OCT.1-22, 2017 - New York African Restaurant Week

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OCT.1-22, 2017 - New York African Restaurant Week
TH E R E CAP E D ITI ON

OCT.1—22, 2017

W W W . N YA R W . C O M
OCT.1-22, 2017 - New York African Restaurant Week
WHAT’S
                      INSIDE
                                                                                              NYARW 201 7 LEADERSHIP

           05
        THANK YOU
        Letter from NYARW Founder &           x& x
        CEO, Akin Akinsanya                R ECI PE COR N E R
                                                                                               Founder & CEO          Business Development   Market Strategy
                                           Get the scoop on the                                     Akin                     Tanaka              Annie

           06                              must-have soups for
                                           the Fall courtesy of
        ON TH E HOR IZON
                                           Chef Victor Bongo and
        A calendar of upcoming events
                                           Chef Selassie Atadika                                                          Art Direction
        that’s bound to keep you in the                                                       Program Manager
                                                                                                     Ife                    Geronna
                                                                                                                                              Legal Counsel
                                                                                                                                                  Mahir
        know. Check out what’s “cooking”
        in 2018.
                                              x
                                           CH E F PARTICI PANTS
                                           Meet the start-                                Strategic Communications          Web Tech             Finance
                                                                                                     Afiya                  Jonathan               Mehr
                                           studded line-up of
                       X                   NYARW 2017 partici-
                   AFR ICAN TR EATS
                                           pating chefs
                   A recap of NYARW
                   2017 participating                                                          Senior Advisor            Senior Advisor      Intern/ Business
                                                                                                    Oury                      Femi                Tammy
                   restaurants and chefs
                                                                      18
                           xx
                                                                   CLOSI NG
                                                                   Letter from NYARW
                                                                                           Intern/ Analytics & Data      Intern/Strategy
                                                                   2017 Event Director              Samira                   Jannelle
                   2017 EVE NT
                   SPOTLIG HT
                                                                   and Head of Business
                   Check out what you                              Development, Tanaka
                   missed during the 5th                           Mawindi
                                                                                            NYARW Publisher:
                   edition of New York                                                      Akin Akinsanya
                   African Restaurant
                                                                                            Design & Direction:
                                                                                            Paper Plus Rocket / Paperplusrocket.com

                                                                                            Media/Advertising:
                                                                                            africanrestaurantweek2017@gmail.com

                                                                                            General: info@nyarw.com

                                                                                            Copyright ©2018 NY African Restaurant Week.
                                                                                            All rights reserved.

• 2 •                                                                                                                                                  • 3 •
OCT.1-22, 2017 - New York African Restaurant Week
THANK
                                           YOU
I would like to say a big thank you to all NYC residents, friends, event partners and
various supporters. Only because of you was New York African Restaurant 2017
able to activate social good, help spur economic development, bring our communities
together and drive value for NYC. We remain committed and poised to continue our
mission of bringing you the best of African cuisine and culture. We are grateful to all
those community organizations, businesses and individuals that have helped make
this happen.

We would like to give special thanks to all participating chefs, restaurant owners,
travel companies, host committee members and our board of advisers for making this
landmark 5th edition possible.

As we plan for 2018, we remain excited about expanding our vision, and we look
forward to your continued support and feedback. We are excited to have you join us
again and learn more about African culture, food, people and places, as never seen
before in New York City.

We hope this becomes a platform that encourages individuals to participate in
community building and to be more engaged global citizens.

Thank You!

Cheers,
Akin
Founder & CEO

                                                                                          • 5 •
OCT.1-22, 2017 - New York African Restaurant Week
ON THE
                             HORIZON
                             IN 2018
                                                  10.07 - 10.21
                                                           NY African Restaurant Week 2018
                                                           New York African Restaurant Week returns in
                                                           2018 with a thrilling 2-week celebration, with over
                                                           25 participating restaurants in New York City
                                                           offering your favorite African/African inspired
                                                           meals.

                                                  10.07.2018
        Taste of Africa Mega-Food Festival
 Kick off New York African Restaurant Week 2018 in
 momentous style with the return of the mega-festival
event of the Fall, featuring top African restaurants and
 international chefs, as well as live music and vendors
               across fashion, beauty, arts, and culture

                                                  10.13.2018
                                                         Odyssey Across Africa
                                                         Save on airfare and come join critically
                                                         acclaimed African chefs in New York City as
                                                         they present a transporting feast celebrating
                                                         African cuisine - from East to West and North
                                                         to South.

• 6 •                                                                                                            • 7 •
OCT.1-22, 2017 - New York African Restaurant Week
AFRICAN
TREATS
Madiba                                                       Amarachi Lounge                                            Queen of Sheba                                            Accra
Location: Fort-Greene, Brooklyn                              Location: DUMBO, Brooklyn                                  Location: Midtown West, Manhattan                         Location: West Harlem, Manhattan
Address: 195 Dekalb Ave, 11205                               Address: 189 Bridge St, 11201                              Address: 650 10th Ave 10036                               Address: 2065 A
Cuisine: South African                                       Cuisine: African-Caribbean Fusion                          Cuisine: Ethiopian                                        Cuisine: Ghanaian
Phone: (718) 855-9190                                        Phone: (718) 222-1010                                      Phone: (212) 397-0610                                     Phone: (212) 932-7739
Website: madibarestaurant.com                                Website: amarachibrooklyn189.com                           Website: shebanyc.com                                     Website: facebook.com/pg/AccraRestaurantHarlem

Since 1999, Madiba Restaurant has been bringing the          Amarachi is a family-owned and operated business           Queen of Sheba, offers unique, Ethiopian meals in a       Experience the bold and robust flavors of African
home cooking of South African Kitchens to New York           located in the downtown area of Brooklyn. With its roots   relaxed setting. Delicious vegetarian, chicken, lamb,     cuisine. If you’re unsure of what to order, our friendly
tables. From Portuguese spice to Indian Curries and          in Nigeria and the Caribbean, the restaurant has served    beef, fish are available at bargain prices. A great New   staff are always ready to help you find just the perfect
African legumes Madiba Restaurant tips a hat to              the city of Brooklyn for over 14 years, distinguishing     York find!                                                thing. Our buffet style allows you to try many different
South African street food – from inner city market to        itself with unique flavors and tastes from all over the                                                              options so you can indulge in many different flavors.
harbor landing.                                              world. Amarachi provides a beautiful venue, excellent                                                                Our roots come from Ghana and we enjoy getting to
                                                             food/beverage options, and superior service.               Tagine                                                    share the delightful flavors of our culture with you
                                                                                                                        Location: Midtown West, Manhattan

Ponty Bistro                                                                                                            Address: 221 W 38th St, 10018
                                                                                                                        Cuisine: Moroccan
Location: West Harlem, Manhattan                             Café Rue Dix                                                                                                         PEQUE Vinos + Tapas
Address: 2375 Adam Clayton Powell Jr Blvd, 10030                                                                        Phone: (646) 373-6265
                                                             Location: Crown Heights, Brooklyn                                                                                    Location: Central Harlem, Manhattan
Cuisine: French-Senegalese                                                                                              Website: taginedining.com
                                                             Address: 1451 Bedford Ave, 11216                                                                                     Address: 231 W 145th Street, 10039
Phone: (212) 234-6475                                        Cuisine: French-Senegalese                                                                                           Cuisine: Spanish Tapas
Website: pontybistroharlem.com                               Phone: (929) 234-2543                                                                                                Phone: (646) 678-4095
                                                             Website: caferuedix.com                                                                                              Website: facebook.com/PEQUE.nyc

                                                                                                                        Tagine sweetens the NYC theatre district with an exotic
                                                                                                                        and alluring perfume. Moroccan lamps, handwoven
Ponty Bistro takes great pride in using the freshest                                                                    berber textiles and cushy seating create an understated
ingredients in the preparation of all of its dishes, which   Cafe Rue Dix is a French and Senegalese cafe,              elegance. Habitues of the restaurant/lounge steep         Enjoy al fresco dining in style at PEQUE. We offer craft
fuses the sophisticated flavors of West Africa, France       restaurant, and bar located in Crown Heights, Brooklyn.    themselves in the Maghreb, sipping luscious orange        cocktails, curated wines and classic tapas in a beautiful
and the Mediterranean. The restaurant combines               We serve traditional Senegalese cuisine as well as         blossom sangria, savoring fragrant tagines, entranced     and charming small plate atmosphere and wine bar in
Senegalese cooking traditions with current culinary          typical French cafe fare. We pride ourselves on using      by belly dancers and hookah pipes.                        the heart of uptown Harlem. There’s plenty of variety
practices to create enticing dishes that reflect the         fresh ingredients and bold spices to create some of the                                                              offered here, and the creative dishes always start with
flavors of West African heritage–with a modern twist.        best Franco-Senegalese dishes in NYC.                                                                                exceptional ingredients. Have fun building a meal
                                                                                                                                                                                  around tapas like patatas bravas, albondingas, jamon y
                                                                                                                                                                                  queso, croquetas de salmon, sauteed asparagus with
                                                                                                                                                                                  lemon aioli, imported cheeses, and much more.
• 8 •                                                                                                                                                                                                                                    • 9 •
OCT.1-22, 2017 - New York African Restaurant Week
AFRICAN
TREATS CON’D
Bati Ethiopian Kitchen                                   Lenox Saphire Harlem
Location: Fort Greene, Brooklyn                          Location: Central Harlem, Manhattan
Address: 747 Fulton St,11217                             Address: 341 Lenox Ave, 10027
Cuisine: Ethiopian                                       Cuisine: Afro-Fusion
Phone: (718) 797-9696                                    Phone: (212) 866-9700
Website: batikitchen.com                                 Website: LenoxSaphireHarlem.com

Communal dining is the norm in Ethiopian households      Located in the Heart of Harlem, Lenox Saphire brings
and therefore restaurants. Sharing food from the same    forth a fusion of Senegalese Cuisine and Soul Food.
plate or tray is encouraged, though we would certainly   Known for our rich culture, we proudly serve freshly
be very happy to serve on individual plates! Bati has    made French pastries and breads daily. Drop by to
a selection of beer and wine from around the world,      experience the cultural fusion that is Lenox Saphire.
including Ethiopian honey wine (T’ej). We welcome you
to experience Ethiopian vibes in a dining room with a
view of Ethiopian art and photography.                   Le Souk
                                                         Location: Greenwich Village, Manhattan
                                                         Address: 510 LaGuardia Pl, 10012

Angela’s                                                 Cuisine: Moroccan

Location: Bed-Stuy, Brooklyn                             Phone: (212) 777-5454

Address: 417 Nostrand Ave, 11216                         Website: lesoukny.com

Cuisine: Jamaican
Phone: (718) 552-2297
Website: angelasbrooklyn.com

                                                         Le Souk is a Moroccan restaurant in New York City
                                                         celebrated for its top nightlife and entertainment scene.
                                                         Guests can expect new age Moroccan cuisine with a
Exposed brick, bare bulbs, and salmon beurre blanc       French twist, DJs, lamps, fire dancers, and sometimes
all suggest b
            ­ istro; the mostly Bob Marley soundtrack,   snake charmers. Yes, snake charmers…
tender curry goat, and coconutty rice and peas shout
Caribbean kitchen. However you categorize it, the
breezy corner spot has a homey vibe and a small but
appealing menu that covers island classics like jerk
chicken and braised oxtail.

• 10 •
OCT.1-22, 2017 - New York African Restaurant Week
AFRICAN
TREATS CON’D
Le Baobab Restaurant                                     Paradis des Gouts                                         Tsion Cafe                                                Massawa
Location: Central Harlem, Manhattan                      Location: Bed-Stuy, Brooklyn                              Location: West Harlem, Manhattan                          Location: West Harlem, Manhattan
Address: 120 W 116th St, 10026                           Address: 1136 Broadway, 11221                             Address: 763 St Nicholas Ave, 10031                       Address: 1239 Amsterdam Ave, 10027
Cuisine: Senegalese                                                                                                Cuisine: Ethiopian                                        Cuisine: Ethiopian
                                                         Cuisine: West African
Phone: (212) 864-4700                                                                                              Phone: (212) 234-2070                                     Phone: (212) 663-0505
                                                         Phone: (718) 443-4584
Website: lebaobabrestaurant.com/                                                                                   Website: tsioncafe.com                                    Website: massawanyc.com

                                                         Based in Brooklyn, Paradis des Gout serves authentic
Le Baobab, named for an African tree, is a Senegalese                                                              Long-time residents of Harlem, we are committed to        Massawa Restaurant opened in May 1988 and is an
                                                         West African Cuisine with signature dishes such as
restaurant offering authentic Senegalese dishes such                                                               the growth of a healthy Harlem community. We opened       Ethiopian Restaurant located on the corner of 121st
                                                         djollof rice and maffe (peanut
as thiebou diene (fresh fish stewed in tomato sauce                                                                Tsion Cafe and Bakery to provide our neighbors            street on Amsterdam Avenue. Our food is traditionally
                                                         butter stew).
with carrots, eggplant, cabbage and cassava root) and                                                              with healthy, delicious cuisine, fusing Ethiopian and     served with injera and eaten by hand, although we have
soupou kanja, a lamb stew thickened with palm oil, and                                                             Mediterranean flavors, along with a selection of          rice and utensils at your service. Our entrees are served
spooned over ample, nutty rice.                                                                                    international wine and beers, fair trade Ethiopian        with two sides of vegetables. Enjoy your meal and
                                                         Grandchamps
                                                                                                                   coffees and specialty teas, served with delicious home-   thank you for experiencing Ethiopian cuisine.
                                                         Location: Bed-Stuy, Brooklyn
                                                                                                                   baked pastries.
                                                         Address: 197 Patchen Ave, 11233
Hyacinth’s Haven                                         Cuisine: Haitian
Location: West Harlem, Manhattan                         Phone: (718) 484-4880                                                                                               Kombit
Address: 2374 Adam Clayton Powell Jr Blvd, 10030         Website: grandchamps.nyc                                  Kingston Harlem                                           Location: Prospect Heights, Brooklyn
Cuisine: American-Jamaican                                                                                         Location: West Harlem, Manhattan                          Address: 279 Flatbush Ave, 11217
Phone: (646) 755-8161                                                                                              Address: 218 W 116th St, 10026                            Cuisine: Haitian
Website: hyacinthshaven.com                                                                                        Cuisine: Jamaican                                         Phone: (718) 399-2000
                                                                                                                   Phone: (646) 861-1082                                     Website: facebook.com/Kombitbar
                                                                                                                   Website: kingstonharlem.com

                                                         Grandchamps is your local family kitchen bringing the
                                                         community together through Haitian cuisine in the heart
                                                         of Bed-Stuy. We relive our childhood memories at the
Located in the Historic Striver’s Row section of         dinner table by providing wholesome food (made with
Harlem, Hyacinth’s Haven is a classic cocktail bar and   love) while celebrating Haitian culture.                                                                            The ideal bar & restaurant with a quaint and cozy dining
restaurant that offers a retreat from your hectic day.                                                             Kingston creates a euphoric feeling of nostalgia for a    atmosphere. Perfect for inviting friends and co-workers
Savor our American-Jamaican food, enjoy our popular                                                                caribbean calm and tranquil vacation with the music,      to experience Haitian cuisine at its finest. We feature a
Haven Jerk Burger, cool it down with our signature                                                                 energy and food offered, which provide an escape          variety of authentic dishes from back home and a wide
Rum Punch, all while you listen to Reggae and other                                                                from fast-paced New York City. Menu items are             range of signature cocktails.
world music.                                                                                                       traditional Jamaican and Caribbean meals and
                                                                                                                   beverages with a contemporary flare designed to
                                                                                                                   appeal to an international market but still maintaining
                                                                                                                   authentic flavors.
• 12 •                                                                                                                                                                                                                          • 13 •
OCT.1-22, 2017 - New York African Restaurant Week
RECIPE CORNER
Exotic African Peanut Soup with Okra,                                         FROM CHEF BONGO

Plantain Garnish and Coconut sauce
“Most every dish has a story behind it, but this one has family history...having been passed from
grandmother to mother to son. It evokes all my good memories of home and serves to inspire,
strengthen and heal me whenever needed. I’m very proud that this award-winning soup has become
one of my signature dishes. I hope you’ll enjoy it enough to add it to your family history.”

INGREDIENTS (8 servings)                                  •   ½ cup Orange bell pepper, medium dice
•   3 tbsp   Palm oil                                     •   1 tbsp Cilantro, finely chopped
•   5 cups   Vegetable or chicken stock                   •   1 tbsp Fresh lime juice                        Sandra Maitland | Global Decors | www.
•   1 cup    White onion, medium dice                     •   1 tbsp Garlic, minced                          globaldecors.com | 718-252-8306
•   1 cup    Carrots, medium dice                         •   1 tbsp Ginger, finwely chopped
•   1 cup    Celery, medium dice                          •   1 tsp    Coriander, ground                     The mission of Global Decors is to unite
•   1 cup    Coconut milk                                 •   1 tsp    Allspice, ground                      talented and undiscovered artisans of im-
•   1 cup    Yams, medium dice                            •   1        Habanero pepper                       poverished countries with buyers for their
•    cup     Okra, sliced ¼ inch thick                    •   ¼ cup Tomato paste                             work. From Africa to Asia, Latin America
•   ½ cup    Green plantains, medium dice                 •   Salt and black pepper to taste                 and the Caribbean, the threads that binds
•   1 cup    Smooth peanut butter                         •   Chopped salted peanuts for garnish             them all, are the challenges that are faced
•   ½ cup    Red bell pepper, medium dice                 •   Mixed bell peppers, finely diced for garnish   by poor women & families.
•   ½ cup    Yellow bell pepper, medium dice              •   Coconut sauce

DIRECTIONS                                                                                                   Abu Bakery | Abu’s bakery is a family
• Preheat a medium saucepan over medium-high heat.
                                                                                                             owned business aimed at using traditional
• Add oil and sauté onions, carrots, celery and all of the peppers, stirring occasionally for 5 minutes.     recipes with premium quality ingredients.
    Add garlic and ginger and cook for 3 more minutes.                                                       1184 Fulton St, Brooklyn, NY 11216
                                                                                                             abusbakery.com
• Add cayenne, coriander, allspice, and habanero pepper and mix well for 2 minutes. Add tomato
    paste and stir in thoroughly.

• Add stock and coconut milk. Bring to a boil and then simmer for 10 minutes, skimming off any foam.

• Add yams and cook 6 minutes. Stir in okra, plantains and peanut butter and cook for another 5
    minutes or until yams are tender. Add cilantro, limejuice, and season to taste.

PLATING
To serve, pour 1 cup of soup into each shallow soup bowl. Drizzle with coconut sauce and top with
chopped toasted peanuts and mixed sweet bell peppers. Coconut Sauce. Sour cream mix with
coconut milk

• 14 •                                                                                                                                             • 15 •
OCT.1-22, 2017 - New York African Restaurant Week
2017
2017 EVENT

EVENT
SPOTLIGHT

SPOT-
LIGHT
             • 17 •
OCT.1-22, 2017 - New York African Restaurant Week
KICK-OFF
KICK-OFF
Location: Manhattan and Brooklyn
Date: Sunday, Oct 1
New York African Restaurant week kicks off across the city with over 20 restaurants
presenting special 3-course menus and hosting special events to officiate the launch of
the festival.

 TASTE OF ETHIOPIA
KICK-OFF
Location: Queen of Sheba Restaurant, Massawa Restaurant, Tsion Cafe
Date: Tuesdays and Wednesdays
Select Ethiopian restaurants in the City present the Taste of Ethiopia event series every
Tuesday and Wednesday featuring a special prix-fixe dinner menu, complimentary beverage
(first-come first-served), and cultural entertainment.
                                                                                            CAFE RUX DIX

                                                                                            HARVEST DAY
                                                                                            KICK-OFF
                                                                                            Location: Manhattan and Brooklyn
                                                                                            Date: Thursdays
                                                                                            Every Thursday during New York African Restaurant Week. A percentage
                                                                                            of proceeds from prix-fixe lunch and dinner menus donated to City Harvest,
                                                                                            one of New York African Restaurant Week 2017 key beneficiaries.

TSION CAFE

 VOCAL DAY
KICK-OFF
Location: Manhattan and Brooklyn
Date: Wednesdays
Every Wednesday during New York African Restaurant Week. A
percentage of proceeds from prix-fixe lunch and dinner menus donated to
Vocal New York, one of New York African Restaurant Week 2017 key
beneficiaries.

• 18 •                                                                                                                                                                   • 19 •
James Beard Dinner: Odyssey Across Africa
                                                                                                           Saturday, Oct 7, 2017
                                    JAMES BEARD FOUNDATION:
                                                                                                              Pierre Thiam
                                          ODYSSEY ACROSS AFRICA                                            Senegal, Brooklyn, NY

                                                                                                                Victor Bongo
                                                                                        Culinary Adventures with Chef Bongo, British Columbia, Canada

                                                                                                             Selassie Atadika
                                                                                                           Midunu, Accra, Ghana

JAMES BEARD DINNER:
                                                                                                              Nadine Nelson
ODYSSEY ACROSS AFRICA SIGNATURE EVENT                                                                Global Local Gourmet, Hamden, CT

Location: James Beard House                                                                                Charmain Sithappah
                                                                                                          The Seasoned Pot, NYC
Date: Saturday, Oct 7
Hosted in partnership with the James Beard Foundation. World renowned and critically
acclaimed African chefs present a thrilling 8-course odyssey across African cuisine.
                                                                                                                                                                           Hors d’Oeuvre
                                                                                                                                                    West Africa > Collard-Wrapped Jollof Sushi with Peanut Sauce
                                                                                                                                                       South Africa > Samosa Naan Bites with Cilantro Chutney
PARTICIPATING CHEFS: Pierre Thiam, Victor Bongo, Selassie Atadika, Nadine Nelson,                                                                 Democratic Republic of Congo > Grilled Pork with Mwambe Sauce
                                                                                                                                                               Ethiopia > Salmon Kitfo with Injera Crisps
and Charmain Sithappah.                                                                                                                                            Morocco > Oasis Chicken Koftas
                                                                                                                                   The Sankofa > Watermelon–African Basil Ashuelot Cucumber Vodka Martini with Birds of Paradise
                                                                                                                                                   The Teranga > Hibiscus–Rose Vanilla Kingfish Gold Rum Cocktail

                                                                                                                                                                                Dinner
                                                                                                                                    Ethiopia > Niter Kibbeh Roasted Cauliflower, Kolo, Avocado Crème, Papaya Slaw, and Berbere–
                                                                                                                                                                            Onion Confit
                                                                                                                                                                   Trimbach Reserve Riesling 2013
                                                                                                                                    Democratic Republic of Congo > Chef Bongo Famous Award-Winning African Peanut Soup with
                                                                                                                                                                Coconut and Chive Cream Fraiche

                                                                                                                                                            Excelsior Chardonnay, Robertson Valley 2015

                                                                                                                                   Senegal > Casamance Caldou with Wild Bass Fillet, Fonio, Sorrel, Okra, and Fermented Dawadawa
                                                                                                                                                          Buitenverwachting Beyond Sauvignon Blanc 2016
                                                                                                                                   Democratic Republic of Congo > African-Spiced Lamb Loin with Cassava Purée, Plantain Gnocchi,
                                                                                                                                          French Asparagus, Palm Oil–Infused Butternut Squash, and Habanero–Lamb Jus
                                                                                                                                                                         Six Hats Shiraz 2014
                                                                                                                                          South Africa > Apricot Malva Pudding with Oude Meester Brandy Sauce and Cream
                                                                                                                                                            Ghana > Selassie’s Midunu Chocolate Truffles

                                                                                                                                                Cocktail Beverages courtesy of New England Sweetwater Farm and Distillery
                                                                                                                                                                    Wine courtesy of Pair Wine Events
                                                                                                                                                                  Sommelier presentation by Keir Carter
                                                                                                                                                                     Coffee courtesy of Kahawa 1893

Photos: C L AY W I L L I A M S                                                         Photos: C L AY W I L L I A M S

• 20 •                                                                                                                                                                                                                             • 21 •
A TASTE OF AFRICA
                                                                              MEGA-FOOD FESTIVAL

                                 AFRICAN RESTAURANT WEEK FESTIVAL SIGNATURE EVENT
                                 Location: Industry City, Brooklyn
                                 Date: Sunday, Oct 8
                                 Sponsored by Brussels Airlines, the African Restaurant Week Festival was
                                 the landmark event of New York African Restaurant Week, bringing together African
                                 restaurants and top international chefs, as well as vendors across fashion, beauty,
                                 arts, culture, culture in one mega-food festival extravaganza featuring live music, a
                                 day party, and a design pop-up market.

Photos: C L AY W I L L I A M S

• 22 •                                                                                                                 • 23 •
In-kind sponsors: Bruce Cost Ginger Ale, Nando’s Peri Peri Hot Sauce, Immersion Journeys.

Participating restaurants and food/beverage concessions: Madiba Restaurant, CHUT-UP Condiments,
Pepper Bush Cookshop, Chef Zi Southern African Cuisine, The Seasoned Pot, Paradis des Gouts -
Authentic Tastes of Africa, The Cold Bowl Shop, Boukman Rhum, New York Rum Festival, Bed-Vyne
Wine & Spirits, Delicious African Orchards, Kombit Bar & Restaurant, Midunu Chocolates, Barbara Food
Creations, Nafi’s Originals

Participating chefs: Victor Bongo, Selassie Atadika, Sacred Chef Bryan, Nadege Fleurimond, Charmain
Sithappah, Zi Khumbula

Participating fashion, beauty, art, and culture vendors: ONYCHEK, Belle Bar, Byas & Leon, Ites
International, Iron Maroon Boutique, Harlem’s Heaven Hats, Shemanenyc, Blackfly, Nepus Crafts,
Sanjules Unique Art Creations, 2 Heads by Atsu Numadzi, SOMA Fashion, Victoria Craftz, Elan
by Uri, Global Decors, flyshikis, Shangani Fashion, Empressive Finds, Fa African Boutik, Olowou USA,
Birthright AFRICA, Vai.Girl, ZOEQUOI

Live DJ performances: DJ Buka, DJ Don, DJ Ob1, DJ Wavos, DJ Hard Hittin Harry

MC/host: Aisha Dior and Gliterattie Ent

                                                                                                  • 25 •
CHEF COLLABORATION
KICK-OFF
                                                                                    LINNER IS FOR LOVERS
CHEF CISSE AND CHEF BONGO COLLABORATION                                             Location: Madiba Restaurant
                                                                                    Date: Saturday, Oct 15
Location: Ponty Bistro Harlem
                                                                                    You know brunch, but linner? Titillating things happen between lunch
Date: Monday, Oct 9
                                                                                    and dinner.
Even our chefs agree, cooking is more fun when you’re in the kitchen with
friends. Celebrity chefs Cisse and Bongo team up for an exclusive powerhouse
                                                                                    Sit-down plated dinner with 6 course-menu and wine pairings served with
chef collaboration - intimate dinner for 10 - at Ponty Bistro Harlem, featuring a
                                                                                    energizing and educational sommelier presentations by Darren Humphreys, CEO
specially crafted 5-course fine dining menu and wine pairing representing the
                                                                                    of Travel Sommelier and travel tips from South African Tourism.
best of Afro-fusion cuisine.

                                                                                    Sponsored by South African Tourism.

 NIGERIAN FUSION FOOD TOUR
KICK-OFF
Location: 306 W 51st St, Manhattan
                                                                                    WIND-UP
                                                                                    KICK-OFF
Date: Saturday, Oct 14
                                                                                    Location: Manhattan and Brooklyn
Chef Imoteda makes her first ever New York City appearance as part of the
                                                                                    Date: Sunday, Oct 22
Nigerian Fusion Food Tour, in partnership with the New York African Restaurant
                                                                                    New York African Restaurant week concludes across the city with over 20
Week visiting chef pop-up experience. She and Chef Emeka served up a
                                                                                    restaurants hosting special events to wind up the festival in an ode to the
4-course tasting menu of Nigerian fusion dishes for a day-long series of events,
                                                                                    end of Summer and start of Fall.
with five seating times from brunch to dinner.

• 26 •                                                                                                                                                            • 27 •
RECIPE CORNER
Midunu Vegetable Groundnut Soup                                              FROM CHEF SELASSIE
                                                                             ATADIKA, MIDUNU

Most every dish has a story behind it, but this one has family history...having been passed from grand-
mother to mother to son. It evokes all my good memories of home and serves to inspire, strengthen
and heal me whenever needed. I’m very proud that this award-winning soup has become one of my
signature dishes. I hope you’ll enjoy it enough to add it to your family history.

INGREDIENTS (6 servings)
•   1 1/4   Cups smooth natural peanut butter or groundnut paste
•   1/4     Cup tomato paste
•   3 tsp   Cayenne pepper,ground
•   8       Cups vegetable stock
•   1 tsp   Ginger, ground
•   1 Tbsp Mushroom powder
•   1/4     Cup onion, chopped
•   2 tsp   Salt chili to taste selection of vegetables
•   Add blanched or sautéed vegetables of choice examples include:
    green beans, eggplant, carrots, okra and/or cauliflower

DIRECTIONS
Step 1: Mix peanut butter and tomato paste with cayenne pepper in a pot, slowly blend in 2
          cups stock.

Step 2: Cook on medium heat, cover and stir occasionally for 20 minutes.

Step 3: Add remaining 6 cups stock, stirring in slowly. Reduce heat to medium-low.

Step 4: Add ginger, mushroom powder, onion, chili and salt. Let it simmer for 30-40 minutes,
          stirring occasionally until the oil separates and comes our of the groundnut paste.

Step 5: Add in the sautéed or blanched vegetables to the soup and let it cook for a few minutes
          before serving. Serve alone, or with starch of choice.

       6: Please note that if you don’t let the soup cook until the oil separates, it can cause discom-
          fort during digestion.

• 28 •                                                                                                    • 29 •
CHEF
PARTICIPANTS
                                                                         CHEF SELASSIE ATADIKA
                                                                         Chef Selassie Atadika opened lifestyle company, Midunu,
                                                                         in Accra, Ghana in 2014. Midunu is known for plant-
                                                                         forward cuisine, use of lesser known ingredients, elevation
                                                                         of forgotten foods, and elegant dining experiences. The
                                                                         company has been credited as one of the pioneers of ‘New
                                                                         African Cuisine’. It is highly sought after for its creative spins
                                                                         on classic dishes and its delectable chocolates. Chef Selassie
                                                                         has been recognized as a one of the ‘Global Top 50
                                                                         Plant-Forward Chefs’ and featured as a thought leader
                                                                         by CNN African Voices, Financial Times, The Danish
         CHEF PIERRE THIAM                                               Broadcasting Corporation and Vogue. She is a graduate of
         Chef, restaurateur, and cookbook author Pierre Thiam            the Culinary Institute of America, Columbia University, and
         was raised in Dakar, Senegal. He previously operated two        Dartmouth University.
         restaurants in Brooklyn, NY, Yolélé and Le Grand Dakar,
         visionary African bistros that became cultural centers for      CHEF CISSE
         Africans from the continent and the diaspora. He is the         Chef Cisse is the Head Chef and Owner of Ponty Bistro
         author of Yolele!, the first Senegalese cookbook published      Harlem. He moved to the United States in 1995 from Dakar,
         in the English language, and the more recently published        Senegal, quickly entering the restaurant business. Since
         Senegal, a James Beard Award finalist. He is the executive      then, he has worked for internationally renowned chefs at
         chef at the celebrated Nok by Alara in Lagos, Nigeria. He       some of New York’s most high profile restaurants, serving
         currently resides in Brooklyn.                                  an array of international cuisines. Chef Cisse served as sous
                                                                         chef under Jean-Georges Vongerichten and in 2009, was a
         CHEF VICTOR BONGO                                               finalist on the Food Network’s Chopped. Ponty Bistro, named
         Chef Victor Bongo is a talented African-Canadian chef           after a popular street in Senegal, serves unique African and
         who first gained his reputation by challenging culinary         French cuisine with Mediterranean.
         traditions and incorporating ethnic flavours into his dishes.
         He launched his culinary career in Vancouver kitchens, at       CHEF NADINE NELSON
         the likes of Marriott Pinnacle Hotel, the Four Seasons Hotel    Chef Nadine Nelson, the Green Queen of Cuisine, is the
         Vancouver, Bacchus Restaurant in the Wedgewood Hotel            sustainable chef and social entrepreneur/activist of Global
         and aboard Holland America Cruise Lines. Chef Bongo’s           Local Gourmet, a roving community-supported kitchen
         adventurous menu landed him “Chef of the Year” recognition      specializing in experiential epicurean occasions that cook up
         in the Yukon Territories four years in a row (2008-2011)        delicious adventures far from expected yet close to home
         as well as a 2008 Gold Medal from the CCFC. In 2010, he         in the form of cooking classes, culinary tours, culinary team
         was nominated to the “Top Ten Best Chefs” by the Canadian       building events, wellness workshops and pop up events.
         Chefs’ Congress. His first book, The Excellence of Chef         Chef Nadine is from Toronto, Canada and of Jamaican
         Victor Bongo, was published in 2009 and he is a member of       Heritage. She likes to combine global flavors with local
         the Canadian Culinary Federation and the World Association      ingredients sharing her knowledge of ethnic flavors that are
         of Chefs’ Societies.                                            underrepresented in culinary education. As a trained educator,
                                                                         writer, artist and food professional based in the North East,
                                                                         her aim is to use food as social sculpture and a catalyst to

• 30 •                                                                                                                               • 31 •
CHEF
PARTICIPANTS
                                                                            CHEF PHILIPOS
                                                                            Chef and owner of Queen of Sheba Restaurant, Chef Philipos
                                                                            Mengistu gained his first culinary experience at the restaurant

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                                                                            his parents operated in Addis Abeba in the early 1970’s.
                                                                            Philipos used to spend much of his time behind the scenes
                                                                            in the restaurant kitchen. He watched his mother intently
                                                                            over the years, learning recipes that had been passed from
                                                                            generation to generation through the family lineage, and
                                                                            picking up his mother’s expertise. One area being in blending
                                                                            her own version of berbere, a hot sauce common in much of
                                                                            the Ethiopian cuisine. Philipos moved to the United States
         engage people in issues from seed to waste while learning
                                                                            in 1990, with the concept of introducing New York City to
         about the world’s diverse gastronomies in fellowship and unity
                                                                            Ethiopian food. As he scouted locations and saved money
         with each other. Her writing has appeared in Plate Magazine,
                                                                            for his first business in the US, he worked as an aircraft
         Zester Daily, Farmer’s Almanac, Kwanzaa Culinarians and
                                                                            technician for Ethiopian Airways and a yellow Cab driver.
         more.
                                                                            Philipos opened his first restaurant, ‘Meskerem Ethiopian
                                                                            Restaurant’, with two partners in 1995. Meskerem was a
         CHEF CHARMAIN SITHAPPAH
                                                                            success, receiving positive reviews from the New York Times
                                                                            and the Daily News, among others.In 1999, Philipos launched
                                                                            plans to run his own restaurant, this time with the aim of
          Chef Charmain Sithappah grew up in KwaZulu-Natal, South
                                                                            focusing specifically on his family’s recipes and creating
          Africa. Her love and passion of food and cooking began at
                                                                            a warm and cozy environment, surrounded by traditional
          an early age as she grew up in a restaurant environment,
                                                                            Ethiopian decor. He spent a year scouting the ideal venue
          surrounded by chefs who specialized in authentic Zulu,
                                                                            and perfecting the ingredients of his new menu, as well as
          Xhosa, Malay, Afrikaans and Indian cuisines. Her adventurous
                                                                            arranging to import berbere directly from his own mother in
          spirit led her to travel to many parts of Africa, India, China,
                                                                            Ethiopia, using only her recipe. And thus Queen of Sheba was
         Europe, Canada, and several exotic countries. She was
                                                                            born.
         inspired by the aromas, spices, flavors of ethnic cuisines and
         incorporated and blended them into the foods of her native
                                                                            CHEF HAMID IDRISSI
         country creating her own unique style of cooking. Settling in
                                                                            Chef Hamid Idrissi is the Chef and Owner of Tagine
         New York, her fascination with food continued, and in 2004
                                                                            Restaurant in New York City. Fascinated by charmoula, a
         her entrepreneurial spirit led her to start her own catering
                                                                            rich emulsion of cilantro, preserved lemon, roasted garlic,
         company “The Seasoned Pot” as sole owner and Executive
                                                                            extra virgin olive oil, and its ability to adapt to many dishes,
         Chef.
                                                                            is the essence of North African cuisine according to Chef
                                                                            Hamid. In between whimsical narratives during his monthly
                                                                            cooking classes, he reminisces about his cultural roots and
                                                                            their influence on his epicurian craft. His emphasis on the
                                                                            rustic, labor-intensive gastronomy of Morocco, is illustrated
                                                                            throughout his menus.Following studies at the Institut National
                                                                            des Etudes Judiciaires in Rabat, Hamid practiced at the court
                                                                            of Meknes, but his love of food led him to hosting parties

• 32 •                                                                                                                                • 33 •
CHEF
PARTICIPANTS
                                                                             “Sein jou in New York” where he cooks through various South
                                                                             African dishes, incorporating new flavor profiles that he’s
                                                                             discovered while living state side. wCurrently working as an

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                                                                             independent in the food space, Hugo is busy bringing his
                                                                             line of South African-inspired, better-for-you condiments to
                                                                             market, cheekily named CHUT UP.

                                                                             CHEF IMOTEDA
                                                                             Chef Imoteda is a Le Cordon Bleu trained chef who has long
                                                                             shared her passion for cooking with family and friends before
         throughout Morocco. Upon his arrival in NYC in 1983, he was         deciding to share it with the world. She’s the Head Chef
         hired as prep/line cook in Café Damas then assistant chef           at “Heels in the Kitchen” a food service company based in
         at Café Gibran. While cooking at the El Morocco Club, he            Lagos, Nigeria, dedicated to creating unforgettable culinary
         concentrated on breads and pastries, fine tuning his technique      experiences with a focus on quality ingredients accessible
         and recipes. Following a stint at Café Nadia he was appointed       locally. She conceptualized and created Heels in the Kitchen
         Executive Chef at Café Mogador. Later, he advanced into             while exercising her vast creative abilities in the make-up and
         catering (north African, French and Italian) intimate gatherings,   entertainment industries. She brings valuable experience to
         as well as, large events for Rolling Stone Magazine, Us             the culinary arts from having worked behind the scenes of
         Magazine, World Music Institute and various fashion shows           television and movie production. She is also the creator of The
         at the Omni Park Plaza and Hilton Hotels, amongst others.           Nigerian Fusion Food Tour. She believes that Nigerian food is
         Tagine Dining Gallery opened in the summer of 2000, and was         sexy and deserves a place on the world food table.
         praised with accolades from Eric Asimov, Lifestyle Magazine,
         Tama Janowicz to name but a few. Every review thus far              CHEF JAMES LUPEMBE
         has conf irmed the consistency, skill and authenticity of this      Born in Iringa, Southern highlands of Tanzania, Chef James
         amazing artisan. Chef Hamid continues to enchant the diverse        was scouted by a reputable tourist restaurant in Mafinga town
         clientele that visits Tagine, delighting all the senses.            in Iringa. After a year of work, he landed the opportunity to
                                                                             obtain more culinary training in Dar es Salaam, the capital. He
         CHEF HUGO UYS                                                       was hired by the embassy of Tanzania to the United Nations
         Hugo Uys—pronounced “ace”—is a South African born                   while working in Dar and moved to New York to work as the
         entrepreneur and chef specializing in South African cuisine.        ambassador’s personal chef. After his 7 years of service with
         He’s been featured in The New York Times, The Los Angeles           the ambassador, he went on to work in different restaurants in
         Times, and served both fashionistas, celebrities and financiers     New York, gaining culinary experience in West Indian, African
         at his pioneering West Village restaurant of 30 years: Paris        American, Soul Food and as well as European cuisine.
         Commune. More recently, Hugo acted as the Culinary Director
         at Bröd Kitchen, a Nordic-inspired artisanal bakery and
         kitchen, bringing the ingredient-driven cuisine of Scandinavia
         to NYC. At Bröd, Hugo used his ability to adapt regional
         cuisine to the New York palate, by incorporating traditional
         Scandinavian ingredients into familiar dishes. Hugo also
         starred in a new TV series released in South Africa named

• 34 •                                                                                                                                 • 35 •
CHEF
PARTICIPANTS
                                                                              CHEF SEGUN ODOFA
                                                                              Chef Segun Odofa was Co-Owner of website eatafrika.
                                                                              com, an online ordering platform that partnered with

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                                                                              local restaurants to bring New Yorkers their choice of
                                                                              African, Afro-centric and American cuisine. Segun is
                                                                              known for bringing the tastes of Nigeria to New York.

                                                                              CHEF BRYAN
                                                                              Chef Bryan Lindsay has been connected to food since
         CHEF BINTOU                                                          he was a small child. He holds degrees in International
         Chef Bintou is a Senegalese chef, born and raised in France.         Marketing and Hospitality Management which has served
         She provides catering, restaurant consulting, and private            him well in his career. He’s studied at Les Viscos, a boutique
         chef services in New York City. She is the owner of Nafi’s           hotel and restaurant in France where he mastered much of
         Originals, a carefully handcrafted line of all natural, vegan, and   his technique, as well as Junoon, a Michelin starred Indian
         preservative-free hot condiments and sauces. Nafi’s Originals        restaurant in New York.
         condiments are uniquely inspired by Senegalese traditions,
         and provide both a delicious savory taste as well as heat.           ZI KHUMBULA
                                                                              Zinyusile Khumbula (Zi) was born in Zimbabwe and spent
         CHEF NADEGE FLEURIMOND                                               some of his childhood in South Africa. He moved to the United
         Nadege Fleurimond is an event curator, chef, community               States in September of 2009 and has been connected to
         activist, author and entrepreneur living life in New York            Graham Windham as a foster child since the age of 17. Zi has
         City. Utilizing her Haitian culinary background as a guide,          taken an active role in improving foster care for other young
         Fleurimond pulls a world of flavors from Asian, Latin American       people as an active member of Graham’s Youth Council. With
         and European Cuisines to create tasty treats and events that         the help of Careers through Culinary Arts Program (C-CAP)
         inspire, motivate and unify. Her catering company, Fleurimond        Zi was able to enroll into a reputable Hospitality Management
         Catering has catered for companies and institutions such as          Program at the Institute of Culinary Education (ICE). He
         Annheuser-Busch, Columbia University, New York City Hall,            also curates unique and memorable culture driven dining
         BET News, and The Colbert Report. Nadege graduated with              experiences. His dream is to continue building on the work
         a degree in Political Science from Columbia University. She is       that Nelson Mandela started in South Africa and spread it all
         the recipient of the New York Media Alliance’s Ethnic Press          over the world: a united (rainbow) nation. To do so, Zi shares
         Fellowship for 2010 covering the education beat. She also is         the culture of Ubuntu (humanity to others) as a lifestyle
         a 2011 Feet in Two Worlds Food Writers Fellows. Nadege has           through food and bringing people together.
         received a US Embassy grant to provide Culinary Diplomacy
         work utilizing the culinary arts as a tool for empowerment,
         entrepreneurship, and self esteem.

• 36 •                                                                                                                                  • 37 •
CLOSING LETTER
                       I've always believed that food and shared eating experiences are one of the more effective strategies
                       through which histories, sense of place, and cultural identities can be communicated and transferred.
                       I also believe in the incredible power of the "urban festival" - as an innovative tool for economic
                       development in cities and as a vehicle for community pride and participation.
                       With food as its foundation and in celebration of its fifth edition,New York African Restaurant Week
                       2017 was propelled by this idea of the urban festival.
                       We sought to create iconic and innovative gastronomical interactions throughout the city in hopes
                       that it would transform the urban space into a city-wide festival event where social, economic,
                       cultural, and human capital could be maximized. And while there remain opportunities to increase
                       the festival's impact with more awareness and engagement in coming years, as the first restaurant
                       week event of its kind uniting both food and cultural elements, we thank you all for trusting
                       the vision and participating in the magic that was New York African Restaurant Week 2017.
                       The team was honored to add this multifaceted narrative to the fabric of New York City
                       and we are excited for future possibilities on both a local and global level.

                       See you in 2018!
                       Best Regards,
                       Tanaka
                       Event Director and Head of Business Development

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• 38 •
NYARW PARTN E R S

CURATION & PRODUCTION   MEDIA SPONSOR

AKIN AKINSANYA

CHARITY PARTNER         STRATEGIC PARTNER

CORPORATE SPONSOR

• 40 •                                      • 41 •
To to be a sponsor or partner with us please email
AfricanRestaurantWeek@gmailcom
or visit us at www.nyarw.com/partner-with-us/
and we will send you a detailed package listing all
available opportunities.

SEE
YOU
2018
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