Partnership Opportunities 2021 - FOR BUSINESS.
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Chambers of Commerce Lead The Way • Catalyst for business growth. • Convener for a diverse group of leaders, influencers and community partners. • Champion for stronger communities. 44% of consumers are more likely to think favorably of businesses who are members of their local/regional chamber. 63% of consumers are more likely to buy products or services from businesses who are members of their local/regional chamber. Consumers view Chamber of Commerce members as trustworthy and are 12% more likely to believe their products or services are better than competitors. – American Business Magazine
Why Support The Metro Chamber? • Associate your brand FOR • Engage our Small Business • Access opportunities to elevate BUSINESS in the Capital Region. Development Center with clients and position your executive who range from nano-startup to leadership. • Reach an engaged audience of actively-employing enterprises. employers, buyers, entrepreneurs • Engage the Metro Chamber as and public partners. • Communicate across industries, an advocate for your business or sectors and demographics to tens industry. • Reach the largest audience of of thousands in our region weekly. young professionals in the region. • Access existing media • Be involved with Sacramento’s relationships and other most effective catalyst for public- opportunities. private partnership and activation.
Membership Benefits Joining the Metro • Year-round advocacy for your business at • E-referrals + Member-to-member contact Chamber demonstrates all levels of government • Participate in Metro Chamber programs & an organization’s • Year-round policy & political action events at member rate commitment to the platforms • Promote your events on community economic success of calendar • Metro Chamber Member portal the Capital Region; and • Membership directory • Ribbon cutting ceremonies provides access to the following benefits that • Metro Chamber communications • Attend networking events support business growth. • Eligibility for Metro Chamber discount • Hosting opportunity for Metro Chamber programs events • Year round Metro Chamber committees • Sponsorship & underwriting opportunities Additional benefits depending on level of investment.
Our Sphere of Influence The Sacramento Metro Chamber More than a thousand FACEBOOK leads four of the most influential member businesses, Page Likes: 4,897 Impressions: 41,589 coalitions in the region: representing over 200,000 employees. TWITTER • Business & Economic Task Force 11,472 102,837 70% of members are small Followers: Impressions: • Chambers United business owners. INSTAGRAM • City of Sacramento Business Digital reach of 150,000 Followers: 3,533 Impressions: 17,444 individuals every month Coalition across the web, social media LINKEDIN • Public Policy Council and email. Followers: 4,688 Impressions: 11,721 More than 600 active & WEBSITES engaged regional young professionals from across Visitors: 3,213 all industries. (Average monthly stats)
The 4-Point Business Promise Cultivate the environment Connect people, place business needs to succeed and commerce Benefit business health Link business with through community vitality a skilled workforce
Web Properties Investment Opportunities DISPLAY ADS Up to three per month. Homepage slider placement: Metrochamber.org — Rapid Response Hub — • $2,000 per month (not exclusive) Our flagship website Our information resource • $7,000 per month (industry exclusive) • Blog and long-form advertorial space • Prioritized content tiers: lead a to reach our audience of over 3,000 section or page with your messaging individuals a month from a position reaching hundreds seeking Partner provides ad and URL. of trust. information monthly. • Underwriting or partnering on weekly • Traffic driven daily via social editorial content. media, outreach and email. • Display/video advertising across the site.
Social Media Investment Opportunities HOSTED CONTENT Single post across platforms; content posted in Metro Chamber’s voice. • $200 per post; no more than two available per day Partner provides content for Metro Chamber to edit/post. SOCIAL TAKEOVER Social Media — Trusted Dialogue with the Region Two available per week; • A growing audience of tens of • Underwriting content from one post per platform per day, thousands seeking informed, nonprofit partners. up to five days. actionable guidance for business • Platform takeovers to reach • $2,500 per week; industry exclusivity in the region. applies young and engaged audiences. • Content campaigns to bring your message to the Metro Chamber Partner provides content for approval audience. (word count & call-to-action) for Metro Chamber to edit/post.
Online Media Tuesdays At 2 Webcast Past guests have included: Investment Opportunities This popular weekly interview • Office of the Small Business Advocate TUESDAYS AT 2 series, in partnership with the Director Isabel Casillas Guzman Up to two partners per episode Sacramento Bee, is published on • California Chamber of Commerce Facebook Live and is later cross- • $5,000 per episode president and CEO Allan Zaremberg posted to the Metro Chamber’s • Verbal recognition at the beginning Facebook profile. Live broadcasts • California Insurance Commissioner of the session. reach thousands each week with Ricardo Lara • Logo recognition on screen during additional views after posting. each session. • Sacramento County Department of Topics and guests are aligned • Social media recognition post-event. Health & Human Services Director to address the region’s most Peter L. Beilenson, M.D., M.P.H. • Opportunity to be a special guest/ critical issues from social topics topic (a la carte $1,000). to legislation, public health to • City of Sacramento Economic economic development. Investment Manager Leslie Fritzsche
eNews Publications Rapid Response Metro Chamber Investment Opportunities Update eNews eNews DISPLAY ADS Sent weekly to over This twice-monthly • $1,000 per month (non exclusive) 8,000 recipients, email blast informs • $2,000 per month (industry exclusive) loaded with up-to- over 7,000 members date information and nonmember Partner provides ad and URL to Metro to help recipients contacts on the Chamber specs. navigate the ever actions of the changing landscape Chamber, premiere SPONSORED CONTENT regarding COVID-19, programs, upcoming social unrest, member events and • $2,500 per content piece recovery and special calls-to-action Partner provides copy for approval resiliency. from regional partners. to Metro Chamber specs.
Communication & Advocacy Leadership Business & Economic Task Force Attendees include: Investment Opportunities Briefings • Offices of Congresswoman BRIEFINGS PARTNER Matsui and The Metro Chamber leads this weekly early $5,000 quarterly Congressman Bera morning roundtable, often involving more • Small Business • Verbal recognition at the beginning of than 50 representatives across all levels the session. of government, industry and community Administration • Logo recognition on notes distributed leadership. This think tank includes local • Offices of Assemblymembers via email after each session. PBIDs, GSEC, Valley Vision, large employers, Cooley and McCarty • A seat on the call to ask questions and as well as representatives from our • Office of State Senator Pan make announcements. State and Federal elected officials. The • County of Sacramento • Opportunity to be a special guest as information shared at this meeting is often relevant expert to the topic. the first time it is aired publicly, allowing • City of Sacramento attendees to be among the very first to • Sacramento Employment Partners provide logo. know of emerging issues, imminent news and Training Agency and opportunities.
Communication & Advocacy Leadership Chambers United General attendees include: Investment Opportunities The Metro Chamber coordinates a • Sacramento Metro Chamber CHAMBERS UNITED PARTNER regular convening of all Chambers • Carmichael Chamber $2,500; one partner per month in the region to connect on issues of • Elk Grove Chamber • Folsom Chamber • Verbal recognition at the beginning of business advocacy, share resources • Lincoln Chamber the session. to respond to the impacts of emerging • Rancho Cordova Chamber • Logo recognition on notes distributed challenges, and hear from speakers • Rocklin Chamber via email after each session. who can address specific concerns. No other meeting brings together the • Roseville Chamber • Item on the agenda and opportunity to • Sacramento Asian-Pacific Chamber make announcements. region’s business community, reaching a diverse audience. • Sacramento Hispanic Chamber • Opportunity to be a special guest. • Sacramento Rainbow Chamber • Slavic-American Chamber Partners provide logo. • Others
Advocacy Leadership City of Sacramento Business Successes of this effort: Coalition • Secured $21M for small business in • Metro Chamber has personally City of Sacramento. distributed more than 60,000 masks In the wake of COVID-19 and the to businesses in need. • Advised on and secured a $15M resulting allocation of CARES forgivable loan fund for Sacramento • Negotiated new ordinance language Act funds, the Metro Chamber businesses. at the Mayor’s Climate Commission to assembled a coalition of 24 • Ensured 75% of those funds went to eliminate regulation that would have business organizations in the City small, minority owned business. put more burden on in ill housing of Sacramento representing every costs and commercial construction. • Ensured those impacted by the civil council district and ensuring diversity unrest downtown had access to • Removed all civil litigation language of voice. This coalition has also emergency funding. from Sacramento Worker Protection, focused on emerging needs from our Health, and Safety Act. • Secured $5M for technical assistance business community as they surface. and personal protective equipment.
Advocacy Leadership Coalition participants include: Investment Opportunities • Sacramento Metro Chamber • North Sacramento Chamber COALITION PARTNER • Del Paso Boulevard Partnership • Oak Park Business Association • Downtown Sacramento Partnership • R Street Partnership $15,000; up to two partners per quarter • East Sacramento Chamber • River District when active • Florin Road Partnership • Sacramento Asian-Pacific • Verbal recognition at the beginning of • Franklin Blvd District Chamber the session. • Greater Broadway Partnership • Sacramento Hispanic Chamber • Logo recognition on notes distributed • Greater Sacramento Vietnamese • Sacramento Inclusive Economic via email after each session. Chamber Development Collaborative • A seat on the call to ask questions and • Handle District • Sacramento Rainbow Chamber make announcements. • Mack Road Partnership • Slavic-American Chamber • Opportunity to be a special guest. • Midtown Association • Stockton Boulevard Partnership • Social media follow up to share out • Natomas Chamber publicly from the meeting.
Advocacy Leadership Public Policy Council Investment Opportunities As part of our ongoing advocacy A task force within this group COUNCIL PARTNER efforts, the Metro Chamber convenes focuses on Sacramento City Council $10,000: One partner per quadrant a monthly panel of subject matter agendas on a weekly basis to • Verbal recognition at the beginning experts, guided by the 4-Point monitor priority issues that affect of the session. Business Promise, in reviewing business, rallying private and public • Logo recognition on notes distributed legislation and developing situations partners to influence on behalf of our via email after each session. for the region, providing strategic business community. direction to ensure local business • Opportunity to be a special guest. thrives. Partners provide logo.
Economic Development Initiatives Underwriting Capital Region Small Investment Opportunities Business Development Provide technical assistance hours for Center (SBDC) small business owners. Your investment is DOUBLED by matching The Capital Region Small Business SBA funding. Development Center (SBDC) strives to be Northern California’s premier See SBDC sponsorship sheet. • 1:1 business consulting platform for business partners to actively engage with small business • Workshops and business owners and entrepreneurs to benefit management training the economic development of the • Access to capital Capital Region.
#AllForSmall Imagine Sacramento without its Support from donors on this Investment Opportunities homegrown businesses. Local unrestricted fund development cafes and coffee shops. In-your- campaign enables the Sacramento ALL FOR SMALL PARTNER corner accountants or law firms. Metro Chamber to boost the $10,000; up to four partners Big dreamers creating the next best advocacy for and influence of our • Logo recognition on campaign things. Our local businesses create local businesses at the City, County, microsite, plus all social and email jobs and drive our economy all while State, and National levels. Together, mentions creating the unique culture and spirit we can keep our businesses open that makes this home. #AllForSmall and thriving and opportunities for new Partners provide company logo for shows them we’re in their corner! investment and innovation coming. recognition purposes.
Online Media Webinars & Virtual Events Investment Opportunities The Chamber’s existing audience boots-on-the-ground insights on WEBINAR PARTNER of business professionals from the consumer trends by industry and $5,000 per event (base price) six county region value actionable geography. Our member audience information and opportunities for is robust with influential decision • Partner recognition in all collateral and promotional materials business growth that our top tier makers and thought leaders, partners can provide. Likewise, perfect for amplifying campaign • Collaborative content creation process our member audience is a fount calls-to-action, rallying support with the Chamber to maximize the of information on the needs and around a policy or movement, and impact of your message agendas of small businesses, other responsive actions. regional economic partners, and
Online Media Virtual Business Walks Investment Opportunities Virtual business walks are as providing a chance to reach VIRTUAL BUSINESS WALK presentations of the businesses segments of the regional business PARTNER and organizations that compose community in a low-pressure, $5,000 per report local economic corridors. These high-familiarity manner with your serve as rich opportunities for organization’s messages. • Partner recognition in all collateral and promotional materials information gathering, partner and alliance building, as well • Collaborative content creation process with the Chamber to maximize the impact of your message
Online Media Sponsored Blog Content Investment Opportunities The Metro Chamber’s blog serves to-action; positioning educational INDIVIDUAL BLOG POSTS as a central hub for information materials to inform our audience Begin at $1,000 per content piece keeping the Capital Region up to about your organization’s products, date on policy news, programmatic services, goals or initiatives; or • Partner recognition in all collateral and promotional materials successes of the Chamber and begin a dialogue with our audience partner organizations, and analysis leveraging their trust in our brand to • Partner-driven content can be of local issues as they emerge and gain a relationship for your own. provided, or developed in collaboration evolve. Sponsored content on the with the Chamber to maximize the blog is an excellent way to embed impact of your message organization’s messaging and calls-
Featured Programs 126th Annual Business Awards Investment Opportunities See Annual Awards Sales Sheet Hosted first in 1895, the Annual region through prestigious Business Awards is the Metro awards such as the Sacramentan Chamber’s longest running event. of the Year, Businessman and Since then, members have annually Businesswoman of the Year, Young gathered to commemorate the Professional of the Year and Hall chair of the board of directors and of Fame Awards. Join your fellow welcomed their successor. members as we celebrate these distinguished business award The 2021 Annual Business Awards winners in this year’s fast-paced, will honor exemplary businesses virtual format. and leaders in the Sacramento
Featured Programs Study Mission Investment Opportunities See Study Mission Sales Sheet For the last 21 years, the Metro This unparalleled opportunity to Chamber has led regional leaders align around a common vision in community, business and will serve the Sacramento region government sectors on a Study for years to come. Join us in Mission to another U.S. city as sponsorship of a virtual celebration a unique way to learn about the of the program’s two decades of success and challenges of another contributions to the future of the region, while addressing economic region’s business and economic and regional issues that affect the development agenda. quality of life in the Capital Region.
Special Opportunities Mission Oriented Investment Investment Opportunities Interested in direct, mission The Metro Chamber advocates at the local, state and federal levels for oriented investment? policies and endorses candidates that support the growth of a ready Contact us today about our large and skilled workforce and strong business environment. We play an investment opportunities and active role leading inclusive economic development in order to create custom packages! the environment and conditions businesses need to operate and grow. Our efforts amplify the voices of our Members and speak collectively on behalf of the largest business community in Northern California.
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