NO. 1 IN THE LUXURY TRAVEL MARKET - Media Information 2021 - the fine art of travel - Connoisseur Circle
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t h e f i n e a r t o f t r av e l
Foto: Danai Beach Resort & Spa, Chalkidiki
N O. 1 I N T H E L U X U RY T R AV E L M A R K E T
Media Information 2021
The world of
Connoisseur Circle
MARKET LEADER IN THE high-class TRAVEL MAGazine SECTOR:
For the past 14 years Connoisseur Circle has been the No. 1 travel mag amongst
luxury travelers in Germany, Austria and Switzerland. It now comes with four
special editions!
Sondereditionen
SPA – Private Moments Residences – Hospitality Stars
Wellness & Beauty Special edition for Our magazine for the The best partners
1 issue per year the perfect honey- real estate of your for successful hotel
moon and wedding dreams management
receptions 2 issues per year 1 issue per year
1 issue per year
Passion for travel: latest inside news and profitable special offers
for our members.
What makes Connoisseur Circle unique?
■ Connoisseur Circle is the only German-language magazine ■ Latest innovation: Even more digital services for frequent
that exclusively addresses luxury travelers. Luxury hotels travelers and luxury lovers: Discover the stunning variety
and exclusive destinations worldwide are put to an of our digital services for your target group on the
impartial, objective test. following pages!
■ The world of luxury and travel is a perfect environment for
■ Our rating “The best hotels“ is unique in Europe. It is the
your brand presence. With a copy price well worth
only ranking that evaluates objectively considering a
the investment and exclusive distribution partnerships,
combination of TrustYou, public votes and jury votes. As
Connoisseur Circle targets the travel elite of German-
a standardized rating carried out in four countries, “The
speaking Europe.
best hotels“ serves as a substantial support in potential
■ Connoisseur Circle is as much at home in select luxury
future guests‘ decision-making.
hotels worldwide as in the exclusive Membership Circle
and retail business.
NEW
4 Ratings
The best hotels in South Tyrol
Spring issue/April 2021
The best hotels in Germany
Summer issue/July 2021
The best hotels in Austria
Fall issue/October 2021
The best hotels in Switzerland
Winter issue/December 2021
Your Bonus: Connoisseur
Circle‘s Online Universe
Newsletter
High intensity user: 30.000
International newsletter: bi-weekly
the best hotels: weekly
High engagement: 80% of the recipients
would miss the newsletter (very much)
(User survey, 2020)
Social Media
Facebook: ~ 14.000 likes
Instagram: ~ 29.500 followers
A variety of editorial formats create high engagement
rates and attention within the social media community.
Your content can be integrated into the following:
#hoteldesmonats (hotel of the month)
#fürsiegefunden (discovered for you): The best offers on
the travel market
#fürsiegetestet (tested for you): Hotels which are tested
personally by CC-editors
#ontour: Your CC-editor on tour (social media posting,
story, online blog posts)
#neuerluxus (the new luxury): The new way of traveling
– trends, news, visions
#travelnews: News from the hotel and travel sector
Website
Monthly visits: 21.000
Monthly unique users: 10.000
Average stay: 4 min.
Landing page for the rating
“Die besten Hotels“/ “The best hotels“
Quality and frequent use achieved by our community‘s high engagement, paid subscriptions and high-class cooperations
instead of unspecific reach. Our readers intentionally decide on reading our content and pose a powerful and faithful community.
Information is processed more effectively when delivered through diverse commercial and editorial communication channels –
with each having its specific benefit.
E-Mag „First Class Connoisseur“
It‘s the only monthly e-mag for luxury travelers.
It scores with its travel content‘s uncommon
editorial appearance and insider information
provided by the frequent traveler portal First
Class & More. Your product may be presented
multimedia-based as well as interactively: We can
integrate silders, videos or pop-up windows for
special offers as well as links leading directly to
your website and thereby provide a whole new
marketing dimension.
#neuerluxus
Travel Agent Circle‘s Connoisseur Circle and Lobster
E-MAG „CC VIP“ Experience asked the opinion of experts
Monthly e-paper presenting and representatives of the tourism
travel news and special industry, resulting in more than 180
destination content, PEP- qualified contributions. Introducing
deals, recommendations for #neuerluxus (the new luxury) as a new
restaurants and events for our editorial format, together with experts we
B2B- & travel agency partners. look ahead and present what „the
new luxury in traveling“ might
look like in the future.
vacation at Home frequent
The perfect offer in times of Competitions
Corona: Germany‘s, Austria‘s B2C & B2B
and Switzerland‘s 200
best hotels presented in
newsletters, social media
campaigns and on our
website.
4 Ratings per year
The BEST HOTELS in Germany
The BEST HOTELS in Switzerland
The BEST HOTELS in Austria
The BEST HOTELS in South Tyrol
are being elected by TrustYou and our
readers voting digitally – the most objective
combination possible.
Connoisseur Circle distribution partners
Exclusive partnership
in sales
The Connoisseur Circle magazine is
Turkish Airlines VIP Lounge
available at:
Airlines & Airport Selected Hotels
Lounges*
■ LUFTHANSA FIRST CLASS ■ THE ST. REGIS MARDAVALL Treudelberg Hamburg DERTOUR · Eine Marke der DER
LOUNGES Frankfurt Airport Mallorca ■ Brenners Park-Hotel & SPA Touristik Deutschland GmbH ·
■ LUFTHANSA Privat Jet ■ Castillo Hotel son vida Baden-Baden 60424 Frankfurt
Frankfurt Airport Mallorca ■ Villa Kennedy – der Touristik
■ LUFTHANSA BUSINESS CLASS ■ Jumeirah Port soller Rocco Forte Frankfurt 1.000 selected travel
LOUNGES HOtel & SPA Mallorca ■ The cHEDI ANDERMATT agencies
Flughafen München ■ Hotel de Rome – Andermatt in Germany and Austria
■ LUFTHANSA BUSINESS CLASS Rocco Forte Berlin ■ Widder hotel Zürich
und senator LOUNGES ■ Hyatt Regency Düsseldorf ■ Park Hyatt Zürich
Vienna International Airport ■ Weissenhaus Grand ■ Hotel Schweizerhof Luzern Lifestyle Partners
■ AUSTRIAN AIRLINES Village Resort & Spa Ostsee ■ ThurnHer's Alpenhof
HON CIRCLE Lounge ■ severin*s resort & Spa Sylt Zürs am Arlberg
■ E.Breuninger GmbH & Co.
Vienna International Airport ■ Severin*s Hotel Lech Lech ■ Almdorf Seinerzeit Patergassen
Düsseldorf
■ SKY LOUNGE Vienna am Arlberg ■ HOTEL SACHER Wien
■ Selected BABOR Spas
International Airport ■ Hotel Budersand ■ Bio- und wellnessresort
in Germany, Austria and Switzerland
■ SWISS LOUNGES golf & Spa Sylt stanglwirt Going am Wilden Kaiser
■ 25 Premium Car DEALERSHIPS
Flughafen Zürich ■ Landhaus Stricker Sylt ■ Hotel Almhof schneider
in Germany and Austria
■ sWISS LOUNGES ■ Jumeirah Frankfurt Lech am Arlberg
■ 220 premium hairstylists
Genève Aéroport ■ THE FONTENAY Hamburg ■ Bürgenstock Resort
in Germany, Austria and Switzerland
■ Steigenberger Hotel Bürgenstock, Schweiz
■ 15 Premium Juwelers
in Germany, Austria and Switzerland
* after re-opening, differs regionally
Our Exclusive Partner-Packages – Your Advantage
We offer an exclusive partnership to select customers. ■ A specific number of copies, starting at 100.
Give your clientele the benefit of Connoisseur When copies are ordered in sufficient quantities,
Circle as a membership magazine or as a sophisticated the branding can be split over a number of issues.
giveaway. Or put our magazine on display in your busi- ■ Editorial exposure in the form of specials or
ness outlets or provide them in your hotel suites. We advertorials of varying size and scope.
also offer you other opportunities in connection with ■ Allotment of advertisement space.
Connoisseur Circle: everything is possible, from editorial ■ Inclusion in our newsletter, which indicates an
exposure of your products in our magazine to exclusive exclusive commitment in our community. Here, as
branding of copies distributed by you. We would be glad customer, you can present unique offers to our
to create your personal tailored package. readers, including on a daily basis.
CC Hospitality Awards – AWARDED BY Connoisseur circle
a story of success Left to right: Presenter Jennifer Sarah Boone, Christina Metentzi
The Connoisseur Circle Hospitality Awards honor the (Sales Manager D/AT/CH) and Kostas Sifakis (Assistant
world’s finest hosts: very special hotels in the luxury class Director Sales & Marketing Western Europe, Sani Resorts),
that have distinguished themselves with outstanding Alfredo Spadon (Managing Director Silversea), Christian
service to their guests. The yearly awards event, which Siegling (General Manager Severin*s Sylt), Andreas and Simone
coincides with ITB Berlin, is a festive get-together of repre- Dressler (Connoisseur Circle), Gerhard Fink (Regional Sales
sentatives of international top-class tourism. With its pre- Director COMO Hotels), Tanes Petsuwan (Deputy Governor for
stigious awards, Connoisseur Circle is a gauge of excellence Marketing Communications, Tourism Authority of Thailand),
in the world of luxury hotels, airlines and cruise lines – and Desiree Simek and Bernd Dickhoven (Silversea), Linda Köhler
at the same time it is the ideal forum for showcasing select and Franziska Mosich (QATAR Airways), Michaela Struck von
brand-name articles for luxury travelers, fine hotel living Wins (Stromberger PR, Kulm Hotel), Shafa Shabeer and Sarah
and haute cuisine. Hilmy (Coco Bodu Hithi)
The nominations for the best hosts will be announced in
line with the ITB 2021, the award ceremony, CC Hospitality
Awards, is supposed to take place in June 2021.
Representation:
■ Gala Night ITB Berlin
■ Print magazines
■ Homepage
■ E-mag special edition
■ Newsletter
■ Winners‘ clips on YouTube
■ Facebook & Instagram
2020 –An award travels the world
Like each and every year, Connoisseur Circle paid tribute to the
winners of 2020‘s Hospitality Awards – even under adverse
conditions. Seeing that the grand gala in Berlin could not take
place in 2020, the winners in 15 categories received their
awards by mail – for the very first time in the history of the
Hospitality Awards. From Oman to the Baltic Sea and from
Malta to the Maldives: 15 parcels with precious content were
sent to travel across the globe to award the best of the best.
Distribution Germany:
Circulation: 47.000, 4 issues per year
Connoisseur Circle is dissemina- Presented personally or personalized
delivery: 27.500
ted both through upscale retail
outlets and through our outstan- ■ 18.000 newsstand retail
ding cooperation partners and ■ 8.000 direct delivery to frequent-traveler top decision
makers in Germany earning a nett household income of
targets luxury travelers and top- more than € 5,000
income earners in Germany. ■ 11.000 direct delivery of fixed number of copies and
distribution to top customers by more than 1,000 DER
Touristik travel agencies (DERTOUR deluxe cooperation)
■ 1.500 Airport Lounges (Austrian, Swiss, Lufthansa Business,
Lufthansa First Class) after re-opening
Total circulation: ■ 500 via brand partners, limousine services and tourist
organizations luxury fairs, tourism fairs (ILTM Cannes, ITB
81.000 Exemplare, Berlin, Loop etc.), events and roadshows with DERTOUR
deluxe
4 issues per year ■ 8.000 direct delivery to 4-star and 5-star hotels
and to upscale tourist information agencies
Contact
Publishing house Germany Management/ Key Account: Editing
Knesebeckstraße 11 Sales & Marketing Marion Finger Mariahilfer Straße 88a/II/2a
D-10623 Berlin Katja Ohm T +43 676 848 41 88 03 A-1070 Vienna/Austria
M +43 676 848 41 88 00 T +49 151 24 08 34 64 marion.finger@ccircle.cc T +43 1 890 69 77-24
ATU-NR: ATU 62706879 katja.ohm@ccircle.cc Josef Fattinger F +43 1 890 69 77-10
T +43 676 961 63 98 www.ccircle.cc
Publishing house Austria Management fattinger.presse@aon.at
Production & Copy
Connoisseur Circle Andreas Dressler René Niehoff
Susanne Dressler
Reiseservice GmbH andreas.dressler@ccircle.cc T +41 786 54 25 00
r.niehoff@qmm.at T +43 1 8906977-23
Mariahilfer Straße 88a/II/2a
Zoriana Iurechko M +43 676 848 41 88 07
A -1070 Vienna/Austria
T +43 669 140 71 738 Publisher/Key Account produktion@ccircle.cc
zoriana.iurechko@ccircle.cc Residences
Representation office
Switzerland Ronald Goigitzer
Hesligenstrasse 48a, T +43 677 62 93 28 41
CH - 8700 Küsnacht ronald.goigitzer@ccircle.cc
office@ccircle.cc
www.ccircle.cc
Distribution Austria: Distribution Switzerland:
Circulation: 25.000, 4 issues per year Circulation: 9.000, 4 issues per year
Presented personally or personalized Presented personally or personalized
delivery: 16.500 delivery: 7.000
■ 8.500 newsstand retail ■ 1.500 newsstand retail
■ 2.500 members of the Austrian Airlines HON ■ 2.000 to Connoisseur Circle members
Circle and selected Austrian Airlines Senators ■ 500 Swiss lounges Zurich Airport,
(To become a member of the HON Circle the Geneva
traveler must accumulate 600,000 miles in two ■ 5.000 direct delivery to decision makers
consecutive calendar years) in the tourist industry, banks, regional
■ 500 Airport Lounges, airports, etc. (Austrian interest groups in Switzerland leaders
Airlines, VIP-Lounge Vienna International Airport, etc.) in the tourist industry and their premi-
■ 2.000 copies distributed in cooperation with um customers as well as 5-star hotels
selective partners, tourist organizations and (annual hotel ranking: The Best Hotels in
DER Touristik travel agencies (DERTOUR deluxe Switzerland)
cooperation)
■ exclusive distribution to top decision makers and
Connoisseur Circle members in Austria with a net
household income of more than € 5,000
■ direct delivery to selected 4- star superior
and 5-star hotels
Dates
Publication dates Advertising closing dates
26th of April, 2021 6th of April, 2021
7th of July, 2021 11th of June, 2021
5th of October 2021 14th of September, 2021
3rd of December, 2021 12th of November, 2021
Please find our general terms and conditions as well as data
delivery specifications at ccircle.cc/sitemap/service-infos/
mediadaten
Advertising possibilities
in Connoisseur Circle Print
Advertisement rates
1/1 page 4c, 210 x 297 mm
Germany EUR 6.900,–
Austria EUR 5.850,–
Switzerland CHF 6.800,–
Special rates – all countries EUR 8.500,–
(A, D, CH) CHF 9.900,–
Advertisement rates
2/1 page 4c, 420 x 297 mm
Germany EUR 12.900,–
Austria EUR 10.500,–
Switzerland CHF 11.800,–
Special rates – all countries EUR 15.800,–
(A, D, CH) CHF 19.000,–
Placement on front and back covers (inside and
outside) attract a 20 % surcharge.
Advertisment exclu-
sive placement front
Total circulation:
and back covers
Placement on front and
81.000 Exemplare,
back covers (inside and
outside) attract a 20 %
4 issues per year
surcharge.Your possibilities for
commercial promotion
Advertorial in our Special TOP Hotel sector classic Advertorial:
(travel Promotion) 1/1 page 4c promotional price:
1/1 page 4c, promotional price Germany EUR 5.800,–
Germany + Austria + Switzerland EUR 3.500,– Austria EUR 4.800,–
CHF 4.200,– Switzerland CHF 4.500,–
2/1 page 4c promotional price
Germany + Austria + Switzerland EUR 6.000,– Special rates – all countries EUR 7.200,–
CHF 7.200,– (A, D, CH) CHF 8.400,–
Individual cover page:
EUR 1.000,– | CHF 1.330,–
for creation
EUR 250,– | CHF 310,– per
100 copies BOOK PRINT
& ONLINE
PACKAGES:
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