquire communication,
team-working,       problem-solving,     negotiation,     Career Development Service
decision-making, leadership and creative abilities
to overcome the several challenges in the export
                                                          Career Development Service (CDS) offered by
business environment. They will also be trained           IIPM ensures that all the students are trained
to develop business plans for the creation of new         on improving their employability and are also
export business ventures.                                 subsequently helped in the identification and
                                                          selection of matching career options.
Teaching and Learning
IIPM contributes to students through three primary        Reservation
activities: teaching, research and corporate training/    The Reservation for SC / ST / OBC / PWD
internship. The Faculty and academic facilities viz.,     candidates is applicable as per the Government
library, computer centre, technical lab, knowledge        of India rules, subject to meeting the other
resource centre, placement unit, campus and               eligibility criteria for admission.
academic ambience are unsurpassed by those
of any institutions. The institute offers its teaching
and learning transactions through lectures, video,
                                                          Scholarships
seminar, group work, case study method, issue             Meritorious Scholarships from the Ministry of
analysis, cyber learning, role plays, tasting (sensory    Social Justice and Empowerment, Ministry of
test for product innovation), market survey, field        Tribal Affairs and Ministry of Minority Affairs,
& industry visits, study abroad and guest lectures.       Government of India. State Government
The Knowledge Resource Centre of the institute is         Scholarships for OBC Students.
equipped with state-of-the-art, digital language and
communication skills lab, where students get a hands      Foreign Students
on experience to acquire business communication           Foreign students can be admitted under the
skills.                                                   open and sponsored category. They may submit
Admission Requirements                                    valid GMAT or any equivalent scores. Foreign
                                                          students should be well versed in English
Eligibility & Selection                                   language.
Bachelor’s Degree in Agriculture and Allied Sciences
                                                          TOEFL/IELTS scores would be accepted as an
viz. Food Technology/Engineering, Horticulture,
Fisheries, Forestry, Animal Husbandry & Livestock,
                                                          indicator of the same
Dairy, Sericulture, Biotechnology or Business
Management, Commerce/EXIM and other related               Sponsored Candidates
disciplines from a recognised University or Institution   In the admission process, sponsored candidates
with a minimum of 50% marks or equivalent CGPA            are given due weightage for their experience.
(45% in case of SC, ST and Person with Disability)        Candidates can take admission under the
with a valid score in CAT/MAT/ATMA/ CMAT/ XAT.
                                                          following five categories of sponsorship:
Selection of eligible candidates is done on the
basis of (a) prior academic record, (b) test scores,      (i)		    Sponsored by the Plantation Companies
(c) writing and communication proficiency, (d) group      		       and Agri-Business Corporates.
discussions, and (e) personal interview.                  (ii)		   Plantation owners.
                                                          (iii)    Sponsorship by Central and State
                                                          		       Governments.
                                                          iv)		    Sponsorship by International agencies
                                                          		       and SAARCcountries.
                                                          (v)		    In addition to above, candidates can
                                                          		       also besponsored by NRls and PIOs
Corporate Connectivity

          Agri Inputs                             Commodities                             Food Processing

ADAMA India Pvt. Ltd.                   Destimoney Securities Pvt. Ltd.         Adani Agrifresh
Advanta India Limited                   Export Trading Group                    Eurovenilla India
AgroStar India (Ulink)                  Indian Commodities Pvt. Ltd.            Grafax Cotton
Bayers CropScience                      Karvy ComTrade                          Griffith Laboratories
Bharat Insecticides Ltd                 Kotak Commodities                       GrowerZampa Wineyards
Biostatd India                          LKP Securities Limited                  ITC India Limited
Chambal Fertilizers and                                                         Kancor Ingredients
                                        Louis Dreyfus Commodities
Chemicals Limited                                                               Nakoda Dairy
Coromandel International                National Commodity &
                                        Derivatives Exchange Ltd. (NCDEX)       Natural Remedies Pvt. Ltd.
Dhanuka Agritech Private Ltd                                                    Parle Agro Industries Pvt. Ltd.
                                        NCDEX-eMarkets Limited
EPC Industries                                                                  PepsiCo India
                                        Nirmal Bang Securities
Excel Crop Care Limited                                                         Sresta Naturals (24Mantra Organics)
Godrej Agrovet Limited                  Origo Commodities
                                                                                Suguna Foods
H M Clause                              State Trading Corporation Ltd (STCL)
                                                                                Waycool Foods and Products
Hifield-Ag
Kalash Seeds                                        Banking / Finance
                                                                                          Plantations
Mati Mate Agromart Pvt. Ltd.
Matix Fertilizers                       Axis Bank
                                                                                Assam Company Limited
Netafim India                           HDFC Bank                               AVT Plantations
Rallis India Limited (A TATA            ICICI Bank
Enterprise)                                                                     Deejay Group
                                        ICICI Prudential                        Glenworth India (Waterfall Estates)
Rasi Seeds
                                        National Bank for Agriculture and       Goodricke Plantations
Sinochem India
                                        Rural Development (NABARD)              Growmore Biotech
Sumitomo Chemicals
                                        Reserve Bank of India                   Harrisons Malayalam Limited (HML)
Syngenta India Ltd
                                        Samastha Microfinance                   ITC- PSPD
Willowood Agrochemicals
Yara Fertilizers                        Samunnati Agri-Value Chain              Manjushree Plantations
                                        Spandana Spoorthy Microfinance          McLeod Russel
                                        Ujjivan Small Finance Bank              Poabs Organic Estates
          Allied Inputs                                                         Sona Valliappa Group
                                                                                Tata Coffee Limited
Alltech Biotech                                     Retail                      West Farm Plantations
Avanti Feeds
Biocon India Limited                    Aditya Birla Retail Limited                       Research
DuPont India                            BigBasket.com
Sequoia Biosolutions                    D’Art India (Retail Design Solutions)
United Alacrity India                                                           Agriculture Skills Council of India (ASCI)
                                        Hypercity India
                                                                                Beroe Inc.
                                        Max Hypermarkets India (SPAR)
          Certification/NGOs                                                    CropIn Technology
                                        Metro Cash and Carry Limited
                                                                                Eka Plus Software Solutions
                                        Myntra India                            eThota Technology Solutions
Aditi Organic Certification Pvt. Ltd.
                                        Reliance Retail Limited                 FASAL
INI Technologies Limited
                                        Spencer’s Retail (RPG Group)            Future Greens
International Competence Centre
 for Organic Agriculture (ICCOA)                                                Global Agrisystems Pvt. Ltd.
National Skills Foundation                          Global                      International Agriculture Consultancy
of India (NSFI)                                                                 Group (IACG)
Pragya India                                                                    Markets and Markets
                                        ECOM Gill Coffee Trading                Mordor Intelligence
The Global Green Company
                                        Grafax Cotton- Zimbabwe, Zambia         TransGraph Consulting Pvt. Ltd.
Vegetable Growers Association
of India (VGAI)                         Export Trading Group                    Vrutti Livelihood Resource Centre
                                        Louis Dreyfus Commodities               Way2Agribusiness.com
                                        Olam International
Detailed Fee Structure
                                                                                                        2nd Year fee
Sl.                                                           1st Year fee
                        Particulars
No.                                                                                                 Hostel A
                                                                Hostel A & B        Hostel C                        Hostel C
                                                                                                      &B
                                           Tuition Fee : Rs. 5,35,000/- (2 years)

                                        (1st year)
  1 a. Rs. 1,32,500/- First instalment                   Rs.      2,65,000.00       2,65,000.00 2,70,000.00         2,70,000.00
    b. Rs. 1,32,500/- Second instalment (1st Year)

  2 Hostel fee/HK-Maintenance, Electricity & Water Rs.                        --               --              --              --
    Charges

 A Block A & B – Rs. 4300/- pm per room with Rs.                   51,600.00                   --   51,600.00                  --
   common toilets

 B* Block  C – Rs. 4800/- pm per room with attached Rs.                       --        57,600.00              --    57,600.00
    toilets (only for ladies)

 3** Mess   & cafeteria maintenance/ Service charges Rs.           67,405.00            67,405.00   67,405.00        67,405.00
     for (Ten months)

  4 Computer Lab/Internet (excluding consumables) Rs.              20,000.00            20,000.00   20,000.00        20,000.00

  5 Library fee for 2 years                              Rs.       10,000.00            10,000.00              --              --

  6 CTS / Career Development Services Fee                Rs.         5,000.00            5,000.00    5,000.00         5,000.00

  7 Student Welfare (Sports, co-curricular activities, Rs.           5,000.00            5,000.00    5,000.00         5,000.00
    Insurance, ID card, Alumni)

  8 Field/Industry Study Expenses                        Rs.       15,000.00            15,000.00              --              --

  9 Refundable    Caution      Deposit    (Subject   to Rs.        10,000.00            10,000.00              --              --
    adjustments if any)

 10 Convocation Fee                                      Rs.                  --               --    3,000.00         3,000.00

                                          Sub Total - I Rs.       4,49,005.00       4,55,005.00 4,22,005.00         4,28,005.00

Fee for NRI / PIO total Package (all inclusive)           $                               $ 6800                        $ 6400

  II Optional                                                                1st Year                     2nd Year

  1 Study  Abroad on PGDM-AEBM for                       Rs.       50,000.00            50,000.00              --              --
    International Visit with Valid Passport

  2 Laptop                                               Rs.       45,000.00            45,000.00              --              --

  3 Books  and reading material expenses @ Rs.           Rs.       12,000.00            12,000.00   12,000.00        12,000.00
    4,000/- per Trimester
                                      Grand Total I & II Rs.      5,56,005.00       5,62,005.00 4,34,005.00         4,40,005.00

* Allotment based on availability & on first cum first fee payer basis.
** Subject to change as per CPI

Loan Facilities
As PGDM-AEBM program is AICTE approved, education loan can be easily availed from any nationalized banks.
How to Apply
Kindly visit our website www.iipmb.edu.in for submitting your online application form. The application fee of Rs. 1250/-
(Rs. 625/- for SC/ST/PwD candidates, with relevant certificates) can be made through internet banking / NEFT / RTGS
payment or DD in favour of “Indian Institute of Plantation Management” payable at Bengaluru.

                                            For More Information
                                                 Dr. Senthilvelkumar K R
                                        Associate Professor (Marketing & Strategy)
                                             (Academic Program Facilitator)
                                                    Mrs. Seema Bai
                                    Program Associate, Admission Unit (PGDM - AEBM)

                            Indian Institute of Plantation Management Bengaluru
                         (An Autonomous Organization of the Ministry of Commerce & Industry, GoI)
                                 Jnana Bharathi Campus, P. O. Malathalli, Bengaluru-560 056
                            Tel: 91-80-23218675, / 91-80-23212767 / 91-80-23211716 (EPABX)
                                  E-mail: admissions@iipmb.edu.in /aebm.iipmb@gmail.com
                                             Visit our website: www.iipmb.edu.in

                                                                                     IIPMB-AEBM21-Admn.DOC#002021/16
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