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THE COMPETENCIES OF THE NEW GENERATION VIS- À-VIS THE DEMANDS OF GLOBAL COMPANIES NewGen TALENT CENTRE STUDY MAY 2013
Manuelle Malot Manuelle Malot is the head of EDHEC Business School’s New- Gen Talent Centre, created in November 2012. She has been Director of careers and prospects at EDHEC for more than fifteen years. A specialist in access to the job market and in the ways competencies change response to the markets, she consults with companies on hiring and provides diagnoses of competencies for recent graduates and experienced managers alike. She is the author of «Recherche d’emploi, mode d’emploi» (Éditions du GO) and has published three editions (Éditions A2c Médias: 2010, 2011, 2012) of the Guide to International Recruitment Programmes. She also contributes pieces to di- verse media, on- and off-line. Manuelle Malot has degrees from EDHEC and from CELSA, a graduate programme of the Univer- sité Paris IV Sorbonne. Amélie Leprince Amélie Leprince is a statistician by training and a senior project manager at the NewGen Talent Centre at EDHEC Bu- siness School. For the last ten years, she worked in research and forecasting for a major international corporation as well as for a marketing research firm. Amélie Leprince has a gra- duate degree in statistics from the CNAM. METHODOLOGY The results presented in this document are taken from several surveys or studies: EDHEC STUDIES OUTSIDE STUDIES Study of the hiring criteria of 347 global companies: Universum 2013 : survey of 14 700 business students (career characteristics of the graduate recruitment programme offers and objectives and draws of particular positions). of the competencies required by the companies offering these programmes. Deloitte april 2013 : survey of 1 065 students (the ideal company of the future) on the ideal workplace and ideal career. Qualitative survey of fifty participants in graduate recruitment programmes: the soft skills used, initial expectations, fulfilments, disappointments. Assessment of EDHEC soft skills: survey of the companies having hired 357 EDHEC Grande Ecole interns in 2012. THE COMPETENCIES OF THE NEW GENERATION VIS-À-VIS THE DEMANDS OF GLOBAL COMPANIES
THE COMPETENCIES OF THE NEW GENERATION VIS-À-VIS THE DEMANDS OF GLOBAL COMPANIES This inaugural study of the NewGen Talent Far from not fitting with the business Centre of EDHEC Business School examines world, recent graduates are hailed for the motivations and competencies of the their ability to learn, to work together new generation. Beyond the widespread and to communicate—these attributes are argument about the supposed inability considered essential by companies. of the younger generations to adapt to corporate culture, we have looked into the For the rest, their expectations of variety competencies that companies see in the of assignments, international mobility new generations. Although the millennial and professional and personal growth are generation, or generation Y, may be the consistent motivations in view of their subject of many studies, the motivations competencies and of the stated needs of and soft skills of this generation have, companies. surprisingly, been neglected. Finally another positive note : the workplace Comparing several in-house and is still a place of personal fulfilment for a outside studies of the expectations and large majority of students. competencies of the latest generation of graduates and the hiring standards of more than three hundred global companies, we have identified reassuring convergences. 23 EDHEC NEWGEN TALENT CENTRE
STUDENT MOTIVATIONS: THE EXPECTATIONS TRIPTYCH INTERNATIONAL EXPERIENCE, VARIETY AND GROWTH ARE THE CAREER OBJECTIVES MOST IMPORTANT TO THE NEW GENERATION OF GRADUATES INTERNATIONAL VARIETY PERSONAL GROWTH Experience Opportunities for international experience weigh heavily in the choice the first job. The desire for PERSONAL AND PROFESSIONAL GROWTH, as well as for the ACQUISITION OF NEW COMPETENCIES, is the students’ second greatest expectation. The third is a need for VARIETY OF ASSIGNMENTS. THE FACTORS OF THE ATTRACTIVENESS OF A POSITION1 Contrary to what people say about the latest generations, students are seeking above all opportunities to work abroad and ambitious and challenging positions. They are also seeking variety of assignments, together with a great deal of responsibility. Finally, circumstances permitting growth and learning add greatly to the appeal of a position as well. Opportunities for expatriation or for travel 48% abroad Ambitious/challenging work 47% Variety of assignments 41% High degree of 32% responsibility Professional development 29% and training THE COMPETENCIES OF THE NEW GENERATION VIS-À-VIS THE DEMANDS OF GLOBAL COMPANIES
THE IDEAL WORKING THE IDEAL CAREER2 ENVIRONMENT2 Students surveyed about career progress consider Eighty-one percent of students aspire to an MOVING UP OR ACROSS THE RANKS the first pillar of international work environment. Nine out of ten stress motivation. the importance of a variety of missions. Team and com- Then come INTERNATIONAL MOBILITY and ACQUIRING munity spirit are ever more important. NEW COMPETENCIES. The three main components of a ‘brilliant’ career: CAREER OBJECTIVES 1 1 Moving up or across the ranks 2 International mobility 1 Work/life balance 3 New competencies 2 Intellectual or competitive challenge 3 International career International experience, swift progress, accumulation of knowledge and experience, significant personal growth’ (source: a participant in a graduate recruitment programme) Sources : 1 Universum 2013 2 Deloitte 2013 (L’entreprise idéale de demain) 45 EDHEC NEWGEN TALENT CENTRE
STUDENT COMPETENCIES THE FIVE SOFT SKILLS MOST FREQUENTLY MASTERED EDHEC STUDENTS ARE EVALUATED FOR MANAGERIAL COMPETENCIES (SOFT SKILLS) BY THEIR INTERNSHIP SUPERVISORS AT THE END OF THEIR GAP YEAR. AT THE SAME TIME, WE ASK OUR STUDENTS TO EVALUATE THEMSELVES ON THESE VERY COMPETENCIES. ABILITY TO LEARN TEAMWORK INTERPERSONAL AWARENESS SELF-AWARENESS - PERSONAL RESULTS ORIENTATION&DRIVE EFFECTIVENESS SKILLS MOSTLY REMARKED BY COMPANIES 5% 6% 6% 5% 5% 36% 46% 52% 54% 59% 59% 48% 42% 41% 36% Ability to learn & Teamwork Interpersonal Results orientation & Self-Awareness / Grow awareness drive Personal effectiveness Excellent (scores >=9) Good (scores between 6 and 8) Less good (scores
A SHARED VISION OF THE COMPETENCIES DEPLOYED 10 8 6 4 2 0 Ability to learn & Grow Teamwork Interpersonal Results orientation & Self-Awareness / awareness drive Personal effectiveness (Average score over ten) Assessment by companies Student self-assessment Students have a very accurate view of their mastery of these five same skills. THE FIVE SOFT SKILLS MOST FREQUENTLY DEPLOYED AND MOST COMMONLY They are most highly ranked by companies for their MASTERED ARE IDENTICAL FOR ALL ability to learn and grow and for their teamwork, CATEGORIES OF STUDENTS: the two very skills they themselves consider their strengths. • MEN AND WOMEN • FRENCH CITIZENS AND They underrate slightly their interpersonal INTERNATIONALS awareness, as their companies consider them better • ALL STUDENT SPECIALTIES than they themselves do. Source: 357 students from the class of 2013 evaluated by companies 67 EDHEC NEWGEN TALENT CENTRE
THE SKILLS GLOBAL COMPANIES EXPECT TO HOME IN ON COMPANIES’ EXPECTATIONS OF RECENT GRADUATES, WE IDENTIFIED 347 GLOBAL FIRMS CHARACTERISED BY RECRUITING COMMUNICATION AND HIRING TRACKS DESIGNED SPECIFICALLY FOR SUCH A TARGET GROUP. ALL OF THESE COMPANIES COINCIDE ON THREE ESSENTIAL HIRING CRITERIA. 1 Academic excellence 2 International outlook 3 Detailed list of character traits These soft skills are explicitly mentioned in the For 40 percent of companies, an international outlook, descriptions of graduate recruitment programmes. interpersonal awareness, motivation/ambition and results Self-awareness/personal effectiveness is the most orientation/drive are highly prized. frequently mentioned competency (by 59 percent of companies), whereas nearly half of our sample consider communication skills and teamwork necessary. Self-awareness / Personal/ Personal Self-awareness Effectiveness Effectiveness 59.0% 5 Communication SkillsSkills Communication 45.7% 45.7% Teamwork Teamwork 44.3% 44.3% Internationally-minded Internationally-minded 42.0% 42.0% InterpersonalInterpersonal Awareness/People skills skills Awareness/People 41.0% 41.0% Motivated / ambitious Motivated / ambitious 41.0% 41.0% Results Orientation & Drive Results Orientation & Drive 39.0% 39.0% Analytical SkillsSkills Analytical 33.7% 33.7% Ability toAbility Learnto&Learn Grow& Grow 31.7% 31.7% Technical &Technical Business Knowledge & Business Knowledge 31.3% 31.3% CreativityCreativity & Innovation & Innovation 30.7% 30.7% Leadership Leadership 28.3%28.3% Enthusiast / Energetic Enthusiast / Energetic 18.0% 18.0% Ethic/integrity Ethic/integrity 10.7% 10.7% Involvement Involvement in extracurricular activities in extracurricular activities 8.3% 8.3% Entrepreneurial SpiritSpirit Entrepreneurial 7.0% 7.0% THE COMPETENCIES OF THE NEW GENERATION VIS-À-VIS THE DEMANDS OF GLOBAL COMPANIES
COMPANIES AND RECRUITMENT PROGRAMMES SPECIFICALLY FOR RECENT GRADUATES OUR SAMPLE IS MADE UP OF 347 COMPANIES OFFERING 1 184 DIFFERENT GRADUATE PROGRAMMES—THAT IS, 3.4 PROGRAMMES PER COMPANY. THE LENGTH OF THESE PROGRAMMES RANGES FROM SIX MONTHS TO FIVE YEARS, WITH THE AVERAGE IN THIS SAMPLE BEING TWENTY-FOUR MONTHS. FORTY PERCENT OF THESE COMPANIES OFFER A SINGLE INTEGRATION TRACK, WHEREAS 28 PERCENT OFFER MORE THAN FIVE. A GREAT VARIETY OF INDUSTRIES All industries are represented in this means of recruitment meant specifically for recent graduates. Financial Institutions, Banking, Insurance 25.9% Broadly speaking, financial institutions, in particu- Industry 20.5% lar banks and insurance companies, large employers IT / Telecom 10.1% of recent graduates, account for one quarter of our Consulting 9.2% sample. FMCG 8.4% Energy 7.8% Pharma / Healthcare / Biotech / Chemical 5.5% Retail / e-business 5.2% Transport / Logistic 2.6% Entertainment & Media 1.7% Textile 1.2% Public Administration 1.2% Tourism / Hospitality 0.9% TRACKS EVER MORE SPECIALISED No field is an exception to the rule, and if, at the outset, the recruitment programmes were broad management programmes, companies are now offering tracks specialised in engineering, finance, sales, marketing, human resources, the sciences and others. 89 EDHEC NEWGEN TALENT CENTRE
GRADUATE RECRUITMENT PROGRAMMES AS SEEN BY PARTICIPANTS THIS QUALITATIVE SURVEY WAS CONDUCTED AMONG PARTICIPANTS IN GRADUATE RECRUITMENT PROGRAMMES; IN ALL, FIFTY GRADUATES IN THIRTY-FIVE DIFFFERENT COMPANIES WERE SURVEYED. THE SKILLS MOST CRUCIAL TO SUCCESS Highly motivated, excellent Ability to learn ability to adapt, a good listener, 1 and ability to think quickly and take decisions » Results orientation & drive 2 Communication skills 3 Good sense and adaptability above all» 4 Self-awareness - Personal effectiveness One’s prospects depend on a thirst for knowledge and learning » GRADUATES’ OBJECTIVES ON BEGINNING THE PROGRAMMES 1 Learning and growing constantly and quickly 2 Getting a career boost To move quickly up the ranks.» Discovering, through evaluations, 3 the field you’re best cut out for 4 Acquiring an international perspective THE COMPETENCIES OF THE NEW GENERATION VIS-À-VIS THE DEMANDS OF GLOBAL COMPANIES
ASSESSMENT AND Finally, 70 percent of the survey participants who had fi- nished their graduate recruitment programmes think that CAREER DEVELOPMENT the experience gave them a career boost. On the whole, the graduates who took part in a recruit- I was able to get a position ment programme express a great deal of satisfaction with the experience. Ninety percent of them would that is usually reserved for advise current students to experience such a programme people with at least three for themselves. years of experience. » It’s highly educational and I think it also gives you the THE ADVANTAGES OF MENTORING time to mull over your career AT THE BEGINNING OF A CAREER choices. Building a network, and increasing your visibili- Nearly 55 percent of those surveyed benefited from coaching from a human resources manager and from ty. A real springboard, in my mentoring from a senior company manager. opinion.» Nearly 90 percent of the graduates say that the objectives ‘Learning and growing constantly and quickly’ and ‘Building a network’ are or will be achieved in large part or entirely. Seventy-five percent are satisfied with the experience insofar as the objectives ‘The attractive salary’ and KEY FIGURES ‘Getting a career boost’ are concerned. The only disappointment noted by graduates has to do 54% signed their contracts outside of France with those who were not rotated abroad—in short, 20 percent of those surveyed said that they would not be The average programme lasted 25.9 months ‘Acquiring an international perspective’. 92% of the participants did rotations during their programmes On average, 3.6 different assignments Half of the sample did one rotation or more abroad, outside of the country in which the contract was signed. 1011 EDHEC NEWGEN TALENT CENTRE
THE COMPETENCIES OF THE NEW GENERATION VIS-À-VIS THE DEMANDS OF GLOBAL COMPANIES
CONCLUSION: THE NEW GENERATION AND GRADUATE RECRUITMENT PROGRAMMES MAKE A GOOD MATCH Recent graduates, then, are more likely to rise to the tool, are of great interest to the members of the younger expectations global companies have of them than generation, as they meet their aspirations for international the media have sometimes suggested. They prepare mobility, variety of experiences and career progress. By to pursue their ambitions by developing the required looking after young people’s career objectives in these skills in alignment with the needs of the business. programmes, companies, for their part, become more of a This virtuous circle is heightened by the existence of draw, attract talented graduates from all over the world, recruitment programmes meant specifically for these highlight the diversity of their work and form their future recent graduates. Graduate recruitment programmes, senior managers from the outset of their careers. a means of winning loyalty and a career-management THE NEW GENERATION OF TALENTS AMBITIONS SKILLS ACQUIRED GRADUATE RECRUITMENT PROGRAMMES NEEDS SKILLS EXPECTED GLOBAL COMPANIES 1213 EDHEC NEWGEN TALENT CENTRE
FOR MORE INFORMATION ON THE WEB EDHEC NEWGEN TALENT http://edhecnewgentalent.com EMPLOYER BRANDING http://www.universumglobal.com/ L’ENTREPRISE IDÉALE DE DEMAIN http://www.deloitterecrute.fr/quelle-entreprise-pour-demain GLOBAL TALENT 2021 http://www.oxfordeconomics.com/my-oxford/projects/128942 ACQUISITION AND RETENTION IN THE WAR FOR TALENT http://www.kellyocg.com/Knowledge/Kelly_Global_Workforce_Index/Acquisition_and_Retention_in_the_War_for_Talent/ IN BOOKSTORES GUIDE TO INTERNATIONAL GRADUATE RECRUITMENT PROGRAMMES Manuelle MALOT 2012 Edition A2Cmédia THE COMPETENCIES OF THE NEW GENERATION VIS-À-VIS THE DEMANDS OF GLOBAL COMPANIES
APPENDIX: THE 347 GLOBAL COMPANIES ANALYSED 3M / A.P. Moller - Maersk Group / AB AGRI / AB SUGAR / ABA Market Research / ABB / Abbott / Abercrombie & Fitch / Adidas / Aetna Inc. / AGCO / Air Products / Airbus / AKZONOBEL / Alliance Trust / Allianz / Alltech / Alpiq / Alstom / Alten Amazon / American Express / Amey / Andrade Gutierrez AG / Anglian Water / Aon / Apple / Arcadia Group / Argos / Arla food / Arup / ASDA / AstraZeneca / AT&T / Atos Origin / Auchan / AVERY DENNISON Corporation / Aviva / AXA IM / B&Q BABCOCK / BAE SYSTEMS / Baillie Gifford / BAIN&COMPANY / BAKER & McKENZIE / Balfour Beatty / Bank of America / Barclays / BASF / Bayer / BECHTEL Corporation / Beiersdorf / Bentley Motors / Berenberg Bank / Beumer / BG Group / BGL Group / BHP Billiton / BIL / Blackrock / Bloomberg / BMC Software / BNP Paribas / Bombardier / Borealis / Bosch / Boston Consulting Group / British American Tobacco / British Petroleum / British Sugar / British Telecom -BT / BSH Group BUPA / Canon, Inc. / Capgemini / Capital One / Cargill / Carlsberg Group / Carrefour / Casino Group / Caterpillar / Cemex Centrica / CH Robinson / Chaucer / Check Point / CHEP / CIGNA / CISCO Systems / Citi / Civil Service UK / CNH Case / COCA COLA / Colgate Palmolive / Commerzbank / Credit Suisse Group / CRODA / CSC / Cummins / Daimler / Dairygold Food Ingredients / Damco / Danfoss / Danone UK / DBS Bank / De Lage Landen International / DELL / Deloitte / Deutsche Bank / Deutsche Telekom / DHL / DIAGEO / Disney / DNV / Domeo / DONG Energy / DUPONT / EADS / EASYJET / EBDR / Edelman / EDF Energy / EMC² / Enterprise Rent-A-Car / Eon / Ericsson / Ernst and Young / Eurocontrol / European Central Bank / European Investment bank / Experian / Express Vending ldt / Faurecia / Fidelity Worldwide Investment / Ford / Forestry Commission / Fresenius Kabi / FSA / Fujitsu / GAZPROM / GDF Suez / GDF SUEZ Latin American / Genentech (Roche Group) / General Electric / General Mills / Generali / Genworth Financial / GKN / GlaxoSmithKline / Goldman Sachs / Good Year Dunlop / Google / Grant Thornton / Grosvenor / GUNNEBO / Hallmark / Hamilton Lane / Heineken Henkel AG & Co. KGaA / Hiscox / Hitachi Data Systems / Hoerbiger / HP / HSBC / IBM / ICAP / IFC / IKEA / IMERYS / Imperial Tobacco / Inbev / Infineon / ING / Intact Insurance / INTEL / INVESTEC / IPSOS MORI / ITG / ITV / Jaguar Land Rover / John Deere / Johnson & Johnson / Jotun / JP Morgan Chase / Kerry Group Plc / Kimberly-Clark / KPMG / L’Oréal / Lantmännen / Lazard / LEGAL GENERAL INVESTMENT MANAGEMENT / LINDE group / Lloyds Banking Group / Logica Lombard Odier / London Stock Exchange / Louis Dreyfus Commodities / Lux International AG / M&C Saatchi Group / M&G Investments / Macquarie Capital / Mahle / Marcus Evans / MARKS AND SPENCER / Marriott International, Inc. / Mars Mazars / Mc Kinsey / Meltwaters Group / Mercedes-Benz / Mercer / Merck / METASWITCH Networks / MetLife, Inc. / Microsoft / Mitsubishi UFJ Securities International PLC / Moodys / MORGAN ADVANCED MATERIALS / Morgan Stanley / Mott Macdonald / Mouchel / Munich RE / Musgrave / Nationwide / NEFAB / Nestlé / NEW ENTREPRENEURS FOUNDATION / Nielsen Company / NISSAN / Noble Group / Nokia / Nomura / Nordea / NORGES BANK IM / Novartis Pharma / Novo Nordisk Npower / Nuclear Decommissioning Authority / Nuon / Nyse Euronext / Ocado Limited / OCBC / ODDO / Ofgem / Oliver Wyman / Orange / Origin Energy / ORMIT & ING BELGIUM / OTIS / OUTOKUMPU / PA Consulting Group / Panasonic / PEPSICO / Philip Morris / Philips / Pictet Asset management / Pirelli / Poupart Ltd / PricewaterhouseCoopers / Procter and Gamble / Prudential plc / Prymian Group / PSA / Raytheon / RBC (Royal Bank of Canada) / RBS (Royal Bank of Scotland) RCM / Reckitt Benckiser / Renault / Rentokil Initial / RES / REWE Group / Rimes / Rio Tinto Alcan / Risk Management Solutions / Rolls-Royce / Rothschild / Russell Investments / RWE / Santander / Sappi / Schneider Electric / Schott / Schroders / SES Astra / Shell / Siemens / SKY / Smiths News Limited / Société Générale / SODEXO / Sony / Sopra Group Spencer / Stagecoach Group / Standard Bank / Standard Chartered / Standard Life / Starwood / Statoil / STEF-TFE / Straumann / SUEZ Environnement / Swiss RE / Syngenta / TATA / Tchibo / Telefonica / Telenor Group / Telstra / Tenaris Tesco / Texas Instrument / Thales / Thermo Fisher Scientific / Thomson Reuters / Threadneedle / ThyssenKrupp / Total / Towers Watson / Toyota / Trafigura / Transalta / TUI / Tullett Prebon / UBS / Unibail-Rodamco / Unicredit group Unilever / Uniqlo / United Biscuits / Vanguard Group / Vattenfall / Velux / Veolia / Vistaprint / Vodafone / Volvo / WestLB / Westpac / Whirlpool / Whsmith / Willis / Wolseley / World bank / WPP / ZF / Zurich Insurance 1415 EDHEC NEWGEN TALENT CENTRE
THE COMPETENCIES OF THE NEW GENERATION VIS-À-VIS THE DEMANDS OF GLOBAL COMPANIES THIS INAUGURAL STUDY OF THE NEWGEN TALENT CENTRE OF EDHEC BUSINESS SCHOOL EXAMINES THE MOTIVATIONS AND COMPETENCIES OF THE NEW GENERATION. BEYOND THE WIDESPREAD ARGUMENT ABOUT THE SUPPOSED INABILITY OF THE YOUNGER GENERATIONS TO ADAPT TO CORPORATE CULTURE, WE HAVE LOOKED INTO THE COMPETENCIES THAT COMPANIES SEE IN THE NEW GENERATIONS. ALTHOUGH THE MILLENNIAL GENERATION, OR GENERATION Y, MAY BE THE SUBJECT OF MANY STUDIES, THE MOTIVATIONS AND SOFT SKILLS OF THIS GENERATION HAVE, SURPRISINGLY, BEEN NEGLECTED. ABOUT THE NEWGEN TALENT CENTRE EDHEC BUSINESS SCHOOL, WITH ITS 6 000 STUDENTS AND 24 000 GRADUATES, IS ONE OF THE SEEDBEDS OF THE GLOBAL SENIOR MANAGERS OF THE FUTURE. FOR MORE THAN FIFTEEN YEARS, COMPANIES HAVE BEEN DEALING WITH THE GLOBALISATION OF THE JOB MARKET AND MUST NOW ADDRESS SUCH THEMES AS SOURCING INTERNATIONAL TALENT AND RETAINING THEIR INCREASINGLY MOBILE EMPLOYEES. THE NEWGEN TALENT CENTRE, A PRIVILEGED INTERMEDIARY FOR THE LATEST GENERATIONS OF GRADUATES, IS A BODY THAT MONITORS THE DEALINGS AND MOTIVATIONS OF RECENT GRADUATES AND A LABORATORY FOR THE IDENTIFICATION, EVALUATION AND DEVELOPMENT OF FUTURE LEADERS. THE NEWGEN TALENT CENTRE IS AT THE NEXUS OF HIGHER EDUCATION, THE NEW GENERATION AND COMPANIES. OUR OBJECTIVE IS TO RESTORE MAGIC, SO TO SPEAK, TO THE TIES BETWEEN COMPANIES AND THE NEW GENERATIONS BY FOSTERING THE EARLY INVOLVEMENT OF COMPANIES IN SELECTION AND TRAINING AND BY ENCOURAGING EDUCATIONAL INSTITUTIONS TO ASSUME RESPONSIBILITY FOR THE PLACEMENT OF RECENT GRADUATES IN GLOBAL COMPANIES. THE NEWGEN TALENT CENTRE RELIES HEAVILY ON THE EDHEC CAREER CENTRE’S EXPERIENCE IN ORIENTING STUDENTS, IN IDENTIFYING AND SELECTING POTENTIAL LEADERS, IN EVALUATING AND HONING SKILLS AND IN STUDYING CHANGING HIRING PROCEDURES. THE TALENT IDENTIFICATION & CAREER DEVELOPMENT PROGRAMME, THE CAREER GUIDANCE AND MENTORSHIP PROGRAMME CONSIDERED OUR STRENGTH BY INTERNATIONAL ACCREDITING BOARDS AND ECONOMIC DECISION- MAKERS, DRAWS HEAVILY ON OUR KNOWLEDGE OF GRADUATE RECRUITMENT PROGRAMMES. THE NEWGEN TALENT CENTRE HAS RALLIED TO THE CRY (‘EDHEC FOR BUSINESS’) THAT MOST CLEARLY EXPRESSES THE STRATEGY OF EDHEC BUSINESS SCHOOL; THE CREATION OF THE CENTRE WAS MADE POSSIBLE BY CORPORATE DONATIONS MADE AS PART OF THE OF RISING TALENTS CAMPAIGN. WWW.EDHECNEWGENTALENT.COM #EDHECNewGen The NewGen Talent Centre is supported, through the EDHEC Rising Talents campaign, by
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